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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Management process of determining how to best arrange an organization's resources and activities into a coherent structure
distribution channels
Organizing
Custom Manufacturing
current ratio
2. Idea generation - idea screening - business analysis - prototype development - test marketing - commercialization
line organization
Unethical Behavior
introductory stage
stages of product development
3. Specific customer groups or segments to whom a company wants to sell a particular product
product mix
target markets
penetration pricing
Labor Productivity
4. Results from the leader's ability to give or withhold rewards
advertising
Limited Partner
Prime Rate
Reward Influence
5. Government agency charged with assisting small businesses - a govt agency that helps small business owners develop business plan and obtain financing and other support for their companies
direct mail
demographics
Small Business Administration (SBA)
Manufacturer
6. profitability - liquidity - activities - and leverage/debt
Export
revenues
Labor Relations
types of financial ratios
7. A firm's portion of the total sales in a market
market share
Whistle Blower
Organizational Structure
advertising
8. A focus on developing and maintaining long-term relationships with customers - suppliers - and distribution partners for mutual benefit
Tactical Management
relationship marketing
national brands
assets
9. Document in which an entrepreneur summarizes his or her business strategy for a proposed new venture and how that strategy will be implemented
Business Plan
personal sales approach
General Partnership
customer buying behavior
10. Location
maturity stage
Philosophy
geographics
line organization
11. Leaders need vision that is realistic and feasible. The strategic vision should be clear - cohesive - consistent and flexible. Includes analysis of the agency's internal and external environments (strengths - weaknesses - opportunities - and thr
Corporate Strategy
auction
Purpose of Strategic Planning
Ethics
12. Specific goods - services - experiences - or other entities that are desirable in light of a person's experiences - culture - and personality
wants
Expert Influence
productivity - the success of the managers - and the morale of the other employees
Monopolistic competition
13. A detailed series of related steps or tasks written to implement a policy is called a ____.
Depression
Service Business
Procedure
license
14. Offering several products for a single price that is presumably lower than the total of the products' individual prices
strategic marketing planning
Standard of living
bundling
price based pricing
15. A form of collusion - agree to charge the same prices - usually higher than the price set by competition
risks of product-line extensions
Corporate Bond
product mix
Price Fixing
16. Cash and items that can be turned into cash within one year
place utility
current assets
European Union (EU)
exchange process
17. S- strengths W- weaknesses O- opportunities T- threats - strengths and weaknesses are internal factors of the company; opportunities and threats are external factors towards the company
SWOT analysis
marketing strategy
Accountability
general expenses
18. The state of being certain that adverse effects will not be caused by some agent under defined conditions
Telemarketing
Substitute Product
double-entry bookkeeping
Safety
19. Expensive - rarely purchased good or service
Specialty Good/Specialty Service
positive reinforcement
credit
break-even point
20. Arrangement in which a buyer (franchisee) purchases the right to sell the good or service of the seller (franchiser)
vertical analysis
Strategy
benchmarking
Franchise
21. Rewarded for good performance; something the employee likes is praised
Mixed Management
customer loyalty
positive reinforcement
Deregulation
22. Marketing efforts to attract people and organizations to a particular geographical area
place marketing
Statutory Law
bundling
Copyright
23. Advertising that seeks to create goodwill and to build a desired image for a company rather than to sell specific products
product line
family branding
price based pricing
institutional advertising
24. Under the Americans with Disabilities Act - companies cannot fire or refuse to hire people because of...
trade allowance
brand mark
commercialization
certain disabilities and illnesses
25. A measure of the sensitivity of demand to changes in price
Affirmative Action
accounts payable
price elasticity
exchange process
26. Systematic direction and control of the processes that transform resources into finished products that create value for and provide benefits to customers
Outsourcing
Restructuring
Operations (Production) Management
Merger
27. Process through which a manager allocates work to subordinates
Philosophy
Delegation
Competition
brand mark
28. Amount remaining when the cost of goods sold is deducted from net sales; also known as gross margin
gross profit
function of labels
current ratio
a continuous-flow operating system
29. Characteristic of decentralized companies with relatively few layers of management
Public Goods
general expenses
Extractor
Flat Organizational Structure
30. Multiple year; compares two ratios in company's financial statements; sales - sales returns/allowance - net sales - gross marginal
Identity Influence
Short-range or operational planning
horizontal analysis
Supply
31. Those groups - individuals - and organizations that are directly affected by the practices of an organization and who therefore have a stake in its performance
persuasive advertising
Organizational Stakeholders
Business Cycle
public relations approach
32. A period where demand begins to decrease - businesses lower production of goods and services - unemployment begins to rise - and GDP growth slows for two or more quarters
penetration pricing
Recession
long-term liabilities
Expert Influence
33. Cost-based pricing - price-based pricing - optimal pricing - skim pricing - penetration pricing - loss-leader pricing - auction pricing
stages in the life cycle of a product
Matrix Structures
Strategy
common pricing strategies
34. A type of imperfect competition such that competing producers sell products that are differentiated from one another as good but not perfect substitutes (such as from branding - quality - or location). In monopolistic competition - a firm takes th
Prosperity
inside board members
Publicly Held (or Public) Corporation
Monopolistic Competition
35. Delegating more power to employees
empowerment
current liabilities
Work Specialization
liabilities
36. Reporting relationships within a company
Chain of Command
Inflation
Processing
Common Law
37. Organization for economic - social - and security cooperation among European nations
premiums
Consumer Goods
positioning
European Union (EU)
38. Type of partnership consisting of limited partners and a general (or active) partner
Limited Partnership
Corporate Bond
accrual basis
Information Technology (IT)
39. Media: networks - audience: potential buyers - intensity: passive/active - purpose: inform - persuade - remind
current liabilities
social media approach
license
Prime Rate
40. Goal set for an extended time - typically 5 years or more in the future
Organization Chart
Long-Term Goal
break-even point equation
Extension
41. Objective that a business hopes and plans to achieve
Goal
equity financing
market share
product life cycle
42. Process of building - maintaining - and using customer databases for the purpose of contacting customers and transacting business
product mix
Intellectual Property
Sexual Harassment
database marketing
43. Complete list of all products that a company offers for sale
Merger
product mix
assets
return on equity ratio
44. Media: mail - telephone - internet - audience: target potential buyers - intensity: passive - purpose: persuade
brand equity
Safety
direct marketing approach
distribution channels
45. Very few large firms dominate the market such as coke - pepsi - GM - McDonalds
Oligopoly
Labor Productivity
growth strategies
Perfect competition
46. Industry in which one company can most efficiently supply all needed goods or services
Business Ethics
Natural monopoly
Pure Competition
Identity Influence
47. Process for evaluating proposed investments in select projects that provide the best long-term financial return
financial plan
specialty advertising
license
capital budgeting
48. Lots of leeway to workers to meet goals
accounting equation
Audit
laissez-faire Leadership style
Organizational Stakeholders
49. Operating expenses - such as office and administrative expenses - not directly associated with creating or marketing a good or a service
Patent
why companies learn about customers so they can stay in touch with their current needs and wants
general expenses
debt-to-total-assets ratio
50. Deliver quality products - and provide effective customer service; keeps customers satisfied and helps retain long-term loyalty
activity ratios
Gross National Product (GNP)
Delegation
why companies learn about customers so they can stay in touch with their current needs and wants