SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Product - price - distribution - customer communication
Warning
: Invalid argument supplied for foreach() in
/var/www/html/basicversity.com/show_quiz.php
on line
183
2. Law created by consistitution(s) or by federal - state - or local legislative acts
Statutory Law
reminder advertising
Marketing
Franchise
3. Organization through which member nations negotiate trading agreements and resolve disputes about trade policies and practices
Quid Pro Quo Harassment
Multinational (or Transnational) Corporation
World Trade Organization (WTO)
Services
4. When organizations change raw materials into finished goods
form utility
distribution channels
utility
need
5. Statement or document that defines the direction and scope of the promotional activities that a company will use to meet its marketing objectives
bundling
promotional strategy
Top Manager
national brands
6. Deliver quality products - and provide effective customer service; keeps customers satisfied and helps retain long-term loyalty
Leadership Style
Long-range or strategic planning
why companies learn about customers so they can stay in touch with their current needs and wants
Environmental Analysis
7. Advertising intended to remind existing customers of a product's availability and benefits
reminder advertising
place utility
Philosophy
Corporate Bond
8. profitability - liquidity - activities - and leverage/debt
national brands
Regulatory (Administrative) Law
types of financial ratios
Universal Product Codes
9. Introductory stage - growth stage - maturity stage - decline stage
product advertising
customer buying behavior
Contingent Worker
stages in the life cycle of a product
10. The four key elements of marketing strategy: product - price - distribution - and promotion
loss-leader pricing
marketing mix
time utility
Limited Partner
11. A sustained increase in the general level of prices
wants
Inflation
Quid Pro Quo Harassment
Regulatory (Administrative) Law
12. Manager responsible for supervising the work of employees
Statutory Law
Management Information System (MIS)
First-Line Manager
Democratic Leadership Style
13. A ____ is an agreement between two parties to carry out a transaction - such as the sale of goods from a seller to buyer.
Flat Organizational Structure
contract
relationship marketing
Patent
14. Degree to which customers continue to buy from a particular retailer or buy the products of a particular manufacturer or service provider
Supply Chain (Value Chain)
benchmarking
selling expenses
customer loyalty
15. Direct communication other than personal sales contacts designed to effect a measurable response
Private enterprise
net income
direct marketing
Manufacturer
16. The creation and sharing of product-related information among customers and potential customers
demographics
Organizational Chart
social commerce
Identity Influence
17. Formal agreement to set prices. Sometimes illegal - but is typically secretive
Monopolistic competition
place marketing
Collusion
Swot Analysis
18. Exchange of value between parties
brand mark
budget
Operations (Production) Management
transaction
19. Portion of a company's assets that belongs to the owners after obligations to all creditors have been met
Warning
: Invalid argument supplied for foreach() in
/var/www/html/basicversity.com/show_quiz.php
on line
183
20. The process of changing an organization's structure - Has a small negative effect on task performance. - Has a more significant negative effect on organizational commitment.
news conference
Supply Chain (Value Chain)
Restructuring
test marketing
21. Protects art and literary work - give authors exclusive right to publish - sell and reproduce their work
Patent
Copyright
3 Economic Role
fixed assets
22. Money paid to acquire something of permanent value in a business
cost of goods sold equation
Monopolistic Competition
customer buying behavior
capital investments
23. Managers and workers cooperating as a team
Democratic Leadership Style
form utility
time utility
accounts payable
24. The willingness and ability of buyers to purchase a good or service
Demand
merger
Labor Productivity
accrual basis
25. Measure of profitability calculated by divided net income after taxes by the average number of shares of common stock outstanding
Exchange Rate
earnings per share
news release
Democratic Leadership Style
26. Certificates that offer discounts on particular items and are redeemed at the time of purchase
integrated marketing communications
marketing strategy
accounts payable
coupons
27. Delegating more power to employees
fixed costs
empowerment
Centralized Organization
Unemployment
28. Market or industry in which there is only one producer that can therefore set the prices on all of its products
Custom Manufacturing
revenues
market share
Monopoly
29. Categorization of customers according to their relationship with products or response to product characteristics
fixed costs
behavioral segmentation
long-term liabilities
negative reinforcement
30. Where products are conveniently placed for customers
Functional Strategy
cash basis
place utility
Business Plan
31. Once the desired price has been established - the firm focuses its energies on keeping costs at a level that will allow a healthy profit
Acquisition
price based pricing
Stockholder (or Shareholder)
Decentralized Organization
32. Industry in which one company can most efficiently supply all needed goods or services
Restructuring
Ethical Behavior
Natural monopoly
direct marketing approach
33. Ethical or unethical behaviors by employees in the context of their jobs
Closely Held (or Private) Corporation
Intellectual Property
steps in the strategic marketing planning process
Business Ethics
34. The willingness and ability of producers to offer a good or service for sale
General (Active) Partner
Supply
risks of product-line extensions
market segmentation
35. Total value of all goods and services produced by a national economy within a given period regardless of where the factors of production are located
test marketing
Gross National Product (GNP)
public relations approach
financial management
36. Done in conjunction with budgeting. Develops departmental maintenance and improvement goals for the coming year.
positive reinforcement
penetration pricing
Strategy
Short-range or operational planning
37. Management process of determining how to best arrange an organization's resources and activities into a coherent structure
Leading
organization behavior modification
liquidity ratios
Organizing
38. Sales-promotion efforts aimed at inducing distributors or retails to push a producer's products
Industrial Goods
Workplace Diversity
trade promotions
commercialization
39. Amounts that are currently due to a company
Organization Chart
current liabilities
accounts receivable
social commerce
40. Accounting method in which revenue is recorded when payment is received and expense is recorded when cash is paid
cash basis
management by objectives (MBO)
gross profit
marketing concept
41. Customer value created when someone takes ownership of a product
cause-related marketing
possession utility
promotional strategy
Recession
42. Strategy - at the business-unit or product-line level - focusing on improving a firm's competitive position
Business (or Competitive) Strategy
Collusion
Merger
Crisis Management
43. Customer value added by making a product available at a convenient time
Procedure
Corporate Governance
time utility
promotion
44. The combined use of tactical and strategic management
financial control
Mixed Management
Purchasing Power Party
positioning
45. Continually adjusting prices to reflect changes in supply and demand
credit
SWOT analysis
dynamic pricing
advertising
46. Economy in which individuals control production and allocation decisions through supply and demand
Decision Making
Market economy
quality control circles
certain disabilities and illnesses
47. This law guards against false advertising.
Mission Statement
contingency plans
Wheeler-Lea Act of 1938
Affirmative Action
48. Advertising that seeks to create goodwill and to build a desired image for a company rather than to sell specific products
institutional advertising
Market economy
ways to expand a product line
Variance
49. Postsales reductions in price - must be applied for by the purchaser
Philosophy
current ratio
rebates
marketing strategy
50. Any things of value owned or leased by a business such as equipment - cash - land - buildings - inventory - investments - patents - and copyrights
telemarketing
Ethical Behavior
assets
Acquisition