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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The various appliances and devices for creating - storing - exchanging - and using information in diverse modes - including visual images - voice - multimedia - and business data
Manufacturer
brand extension
Information Technology (IT)
Corporation
2. Intermediary who sells products directly to consumers
General Partnership
Monopoly
decline stage
Retailer
3. A large number of identical products are assembled using a continuous - efficient procedure
Perfect competition
Mass Production
Leadership Style
Policy
4. Single year; A method of financial statement analysis in which each entry for each of the three major categories of accounts (assets - liabilities and equities) in a balance sheet is represented as a proportion of the total account; income statement
target markets
direct marketing
vertical analysis
Labor Relations
5. Loss of brand identity and the cannibalization of sales of other products in the product line
risks of product-line extensions
assume that all workers are content with their work
growth strategies
working capital
6. Planning and control tool that reflects expected revenues - operating expenses - and cash receipts and outlays
loss-leader
Business Plan
transaction
budget
7. Systematic examination of a company's accounting system to determine whether its financial reports reliably represent its operations
Audit
primary factors of market segmentation
Whistle Blower
Acquisition
8. Categorization of customers according to their relationship with products or response to product characteristics
Decentralized Organization
behavioral segmentation
brand equity
organization behavior modification
9. Building a specific and unique product to meet the needs of one consumer
Benefits
Top Manager
Custom Manufacturing
grand strategies
10. A sustained increase in the general level of prices
Sole Proprietership
Inflation
elements of a company's marketing mix
Industrial Goods
11. Helps companies set goals - develop new products - segment markets - plan future marketing programs - evaluate the effectiveness of a marketing program - keep an eye on competition - and measure customer satisfaction
marketing research
Privatization
World Trade Organization (WTO)
Telemarketing
12. Exchange of value between parties
Public Goods
transaction
a continuous-flow operating system
revenues
13. Marketers try to extend the life of the product by highlighting improvements or by repackaging the product in different sizes
working capital
news conference
maturity stage
Affirmative Action
14. Court-granted permission for a company to not pay some or all debts
Bankruptcy
positive reinforcement
Natural monopoly
expenses
15. ____ help focus attention on what is important and are broader statements than objectives. More quantitative the ____ - the more likely its achievement is to receive attention and less likely it is to be distorted. The end or outcome to be accomplis
brand names
types of financial ratios
Goals
distribution channels
16. Personal selling - advertising - direct marketing - sales promotion - public relations - social media - postsales communications
categories of customer communication
Natural monopoly
Extractor
test marketing
17. All costs of operation that are not included under cost of goods sold
balance sheet
Convenience Good/Convenience Service
operating expenses
co-branding
18. Ratio between net income after taxes and total owners' equity; also known as return on equity
Decision Making
media
return on investment
product life cycle
19. A group of customer who need or want a particular product and have the money to buy it
owner's equity equation
market
Organizational Stakeholders
Sole Proprietership
20. Sales promotion aimed at final consumers
Market economy
Venture Capital Company
consumer promotion
time utility
21. Statement of a firm's cash receipts and cash payments that presents information on its sources and uses of cash
telemarketing
corporate strategies
factors that influence pricing decisions
statement of cash flows
22. Economic system that allows individuals to pursue their own interests without undue governmental restriction
loss-leader
Private enterprise
Information Technology (IT)
Socialism
23. Can't have higher level - or class without the lower level; physiological needs - safety needs - feeling of love and belonging - esteem needs - self-actualization
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24. Continually adjusting prices to reflect changes in supply and demand
debt-to-total-assets ratio
dynamic pricing
Chain of Command
positive reinforcement
25. Market or industry characterized by numerous small firms producing an identical product
widgets
Perfect competition
time utility
Private enterprise
26. Broad set of organizational plans for implementing the decisions made for achieving organizational goals
Position Influence
Stockholder (or Shareholder)
Strategy
general expenses
27. Corporation whose stock is held by only a few people and is not available for sale to the general public
premiums
statement of cash flows
Limited Partnership
Closely Held (or Private) Corporation
28. Mechanism for exchange between buyers and sellers of a particular good or service
certain disabilities and illnesses
Market
quick ratio
positive reinforcement
29. Reporting relationships within a company
balance sheet
Chain of Command
Organizational Chart
co-branding
30. Process of building - maintaining - and using customer databases for the purpose of contacting customers and transacting business
gross profit
database marketing
Decision-Making Skills
Inflation
31. Assets = liabilities + owner's equity
Market
assets equation
Organizational Structure
growth through direction state
32. Use a brand name on a variety of related products
earnings per share
need
Prime Rate
family branding
33. Any things of value owned or leased by a business such as equipment - cash - land - buildings - inventory - investments - patents - and copyrights
institutional advertising
assets
statement of cash flows
primary factors of market segmentation
34. Filling caps in the market - extending the line to include new varieties of existing products - extending the brand to new product categories - and stretching the lien to include lower or higher priced items
Theory Z
Sexual Harassment
ways to expand a product line
responsibility
35. Marketing efforts to attract people and organizations to a particular geographical area
Bankruptcy
place marketing
Monopoly
Goal
36. Statement of beliefs and values that direct behavior - clear concise manner and included in staff handbooks and annual reports.
Safety
Philosophy
trade promotions
growth through direction state
37. Specific customer groups or segments to whom a company wants to sell a particular product
target markets
debit
liabilities
Chain of Command
38. Short-term credit or debt amounts that a company owes its suppliers: the company's "bills" in other words
generic products
accounts payable
Oligopoly
forecasting
39. Organization for economic - social - and security cooperation among European nations
Perfect competition
Quality
European Union (EU)
direct mail
40. Method of calculating the minimum volume of sales needed at a given price to cover all costs
Mission Statement
contract
break-even analysis
Collusion
41. Customer value created when someone takes ownership of a product
growth stage
possession utility
social media approach
Business (or Competitive) Strategy
42. Form of sexual harassment in which sexual favors are requested in return for job-related benefits
Laws
Chain of Command
Quid Pro Quo Harassment
Centralized Organization
43. Behavior that does not conform to generally accepted social norms concerning beneficial and harmful actions
customer buying behavior
Top Manager
Unethical Behavior
positioning
44. Lots of leeway to workers to meet goals
Statutory Law
Socialism
laissez-faire Leadership style
Middle Manager
45. Brief statement or video program released to the press announcing new products - management changes - sales performance - and other potential news items
Workplace Diversity
contingency plans
news release
capital budgeting
46. Act of obtaining a desired object or services from another party by offering something of value in return
Exchange Rate
growth through direction state
exchange process
Affirmative Action
47. Within an organization essentially answers the question 'Who reports to whom?' - Specific flow of authority down through the levels of an organization's structure.
positioning
Chain of Command
Retailer
Leadership Style
48. Employee hired on something other than a full-time basis to supplement an organization's permanent workforce
Contingent Worker
current liabilities
Management
Manufacturer
49. Developing and implementing a firm's financial plan - monitoring cash flow - decided how to create or use excess funds - budgeting for current and future expenditures - recommending specific investments - raising capital to finance the enterpris
net income
Crisis Management
Position Influence
responsibilities of a financial manager
50. Selling or supporting the sales process over the telephone
telemarketing
Limited Liability
Short-Term Goal
Certificate of Incorporation