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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Top management team of a corporation
Quid Pro Quo Harassment
Officers
Organization Chart
Supply
2. Making decisions without consulting anyone
Autocratic Leadership style
Collusion
maturity stage
Crisis Management
3. A phase marked by a prolonged period of high unemployment - weak sales of goods and services - and business failure
responsibility
public relations approach
contract
Depression
4. Advertising that tries to sell specific goods or services - generally by describing features - benefits - and occasionally - price
product advertising
organization behavior modification
advertising approach
Depression
5. Media: person to person - telephone - web; audience: small groups; intensity: high; purpose: inform - persuade
opportunity cost
cause-related marketing
Standard of living
personal sales approach
6. Assets = liabilities + owner's equity
widgets
Functional Strategy
assets equation
product advertising
7. Developing and implementing a firm's financial plan - monitoring cash flow - decided how to create or use excess funds - budgeting for current and future expenditures - recommending specific investments - raising capital to finance the enterpris
Public Goods
responsibilities of a financial manager
accounts payable
laissez-faire Leadership style
8. The way you live as measure by the kinds and quality of goods and services you can afford
Autocratic Leadership style
Standard of Living
Exchange Rate
revenues
9. Approach to business management that stresses customer needs and wants - seeks long-term profitability - and integrates marketing with other functional units within the organization
organization behavior modification
pull strategy
marketing concept
return on investment
10. Products having nonphysical features - such as information - expertise - or an activity that can be purchased
Services
depreciation
decision-making role
product line
11. Vying among businesses for the same resources or customers
activity ratios
negative reinforcement
behavioral segmentation
Competition
12. Customer value added by making a product available in a convenient location
Long-range or strategic planning
place utility
Information Technology (IT)
Market
13. Money paid to acquire something of permanent value in a business
Collusion
certain disabilities and illnesses
primary factors of market segmentation
capital investments
14. Arrangement in which a buyer (franchisee) purchases the right to sell the good or service of the seller (franchiser)
credit
Wheeler-Lea Act of 1938
Franchise
price elasticity
15. Codified rules of behavior enforced by society
Laws
Tall Organizational Structure
elements of a company's marketing mix
budget
16. Activities producing tangible products such as radios - newspapers - buses and textbooks
brand managers
Goods Operations (Goods Production)
Corporate Governance
financial plan
17. Process of converting government enterprises into privately owned companies
break-even point equation
merger
Leading
Privatization
18. Internal descriptors such as attitudes - interests - values - behaviors - and habits
a continuous-flow operating system
horizontal analysis
price
psychographics
19. Organization for economic - social - and security cooperation among European nations
wants
Monopolistic Competition
European Union (EU)
Labor Union
20. Senior company managers who serve on the company's board of directors are known as ____.
inside board members
North American Free Trade Agreement (NAFTA)
Prosperity
psychographics
21. The willingness and ability of buyers to purchase a good or service
contingency plans
Demand
why companies learn about customers so they can stay in touch with their current needs and wants
factors that influence pricing decisions
22. Selling or supporting the sales process over the telephone
marketing
loss-leader pricing
telemarketing
Labor Union
23. Product that is dissimilar from those of competitors but than can fulfill the same need
return on sales
Service Operations (Service Production)
Substitute Product
Depression
24. Four basic stage through which a product progresses: introduction - growth - maturity - and decline
it produces the greatest amount of good for the greatest number
Business (or Competitive) Strategy
product life cycle
profitability ratios
25. The marketer must decide whether to keep the product and reduce its costs to compensate for declining sales or to discontinue it
Competition
social media approach
decline stage
Copyright
26. Building a specific and unique product to meet the needs of one consumer
Custom Manufacturing
social media approach
strategic marketing planning
product
27. The way a manager teats and directs employees
Leading
Democratic Leadership Style
job rotation
Leadership Style
28. Stocks - bonds - and other investments that can be turned into cash quickly
types of utility
positioning
marketable securities
debt ratios
29. Any things of value owned or leased by a business such as equipment - cash - land - buildings - inventory - investments - patents - and copyrights
assets
Leading
Imperfect Competition
current ratio
30. Enactment of federal regulations to restore public trust in accounting practices by imposing new requirements on financial activities in publicly traded corporations
working capital
Sarbanes-Oxley Act of 2002 (Sarbox)
family branding
Chain of Command
31. profitability - liquidity - activities - and leverage/debt
types of financial ratios
cash basis
authority
debt-to-total-assets ratio
32. Categorization of customers according to their geographical location
Swot Analysis
Prime Rate
geographic segmentation
inventory turnover ratio
33. Organization in which most decision-making authority is held by upper-level management
Centralized Organization
Leadership
responsibilities of a financial manager
Capitalism
34. Cost of producing or acquiring a company's products for sale during a given period
cost of goods sold
bundling
growth stage
relationship marketing
35. Acquiring funds by selling shares of a company's stock
equity financing
Business Plan
Retrenchment
primary factors of market segmentation
36. Measure of time a company takes to turn its accounts receivable into cash - calculated by divided sales by the average value of accounts receivable for a period
accounts receivable turnover ratio
factors that influence pricing decisions
Socialism
balance sheet
37. The action of ensuring that operations produce products that meet specific quality standards
Wheeler-Lea Act of 1938
Quality Control
Gross National Product (GNP)
Laws
38. Those groups - individuals - and organizations that are directly affected by the practices of an organization and who therefore have a stake in its performance
line organization
Controlling
Autocratic Leadership style
Organizational Stakeholders
39. Beliefs about what is right or wrong and good or bad in actions that affect others
product mix
empowerment
Ethics
stealth marketing
40. Mechanism for exchange between buyers and sellers of a particular good or service
Market
statement of cash flows
return on equity ratio
psychographics
41. Strategy by which managers in specific areas decide how best to achieve corporate goals through productivity
Regulatory (Administrative) Law
trade promotions
Functional Strategy
Extension
42. Partner who actively manages a firm and who has unlimited liability for its debts
Leading
General (Active) Partner
Standard of living
marketable securities
43. Process of planning and executing the conception - pricing - promotion - and distribution of ideas - goods - and services to create and maintain relationships
Standard of Living
Custom Manufacturing
Long-Term Goal
marketing
44. Independent and well informed buyers and sellers of the exact same product (farmers markets)
psychographics
Pure Competition
Work Specialization
integrated marketing communications
45. A form of collusion - agree to charge the same prices - usually higher than the price set by competition
working capital
Price Fixing
place utility
Prime Rate
46. Measure of profitability calculated by divided net income after taxes by the average number of shares of common stock outstanding
depreciation
consumer market
earnings per share
Publicly Held (or Public) Corporation
47. Behavior that does not conform to generally accepted social norms concerning beneficial and harmful actions
schematic of marketing process
why companies learn about customers so they can stay in touch with their current needs and wants
Unethical Behavior
decision-making role
48. Promotional campaigns that send information only to those people who've specifically asked to receive it
permission marketing
depreciation
Authority
Controlling
49. Idea generation - idea screening - business analysis - prototype development - test marketing - commercialization
stages of product development
skim pricing
vertical analysis
Multinational (or Transnational) Corporation
50. Process of planning - organizing - leading and controlling an organization's resources to achieve its goals
methods of finance for an expanding business
contract
statement of cash flows
Management