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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Payments other than wages or salaries - other benefits
media
search advertising
fringe benefit
Public Goods
2. The ability to get others to accoplish tasks because of the position the leader holds
Position Influence
persuasive advertising
responsibility
steps in the strategic marketing planning process
3. Physical products purchased by consumers for personal use
Long-range or strategic planning
Consumer Goods
specialty advertising
owner's equity
4. Brief statement or video program released to the press announcing new products - management changes - sales performance - and other potential news items
news release
Position Influence
marketing research
database marketing
5. Unwelcome sexual advances in the workplace
Physical Distribution
Sexual Harassment
return on sales
Market
6. The value that a company has built up in a brand
loss-leader
Contingent Worker
brand equity
telemarketing
7. Compensation other than wages and salaries
European Union (EU)
financial control
Quid Pro Quo Harassment
Benefits
8. Flow of information - materials - and services that starts with raw-materials suppliers and continues adding value through other stages in the network of firms until the product reaches that end customer
consumer market
sales promotion approach
inside board members
Supply Chain (Value Chain)
9. Very few large firms dominate the market such as coke - pepsi - GM - McDonalds
break-even point
product
Oligopoly
relationship marketing
10. The practice of paying suppliers and distributors to perform certain business processes or to provide needed materials or services
inside board members
Functional Strategy
SWOT analysis
Outsourcing
11. Accounting method in which revenue is recorded when payment is received and expense is recorded when cash is paid
cash basis
fiscal year
activity ratios
laissez-faire Leadership style
12. Favoritism shown to relatives or close friends by those in power (as by giving them jobs)
Nepotism
Import
Public Goods
management by objectives (MBO)
13. Expensive - rarely purchased good or service
Specialty Good/Specialty Service
product line
General (Active) Partner
cause-related marketing
14. Selling method in which the price is set by customers bidding against each other
generic products
brand equity
Variance
auction
15. Government agency charged with assisting small businesses - a govt agency that helps small business owners develop business plan and obtain financing and other support for their companies
Middle Manager
Small Business Administration (SBA)
assets
Policy
16. Confusion results if a person reports to two people at once - according to ____.
accounting equation
Goal
unity of command
customer service
17. Activities producing intangible and tangible products - such as entertainment - transportation - and education
geographic segmentation
S Corporation
place utility
Service Operations (Service Production)
18. The process of analyzing and adjusting the basic financial plan to correct for forecasted events that do not materialize
social media approach
responsibility
marketing concept
financial control
19. Beliefs about what is right or wrong and good or bad in actions that affect others
Ethics
brand
cost of goods sold equation
Service Business
20. Within an organization essentially answers the question 'Who reports to whom?' - Specific flow of authority down through the levels of an organization's structure.
benchmarking
Chain of Command
Market economy
Theory Z
21. Business costs that increase with the number of units produced
Goals
Mission Statement
variable costs
loss-leader pricing
22. Individuals or households that buy goods and services for personal use
Theory Z
place utility
negative reinforcement
consumer market
23. Promotional strategy that stimulates consumer demand - which then exerts pressure on wholesalers and retailers to carry a product
online display advertising
risks of product-line extensions
pull strategy
Retrenchment
24. Leaders need vision that is realistic and feasible. The strategic vision should be clear - cohesive - consistent and flexible. Includes analysis of the agency's internal and external environments (strengths - weaknesses - opportunities - and thr
Purpose of Strategic Planning
possession utility
mission statement
Whistle Blower
25. Changes the form of material so they can be consumed or used to manufacture other products
operating expenses
Processing
Patent
Purpose of Strategic Planning
26. Method of combining geographical data with demographic data to develop profiles of neighborhood segments
geodemographics
Chain of Command
fringe benefit
benchmarking
27. Utilitarianism: outcome oriented - focuses on the consequences of an action - not on the nature of the action itself or on any set of preestablished moral values or religious beliefs.
Insider Trading
Limited Partnership
equity financing
Outcome-based ethics
28. Behavior exhibited by consumers as they consider - select - and purchase goods and services
customer buying behavior
Substitute Product
cognitive dissonance
Closely Held (or Private) Corporation
29. Division of a diverse market into smaller - relatively homogeneous groups with similar needs - wants - and purchase behaviors
contingency plans
North American Free Trade Agreement (NAFTA)
market segmentation
Ethics
30. Wide variety of persuasive techniques used by companies to communicate with their target markets and the general public
productivity - the success of the managers - and the morale of the other employees
Work Specialization
accounting equation
promotion
31. Demographics - psychographics - and geographics
empowerment
Business (or Competitive) Strategy
Mission Statement
primary factors of market segmentation
32. Specific customer groups or segments to whom a company wants to sell a particular product
target markets
Marketing
organizational market
budget
33. Assets = liabilities + owner's equity
accounting equation
Workplace Diversity
news release
price based pricing
34. Portion of a brand that cannot be expressed verbally
Affirmative Action
horizontal analysis
psychographics
brand mark
35. Total value of all goods and services produced within a given period by a national economy through domestic factors of production
Gross Domestic Product (GDP)
General (Active) Partner
rebates
social media approach
36. Enactment of federal regulations to restore public trust in accounting practices by imposing new requirements on financial activities in publicly traded corporations
introductory stage
push strategy
Sarbanes-Oxley Act of 2002 (Sarbox)
organization behavior modification
37. Market or industry characterized by numerous small firms producing an identical product
Perfect competition
product
equity financing
steps in the strategic marketing planning process
38. Management theory incorporating Japanese emphasis on collective decision making and concern for employees with American emphasis on individual responsibility is ____.
decline stage
current liabilities
trade promotions
Theory Z
39. Approach to business management that stresses customer needs and wants - seeks long-term profitability - and integrates marketing with other functional units within the organization
earnings per share
marketing concept
price based pricing
Deregulation
40. A short - specific written statement of the reason a business exists and what it wants to achieve.
news release
delegate the task
mission statement
Venture Capital Company
41. Market structure that does not meet all conditions of perfect competition - three catagories: monopolistic - oligopoly & monopoly
reminder advertising
Imperfect Competition
Strategic Management
Service Operations (Service Production)
42. Product that is dissimilar from those of competitors but than can fulfill the same need
customer loyalty
fixed costs
Substitute Product
Statutory Law
43. Introductory stage - growth stage - maturity stage - decline stage
Three reasons nations trade
stages in the life cycle of a product
variable costs
quick ratio
44. Characteristic of centralized companies with multiple layers of management
Labor Productivity
Organizing
Tall Organizational Structure
Whistle Blower
45. The process of comparing an organization's products or services and processes with those of another companies
Accountability
benchmarking
Leading
Hostile Work Environment
46. Motivator and hygiene factors need to be met to prevent dissatisfaction
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47. Charging a high price for a new product during the introductory stage and lowering the price later
personal sales approach
Acquisition
skim pricing
Decision Making
48. Exchange of value between parties
General (Active) Partner
introductory stage
transaction
Privatization
49. When the seller doesn't set a firm price but allows buyers to competitively bid on the products being sold
Services
quick ratio
auction pricing
Policy
50. Ratios that measure the effectiveness of the firm's use of its resources
activity ratios
growth stage
working capital
Safety