SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Postsales reductions in price - must be applied for by the purchaser
Safety
Private enterprise
rebates
cognitive dissonance
2. Occurs when two companies form one corporation
Marketing
dynamic pricing
Monopoly
merger
3. Short-term credit or debt amounts that a company owes its suppliers: the company's "bills" in other words
accounts payable
Bankruptcy
Contingent Worker
Quality Control
4. Offering several products for a single price that is presumably lower than the total of the products' individual prices
Officers
bundling
management by objectives (MBO)
time utility
5. A name - term - sign - symbol - design or combination of those used to identify the products of a firm and competing products
consumer promotion
brand
steps in the strategic marketing planning process
organizational market
6. Multiple year; compares two ratios in company's financial statements; sales - sales returns/allowance - net sales - gross marginal
consumer market
theory x
brand loyalty
horizontal analysis
7. The union of two corporations to form a new corporation
Merger
authority
Outsourcing
Business Ethics
8. All costs of operation that are not included under cost of goods sold
gross profit
operating expenses
consumer promotion
Privatization
9. Process of subdividing a market into homogeneous groups to identify potential customers and to devise marketing approaches geared to their needs and interests
General (Active) Partner
quick ratio
market segmentation
financial plan
10. Free or bargain-priced items offered to encourage customers to buy a product
Perfect competition
Labor Union
premiums
debt-to-total-assets ratio
11. A business firm that does things for you instead of making or makerting products
Limited Partnership
Sole Proprietership
Import
Service Business
12. Idea generation - idea screening - business analysis - prototype development - test marketing - commercialization
Bankruptcy
risks of product-line extensions
stages of product development
Limited Liability
13. A statement of what is to be accomplished that is expressed in singular - specific - and measurable terms with a target date
activity ratios
current ratio
Unlimited Liability
objectives
14. The willingness and ability of buyers to purchase a good or service
Demand
S Corporation
form utility
primary factors of market segmentation
15. Any things of value owned or leased by a business such as equipment - cash - land - buildings - inventory - investments - patents - and copyrights
negative reinforcement
break-even point
job rotation
assets
16. The action of ensuring that operations produce products that meet specific quality standards
Quality Control
Merger
current liabilities
time utility
17. Process by which the world is becoming a single interdependent system
Globalization
social commerce
exchange process
Prime Rate
18. Managers and workers cooperating as a team
growth stage
news conference
Corporate Strategy
Democratic Leadership Style
19. Form of nonstore retailing in which the telephone is used to sell directly to consumers
Centralized Organization
Telemarketing
brand extension
Controlling
20. Confusion results if a person reports to two people at once - according to ____.
accounting equation
unity of command
social media
Small Business Administration (SBA)
21. Products having nonphysical features - such as information - expertise - or an activity that can be purchased
responsibility
cause-related marketing
Authority
Services
22. Cost of goods sold = beginning inventory + net purchases - ending inventory
Organizational Structure
Audit
cost of goods sold equation
selling expenses
23. Extends 3 to 5 years into the future. Begins with in-depth analysis of internal environment's strengths and weaknesses. Reviews external opportunities and threats so realistic goals can be set
trade promotions
Long-range or strategic planning
Board of Directors
Labor Union
24. An overall corporate strategy for growth - stability - or turnaround and retrenchment - or for some combination of these
SWOT analysis
Multinational (or Transnational) Corporation
Planning
grand strategies
25. Manufacturing and selling costs - competition - the needs of wholesalers and retailers who distribute the product to the final customer - the firm's marketing objectives - government regulations - quality perceptions - and customer demand
factors that influence pricing decisions
Mission Statement
quick ratio
product advertising
26. Introducing a new product at a low price in hopes of building sales volume quickly
decline stage
penetration pricing
Swot Analysis
line organization
27. ____ help focus attention on what is important and are broader statements than objectives. More quantitative the ____ - the more likely its achievement is to receive attention and less likely it is to be distorted. The end or outcome to be accomplis
introductory stage
Goals
merger
discount pricing
28. Done in conjunction with budgeting. Develops departmental maintenance and improvement goals for the coming year.
Pure Competition
Short-range or operational planning
Work Specialization
Organizational Chart
29. Exchange of value between parties
transaction
it produces the greatest amount of good for the greatest number
stealth marketing
break-even analysis
30. Efforts a company makes to satisfy its customers to help them realize the greatest possible value from the products they are purchasing
customer service
loss-leader
Private enterprise
introductory stage
31. Communications channels - such as newspapers - radio - and television
Pure Competition
media
Limited Partnership
Sexual Harassment
32. Flow of information - materials - and services that starts with raw-materials suppliers and continues adding value through other stages in the network of firms until the product reaches that end customer
Supply Chain (Value Chain)
horizontal analysis
Wheeler-Lea Act of 1938
Services
33. A governing plan for accomplishing goals and objectives. Explain how goals will be achieved. Define the general course and scope of activities. Serve as basis for future decisions - actions and help coordinate plans. Control performance - increase
Extractor
marketing
Policy
Accountability
34. Strategies that deal with the most important aspects of the company's operations and provide overall direction for the company are known as ____.
Position Influence
public relations approach
corporate strategies
retained earnings
35. A type of imperfect competition such that competing producers sell products that are differentiated from one another as good but not perfect substitutes (such as from branding - quality - or location). In monopolistic competition - a firm takes th
Chain of Command
Monopolistic Competition
retained earnings
steps in the strategic marketing planning process
36. Employee hired on something other than a full-time basis to supplement an organization's permanent workforce
credit
Recovery
permission marketing
Contingent Worker
37. Compensation other than wages and salaries
Reward Influence
Import
Benefits
North American Free Trade Agreement (NAFTA)
38. Specification of the jobs to be done within an organization and the ways in which they relate to one another
Organizational Structure
delegate the task
Labor Relations
Wholesaler
39. A phase marked by a prolonged period of high unemployment - weak sales of goods and services - and business failure
brand mark
Depression
Price Fixing
Strategic Alliance
40. Money paid to acquire something of permanent value in a business
Theory Z
capital investments
Outcome-based ethics
Officers
41. A short - specific written statement of the reason a business exists and what it wants to achieve.
Publicly Held (or Public) Corporation
direct marketing approach
Natural monopoly
mission statement
42. Senior company managers who serve on the company's board of directors are known as ____.
inside board members
debt financing
World Trade Organization (WTO)
premiums
43. Utilitarianism: outcome oriented - focuses on the consequences of an action - not on the nature of the action itself or on any set of preestablished moral values or religious beliefs.
why companies learn about customers so they can stay in touch with their current needs and wants
Mass Production
Outcome-based ethics
Perfect competition
44. Something produced by the intellect or mind that has commercial value
Extractor
Corporate Governance
Intellectual Property
consumer market
45. Measure how well a company is managing assets; two types inventory turnover and accounts receivable turnover
Custom Manufacturing
product
World Trade Organization (WTO)
activity ratios
46. Strategies developed and implemented by managers in marketing - operations - human resources - finance - and other departments
Universal Product Codes
functional strategies
Controlling
loss-leader pricing
47. Direct communication other than personal sales contacts designed to effect a measurable response
direct marketing
negative reinforcement
Laws
accounts payable
48. Statement of beliefs and values that direct behavior - clear concise manner and included in staff handbooks and annual reports.
Market
Philosophy
equity financing
Multinational (or Transnational) Corporation
49. Tension that exists when a person's beliefs don't match his or her behaviors: a common example is buyer's remorse - when someone regrets a purchase immediately after making it
persuasive advertising
positioning
cognitive dissonance
sales promotion
50. Group of small investors who invest money in companies with rapid growth potential
return on equity ratio
coupons
calendar year
Venture Capital Company