SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Costs created in the process of generating revenues
expenses
Quid Pro Quo Harassment
Small Business Administration (SBA)
return on sales
2. Media: news release; audience: broad - intensity: passive - active; purpose: inform
penetration pricing
public relations approach
Unethical Behavior
target markets
3. The level of joblessness among people actively seeking work in an economic system
North American Free Trade Agreement (NAFTA)
factors that influence pricing decisions
Unemployment
brand extension
4. Accounting procedure for systematically spreading the cost of a tangible asset over its estimated useful life
Retailer
Organizational Stakeholders
stages of product development
depreciation
5. Start with the cost of producing a good or a service and then add a markup to the cost of the product to produce a product
product advertising
cash basis
cost based pricing
Delegation
6. Act of obtaining a desired object or services from another party by offering something of value in return
Hostile Work Environment
methods of finance for an expanding business
exchange process
elements of a company's marketing mix
7. Refers to policies that take factors including 'race - color - religion - gender - sexual orientation or national origin' into consideration in order to benefit an underrepresented group - usually as a means to counter the effects of a history o
brand loyalty
Standard of Living
Outcome-based ethics
Affirmative Action
8. Products characterized by a plain label - with no advertising and no brand name
Labor Relations
direct mail
generic products
market
9. Free or bargain-priced items offered to encourage customers to buy a product
premiums
Mass Production
Depression
consumer promotion
10. Method of combining geographical data with demographic data to develop profiles of neighborhood segments
geodemographics
Chief Executive Officer (CEO)
Controlling
Competition
11. Continually adjusting prices to reflect changes in supply and demand
break-even point equation
marketing mix
dynamic pricing
Labor Relations
12. Goal set for the very near future
authority
Short-Term Goal
Long-range or strategic planning
wants
13. ____ help focus attention on what is important and are broader statements than objectives. More quantitative the ____ - the more likely its achievement is to receive attention and less likely it is to be distorted. The end or outcome to be accomplis
price elasticity
management by objectives (MBO)
Business Cycle
Goals
14. Market structure that does not meet all conditions of perfect competition - three catagories: monopolistic - oligopoly & monopoly
Imperfect Competition
stealth marketing
accounts receivable
fixed assets
15. Marketers try to extend the life of the product by highlighting improvements or by repackaging the product in different sizes
Democratic Leadership Style
maturity stage
Intellectual Property
Business Plan
16. Where products are conveniently placed for customers
target markets
Tall Organizational Structure
place utility
direct mail
17. Process of planning and executing the conception - pricing - promotion - and distribution of ideas - goods - and services to create and maintain relationships
statement of cash flows
Chain of Command
Chief Executive Officer (CEO)
marketing
18. Small groups in the same work area that have scheduled meetings about problems and how to fix them
time utility
Delegation
marketing mix
quality control circles
19. Ratios that measure the effectiveness of the firm's use of its resources
Monopoly
liquidity ratios
Decision Making
activity ratios
20. Degree to which customers continue to buy from a particular retailer or buy the products of a particular manufacturer or service provider
middle management
assets
brand mark
customer loyalty
21. Electronic media that invite participation by the general public
European Union (EU)
social media
primary factors of market segmentation
Prosperity
22. Specific goods - services - experiences - or other entities that are desirable in light of a person's experiences - culture - and personality
Private enterprise
Natural monopoly
market share
wants
23. The total quantity and quality of goods and services people can purchase with the currency used in their economic system
Substitute Product
marketing research
Standard of living
Maslow's hierarchy of needs
24. Statement of a firm's cash receipts and cash payments that presents information on its sources and uses of cash
Philosophy
assets
statement of cash flows
Price Fixing
25. Introducing a new product at a low price in hopes of building sales volume quickly
Business Ethics
current assets
penetration pricing
test marketing
26. Can't have higher level - or class without the lower level; physiological needs - safety needs - feeling of love and belonging - esteem needs - self-actualization
Warning
: Invalid argument supplied for foreach() in
/var/www/html/basicversity.com/show_quiz.php
on line
183
27. Independent and well informed buyers and sellers of the exact same product (farmers markets)
Mission Statement
Pure Competition
accounts payable
debit
28. A ____ is an agreement between two parties to carry out a transaction - such as the sale of goods from a seller to buyer.
contract
it produces the greatest amount of good for the greatest number
debt-to-total-assets ratio
Quality Control
29. Partner who actively manages a firm and who has unlimited liability for its debts
geographic segmentation
3 Economic Role
positioning
General (Active) Partner
30. Statement of beliefs and values that direct behavior - clear concise manner and included in staff handbooks and annual reports.
Philosophy
Depression
Limited Liability
trade promotions
31. Media: networks - audience: potential buyers - intensity: passive/active - purpose: inform - persuade - remind
social media approach
marketing mix
Organizing
long-term liabilities
32. Communications channels - such as newspapers - radio - and television
Span of Control
objectives
media
cost of goods sold
33. Wide variety of persuasive techniques used by companies to communicate with their target markets and the general public
promotion
marketing research
Middle Manager
debt-to-total-assets ratio
34. Promotional approach designed to motivate wholesalers and retailers to push a producer's products to end users
Regulatory (Administrative) Law
5 C's
Limited Partner
push strategy
35. Developing and implementing a firm's financial plan - monitoring cash flow - decided how to create or use excess funds - budgeting for current and future expenditures - recommending specific investments - raising capital to finance the enterpris
ratio analysis
responsibilities of a financial manager
Unlimited Liability
psychographics
36. A leadership style where the manager is directive and controlling
budget
Organizational Chart
Tactical Management
direct mail
37. A name - term - sign - symbol - design or combination of those used to identify the products of a firm and competing products
inside board members
brand
Accountability
decision-making role
38. A phase marked by a prolonged period of high unemployment - weak sales of goods and services - and business failure
family branding
general expenses
Depression
integrated marketing communications
39. Government agency charged with assisting small businesses - a govt agency that helps small business owners develop business plan and obtain financing and other support for their companies
budget
Business Cycle
Small Business Administration (SBA)
advertising
40. The purchase of one company by another
Organizational Structure
Acquisition
Monopoly
private brands
41. Obligations that fall due more than a year from the date of the balance sheet - Loans - leases - and bonds
Business Ethics
Supply Chain (Value Chain)
long-term liabilities
double-entry bookkeeping
42. Owner of shares of stock in a corporation
credit
Stockholder (or Shareholder)
how companies learn about customer
Work Specialization
43. Difference of revenues - costs - and profit from the planned amounts.
geodemographics
productivity - the success of the managers - and the morale of the other employees
Variance
Mass Production
44. Advertising sent directly to potential customers - usually through the mail
co-branding
test marketing
World Trade Organization (WTO)
direct mail
45. Form of sexual harassment in which sexual favors are requested in return for job-related benefits
Quid Pro Quo Harassment
accrual basis
product
Telemarketing
46. This level of management includes department heads and district sales managers.
middle management
working capital
theory y
debt-to-equity ratio
47. A prolonged and deep recession
Depression
Policy
Philosophy
personal sales approach
48. A forecast of financial requirements and the financing sources to be used
Position Influence
Corporate Strategy
trade promotions
financial plan
49. Way of recording financial transactions that requires two entries for every transaction so that the accounting equation is always kept in balance
Quality Control
double-entry bookkeeping
Gross National Product (GNP)
Strategic Alliance
50. Obligation employees have to their manager for the successful completion of an assigned task
Accountability
Divestiture
Joint Venture
customer service