SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A measure of the sensitivity of demand to changes in price
skim pricing
price elasticity
negative reinforcement
job rotation
2. Examining your current marketing situation - assessing your opportunities and setting your objectives - and developing your market strategy
customer loyalty
credit
steps in the strategic marketing planning process
introductory stage
3. Statement of beliefs and values that direct behavior - clear concise manner and included in staff handbooks and annual reports.
form utility
Demand
Philosophy
Authority
4. S- strengths W- weaknesses O- opportunities T- threats - strengths and weaknesses are internal factors of the company; opportunities and threats are external factors towards the company
SWOT analysis
Information Technology (IT)
stages in the life cycle of a product
cost based pricing
5. A short - specific written statement of the reason a business exists and what it wants to achieve.
Bankruptcy
mission statement
First-Line Manager
selling expenses
6. Business costs that increase with the number of units produced
Affirmative Action
variable costs
institutional advertising
Top Manager
7. Total value of all goods and services produced by a national economy within a given period regardless of where the factors of production are located
Workplace Diversity
Gross National Product (GNP)
Chain of Command
price elasticity
8. Assets retained for long-term use - such as land - buildings - machinery - and equipment; also referred to as property - plant - and equipment
fixed assets
Herzberg's two-factor theory
Mission Statement
Restructuring
9. Government agency charged with assisting small businesses - a govt agency that helps small business owners develop business plan and obtain financing and other support for their companies
Business (or Competitive) Strategy
personal selling
Policy
Small Business Administration (SBA)
10. Intermediary who sells products to other businesses for resale to final consumers
operating expenses
marketing
Safety
Wholesaler
11. Accounting procedure for systematically spreading the cost of a tangible asset over its estimated useful life
place utility
Restructuring
depreciation
market segmentation
12. Specification of the jobs to be done within an organization and the ways in which they relate to one another
Long-range or strategic planning
Competition
Depression
Organizational Structure
13. Systems for moving goods and services from producers to customers; also known as marketing channels
distribution channels
product
product advertising
Recovery
14. Industry in which one company can most efficiently supply all needed goods or services
Natural monopoly
it produces the greatest amount of good for the greatest number
Prime Rate
Outcome-based ethics
15. Efforts a company makes to satisfy its customers to help them realize the greatest possible value from the products they are purchasing
Controlling
Extractor
customer service
stages in the life cycle of a product
16. A formal pledge obligating the issuer (the company) to pay interest periodically and repay the principal at maturity
financial control
Corporate Bond
social commerce
Workplace Diversity
17. The portion of shareholders' equity earned by the company but not distributed to its owners in the form of dividends
equity financing
retained earnings
common pricing strategies
Leading
18. Management process of monotoring an organization's performance to ensure that it is meeting its goals
Controlling
trade allowance
Operations (Production) Management
integrated marketing communications
19. Sales-promotion efforts aimed at inducing distributors or retails to push a producer's products
trade promotions
skim pricing
Monopoly
General (Active) Partner
20. Managers and workers cooperating as a team
Intellectual Property
Middle Manager
Hostile Work Environment
Democratic Leadership Style
21. The benefit lost from the next best alternative; what you have to give up - to get what you want or need the most
geographic segmentation
Labor Relations
opportunity cost
Certificate of Incorporation
22. The way a manager teats and directs employees
cost based pricing
Leadership Style
accounts receivable turnover ratio
Hostile Work Environment
23. Brands that carry the label of a retailer or a wholesaler rather than a manufacturer
private brands
debit
Perfect competition
credit
24. Flow of information - materials - and services that starts with raw-materials suppliers and continues adding value through other stages in the network of firms until the product reaches that end customer
maturity stage
search advertising
persuasive advertising
Supply Chain (Value Chain)
25. An overall corporate strategy for growth - stability - or turnaround and retrenchment - or for some combination of these
grand strategies
Sole Proprietership
reminder advertising
distribution channels
26. Choosing one alternative from among several options
Intellectual Property
productivity - the success of the managers - and the morale of the other employees
Limited Liability Corporation (LLC)
Decision Making
27. Senior company managers who serve on the company's board of directors are known as ____.
inside board members
permission-based marketing
liabilities
Monopolistic competition
28. Changing jobs or tasks from time to time
market share
dynamic pricing
Decision Making
job rotation
29. Strategu for determining a firm's overall attitude toward growth and the way it will manage its business or product lines
Expert Influence
Service Operations (Service Production)
Corporate Strategy
marketing strategy
30. The delivery of marketing messages to people who are not aware that they are being marketing to; these messages can be delivered by either acquaintances or strangers - depending on the technique
Gross National Product (GNP)
general expenses
stealth marketing
Workplace Diversity
31. Use of quantitative measures to evaluate a firm's financial performance - compares two elements from the same year's financial figures; computed by divided one element of a financial statement by another
cost based pricing
revenues
direct marketing approach
ratio analysis
32. Using relative information to predict how many jobs will be needed
forecasting
Recovery
Monopolistic competition
Accountability
33. Document in which an entrepreneur summarizes his or her business strategy for a proposed new venture and how that strategy will be implemented
responsibility
financial control
integrated marketing communications
Business Plan
34. Planning and control tool that reflects expected revenues - operating expenses - and cash receipts and outlays
market segmentation
Long-Term Goal
budget
General (Active) Partner
35. Product development stage in which a product is sold on a limited basis - a trial introduction
profitability ratios
test marketing
psychographics
introductory stage
36. Statement or document that defines the direction and scope of the promotional activities that a company will use to meet its marketing objectives
price
Oligopoly
promotional strategy
Outcome-based ethics
37. All costs of operation that are not included under cost of goods sold
operating expenses
Substitute Product
quality control circles
mission statement
38. Market structure that does not meet all conditions of perfect competition - three catagories: monopolistic - oligopoly & monopoly
Specialty Good/Specialty Service
Imperfect Competition
auction
geographics
39. Sales volume at a given price that will cover all of a company's costs
sales promotion approach
break-even point
General (Active) Partner
cost based pricing
40. Marketers focus on stimulating demand for the new product
current ratio
introductory stage
balance sheet
First-Line Manager
41. A business that is involvec with moving goods from producers to consumers
marketing concept
Contingent Worker
Marketer
Nepotism
42. Portion of a company's assets that belongs to the owners after obligations to all creditors have been met
Warning
: Invalid argument supplied for foreach() in
/var/www/html/basicversity.com/show_quiz.php
on line
183
43. A leadership style where the manager is directive and controlling
time utility
Tactical Management
Hostile Work Environment
Convenience Good/Convenience Service
44. Total value of all goods and services produced within a given period by a national economy through domestic factors of production
brand mark
Leadership Style
Information Technology (IT)
Gross Domestic Product (GDP)
45. Market or industry in which there is only one producer that can therefore set the prices on all of its products
Acquisition
Monopoly
Democratic Leadership Style
Committee and Team Authority
46. When a task is too time consuming for a manager to handle alone - he or she may ____.
Substitute Product
Business (or Competitive) Strategy
delegate the task
Leadership
47. Large-scale production and distribution of a product
Mission Statement
commercialization
Decision Making
brand extension
48. Governing body of a corporation that reports to its shareholders and delegates power to run its day-to-day operations while remaining responsible for sustaining its assets
permission-based marketing
certain disabilities and illnesses
Board of Directors
Gross Domestic Product (GDP)
49. Represents how many employees the manager is responsible for in the organization - Narrow spans of control allow managers to be much more hands-on with employees.
Merger
dynamic pricing
job rotation
Span of Control
50. Costs created in the process of generating revenues
expenses
Unethical Behavior
Private enterprise
place marketing