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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. An action is morally correct - when - among the people it affects...
delegate the task
time utility
it produces the greatest amount of good for the greatest number
organizational market
2. Particular blend of personal selling - advertising - direct marketing - sales promotion - and public relations that a company uses to reach potential customers
brand extension
reminder advertising
communication mix
personal selling
3. Changing jobs or tasks from time to time
inventory turnover ratio
job rotation
Organizing
merger
4. Larger visual and multimedia ads that appear on websites
Exchange Rate
consumer promotion
trademarks
online display advertising
5. A period where demand begins to decrease - businesses lower production of goods and services - unemployment begins to rise - and GDP growth slows for two or more quarters
financial plan
why companies learn about customers so they can stay in touch with their current needs and wants
Recession
Substitute Product
6. Transferring work to another country
vertical analysis
S Corporation
Out-sourcing
Private enterprise
7. Statement or document that defines the direction and scope of the promotional activities that a company will use to meet its marketing objectives
promotional strategy
liquidity ratios
Monopoly
Real GDP
8. Total value of all goods and services produced by a national economy within a given period regardless of where the factors of production are located
Standard of living
Gross National Product (GNP)
liabilities
specialty advertising
9. Measure of a firm's short-term liquidity - calculated by divided current assets by current liabilities
unity of command
communication mix
Management Information System (MIS)
current ratio
10. Sales promotion aimed at final consumers
accounting equation
return on investment
Corporate Strategy
consumer promotion
11. All costs of operation that are not included under cost of goods sold
marketing strategy
cost based pricing
operating expenses
personal selling
12. People are internally motivated
unity of command
forecasting
Convenience Good/Convenience Service
theory y
13. Obligation employees have to their manager for the successful completion of an assigned task
Limited Liability
budget
5 C's
Accountability
14. Employee who detects and tries to put an end to a company's unethical - illegal - or socially irresponsible actions by publicizing them
First-Line Manager
Whistle Blower
Industrial Goods
5 C's
15. Hybrid of a closely held corporation and a partnership - organized and operated like a corporation but treated as a partnership for tax purposes
S Corporation
marketing concept
benchmarking
Supply
16. Media: discounts - coupons - rebates; audience: targeted; intensity: passive; purpose: persuade
sales promotion approach
marketing
Laws
opportunity cost
17. Business that is legally considered an entity separate from its owners and is liable for its own debts; owners' liabilities extend to the limits of their investments
Telemarketing
Business Ethics
brand mark
Corporation
18. Making a product available at a convenient time
consumer promotion
marketing research
time utility
debt ratios
19. Discount offered by producers to wholesalers and retailers
revenues
trade allowance
Divestiture
corporate strategies
20. Court-granted permission for a company to not pay some or all debts
Bankruptcy
Theory Z
Affirmative Action
social media
21. Compensation other than wages and salaries
authority
debt-to-equity ratio
Benefits
Variance
22. Amounts that are currently due to a company
accrual basis
accounts receivable
Span of Control
liquidity ratios
23. Mechanism for exchange between buyers and sellers of a particular good or service
Market
Price Fixing
limitations of marketing research
responsibility
24. A leadership style where the manager is directive and controlling
place utility
liquidity ratios
Tactical Management
marketing research
25. Business costs that increase with the number of units produced
brand managers
variable costs
marketing research
accounts receivable turnover ratio
26. Advertising that appears on various items such as coffee mugs - pens - and calendars - designed to help keep a company's name in front of customers
variable costs
specialty advertising
Tactical Management
Venture Capital Company
27. Good or service used as the basis of commerce
elements of a company's marketing mix
product
distribution channels
equity financing
28. Personal communication between a seller and one or more potential buyers
Collusion
Extension
Recession
personal selling
29. Brands that have been given legal protection so that their owners have exclusive rights to their use
Procedure
accounts receivable turnover ratio
trademarks
geodemographics
30. Degree to which customers continue to buy from a particular retailer or buy the products of a particular manufacturer or service provider
Gross Domestic Product (GDP)
customer loyalty
direct marketing approach
Strategic Alliance
31. A sustained increase in the general level of prices
revenues
accounts payable
Intellectual Property
Inflation
32. Process through which a manager allocates work to subordinates
World Trade Organization (WTO)
Delegation
Short-Term Goal
market
33. Cost of producing or acquiring a company's products for sale during a given period
Acquisition
database marketing
cost of goods sold
Stockholder (or Shareholder)
34. A group of customer who need or want a particular product and have the money to buy it
debt-to-equity ratio
market
Labor Productivity
Officers
35. Measure of profitability calculated by divided net income after taxes by the average number of shares of common stock outstanding
transaction
specialty advertising
earnings per share
Ethical Behavior
36. This level of management includes department heads and district sales managers.
fringe benefit
permission-based marketing
target markets
middle management
37. Positive reinforcement - negative reinforcement - punishment
place marketing
organization behavior modification
Processing
customer loyalty
38. A ____ is an agreement between two parties to carry out a transaction - such as the sale of goods from a seller to buyer.
Authority
Limited Partner
contract
accrual basis
39. Accounting procedure for systematically spreading the cost of a tangible asset over its estimated useful life
capital budgeting
depreciation
limitations of marketing research
growth through direction state
40. Inexpensive good or service purchased and consumed rapidly and regularly
promotion
Convenience Good/Convenience Service
Organizing
dynamic pricing
41. Agreement to gradually eliminate tariffs and other trade barriers among the United States - Canada - and Mexico
cash basis
North American Free Trade Agreement (NAFTA)
Prosperity
public relations approach
42. Type of partnership consisting of limited partners and a general (or active) partner
Limited Partnership
Public Goods
brand extension
productivity - the success of the managers - and the morale of the other employees
43. Process for evaluating proposed investments in select projects that provide the best long-term financial return
Quality Control
Collusion
capital budgeting
types of financial ratios
44. Stems from personal trust and respect members have for the leader
Identity Influence
assets
Capitalism
Organization Chart
45. Delegating more power to employees
Management
empowerment
Variance
equity financing
46. Way of recording financial transactions that requires two entries for every transaction so that the accounting equation is always kept in balance
Quality Control
double-entry bookkeeping
Hostile Work Environment
Flat Organizational Structure
47. Using relative information to predict how many jobs will be needed
Extractor
generic products
activity ratios
forecasting
48. Business with two or more owners who share in both the operation of the firm and the financial responsibility for its debts
General Partnership
unity of command
Prosperity
factors that influence pricing decisions
49. A phase of the business cycle when most people who want to work are working and businesses produce goods and services in record numbers
Prosperity
Processing
Industrial Goods
Centralized Organization
50. Paid - nonpersonal communication to a target market from an identified sponsor using mass communications channels
Franchise
advertising
social media
assets equation