SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Statement of a firm's cash receipts and cash payments that presents information on its sources and uses of cash
Business Cycle
Acquisition
statement of cash flows
marketable securities
2. A formal pledge obligating the issuer (the company) to pay interest periodically and repay the principal at maturity
Labor Relations
authority
cause-related marketing
Corporate Bond
3. Statement of a firm's financial position on a particular date; also known as a statement of financial position
Socialism
debt-to-equity ratio
balance sheet
stealth marketing
4. People are lazy
price elasticity
theory x
Controlling
communication mix
5. Effective acquisition and use of money
theory y
Philosophy
financial management
function of packaging
6. Study of statistical characteristics of a population
Controlling
demographics
transaction
license
7. Manager responsible for supervising the work of employees
Strategic Management
First-Line Manager
types of utility
3 Economic Role
8. Advertising sent directly to potential customers - usually through the mail
Planning
direct mail
direct marketing
Middle Manager
9. This level of management includes department heads and district sales managers.
middle management
Divestiture
accounting equation
Chain of Command
10. Portion of a brand that cannot be expressed verbally
brand mark
Long-range or strategic planning
general expenses
Globalization
11. The creation and sharing of product-related information among customers and potential customers
Socialism
Tactical Management
Purpose of Strategic Planning
social commerce
12. When a task is too time consuming for a manager to handle alone - he or she may ____.
Substitute Product
direct marketing approach
delegate the task
Services
13. Worker - consumer - citizen Consumers vote in favor of goods and services; Worker productivity is important for a nations advancement; Citizens join with other citizens in making some economical decision for the good of the community
penetration pricing
3 Economic Role
Leading
online display advertising
14. Ratio between net income after taxes and total owners' equity; also known as return on equity
return on investment
product life cycle
Long-range or strategic planning
Corporate Governance
15. The movement of an economy from one condition to another and back again
Business Cycle
Goods Operations (Goods Production)
assets equation
contract
16. Extends 3 to 5 years into the future. Begins with in-depth analysis of internal environment's strengths and weaknesses. Reviews external opportunities and threats so realistic goals can be set
Long-range or strategic planning
contingency plans
Centralized Organization
current ratio
17. Personal communication between a seller and one or more potential buyers
personal selling
advertising
Perfect competition
transaction
18. Any 12 consecutive months used as an accounting period
ways to expand a product line
fiscal year
debt ratios
geographic segmentation
19. Form of nonstore retailing in which the telephone is used to sell directly to consumers
Mixed Management
management by objectives (MBO)
Audit
Telemarketing
20. Assets = liabilities + owner's equity
utility
loss-leader pricing
Position Influence
accounting equation
21. Inexpensive good or service purchased and consumed rapidly and regularly
Convenience Good/Convenience Service
strategic marketing planning
assets equation
return on equity ratio
22. Broad set of organizational plans for implementing the decisions made for achieving organizational goals
Strategy
Decision-Making Skills
opportunity cost
net income
23. Introductory stage - growth stage - maturity stage - decline stage
accounts payable
Labor Productivity
retained earnings
stages in the life cycle of a product
24. Process of dealing with employees who are represented by a union
Reward Influence
Labor Relations
Public Goods
Quid Pro Quo Harassment
25. Promotional approach designed to motivate wholesalers and retailers to push a producer's products to end users
push strategy
grand strategies
Sarbanes-Oxley Act of 2002 (Sarbox)
general expenses
26. Brands that carry the label of a retailer or a wholesaler rather than a manufacturer
Work Specialization
S Corporation
Universal Product Codes
private brands
27. Building a specific and unique product to meet the needs of one consumer
Identity Influence
Substitute Product
line organization
Custom Manufacturing
28. Assets = liabilities + owner's equity
assets equation
Business Ethics
Gross Domestic Product (GDP)
family branding
29. Costs created in the process of generating revenues
expenses
fringe benefit
Management Information System (MIS)
responsibility
30. A measure of the sensitivity of demand to changes in price
double-entry bookkeeping
Management Information System (MIS)
Business Plan
price elasticity
31. Product made or grown domestically but sold abroad
permission marketing
Procedure
Export
product
32. Money paid to acquire something of permanent value in a business
Information Technology (IT)
telemarketing
capital investments
why companies learn about customers so they can stay in touch with their current needs and wants
33. Strategy of coordinating and integrating all communications and promotional efforts with customers to ensure greater efficiency and effectiveness
Business (or Competitive) Strategy
widgets
Safety
integrated marketing communications
34. The level of joblessness among people actively seeking work in an economic system
current liabilities
double-entry bookkeeping
direct mail
Unemployment
35. Court-granted permission for a company to not pay some or all debts
permission-based marketing
Bankruptcy
news conference
marketing research
36. A leadership style where the manager is directive and controlling
Tactical Management
primary factors of market segmentation
empowerment
Extractor
37. Managers and workers cooperating as a team
Whistle Blower
Services
Democratic Leadership Style
owner's equity
38. An extra amount of time granted to a party to make a payment
direct marketing approach
Extension
demographics
market
39. Single year; A method of financial statement analysis in which each entry for each of the three major categories of accounts (assets - liabilities and equities) in a balance sheet is represented as a proportion of the total account; income statement
Labor Union
downsizing
vertical analysis
SWOT analysis
40. Are a more complex form of organizational design that tries to take advantage of two types of structures at the same time. - The matrix represents a combination of a functional structure and a product structure.
pull strategy
Matrix Structures
test marketing
accounting equation
41. A Theory Y manager is most likely to ____.
assume that all workers are content with their work
Corporation
Goal
Safety
42. A forecast of financial requirements and the financing sources to be used
point-of-purchase display
Marketer
Organizational Stakeholders
financial plan
43. Systems for moving goods and services from producers to customers; also known as marketing channels
equity financing
function of labels
distribution channels
skim pricing
44. Law created by consistitution(s) or by federal - state - or local legislative acts
Matrix Structures
marketing research
Limited Partner
Statutory Law
45. Stems from personal trust and respect members have for the leader
wants
Identity Influence
Operations (Production) Management
Supply
46. Independent and well informed buyers and sellers of the exact same product (farmers markets)
cognitive dissonance
Pure Competition
direct mail
Multinational (or Transnational) Corporation
47. Advertising that seeks to create goodwill and to build a desired image for a company rather than to sell specific products
function of packaging
Extension
institutional advertising
Purchasing Power Party
48. The benefit lost from the next best alternative; what you have to give up - to get what you want or need the most
national brands
point-of-purchase display
opportunity cost
Policy
49. Creating a flatter organization structure normally cutting out middle management
downsizing
Organizing
Quality Control
Monopoly
50. Marketing approach in which firms first ask permission to deliver messages to an audience and then promise to restrict their communication efforts to those subject areas in which audience members have expressed interest
Public Goods
Strategy
permission-based marketing
private brands