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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Difference between a person's actual state and his or her ideal state; provides the basic motivation to make a purchase
Pure Competition
product
need
Corporation
2. Operating expenses - such as office and administrative expenses - not directly associated with creating or marketing a good or a service
Matrix Structures
behavioral segmentation
positioning
general expenses
3. Confusion results if a person reports to two people at once - according to ____.
Competition
Recovery
Safety
unity of command
4. Provides protection for the product - makes products easier to display - and attracts attention
function of packaging
distribution channels
advertising
Goals
5. Assets = liabilities + owner's equity
credit
assets equation
social commerce
return on equity ratio
6. When organizations change raw materials into finished goods
form utility
balance sheet
marketing research
responsibilities of a financial manager
7. Measure of profitability calculated by divided net income after taxes by the average number of shares of common stock outstanding
earnings per share
unity of command
Procedure
database marketing
8. Introductory stage - growth stage - maturity stage - decline stage
stages in the life cycle of a product
Environmental Analysis
Processing
Convenience Good/Convenience Service
9. Ratios that measure a firm's reliance on debt financing of its operations
authority
Tall Organizational Structure
need
debt ratios
10. The phase in which unemployment begins to decrease. demand for goods and services increase - and GDP begins to rise
inside board members
form utility
Privatization
Recovery
11. An overall corporate strategy for growth - stability - or turnaround and retrenchment - or for some combination of these
Deregulation
Tall Organizational Structure
customer loyalty
grand strategies
12. Difference of revenues - costs - and profit from the planned amounts.
organization behavior modification
maturity stage
product advertising
Variance
13. Utilitarianism: outcome oriented - focuses on the consequences of an action - not on the nature of the action itself or on any set of preestablished moral values or religious beliefs.
Contingent Worker
Outcome-based ethics
S Corporation
Limited Partner
14. Manager responsible for supervising the work of employees
owner's equity
First-Line Manager
customer service
fixed assets
15. Complete list of all products that a company offers for sale
price elasticity
product mix
Herzberg's two-factor theory
Short-range or operational planning
16. Systems for moving goods and services from producers to customers; also known as marketing channels
loss-leader
sales promotion
distribution channels
growth through direction state
17. Amounts that are currently due to a company
accounts receivable
Decision Making
Merger
schematic of marketing process
18. The movement of an economy from one condition to another and back again
Business Cycle
market segmentation
Inflation
online display advertising
19. Occurs when widespread price increases occur throughout an economic system
owner's equity
Long-range or strategic planning
Inflation
liabilities
20. Process of planning - organizing - leading and controlling an organization's resources to achieve its goals
Management
Monopoly
European Union (EU)
current assets
21. The act of transferring net revenue and expense account balances to retained earnings for the period
Committee and Team Authority
Functional Strategy
Supply Chain (Value Chain)
close the books
22. Authority granted to committees or teams involved in a firm's daily operations
statement of cash flows
penetration pricing
gross profit
Committee and Team Authority
23. One seller of a product - denies people competition and is against the law (They can typically raise prices)
forecasting
Monopoly
Theory Z
rebates
24. Specific customer groups or segments to whom a company wants to sell a particular product
target markets
form utility
Supply
5 C's
25. Organization in which a great deal of decision-making authority is delegated to levels of management at points below the top
grand strategies
product advertising
Common Law
Decentralized Organization
26. Acquiring funds by selling shares of a company's stock
fixed costs
equity financing
Planning
Natural monopoly
27. Strategy by which managers in specific areas decide how best to achieve corporate goals through productivity
Services
Functional Strategy
liquidity ratios
geographics
28. Paid - nonpersonal communication to a target market from an identified sponsor using mass communications channels
advertising
First-Line Manager
Outcome-based ethics
market
29. Roles of shareholders - directors - and other managers in corporate decision making and accountability
Benefits
Stockholder (or Shareholder)
Corporate Governance
Telemarketing
30. All costs of operation that are not included under cost of goods sold
theory y
operating expenses
Depression
Committee and Team Authority
31. Governing body of a corporation that reports to its shareholders and delegates power to run its day-to-day operations while remaining responsible for sustaining its assets
net income
Perfect competition
Board of Directors
budget
32. The creation and sharing of product-related information among customers and potential customers
social commerce
Monopoly
ways to expand a product line
geographics
33. Creating a flatter organization structure normally cutting out middle management
levels of brand loyalty
downsizing
equity financing
Custom Manufacturing
34. Internal descriptors such as attitudes - interests - values - behaviors - and habits
Recession
psychographics
Monopolistic competition
Chain of Command
35. Use of quantitative measures to evaluate a firm's financial performance - compares two elements from the same year's financial figures; computed by divided one element of a financial statement by another
break-even point equation
telemarketing
ratio analysis
Mission Statement
36. Obtain goods they cannot produce - reflect comparative advantage - and create jobs
3 Economic Role
cost based pricing
Three reasons nations trade
marketing
37. Manager responsible for a firm's overall performance and effectiveness
public relations
accounting equation
Top Manager
ratio analysis
38. A firm's portion of the total sales in a market
Monopoly
Gross Domestic Product (GDP)
market share
Labor Relations
39. A statement of what is to be accomplished that is expressed in singular - specific - and measurable terms with a target date
Private enterprise
debt-to-equity ratio
objectives
commercialization
40. Changing jobs or tasks from time to time
job rotation
Long-range or strategic planning
cause-related marketing
advertising approach
41. Is the way in which tasks in an organization are divided into separate jobs. - Also known as division of labor - Assembly line worker.
Statutory Law
Work Specialization
cause-related marketing
Retrenchment
42. Codified rules of behavior enforced by society
Laws
Market economy
brand
working capital
43. Legal principal holding owners responsible for paying off all debts of a business
Unlimited Liability
direct mail
Planning
media
44. Any things of value owned or leased by a business such as equipment - cash - land - buildings - inventory - investments - patents - and copyrights
elements of a company's marketing mix
Officers
Sarbanes-Oxley Act of 2002 (Sarbox)
assets
45. Statement or document that defines the direction and scope of the promotional activities that a company will use to meet its marketing objectives
Flat Organizational Structure
promotional strategy
telemarketing
Planning
46. Claims against a firm's assets by creditors - such as banks and suppliers
common pricing strategies
Goods Operations (Goods Production)
liabilities
horizontal analysis
47. Advertising or other display materials set up at retail locations to promote products to potential customers as they are making their purchase decisions
Leading
cost of goods sold
Monopolistic competition
point-of-purchase display
48. Stems from personal trust and respect members have for the leader
Short-range or operational planning
Identity Influence
personal sales approach
promotion
49. Amount earned from sales of goods or services and inflow from miscellaneous sources such as interest - rent - and royalties
Limited Liability Corporation (LLC)
revenues
sales promotion approach
Human Resource Management (HRM)
50. Something that the employee dislikes is taken away
Common Law
earnings per share
decision-making role
negative reinforcement