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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Organization for economic - social - and security cooperation among European nations
European Union (EU)
Supply Chain (Value Chain)
double-entry bookkeeping
responsibilities of a financial manager
2. A business that grows products or takes raw material from nature
Extractor
Standard of Living
Franchise
brand extension
3. Division of a diverse market into smaller - relatively homogeneous groups with similar needs - wants - and purchase behaviors
Imperfect Competition
fixed costs
market segmentation
Demand
4. Exchange of value between parties
transaction
First-Line Manager
Controlling
management by objectives (MBO)
5. Strategu for determining a firm's overall attitude toward growth and the way it will manage its business or product lines
Exchange Rate
Out-sourcing
mission statement
Corporate Strategy
6. Hybrid of a closely held corporation and a partnership - organized and operated like a corporation but treated as a partnership for tax purposes
Common Law
loss-leader pricing
S Corporation
General (Active) Partner
7. Obligation employees have to their manager for the successful completion of an assigned task
break-even point equation
private brands
brand names
Accountability
8. Cash and items that can be turned into cash within one year
fixed costs
geographics
current assets
widgets
9. Product that is dissimilar from those of competitors but than can fulfill the same need
Board of Directors
Purchasing Power Party
Substitute Product
public relations
10. Operating expenses - such as office and administrative expenses - not directly associated with creating or marketing a good or a service
fringe benefit
online display advertising
general expenses
Laws
11. Systematic examination of a company's accounting system to determine whether its financial reports reliably represent its operations
Unemployment
Audit
primary factors of market segmentation
premiums
12. Group of small investors who invest money in companies with rapid growth potential
Venture Capital Company
marketing
Organizational Stakeholders
Socialism
13. Partner who does not share in a firm's management and is liable for its debts only to the limits of said partner's investment
why companies learn about customers so they can stay in touch with their current needs and wants
Supply Chain (Value Chain)
cognitive dissonance
Limited Partner
14. Management process of determining how to best arrange an organization's resources and activities into a coherent structure
marketable securities
Organizing
credit
national brands
15. Arises when group members recognize that the leader has special expertise in the area
Retailer
Expert Influence
Functional Strategy
Workplace Diversity
16. Customer value added by making a product available in a convenient location
Chain of Command
place utility
Retrenchment
auction pricing
17. Identification and marketing of a social issues - cause - or idea to selected target markets
cause-related marketing
Restructuring
Whistle Blower
gross profit
18. Difference of revenues - costs - and profit from the planned amounts.
opportunity cost
promotion
Variance
social media approach
19. Delegating more power to employees
corporate strategies
strategic marketing planning
common pricing strategies
empowerment
20. Brand awareness - brand preference - brand insistence
productivity - the success of the managers - and the morale of the other employees
levels of brand loyalty
Consumer Goods
Substitute Product
21. 1. 5 C's (customer - company - competitors - collaborators - context) 2. market segmentation - selection of target market - product/service positioning 3. product attributes - pricing parts - promotion - placement 4. recruit customer - reta
responsibility
Import
Three reasons nations trade
schematic of marketing process
22. Approach to business management that stresses customer needs and wants - seeks long-term profitability - and integrates marketing with other functional units within the organization
marketing concept
direct mail
market segmentation
Retailer
23. Is the way in which tasks in an organization are divided into separate jobs. - Also known as division of labor - Assembly line worker.
Centralized Organization
grand strategies
brand equity
Work Specialization
24. Beliefs about what is right or wrong and good or bad in actions that affect others
risks of product-line extensions
growth stage
skim pricing
Ethics
25. Building a specific and unique product to meet the needs of one consumer
Custom Manufacturing
form utility
SWOT analysis
Unlimited Liability
26. Occurs when widespread price increases occur throughout an economic system
line organization
customer service
Expert Influence
Inflation
27. A type of imperfect competition such that competing producers sell products that are differentiated from one another as good but not perfect substitutes (such as from branding - quality - or location). In monopolistic competition - a firm takes th
brand names
widgets
contingency plans
Monopolistic Competition
28. Customer value created by converting raw materials and other inputs into finished goods and services
capital budgeting
form utility
marketable securities
Depression
29. Current assets minus current liabilities
Sole Proprietership
contract
Competition
working capital
30. Arrangement in which a buyer (franchisee) purchases the right to sell the good or service of the seller (franchiser)
Franchise
media
Goal
Deregulation
31. ____ help focus attention on what is important and are broader statements than objectives. More quantitative the ____ - the more likely its achievement is to receive attention and less likely it is to be distorted. The end or outcome to be accomplis
debt-to-equity ratio
Policy
Identity Influence
Goals
32. Leaders need vision that is realistic and feasible. The strategic vision should be clear - cohesive - consistent and flexible. Includes analysis of the agency's internal and external environments (strengths - weaknesses - opportunities - and thr
Purpose of Strategic Planning
Quality
Safety
product line
33. Economy in which individuals control production and allocation decisions through supply and demand
wants
corporate strategies
Market economy
accounts receivable
34. An action is morally correct - when - among the people it affects...
word of mouth
it produces the greatest amount of good for the greatest number
horizontal analysis
Retrenchment
35. Governing body of a corporation that reports to its shareholders and delegates power to run its day-to-day operations while remaining responsible for sustaining its assets
owner's equity
Board of Directors
Centralized Organization
accrual basis
36. Systems for moving goods and services from producers to customers; also known as marketing channels
pull strategy
limitations of marketing research
distribution channels
Affirmative Action
37. Examining your current marketing situation - assessing your opportunities and setting your objectives - and developing your market strategy
S Corporation
target markets
debt-to-equity ratio
steps in the strategic marketing planning process
38. The purchase of one company by another
Joint Venture
Sarbanes-Oxley Act of 2002 (Sarbox)
Acquisition
social commerce
39. In bookkeeping - an increase in assets
behavioral segmentation
credit
Common Law
Capitalism
40. Codified rules of behavior enforced by society
Laws
demographics
break-even point equation
Goals
41. The willingness and ability of buyers to purchase a good or service
Extractor
Information Technology (IT)
Demand
product life cycle
42. Process of subdividing a market into homogeneous groups to identify potential customers and to devise marketing approaches geared to their needs and interests
widgets
communication mix
Affirmative Action
market segmentation
43. Particular blend of personal selling - advertising - direct marketing - sales promotion - and public relations that a company uses to reach potential customers
Monopoly
functional strategies
time utility
communication mix
44. Advertising that appears on various items such as coffee mugs - pens - and calendars - designed to help keep a company's name in front of customers
specialty advertising
utility
certain disabilities and illnesses
license
45. Assets = liabilities + owner's equity
Decentralized Organization
accounting equation
Contingent Worker
loss-leader
46. Physical products purchased by consumers for personal use
line organization
Certificate of Incorporation
Consumer Goods
Democratic Leadership Style
47. Discount offered by producers to wholesalers and retailers
skim pricing
trade allowance
certain disabilities and illnesses
debt ratios
48. Provides protection for the product - makes products easier to display - and attracts attention
function of packaging
gross profit
Expert Influence
Standard of living
49. Business with two or more owners who share in both the operation of the firm and the financial responsibility for its debts
General Partnership
distribution channels
revenues
financial control
50. Private funds - partners/shareholders - bank loans - asset leasing and hire purchase - venture capital/business angels - merger capital - retained profits
financial plan
methods of finance for an expanding business
Manufacturer
Strategy