SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Stocks - bonds - and other investments that can be turned into cash quickly
current liabilities
Mixed Management
marketable securities
Marketer
2. Large-scale production and distribution of a product
commercialization
inventory turnover ratio
Sole Proprietership
Multinational (or Transnational) Corporation
3. Strategy in which two or more organizations collaborate on a project for mutual gain
Substitute Product
Wheeler-Lea Act of 1938
Strategic Alliance
Franchise
4. Statement of beliefs and values that direct behavior - clear concise manner and included in staff handbooks and annual reports.
Recession
World Trade Organization (WTO)
Philosophy
Wholesaler
5. Private funds - partners/shareholders - bank loans - asset leasing and hire purchase - venture capital/business angels - merger capital - retained profits
sales promotion
methods of finance for an expanding business
Outcome-based ethics
marketing mix
6. A firm's portion of the total sales in a market
market share
family branding
Marketer
possession utility
7. Measure of a firm's ability to carry long-term debt - calculated by divided total liabilities by total assets
debt-to-total-assets ratio
Divestiture
3 Economic Role
market segmentation
8. Product made or grown domestically but sold abroad
permission-based marketing
Export
Accountability
Natural monopoly
9. Product made or grown abroad but sold domestically
Organization Chart
Import
Leadership
marketing concept
10. The action of ensuring that operations produce products that meet specific quality standards
communication mix
Quality Control
fixed costs
public relations
11. Promotional campaigns that send information only to those people who've specifically asked to receive it
Common Law
permission marketing
transaction
Public Goods
12. Personal communication between a seller and one or more potential buyers
skim pricing
personal selling
market segmentation
negative reinforcement
13. Strategy whereby a firm sells one or more of its business units
accounts receivable
Divestiture
management by objectives (MBO)
financial management
14. Brands that carry the label of a retailer or a wholesaler rather than a manufacturer
General (Active) Partner
Monopolistic competition
fixed costs
private brands
15. An overall corporate strategy for growth - stability - or turnaround and retrenchment - or for some combination of these
auction pricing
grand strategies
line organization
Standard of Living
16. Process by which the world is becoming a single interdependent system
Globalization
Business Cycle
5 C's
auction
17. Charging a high price for a new product during the introductory stage and lowering the price later
customer service
debt financing
skim pricing
Private enterprise
18. Form of sexual harassment in which sexual favors are requested in return for job-related benefits
return on equity ratio
Short-range or operational planning
Quid Pro Quo Harassment
financial plan
19. Law created by consistitution(s) or by federal - state - or local legislative acts
Hostile Work Environment
forecasting
Statutory Law
management by objectives (MBO)
20. Method of combining geographical data with demographic data to develop profiles of neighborhood segments
Market
news release
geodemographics
Market economy
21. A name - term - sign - symbol - design or combination of those used to identify the products of a firm and competing products
line organization
methods of finance for an expanding business
brand
Variance
22. Organization in which most decision-making authority is held by upper-level management
authority
Monopolistic Competition
Centralized Organization
Common Law
23. Formal agreement to set prices. Sometimes illegal - but is typically secretive
types of financial ratios
Outcome-based ethics
delegate the task
Collusion
24. Form - time - place - possession
types of utility
brand
Monopolistic Competition
cash basis
25. Economic system that allows individuals to pursue their own interests without undue governmental restriction
maturity stage
market
elements of a company's marketing mix
Private enterprise
26. Takes the extractor's products or raw materials and changs the into a form that consumers can use
license
Manufacturer
Goal
assets equation
27. Business that is legally considered an entity separate from its owners and is liable for its own debts; owners' liabilities extend to the limits of their investments
brand managers
variable costs
transaction
Corporation
28. Rewarded for good performance; something the employee likes is praised
unity of command
social commerce
positive reinforcement
Socialism
29. Codified rules of behavior enforced by society
Laws
Strategic Alliance
skim pricing
Wholesaler
30. A prolonged and deep recession
balance sheet
Depression
grand strategies
marketing strategy
31. Reporting relationships within a company
Insider Trading
Privatization
customer buying behavior
Chain of Command
32. Particular blend of personal selling - advertising - direct marketing - sales promotion - and public relations that a company uses to reach potential customers
social commerce
Telemarketing
cost based pricing
communication mix
33. A business that grows products or takes raw material from nature
Extractor
liquidity ratios
social commerce
assume that all workers are content with their work
34. Independent and well informed buyers and sellers of the exact same product (farmers markets)
function of labels
Services
quality control circles
Pure Competition
35. A governing plan for accomplishing goals and objectives. Explain how goals will be achieved. Define the general course and scope of activities. Serve as basis for future decisions - actions and help coordinate plans. Control performance - increase
inventory turnover ratio
demographics
Policy
price elasticity
36. The movement of an economy from one condition to another and back again
responsibilities of a financial manager
Business Cycle
specialty advertising
Out-sourcing
37. Building a specific and unique product to meet the needs of one consumer
behavioral segmentation
Custom Manufacturing
Strategic Management
management by objectives (MBO)
38. Top manager who is responsible for the overall performance of a corporation
news conference
Chief Executive Officer (CEO)
Democratic Leadership Style
penetration pricing
39. Brands owned by the manufacturers and distributed nationally
push strategy
Position Influence
Corporate Strategy
national brands
40. Multiple year; compares two ratios in company's financial statements; sales - sales returns/allowance - net sales - gross marginal
debt-to-total-assets ratio
target markets
horizontal analysis
Exchange Rate
41. Degree to which customers continue to buy from a particular retailer or buy the products of a particular manufacturer or service provider
customer loyalty
current liabilities
license
Wheeler-Lea Act of 1938
42. Arises when group members recognize that the leader has special expertise in the area
Expert Influence
specialty advertising
social commerce
current ratio
43. Measure of time a company takes to turn its accounts receivable into cash - calculated by divided sales by the average value of accounts receivable for a period
Mixed Management
steps in the strategic marketing planning process
accounts receivable turnover ratio
statement of cash flows
44. Advertising sent directly to potential customers - usually through the mail
job rotation
consumer market
exchange process
direct mail
45. Business costs that increase with the number of units produced
fiscal year
Information Technology (IT)
variable costs
Import
46. Computer system that supports managers by providing information- reports - schedules - plans and budgets- that can be used for making decisions
Leading
Merger
Management Information System (MIS)
theory x
47. Introducing a new product at a low price in hopes of building sales volume quickly
point-of-purchase display
dynamic pricing
introductory stage
penetration pricing
48. By studying consumer buying behavior - conducting market research - and capturing and analyzing consumer data
gross profit
management by objectives (MBO)
how companies learn about customer
Acquisition
49. Where products are conveniently placed for customers
Imperfect Competition
middle management
place utility
Mixed Management
50. Market or industry characterized by numerous small firms producing an identical product
Environmental Analysis
Perfect competition
Processing
fiscal year