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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Behavior exhibited by consumers as they consider - select - and purchase goods and services
product
assets equation
customer buying behavior
auction pricing
2. Single year; A method of financial statement analysis in which each entry for each of the three major categories of accounts (assets - liabilities and equities) in a balance sheet is represented as a proportion of the total account; income statement
responsibility
Leadership
inside board members
vertical analysis
3. Is a drawing that represents every job in the organization and the formal reporting relationships between those jobs.
permission marketing
Organizational Chart
Whistle Blower
Natural monopoly
4. Computer system that supports managers by providing information- reports - schedules - plans and budgets- that can be used for making decisions
Management Information System (MIS)
Regulatory (Administrative) Law
Mission Statement
demographics
5. System that sanctions the private ownership of the factors of production and encourages entrepreneurship by offering profits as an incentive
Capitalism
accrual basis
Import
revenues
6. Introductory stage - growth stage - maturity stage - decline stage
stages in the life cycle of a product
Reward Influence
Marketer
Certificate of Incorporation
7. Ratio between net income after taxes and net sales; also known as profit margin
return on sales
Recovery
marketing concept
Herzberg's two-factor theory
8. Assets retained for long-term use - such as land - buildings - machinery - and equipment; also referred to as property - plant - and equipment
Privatization
Regulatory (Administrative) Law
fixed assets
price based pricing
9. Acquiring funds by selling shares of a company's stock
equity financing
sales promotion approach
positive reinforcement
functional strategies
10. Is the way in which tasks in an organization are divided into separate jobs. - Also known as division of labor - Assembly line worker.
Work Specialization
Globalization
Democratic Leadership Style
Unlimited Liability
11. Organization in which most decision-making authority is held by upper-level management
Ethics
calendar year
a continuous-flow operating system
Centralized Organization
12. Management process of determining how to best arrange an organization's resources and activities into a coherent structure
Organizing
auction
Whistle Blower
Autocratic Leadership style
13. Inexpensive good or service purchased and consumed rapidly and regularly
marketing concept
Convenience Good/Convenience Service
budget
job rotation
14. Statement of a firm's cash receipts and cash payments that presents information on its sources and uses of cash
assets
general expenses
statement of cash flows
cost of goods sold
15. A group of customer who need or want a particular product and have the money to buy it
Unlimited Liability
product life cycle
Democratic Leadership Style
market
16. Discount offered by producers to wholesalers and retailers
Prime Rate
Inflation
Exchange Rate
trade allowance
17. Media: discounts - coupons - rebates; audience: targeted; intensity: passive; purpose: persuade
debt-to-equity ratio
sales promotion approach
Safety
Swot Analysis
18. Advertising or other display materials set up at retail locations to promote products to potential customers as they are making their purchase decisions
cognitive dissonance
point-of-purchase display
Substitute Product
market segmentation
19. Difference of revenues - costs - and profit from the planned amounts.
Variance
pull strategy
World Trade Organization (WTO)
Consumer Goods
20. A governing plan for accomplishing goals and objectives. Explain how goals will be achieved. Define the general course and scope of activities. Serve as basis for future decisions - actions and help coordinate plans. Control performance - increase
transaction
profitability ratios
Environmental Analysis
Policy
21. Promotional strategy that stimulates consumer demand - which then exerts pressure on wholesalers and retailers to carry a product
place utility
pull strategy
search advertising
Natural monopoly
22. A business firm that does things for you instead of making or makerting products
Bankruptcy
Service Business
negative reinforcement
Procedure
23. Strategies developed and implemented by managers in marketing - operations - human resources - finance - and other departments
schematic of marketing process
marketing
functional strategies
Policy
24. Changes the form of material so they can be consumed or used to manufacture other products
consumer market
Processing
Monopolistic Competition
Capitalism
25. The portion of shareholders' equity earned by the company but not distributed to its owners in the form of dividends
retained earnings
Leading
bundling
Strategic Management
26. Brands that have been given legal protection so that their owners have exclusive rights to their use
trademarks
Organizing
middle management
Labor Union
27. Something produced by the intellect or mind that has commercial value
brand mark
Intellectual Property
downsizing
break-even analysis
28. Promotional campaigns that send information only to those people who've specifically asked to receive it
Joint Venture
permission marketing
trade promotions
financial management
29. Can't have higher level - or class without the lower level; physiological needs - safety needs - feeling of love and belonging - esteem needs - self-actualization
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30. The willingness and ability of buyers to purchase a good or service
Demand
positioning
reminder advertising
job rotation
31. A prolonged and deep recession
Export
Depression
Long-range or strategic planning
debt-to-total-assets ratio
32. The degree to which customers continue to purchase a specific brand
function of labels
brand loyalty
behavioral segmentation
Reward Influence
33. Customer value added by making a product available in a convenient location
Universal Product Codes
Real GDP
place utility
widgets
34. When the seller doesn't set a firm price but allows buyers to competitively bid on the products being sold
auction pricing
Multinational (or Transnational) Corporation
debt-to-total-assets ratio
risks of product-line extensions
35. The purchase of one company by another
Acquisition
Organization Chart
Decentralized Organization
discount pricing
36. Within an organization essentially answers the question 'Who reports to whom?' - Specific flow of authority down through the levels of an organization's structure.
Processing
vertical analysis
Multinational (or Transnational) Corporation
Chain of Command
37. Degree to which customers continue to buy from a particular retailer or buy the products of a particular manufacturer or service provider
product advertising
customer loyalty
Top Manager
news release
38. Helps companies set goals - develop new products - segment markets - plan future marketing programs - evaluate the effectiveness of a marketing program - keep an eye on competition - and measure customer satisfaction
marketing research
place utility
inventory turnover ratio
Long-Term Goal
39. Product that is dissimilar from those of competitors but than can fulfill the same need
function of labels
activity ratios
Substitute Product
Sole Proprietership
40. The process of examining an organization's current marketing situation - assessing opportunities and setting objectives - then developing a marketing strategy to reach those objectives
debt-to-equity ratio
Monopolistic competition
strategic marketing planning
schematic of marketing process
41. Personal communication between a seller and one or more potential buyers
Perfect competition
Substitute Product
personal selling
distribution channels
42. Agreement to produce and market another company's product in exchange for a royalty or fee
license
corporate strategies
advertising
retained earnings
43. The company founder is no longer solely responsible for all decision making during the ____.
Philosophy
growth through direction state
horizontal analysis
Public Goods
44. Utilitarianism: outcome oriented - focuses on the consequences of an action - not on the nature of the action itself or on any set of preestablished moral values or religious beliefs.
Outcome-based ethics
Management Information System (MIS)
Restructuring
Ethics
45. A leadership style where the manager is directive and controlling
dynamic pricing
Flat Organizational Structure
Tactical Management
Services
46. Product made or grown abroad but sold domestically
Import
Unlimited Liability
Human Resource Management (HRM)
permission-based marketing
47. Accounting method in which revenue is recorded when a sale is made and expense is recorded when it is incurred
marketing mix
accrual basis
Intellectual Property
Standard of Living
48. A ____ is an agreement between two parties to carry out a transaction - such as the sale of goods from a seller to buyer.
Unemployment
auction pricing
contract
Limited Liability Corporation (LLC)
49. Money paid to acquire something of permanent value in a business
capital investments
current assets
Committee and Team Authority
Extractor
50. Lots of leeway to workers to meet goals
Safety
laissez-faire Leadership style
SWOT analysis
budget