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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Deliver quality products - and provide effective customer service; keeps customers satisfied and helps retain long-term loyalty
theory y
Depression
personal sales approach
why companies learn about customers so they can stay in touch with their current needs and wants
2. A group of customer who need or want a particular product and have the money to buy it
Audit
exchange process
market
Custom Manufacturing
3. Under the Americans with Disabilities Act - companies cannot fire or refuse to hire people because of...
certain disabilities and illnesses
Mission Statement
time utility
Sexual Harassment
4. Measure of the time a company takes to turn its inventory into sales - calculated by divided cost of goods sold by the average value of inventory for a period
Chief Executive Officer (CEO)
Expert Influence
steps in the strategic marketing planning process
inventory turnover ratio
5. Complete list of all products that a company offers for sale
Information Technology (IT)
product mix
push strategy
Outsourcing
6. Organization through which member nations negotiate trading agreements and resolve disputes about trade policies and practices
World Trade Organization (WTO)
capital budgeting
theory y
Wheeler-Lea Act of 1938
7. Because production occurs continuously throughout the year - the 3-M company can best be described as using ____.
Corporate Strategy
Business Ethics
General (Active) Partner
a continuous-flow operating system
8. Ratios that measure a firm's ability to meet its short-term obligations when they are due - judged on the basis of working capital - current ratio - and quick ratio
liquidity ratios
Philosophy
private brands
marketing strategy
9. Authority granted to committees or teams involved in a firm's daily operations
accounts payable
Committee and Team Authority
bundling
Telemarketing
10. Beliefs about what is right or wrong and good or bad in actions that affect others
Price Fixing
Ethics
Services
Retailer
11. Measure of a firm's short-term liquidity - calculated by divided current assets by current liabilities
ratio analysis
financial control
break-even point
current ratio
12. Personal communication between a seller and one or more potential buyers
trade allowance
Limited Liability Corporation (LLC)
penetration pricing
personal selling
13. Making a product available at a convenient time
integrated marketing communications
growth through direction state
time utility
Standard of Living
14. Specific goods - services - experiences - or other entities that are desirable in light of a person's experiences - culture - and personality
Services
Sole Proprietership
wants
cost of goods sold equation
15. Agreement to produce and market another company's product in exchange for a royalty or fee
authority
license
product line
brand names
16. Organization for economic - social - and security cooperation among European nations
Chain of Command
European Union (EU)
loss-leader pricing
cognitive dissonance
17. Customer (needs/wants) - Company (competencies) - Competitors (who compete in the same markets) - Collaborators (people who increase value) - Context (political - economic - social - technology)
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18. Characteristic of centralized companies with multiple layers of management
theory y
Competition
Environmental Analysis
Tall Organizational Structure
19. Cost of producing or acquiring a company's products for sale during a given period
stages in the life cycle of a product
cost of goods sold
budget
price
20. Delegating more power to employees
schematic of marketing process
auction
empowerment
news conference
21. Media: tv - radio - internet - print; audience: broad - intensity: passive - purpose: inform - persuade
Authority
Centralized Organization
advertising approach
Decentralized Organization
22. The level of joblessness among people actively seeking work in an economic system
Collusion
accounts payable
Unemployment
generic products
23. The process of changing an organization's structure - Has a small negative effect on task performance. - Has a more significant negative effect on organizational commitment.
Restructuring
Crisis Management
activity ratios
financial management
24. The way you live as measure by the kinds and quality of goods and services you can afford
Matrix Structures
Retailer
corporate strategies
Standard of Living
25. Stems from personal trust and respect members have for the leader
cash basis
Monopolistic competition
commercialization
Identity Influence
26. Promotional strategy that stimulates consumer demand - which then exerts pressure on wholesalers and retailers to carry a product
pull strategy
Benefits
General Partnership
schematic of marketing process
27. Process of converting government enterprises into privately owned companies
job rotation
Venture Capital Company
Market economy
Privatization
28. Gross domestic product (GDP) adjusted to account for changes in currency values and price changes
Ethical Behavior
Public Goods
Tall Organizational Structure
Real GDP
29. Confusion results if a person reports to two people at once - according to ____.
authority
financial control
database marketing
unity of command
30. Is a drawing that represents every job in the organization and the formal reporting relationships between those jobs.
Service Business
social media approach
Strategic Alliance
Organizational Chart
31. Customer value added by making a product available in a convenient location
brand equity
calendar year
price based pricing
place utility
32. A governing plan for accomplishing goals and objectives. Explain how goals will be achieved. Define the general course and scope of activities. Serve as basis for future decisions - actions and help coordinate plans. Control performance - increase
Statutory Law
Autocratic Leadership style
function of packaging
Policy
33. Strategic alliance in which the collaboration involves joint ownership of the new venture
current liabilities
Joint Venture
loss-leader
balance sheet
34. This level of management includes department heads and district sales managers.
financial control
Real GDP
assets
middle management
35. Way of recording financial transactions that requires two entries for every transaction so that the accounting equation is always kept in balance
Recession
search advertising
double-entry bookkeeping
Corporate Bond
36. Worker - consumer - citizen Consumers vote in favor of goods and services; Worker productivity is important for a nations advancement; Citizens join with other citizens in making some economical decision for the good of the community
3 Economic Role
national brands
Competition
bundling
37. Sales-promotion efforts aimed at inducing distributors or retails to push a producer's products
reminder advertising
skim pricing
trade promotions
factors that influence pricing decisions
38. Occurs when widespread price increases occur throughout an economic system
Quality
function of labels
Inflation
Services
39. Pricing selling one product at a loss as a way to entice customers to consider other products
consumer promotion
loss-leader
Depression
risks of product-line extensions
40. Ethical or unethical behaviors by employees in the context of their jobs
inside board members
database marketing
Business Ethics
Industrial Goods
41. Assets = liabilities + owner's equity
Closely Held (or Private) Corporation
license
assets equation
a continuous-flow operating system
42. Using promotion - product - distribution - and price to differentiate a good or service from those of competitors in the mind of the prospective buyer
positioning
relationship marketing
coupons
demographics
43. Ratios that measure the overall financial performance of a firm- include return on sales - return on investment - and earnings per share
public relations approach
profitability ratios
function of packaging
owner's equity
44. Skills in defining problems and selecting the best courses of action
Decision-Making Skills
Whistle Blower
maturity stage
debt-to-total-assets ratio
45. A forecast of financial requirements and the financing sources to be used
financial plan
Restructuring
Policy
Management Information System (MIS)
46. Overall plan for marketing a product: includes the identification of target market segments - a positioning strategy - and a marketing mix
marketing strategy
online display advertising
public relations
Purchasing Power Party
47. Four basic stage through which a product progresses: introduction - growth - maturity - and decline
Operations (Production) Management
Publicly Held (or Public) Corporation
product life cycle
Hostile Work Environment
48. Promotional approach designed to motivate wholesalers and retailers to push a producer's products to end users
a continuous-flow operating system
push strategy
persuasive advertising
functional strategies
49. Once the desired price has been established - the firm focuses its energies on keeping costs at a level that will allow a healthy profit
market segmentation
price based pricing
social media
profitability ratios
50. Method of combining geographical data with demographic data to develop profiles of neighborhood segments
database marketing
inside board members
geodemographics
Corporate Bond