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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Poor predictor of what will excite consumers in the future; sometimes ineffective because it is conducted in an artificial setting
limitations of marketing research
Affirmative Action
gross profit
long-term liabilities
2. The amount of money charged for a product or service
authority
marketable securities
inside board members
price
3. Extends 3 to 5 years into the future. Begins with in-depth analysis of internal environment's strengths and weaknesses. Reviews external opportunities and threats so realistic goals can be set
Corporate Bond
depreciation
Long-range or strategic planning
point-of-purchase display
4. Results from the leader's ability to give or withhold rewards
decision-making role
Reward Influence
place utility
Mission Statement
5. Physical products purchased by consumers for personal use
depreciation
Consumer Goods
Management Information System (MIS)
Democratic Leadership Style
6. Intermediary who sells products to other businesses for resale to final consumers
middle management
promotion
accounts receivable turnover ratio
Wholesaler
7. Selling one product at a loss as a way to entice customers to consider other products
place utility
growth strategies
Substitute Product
loss-leader pricing
8. Advertising sent directly to potential customers - usually through the mail
financial management
direct mail
capital investments
Restructuring
9. Behavior exhibited by consumers as they consider - select - and purchase goods and services
Privatization
Export
current ratio
customer buying behavior
10. System that sanctions the private ownership of the factors of production and encourages entrepreneurship by offering profits as an incentive
cost of goods sold equation
possession utility
Strategy
Capitalism
11. Choosing one alternative from among several options
Decision Making
exchange process
Capitalism
theory x
12. Transferring work to another country
growth stage
Out-sourcing
statement of cash flows
fringe benefit
13. Developing and implementing a firm's financial plan - monitoring cash flow - decided how to create or use excess funds - budgeting for current and future expenditures - recommending specific investments - raising capital to finance the enterpris
Position Influence
Natural monopoly
responsibilities of a financial manager
Quid Pro Quo Harassment
14. The action of ensuring that operations produce products that meet specific quality standards
Environmental Analysis
fringe benefit
contract
Quality Control
15. A focus on developing and maintaining long-term relationships with customers - suppliers - and distribution partners for mutual benefit
owner's equity
Privatization
relationship marketing
consumer promotion
16. Refers to policies that take factors including 'race - color - religion - gender - sexual orientation or national origin' into consideration in order to benefit an underrepresented group - usually as a means to counter the effects of a history o
direct mail
need
Affirmative Action
Sarbanes-Oxley Act of 2002 (Sarbox)
17. Portion of a brand that can be expressed orally - including letters - words - or numbers
current ratio
brand names
function of packaging
dynamic pricing
18. In bookkeeping - an increase in assets
Prime Rate
Management
credit
word of mouth
19. Payments other than wages or salaries - other benefits
fringe benefit
liquidity ratios
commercialization
Goods Operations (Goods Production)
20. Legal principal holding owners responsible for paying off all debts of a business
Demand
Unlimited Liability
promotional strategy
methods of finance for an expanding business
21. profitability - liquidity - activities - and leverage/debt
types of financial ratios
line organization
break-even analysis
Globalization
22. Independent and well informed buyers and sellers of the exact same product (farmers markets)
social commerce
Pure Competition
rebates
Accountability
23. A formal pledge obligating the issuer (the company) to pay interest periodically and repay the principal at maturity
budget
horizontal analysis
Corporate Bond
market share
24. Business costs that remain constant regardless of the number of units produced
fixed costs
Marketer
database marketing
cash basis
25. Characteristic of decentralized companies with relatively few layers of management
Pure Competition
theory y
Flat Organizational Structure
Sexual Harassment
26. The practice of paying suppliers and distributors to perform certain business processes or to provide needed materials or services
marketing
Outsourcing
cost of goods sold
job rotation
27. Hybrid of a publicly held corporation and a partnership in which owners are taxed as partners but enjoy the benefits of limited liability
marketing
direct mail
Middle Manager
Limited Liability Corporation (LLC)
28. Favoritism shown to relatives or close friends by those in power (as by giving them jobs)
Demand
Nepotism
Quid Pro Quo Harassment
Substitute Product
29. Measures income earned on owners' investment - formula: Net income/total owners' equity
return on equity ratio
Quality Control
Labor Productivity
push strategy
30. Measure of a firm's short-term liquidity - calculated by adding cash - marketable securities - and receivables - then divided that sum by current liabilities; also known as the acid-test ratio
quick ratio
Globalization
strategic marketing planning
how companies learn about customer
31. Ratios that measure the overall financial performance of a firm- include return on sales - return on investment - and earnings per share
decision-making role
Controlling
Affirmative Action
profitability ratios
32. ____ help focus attention on what is important and are broader statements than objectives. More quantitative the ____ - the more likely its achievement is to receive attention and less likely it is to be distorted. The end or outcome to be accomplis
accounts receivable turnover ratio
need
Goals
push strategy
33. This level of management includes department heads and district sales managers.
Limited Liability Corporation (LLC)
public relations approach
financial management
middle management
34. Something produced by the intellect or mind that has commercial value
Private enterprise
Authority
word of mouth
Intellectual Property
35. The state of being certain that adverse effects will not be caused by some agent under defined conditions
market share
auction
Purpose of Strategic Planning
Safety
36. An overall corporate strategy for growth - stability - or turnaround and retrenchment - or for some combination of these
Long-Term Goal
communication mix
responsibilities of a financial manager
grand strategies
37. Strategu for determining a firm's overall attitude toward growth and the way it will manage its business or product lines
Corporate Strategy
distribution channels
Work Specialization
Unemployment
38. Break-even point = fixed costs/ (selling price - variable costs per unit)
market segmentation
Labor Relations
Hostile Work Environment
break-even point equation
39. Use of quantitative measures to evaluate a firm's financial performance - compares two elements from the same year's financial figures; computed by divided one element of a financial statement by another
Matrix Structures
calendar year
ratio analysis
family branding
40. Motivator and hygiene factors need to be met to prevent dissatisfaction
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41. The level of joblessness among people actively seeking work in an economic system
earnings per share
Import
Extension
Unemployment
42. Larger visual and multimedia ads that appear on websites
brand
benchmarking
online display advertising
wants
43. Roles of shareholders - directors - and other managers in corporate decision making and accountability
vertical analysis
Short-range or operational planning
Corporate Governance
commercialization
44. Employee hired on something other than a full-time basis to supplement an organization's permanent workforce
credit
brand
dynamic pricing
Contingent Worker
45. Making a product available at a convenient time
responsibility
Tall Organizational Structure
time utility
Joint Venture
46. Business with two or more owners who share in both the operation of the firm and the financial responsibility for its debts
General Partnership
Industrial Goods
Unemployment
premiums
47. A form of collusion - agree to charge the same prices - usually higher than the price set by competition
current liabilities
Price Fixing
Committee and Team Authority
place marketing
48. Process for evaluating proposed investments in select projects that provide the best long-term financial return
capital budgeting
permission marketing
persuasive advertising
Closely Held (or Private) Corporation
49. Personal selling - advertising - direct marketing - sales promotion - public relations - social media - postsales communications
Environmental Analysis
Business Plan
categories of customer communication
debt-to-total-assets ratio
50. Charging a high price for a new product during the introductory stage and lowering the price later
organization behavior modification
categories of customer communication
skim pricing
Oligopoly