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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Compensation other than wages and salaries
Work Specialization
product
Benefits
break-even point equation
2. Mechanism for exchange between buyers and sellers of a particular good or service
Goal
cognitive dissonance
Market
factors that influence pricing decisions
3. Charging a high price for a new product during the introductory stage and lowering the price later
skim pricing
Mixed Management
types of utility
function of labels
4. profitability - liquidity - activities - and leverage/debt
time utility
inventory turnover ratio
brand
types of financial ratios
5. Product made or grown domestically but sold abroad
Purpose of Strategic Planning
Swot Analysis
Export
mission statement
6. ____ help focus attention on what is important and are broader statements than objectives. More quantitative the ____ - the more likely its achievement is to receive attention and less likely it is to be distorted. The end or outcome to be accomplis
Collusion
long-term liabilities
Marketing
Goals
7. Government agency charged with assisting small businesses - a govt agency that helps small business owners develop business plan and obtain financing and other support for their companies
reminder advertising
Information Technology (IT)
Perfect competition
Small Business Administration (SBA)
8. Operating expenses - such as office and administrative expenses - not directly associated with creating or marketing a good or a service
Certificate of Incorporation
product line
general expenses
permission-based marketing
9. Portion of a brand that cannot be expressed verbally
objectives
brand mark
commercialization
Policy
10. Process of dealing with employees who are represented by a union
Labor Relations
mission statement
Unemployment
Labor Union
11. When a task is too time consuming for a manager to handle alone - he or she may ____.
delegate the task
Insider Trading
place utility
Marketer
12. Market or industry characterized by numerous buyers and relatively numerous sellers trying to differentiate their products from those of competitors
Inflation
Monopolistic competition
institutional advertising
Intellectual Property
13. Sales-promotion efforts aimed at inducing distributors or retails to push a producer's products
Prime Rate
benchmarking
Crisis Management
trade promotions
14. Using relative information to predict how many jobs will be needed
fringe benefit
forecasting
Universal Product Codes
Substitute Product
15. Corporation whose stock is widely held and available for sale to the general public
debt-to-total-assets ratio
Publicly Held (or Public) Corporation
transaction
consumer market
16. Brief statement or video program released to the press announcing new products - management changes - sales performance - and other potential news items
cash basis
current assets
news release
public relations approach
17. The process in which managers and their employees jointly set objectives for the employees - periodically evaluate performance - and reward according to the results
decision-making role
online display advertising
management by objectives (MBO)
activity ratios
18. A Theory Y manager is most likely to ____.
brand mark
Benefits
customer service
assume that all workers are content with their work
19. Complete list of all products that a company offers for sale
product mix
brand managers
double-entry bookkeeping
Management Information System (MIS)
20. Strategic alliance in which the collaboration involves joint ownership of the new venture
Joint Venture
Organizing
Statutory Law
function of packaging
21. The practice of paying suppliers and distributors to perform certain business processes or to provide needed materials or services
debt-to-total-assets ratio
Outsourcing
Three reasons nations trade
Leadership
22. Reporting relationships within a company
Chain of Command
growth strategies
time utility
Outsourcing
23. Media: discounts - coupons - rebates; audience: targeted; intensity: passive; purpose: persuade
Retrenchment
Procedure
Nepotism
sales promotion approach
24. Amount earned from sales of goods or services and inflow from miscellaneous sources such as interest - rent - and royalties
budget
brand managers
break-even analysis
revenues
25. Overall plan for marketing a product: includes the identification of target market segments - a positioning strategy - and a marketing mix
Functional Strategy
Deregulation
marketing strategy
assets equation
26. Because production occurs continuously throughout the year - the 3-M company can best be described as using ____.
common pricing strategies
product life cycle
Monopoly
a continuous-flow operating system
27. Economy in which individuals control production and allocation decisions through supply and demand
Market economy
Decentralized Organization
Organization Chart
forecasting
28. Economic system that allows individuals to pursue their own interests without undue governmental restriction
positioning
Private enterprise
Benefits
Limited Partnership
29. Unwelcome sexual advances in the workplace
transaction
promotion
Sexual Harassment
product line
30. By studying consumer buying behavior - conducting market research - and capturing and analyzing consumer data
Recession
break-even point
merger
how companies learn about customer
31. An action is morally correct - when - among the people it affects...
it produces the greatest amount of good for the greatest number
marketing research
form utility
auction pricing
32. Systematic examination of a company's accounting system to determine whether its financial reports reliably represent its operations
fiscal year
Audit
public relations
Labor Union
33. Businesses - nonprofit organizations - and government agencies that purchase goods and services for use in their operations
Organizational Structure
Unemployment
Industrial Goods
organizational market
34. Examining your current marketing situation - assessing your opportunities and setting your objectives - and developing your market strategy
steps in the strategic marketing planning process
function of labels
Limited Partner
Audit
35. Law made by the authority of administrative agencies
profitability ratios
Quid Pro Quo Harassment
Regulatory (Administrative) Law
Decentralized Organization
36. Top management team of a corporation
Statutory Law
brand mark
price based pricing
Officers
37. All the operating expenses associated with marketing goods or services
cost based pricing
Organizational Stakeholders
Business Cycle
selling expenses
38. Brands owned by the manufacturers and distributed nationally
budget
Three reasons nations trade
customer loyalty
national brands
39. Measure of the time a company takes to turn its inventory into sales - calculated by divided cost of goods sold by the average value of inventory for a period
Inflation
media
fringe benefit
inventory turnover ratio
40. A formal pledge obligating the issuer (the company) to pay interest periodically and repay the principal at maturity
time utility
price
functional strategies
Corporate Bond
41. Vying among businesses for the same resources or customers
product
test marketing
fiscal year
Competition
42. Ratio between net income after taxes and total owners' equity; also known as return on equity
return on investment
positioning
Board of Directors
institutional advertising
43. Marketing efforts to attract people and organizations to a particular geographical area
fiscal year
place marketing
Retailer
Leadership
44. People are lazy
demographics
auction
brand equity
theory x
45. A phase of the business cycle when most people who want to work are working and businesses produce goods and services in record numbers
SWOT analysis
Prosperity
accounting equation
Retrenchment
46. Creating a flatter organization structure normally cutting out middle management
downsizing
current ratio
advertising approach
direct marketing
47. Introducing a new product at a low price in hopes of building sales volume quickly
psychographics
penetration pricing
Outsourcing
contract
48. Media: news release; audience: broad - intensity: passive - active; purpose: inform
public relations approach
geographics
productivity - the success of the managers - and the morale of the other employees
place utility
49. Claims against a firm's assets by creditors - such as banks and suppliers
Delegation
Quality Control
liabilities
brand extension
50. Advertising sent directly to potential customers - usually through the mail
brand equity
cost based pricing
brand names
direct mail