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Test your basic knowledge |
Business Fundamentals
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Top management team of a corporation
Officers
Closely Held (or Private) Corporation
function of labels
authority
2. Using relative information to predict how many jobs will be needed
functional strategies
forecasting
Span of Control
Monopoly
3. Large-scale production and distribution of a product
Short-Term Goal
Quid Pro Quo Harassment
Labor Productivity
commercialization
4. Amount earned from sales of goods or services and inflow from miscellaneous sources such as interest - rent - and royalties
profitability ratios
accounts receivable
revenues
capital investments
5. Partnership between two or more companies to closely link their brand names together for a single product
co-branding
Management Information System (MIS)
Statutory Law
primary factors of market segmentation
6. Goal set for the very near future
Short-Term Goal
Strategic Management
Specialty Good/Specialty Service
Decision Making
7. Any things of value owned or leased by a business such as equipment - cash - land - buildings - inventory - investments - patents - and copyrights
owner's equity equation
assets
Gross National Product (GNP)
Market
8. A forecast of financial requirements and the financing sources to be used
Out-sourcing
Custom Manufacturing
financial plan
Laws
9. Advertising sent directly to potential customers - usually through the mail
direct mail
institutional advertising
Labor Productivity
activity ratios
10. Organization's statement of how it will achieve its purpose in the environment in which it conducts business
retained earnings
revenues
debt financing
Mission Statement
11. Process by which the world is becoming a single interdependent system
laissez-faire Leadership style
accounts receivable turnover ratio
Globalization
Statutory Law
12. Activities needed to move a product efficiently from manufacturer to consumer
Prime Rate
Regulatory (Administrative) Law
Physical Distribution
Business Cycle
13. Delegating more power to employees
return on investment
license
marketing research
empowerment
14. Mechanism for exchange between buyers and sellers of a particular good or service
Market
types of utility
accounts receivable
customer service
15. Overall plan for marketing a product: includes the identification of target market segments - a positioning strategy - and a marketing mix
promotion
advertising
Maslow's hierarchy of needs
marketing strategy
16. Product made or grown domestically but sold abroad
promotional strategy
Export
psychographics
exchange process
17. Process of building - maintaining - and using customer databases for the purpose of contacting customers and transacting business
schematic of marketing process
database marketing
Telemarketing
decision-making role
18. External statistical descriptors such as age - income - gender - and profession
private brands
depreciation
demographics
news conference
19. The creation and sharing of product-related information among customers and potential customers
market segmentation
forecasting
social commerce
Decentralized Organization
20. The price of your nation's currency is in terms of another nation's currency
debt financing
Exchange Rate
Chief Executive Officer (CEO)
Venture Capital Company
21. Statement of a firm's financial position on a particular date; also known as a statement of financial position
Mission Statement
inventory turnover ratio
Service Operations (Service Production)
balance sheet
22. Media: mail - telephone - internet - audience: target potential buyers - intensity: passive - purpose: persuade
balance sheet
direct marketing approach
telemarketing
Joint Venture
23. The union of two corporations to form a new corporation
Supply
equity financing
Merger
Small Business Administration (SBA)
24. Gathering of media representatives at which companies announce new information; also called a press conference or press briefing
Middle Manager
Multinational (or Transnational) Corporation
Business Plan
news conference
25. Agreement to gradually eliminate tariffs and other trade barriers among the United States - Canada - and Mexico
North American Free Trade Agreement (NAFTA)
premiums
time utility
Three reasons nations trade
26. Customer (needs/wants) - Company (competencies) - Competitors (who compete in the same markets) - Collaborators (people who increase value) - Context (political - economic - social - technology)
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27. Strategy - at the business-unit or product-line level - focusing on improving a firm's competitive position
ways to expand a product line
product life cycle
Limited Partnership
Business (or Competitive) Strategy
28. Loss of brand identity and the cannibalization of sales of other products in the product line
risks of product-line extensions
Business Ethics
Monopolistic competition
Management
29. 12 month accounting period that begins on January 1 and ends on December 31
geodemographics
negative reinforcement
calendar year
benchmarking
30. Money paid to acquire something of permanent value in a business
capital investments
utility
Competition
market segmentation
31. Product - price - distribution - customer communication
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32. Method of calculating the minimum volume of sales needed at a given price to cover all costs
break-even analysis
word of mouth
credit
Socialism
33. Strategy in which two or more organizations collaborate on a project for mutual gain
accounts payable
Strategic Alliance
media
Purchasing Power Party
34. Changes the form of material so they can be consumed or used to manufacture other products
Substitute Product
Processing
stages of product development
Restructuring
35. Assets = liabilities + owner's equity
accounting equation
financial management
primary factors of market segmentation
online display advertising
36. 1. 5 C's (customer - company - competitors - collaborators - context) 2. market segmentation - selection of target market - product/service positioning 3. product attributes - pricing parts - promotion - placement 4. recruit customer - reta
Centralized Organization
marketing concept
schematic of marketing process
factors that influence pricing decisions
37. Particular blend of personal selling - advertising - direct marketing - sales promotion - and public relations that a company uses to reach potential customers
North American Free Trade Agreement (NAFTA)
sales promotion
communication mix
Copyright
38. An overall corporate strategy for growth - stability - or turnaround and retrenchment - or for some combination of these
grand strategies
Retailer
exchange process
place utility
39. Occurs when widespread price increases occur throughout an economic system
Bankruptcy
Inflation
advertising
Philosophy
40. Governing body of a corporation that reports to its shareholders and delegates power to run its day-to-day operations while remaining responsible for sustaining its assets
Position Influence
Multinational (or Transnational) Corporation
Certificate of Incorporation
Board of Directors
41. Assets = liabilities + owner's equity
introductory stage
assets equation
authority
geodemographics
42. Location
geographics
Theory Z
Decentralized Organization
decision-making role
43. Cost of goods sold = beginning inventory + net purchases - ending inventory
cost of goods sold equation
Natural monopoly
Intellectual Property
Retailer
44. Under the Americans with Disabilities Act - companies cannot fire or refuse to hire people because of...
license
debit
certain disabilities and illnesses
customer loyalty
45. Favoritism shown to relatives or close friends by those in power (as by giving them jobs)
Small Business Administration (SBA)
working capital
Nepotism
marketing strategy
46. The activity - set of institutions - and process for creating - communicating - delivering - and enhancing offerings that have value for customers - clients - partners - and society at large
Export
transaction
Marketing
widgets
47. Process of planning and executing the conception - pricing - promotion - and distribution of ideas - goods - and services to create and maintain relationships
Specialty Good/Specialty Service
Venture Capital Company
marketing
limitations of marketing research
48. Single year; A method of financial statement analysis in which each entry for each of the three major categories of accounts (assets - liabilities and equities) in a balance sheet is represented as a proportion of the total account; income statement
elements of a company's marketing mix
Inflation
vertical analysis
coupons
49. The willingness and ability of buyers to purchase a good or service
Demand
news conference
close the books
Joint Venture
50. Sales volume at a given price that will cover all of a company's costs
methods of finance for an expanding business
break-even point
market
co-branding