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Test your basic knowledge |
Hotel Operations
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Give no discounts - but give special benefits to those paying rack rate
Quality Guarantees
Uniformed Services Training
It pays to pay rack rate
Rooming Slips
2. Encourage staff to communicate with guest--eye contact - greeting. Many guests return to hotel because of relationship with staff
Additional Rate Factors
Guest Communication
Value-Based
Moments of truth
3. Open to the world--need to monitor and respond rapidly
American Plan Day
Upgrading
Blogs and Internet Reviews
Reliability
4. Sleep
The Room Selection Process
Quality Circles
What do we sell in the hotel industry?
Uniformed Service
5. Persuading a guest to take a better room at a higher rate
Responsiveness
Government per diems
Up Selling
Synonymous with excellence
6. In the U.S. we do not ask for a lot of information to put on it - but in Europe and South American they ask for a lot of information
Reliability
Early Warning
Empathy
The Registration Card
7. Tend to represent only extreme cases-confidential to management
Synonymous with excellence
Day Rate Rooms
The Room Selection Process
Comment Cards
8. Noise - Temperature and Darkness
Mystery Shoppers
How many times has the Ritz Carlton won the Malcom Baldridge award?
Uniformed Service
Important Sleeping Amenities
9. Bell staff makes money through tips. They are rotated so each one has a chance to get a tip.
Assurance
Rotation of Fronts
American Plan Day
Early Warning
10. Sense of trustworthiness
Moments of truth
Auction Travel Sites
Tangibles
Assurance
11. In those markets where demand is strong - competing hotels continue to push rates to new ADR heights.
Quality Guarantees
Assurance
Components of the service encounter
The Discounting Dilemma
12. What matters is what customers value
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13. Giving the guest a better room at a lower price
Rotation of Fronts
Quality Control Through Inspection
Premium Periods
Upgrading
14. Address 'expectations' through honest advertising that 'under-sells' -Address 'reality' through selection - training - empowerment of employees; high standards leading to 'over-delivery'
Empowerment
Job of Management
How many times has the Ritz Carlton won the Malcom Baldridge award?
Americans with Disabilities Act (ADA-1992)
15. Guests on American Plan (AP) or modified American Plan (MAP) must be given their full quota of meals
Auction Travel Sites
Components of the service encounter
American Plan Day
The Bell Staff
16. Yes - temptation to act only on 'visible' areas
Blogs and Internet Reviews
The Bell Staff
Registered - Not Assigned (RNA)
Should management act on all fronts?
17. Minimize complaints by informing about potential problems
The Ideal Average Room Rate
Double Occupancy
Early Warning
Components of the service encounter
18. 1) Solving the problem 2) Retaining the goodwill of the customer
Resort Fees
Empathy
Reliability
Two Components of Service Recovery
19. Easy to understand and communicate -Unconditional as far as possible -Guarantee should be meaningful -Easy for guest to collect -Provide appropriate compensation -Have tracking systems in place to identify problems
Tangibles
The Ideal Average Room Rate
Blogs and Internet Reviews
Quality Guarantees
20. Flows the relationship between expectation and reality
Measurable Issues
Premium Periods
Satisfaction
Dimensions of Service Quality
21. Guests measure quality by comparison. If surprised by a better stay than anticipated - guests perceive quality to be high.
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22. The reversal of a problem
Rotation of Fronts
What do we sell in the hotel industry?
Service Recovery
Job of Management
23. Valet Parking - doorperson - concierges - hotel security and bell staff. They all have maximum guest contact. Have opportunity to sell hotel services
What do we sell in the hotel industry?
Contents of the rooming slip
Uniformed Service
Synonymous with excellence
24. Consistent and accurate performance
Did Not Stay (DNS)
The Seller's View
Reliability
Service Recovery
25. The government will pay only a fixed amount to its employee per day - so hotels charge less for government employees to get that business
Government per diems
Assurance
Dimensions of Service Quality
Comment Cards
26. Tangibles -Reliability -Responsiveness -Assurance -Empathy
Measurable Issues
Tangibles
Total Quality Management (TQM)
Dimensions of Service Quality
27. The standard posted rate.
Measurable Issues
Rack Rate
Important Sleeping Amenities
The Bell Staff
28. 2
Quality Circles
How many times has the Ritz Carlton won the Malcom Baldridge award?
Rotation of Fronts
Moments of truth
29. The average room rate should equal $1 per $1000 of construction costs
The Building Cost Room Rate Formula
Empathy
Moments of truth
Reliability
30. The model for actively managing guest relations originated in another broader idea. Initially focus was manufacturing - producing products with zero defects.
Registered - Not Assigned (RNA)
Total Quality Management (TQM)
Two Components of Service Recovery
'Eye of the beholder'
31. Deep discount on-line sites - where customers bid for rates and hotels accept if they think the room will be empty otherwise
Day Rate Rooms
Americans with Disabilities Act (ADA-1992)
Moments of truth
Auction Travel Sites
32. Willingness to help promptly
Components of Quality Management
Americans with Disabilities Act (ADA-1992)
Responsiveness
The Bell Staff
33. Hotels can conveniently provide a range of 'complimentary' services - such as morning newspapers - local telephone calls - in-room coffee - the health club - spa - etc.
Quality Control Through Inspection
Rooming Slips
Resort Fees
Dimensions of Service Quality
34. Bad employees or disgruntled ones can also spoil image of hotel. Difficult to supervise interaction as they are out-of-sight.
Assurance
Important Sleeping Amenities
Uniformed Services Training
'Eye of the beholder'
35. Blocking/Pre-assigning Rooms. Not needed if all rooms are identical. Ensures that special requests will be accommodated.
Responsiveness
Empathy
Premium Periods
The Room Selection Process
36. Provides for changes to accommodate guests and employees with disabilities. Law enforced with fines and penalties. Requires changes in physical structures and hiring practices to accommodate the disabled - be they guest or employee
Americans with Disabilities Act (ADA-1992)
The Ideal Average Room Rate
Blogs and Internet Reviews
Preventing Complaints
37. Most guests do not complain. There are 10 unhappy customers for every visible complaint -Treat complaints as free consultancy
Complaints
Measurable Issues
Comment Cards
Americans with Disabilities Act (ADA-1992)
38. Identification -Marketing -Regulations -Instructional
Preventing Complaints
Contents of the rooming slip
Reliability
Up Selling
39. Warm - heartfelt response
Job of Management
Assurance
Rack Rate
Empathy
40. 'Best' of everything
Uniformed Service
Synonymous with excellence
Quality Control Through Inspection
Americans with Disabilities Act (ADA-1992)
41. Executives either make deliberate decisions to implement particular ideas or they passively accept ongoing practices. Management creates and implements a program of enhanced guest services.
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42. Word of mouth - Personal needs and desires - Past Experiences - Marketing Communications
'Eye of the beholder'
Should management act on all fronts?
Day Rate Rooms
How Service Expectations Are Formed
43. Building - landscape - deocr and furnishings
Tangibles
Registered - Not Assigned (RNA)
Guest Communication
Blogs and Internet Reviews
44. Energy and other non-room surcharges.
What is one of the biggest complaints at the front desk?
Synonymous with excellence
The Registration Card
Additional Rate Factors
45. Guests pays room rent in cash - in advance and is required to pay cash for all other transactions
Premium Periods
Resort Fees
Uniformed Services Training
Cash Only Guests
46. Giving the workforce authority to act.
Property Management System Algorithms
Did Not Stay (DNS)
Empowerment
American Plan Day
47. Increases occupancy at the cost of a lowered room rate. You need to sell 11% more rooms if you discount 10%
Double Occupancy
Responsiveness
Discounting Profitability
Up Selling
48. A guest who registers but does not stay. Could be due to dissatisfaction or an incident in the hotel
Upgrading
Did Not Stay (DNS)
Property Management System Algorithms
Synonymous with excellence
49. Assumes that at 70% occupancy - each room category is occupied at 70%
Comment Cards
The Ideal Average Room Rate
Responsiveness
Components of the service encounter
50. Small groups of employees who meet regularly as quasi-permanent teams to identify issues in delivering quality service
Blogs and Internet Reviews
Dimensions of Service Quality
What do we sell in the hotel industry?
Quality Circles