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Test your basic knowledge |
Hotel Operations
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. In those markets where demand is strong - competing hotels continue to push rates to new ADR heights.
Auction Travel Sites
The Registration Card
The Discounting Dilemma
Quality Control Through Inspection
2. The model for actively managing guest relations originated in another broader idea. Initially focus was manufacturing - producing products with zero defects.
Service Recovery
Total Quality Management (TQM)
Rooming Slips
How many times has the Ritz Carlton won the Malcom Baldridge award?
3. The government will pay only a fixed amount to its employee per day - so hotels charge less for government employees to get that business
Government per diems
Empathy
Rotation of Fronts
Tangibles
4. Bell staff makes money through tips. They are rotated so each one has a chance to get a tip.
Mystery Shoppers
Tangibles
Comment Cards
Rotation of Fronts
5. Guests pays room rent in cash - in advance and is required to pay cash for all other transactions
Empowerment
Americans with Disabilities Act (ADA-1992)
Synonymous with excellence
Cash Only Guests
6. Building - landscape - deocr and furnishings
Two Components of Service Recovery
Job of Management
Quality Circles
Tangibles
7. A guest who registers but does not stay. Could be due to dissatisfaction or an incident in the hotel
Did Not Stay (DNS)
Uniformed Service
Additional Rate Factors
Important Sleeping Amenities
8. Valet Parking - doorperson - concierges - hotel security and bell staff. They all have maximum guest contact. Have opportunity to sell hotel services
What do we sell in the hotel industry?
It pays to pay rack rate
Uniformed Service
Did Not Stay (DNS)
9. 'Invisible' to guests areas and employees -'Visible' to guest areas and employees -Other customers and their actions
Two Components of Service Recovery
Blogs and Internet Reviews
Tangibles
Components of the service encounter
10. Sense of trustworthiness
Quality Guarantees
Double Occupancy
Assurance
Discounting Profitability
11. Persuading a guest to take a better room at a higher rate
Quality Control Through Inspection
Guest Communication
The Buyer's View
Up Selling
12. Ability to charge more than rack rate during 'special' events. May be illegal and prosecuted as 'price gouging'
Job of Management
Mystery Shoppers
Premium Periods
Assurance
13. Identification -Marketing -Regulations -Instructional
Service Recovery
Contents of the rooming slip
Job of Management
Blogs and Internet Reviews
14. Easy to understand and communicate -Unconditional as far as possible -Guarantee should be meaningful -Easy for guest to collect -Provide appropriate compensation -Have tracking systems in place to identify problems
Rooming Slips
Preventing Complaints
Quality Guarantees
Discounting Profitability
15. 2
Rotation of Fronts
Responsiveness
Moments of truth
How many times has the Ritz Carlton won the Malcom Baldridge award?
16. 1) Solving the problem 2) Retaining the goodwill of the customer
Two Components of Service Recovery
The Room Selection Process
Early Warning
The Bell Staff
17. Early Warning -Comment Cards -Blogs and Internet Reviews -Quality Circles
The Ideal Average Room Rate
Preventing Complaints
Should management act on all fronts?
Two Components of Service Recovery
18. Charing per person - rather than per room. Trend in USA is to charge for the room - rather than per-person
American Plan Day
Responsiveness
Rooming Slips
Double Occupancy
19. Blocking/Pre-assigning Rooms. Not needed if all rooms are identical. Ensures that special requests will be accommodated.
Guest Communication
The Room Selection Process
The Seller's View
Mystery Shoppers
20. Most guests do not complain. There are 10 unhappy customers for every visible complaint -Treat complaints as free consultancy
Important Sleeping Amenities
Measurable Issues
Complaints
The Building Cost Room Rate Formula
21. Bad employees or disgruntled ones can also spoil image of hotel. Difficult to supervise interaction as they are out-of-sight.
The Discounting Dilemma
Uniformed Services Training
Empathy
The Ideal Average Room Rate
22. Encourage staff to communicate with guest--eye contact - greeting. Many guests return to hotel because of relationship with staff
Americans with Disabilities Act (ADA-1992)
Mystery Shoppers
Guest Communication
Cash Only Guests
23. The reversal of a problem
Auction Travel Sites
Guest Communication
Quality Circles
Service Recovery
24. Provides for changes to accommodate guests and employees with disabilities. Law enforced with fines and penalties. Requires changes in physical structures and hiring practices to accommodate the disabled - be they guest or employee
Day Rate Rooms
Cash Only Guests
'Eye of the beholder'
Americans with Disabilities Act (ADA-1992)
25. Trade-off between value and price
Discounting Profitability
Value-Based
Rooming Slips
Satisfaction
26. Guests measure quality by comparison. If surprised by a better stay than anticipated - guests perceive quality to be high.
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27. Given to guests to verify name - room number and rate--corresponding to information on the registration card.
Rooming Slips
Day Rate Rooms
The Registration Card
Empowerment
28. Giving the workforce authority to act.
The Buyer's View
Responsiveness
Empowerment
Double Occupancy
29. The average room rate should equal $1 per $1000 of construction costs
Empowerment
Empathy
The Building Cost Room Rate Formula
Rotation of Fronts
30. Arrivals for whom we have a vacated room - but that room is not ready yet
Registered - Not Assigned (RNA)
Empathy
Empowerment
Government per diems
31. Minimize complaints by informing about potential problems
Resort Fees
Empathy
The Building Cost Room Rate Formula
Early Warning
32. 'Best' of everything
Cash Only Guests
Day Rate Rooms
Tangibles
Synonymous with excellence
33. In the U.S. we do not ask for a lot of information to put on it - but in Europe and South American they ask for a lot of information
The Registration Card
Satisfaction
Upgrading
Guest Communication
34. Deep discount on-line sites - where customers bid for rates and hotels accept if they think the room will be empty otherwise
Job of Management
Auction Travel Sites
Premium Periods
Blogs and Internet Reviews
35. Reduced role of this department due to improved telecommunication technology and vending machines for ice - drinks etc...
The Bell Staff
Two Components of Service Recovery
Registered - Not Assigned (RNA)
Upgrading
36. Chains use their own inspectors. Announced and unannounced inspections. Measured against standards. Re-inspect after property gets opportunity to correct
Double Occupancy
Rack Rate
Service Recovery
Quality Control Through Inspection
37. Address 'expectations' through honest advertising that 'under-sells' -Address 'reality' through selection - training - empowerment of employees; high standards leading to 'over-delivery'
Quality Control Through Inspection
Job of Management
Measurable Issues
Up Selling
38. Small groups of employees who meet regularly as quasi-permanent teams to identify issues in delivering quality service
Quality Circles
Premium Periods
Upgrading
Components of Quality Management
39. The room is not ready!
Double Occupancy
What is one of the biggest complaints at the front desk?
Day Rate Rooms
'Eye of the beholder'
40. Energy and other non-room surcharges.
Uniformed Service
The Registration Card
The Seller's View
Additional Rate Factors
41. Give no discounts - but give special benefits to those paying rack rate
It pays to pay rack rate
How Service Expectations Are Formed
Double Occupancy
Value-Based
42. The standard posted rate.
Dimensions of Service Quality
Rack Rate
Guest Communication
Two Components of Service Recovery
43. Sleep
Moments of truth
What do we sell in the hotel industry?
Job of Management
Satisfaction
44. Computer program to match reservations with rooms on a priority basis.
Guest Communication
Important Sleeping Amenities
Empathy
Property Management System Algorithms
45. Flows the relationship between expectation and reality
The Registration Card
Did Not Stay (DNS)
Day Rate Rooms
Satisfaction
46. Word of mouth - Personal needs and desires - Past Experiences - Marketing Communications
Mystery Shoppers
The Registration Card
How Service Expectations Are Formed
What do we sell in the hotel industry?
47. Yes - temptation to act only on 'visible' areas
Rooming Slips
Should management act on all fronts?
Value-Based
Did Not Stay (DNS)
48. Increases occupancy at the cost of a lowered room rate. You need to sell 11% more rooms if you discount 10%
Discounting Profitability
Contents of the rooming slip
The Ideal Average Room Rate
Total Quality Management (TQM)
49. What matters is what customers value
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50. Consistent and accurate performance
Measurable Issues
Reliability
Resort Fees
The Bell Staff