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Test your basic knowledge |
Hotel Operations
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Tangibles -Reliability -Responsiveness -Assurance -Empathy
Components of the service encounter
Dimensions of Service Quality
Service Recovery
Quality Control Through Inspection
2. Deep discount on-line sites - where customers bid for rates and hotels accept if they think the room will be empty otherwise
Auction Travel Sites
The Seller's View
The Room Selection Process
Rotation of Fronts
3. Assumes that at 70% occupancy - each room category is occupied at 70%
Auction Travel Sites
Value-Based
Dimensions of Service Quality
The Ideal Average Room Rate
4. Open to the world--need to monitor and respond rapidly
Complaints
How many times has the Ritz Carlton won the Malcom Baldridge award?
Blogs and Internet Reviews
Uniformed Service
5. Sense of trustworthiness
Components of the service encounter
Rooming Slips
Up Selling
Assurance
6. Executives either make deliberate decisions to implement particular ideas or they passively accept ongoing practices. Management creates and implements a program of enhanced guest services.
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7. Early Warning -Comment Cards -Blogs and Internet Reviews -Quality Circles
Preventing Complaints
Did Not Stay (DNS)
Uniformed Service
Empowerment
8. Valet Parking - doorperson - concierges - hotel security and bell staff. They all have maximum guest contact. Have opportunity to sell hotel services
Moments of truth
How many times has the Ritz Carlton won the Malcom Baldridge award?
Empowerment
Uniformed Service
9. Guests on American Plan (AP) or modified American Plan (MAP) must be given their full quota of meals
Uniformed Service
Components of the service encounter
Did Not Stay (DNS)
American Plan Day
10. The reversal of a problem
Service Recovery
The Bell Staff
Double Occupancy
Day Rate Rooms
11. The standard posted rate.
Rack Rate
Service Recovery
What is one of the biggest complaints at the front desk?
Rotation of Fronts
12. Special rates for stays of less than overnight. Perceived as only for shady business and/or prone to employee fraud and/or general accounting hassles
Americans with Disabilities Act (ADA-1992)
Day Rate Rooms
Total Quality Management (TQM)
What is one of the biggest complaints at the front desk?
13. Bell staff makes money through tips. They are rotated so each one has a chance to get a tip.
Rotation of Fronts
The Seller's View
The Building Cost Room Rate Formula
Early Warning
14. 2
Premium Periods
Important Sleeping Amenities
Dimensions of Service Quality
How many times has the Ritz Carlton won the Malcom Baldridge award?
15. Bad employees or disgruntled ones can also spoil image of hotel. Difficult to supervise interaction as they are out-of-sight.
The Discounting Dilemma
Uniformed Services Training
Guest Communication
Additional Rate Factors
16. What matters is what customers value
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17. 'Best' of everything
Components of Quality Management
Synonymous with excellence
Auction Travel Sites
Preventing Complaints
18. 'Invisible' to guests areas and employees -'Visible' to guest areas and employees -Other customers and their actions
Government per diems
Uniformed Services Training
Guest Communication
Components of the service encounter
19. Flows the relationship between expectation and reality
Up Selling
How many times has the Ritz Carlton won the Malcom Baldridge award?
The Building Cost Room Rate Formula
Satisfaction
20. The model for actively managing guest relations originated in another broader idea. Initially focus was manufacturing - producing products with zero defects.
Complaints
Day Rate Rooms
Total Quality Management (TQM)
Uniformed Services Training
21. Noise - Temperature and Darkness
Additional Rate Factors
Dimensions of Service Quality
Uniformed Service
Important Sleeping Amenities
22. Service encounters during which service quality is judged
Mystery Shoppers
How many times has the Ritz Carlton won the Malcom Baldridge award?
Premium Periods
Moments of truth
23. Chains use their own inspectors. Announced and unannounced inspections. Measured against standards. Re-inspect after property gets opportunity to correct
Should management act on all fronts?
Quality Guarantees
The Bell Staff
Quality Control Through Inspection
24. Giving the guest a better room at a lower price
Synonymous with excellence
Rotation of Fronts
Did Not Stay (DNS)
Upgrading
25. Ability to charge more than rack rate during 'special' events. May be illegal and prosecuted as 'price gouging'
Premium Periods
Early Warning
It pays to pay rack rate
The Room Selection Process
26. The government will pay only a fixed amount to its employee per day - so hotels charge less for government employees to get that business
Up Selling
Government per diems
Did Not Stay (DNS)
The Ideal Average Room Rate
27. 1) Solving the problem 2) Retaining the goodwill of the customer
Job of Management
The Seller's View
Responsiveness
Two Components of Service Recovery
28. Minimize complaints by informing about potential problems
Cash Only Guests
Early Warning
Service Recovery
Up Selling
29. In those markets where demand is strong - competing hotels continue to push rates to new ADR heights.
The Discounting Dilemma
Comment Cards
American Plan Day
Empowerment
30. Give no discounts - but give special benefits to those paying rack rate
Quality Guarantees
Mystery Shoppers
It pays to pay rack rate
Rack Rate
31. Provides for changes to accommodate guests and employees with disabilities. Law enforced with fines and penalties. Requires changes in physical structures and hiring practices to accommodate the disabled - be they guest or employee
Early Warning
Important Sleeping Amenities
Americans with Disabilities Act (ADA-1992)
Blogs and Internet Reviews
32. Blocking/Pre-assigning Rooms. Not needed if all rooms are identical. Ensures that special requests will be accommodated.
Total Quality Management (TQM)
Job of Management
Important Sleeping Amenities
The Room Selection Process
33. Address 'expectations' through honest advertising that 'under-sells' -Address 'reality' through selection - training - empowerment of employees; high standards leading to 'over-delivery'
Value-Based
Job of Management
Quality Control Through Inspection
Resort Fees
34. Warm - heartfelt response
Satisfaction
Important Sleeping Amenities
Empathy
Up Selling
35. Increases occupancy at the cost of a lowered room rate. You need to sell 11% more rooms if you discount 10%
Empathy
Total Quality Management (TQM)
Discounting Profitability
Responsiveness
36. Easy to understand and communicate -Unconditional as far as possible -Guarantee should be meaningful -Easy for guest to collect -Provide appropriate compensation -Have tracking systems in place to identify problems
Job of Management
Quality Guarantees
What do we sell in the hotel industry?
Quality Control Through Inspection
37. Guests pays room rent in cash - in advance and is required to pay cash for all other transactions
Synonymous with excellence
Preventing Complaints
Cash Only Guests
Property Management System Algorithms
38. A guest who registers but does not stay. Could be due to dissatisfaction or an incident in the hotel
Did Not Stay (DNS)
Should management act on all fronts?
Rooming Slips
How many times has the Ritz Carlton won the Malcom Baldridge award?
39. Identification -Marketing -Regulations -Instructional
Dimensions of Service Quality
Contents of the rooming slip
Double Occupancy
Government per diems
40. Willingness to help promptly
Blogs and Internet Reviews
Responsiveness
Should management act on all fronts?
'Eye of the beholder'
41. The room is not ready!
Value-Based
Components of Quality Management
What is one of the biggest complaints at the front desk?
Property Management System Algorithms
42. Trade-off between value and price
The Buyer's View
Upgrading
Value-Based
The Room Selection Process
43. Large rooms - many bathroom amenities
Measurable Issues
The Bell Staff
Reliability
It pays to pay rack rate
44. Consistent and accurate performance
Tangibles
Reliability
Job of Management
Resort Fees
45. Yes - temptation to act only on 'visible' areas
Should management act on all fronts?
Empowerment
Discounting Profitability
The Seller's View
46. Most guests do not complain. There are 10 unhappy customers for every visible complaint -Treat complaints as free consultancy
Empathy
Responsiveness
Satisfaction
Complaints
47. Word of mouth - Personal needs and desires - Past Experiences - Marketing Communications
How Service Expectations Are Formed
Double Occupancy
'Eye of the beholder'
Important Sleeping Amenities
48. Hotels can conveniently provide a range of 'complimentary' services - such as morning newspapers - local telephone calls - in-room coffee - the health club - spa - etc.
Tangibles
Resort Fees
Comment Cards
The Registration Card
49. Persuading a guest to take a better room at a higher rate
Contents of the rooming slip
Components of Quality Management
Premium Periods
Up Selling
50. Energy and other non-room surcharges.
Additional Rate Factors
Uniformed Service
Complaints
The Discounting Dilemma