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Test your basic knowledge |
Hotel Operations
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Special rates for stays of less than overnight. Perceived as only for shady business and/or prone to employee fraud and/or general accounting hassles
Early Warning
Guest Communication
Auction Travel Sites
Day Rate Rooms
2. The reversal of a problem
Service Recovery
Additional Rate Factors
Blogs and Internet Reviews
Day Rate Rooms
3. Encourage staff to communicate with guest--eye contact - greeting. Many guests return to hotel because of relationship with staff
The Ideal Average Room Rate
Guest Communication
Registered - Not Assigned (RNA)
Discounting Profitability
4. Giving the workforce authority to act.
Measurable Issues
Empowerment
Empathy
Moments of truth
5. Trade-off between value and price
Value-Based
Components of the service encounter
The Bell Staff
Contents of the rooming slip
6. Warm - heartfelt response
Government per diems
Empathy
Uniformed Services Training
Components of Quality Management
7. Word of mouth - Personal needs and desires - Past Experiences - Marketing Communications
How Service Expectations Are Formed
Satisfaction
Property Management System Algorithms
Complaints
8. Ability to charge more than rack rate during 'special' events. May be illegal and prosecuted as 'price gouging'
Blogs and Internet Reviews
Upgrading
Premium Periods
Resort Fees
9. Charing per person - rather than per room. Trend in USA is to charge for the room - rather than per-person
Cash Only Guests
What do we sell in the hotel industry?
Property Management System Algorithms
Double Occupancy
10. Hotels can conveniently provide a range of 'complimentary' services - such as morning newspapers - local telephone calls - in-room coffee - the health club - spa - etc.
Did Not Stay (DNS)
Synonymous with excellence
Upgrading
Resort Fees
11. Identification -Marketing -Regulations -Instructional
Contents of the rooming slip
Blogs and Internet Reviews
It pays to pay rack rate
Should management act on all fronts?
12. Reduced role of this department due to improved telecommunication technology and vending machines for ice - drinks etc...
The Bell Staff
Measurable Issues
Total Quality Management (TQM)
Tangibles
13. Open to the world--need to monitor and respond rapidly
Rotation of Fronts
Two Components of Service Recovery
Reliability
Blogs and Internet Reviews
14. Give no discounts - but give special benefits to those paying rack rate
The Building Cost Room Rate Formula
It pays to pay rack rate
How Service Expectations Are Formed
Empathy
15. The room is not ready!
Uniformed Services Training
What is one of the biggest complaints at the front desk?
Blogs and Internet Reviews
Auction Travel Sites
16. What matters is what customers value
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17. 'Best' of everything
The Room Selection Process
Empowerment
Mystery Shoppers
Synonymous with excellence
18. Inspectors hired by outsiders or by hotel itself
Upgrading
How many times has the Ritz Carlton won the Malcom Baldridge award?
Mystery Shoppers
American Plan Day
19. Energy and other non-room surcharges.
Additional Rate Factors
Empowerment
Two Components of Service Recovery
Quality Control Through Inspection
20. Noise - Temperature and Darkness
How Service Expectations Are Formed
Important Sleeping Amenities
Measurable Issues
Uniformed Services Training
21. 1) Solving the problem 2) Retaining the goodwill of the customer
Mystery Shoppers
Early Warning
Two Components of Service Recovery
Additional Rate Factors
22. Arrivals for whom we have a vacated room - but that room is not ready yet
Job of Management
Assurance
Registered - Not Assigned (RNA)
Total Quality Management (TQM)
23. Yes - temptation to act only on 'visible' areas
Quality Control Through Inspection
Dimensions of Service Quality
Should management act on all fronts?
Synonymous with excellence
24. Building - landscape - deocr and furnishings
The Bell Staff
Preventing Complaints
Tangibles
Rooming Slips
25. Sense of trustworthiness
Auction Travel Sites
Upgrading
It pays to pay rack rate
Assurance
26. Deep discount on-line sites - where customers bid for rates and hotels accept if they think the room will be empty otherwise
The Building Cost Room Rate Formula
Empowerment
How many times has the Ritz Carlton won the Malcom Baldridge award?
Auction Travel Sites
27. 'Invisible' to guests areas and employees -'Visible' to guest areas and employees -Other customers and their actions
'Eye of the beholder'
Tangibles
Components of the service encounter
How Service Expectations Are Formed
28. Blocking/Pre-assigning Rooms. Not needed if all rooms are identical. Ensures that special requests will be accommodated.
Discounting Profitability
The Room Selection Process
Reliability
Components of the service encounter
29. Large rooms - many bathroom amenities
The Ideal Average Room Rate
Measurable Issues
Upgrading
Premium Periods
30. Computer program to match reservations with rooms on a priority basis.
Did Not Stay (DNS)
Cash Only Guests
Property Management System Algorithms
The Seller's View
31. A guest who registers but does not stay. Could be due to dissatisfaction or an incident in the hotel
Responsiveness
Discounting Profitability
Auction Travel Sites
Did Not Stay (DNS)
32. Chains use their own inspectors. Announced and unannounced inspections. Measured against standards. Re-inspect after property gets opportunity to correct
Empathy
Discounting Profitability
Uniformed Service
Quality Control Through Inspection
33. Persuading a guest to take a better room at a higher rate
Components of the service encounter
Up Selling
Preventing Complaints
Rotation of Fronts
34. Bad employees or disgruntled ones can also spoil image of hotel. Difficult to supervise interaction as they are out-of-sight.
Uniformed Services Training
The Room Selection Process
Value-Based
The Seller's View
35. The standard posted rate.
Quality Circles
Rack Rate
American Plan Day
Empathy
36. Product -Processes -People -Outcomes
Components of Quality Management
Property Management System Algorithms
'Eye of the beholder'
Auction Travel Sites
37. Guests on American Plan (AP) or modified American Plan (MAP) must be given their full quota of meals
How many times has the Ritz Carlton won the Malcom Baldridge award?
American Plan Day
Quality Guarantees
Up Selling
38. Consistent and accurate performance
Reliability
Tangibles
Empowerment
How Service Expectations Are Formed
39. Easy to understand and communicate -Unconditional as far as possible -Guarantee should be meaningful -Easy for guest to collect -Provide appropriate compensation -Have tracking systems in place to identify problems
How many times has the Ritz Carlton won the Malcom Baldridge award?
The Registration Card
Comment Cards
Quality Guarantees
40. The average room rate should equal $1 per $1000 of construction costs
Discounting Profitability
Total Quality Management (TQM)
The Building Cost Room Rate Formula
What do we sell in the hotel industry?
41. Executives either make deliberate decisions to implement particular ideas or they passively accept ongoing practices. Management creates and implements a program of enhanced guest services.
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42. The model for actively managing guest relations originated in another broader idea. Initially focus was manufacturing - producing products with zero defects.
Moments of truth
Total Quality Management (TQM)
Dimensions of Service Quality
How Service Expectations Are Formed
43. Service encounters during which service quality is judged
Moments of truth
The Bell Staff
The Ideal Average Room Rate
Mystery Shoppers
44. Willingness to help promptly
Responsiveness
Two Components of Service Recovery
Americans with Disabilities Act (ADA-1992)
Contents of the rooming slip
45. Increases occupancy at the cost of a lowered room rate. You need to sell 11% more rooms if you discount 10%
How Service Expectations Are Formed
Government per diems
Discounting Profitability
Additional Rate Factors
46. The government will pay only a fixed amount to its employee per day - so hotels charge less for government employees to get that business
It pays to pay rack rate
Mystery Shoppers
Moments of truth
Government per diems
47. Flows the relationship between expectation and reality
Uniformed Service
American Plan Day
It pays to pay rack rate
Satisfaction
48. Assumes that at 70% occupancy - each room category is occupied at 70%
Uniformed Services Training
Preventing Complaints
The Ideal Average Room Rate
Contents of the rooming slip
49. Address 'expectations' through honest advertising that 'under-sells' -Address 'reality' through selection - training - empowerment of employees; high standards leading to 'over-delivery'
Additional Rate Factors
Quality Guarantees
Mystery Shoppers
Job of Management
50. Bell staff makes money through tips. They are rotated so each one has a chance to get a tip.
Up Selling
Rotation of Fronts
Assurance
Comment Cards