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Test your basic knowledge |
Hotel Operations
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Give no discounts - but give special benefits to those paying rack rate
The Ideal Average Room Rate
Important Sleeping Amenities
It pays to pay rack rate
Components of the service encounter
2. Increases occupancy at the cost of a lowered room rate. You need to sell 11% more rooms if you discount 10%
The Room Selection Process
Discounting Profitability
American Plan Day
Empowerment
3. Arrivals for whom we have a vacated room - but that room is not ready yet
Registered - Not Assigned (RNA)
Total Quality Management (TQM)
Empowerment
Rack Rate
4. 'Best' of everything
Discounting Profitability
Synonymous with excellence
Contents of the rooming slip
Blogs and Internet Reviews
5. Bell staff makes money through tips. They are rotated so each one has a chance to get a tip.
The Buyer's View
Rotation of Fronts
Comment Cards
Synonymous with excellence
6. Executives either make deliberate decisions to implement particular ideas or they passively accept ongoing practices. Management creates and implements a program of enhanced guest services.
7. Minimize complaints by informing about potential problems
The Registration Card
Job of Management
Assurance
Early Warning
8. Open to the world--need to monitor and respond rapidly
Blogs and Internet Reviews
Upgrading
Uniformed Services Training
How many times has the Ritz Carlton won the Malcom Baldridge award?
9. 1) Solving the problem 2) Retaining the goodwill of the customer
Two Components of Service Recovery
Uniformed Services Training
Government per diems
How Service Expectations Are Formed
10. Yes - temptation to act only on 'visible' areas
Measurable Issues
Did Not Stay (DNS)
Should management act on all fronts?
Comment Cards
11. Guests on American Plan (AP) or modified American Plan (MAP) must be given their full quota of meals
Government per diems
Rack Rate
American Plan Day
Reliability
12. In the U.S. we do not ask for a lot of information to put on it - but in Europe and South American they ask for a lot of information
How many times has the Ritz Carlton won the Malcom Baldridge award?
Quality Circles
Quality Guarantees
The Registration Card
13. Reduced role of this department due to improved telecommunication technology and vending machines for ice - drinks etc...
Uniformed Service
Service Recovery
The Bell Staff
Day Rate Rooms
14. Encourage staff to communicate with guest--eye contact - greeting. Many guests return to hotel because of relationship with staff
Preventing Complaints
Guest Communication
The Seller's View
Rooming Slips
15. Service encounters during which service quality is judged
Auction Travel Sites
The Building Cost Room Rate Formula
Premium Periods
Moments of truth
16. Tend to represent only extreme cases-confidential to management
Americans with Disabilities Act (ADA-1992)
Comment Cards
The Registration Card
Registered - Not Assigned (RNA)
17. The standard posted rate.
Day Rate Rooms
Rack Rate
Components of Quality Management
Discounting Profitability
18. Warm - heartfelt response
Blogs and Internet Reviews
Empathy
Rack Rate
Job of Management
19. Building - landscape - deocr and furnishings
American Plan Day
Tangibles
Components of Quality Management
Quality Guarantees
20. Provides for changes to accommodate guests and employees with disabilities. Law enforced with fines and penalties. Requires changes in physical structures and hiring practices to accommodate the disabled - be they guest or employee
The Discounting Dilemma
Double Occupancy
Americans with Disabilities Act (ADA-1992)
Preventing Complaints
21. Guests measure quality by comparison. If surprised by a better stay than anticipated - guests perceive quality to be high.
22. Easy to understand and communicate -Unconditional as far as possible -Guarantee should be meaningful -Easy for guest to collect -Provide appropriate compensation -Have tracking systems in place to identify problems
How Service Expectations Are Formed
The Registration Card
Job of Management
Quality Guarantees
23. Computer program to match reservations with rooms on a priority basis.
Two Components of Service Recovery
Service Recovery
Rack Rate
Property Management System Algorithms
24. 'Invisible' to guests areas and employees -'Visible' to guest areas and employees -Other customers and their actions
Quality Circles
Components of the service encounter
Comment Cards
It pays to pay rack rate
25. Valet Parking - doorperson - concierges - hotel security and bell staff. They all have maximum guest contact. Have opportunity to sell hotel services
Uniformed Service
Satisfaction
Contents of the rooming slip
Total Quality Management (TQM)
26. Giving the workforce authority to act.
Early Warning
Up Selling
Empowerment
Contents of the rooming slip
27. Word of mouth - Personal needs and desires - Past Experiences - Marketing Communications
What do we sell in the hotel industry?
How Service Expectations Are Formed
The Room Selection Process
Components of Quality Management
28. The government will pay only a fixed amount to its employee per day - so hotels charge less for government employees to get that business
How Service Expectations Are Formed
Reliability
Government per diems
Double Occupancy
29. Ability to charge more than rack rate during 'special' events. May be illegal and prosecuted as 'price gouging'
Reliability
How many times has the Ritz Carlton won the Malcom Baldridge award?
Premium Periods
The Room Selection Process
30. Noise - Temperature and Darkness
Contents of the rooming slip
Assurance
Guest Communication
Important Sleeping Amenities
31. Special rates for stays of less than overnight. Perceived as only for shady business and/or prone to employee fraud and/or general accounting hassles
Service Recovery
Day Rate Rooms
Synonymous with excellence
Dimensions of Service Quality
32. Willingness to help promptly
Responsiveness
Day Rate Rooms
Moments of truth
Rooming Slips
33. Charing per person - rather than per room. Trend in USA is to charge for the room - rather than per-person
Double Occupancy
Uniformed Services Training
Up Selling
Additional Rate Factors
34. A guest who registers but does not stay. Could be due to dissatisfaction or an incident in the hotel
Cash Only Guests
Did Not Stay (DNS)
Rooming Slips
Preventing Complaints
35. What matters is what customers value
36. Hotels can conveniently provide a range of 'complimentary' services - such as morning newspapers - local telephone calls - in-room coffee - the health club - spa - etc.
What do we sell in the hotel industry?
Registered - Not Assigned (RNA)
Guest Communication
Resort Fees
37. Most guests do not complain. There are 10 unhappy customers for every visible complaint -Treat complaints as free consultancy
Components of the service encounter
Value-Based
Complaints
Rack Rate
38. Giving the guest a better room at a lower price
Uniformed Service
Upgrading
The Room Selection Process
The Registration Card
39. The model for actively managing guest relations originated in another broader idea. Initially focus was manufacturing - producing products with zero defects.
Total Quality Management (TQM)
Complaints
Quality Guarantees
Day Rate Rooms
40. Flows the relationship between expectation and reality
Mystery Shoppers
Uniformed Services Training
Satisfaction
Government per diems
41. Guests pays room rent in cash - in advance and is required to pay cash for all other transactions
Cash Only Guests
Americans with Disabilities Act (ADA-1992)
Satisfaction
'Eye of the beholder'
42. In those markets where demand is strong - competing hotels continue to push rates to new ADR heights.
Empowerment
The Discounting Dilemma
Moments of truth
Upgrading
43. Assumes that at 70% occupancy - each room category is occupied at 70%
Day Rate Rooms
What is one of the biggest complaints at the front desk?
The Ideal Average Room Rate
Value-Based
44. Persuading a guest to take a better room at a higher rate
Preventing Complaints
What is one of the biggest complaints at the front desk?
Up Selling
Double Occupancy
45. Product -Processes -People -Outcomes
Components of Quality Management
Contents of the rooming slip
Double Occupancy
Registered - Not Assigned (RNA)
46. Chains use their own inspectors. Announced and unannounced inspections. Measured against standards. Re-inspect after property gets opportunity to correct
Important Sleeping Amenities
Satisfaction
The Room Selection Process
Quality Control Through Inspection
47. The room is not ready!
Job of Management
What is one of the biggest complaints at the front desk?
Day Rate Rooms
Components of Quality Management
48. Address 'expectations' through honest advertising that 'under-sells' -Address 'reality' through selection - training - empowerment of employees; high standards leading to 'over-delivery'
The Buyer's View
Quality Guarantees
How Service Expectations Are Formed
Job of Management
49. Early Warning -Comment Cards -Blogs and Internet Reviews -Quality Circles
Upgrading
The Registration Card
Preventing Complaints
Auction Travel Sites
50. Sense of trustworthiness
Assurance
Dimensions of Service Quality
The Seller's View
Rooming Slips