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Mass Communications

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. This relaxed government restrictions on media ownership






2. _________ was tried for libel against the British in his newspaper ___________






3. Aggregators of news (Associated Press 1900 - New York Associated Press 1848 - Reuters 1851)






4. Better type of research. Shows causality. Two types of research are done 1. lab - 2. field






5. The Nation's largest metropolitan daily






6. A proportion taken to represent the population






7. In social cognitive theory - the direct replication of an observed behavior






8. Ownership of media companies by multinational corporations






9. Owning several types of related businesses across the board






10. Technology changes how we live






11. Write on specific subject on particular schedule






12. Warner Bros - Netscape - CNN - Time - People - SI--conglomerate






13. ___________ invented the printing press in __________






14. Theory stating that media defines the world for us (over-arching theory)






15. People that continue to hold out on technologies






16. __________ - time and space - ________ components - social acceptability - _________ issues - behavior of other gatekeepers - noise - and __________ viewpoints influence the decisions of ___________ (separate by commas)






17. Peeks in mid 60's






18. A relaxation of ownership that allows other companies (broadcast) to own the newspaper and support it






19. Original research. Do it yourself






20. Where old and new media collide--media across multiple platforms






21. The integration - for a fee - of specific branded products into media content (Coke and American Idol - Sears and Extreme Makeover-HE - Macy's in Desperate Housewives)






22. The recent e-book battle on the Kindle is between these two...






23. Receiver's response to message






24. The idea that media give children a window on the world before they have the critical and intellectual ability to judge what they see






25. Greek idea that viewing violence allows you to release your violent feelings without causing any harm to anyone






26. Direct - immediate causes and effects research






27. Theory that watching mediated violence reduces people's inclination to behave aggressively






28. Selection Theory: only expose ourselves to those that we will agree with already






29. ___________ published Publick Occurences in __________






30. Universe. Entirety of what you are studying.






31. Rare - expensive - long. keeps up with the research subjects to see long-term effects of stimuli






32. A model stating that media can effect some people - but not others (not everyone)






33. The idea that viewers become more accepting of real-world violence because of its constant presence in television fare






34. Media pays more attention to this type of feedback. Consists of circulation figures - example: Arbitron Diary






35. Media makes the world smaller (technology)--called _____________ ____________






36. Weekly news packages in theaters






37. Single company owns every aspect of business (i.e. production - distribution - etc)






38. The ______ sends the message






39. aguerre and Niepce invented _________ in ____________






40. The opinion stage to observable research






41. Bob Woodward and Carl Bernstein uncovered the __________ scandal and forced President _________ to resign






42. Has the most TV audience






43. A model stating that media has a very direct and universal impact (effect)






44. Famous radio broadcast proving limited effects theories






45. Increasing the amount of advertising and mixing commercial and noncommercial media content






46. True frontrunners of our daily newspaper (local news on news sheets






47. Story order emphasis that eventually shapes our world views and values of importance






48. Viewing violence causes anti-social behavior among some children






49. NBC is believed to have noise for _______ because it is owned by GE






50. Research that examines larger cultural effects







Sorry!:) No result found.

Can you answer 50 questions in 15 minutes?


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