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Test your basic knowledge |
Media Literacy
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Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
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study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?
People share their work through open web sites
Immediate
65+ years of age
Institutions & society & individuals
2. What does MMORPG stand for?
Niche audiences
Massively Multiplayer Online Role Playing Game
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
Concentrated
3. What marital status is more represented on tv?
More married women
Flow
Flow & telescoping
Pay for placement
4. What best reflects the effects the media has on us?
Determines a person's media exposure habits
Conflict & climax & resolution
Crystalline & fluid
Always occurring
5. What are the two timing factors?
Flow & telescoping
Shared commons & need for social contact & attraction of advertisers
Many companies
Immediate and long-term
6. Media ownership has big impact on...
Male
Media content
Confusing to the audience
60%
7. What are the two types of process effects?
Baseline and fluctuation
Shared commons & need for social contact & attraction of advertisers
An informed decision
Psychological & emotional & cognitive
8. Describe fluctuation effects.
Displacement of other activities
Temporary
They eliminated the legal barrier to competition across markets
Field independency
9. The media can have long and short term effects on what?
Promotes
Institutions & society & individuals
Psychological & emotional & cognitive
Relates to the unconscious effects of advertising
10. The video industry has 'a good deal of vertical integration'. What does this mean?
The company that owns the platform also develops the games and distributes them
1980s & 1990s
Immediate
Shared commons & need for social networking & attraction of advertising support
11. What is an effect that happens during exposure to the media messages?
Vertical
Immediate
Recognize elements of the story
Hawaiian word wikiwiki
12. Although African Americans are represented on television & portrayals rarely include....
Discrimination and poverty impacting their lives
Easily noticable
Easily noticable
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
13. When one media company buys companies that are buyers or suppliers to create integration in the production and distribution of messages & what type of concentration is this?
Can be addictive
Vertical
Media content
Vertical and lateral
14. what 2 major effects did the telecommunications competition and deregulation act of 1996 have?
Media concentration & media deregulation
Many companies
People share their work through open web sites
Can be addictive
15. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
Explorers & socializers & achievers & controllers
Immediate
6
Being immersed so deeply into a task so they lose track of all time and place
16. The pattern of the population of television characters is ______ the pattern of people in the real world
Telescoping
World of Warcraft & $15 per month & an online game & most successful video game in the world
Arcade games
Different from
17. according to the textbook & _____ are more likely to be represented in the television world than the real world.
When game developers market their game code to other game developers
African Americans
People share their work through open web sites
Temporary
18. Playing interactive video games & particularly MMORPGs...
Institutions
Institutions
Always occurring
Can be addictive
19. What is the most prevalent media effect?
Hawaiian word wikiwiki
Create successful products
Can be addictive
Cognitive
20. It is clear that the media is completely controlled by what?
Many companies
Easily noticable
Websites that allow users to add & edit material
When fewer people control the media& there's a narrow range of voices
21. Give an example of the cognitive complexity of content
Vertical
Print vs tv news
Recognize elements of the story
Media concentration & media deregulation
22. What are the 3 developmental maturities?
Temporary
CEOs holding a greater concentration of power
Cognitive & emotional & moral
Flow & telescoping
23. What is tragedy used for?
Manifest and process
To compare the tragic characters & make the audience feel better
Desensitization
Ownership rules are relaxed
24. What does the term telescoping refer to?
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25. What are the four genres in the formula?
Wikis
Younger age
Drama & comedy & romance & reality series
Crysalline and fluid
26. What are the four cognitive abilities?
Field independency & type of intelligence & type of thinking & conceptual differentation
Conflict & climax & resolution
Drama & comedy & romance & reality series
Field independency
27. What must happen during television before commercial break?
Unintentional effects
Action must build up
65+ years of age
Try to solve the plot
28. The intended effects of ads include what?
The control of important institutions in the hads of all people
A temporary effect
Establish awareness of products & existence of products
People share their work through open web sites
29. If you cry during a film & you are experiencing what type of effect?
Try to solve the plot
Factual and social
Emotional
To compare the tragic characters & make the audience feel better
30. Which type of violence is most prevalent on television?
When you focus on the steps in the process
Cultivation & reinforcement
Verbal violence
Explorers & socializers & achievers & controllers
31. when one media company buys smaller companies of the same type & what type of concentration is this?
1950s
Crysalline and fluid
Horizontal
Concentrated
32. When does a digital game player get deeply immersed in the game and loses all track of time and place?
Flow
Media concentration & media deregulation
Baseline and fluctuation
Attitudinal
33. What are the two major effects from the telecommunications competition & deregulation act of 1996?
Broadcasters to serve the public interest & convenience & and necessity
Required broadcasters to serve the public's interest & convenience & & necessity
Confusing to the audience
Media concentration & media deregulation
34. Media ownership has big impact on...
Horizontal & vertical & conglomerate
Media content
Happiness is found in having things
Factual and social
35. What age is more represented on tv?
Recognize elements of the story
Deregulation & change in content & lack of access
Younger age
They eliminated the legal barrier to competition across markets
36. When does invisible stereotyping occur?
When whole segments of the population are ignored
Concentrated
Physiological
Ownership rules are relaxed
37. In order to appeal to audiences & most stories begin with what?
Conflict
Simplistic and objectionable ways
World of Warcraft & $15 per month & an online game & most successful video game in the world
Flow & telescoping
38. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values
Male
Medical workers
Discrimination and poverty impacting their lives
Conservative
39. What are the three states of personal factors in fluctuation?
Attitudinal
Psychological & emotional & cognitive
Intentional
Automaticy
40. What is the process of flow?
Being immersed so deeply into a task so they lose track of all time and place
Psychological & emotional & cognitive
Advertisers manipulating us into buying things we don't need
Viacom & CBS
41. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...
Concentration & consolidation & centralization
Ownership rules are relaxed
Concentration
Localism
42. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?
Factual and social
Toilets & schools & video games & etc.
Manifest effect
Media concentration & media deregulation
43. What best reflects the effects the media has on us?
Always occurring
Media and messages
Conflict
1950s
44. What are the six main criticisms of advertising?
Crystalline & fluid
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
Determines a person's media exposure habits
Media content
45. Describe baseline effects.
Factual and social
Typical level of risk for an event
60%
Antisocial vs prosocial
46. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?
Physiological
Easily noticable
Flow & telescoping
Manifest and process
47. People who have a ________________ have more awareness of the effects process
Strong personal locus
Crysalline and fluid
Discrimination and poverty impacting their lives
CEOs holding a greater concentration of power
48. What do media exposure habits focus its attention on?
Invisible & visible
Relaxing regulations
Media and messages
Action must build up
49. Explain localism
Richer
People have control and control is decentralized
Media concentration & media deregulation
Prescription drugs
50. What is WOW?
Arcade games
We keep asking for more products
World of Warcraft & $15 per month & an online game & most successful video game in the world
Massively Multiplayer Online Role Playing Game
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