Test your basic knowledge |

Media Literacy

Subjects : literacy, journalism-and-media

Instructions:

Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can study here.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.

1. What does a cognitive-effect means?
Arcade games
The media can provide us with information
Condition audiences for repeat exposures
When fewer people control the media& there's a narrow range of voices

2. What are characteristics that have shaped the development of interactive media?
Opportunities vs addictions & goals
Shared commons & need for social connection & & attraction of advertisers
Crystalline & fluid
Media concentration & media deregulation

3. A macro-type media effect refers to what?
Institutions
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Manifest and process
People share their work through open web sites

4. The video industry has 'a good deal of vertical integration'. What does this mean?
Efficiency
Federal Communications Commission
Dramas and situation comedies
The company that owns the platform also develops the games and distributes them

5. What are the two types of factors in fluctuation?
Media and personal
Manifest effect
Confusing to the audience
An informed decision

6. What do media exposure habits focus its attention on?
Arcade games
Vertical
Medical workers
Media and messages

7. What socioeconomic status is more represented?
Factual and social
Richer
Wikis
State of mind & motivation & & degree of identification

8. What does attitudinal effects create and shape?
More likely to appear in comedies than dramas
Opinions & beliefs & and values
More likely to appear in comedies than dramas
Intentional

9. What are the two types of process effects?
1980s & 1990s
Ownership rules are relaxed
Individuals and society
Baseline and fluctuation

10. what 2 major effects did the telecommunications competition and deregulation act of 1996 have?
Media concentration & media deregulation
Shared commons & need for social connection & & attraction of advertisers
Regulate
Emotional

11. When does invisible stereotyping occur?
1980s & 1990s
Many companies
Public interest & prevention of monopolies & promoting diversity
When whole segments of the population are ignored

12. What are the 3 media factors in fluctuation?
Different from
Content of messages & context of portrayals & cognitive complexity of content
Flow & telescoping
1980s & 1990s

13. What are the three personal factors of fluctuation?
Manifest and process
Verbal violence
Motivations & states & degree of identification
Relaxing regulations

14. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character
Stereotypes
Discrimination and poverty impacting their lives
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
When whole segments of the population are ignored

15. What are the three parts of efficiency?
Websites that allow users to add & edit material
Deceptive
Concentration & consolidation & centralization
By medium & society

16. What gender is more popular on tv?
Shared commons & need for social contact & attraction of advertisers
Relaxing regulations
Flow & telescoping
Male

17. What is telescoping?
When fewer people control the media& there's a narrow range of voices
Media content
Focus on steps in the process
Richer

18. What are the two main components in the demographics pattern?
We keep asking for more products
Field independency
Real world vs media world
Cognitive

19. What ethnicity is overrepresented on tv?
Psychological & emotional & cognitive
Media concentration & media deregulation
Create successful products
Whites

20. according to the textbook & _____ are more likely to be represented in the television world than the real world.
An attitudinal-type effect
The media can provide us with information
African Americans
Manifest effect

21. What are the four cognitive abilities?
Efficiency
Field independency & type of intelligence & type of thinking & conceptual differentation
Physiological
Cultivation & reinforcement

22. What was the first form of media games?
Immediate and long-term
Arcade games
Confusing to the audience
Media deregulation

23. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...
Localism
Conflict & climax & resolution
Pay for placement
Emotional

24. What are the four cognitive abilities?
Hawaiian word wikiwiki
Field independency & type of intelligence & type of thinking & conceptual differentiation
We keep asking for more products
Easily noticable

25. If you cry during a film & you are experiencing what type of effect?
Physiological
Emotional
Tragedy & mystery & action/horror
The typical level of risk for an effect

26. Give an example of the content of messages
Invisible & visible
Antisocial vs prosocial
African Americans
Being immersed deeply in a task that they lose track of time and place

27. What is fluctuation effect?
Field independency
1980s & 1990s
A temporary effect
The company that owns the platform also develops the games and distributes them

28. What government organization monitors tv and radio programming to determine if it is obscene or not?
Process effects
Younger age
A temporary effect
Federal Communications Commission

29. What is Web 2.0?
People share their work through open web sites
Richer
Crystalline & fluid
CEOs holding a greater concentration of power

30. There is a trend of ______________ of ownership in the media
Concentration
3%
Ownership rules are relaxed
Desensitization

31. What are the two types of thinking?
Field independency & type of intelligence & type of thinking & conceptual differentation
Factual and social
Vertical and lateral
Physiological

32. what force competes against the ethnic of localism?
Explorers & socializers & achievers & controllers
Efficiency
Media and messages
Horizontal & vertical & conglomerate

33. What do media exposure habits focus its attention on?
Emotional
Emotional
Media and messages
Crysalline and fluid

34. What are the two types of factors in fluctuation?
Media and messages
High paid
Media and personal
Arcade games

35. The three forces that have shaped the development of the interactive mass media
Deregulation & change in content & lack of access
They eliminated the legal barrier to competition across markets
Shared commons & need for social networking & attraction of advertising support
Largest amount of knowledge

36. What is telescoping?
Largest amount of knowledge
When game developers market their game code to other game developers
Field independency
When you focus on the steps in the process

37. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values
Conservative
Regulate
Largest amount of knowledge
Long-term

38. What is subliminal advertising
Pay for placement
Relates to the unconscious effects of advertising
Typical level of risk for an effect
Promotes

39. In the formula & What are the 2 constraints?
Manifest effect
By medium & society
Conglomerate
Media concentration & media deregulation

40. What are the two types of responsibilites in advertising?
Crystalline & fluid
Dramas and situation comedies
Social and economic
Happiness is found in having things

41. what types of audiences have marketers of digital games identified as?
Websites that allow users to add & edit material
Baseline & fluctuation
High paid
Explorers & socializers & achievers & controllers

42. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?
State
65+ years of age
Desensitization
Real world vs media world

43. What does attitudinal effects create and shape?
Physiological
Opinions & beliefs & and values
Deregulation & change in content & lack of access
Deceptive

44. The business trend to consolidate has grown stronger than the government's impulse to...
Crystalline & fluid
Conflict & climax & resolution
Regulate
Shared commons & need for social contact & attraction of advertisers

45. What is the ability to be creative?
Arcade games
Fluid intelligence
High paid
Efficiency

46. What is efficiency?

Warning: Invalid argument supplied for foreach() in /var/www/html/basicversity.com/show_quiz.php on line 183

47. What are the two long-term attitudinal effects?
Cultivation & reinforcement
Required broadcasters to serve the public's interest & convenience & & necessity
3%
Emotional

48. When creating a new tv series & producers must work around various constraints. What are some constraints?
The creation & formulas & & the social values of consumers
Positive because they are easy for viewers to recognize
Immediate and long-term
Print vs tv news

49. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...
Stereotypes
World of Warcraft & $15 per month & an online game & most successful video game in the world
Regulate
Localism

50. What age is more represented on tv?
People share their work through open web sites
Immediate
Younger age
More married women