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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. When a digital game has been designed well & it delivers an experience to players through what?
Crysalline and fluid
6
Physiological
Flow & telescoping
2. Your _______ when you consume media content can alter your perception of and reaction to the content?
Shared commons & need for social contact & attraction of advertisers
Explorers & socializers & achievers & controllers
Condition audiences for repeat exposures
State
3. What is the way people group and classify things?
Media content
Conceptual differentiation
Conglomerate
Conservative
4. What are the 3 media factors in fluctuation?
Pay for placement
Content of messages & context of portrayals & cognitive complexity of content
1980s & 1990s
Can be addictive
5. What is the ability to memorize facts?
Immediate and long-term
Crystalline intelligence
Shared commons & need for social connection & & attraction of advertisers
Being immersed so deeply into a task so they lose track of all time and place
6. Give an example of the content of messages
Horizontal & vertical & conglomerate
Antisocial vs prosocial
Harder
Recognize elements of the story
7. What are the four genres in the formula?
Discrimination and poverty impacting their lives
Vertical and lateral
Dramas and situation comedies
Drama & comedy & romance & reality series
8. There is a trend of ______________ of ownership in the media
Baseline and fluctuation
Toilets & schools & video games & etc.
Always occurring
Concentration
9. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
Positive because they are easy for viewers to recognize
Massively Multiplayer Online Role Playing Game
Field independency & type of intelligence & type of thinking & conceptual differentiation
6
10. What was the biggest deal between any two media companies?
Shared commons & need for social contact & attraction of advertisers
Crystalline & fluid
Efficiency
Viacom & CBS
11. When did the innovation stage for interactive media games begin?
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
The media can provide us with information
1950s
Cognitive
12. What percent of a typical newspaper is advertising?
Action must build up
Ownership rules are relaxed
60%
Conservative
13. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?
Relates to the unconscious effects of advertising
Cognitive & emotional & moral
Manifest effect
Cultivation & reinforcement
14. What is a physiological effect?
Institutions & society & individuals
Largest amount of knowledge
Telescoping
Influence of automatic bodily systems & beyond our conscious control
15. What are the 3 subgenres of drama?
Tragedy & mystery & action/horror
Relates to the unconscious effects of advertising
Macro-level effects
The creation & formulas & & the social values of consumers
16. What are the two main components in the demographics pattern?
Automaticy
Attitudinal
Cognitive & emotional & moral
Real world vs media world
17. What is the most prevalent media effect?
Cultivation & reinforcement
Cognitive
The creation & formulas & & the social values of consumers
Psychological & emotional & cognitive
18. Media ownership has big impact on...
Vertical
Male
Media content
Influences
19. What is WOW?
Small
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
World of Warcraft & $15 per month & an online game & most successful video game in the world
Factual and social
20. Who does marketing target?
60%
Massively Multiplayer Online Role Playing Game
Localism
Niche audiences
21. When creating a new tv series & producers must work around various constraints. What are some constraints?
The creation & formulas & & the social values of consumers
Telescoping
Verbal violence
Being immersed so deeply into a task so they lose track of all time and place
22. A macro-type media effect refers to what?
Many companies
Institutions
Shared commons & need for social contact & attraction of advertisers
Wikis
23. 'Bad' language in the media is what?
Largest amount of knowledge
Invisible & visible
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Deceptive
24. What are stereotypes on tv?
Advertisers manipulating us into buying things we don't need
Social and economic
Positive because they are easy for viewers to recognize
People share their work through open web sites
25. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
Being immersed so deeply into a task so they lose track of all time and place
Crysalline and fluid
Emotional
Field independency & type of intelligence & type of thinking & conceptual differentiation
26. What are the six baseline influencing factors?
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
When game developers market their game code to other game developers
Horizontal
Conceptual differentiation
27. What socioeconomic status is more represented?
Concentrated
Institutions & society & individuals
Typical level of risk for an event
Richer
28. The number of ads for _______________ increases each year
Media concentration & media deregulation
Conceptual differentiation
Prescription drugs
Telescoping
29. What socioeconomic status is more represented?
Automaticy
60%
Condition audiences for repeat exposures
Richer
30. What are the four controversial content elements?
Happiness is found in having things
Sex & violence & language & sexual orientation
Relates to the unconscious effects of advertising
Try to solve the plot
31. In what way (s) does advertising make us too materialistic?
When game developers market their game code to other game developers
We keep asking for more products
Explorers & socializers & achievers & controllers
Immediate and long-term
32. What are the three elements to a general story formula?
Conflict & climax & resolution
Conglomerate
Typical level of risk for an effect
Regulate
33. When does a digital game player get deeply immersed in the game and loses all track of time and place?
Flow
Ownership rules are relaxed
Goals & drives
Action must build up
34. What is a mystery?
Desensitization
1950s
Try to solve the plot
Different from
35. What eliminated the legal barrier to competition across markets?
Media deregulation
Massively Multiplayer Online Role Playing Game
Simplistic and objectionable ways
By medium & society
36. What does attitudinal effects create and shape?
A temporary effect
Opinions & beliefs & and values
They eliminated the legal barrier to competition across markets
Conceptual differentiation
37. It is clear that the media is completely controlled by what?
When game developers market their game code to other game developers
Goals & drives
Many companies
Print vs tv news
38. What are the 3 subgenres of drama?
Tragedy & mystery & action/horror
65+ years of age
Can be at risk & shaped by media & own life factors
Manifest effect
39. What is a belief that control of important institutions should be in the hands of many through decentralization?
Manifest and process
Localism
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Flow
40. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?
Institutions & society & individuals
6
Try to solve the plot
Physiological
41. What are the three types of concentration?
Localism
Horizontal & vertical & conglomerate
Concentration
Conflict
42. What is the long-term emotional effect?
Male
Confusing to the audience
Niche audiences
Desensitization
43. What is the middleware market?
Conflict
Recognize elements of the story
When game developers market their game code to other game developers
Good vs evil
44. What are the two major effects from the telecommunications competition & deregulation act of 1996?
Media concentration & media deregulation
Verbal violence
They are interactive
The creation & formulas & & the social values of consumers
45. What was the first form of media games?
Influence of automatic bodily systems & beyond our conscious control
Arcade games
People share their work through open web sites
They are interactive
46. What are some examples of where advertisements can be found?
Toilets & schools & video games & etc.
Vertical
Explorers & socializers & achievers & controllers
Richer
47. What are the two types of thinking?
Small
When fewer people control the media& there's a narrow range of voices
Attitudinal
Vertical and lateral
48. What is the long-term behavioral effect?
Physiological
Largest amount of knowledge
Concentration
Displacement of other activities
49. What is telescoping?
Being immersed so deeply into a task so they lose track of all time and place
Broadcasters to serve the public interest & convenience & and necessity
Pay for placement
Focus on steps in the process
50. Describe fluctuation effects.
Temporary
Desensitization
More married women
Confusing to the audience