Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. In tv & gays are what?






2. Playing interactive video games & particularly MMORPGs...






3. What was the biggest deal between any two media companies?






4. What are the two types of responsibilites in advertising?






5. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values






6. In the formula & What are the 2 constraints?






7. What does the term telescoping refer to?

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8. What ethnicity is overrepresented on tv?






9. What are the three parts of efficiency?






10. Popular criticism about advertising includes what?

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11. What is WOW?






12. the rationale for regulation in broadcasting is based on what?






13. What are the 3 developmental maturities?






14. What does attitudinal effects create and shape?






15. What is efficiency?

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16. What two types of information is cognitive made up of?






17. Although African Americans are represented on television & portrayals rarely include....






18. The number of ads for _______________ increases each year






19. What are some examples of where advertisements can be found?






20. What is the way people group and classify things?






21. Like other media & the internet is now mature enough to suffer from...






22. What is subliminal advertising






23. People with the ___________________ learn the most from the media






24. When does a digital game player get deeply immersed in the game and loses all track of time and place?






25. to end up at the top of a Google search & a website must what?






26. Where does the term wiki come from?






27. People with the ___________________ learn the most from the media






28. Your _______ when you consume media content can alter your perception of and reaction to the content?






29. When did the innovation stage for interactive media games begin?






30. Although African Americans are represented on television & portrayals rarely include....






31. _______________ are societal changes that occur over a long period of time.






32. Many media effects are...






33. What are the two types of intelligence?






34. What is localism?






35. Describe fluctuation effects.






36. What is a wiki?






37. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






38. What is a wiki?






39. ________ are beneficial because they allow for the creation of collective knowledge






40. According to the _______________ is the most challenging medium for telling stories






41. Issues of concern regarding merger activity includes what?






42. What is the most prevalent media effect?






43. Every day & our baseline of media effects what?






44. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






45. What are the two types of responsibilites in advertising?






46. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?






47. What is the natural ability to distinguish the signal and the noise in any message?






48. Describe manifest effects?






49. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.






50. What are characteristics that have shaped the development of interactive media?