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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What are some fluctuation factors?
Niche audiences
Print vs tv news
Concentration & consolidation & centralization
State of mind & motivation & & degree of identification
2. In order to appeal to audiences & most stories begin with what?
Conflict
Required broadcasters to serve the public's interest & convenience & & necessity
Developmental maturity & knowledge structures & media exposure habits
65+ years of age
3. _______________ are societal changes that occur over a long period of time.
Localism
Macro-level effects
Immediate
Social and economic
4. when one media company buys smaller companies of the same type & what type of concentration is this?
Horizontal
People have control and control is decentralized
Immediate
Recognize elements of the story
5. What does the personal locus do?
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6. What are the six baseline influencing factors?
CEOs holding a greater concentration of power
Automaticy
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Unintentional effects
7. What are the two types of factors in fluctuation?
Establish awareness of products & existence of products
Media and personal
Deregulation & change in content & lack of access
The company that owns the platform also develops the games and distributes them
8. according to the textbook & which occupation is the most prevalent in the television world?
Print vs tv news
Confusing to the audience
Medical workers
Media and personal
9. What is the most prevalent media effect?
Typical level of risk for an event
Dramas and situation comedies
They are interactive
Cognitive
10. What is a baseline effect?
State
The typical level of risk for an effect
Viacom & CBS
Shared commons & need for social networking & attraction of advertising support
11. What must happen during television before commercial break?
Action must build up
Localism and efficiency
An attitudinal-type effect
Whites
12. What is tragedy used for?
Horizontal & vertical & conglomerate
Flow & telescoping
Hawaiian word wikiwiki
To compare the tragic characters & make the audience feel better
13. What is a wiki?
Flow
Websites that allow users to add & edit material
More likely to appear in comedies than dramas
Flow & telescoping
14. when does immediate effects occur?
During an exposure to a particular message
Relates to the unconscious effects of advertising
Penetration
Content of messages & context of portrayals & cognitive complexity of content
15. What are the two types of thinking?
Temporary
Vertical and lateral
Toilets & schools & video games & etc.
Required broadcasters to serve the public's interest & convenience & & necessity
16. What is a physiological effect?
Influence of automatic bodily systems & beyond our conscious control
Required broadcasters to serve the public's interest & convenience & & necessity
A digital game player's focus on steps in the process
African Americans
17. What was the biggest deal between any two media companies?
The media can provide us with information
Conflict
Deceptive
Viacom & CBS
18. What are the three parts of efficiency?
A digital game player's focus on steps in the process
Concentration & consolidation & centralization
People share their work through open web sites
When whole segments of the population are ignored
19. Creators use the formula to do what?
Institutions
Long-term
CEOs holding a greater concentration of power
Create successful products
20. What are the four controversial content elements?
Sex & violence & language & sexual orientation
Confusing to the audience
Media concentration & media deregulation
Cognitive
21. What are the two types of intelligence?
Deregulation & change in content & lack of access
Concentrated
Crysalline and fluid
Easily noticable
22. What are examples of baseline factors?
Try to solve the plot
Focus on steps in the process
Developmental maturity & knowledge structures & media exposure habits
Social and economic
23. What are the three states of personal factors in fluctuation?
Developmental maturity & knowledge structures & media exposure habits
Psychological & emotional & cognitive
Factual and social
They are interactive
24. what three forces shape the development of interactive media?
Deceptive
Can be addictive
Print vs tv news
Shared commons & need for social contact & attraction of advertisers
25. What are the two timing factors?
When game developers market their game code to other game developers
Immediate and long-term
Field independency & type of intelligence & type of thinking & conceptual differentation
Dramas and situation comedies
26. What is localism?
The control of important institutions in the hads of all people
Field independency
Physiological
Efficiency
27. There is a trend of ______________ of ownership in the media
Concentration
Field independency & type of intelligence & type of thinking & conceptual differentation
Influence of automatic bodily systems & beyond our conscious control
Required broadcasters to serve the public's interest & convenience & & necessity
28. when one media company buys smaller companies of the same type & what type of concentration is this?
Media and personal
Horizontal
Localism and efficiency
Happiness is found in having things
29. In tv & gays are what?
Intentional
More likely to appear in comedies than dramas
Influences
Stereotypes
30. What was the first form of media games?
CEOs holding a greater concentration of power
Crystalline intelligence
Arcade games
Cognitive & emotional & moral
31. What is flow?
They eliminated the legal barrier to competition across markets
Largest amount of knowledge
Being immersed deeply in a task that they lose track of time and place
65+ years of age
32. It is clear that the media is completely controlled by what?
Media and messages
Conflict & climax & resolution
Many companies
Emotional
33. what force competes against the ethnic of localism?
Penetration
Psychological & emotional & cognitive
Efficiency
Confusing to the audience
34. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
Influence of automatic bodily systems & beyond our conscious control
Emotional
Localism
Whites
35. Describe baseline effects.
Displacement of other activities
Action must build up
Typical level of risk for an event
Cultivation & reinforcement
36. Where does the term wiki come from?
Hawaiian word wikiwiki
Psychological & emotional & cognitive
Crystalline & fluid
Can be at risk & shaped by media & own life factors
37. When did the innovation stage for interactive media games begin?
1950s
To compare the tragic characters & make the audience feel better
Deregulation & change in content & lack of access
Public interest & prevention of monopolies & promoting diversity
38. What two types of information is cognitive made up of?
Factual and social
Individuals and society
Easily noticable
Simplistic and objectionable ways
39. What is the natural ability to distinguish the singal and the noise in any message?
Media and personal
Desensitization
Field independency
Hawaiian word wikiwiki
40. Describe baseline effects.
Whites
Cognitive
1980s & 1990s
Typical level of risk for an event
41. People with the ___________________ learn the most from the media
Establish awareness of products & existence of products
Largest amount of knowledge
Vertical
Concentration & consolidation & centralization
42. What do media exposure habits focus its attention on?
Crystalline intelligence
Media and messages
Explorers & socializers & achievers & controllers
Field independency & type of intelligence & type of thinking & conceptual differentiation
43. ________ are beneficial because they allow for the creation of collective knowledge
Wikis
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Niche audiences
44. What is the natural ability to distinguish the signal and the noise in any message?
Media deregulation
Explorers & socializers & achievers & controllers
Field independency
Efficiency
45. Values that are reflected in entertainment messages include what?
Happiness is found in having things
Flow & telescoping
Easily noticable
Psychological & emotional & cognitive
46. Describe manifest effects?
The control of important institutions in the hads of all people
Easily noticable
Conglomerate
Manifest effect
47. In the formula & What are the 2 constraints?
Flow & telescoping
By medium & society
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Can be at risk & shaped by media & own life factors
48. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.
Focus on steps in the process
60%
Influences
Baseline and fluctuation
49. People who have a ________________ have more awareness of the effects process
Shared commons & need for social connection & & attraction of advertisers
3%
Strong personal locus
Media deregulation
50. What are the 3 subgenres of drama?
Tragedy & mystery & action/horror
Stereotypes
A digital game player's focus on steps in the process
Typical level of risk for an event