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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?
Localism and efficiency
Physiological
Unintentional effects
Shared commons & need for social connection & & attraction of advertisers
2. what three forces shape the development of interactive media?
Shared commons & need for social contact & attraction of advertisers
Positive because they are easy for viewers to recognize
Can be at risk & shaped by media & own life factors
High paid
3. When creating a new tv series & producers must work around various constraints. What are some constraints?
Field independency & type of intelligence & type of thinking & conceptual differentation
The creation & formulas & & the social values of consumers
Real world vs media world
Social and economic
4. when does immediate effects occur?
Promotes
Crystalline & fluid
Vertical
During an exposure to a particular message
5. The number of ads for _______________ increases each year
Prescription drugs
Desensitization
High paid
Try to solve the plot
6. If you cry during a film & you are experiencing what type of effect?
Real world vs media world
Emotional
Prescription drugs
Baseline and fluctuation
7. What are the three elements to a general story formula?
65+ years of age
Media and messages
Discrimination and poverty impacting their lives
Conflict & climax & resolution
8. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
The typical level of risk for an effect
An informed decision
60%
6
9. People who have a ________________ have more awareness of the effects process
Flow & telescoping
State of mind & motivation & & degree of identification
Strong personal locus
Unintentional effects
10. It is clear that the media is completely controlled by what?
When whole segments of the population are ignored
Shared commons & need for social contact & attraction of advertisers
Many companies
We keep asking for more products
11. What was the first form of media games?
Flow & telescoping
Arcade games
Toilets & schools & video games & etc.
Concentrated
12. The intended effects of ads include what?
Establish awareness of products & existence of products
Field independency & type of intelligence & type of thinking & conceptual differentation
Social and economic
Conflict & climax & resolution
13. What does the personal locus do?
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14. according to the textbook & _____ are more likely to be represented in the television world than the real world.
African Americans
Verbal violence
Conflict
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
15. What are the two timing factors?
60%
Emotional
Websites that allow users to add & edit material
Immediate and long-term
16. 'Bad' language in the media is what?
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Unintentional effects
Localism
Conceptual differentiation
17. When does invisible stereotyping occur?
When whole segments of the population are ignored
Physiological
Strong personal locus
Happiness is found in having things
18. What are the four controversial content elements?
Explorers & socializers & achievers & controllers
Relaxing regulations
Sex & violence & language & sexual orientation
Crysalline and fluid
19. What is Web 2.0?
Toilets & schools & video games & etc.
State of mind & motivation & & degree of identification
Massively Multiplayer Online Role Playing Game
People share their work through open web sites
20. The media can have long and short term effects on what?
Sex & violence & language & sexual orientation
Media concentration & media deregulation
Field independency
Institutions & society & individuals
21. What does the term telescoping refer to?
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22. What is fluctuation effect?
Typical level of risk for an event
Crystalline & fluid
A temporary effect
Emotional
23. What is a mystery?
Try to solve the plot
Broadcasters to serve the public interest & convenience & and necessity
Factual and social
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
24. Give an example of the cognitive complexity of content
An attitudinal-type effect
Print vs tv news
Localism
Typical level of risk for an event
25. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?
They eliminated the legal barrier to competition across markets
Try to solve the plot
Concentration & consolidation & centralization
65+ years of age
26. What are some examples of where advertisements can be found?
Toilets & schools & video games & etc.
Cognitive
Being immersed so deeply into a task so they lose track of all time and place
Goals & drives
27. What was it when ownership rules were relaxed?
More married women
Ads making implicit claims that cannot be tested for the truth
Required broadcasters to serve the public's interest & convenience & & necessity
Media concentration
28. Playing interactive video games & particularly MMORPGs...
Cultivation & reinforcement
Crystalline intelligence
Richer
Can be addictive
29. What gender is more popular on tv?
Easily noticable
Goals & drives
Male
Small
30. What government organization monitors tv and radio programming to determine if it is obscene or not?
Federal Communications Commission
Localism
Small
Flow & telescoping
31. The intended effects of ads include what?
Media concentration
Tragedy & mystery & action/horror
Strong personal locus
Establish awareness of products & existence of products
32. Consumers use the formula to do what?
Recognize elements of the story
Being immersed so deeply into a task so they lose track of all time and place
Automaticy
An attitudinal-type effect
33. When a media company buys a combination of other media or non media businesses & This is what type of concentration?
Media and messages
Conglomerate
Determines a person's media exposure habits
6
34. What are the three parts of efficiency?
Concentration & consolidation & centralization
Automaticy
Process effects
The typical level of risk for an effect
35. What are the 3 subgenres of drama?
1950s
More married women
Sex & violence & language & sexual orientation
Tragedy & mystery & action/horror
36. What is efficiency?
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37. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...
Try to solve the plot
An informed decision
Condition audiences for repeat exposures
60%
38. What are the four cognitive abilities?
Field independency & type of intelligence & type of thinking & conceptual differentation
Automaticy
Create successful products
Psychological & emotional & cognitive
39. What are the 3 developmental maturities?
Cognitive & emotional & moral
Arcade games
Fluid intelligence
Horizontal & vertical & conglomerate
40. What are the two types of thinking?
Individuals and society
Discrimination and poverty impacting their lives
Strong personal locus
Vertical and lateral
41. What are the two types of media effects?
Manifest and process
Vertical
A digital game player's focus on steps in the process
Create successful products
42. When a digital game has been designed well & it delivers an experience to players through what?
Medical workers
Flow & telescoping
We keep asking for more products
60%
43. What occupation is more represented on tv?
Individuals and society
Intentional
Ads making implicit claims that cannot be tested for the truth
High paid
44. Unintentional effects often occur when we are in a state of...
Opportunities vs addictions & goals
6
Deregulation & change in content & lack of access
Automaticy
45. What are the 3 media factors in fluctuation?
Content of messages & context of portrayals & cognitive complexity of content
Toilets & schools & video games & etc.
Easily noticable
Recognize elements of the story
46. What does the personal locus do?
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47. What is a belief that control of important institutions should be in the hands of many through decentralization?
Localism
Print vs tv news
1950s
Flow & telescoping
48. What is the ability to memorize facts?
Pay for placement
Crystalline intelligence
Localism
Field independency
49. What is our personal locus made up of?
State
Action must build up
Developmental maturity & knowledge structures & media exposure habits
Goals & drives
50. What do media exposure habits focus its attention on?
Discrimination and poverty impacting their lives
Conceptual differentiation
Media and messages
Conflict