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Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What is the process of flow?






2. What is telescoping?






3. What is the ability to be creative?






4. What is a baseline effect?






5. What percent of a typical newspaper is advertising?






6. What was the first form of media games?






7. What is fluctuation effect?






8. What was significant about the Communications Act 1934?

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9. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






10. What do media exposure habits focus its attention on?






11. What is the natural ability to distinguish the signal and the noise in any message?






12. What are the three types of concentration?






13. When a digital game has been designed well & it delivers an experience to players through what?






14. What is the long-term behavioral effect?






15. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values






16. What is the way people group and classify things?






17. what happens in the media concentration?






18. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






19. What are the three parts of efficiency?






20. If you cry during a film & you are experiencing what type of effect?






21. What is efficiency?

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22. What are the two types of media effects?






23. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






24. What is subliminal advertising






25. What eliminated the legal barrier to competition across markets?






26. What are characteristics that have shaped the development of interactive media?






27. Describe fluctuation effects.






28. What are the four genres in the formula?






29. What do megamergers result in?






30. What is a physiological effect?






31. Describe product claims?






32. the rationale for regulation in broadcasting is based on what?






33. What two types of information is cognitive made up of?






34. Give an example of the cognitive complexity of content






35. Although African Americans are represented on television & portrayals rarely include....






36. When one media company buys companies that are buyers or suppliers to create integration in the production and distribution of messages & what type of concentration is this?






37. In order to appeal to audiences & most stories begin with what?






38. The business trend to consolidate has grown stronger than the government's impulse to...






39. What are some examples of where advertisements can be found?






40. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






41. When a media company buys a combination of other media or non media businesses & This is what type of concentration?






42. What does localism serve the needs of?






43. What socioeconomic status is more represented?






44. Which type of violence is most prevalent on television?






45. Describe baseline effects.






46. Where does the term wiki come from?






47. What happens in the media deregulation?






48. Like media programming companies & advertising agencies are also...






49. ______ are the influences we experience constantly from our exposure to media messages?






50. When does a digital game player get deeply immersed in the game and loses all track of time and place?







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Can you answer 50 questions in 15 minutes?


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