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Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
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  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Describe baseline effects.






2. Playing interactive video games & particularly MMORPGs...






3. What best reflects the effects the media has on us?






4. What is tragedy used for?






5. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






6. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...






7. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values






8. What does attitudinal effects create and shape?






9. What was significant about the Communications Act 1934?

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10. The media can have long and short term effects on what?






11. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...






12. What is the way people group and classify things?






13. What is WOW?






14. what three forces shape the development of interactive media?






15. What do interactive games have the power to do?






16. to end up at the top of a Google search & a website must what?






17. Popular criticism about advertising includes what?

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18. People who have a ________________ have more awareness of the effects process






19. Issues of concern regarding merger activity includes what?






20. What do megamergers result in?






21. Like media programming companies & advertising agencies are also...






22. What are the four cognitive abilities?






23. What are the 3 media factors in fluctuation?






24. The intended effects of ads include what?






25. What happens in the media deregulation?






26. What does a cognitive-effect means?






27. Your _______ when you consume media content can alter your perception of and reaction to the content?






28. Creators use the formula to do what?






29. The business trend to consolidate has grown stronger than the government's impulse to...






30. What are the two types of thinking?






31. What is an effect that happens during exposure to the media messages?






32. when does immediate effects occur?






33. What is the long-term emotional effect?






34. What are the two competing values?






35. What are the 3 subgenres of drama?






36. _______________ are societal changes that occur over a long period of time.






37. What percentage of video games earn a profit?






38. Every day & our baseline of media effects what?






39. when one media company buys smaller companies of the same type & what type of concentration is this?






40. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?






41. according to the textbook & _____ are more likely to be represented in the television world than the real world.






42. When does visible stereotyping occur?






43. what types of audiences have marketers of digital games identified as?






44. What is the way people group and classify things?






45. What is the long-term behavioral effect?






46. What are the two main forms of stereotyping?






47. What are the three parts of efficiency?






48. What are the two types of responsibilites in advertising?






49. What does attitudinal effects create and shape?






50. In tv & gays are what?







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