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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?
65+ years of age
Intentional
Hawaiian word wikiwiki
Institutions & society & individuals
2. In order to appeal to audiences & most stories begin with what?
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Conflict
The typical level of risk for an effect
Goals & drives
3. What ethnicity is overrepresented on tv?
Whites
Explorers & socializers & achievers & controllers
Explorers & socializers & achievers & controllers
Localism
4. What are the two types of process effects?
Positive because they are easy for viewers to recognize
Physiological
Psychological & emotional & cognitive
Baseline and fluctuation
5. What ethnicity is overrepresented on tv?
An informed decision
Conflict
Flow & telescoping
Whites
6. When did the innovation stage for interactive media games begin?
Media content
Field independency
Massively Multiplayer Online Role Playing Game
1950s
7. What are the two types of thinking?
High paid
Vertical and lateral
Concentration & consolidation & centralization
Localism and efficiency
8. What are the two types of media effects?
Immediate
Deregulation & change in content & lack of access
Manifest and process
Websites that allow users to add & edit material
9. Which type of violence is most prevalent on television?
Arcade games
Desensitization
Fluid intelligence
Verbal violence
10. What are the four cognitive abilities?
Psychological & emotional & cognitive
Pay for placement
African Americans
Field independency & type of intelligence & type of thinking & conceptual differentation
11. What is our personal locus made up of?
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Content of messages & context of portrayals & cognitive complexity of content
Goals & drives
Positive because they are easy for viewers to recognize
12. Describe manifest effects?
Manifest and process
People share their work through open web sites
Easily noticable
Vertical and lateral
13. What age is more represented on tv?
Required broadcasters to serve the public's interest & convenience & & necessity
Field independency
60%
Younger age
14. What are stereotypes on tv?
Can be at risk & shaped by media & own life factors
Positive because they are easy for viewers to recognize
Federal Communications Commission
1980s & 1990s
15. What eliminated the legal barrier to competition across markets?
Confusing to the audience
Media deregulation
State of mind & motivation & & degree of identification
Male
16. What are the three states of personal factors in fluctuation?
Flow & telescoping
Explorers & socializers & achievers & controllers
Typical level of risk for an effect
Psychological & emotional & cognitive
17. What is the way people group and classify things?
Conceptual differentiation
They eliminated the legal barrier to competition across markets
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Medical workers
18. what type of health patterns are there?
Immediate and long-term
Flow & telescoping
Deceptive
Attitudinal
19. What are the four controversial content elements?
Institutions
Regulate
Baseline and fluctuation
Sex & violence & language & sexual orientation
20. What are the three parts of efficiency?
Concentration & consolidation & centralization
Deregulation & change in content & lack of access
Factual and social
The creation & formulas & & the social values of consumers
21. What is a wiki?
Websites that allow users to add & edit material
Physiological
Can be at risk & shaped by media & own life factors
Media concentration & media deregulation
22. What are the two types of factors in fluctuation?
Media and personal
Localism
Crystalline & fluid
Localism and efficiency
23. Many media effects are...
Intentional
Deceptive
Hawaiian word wikiwiki
Efficiency
24. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.
Influences
Viacom & CBS
Positive because they are easy for viewers to recognize
Stereotypes
25. Which type of violence is most prevalent on television?
Simplistic and objectionable ways
Media concentration & media deregulation
Verbal violence
Can be at risk & shaped by media & own life factors
26. interactive media games are In what stage of development?
The control of important institutions in the hads of all people
Penetration
Vertical and lateral
Strong personal locus
27. What two types of information is cognitive made up of?
Verbal violence
Factual and social
Crysalline and fluid
Prescription drugs
28. What do megamergers result in?
CEOs holding a greater concentration of power
Condition audiences for repeat exposures
Websites that allow users to add & edit material
Public interest & prevention of monopolies & promoting diversity
29. The media can have long and short term effects on what?
Institutions & society & individuals
An attitudinal-type effect
Always occurring
Stereotypes
30. What are the 3 media factors in fluctuation?
Small
Content of messages & context of portrayals & cognitive complexity of content
Medical workers
Horizontal
31. What is a belief that control of important institutions should be in the hands of many through decentralization?
Cognitive
Concentration
To compare the tragic characters & make the audience feel better
Localism
32. What was it when ownership rules were relaxed?
Localism
Media concentration
Deceptive
Deceptive
33. What are the three elements to a general story formula?
Action must build up
Concentration
Conflict & climax & resolution
Advertisers manipulating us into buying things we don't need
34. What happens in the media deregulation?
Content of messages & context of portrayals & cognitive complexity of content
They eliminated the legal barrier to competition across markets
Manifest effect
Influences
35. Issues of concern regarding merger activity includes what?
Dramas and situation comedies
Explorers & socializers & achievers & controllers
Deregulation & change in content & lack of access
An informed decision
36. What is the way people group and classify things?
Institutions & society & individuals
Conceptual differentiation
A digital game player's focus on steps in the process
They are interactive
37. People who have a ________________ have more awareness of the effects process
Manifest effect
Strong personal locus
Male
Emotional
38. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?
Different from
Cognitive
Regulate
1950s
39. What is Web 2.0?
Can be at risk & shaped by media & own life factors
Public interest & prevention of monopolies & promoting diversity
People share their work through open web sites
They are interactive
40. What are some fluctuation factors?
Media concentration & media deregulation
Ownership rules are relaxed
State of mind & motivation & & degree of identification
Explorers & socializers & achievers & controllers
41. Values that are reflected in entertainment messages include what?
Happiness is found in having things
Being immersed deeply in a task that they lose track of time and place
Cognitive
Antisocial vs prosocial
42. Describe baseline effects.
By medium & society
Media concentration
1980s & 1990s
Typical level of risk for an event
43. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...
The media can provide us with information
Concentration
Localism
More married women
44. If you cry during a film & you are experiencing what type of effect?
Emotional
Harder
To compare the tragic characters & make the audience feel better
When game developers market their game code to other game developers
45. When a digital game has been designed well & it delivers an experience to players through what?
Influence of automatic bodily systems & beyond our conscious control
Required broadcasters to serve the public's interest & convenience & & necessity
Flow & telescoping
Physiological
46. If you cry during a film & you are experiencing what type of effect?
Influence of automatic bodily systems & beyond our conscious control
Arcade games
Emotional
Can be addictive
47. Describe manifest effects?
Manifest effect
Easily noticable
Fluid intelligence
Flow & telescoping
48. A macro-type media effect refers to what?
Drama & comedy & romance & reality series
Wikis
Institutions
Niche audiences
49. In what way (s) does advertising make us too materialistic?
Promotes
We keep asking for more products
Typical level of risk for an event
Immediate and long-term
50. The intended effects of ads include what?
To compare the tragic characters & make the audience feel better
Different from
Establish awareness of products & existence of products
Field independency & type of intelligence & type of thinking & conceptual differentation