Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






2. What is the natural ability to distinguish the singal and the noise in any message?






3. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






4. What is flow?






5. What did the Communications Act of 1934 require?






6. What is action/horror?






7. What percentage of video games earn a profit?






8. What two types of information is cognitive made up of?






9. What are the four controversial content elements?






10. Unintentional effects often occur when we are in a state of...






11. When a digital game has been designed well & it delivers an experience to players through what?






12. ________ are beneficial because they allow for the creation of collective knowledge






13. When does invisible stereotyping occur?






14. What was the first form of media games?






15. What is the middleware market?






16. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products






17. What does a cognitive-effect means?






18. What are the three types of concentration?






19. to end up at the top of a Google search & a website must what?






20. What are the three parts of efficiency?






21. Every day & our baseline of media effects what?






22. What is a wiki?






23. What are the two main components in the demographics pattern?






24. After regularly consuming media & if you believe that the world is a mean place & you are experiencing what type of effect?






25. what happens in the media concentration?






26. What are some fluctuation factors?






27. When does invisible stereotyping occur?






28. What marital status is more represented on tv?






29. What are the two types of intelligence?






30. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?






31. When did megamergers become popular?






32. What was it when ownership rules were relaxed?






33. Which type of violence is most prevalent on television?






34. What do media exposure habits focus its attention on?






35. ______ are the influences we experience constantly from our exposure to media messages?






36. Consumers use the formula to do what?






37. Give an example of the cognitive complexity of content






38. What socioeconomic status is more represented?






39. What is puffery?






40. Issues of concern regarding merger activity includes what?






41. What is efficiency?

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42. If you cry during a film & you are experiencing what type of effect?






43. What does a cognitive-effect means?






44. _______________ frequently occur when you are in a state of automaticity.






45. If you cry during a film & you are experiencing what type of effect?






46. What are stereotypes on tv?






47. The pattern of the population of television characters is ______ the pattern of people in the real world






48. What are the six main criticisms of advertising?






49. What was significant about the Communications Act 1934?

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50. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?