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Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Describe fluctuation effects.






2. What eliminated the legal barrier to competition across markets?






3. What is one of the characteristics that differentiate mass media games or video games from other mass media?






4. What are the two types of thinking?






5. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?






6. What is the ability to memorize facts?






7. interactive media games are In what stage of development?






8. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products






9. What are the two main forms of stereotyping?






10. What do interactive games have the power to do?






11. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?






12. What is the process of flow?






13. What are the two major effects from the telecommunications competition & deregulation act of 1996?






14. Explain localism






15. what three forces shape the development of interactive media?






16. What are the two long-term attitudinal effects?






17. When creating a new tv series & producers must work around various constraints. What are some constraints?






18. Which type of violence is most prevalent on television?






19. What are the two timing factors?






20. What are the two timing factors?






21. In what way (s) does advertising make us too materialistic?






22. What are the three types of concentration?






23. what types of audiences have marketers of digital games identified as?






24. What is fluctuation effect?






25. Describe fluctuation effects.






26. the rationale for regulation in broadcasting is based on what?






27. What is our personal locus made up of?






28. What does a cognitive-effect means?






29. What are the two types of intelligence?






30. The internet is considered a viral spiral because it _________ innovation due to its network structure






31. the two most dominant genres in prime-time television from the 1970s-1990s were what?






32. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?






33. What are some fluctuation factors?






34. what three forces shape the development of interactive media?






35. What is puffery?






36. In what 6 ways is advertising deceptive?






37. What best reflects the effects the media has on us?






38. Playing interactive video games & particularly MMORPGs...






39. What government organization monitors tv and radio programming to determine if it is obscene or not?






40. What are the three elements to a general story formula?






41. What are some examples of where advertisements can be found?






42. Media ownership has big impact on...






43. Many media effects are...






44. People with the ___________________ learn the most from the media






45. In order to become media literate in interactive media & what do we need to establish?






46. Your _______ when you consume media content can alter your perception of and reaction to the content?






47. when does immediate effects occur?






48. Media ownership has big impact on...






49. What are the four types of niche audiences?






50. What is the process of flow?







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