SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What is the process of flow?
Typical level of risk for an event
Crystalline & fluid
We keep asking for more products
Being immersed so deeply into a task so they lose track of all time and place
2. What are characteristics that have shaped the development of interactive media?
Media deregulation
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Deregulation & change in content & lack of access
Shared commons & need for social connection & & attraction of advertisers
3. What are the two types of thinking?
Unintentional effects
People share their work through open web sites
Positive because they are easy for viewers to recognize
Vertical and lateral
4. What do media exposure habits focus its attention on?
Horizontal & vertical & conglomerate
Media and personal
Media and messages
Field independency
5. In order to become media literate in interactive media & what do we need to establish?
Small
CEOs holding a greater concentration of power
Opportunities vs addictions & goals
They are interactive
6. what type of health patterns are there?
Deceptive
Deregulation & change in content & lack of access
Always occurring
Physiological
7. What are the six main criticisms of advertising?
Always occurring
Field independency
Vertical
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
8. What are the 3 subgenres of drama?
State of mind & motivation & & degree of identification
Younger age
Goals & drives
Tragedy & mystery & action/horror
9. What does attitudinal effects create and shape?
Pay for placement
Intentional
Opinions & beliefs & and values
Field independency & type of intelligence & type of thinking & conceptual differentiation
10. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character
Federal Communications Commission
Invisible & visible
Crystalline intelligence
Stereotypes
11. What happens in the media deregulation?
People have control and control is decentralized
Tragedy & mystery & action/horror
1980s & 1990s
They eliminated the legal barrier to competition across markets
12. What is the ability to be creative?
Conceptual differentiation
Concentration
We keep asking for more products
Fluid intelligence
13. What are the three elements to a general story formula?
They eliminated the legal barrier to competition across markets
Conflict & climax & resolution
Strong personal locus
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
14. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?
Required broadcasters to serve the public's interest & convenience & & necessity
Websites that allow users to add & edit material
Cognitive
Easily noticable
15. What is flow?
Unintentional effects
Horizontal & vertical & conglomerate
Stereotypes
Being immersed deeply in a task that they lose track of time and place
16. What is the way people group and classify things?
Focus on steps in the process
The typical level of risk for an effect
Ads making implicit claims that cannot be tested for the truth
Conceptual differentiation
17. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
Arcade games
Many companies
Emotional
Media and personal
18. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products
Small
Text & television
Long-term
Intentional
19. There is a trend of ______________ of ownership in the media
Concentration
Intentional
When fewer people control the media& there's a narrow range of voices
Influences
20. what types of audiences have marketers of digital games identified as?
Verbal violence
When whole segments of the population are ignored
3%
Explorers & socializers & achievers & controllers
21. What is the long-term emotional effect?
Promotes
Desensitization
State
Websites that allow users to add & edit material
22. Many media effects are...
Horizontal
Manifest effect
Media concentration & media deregulation
Intentional
23. What are the two types of factors in fluctuation?
Displacement of other activities
When whole segments of the population are ignored
Media and personal
Can be at risk & shaped by media & own life factors
24. Over time & the government has been _______________ with regard to who controls the media
CEOs holding a greater concentration of power
African Americans
Relaxing regulations
Crystalline & fluid
25. Name the two types of process effects?
65+ years of age
Required broadcasters to serve the public's interest & convenience & & necessity
Confusing to the audience
Baseline & fluctuation
26. The video industry has 'a good deal of vertical integration'. What does this mean?
The company that owns the platform also develops the games and distributes them
Promotes
They are interactive
Being immersed deeply in a task that they lose track of time and place
27. Which type of violence is most prevalent on television?
Cognitive
Verbal violence
Influence of automatic bodily systems & beyond our conscious control
Cognitive & emotional & moral
28. interactive media games are In what stage of development?
Institutions & society & individuals
A digital game player's focus on steps in the process
Horizontal & vertical & conglomerate
Penetration
29. What is the process of flow?
When game developers market their game code to other game developers
Cultivation & reinforcement
Cognitive & emotional & moral
Being immersed so deeply into a task so they lose track of all time and place
30. In order to appeal to audiences & most stories begin with what?
Promotes
Baseline and fluctuation
Positive because they are easy for viewers to recognize
Conflict
31. What is a baseline effect?
Action must build up
The typical level of risk for an effect
When game developers market their game code to other game developers
Condition audiences for repeat exposures
32. What is efficiency?
Warning
: Invalid argument supplied for foreach() in
/var/www/html/basicversity.com/show_quiz.php
on line
183
33. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?
Motivations & states & degree of identification
Manifest effect
Being immersed so deeply into a task so they lose track of all time and place
Typical level of risk for an effect
34. What is the middleware market?
State
When game developers market their game code to other game developers
African Americans
World of Warcraft & $15 per month & an online game & most successful video game in the world
35. What are the two types of thinking?
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Vertical and lateral
Easily noticable
Federal Communications Commission
36. Values that are reflected in entertainment messages include what?
Drama & comedy & romance & reality series
Shared commons & need for social connection & & attraction of advertisers
Happiness is found in having things
Physiological
37. The business trend to consolidate has grown stronger than the government's impulse to...
Regulate
Determines a person's media exposure habits
Emotional
Goals & drives
38. What are the two major effects from the telecommunications competition & deregulation act of 1996?
Influence of automatic bodily systems & beyond our conscious control
Niche audiences
Easily noticable
Media concentration & media deregulation
39. What two types of information is cognitive made up of?
Unintentional effects
Opinions & beliefs & and values
Factual and social
Male
40. What are the four cognitive abilities?
Attitudinal
Field independency & type of intelligence & type of thinking & conceptual differentation
The control of important institutions in the hads of all people
Pay for placement
41. When does visible stereotyping occur?
Sex & violence & language & sexual orientation
Websites that allow users to add & edit material
Simplistic and objectionable ways
Niche audiences
42. When did megamergers become popular?
Displacement of other activities
1980s & 1990s
Intentional
3%
43. What are characteristics that have shaped the development of interactive media?
Media content
Shared commons & need for social connection & & attraction of advertisers
Concentration & consolidation & centralization
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
44. What are the two major effects from the telecommunications competition & deregulation act of 1996?
Media concentration & media deregulation
Field independency
Try to solve the plot
Vertical
45. People with the ___________________ learn the most from the media
Conflict & climax & resolution
Largest amount of knowledge
Media content
Ownership rules are relaxed
46. What is Web 2.0?
Media concentration & media deregulation
Developmental maturity & knowledge structures & media exposure habits
People share their work through open web sites
Localism
47. What ethnicity is overrepresented on tv?
Drama & comedy & romance & reality series
Different from
Niche audiences
Whites
48. The intended effects of ads include what?
Shared commons & need for social contact & attraction of advertisers
Concentration & consolidation & centralization
Establish awareness of products & existence of products
Field independency & type of intelligence & type of thinking & conceptual differentiation
49. What socioeconomic status is more represented?
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Emotional
When game developers market their game code to other game developers
Richer
50. What is baseline effects?
When whole segments of the population are ignored
High paid
Typical level of risk for an effect
The control of important institutions in the hads of all people