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Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What are the three types of concentration?






2. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?






3. What best reflects the effects the media has on us?






4. A macro-type media effect refers to what?






5. Describe fluctuation effects.






6. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?






7. What did the Communications Act of 1934 require?






8. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?






9. What are the two types of media effects?






10. What is subliminal advertising






11. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






12. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?






13. What gender is more popular on tv?






14. What does localism serve the needs of?






15. What eliminated the legal barrier to competition across markets?






16. What are the 3 developmental maturities?






17. ________ are beneficial because they allow for the creation of collective knowledge






18. Playing interactive video games & particularly MMORPGs...






19. Consumers use the formula to do what?






20. What are the two types of media effects?






21. In what way (s) does advertising make us too materialistic?






22. according to the textbook & _____ are more likely to be represented in the television world than the real world.






23. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...






24. What is WOW?






25. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products






26. What are the two competing values?






27. In tv & gays are what?






28. Describe baseline effects.






29. What is a wiki?






30. What is telescoping?






31. What is a mystery?






32. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.






33. What is our personal locus made up of?






34. Where does the term wiki come from?






35. The video industry has 'a good deal of vertical integration'. What does this mean?






36. What two types of information is cognitive made up of?






37. Creators use the formula to do what?






38. What is flow?






39. What are the two types of intelligence?






40. Name the two types of process effects?






41. What are the two types of factors in fluctuation?






42. Who does marketing target?






43. In order to become media literate in interactive media & what do we need to establish?






44. What is the ability to be creative?






45. What are some fluctuation factors?






46. Values that are reflected in entertainment messages include what?






47. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.






48. Like media programming companies & advertising agencies are also...






49. What do media exposure habits focus its attention on?






50. What are the two main forms of stereotyping?







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Can you answer 50 questions in 15 minutes?


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