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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...
Manifest and process
When whole segments of the population are ignored
Localism
Flow
2. What are the 3 media factors in fluctuation?
Field independency & type of intelligence & type of thinking & conceptual differentiation
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Field independency & type of intelligence & type of thinking & conceptual differentation
Content of messages & context of portrayals & cognitive complexity of content
3. What are the three parts of efficiency?
Vertical and lateral
Concentration & consolidation & centralization
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Individuals and society
4. Many media effects are...
Intentional
Whites
Temporary
Cognitive
5. What was the biggest deal between any two media companies?
Relaxing regulations
Concentration & consolidation & centralization
Viacom & CBS
Physiological
6. What is the ability to memorize facts?
To compare the tragic characters & make the audience feel better
Typical level of risk for an event
Crystalline intelligence
Establish awareness of products & existence of products
7. What are the six baseline influencing factors?
Deregulation & change in content & lack of access
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Physiological
Concentration
8. _______________ are societal changes that occur over a long period of time.
Concentration & consolidation & centralization
They are interactive
Macro-level effects
Concentration & consolidation & centralization
9. according to the textbook & _____ are more likely to be represented in the television world than the real world.
Federal Communications Commission
Arcade games
Try to solve the plot
African Americans
10. 'Bad' language in the media is what?
Flow
Efficiency
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Vertical and lateral
11. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
A digital game player's focus on steps in the process
Cultivation & reinforcement
Emotional
Immediate
12. What was it when ownership rules were relaxed?
The media can provide us with information
An informed decision
Conceptual differentiation
Media concentration
13. What marital status is more represented on tv?
Crystalline & fluid
Vertical
More married women
Motivations & states & degree of identification
14. What is a mystery?
Localism
Whites
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Try to solve the plot
15. What are examples of baseline factors?
Process effects
Developmental maturity & knowledge structures & media exposure habits
Can be at risk & shaped by media & own life factors
Media and messages
16. What do media exposure habits focus its attention on?
Media and messages
Factual and social
Richer
Wikis
17. What is WOW?
Temporary
World of Warcraft & $15 per month & an online game & most successful video game in the world
Niche audiences
Strong personal locus
18. What is the natural ability to distinguish the singal and the noise in any message?
Field independency
Efficiency
Shared commons & need for social connection & & attraction of advertisers
The company that owns the platform also develops the games and distributes them
19. What are the two main forms of stereotyping?
Media concentration & media deregulation
Real world vs media world
Invisible & visible
Media concentration
20. What are the 3 subgenres of drama?
Massively Multiplayer Online Role Playing Game
Tragedy & mystery & action/horror
Action must build up
Medical workers
21. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
Emotional
Action must build up
World of Warcraft & $15 per month & an online game & most successful video game in the world
They are interactive
22. What is a wiki?
Websites that allow users to add & edit material
Motivations & states & degree of identification
When whole segments of the population are ignored
Ads making implicit claims that cannot be tested for the truth
23. ________ are beneficial because they allow for the creation of collective knowledge
1950s
Wikis
Psychological & emotional & cognitive
Conservative
24. When did the innovation stage for interactive media games begin?
Tragedy & mystery & action/horror
Dramas and situation comedies
Being immersed deeply in a task that they lose track of time and place
1950s
25. What is one of the characteristics that differentiate mass media games or video games from other mass media?
Explorers & socializers & achievers & controllers
Efficiency
They are interactive
Institutions
26. The number of ads for _______________ increases each year
Typical level of risk for an event
Prescription drugs
Happiness is found in having things
Cognitive
27. What do interactive games have the power to do?
Emotional
Being immersed deeply in a task that they lose track of time and place
Condition audiences for repeat exposures
Conglomerate
28. What percentage of video games earn a profit?
Establish awareness of products & existence of products
Being immersed deeply in a task that they lose track of time and place
An informed decision
3%
29. the two most dominant genres in prime-time television from the 1970s-1990s were what?
Dramas and situation comedies
Cognitive & emotional & moral
Can be at risk & shaped by media & own life factors
Establish awareness of products & existence of products
30. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?
More likely to appear in comedies than dramas
Happiness is found in having things
An attitudinal-type effect
Content of messages & context of portrayals & cognitive complexity of content
31. What government organization monitors tv and radio programming to determine if it is obscene or not?
Cognitive
Ownership rules are relaxed
Unintentional effects
Federal Communications Commission
32. What is a wiki?
More likely to appear in comedies than dramas
Websites that allow users to add & edit material
Massively Multiplayer Online Role Playing Game
Cultivation & reinforcement
33. When a digital game has been designed well & it delivers an experience to players through what?
Concentrated
During an exposure to a particular message
Flow & telescoping
During an exposure to a particular message
34. What are the two types of responsibilites in advertising?
3%
Social and economic
African Americans
Medical workers
35. When does invisible stereotyping occur?
6
When whole segments of the population are ignored
Prescription drugs
Explorers & socializers & achievers & controllers
36. What is flow?
Regulate
The creation & formulas & & the social values of consumers
Verbal violence
Being immersed deeply in a task that they lose track of time and place
37. In the formula & What are the 2 constraints?
Typical level of risk for an effect
By medium & society
When you focus on the steps in the process
An attitudinal-type effect
38. What is the way people group and classify things?
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Concentration & consolidation & centralization
Conceptual differentiation
The creation & formulas & & the social values of consumers
39. what type of health patterns are there?
State of mind & motivation & & degree of identification
Physiological
Shared commons & need for social connection & & attraction of advertisers
Deceptive
40. Describe fluctuation effects.
Conservative
Temporary
Automaticy
Explorers & socializers & achievers & controllers
41. What is the middleware market?
They are interactive
When game developers market their game code to other game developers
The typical level of risk for an effect
Flow & telescoping
42. Where does the term wiki come from?
Desensitization
Hawaiian word wikiwiki
Discrimination and poverty impacting their lives
Deregulation & change in content & lack of access
43. What is WOW?
Toilets & schools & video games & etc.
Field independency & type of intelligence & type of thinking & conceptual differentation
World of Warcraft & $15 per month & an online game & most successful video game in the world
Baseline and fluctuation
44. The video industry has 'a good deal of vertical integration'. What does this mean?
The company that owns the platform also develops the games and distributes them
Conflict & climax & resolution
3%
High paid
45. The media can have long and short term effects on what?
Institutions & society & individuals
Flow
Process effects
An attitudinal-type effect
46. Describe product claims?
Media concentration & media deregulation
Recognize elements of the story
More likely to appear in comedies than dramas
Confusing to the audience
47. What are the two competing values?
Goals & drives
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Localism and efficiency
They are interactive
48. What is action/horror?
The creation & formulas & & the social values of consumers
Good vs evil
Flow & telescoping
Attitudinal
49. When does visible stereotyping occur?
Drama & comedy & romance & reality series
The company that owns the platform also develops the games and distributes them
Localism
Simplistic and objectionable ways
50. What does attitudinal effects create and shape?
Broadcasters to serve the public interest & convenience & and necessity
Typical level of risk for an event
State
Opinions & beliefs & and values