Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. interactive media games are In what stage of development?






2. What is a baseline effect?






3. What eliminated the legal barrier to competition across markets?






4. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th






5. What government organization monitors tv and radio programming to determine if it is obscene or not?






6. What do megamergers result in?






7. interactive media games are In what stage of development?






8. Creators use the formula to do what?






9. When a media company buys a combination of other media or non media businesses & This is what type of concentration?






10. what types of audiences have marketers of digital games identified as?






11. People who have a ________________ have more awareness of the effects process






12. according to the textbook & _____ are more likely to be represented in the television world than the real world.






13. What must happen during television before commercial break?






14. What are the six baseline influencing factors?






15. What is Web 2.0?






16. what happens in the media concentration?






17. Describe baseline effects.






18. When a digital game has been designed well & it delivers an experience to players through what?






19. What is efficiency?

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20. What are examples of baseline factors?






21. What is a baseline effect?






22. What are the two main components in the demographics pattern?






23. What are the two types of thinking?






24. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






25. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?






26. What are the two timing factors?






27. When did the innovation stage for interactive media games begin?






28. Over time & the government has been _______________ with regard to who controls the media






29. The media can have long and short term effects on what?






30. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.






31. What is puffery?






32. What are the two competing values?






33. Which type of violence is most prevalent on television?






34. What is baseline effects?






35. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






36. There is a trend of ______________ of ownership in the media






37. What happens in the media deregulation?






38. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?






39. Although African Americans are represented on television & portrayals rarely include....






40. to end up at the top of a Google search & a website must what?






41. What are the two types of intelligence?






42. What ethnicity is overrepresented on tv?






43. The internet is considered a viral spiral because it _________ innovation due to its network structure






44. It is clear that the media is completely controlled by what?






45. What is one of the characteristics that differentiate mass media games or video games from other mass media?






46. Media ownership has big impact on...






47. when one media company buys smaller companies of the same type & what type of concentration is this?






48. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values






49. What is an effect that happens during exposure to the media messages?






50. What is the way people group and classify things?