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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?
Opportunities vs addictions & goals
Conservative
Cognitive
6
2. What is telescoping?
Establish awareness of products & existence of products
Shared commons & need for social networking & attraction of advertising support
When you focus on the steps in the process
Physiological
3. There is a trend of ______________ of ownership in the media
Displacement of other activities
Flow & telescoping
Concentration
Emotional
4. What was significant about the Communications Act 1934?
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5. What occupation is more represented on tv?
High paid
Crystalline & fluid
Conservative
Institutions & society & individuals
6. What are the 3 developmental maturities?
Explorers & socializers & achievers & controllers
Federal Communications Commission
Telescoping
Cognitive & emotional & moral
7. Name the two types of process effects?
Baseline & fluctuation
Shared commons & need for social networking & attraction of advertising support
During an exposure to a particular message
Long-term
8. What do interactive games have the power to do?
Condition audiences for repeat exposures
Massively Multiplayer Online Role Playing Game
Baseline and fluctuation
Media content
9. What are the two timing factors?
Immediate and long-term
Being immersed deeply in a task that they lose track of time and place
Medical workers
People have control and control is decentralized
10. What is the long-term behavioral effect?
Text & television
Displacement of other activities
Dramas and situation comedies
CEOs holding a greater concentration of power
11. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
6
Emotional
Developmental maturity & knowledge structures & media exposure habits
Always occurring
12. Where does the term wiki come from?
Shared commons & need for social connection & & attraction of advertisers
Conglomerate
Hawaiian word wikiwiki
Good vs evil
13. What are the three elements to a general story formula?
Try to solve the plot
Conflict & climax & resolution
Localism
World of Warcraft & $15 per month & an online game & most successful video game in the world
14. according to the textbook & which occupation is the most prevalent in the television world?
Sex & violence & language & sexual orientation
Physiological
Medical workers
They eliminated the legal barrier to competition across markets
15. What are the three personal factors of fluctuation?
Psychological & emotional & cognitive
Opinions & beliefs & and values
Motivations & states & degree of identification
Telescoping
16. People who have a ________________ have more awareness of the effects process
Strong personal locus
Typical level of risk for an effect
Tragedy & mystery & action/horror
Emotional
17. What was the first form of media games?
Arcade games
Motivations & states & degree of identification
Concentrated
Focus on steps in the process
18. There is a trend of ______________ of ownership in the media
Concentration
Can be at risk & shaped by media & own life factors
Harder
Create successful products
19. What does a cognitive-effect means?
The media can provide us with information
State of mind & motivation & & degree of identification
A temporary effect
Sex & violence & language & sexual orientation
20. Popular criticism about advertising includes what?
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21. In what way (s) does advertising make us too materialistic?
Attitudinal
We keep asking for more products
Individuals and society
Shared commons & need for social connection & & attraction of advertisers
22. A macro-type media effect refers to what?
Efficiency
Drama & comedy & romance & reality series
High paid
Institutions
23. What does the term telescoping refer to?
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24. In tv & gays are what?
More likely to appear in comedies than dramas
60%
Manifest effect
Opportunities vs addictions & goals
25. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values
Flow & telescoping
Process effects
Conservative
Establish awareness of products & existence of products
26. What government organization monitors tv and radio programming to determine if it is obscene or not?
Concentration
Conceptual differentiation
Baseline and fluctuation
Federal Communications Commission
27. ______ are the influences we experience constantly from our exposure to media messages?
Process effects
Many companies
We keep asking for more products
People share their work through open web sites
28. What are the two types of media effects?
Manifest and process
Baseline & fluctuation
Shared commons & need for social networking & attraction of advertising support
Regulate
29. Name the two types of process effects?
Automaticy
Prescription drugs
Baseline & fluctuation
Recognize elements of the story
30. What are the two types of factors in fluctuation?
Harder
Media and personal
Print vs tv news
Prescription drugs
31. What are the two types of process effects?
Strong personal locus
Typical level of risk for an effect
Conservative
Baseline and fluctuation
32. What does the term telescoping refer to?
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33. What are the four genres in the formula?
More likely to appear in comedies than dramas
Institutions
Drama & comedy & romance & reality series
Media concentration & media deregulation
34. What is a baseline effect?
Vertical and lateral
The typical level of risk for an effect
Crysalline and fluid
Print vs tv news
35. When does invisible stereotyping occur?
When whole segments of the population are ignored
Penetration
Being immersed so deeply into a task so they lose track of all time and place
Conservative
36. Like other media & the internet is now mature enough to suffer from...
An informed decision
Flow
Concentration
Long-term
37. What are the two types of thinking?
Physiological
Field independency
Vertical and lateral
An informed decision
38. What two types of information is cognitive made up of?
Factual and social
Media and messages
Real world vs media world
Stereotypes
39. What are the three states of personal factors in fluctuation?
Immediate and long-term
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Psychological & emotional & cognitive
Recognize elements of the story
40. 'Bad' language in the media is what?
Immediate
Concentrated
Viacom & CBS
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
41. The intended effects of ads include what?
Establish awareness of products & existence of products
Emotional
Temporary
Manifest effect
42. What are the two timing factors?
Antisocial vs prosocial
Immediate and long-term
Typical level of risk for an event
Shared commons & need for social networking & attraction of advertising support
43. What socioeconomic status is more represented?
Flow & telescoping
Richer
Flow
A temporary effect
44. In the formula & What are the 2 constraints?
Concentration
Media content
Vertical and lateral
By medium & society
45. what force competes against the ethnic of localism?
Efficiency
They are interactive
Unintentional effects
Baseline and fluctuation
46. What eliminated the legal barrier to competition across markets?
Media deregulation
Factual and social
Create successful products
Niche audiences
47. People with the ___________________ learn the most from the media
65+ years of age
Strong personal locus
Largest amount of knowledge
A digital game player's focus on steps in the process
48. The business trend to consolidate has grown stronger than the government's impulse to...
During an exposure to a particular message
Vertical
More married women
Regulate
49. Describe fluctuation effects.
Required broadcasters to serve the public's interest & convenience & & necessity
Conservative
Temporary
Antisocial vs prosocial
50. What are some examples of where advertisements can be found?
Media concentration
A temporary effect
Concentration
Toilets & schools & video games & etc.