Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Playing interactive video games & particularly MMORPGs...






2. Describe product claims?






3. What is efficiency?

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4. What two types of information is cognitive made up of?






5. What best reflects the effects the media has on us?






6. Your _______ when you consume media content can alter your perception of and reaction to the content?






7. What is the ability to memorize facts?






8. What age is more represented on tv?






9. What gender is more popular on tv?






10. What are the two competing values?






11. Who does marketing target?






12. In what way (s) does advertising make us too materialistic?






13. What do megamergers result in?






14. What is Web 2.0?






15. If you cry during a film & you are experiencing what type of effect?






16. Describe manifest effects?






17. Consumers use the formula to do what?






18. 'Bad' language in the media is what?






19. What does localism serve the needs of?






20. The intended effects of ads include what?






21. Like media programming companies & advertising agencies are also...






22. When creating a new tv series & producers must work around various constraints. What are some constraints?






23. What is the way people group and classify things?






24. What is the middleware market?






25. What did the Communications Act of 1934 require?






26. What are the four controversial content elements?






27. What is telescoping?






28. What are the three states of personal factors in fluctuation?






29. What are some examples of where advertisements can be found?






30. Consumers use the formula to do what?






31. What do interactive games have the power to do?






32. What marital status is more represented on tv?






33. according to the textbook & _____ are more likely to be represented in the television world than the real world.






34. In the formula & What are the 2 constraints?






35. What is a mystery?






36. What best reflects the effects the media has on us?






37. What is the natural ability to distinguish the signal and the noise in any message?






38. In what 6 ways is advertising deceptive?






39. The number of ads for _______________ increases each year






40. What is baseline effects?






41. What are the two types of intelligence?






42. The media can have long and short term effects on what?






43. What do media exposure habits focus its attention on?






44. What are stereotypes on tv?






45. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?






46. What is efficiency?

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47. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






48. It is clear that the media is completely controlled by what?






49. What are the two types of intelligence?






50. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?