Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The media can have long and short term effects on what?






2. What are the two main components in the demographics pattern?






3. In order to appeal to audiences & most stories begin with what?






4. What are the two long-term attitudinal effects?






5. What is one of the characteristics that differentiate mass media games or video games from other mass media?






6. what types of audiences have marketers of digital games identified as?






7. Explain localism






8. What are the two main forms of stereotyping?






9. What are the six baseline influencing factors?






10. to end up at the top of a Google search & a website must what?






11. Over time & the government has been _______________ with regard to who controls the media






12. Describe manifest effects?






13. Who does marketing target?






14. What are the four genres in the formula?






15. Like media programming companies & advertising agencies are also...






16. What is the long-term emotional effect?






17. What are the three types of concentration?






18. What are the three parts of efficiency?






19. When a digital game has been designed well & it delivers an experience to players through what?






20. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






21. Popular criticism about advertising includes what?

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22. What is localism?






23. What was the first form of media games?






24. What is the natural ability to distinguish the signal and the noise in any message?






25. What was significant about the Communications Act 1934?

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26. What eliminated the legal barrier to competition across markets?






27. What is the ability to memorize facts?






28. What are the three elements to a general story formula?






29. What do megamergers result in?






30. What are the two competing values?






31. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?






32. Name the two types of process effects?






33. When one media company buys companies that are buyers or suppliers to create integration in the production and distribution of messages & what type of concentration is this?






34. What gender is more popular on tv?






35. What is our personal locus made up of?






36. Which type of violence is most prevalent on television?






37. What is localism?






38. What gender is more popular on tv?






39. According to the _______________ is the most challenging medium for telling stories






40. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?






41. It is clear that the media is completely controlled by what?






42. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...






43. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...






44. What is a mystery?






45. In the formula & What are the 2 constraints?






46. What are characteristics that have shaped the development of interactive media?






47. Your _______ when you consume media content can alter your perception of and reaction to the content?






48. What was the biggest deal between any two media companies?






49. In order to appeal to audiences & most stories begin with what?






50. What is a mystery?