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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. When did megamergers become popular?
Media and personal
Niche audiences
Media deregulation
1980s & 1990s
2. Every day & our baseline of media effects what?
Federal Communications Commission
Try to solve the plot
Institutions
Can be at risk & shaped by media & own life factors
3. the two most dominant genres in prime-time television from the 1970s-1990s were what?
Opinions & beliefs & and values
Dramas and situation comedies
Sex & violence & language & sexual orientation
Print vs tv news
4. What is the ability to be creative?
Cognitive
Fluid intelligence
To compare the tragic characters & make the audience feel better
When you focus on the steps in the process
5. Give an example of the content of messages
When fewer people control the media& there's a narrow range of voices
Antisocial vs prosocial
Physiological
Viacom & CBS
6. What are the four types of niche audiences?
The media can provide us with information
Macro-level effects
Younger age
Explorers & socializers & achievers & controllers
7. Name the two types of process effects?
Baseline & fluctuation
Goals & drives
To compare the tragic characters & make the audience feel better
Conservative
8. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?
Manifest effect
Pay for placement
Baseline & fluctuation
Being immersed deeply in a task that they lose track of time and place
9. What are the three states of personal factors in fluctuation?
Psychological & emotional & cognitive
Manifest effect
Can be at risk & shaped by media & own life factors
Immediate
10. What was the first form of media games?
Federal Communications Commission
Action must build up
Arcade games
Toilets & schools & video games & etc.
11. interactive media games are In what stage of development?
African Americans
Penetration
Automaticy
Crystalline intelligence
12. The number of ads for _______________ increases each year
Flow & telescoping
Can be addictive
Antisocial vs prosocial
Prescription drugs
13. What was significant about the Communications Act 1934?
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14. What did the Communications Act of 1934 require?
Positive because they are easy for viewers to recognize
Determines a person's media exposure habits
Broadcasters to serve the public interest & convenience & and necessity
Manifest effect
15. In what way (s) does advertising make us too materialistic?
Try to solve the plot
We keep asking for more products
During an exposure to a particular message
Medical workers
16. When did megamergers become popular?
Media and personal
Explorers & socializers & achievers & controllers
Institutions
1980s & 1990s
17. When a digital game has been designed well & it delivers an experience to players through what?
Flow & telescoping
Physiological
Can be addictive
Media concentration
18. What is a wiki?
Websites that allow users to add & edit material
Promotes
Typical level of risk for an effect
Flow
19. What is WOW?
Vertical and lateral
World of Warcraft & $15 per month & an online game & most successful video game in the world
They are interactive
Conservative
20. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...
Websites that allow users to add & edit material
The company that owns the platform also develops the games and distributes them
Shared commons & need for social contact & attraction of advertisers
Localism
21. What do media exposure habits focus its attention on?
Being immersed so deeply into a task so they lose track of all time and place
Flow & telescoping
Broadcasters to serve the public interest & convenience & and necessity
Media and messages
22. The three forces that have shaped the development of the interactive mass media
State of mind & motivation & & degree of identification
People share their work through open web sites
Media and personal
Shared commons & need for social networking & attraction of advertising support
23. The business trend to consolidate has grown stronger than the government's impulse to...
Small
Immediate and long-term
Concentration & consolidation & centralization
Regulate
24. What age is more represented on tv?
Explorers & socializers & achievers & controllers
Younger age
When whole segments of the population are ignored
Telescoping
25. what happens in the media concentration?
Ownership rules are relaxed
A digital game player's focus on steps in the process
Media concentration
Cognitive
26. ______ are the influences we experience constantly from our exposure to media messages?
Process effects
Concentration & consolidation & centralization
Stereotypes
During an exposure to a particular message
27. The media can have long and short term effects on what?
Emotional
Required broadcasters to serve the public's interest & convenience & & necessity
Institutions & society & individuals
When game developers market their game code to other game developers
28. When does visible stereotyping occur?
Print vs tv news
Simplistic and objectionable ways
Unintentional effects
Vertical and lateral
29. What socioeconomic status is more represented?
Medical workers
Richer
Required broadcasters to serve the public's interest & convenience & & necessity
Desensitization
30. What are the four types of niche audiences?
Localism
Deceptive
Viacom & CBS
Explorers & socializers & achievers & controllers
31. What are the two timing factors?
Localism
Viacom & CBS
Manifest and process
Immediate and long-term
32. Popular criticism about advertising includes what?
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33. What are characteristics that have shaped the development of interactive media?
Field independency
Shared commons & need for social connection & & attraction of advertisers
Whites
Goals & drives
34. what 2 major effects did the telecommunications competition and deregulation act of 1996 have?
Arcade games
Cognitive
Relates to the unconscious effects of advertising
Media concentration & media deregulation
35. What are the four cognitive abilities?
Field independency & type of intelligence & type of thinking & conceptual differentation
Largest amount of knowledge
An attitudinal-type effect
Promotes
36. What are the two competing values?
Localism and efficiency
Psychological & emotional & cognitive
60%
Media concentration & media deregulation
37. 'Bad' language in the media is what?
Prescription drugs
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Media concentration & media deregulation
Strong personal locus
38. If you cry during a film & you are experiencing what type of effect?
Explorers & socializers & achievers & controllers
Emotional
Medical workers
An attitudinal-type effect
39. What do media exposure habits focus its attention on?
Unintentional effects
The media can provide us with information
Media and messages
Physiological
40. Media ownership has big impact on...
Focus on steps in the process
An informed decision
Media content
Localism
41. According to the _______________ is the most challenging medium for telling stories
Baseline & fluctuation
Typical level of risk for an effect
Text & television
CEOs holding a greater concentration of power
42. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...
Websites that allow users to add & edit material
The creation & formulas & & the social values of consumers
Influence of automatic bodily systems & beyond our conscious control
An informed decision
43. What was it when ownership rules were relaxed?
State
Developmental maturity & knowledge structures & media exposure habits
Can be addictive
Media concentration
44. What is the most prevalent media effect?
Media concentration
Cognitive
1980s & 1990s
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
45. Playing interactive video games & particularly MMORPGs...
Developmental maturity & knowledge structures & media exposure habits
Can be addictive
Explorers & socializers & achievers & controllers
When fewer people control the media& there's a narrow range of voices
46. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.
Influences
Media and personal
Emotional
Small
47. What is the natural ability to distinguish the singal and the noise in any message?
Verbal violence
By medium & society
Field independency
Long-term
48. What government organization monitors tv and radio programming to determine if it is obscene or not?
Federal Communications Commission
Displacement of other activities
Confusing to the audience
Flow
49. What are the two types of thinking?
Vertical and lateral
Action must build up
Automaticy
CEOs holding a greater concentration of power
50. What are the two types of intelligence?
Medical workers
Crysalline and fluid
Localism
Macro-level effects