Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What is a baseline effect?






2. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






3. when one media company buys smaller companies of the same type & what type of concentration is this?






4. What is the ability to be creative?






5. What is a mystery?






6. What does the term telescoping refer to?

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7. What government organization monitors tv and radio programming to determine if it is obscene or not?






8. What was the biggest deal between any two media companies?






9. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






10. When a media company buys a combination of other media or non media businesses & This is what type of concentration?






11. What are stereotypes on tv?






12. What is a baseline effect?






13. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






14. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.






15. _______________ are societal changes that occur over a long period of time.






16. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?






17. What is the middleware market?






18. When a digital game has been designed well & it delivers an experience to players through what?






19. What are the two types of thinking?






20. Popular criticism about advertising includes what?

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21. Although African Americans are represented on television & portrayals rarely include....






22. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products






23. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?






24. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...






25. Like other media & the internet is now mature enough to suffer from...






26. What is a physiological effect?






27. what type of health patterns are there?






28. What was it when ownership rules were relaxed?






29. What is baseline effects?






30. Describe baseline effects.






31. What gender is more popular on tv?






32. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...






33. People with the ___________________ learn the most from the media






34. In order to appeal to audiences & most stories begin with what?






35. What do megamergers result in?






36. what 2 major effects did the telecommunications competition and deregulation act of 1996 have?






37. Every day & our baseline of media effects what?






38. to end up at the top of a Google search & a website must what?






39. After regularly consuming media & if you believe that the world is a mean place & you are experiencing what type of effect?






40. People who have a ________________ have more awareness of the effects process






41. What must happen during television before commercial break?






42. What do media exposure habits focus its attention on?






43. What eliminated the legal barrier to competition across markets?






44. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?






45. What two types of information is cognitive made up of?






46. Your _______ when you consume media content can alter your perception of and reaction to the content?






47. What do interactive games have the power to do?






48. What does localism serve the needs of?






49. When does a digital game player get deeply immersed in the game and loses all track of time and place?






50. What are the two main forms of stereotyping?