Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. ________ are beneficial because they allow for the creation of collective knowledge






2. What is a physiological effect?






3. Describe baseline effects.






4. What is baseline effects?






5. What happens in the media deregulation?






6. Every day & our baseline of media effects what?






7. What occupation is more represented on tv?






8. In the formula & What are the 2 constraints?






9. What was the biggest deal between any two media companies?






10. What is the middleware market?






11. the two most dominant genres in prime-time television from the 1970s-1990s were what?






12. What is the long-term behavioral effect?






13. Name the two types of process effects?






14. What is puffery?






15. What percent of a typical newspaper is advertising?






16. Who does marketing target?






17. When did the innovation stage for interactive media games begin?






18. What is efficiency?

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19. Playing interactive video games & particularly MMORPGs...






20. Like media programming companies & advertising agencies are also...






21. Values that are reflected in entertainment messages include what?






22. Unintentional effects often occur when we are in a state of...






23. When a digital game has been designed well & it delivers an experience to players through what?






24. What are the two main components in the demographics pattern?






25. What are some fluctuation factors?






26. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?






27. People with the ___________________ learn the most from the media






28. The pattern of the population of television characters is ______ the pattern of people in the real world






29. When did megamergers become popular?






30. What are the four controversial content elements?






31. What are examples of baseline factors?






32. What is flow?






33. What are stereotypes on tv?






34. There is a trend of ______________ of ownership in the media






35. What are the four genres in the formula?






36. What are the two types of factors in fluctuation?






37. In tv & gays are what?






38. Popular criticism about advertising includes what?

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39. What are the three parts of efficiency?






40. what type of health patterns are there?






41. Name the two types of process effects?






42. What is a wiki?






43. What is the long-term behavioral effect?






44. What is subliminal advertising






45. Describe fluctuation effects.






46. What are the two types of thinking?






47. Give an example of the cognitive complexity of content






48. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products






49. What are the four cognitive abilities?






50. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?






Can you answer 50 questions in 15 minutes?



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