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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. When did the innovation stage for interactive media games begin?
1950s
Localism and efficiency
Dramas and situation comedies
Real world vs media world
2. In what way (s) does advertising make us too materialistic?
60%
Younger age
Physiological
We keep asking for more products
3. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...
Localism
Flow
Content of messages & context of portrayals & cognitive complexity of content
State of mind & motivation & & degree of identification
4. Values that are reflected in entertainment messages include what?
Cognitive
The media can provide us with information
Happiness is found in having things
Localism and efficiency
5. What is the long-term emotional effect?
Media and personal
Invisible & visible
Younger age
Desensitization
6. Media ownership has big impact on...
Media content
Concentration
Male
Crystalline intelligence
7. interactive media games are In what stage of development?
Penetration
Flow & telescoping
Try to solve the plot
Conflict & climax & resolution
8. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?
Physiological
Small
Media content
Crystalline intelligence
9. What is efficiency?
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10. What is the middleware market?
When game developers market their game code to other game developers
Motivations & states & degree of identification
Recognize elements of the story
Different from
11. What percent of a typical newspaper is advertising?
Cognitive & emotional & moral
When whole segments of the population are ignored
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
60%
12. People who have a ________________ have more awareness of the effects process
Condition audiences for repeat exposures
Flow & telescoping
Strong personal locus
Immediate
13. What was the biggest deal between any two media companies?
Advertisers manipulating us into buying things we don't need
Viacom & CBS
Manifest and process
Invisible & visible
14. What are the two types of media effects?
We keep asking for more products
Unintentional effects
Manifest and process
Typical level of risk for an event
15. What does MMORPG stand for?
3%
Explorers & socializers & achievers & controllers
Massively Multiplayer Online Role Playing Game
During an exposure to a particular message
16. Although African Americans are represented on television & portrayals rarely include....
Confusing to the audience
Influences
Discrimination and poverty impacting their lives
Factual and social
17. When a digital game has been designed well & it delivers an experience to players through what?
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
Public interest & prevention of monopolies & promoting diversity
Flow & telescoping
State
18. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?
To compare the tragic characters & make the audience feel better
Telescoping
Shared commons & need for social networking & attraction of advertising support
Male
19. what happens in the media concentration?
Field independency
Positive because they are easy for viewers to recognize
Different from
Ownership rules are relaxed
20. Which type of violence is most prevalent on television?
Verbal violence
We keep asking for more products
Toilets & schools & video games & etc.
Influence of automatic bodily systems & beyond our conscious control
21. The number of ads for _______________ increases each year
Harder
Media concentration & media deregulation
Simplistic and objectionable ways
Prescription drugs
22. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
Emotional
Vertical and lateral
Field independency
Determines a person's media exposure habits
23. What age is more represented on tv?
Process effects
Physiological
Younger age
Shared commons & need for social connection & & attraction of advertisers
24. to end up at the top of a Google search & a website must what?
Concentration
Shared commons & need for social connection & & attraction of advertisers
Macro-level effects
Pay for placement
25. What is baseline effects?
Ownership rules are relaxed
Localism
Typical level of risk for an effect
Manifest and process
26. What are examples of baseline factors?
Cultivation & reinforcement
The creation & formulas & & the social values of consumers
Public interest & prevention of monopolies & promoting diversity
Developmental maturity & knowledge structures & media exposure habits
27. Name the two types of process effects?
Stereotypes
Baseline & fluctuation
Concentration
Being immersed deeply in a task that they lose track of time and place
28. It is clear that the media is completely controlled by what?
Happiness is found in having things
Public interest & prevention of monopolies & promoting diversity
Small
Many companies
29. Playing interactive video games & particularly MMORPGs...
Stereotypes
Real world vs media world
Long-term
Can be addictive
30. What is the ability to be creative?
Social and economic
More likely to appear in comedies than dramas
Fluid intelligence
Concentration & consolidation & centralization
31. What are examples of baseline factors?
Developmental maturity & knowledge structures & media exposure habits
Invisible & visible
They are interactive
Concentrated
32. Over time & the government has been _______________ with regard to who controls the media
Hawaiian word wikiwiki
Relaxing regulations
Process effects
6
33. In the formula & What are the 2 constraints?
By medium & society
When you focus on the steps in the process
Discrimination and poverty impacting their lives
Localism
34. What percentage of video games earn a profit?
3%
Immediate
Penetration
Promotes
35. _______________ are societal changes that occur over a long period of time.
Medical workers
Macro-level effects
Telescoping
Concentration & consolidation & centralization
36. Describe manifest effects?
An informed decision
Developmental maturity & knowledge structures & media exposure habits
Easily noticable
Advertisers manipulating us into buying things we don't need
37. What are stereotypes on tv?
Positive because they are easy for viewers to recognize
Institutions & society & individuals
By medium & society
Media deregulation
38. What marital status is more represented on tv?
The company that owns the platform also develops the games and distributes them
More married women
When you focus on the steps in the process
An attitudinal-type effect
39. Like media programming companies & advertising agencies are also...
Institutions & society & individuals
Conflict
Concentrated
Advertisers manipulating us into buying things we don't need
40. What is a belief that control of important institutions should be in the hands of many through decentralization?
Shared commons & need for social contact & attraction of advertisers
Try to solve the plot
Field independency & type of intelligence & type of thinking & conceptual differentation
Localism
41. the two most dominant genres in prime-time television from the 1970s-1990s were what?
Dramas and situation comedies
Opportunities vs addictions & goals
Emotional
Field independency & type of intelligence & type of thinking & conceptual differentiation
42. What is fluctuation effect?
Strong personal locus
Motivations & states & degree of identification
Efficiency
A temporary effect
43. The three forces that have shaped the development of the interactive mass media
Baseline & fluctuation
Arcade games
Tragedy & mystery & action/horror
Shared commons & need for social networking & attraction of advertising support
44. Give an example of the cognitive complexity of content
Print vs tv news
Macro-level effects
When whole segments of the population are ignored
Crystalline intelligence
45. There is a trend of ______________ of ownership in the media
Conservative
Physiological
Public interest & prevention of monopolies & promoting diversity
Concentration
46. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values
Viacom & CBS
3%
Conservative
More married women
47. what 2 major effects did the telecommunications competition and deregulation act of 1996 have?
Niche audiences
Manifest and process
Cultivation & reinforcement
Media concentration & media deregulation
48. what type of health patterns are there?
1950s
Deceptive
Explorers & socializers & achievers & controllers
Small
49. according to the textbook & which occupation is the most prevalent in the television world?
Physiological
Vertical and lateral
Whites
Medical workers
50. What is a mystery?
Influence of automatic bodily systems & beyond our conscious control
Cognitive
Deregulation & change in content & lack of access
Try to solve the plot