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Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What are the two types of process effects?






2. the rationale for regulation in broadcasting is based on what?






3. Who does marketing target?






4. What do interactive games have the power to do?






5. After regularly consuming media & if you believe that the world is a mean place & you are experiencing what type of effect?






6. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values






7. What are examples of baseline factors?






8. What is fluctuation effect?






9. People with the ___________________ learn the most from the media






10. What are the two major effects from the telecommunications competition & deregulation act of 1996?






11. What is fluctuation effect?






12. What is efficiency?

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13. What are the two long-term attitudinal effects?






14. The media can have long and short term effects on what?






15. According to the _______________ is the most challenging medium for telling stories






16. What is WOW?






17. Every day & our baseline of media effects what?






18. What are the three parts of efficiency?






19. Like media programming companies & advertising agencies are also...






20. when does immediate effects occur?






21. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th






22. Issues of concern regarding merger activity includes what?






23. to end up at the top of a Google search & a website must what?






24. It is clear that the media is completely controlled by what?






25. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






26. What is action/horror?






27. What are the three parts of efficiency?






28. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






29. Give an example of the content of messages






30. Unintentional effects often occur when we are in a state of...






31. What are the four cognitive abilities?






32. What is WOW?






33. What is localism?






34. What two types of information is cognitive made up of?






35. What are the two timing factors?






36. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






37. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?






38. Playing interactive video games & particularly MMORPGs...






39. What is subliminal advertising






40. the rationale for regulation in broadcasting is based on what?






41. Every day & our baseline of media effects what?






42. People who have a ________________ have more awareness of the effects process






43. What are the six main criticisms of advertising?






44. Media ownership has big impact on...






45. What are the two types of media effects?






46. In order to appeal to audiences & most stories begin with what?






47. what type of health patterns are there?






48. When a digital game has been designed well & it delivers an experience to players through what?






49. The pattern of the population of television characters is ______ the pattern of people in the real world






50. Give an example of the cognitive complexity of content