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Media Literacy

Subjects : literacy, journalism-and-media

Instructions:

Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can study here.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.

1. What government organization monitors tv and radio programming to determine if it is obscene or not?
Drama & comedy & romance & reality series
The company that owns the platform also develops the games and distributes them
Federal Communications Commission
An attitudinal-type effect

2. what happens in the media concentration?
Ownership rules are relaxed
Media and messages
Cultivation & reinforcement
6

3. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th
Long-term
Physiological
State
Displacement of other activities

4. What is flow?
Regulate
They eliminated the legal barrier to competition across markets
Being immersed deeply in a task that they lose track of time and place
World of Warcraft & $15 per month & an online game & most successful video game in the world

5. What are some examples of where advertisements can be found?
Discrimination and poverty impacting their lives
Vertical and lateral
Toilets & schools & video games & etc.
Easily noticable

6. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?
Real world vs media world
Manifest effect
Macro-level effects
The control of important institutions in the hads of all people

7. What are the two types of thinking?
Vertical and lateral
Media deregulation
Dramas and situation comedies
Strong personal locus

8. What are the two competing values?
Hawaiian word wikiwiki
Localism and efficiency
Whites
Vertical and lateral

9. When creating a new tv series & producers must work around various constraints. What are some constraints?
Developmental maturity & knowledge structures & media exposure habits
Invisible & visible
Required broadcasters to serve the public's interest & convenience & & necessity
The creation & formulas & & the social values of consumers

10. what three forces shape the development of interactive media?
Field independency
Advertisers manipulating us into buying things we don't need
Shared commons & need for social contact & attraction of advertisers
Concentration & consolidation & centralization

11. What are the three states of personal factors in fluctuation?
Richer
Media and personal
Psychological & emotional & cognitive
Deceptive

12. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
Can be at risk & shaped by media & own life factors
6
Ads making implicit claims that cannot be tested for the truth
Deregulation & change in content & lack of access

13. What are the two types of intelligence?
Positive because they are easy for viewers to recognize
Medical workers
Text & television
Crystalline & fluid

14. What is telescoping?
High paid
The media can provide us with information
Focus on steps in the process
More likely to appear in comedies than dramas

15. What age is more represented on tv?
Influences
Younger age
Determines a person's media exposure habits
The media can provide us with information

16. What is the long-term emotional effect?
Desensitization
Concentration & consolidation & centralization
Typical level of risk for an event
Stereotypes

17. Explain localism
Crysalline and fluid
Deregulation & change in content & lack of access
People have control and control is decentralized
Explorers & socializers & achievers & controllers

18. When does invisible stereotyping occur?
A digital game player's focus on steps in the process
Conflict
Field independency & type of intelligence & type of thinking & conceptual differentation
When whole segments of the population are ignored

19. What are the three parts of efficiency?
Social and economic
Concentration & consolidation & centralization
Media and personal
Happiness is found in having things

20. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?
Telescoping
Dramas and situation comedies
Flow & telescoping
Can be addictive

21. Popular criticism about advertising includes what?

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22. Describe baseline effects.
Typical level of risk for an event
Physiological
Niche audiences
Concentrated

23. What is subliminal advertising
Tragedy & mystery & action/horror
Public interest & prevention of monopolies & promoting diversity
Intentional
Relates to the unconscious effects of advertising

24. What is a mystery?
Sex & violence & language & sexual orientation
Vertical and lateral
Try to solve the plot
They are interactive

25. Consumers use the formula to do what?
Massively Multiplayer Online Role Playing Game
Recognize elements of the story
Condition audiences for repeat exposures
Baseline and fluctuation

26. What do interactive games have the power to do?
Attitudinal
Manifest and process
Crysalline and fluid
Condition audiences for repeat exposures

27. What are the two types of responsibilites in advertising?
Long-term
Ads making implicit claims that cannot be tested for the truth
The media can provide us with information
Social and economic

28. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?
Print vs tv news
Recognize elements of the story
Cognitive
65+ years of age

29. The pattern of the population of television characters is ______ the pattern of people in the real world
Different from
CEOs holding a greater concentration of power
When you focus on the steps in the process
Typical level of risk for an effect

30. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...
Localism
Different from
Intentional
An informed decision

31. Like other media & the internet is now mature enough to suffer from...
Can be at risk & shaped by media & own life factors
Attitudinal
Concentration
Field independency & type of intelligence & type of thinking & conceptual differentiation

32. Media ownership has big impact on...
Telescoping
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Media content
Field independency & type of intelligence & type of thinking & conceptual differentiation

33. Which type of violence is most prevalent on television?
Goals & drives
Verbal violence
They are interactive
Federal Communications Commission

34. What percent of a typical newspaper is advertising?
Field independency
Baseline and fluctuation
60%
Broadcasters to serve the public interest & convenience & and necessity

35. to end up at the top of a Google search & a website must what?
Concentration & consolidation & centralization
Pay for placement
Crystalline intelligence
Hawaiian word wikiwiki

36. What are the six baseline influencing factors?
More likely to appear in comedies than dramas
Concentrated
Shared commons & need for social networking & attraction of advertising support
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits

37. What are the two types of factors in fluctuation?
Focus on steps in the process
Media and personal
Media content
The control of important institutions in the hads of all people

38. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?
Physiological
60%
Emotional
Tragedy & mystery & action/horror

39. What are some fluctuation factors?
State of mind & motivation & & degree of identification
The control of important institutions in the hads of all people
A temporary effect
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits

40. Give an example of the content of messages
Conceptual differentiation
Antisocial vs prosocial
Shared commons & need for social contact & attraction of advertisers
Pay for placement

41. Every day & our baseline of media effects what?
Motivations & states & degree of identification
Deceptive
Can be at risk & shaped by media & own life factors
Arcade games

42. What is a belief that control of important institutions should be in the hands of many through decentralization?
Richer
Establish awareness of products & existence of products
Localism
Influence of automatic bodily systems & beyond our conscious control

43. What marital status is more represented on tv?
Condition audiences for repeat exposures
The typical level of risk for an effect
Telescoping
More married women

44. What are the 3 media factors in fluctuation?
Flow
Concentration
Flow & telescoping
Content of messages & context of portrayals & cognitive complexity of content

45. There is a trend of ______________ of ownership in the media
Concentration
The media can provide us with information
We keep asking for more products
Field independency & type of intelligence & type of thinking & conceptual differentiation

46. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character
Vertical and lateral
Deceptive
Stereotypes
Institutions & society & individuals

47. What age is more represented on tv?
Horizontal
Younger age
Relates to the unconscious effects of advertising
Media concentration & media deregulation

48. when one media company buys smaller companies of the same type & what type of concentration is this?
Condition audiences for repeat exposures
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Horizontal
Opportunities vs addictions & goals

49. What are the two types of media effects?
Motivations & states & degree of identification
Horizontal & vertical & conglomerate
Manifest and process
Richer

50. What are the four genres in the formula?
Drama & comedy & romance & reality series
Individuals and society
The media can provide us with information
Different from