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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. what type of health patterns are there?
Good vs evil
Psychological & emotional & cognitive
Deceptive
1980s & 1990s
2. interactive media games are In what stage of development?
Public interest & prevention of monopolies & promoting diversity
Penetration
We keep asking for more products
Concentrated
3. If you cry during a film & you are experiencing what type of effect?
Emotional
Manifest effect
Can be at risk & shaped by media & own life factors
Attitudinal
4. Describe baseline effects.
Text & television
By medium & society
Field independency & type of intelligence & type of thinking & conceptual differentation
Typical level of risk for an event
5. What are the two types of intelligence?
Cultivation & reinforcement
Broadcasters to serve the public interest & convenience & and necessity
Field independency
Crystalline & fluid
6. What is the ability to memorize facts?
Crystalline intelligence
Cognitive & emotional & moral
Individuals and society
Action must build up
7. What is an effect that happens during exposure to the media messages?
1950s
During an exposure to a particular message
Immediate
Concentrated
8. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?
Sex & violence & language & sexual orientation
65+ years of age
Influence of automatic bodily systems & beyond our conscious control
Localism
9. What percentage of video games earn a profit?
6
3%
Field independency
Vertical
10. what types of audiences have marketers of digital games identified as?
Goals & drives
State
Explorers & socializers & achievers & controllers
Focus on steps in the process
11. Like other media & the internet is now mature enough to suffer from...
Concentrated
Concentration
Broadcasters to serve the public interest & convenience & and necessity
Deregulation & change in content & lack of access
12. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?
Telescoping
Text & television
Typical level of risk for an effect
Factual and social
13. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th
The company that owns the platform also develops the games and distributes them
Drama & comedy & romance & reality series
Long-term
People have control and control is decentralized
14. What percentage of video games earn a profit?
3%
When whole segments of the population are ignored
Regulate
Horizontal
15. In order to appeal to audiences & most stories begin with what?
Conflict
When game developers market their game code to other game developers
When you focus on the steps in the process
Many companies
16. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?
Sex & violence & language & sexual orientation
Confusing to the audience
An informed decision
Physiological
17. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?
Print vs tv news
Explorers & socializers & achievers & controllers
Fluid intelligence
Telescoping
18. What are the four cognitive abilities?
Field independency & type of intelligence & type of thinking & conceptual differentiation
Physiological
Flow & telescoping
Sex & violence & language & sexual orientation
19. When does visible stereotyping occur?
African Americans
Simplistic and objectionable ways
Localism and efficiency
Baseline and fluctuation
20. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.
Try to solve the plot
Deregulation & change in content & lack of access
Influences
Conflict
21. What are some fluctuation factors?
Advertisers manipulating us into buying things we don't need
State of mind & motivation & & degree of identification
Different from
Tragedy & mystery & action/horror
22. The video industry has 'a good deal of vertical integration'. What does this mean?
Crystalline intelligence
The company that owns the platform also develops the games and distributes them
Baseline and fluctuation
Horizontal & vertical & conglomerate
23. What are the three personal factors of fluctuation?
Goals & drives
Emotional
Motivations & states & degree of identification
Goals & drives
24. Issues of concern regarding merger activity includes what?
Horizontal
More likely to appear in comedies than dramas
Physiological
Deregulation & change in content & lack of access
25. What is efficiency?
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26. What is our personal locus made up of?
To compare the tragic characters & make the audience feel better
Medical workers
African Americans
Goals & drives
27. What two types of information is cognitive made up of?
Regulate
Viacom & CBS
Factual and social
Emotional
28. to end up at the top of a Google search & a website must what?
Influence of automatic bodily systems & beyond our conscious control
Good vs evil
Pay for placement
Cultivation & reinforcement
29. What is an effect that happens during exposure to the media messages?
Immediate
Individuals and society
Sex & violence & language & sexual orientation
Establish awareness of products & existence of products
30. when does immediate effects occur?
During an exposure to a particular message
Male
Relates to the unconscious effects of advertising
65+ years of age
31. Popular criticism about advertising includes what?
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32. Which type of violence is most prevalent on television?
Being immersed so deeply into a task so they lose track of all time and place
Toilets & schools & video games & etc.
People have control and control is decentralized
Verbal violence
33. What does the term telescoping refer to?
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34. When did megamergers become popular?
Media and messages
Create successful products
Concentration
1980s & 1990s
35. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values
Concentration & consolidation & centralization
When fewer people control the media& there's a narrow range of voices
Sex & violence & language & sexual orientation
Conservative
36. What are the three elements to a general story formula?
6
Baseline & fluctuation
Richer
Conflict & climax & resolution
37. What are the two main components in the demographics pattern?
Conglomerate
Real world vs media world
Concentration & consolidation & centralization
State
38. What are the two types of thinking?
Drama & comedy & romance & reality series
Vertical and lateral
Harder
Younger age
39. What is the process of flow?
We keep asking for more products
Niche audiences
Being immersed so deeply into a task so they lose track of all time and place
Baseline & fluctuation
40. After regularly consuming media & if you believe that the world is a mean place & you are experiencing what type of effect?
Shared commons & need for social contact & attraction of advertisers
Emotional
Attitudinal
Developmental maturity & knowledge structures & media exposure habits
41. Values that are reflected in entertainment messages include what?
Happiness is found in having things
Displacement of other activities
By medium & society
World of Warcraft & $15 per month & an online game & most successful video game in the world
42. What was the biggest deal between any two media companies?
Establish awareness of products & existence of products
Viacom & CBS
Crystalline intelligence
Simplistic and objectionable ways
43. Name the two types of process effects?
The typical level of risk for an effect
Baseline & fluctuation
Can be addictive
Typical level of risk for an effect
44. People who have a ________________ have more awareness of the effects process
More likely to appear in comedies than dramas
Strong personal locus
Conflict & climax & resolution
Broadcasters to serve the public interest & convenience & and necessity
45. 'Bad' language in the media is what?
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Determines a person's media exposure habits
Relaxing regulations
46. What are the two types of factors in fluctuation?
Media and personal
Condition audiences for repeat exposures
Whites
Arcade games
47. What ethnicity is overrepresented on tv?
Whites
State
Richer
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
48. What does the personal locus do?
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49. Long-term effects are ________ to notice than immediate effects.
Small
Cultivation & reinforcement
Immediate
Harder
50. What happens in the media deregulation?
They eliminated the legal barrier to competition across markets
Easily noticable
They are interactive
Institutions