Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. when one media company buys smaller companies of the same type & what type of concentration is this?






2. What does localism serve the needs of?






3. When creating a new tv series & producers must work around various constraints. What are some constraints?






4. Values that are reflected in entertainment messages include what?






5. What was it when ownership rules were relaxed?






6. What is the long-term emotional effect?






7. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...






8. interactive media games are In what stage of development?






9. What is an effect that happens during exposure to the media messages?






10. What does a cognitive-effect means?






11. Creators use the formula to do what?






12. What is telescoping?






13. what happens in the media concentration?






14. What are the 3 subgenres of drama?






15. Your _______ when you consume media content can alter your perception of and reaction to the content?






16. What are the four types of niche audiences?






17. If you cry during a film & you are experiencing what type of effect?






18. The intended effects of ads include what?






19. In what 6 ways is advertising deceptive?






20. Media ownership has big impact on...






21. What are the four cognitive abilities?






22. What percent of a typical newspaper is advertising?






23. The number of ads for _______________ increases each year






24. Over time & the government has been _______________ with regard to who controls the media






25. When creating a new tv series & producers must work around various constraints. What are some constraints?






26. What is telescoping?






27. 'Bad' language in the media is what?






28. The business trend to consolidate has grown stronger than the government's impulse to...






29. What percent of a typical newspaper is advertising?






30. Creators use the formula to do what?






31. according to the textbook & _____ are more likely to be represented in the television world than the real world.






32. Who does marketing target?






33. What are the two main components in the demographics pattern?






34. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?






35. What is the middleware market?






36. Describe fluctuation effects.






37. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.






38. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.






39. When does invisible stereotyping occur?






40. The intended effects of ads include what?






41. The three forces that have shaped the development of the interactive mass media






42. What do interactive games have the power to do?






43. The media can have long and short term effects on what?






44. Your _______ when you consume media content can alter your perception of and reaction to the content?






45. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






46. when does immediate effects occur?






47. What gender is more popular on tv?






48. What is our personal locus made up of?






49. What is the long-term emotional effect?






50. What occupation is more represented on tv?