SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What government organization monitors tv and radio programming to determine if it is obscene or not?
Federal Communications Commission
Penetration
Whites
Conglomerate
2. What did the Communications Act of 1934 require?
Simplistic and objectionable ways
Establish awareness of products & existence of products
The media can provide us with information
Broadcasters to serve the public interest & convenience & and necessity
3. What do media exposure habits focus its attention on?
Hawaiian word wikiwiki
State
World of Warcraft & $15 per month & an online game & most successful video game in the world
Media and messages
4. The business trend to consolidate has grown stronger than the government's impulse to...
Regulate
By medium & society
Typical level of risk for an event
Drama & comedy & romance & reality series
5. what force competes against the ethnic of localism?
Real world vs media world
To compare the tragic characters & make the audience feel better
Efficiency
Shared commons & need for social contact & attraction of advertisers
6. What are the three elements to a general story formula?
Medical workers
Concentrated
Motivations & states & degree of identification
Conflict & climax & resolution
7. What is a baseline effect?
Physiological
The typical level of risk for an effect
A digital game player's focus on steps in the process
Tragedy & mystery & action/horror
8. What must happen during television before commercial break?
Action must build up
Baseline and fluctuation
Conflict & climax & resolution
Print vs tv news
9. ______ are the influences we experience constantly from our exposure to media messages?
Physiological
Many companies
Process effects
Required broadcasters to serve the public's interest & convenience & & necessity
10. what force competes against the ethnic of localism?
60%
Explorers & socializers & achievers & controllers
Happiness is found in having things
Efficiency
11. Give an example of the content of messages
Antisocial vs prosocial
Sex & violence & language & sexual orientation
Discrimination and poverty impacting their lives
World of Warcraft & $15 per month & an online game & most successful video game in the world
12. What was significant about the Communications Act 1934?
Warning
: Invalid argument supplied for foreach() in
/var/www/html/basicversity.com/show_quiz.php
on line
183
13. What age is more represented on tv?
Shared commons & need for social connection & & attraction of advertisers
Conservative
Younger age
Opportunities vs addictions & goals
14. When does visible stereotyping occur?
Simplistic and objectionable ways
Hawaiian word wikiwiki
Concentration
Institutions & society & individuals
15. What is a belief that control of important institutions should be in the hands of many through decentralization?
Localism
Pay for placement
More likely to appear in comedies than dramas
CEOs holding a greater concentration of power
16. If you cry during a film & you are experiencing what type of effect?
Simplistic and objectionable ways
Immediate and long-term
Concentration & consolidation & centralization
Emotional
17. What are the four genres in the formula?
Drama & comedy & romance & reality series
Flow
3%
Vertical and lateral
18. What are the two types of factors in fluctuation?
Media and personal
Action must build up
The creation & formulas & & the social values of consumers
Baseline and fluctuation
19. When does visible stereotyping occur?
Content of messages & context of portrayals & cognitive complexity of content
Intentional
Ads making implicit claims that cannot be tested for the truth
Simplistic and objectionable ways
20. Explain localism
Invisible & visible
Cultivation & reinforcement
People have control and control is decentralized
Media content
21. What is the way people group and classify things?
Regulate
Opportunities vs addictions & goals
Conceptual differentiation
Simplistic and objectionable ways
22. What is puffery?
Vertical and lateral
Field independency & type of intelligence & type of thinking & conceptual differentiation
Ads making implicit claims that cannot be tested for the truth
Explorers & socializers & achievers & controllers
23. Give an example of the cognitive complexity of content
Vertical
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Cognitive
Print vs tv news
24. according to the textbook & _____ are more likely to be represented in the television world than the real world.
Explorers & socializers & achievers & controllers
African Americans
Regulate
Media deregulation
25. 'Bad' language in the media is what?
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Horizontal & vertical & conglomerate
Desensitization
Being immersed deeply in a task that they lose track of time and place
26. What are the three elements to a general story formula?
Typical level of risk for an effect
Small
Conflict & climax & resolution
Opinions & beliefs & and values
27. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?
Physiological
During an exposure to a particular message
Positive because they are easy for viewers to recognize
Create successful products
28. Name the two types of process effects?
Media concentration
Baseline & fluctuation
Media and messages
Antisocial vs prosocial
29. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?
Physiological
60%
Concentration
Promotes
30. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products
Harder
We keep asking for more products
Invisible & visible
Small
31. Over time & the government has been _______________ with regard to who controls the media
Relaxing regulations
Media concentration & media deregulation
Drama & comedy & romance & reality series
60%
32. What are stereotypes on tv?
Establish awareness of products & existence of products
Positive because they are easy for viewers to recognize
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Text & television
33. Every day & our baseline of media effects what?
World of Warcraft & $15 per month & an online game & most successful video game in the world
Hawaiian word wikiwiki
The creation & formulas & & the social values of consumers
Can be at risk & shaped by media & own life factors
34. ______ are the influences we experience constantly from our exposure to media messages?
60%
Automaticy
Process effects
Arcade games
35. When did megamergers become popular?
Conflict
1980s & 1990s
Can be at risk & shaped by media & own life factors
Create successful products
36. What are characteristics that have shaped the development of interactive media?
Shared commons & need for social connection & & attraction of advertisers
They are interactive
Regulate
Concentrated
37. What are stereotypes on tv?
Positive because they are easy for viewers to recognize
Hawaiian word wikiwiki
Displacement of other activities
Field independency & type of intelligence & type of thinking & conceptual differentiation
38. In tv & gays are what?
More likely to appear in comedies than dramas
Flow
They are interactive
Institutions & society & individuals
39. After regularly consuming media & if you believe that the world is a mean place & you are experiencing what type of effect?
Strong personal locus
Baseline and fluctuation
Attitudinal
Focus on steps in the process
40. What eliminated the legal barrier to competition across markets?
The media can provide us with information
Media deregulation
Richer
Hawaiian word wikiwiki
41. What is the natural ability to distinguish the signal and the noise in any message?
Process effects
Typical level of risk for an effect
Field independency
Cognitive
42. What are the four genres in the formula?
Typical level of risk for an effect
Drama & comedy & romance & reality series
Strong personal locus
Localism
43. Your _______ when you consume media content can alter your perception of and reaction to the content?
Richer
Massively Multiplayer Online Role Playing Game
Create successful products
State
44. According to the _______________ is the most challenging medium for telling stories
Text & television
Psychological & emotional & cognitive
Flow & telescoping
1980s & 1990s
45. It is clear that the media is completely controlled by what?
Create successful products
Many companies
Deceptive
African Americans
46. The number of ads for _______________ increases each year
Arcade games
Media concentration & media deregulation
Temporary
Prescription drugs
47. What is fluctuation effect?
A temporary effect
Positive because they are easy for viewers to recognize
When whole segments of the population are ignored
Action must build up
48. Give an example of the content of messages
Antisocial vs prosocial
Conceptual differentiation
Localism
Cultivation & reinforcement
49. the two most dominant genres in prime-time television from the 1970s-1990s were what?
Being immersed so deeply into a task so they lose track of all time and place
Dramas and situation comedies
Confusing to the audience
Hawaiian word wikiwiki
50. _______________ frequently occur when you are in a state of automaticity.
Unintentional effects
Largest amount of knowledge
6
Institutions & society & individuals
Can you answer 50 questions in 15 minutes?
Let me suggest you:
Browse all subjects
Browse all tests
Most popular tests
Major Subjects
Tests & Exams
AP
CLEP
DSST
GRE
SAT
GMAT
Certifications
CISSP go to https://www.isc2.org/
PMP
ITIL
RHCE
MCTS
More...
IT Skills
Android Programming
Data Modeling
Objective C Programming
Basic Python Programming
Adobe Illustrator
More...
Business Skills
Advertising Techniques
Business Accounting Basics
Business Strategy
Human Resource Management
Marketing Basics
More...
Soft Skills
Body Language
People Skills
Public Speaking
Persuasion
Job Hunting And Resumes
More...
Vocabulary
GRE Vocab
SAT Vocab
TOEFL Essential Vocab
Basic English Words For All
Global Words You Should Know
Business English
More...
Languages
AP German Vocab
AP Latin Vocab
SAT Subject Test: French
Italian Survival
Norwegian Survival
More...
Engineering
Audio Engineering
Computer Science Engineering
Aerospace Engineering
Chemical Engineering
Structural Engineering
More...
Health Sciences
Basic Nursing Skills
Health Science Language Fundamentals
Veterinary Technology Medical Language
Cardiology
Clinical Surgery
More...
English
Grammar Fundamentals
Literary And Rhetorical Vocab
Elements Of Style Vocab
Introduction To English Major
Complete Advanced Sentences
Literature
Homonyms
More...
Math
Algebra Formulas
Basic Arithmetic: Measurements
Metric Conversions
Geometric Properties
Important Math Facts
Number Sense Vocab
Business Math
More...
Other Major Subjects
Science
Economics
History
Law
Performing-arts
Cooking
Logic & Reasoning
Trivia
Browse all subjects
Browse all tests
Most popular tests