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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What is action/horror?
Good vs evil
60%
Websites that allow users to add & edit material
Institutions & society & individuals
2. What age is more represented on tv?
Displacement of other activities
Younger age
Wikis
Antisocial vs prosocial
3. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...
Crystalline & fluid
Media content
Displacement of other activities
An informed decision
4. What do megamergers result in?
Easily noticable
CEOs holding a greater concentration of power
Try to solve the plot
Concentration & consolidation & centralization
5. Describe product claims?
An informed decision
Vertical
Manifest and process
Confusing to the audience
6. What occupation is more represented on tv?
High paid
Concentration
The media can provide us with information
Sex & violence & language & sexual orientation
7. When does a digital game player get deeply immersed in the game and loses all track of time and place?
Institutions & society & individuals
World of Warcraft & $15 per month & an online game & most successful video game in the world
Flow
Automaticy
8. When a digital game has been designed well & it delivers an experience to players through what?
Explorers & socializers & achievers & controllers
Flow & telescoping
Shared commons & need for social contact & attraction of advertisers
An informed decision
9. What is WOW?
Regulate
Crystalline & fluid
Largest amount of knowledge
World of Warcraft & $15 per month & an online game & most successful video game in the world
10. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character
The typical level of risk for an effect
Psychological & emotional & cognitive
Relates to the unconscious effects of advertising
Stereotypes
11. When did megamergers become popular?
Penetration
Individuals and society
Localism and efficiency
1980s & 1990s
12. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
More married women
Emotional
Immediate
Invisible & visible
13. What are the two types of factors in fluctuation?
Physiological
Flow
During an exposure to a particular message
Media and personal
14. What are the two types of thinking?
Crystalline intelligence
A temporary effect
More married women
Vertical and lateral
15. When a digital game has been designed well & it delivers an experience to players through what?
Field independency
Temporary
Flow & telescoping
Websites that allow users to add & edit material
16. to end up at the top of a Google search & a website must what?
Promotes
Pay for placement
Developmental maturity & knowledge structures & media exposure habits
Conflict & climax & resolution
17. What eliminated the legal barrier to competition across markets?
Harder
Antisocial vs prosocial
Media deregulation
Media concentration
18. what happens in the media concentration?
An attitudinal-type effect
Opinions & beliefs & and values
Field independency & type of intelligence & type of thinking & conceptual differentation
Ownership rules are relaxed
19. What are the three types of concentration?
Individuals and society
Telescoping
Horizontal & vertical & conglomerate
Social and economic
20. What are the six main criticisms of advertising?
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
State
Cognitive
Content of messages & context of portrayals & cognitive complexity of content
21. What are the two long-term attitudinal effects?
Whites
Cultivation & reinforcement
Localism and efficiency
Shared commons & need for social contact & attraction of advertisers
22. What are the four genres in the formula?
Drama & comedy & romance & reality series
An informed decision
CEOs holding a greater concentration of power
Manifest effect
23. What are the two timing factors?
Immediate and long-term
Concentration
Confusing to the audience
Concentration & consolidation & centralization
24. Like other media & the internet is now mature enough to suffer from...
The control of important institutions in the hads of all people
Horizontal & vertical & conglomerate
Concentration
60%
25. The video industry has 'a good deal of vertical integration'. What does this mean?
The company that owns the platform also develops the games and distributes them
Stereotypes
Prescription drugs
Conservative
26. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?
Typical level of risk for an effect
African Americans
Macro-level effects
Manifest effect
27. Name the two types of process effects?
A temporary effect
Field independency
Relaxing regulations
Baseline & fluctuation
28. _______________ frequently occur when you are in a state of automaticity.
Vertical
Cognitive
Unintentional effects
We keep asking for more products
29. Like media programming companies & advertising agencies are also...
Happiness is found in having things
The control of important institutions in the hads of all people
Can be addictive
Concentrated
30. What is telescoping?
The media can provide us with information
Hawaiian word wikiwiki
Different from
Focus on steps in the process
31. What are the four cognitive abilities?
Media concentration & media deregulation
Field independency & type of intelligence & type of thinking & conceptual differentiation
Influence of automatic bodily systems & beyond our conscious control
When you focus on the steps in the process
32. It is clear that the media is completely controlled by what?
Conceptual differentiation
Prescription drugs
Many companies
Determines a person's media exposure habits
33. What is telescoping?
Can be at risk & shaped by media & own life factors
Strong personal locus
When you focus on the steps in the process
Field independency
34. What are the three personal factors of fluctuation?
Developmental maturity & knowledge structures & media exposure habits
Motivations & states & degree of identification
Field independency
Prescription drugs
35. What are the two types of thinking?
Vertical and lateral
Influences
Flow & telescoping
Shared commons & need for social connection & & attraction of advertisers
36. What percentage of video games earn a profit?
Goals & drives
3%
Field independency & type of intelligence & type of thinking & conceptual differentiation
Promotes
37. What is the ability to memorize facts?
Focus on steps in the process
Medical workers
Media deregulation
Crystalline intelligence
38. What is an effect that happens during exposure to the media messages?
High paid
Media content
Immediate
Being immersed deeply in a task that they lose track of time and place
39. What is telescoping?
When you focus on the steps in the process
Flow & telescoping
Goals & drives
Shared commons & need for social connection & & attraction of advertisers
40. What are some fluctuation factors?
Conceptual differentiation
Largest amount of knowledge
Dramas and situation comedies
State of mind & motivation & & degree of identification
41. The pattern of the population of television characters is ______ the pattern of people in the real world
High paid
Different from
Vertical and lateral
Federal Communications Commission
42. What are the two types of intelligence?
Crystalline & fluid
An attitudinal-type effect
Concentration & consolidation & centralization
Field independency
43. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
Emotional
Whites
State
Small
44. What was the biggest deal between any two media companies?
Media concentration & media deregulation
Different from
Immediate and long-term
Viacom & CBS
45. according to the textbook & _____ are more likely to be represented in the television world than the real world.
African Americans
Opportunities vs addictions & goals
Explorers & socializers & achievers & controllers
Process effects
46. What is flow?
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
The media can provide us with information
Antisocial vs prosocial
Being immersed deeply in a task that they lose track of time and place
47. What are stereotypes on tv?
Text & television
Strong personal locus
Positive because they are easy for viewers to recognize
Sex & violence & language & sexual orientation
48. Over time & the government has been _______________ with regard to who controls the media
Explorers & socializers & achievers & controllers
Medical workers
Relaxing regulations
Penetration
49. What ethnicity is overrepresented on tv?
Whites
Harder
The typical level of risk for an effect
Social and economic
50. In the formula & What are the 2 constraints?
Emotional
The media can provide us with information
Unintentional effects
By medium & society