Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...






2. What are the four types of niche audiences?






3. What are the two types of responsibilites in advertising?






4. What are the 3 subgenres of drama?






5. What is a belief that control of important institutions should be in the hands of many through decentralization?






6. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






7. _______________ frequently occur when you are in a state of automaticity.






8. What government organization monitors tv and radio programming to determine if it is obscene or not?






9. Your _______ when you consume media content can alter your perception of and reaction to the content?






10. What marital status is more represented on tv?






11. Which type of violence is most prevalent on television?






12. The media can have long and short term effects on what?






13. What occupation is more represented on tv?






14. What is the process of flow?






15. What was the biggest deal between any two media companies?






16. The video industry has 'a good deal of vertical integration'. What does this mean?






17. What are the two competing values?






18. What is a wiki?






19. What was the first form of media games?






20. Describe baseline effects.






21. What are the two types of media effects?






22. interactive media games are In what stage of development?






23. What does localism serve the needs of?






24. What is telescoping?






25. according to the textbook & _____ are more likely to be represented in the television world than the real world.






26. When a digital game has been designed well & it delivers an experience to players through what?






27. Give an example of the content of messages






28. _______________ are societal changes that occur over a long period of time.






29. What are stereotypes on tv?






30. What is the middleware market?






31. When did the innovation stage for interactive media games begin?






32. What is the long-term behavioral effect?






33. What is the long-term emotional effect?






34. What does the personal locus do?

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35. When creating a new tv series & producers must work around various constraints. What are some constraints?






36. Issues of concern regarding merger activity includes what?






37. What does attitudinal effects create and shape?






38. What are the two types of thinking?






39. In order to appeal to audiences & most stories begin with what?






40. What are the three states of personal factors in fluctuation?






41. What was significant about the Communications Act 1934?

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42. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products






43. What is baseline effects?






44. What are the three parts of efficiency?






45. What are the two types of thinking?






46. Unintentional effects often occur when we are in a state of...






47. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?






48. What are characteristics that have shaped the development of interactive media?






49. What does a cognitive-effect means?






50. when does immediate effects occur?