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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Which type of violence is most prevalent on television?
When fewer people control the media& there's a narrow range of voices
Attitudinal
Verbal violence
Institutions
2. What is our personal locus made up of?
Physiological
Macro-level effects
Goals & drives
Medical workers
3. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...
Happiness is found in having things
An informed decision
Flow
Manifest and process
4. What are characteristics that have shaped the development of interactive media?
Pay for placement
A temporary effect
Shared commons & need for social connection & & attraction of advertisers
Factual and social
5. In what way (s) does advertising make us too materialistic?
Manifest and process
We keep asking for more products
Physiological
Recognize elements of the story
6. Every day & our baseline of media effects what?
The media can provide us with information
Can be at risk & shaped by media & own life factors
Websites that allow users to add & edit material
Developmental maturity & knowledge structures & media exposure habits
7. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values
Conservative
Macro-level effects
65+ years of age
More married women
8. What government organization monitors tv and radio programming to determine if it is obscene or not?
An informed decision
Federal Communications Commission
Physiological
Being immersed deeply in a task that they lose track of time and place
9. What are the four cognitive abilities?
Cognitive
A temporary effect
Focus on steps in the process
Field independency & type of intelligence & type of thinking & conceptual differentation
10. In the formula & What are the 2 constraints?
Fluid intelligence
Emotional
Focus on steps in the process
By medium & society
11. when one media company buys smaller companies of the same type & what type of concentration is this?
Horizontal & vertical & conglomerate
When game developers market their game code to other game developers
Horizontal
When game developers market their game code to other game developers
12. The three forces that have shaped the development of the interactive mass media
An attitudinal-type effect
Concentration
Toilets & schools & video games & etc.
Shared commons & need for social networking & attraction of advertising support
13. What is a wiki?
Flow & telescoping
By medium & society
Websites that allow users to add & edit material
Institutions
14. What was it when ownership rules were relaxed?
Real world vs media world
Prescription drugs
Media concentration
Easily noticable
15. When one media company buys companies that are buyers or suppliers to create integration in the production and distribution of messages & what type of concentration is this?
Concentrated
Vertical
They are interactive
Concentration & consolidation & centralization
16. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?
Determines a person's media exposure habits
Cognitive
Physiological
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
17. What are the 3 developmental maturities?
Cognitive & emotional & moral
1980s & 1990s
Arcade games
Crysalline and fluid
18. What is subliminal advertising
Relates to the unconscious effects of advertising
Invisible & visible
Intentional
Federal Communications Commission
19. Like other media & the internet is now mature enough to suffer from...
Harder
Concentration
Create successful products
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
20. What is Web 2.0?
65+ years of age
Cognitive & emotional & moral
People share their work through open web sites
Broadcasters to serve the public interest & convenience & and necessity
21. What are the 3 media factors in fluctuation?
Content of messages & context of portrayals & cognitive complexity of content
Localism and efficiency
Field independency & type of intelligence & type of thinking & conceptual differentation
Process effects
22. what force competes against the ethnic of localism?
Being immersed so deeply into a task so they lose track of all time and place
Crysalline and fluid
Efficiency
Always occurring
23. What was significant about the Communications Act 1934?
24. What are the four genres in the formula?
Field independency
Advertisers manipulating us into buying things we don't need
Required broadcasters to serve the public's interest & convenience & & necessity
Drama & comedy & romance & reality series
25. What are the four controversial content elements?
Localism
Sex & violence & language & sexual orientation
Cognitive
Conservative
26. ______ are the influences we experience constantly from our exposure to media messages?
People have control and control is decentralized
Establish awareness of products & existence of products
The creation & formulas & & the social values of consumers
Process effects
27. Name the two types of process effects?
Can be at risk & shaped by media & own life factors
Field independency
Manifest and process
Baseline & fluctuation
28. The business trend to consolidate has grown stronger than the government's impulse to...
Cultivation & reinforcement
The company that owns the platform also develops the games and distributes them
Conceptual differentiation
Regulate
29. What is a mystery?
Telescoping
Determines a person's media exposure habits
Try to solve the plot
Relates to the unconscious effects of advertising
30. There is a trend of ______________ of ownership in the media
Process effects
An informed decision
Concentration
Baseline & fluctuation
31. When a media company buys a combination of other media or non media businesses & This is what type of concentration?
Establish awareness of products & existence of products
Media concentration & media deregulation
Social and economic
Conglomerate
32. When a digital game has been designed well & it delivers an experience to players through what?
Flow & telescoping
Unintentional effects
Conglomerate
A temporary effect
33. When does invisible stereotyping occur?
Media concentration & media deregulation
When whole segments of the population are ignored
Desensitization
The control of important institutions in the hads of all people
34. when one media company buys smaller companies of the same type & what type of concentration is this?
The media can provide us with information
Horizontal
Media content
Desensitization
35. What is WOW?
World of Warcraft & $15 per month & an online game & most successful video game in the world
Emotional
Attitudinal
Efficiency
36. According to the _______________ is the most challenging medium for telling stories
High paid
Cognitive & emotional & moral
Process effects
Text & television
37. When creating a new tv series & producers must work around various constraints. What are some constraints?
The creation & formulas & & the social values of consumers
Try to solve the plot
CEOs holding a greater concentration of power
When game developers market their game code to other game developers
38. Over time & the government has been _______________ with regard to who controls the media
When game developers market their game code to other game developers
Concentrated
Typical level of risk for an effect
Relaxing regulations
39. What is our personal locus made up of?
Goals & drives
State of mind & motivation & & degree of identification
Text & television
Horizontal & vertical & conglomerate
40. What is baseline effects?
Text & television
Goals & drives
Automaticy
Typical level of risk for an effect
41. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
Ownership rules are relaxed
People have control and control is decentralized
Can be at risk & shaped by media & own life factors
6
42. What percent of a typical newspaper is advertising?
Displacement of other activities
Invisible & visible
60%
Concentration
43. What are the three personal factors of fluctuation?
Motivations & states & degree of identification
Displacement of other activities
Strong personal locus
Easily noticable
44. what type of health patterns are there?
Flow
Deceptive
Cognitive & emotional & moral
6
45. What does MMORPG stand for?
Wikis
Opinions & beliefs & and values
Massively Multiplayer Online Role Playing Game
60%
46. What is telescoping?
Try to solve the plot
Conservative
Conflict
When you focus on the steps in the process
47. What are the three parts of efficiency?
Prescription drugs
Concentration
The media can provide us with information
Concentration & consolidation & centralization
48. Creators use the formula to do what?
Create successful products
Can be at risk & shaped by media & own life factors
Flow & telescoping
Unintentional effects
49. Long-term effects are ________ to notice than immediate effects.
Federal Communications Commission
Flow & telescoping
Harder
State of mind & motivation & & degree of identification
50. What are the three states of personal factors in fluctuation?
Antisocial vs prosocial
Psychological & emotional & cognitive
People share their work through open web sites
Richer