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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What are the three elements to a general story formula?
Invisible & visible
Developmental maturity & knowledge structures & media exposure habits
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Conflict & climax & resolution
2. What is flow?
Physiological
Being immersed deeply in a task that they lose track of time and place
Richer
Field independency & type of intelligence & type of thinking & conceptual differentation
3. Describe baseline effects.
Emotional
Conflict & climax & resolution
Typical level of risk for an event
Field independency
4. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...
More married women
Pay for placement
State of mind & motivation & & degree of identification
An informed decision
5. What do media exposure habits focus its attention on?
When whole segments of the population are ignored
Media and messages
State
They eliminated the legal barrier to competition across markets
6. What are the four cognitive abilities?
Being immersed deeply in a task that they lose track of time and place
Field independency & type of intelligence & type of thinking & conceptual differentiation
Male
Opportunities vs addictions & goals
7. What is the ability to memorize facts?
Crystalline intelligence
When fewer people control the media& there's a narrow range of voices
State of mind & motivation & & degree of identification
Temporary
8. What percent of a typical newspaper is advertising?
Toilets & schools & video games & etc.
Media and personal
The control of important institutions in the hads of all people
60%
9. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
Emotional
Vertical and lateral
Can be at risk & shaped by media & own life factors
Action must build up
10. What are the three types of concentration?
Typical level of risk for an effect
Can be addictive
Prescription drugs
Horizontal & vertical & conglomerate
11. What happens in the media deregulation?
Concentration & consolidation & centralization
They eliminated the legal barrier to competition across markets
The creation & formulas & & the social values of consumers
They are interactive
12. The three forces that have shaped the development of the interactive mass media
Baseline & fluctuation
Shared commons & need for social networking & attraction of advertising support
Public interest & prevention of monopolies & promoting diversity
Concentrated
13. What must happen during television before commercial break?
An informed decision
Text & television
Action must build up
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
14. ________ are beneficial because they allow for the creation of collective knowledge
Crysalline and fluid
Drama & comedy & romance & reality series
Media concentration
Wikis
15. What ethnicity is overrepresented on tv?
Toilets & schools & video games & etc.
Whites
Penetration
Conflict & climax & resolution
16. What best reflects the effects the media has on us?
Always occurring
Promotes
Richer
Niche audiences
17. What does MMORPG stand for?
Unintentional effects
CEOs holding a greater concentration of power
Concentration & consolidation & centralization
Massively Multiplayer Online Role Playing Game
18. What are the six baseline influencing factors?
Male
Conflict & climax & resolution
Crystalline intelligence
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
19. Name the two types of process effects?
Unintentional effects
Baseline & fluctuation
The control of important institutions in the hads of all people
Largest amount of knowledge
20. What are the 3 subgenres of drama?
Explorers & socializers & achievers & controllers
Conservative
Tragedy & mystery & action/horror
Whites
21. What is flow?
During an exposure to a particular message
Media content
Being immersed deeply in a task that they lose track of time and place
State
22. What is WOW?
Telescoping
By medium & society
CEOs holding a greater concentration of power
World of Warcraft & $15 per month & an online game & most successful video game in the world
23. What are the four types of niche audiences?
Try to solve the plot
Pay for placement
Focus on steps in the process
Explorers & socializers & achievers & controllers
24. What is subliminal advertising
Deregulation & change in content & lack of access
Media content
Relates to the unconscious effects of advertising
Localism
25. What is a mystery?
Ownership rules are relaxed
Establish awareness of products & existence of products
Try to solve the plot
Dramas and situation comedies
26. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?
Telescoping
Manifest effect
Federal Communications Commission
Sex & violence & language & sexual orientation
27. The media can have long and short term effects on what?
Factual and social
Required broadcasters to serve the public's interest & convenience & & necessity
Institutions & society & individuals
Tragedy & mystery & action/horror
28. What government organization monitors tv and radio programming to determine if it is obscene or not?
Emotional
Federal Communications Commission
Harder
Ads making implicit claims that cannot be tested for the truth
29. What are the four cognitive abilities?
Federal Communications Commission
Individuals and society
Field independency & type of intelligence & type of thinking & conceptual differentiation
Flow
30. What are the two long-term attitudinal effects?
Cultivation & reinforcement
Required broadcasters to serve the public's interest & convenience & & necessity
Public interest & prevention of monopolies & promoting diversity
Field independency
31. In order to appeal to audiences & most stories begin with what?
High paid
Conflict
Media concentration & media deregulation
Social and economic
32. When a digital game has been designed well & it delivers an experience to players through what?
Media concentration & media deregulation
Hawaiian word wikiwiki
Flow & telescoping
The typical level of risk for an effect
33. What are the two types of intelligence?
High paid
Crysalline and fluid
Richer
Cognitive & emotional & moral
34. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?
Emotional
Many companies
Immediate
65+ years of age
35. What are the two types of factors in fluctuation?
The typical level of risk for an effect
Cultivation & reinforcement
Media and personal
Attitudinal
36. What does localism serve the needs of?
Individuals and society
Developmental maturity & knowledge structures & media exposure habits
Flow & telescoping
Can be at risk & shaped by media & own life factors
37. The number of ads for _______________ increases each year
Relates to the unconscious effects of advertising
African Americans
Prescription drugs
Efficiency
38. What is the long-term emotional effect?
Opportunities vs addictions & goals
Influences
Desensitization
A temporary effect
39. The three forces that have shaped the development of the interactive mass media
Viacom & CBS
Websites that allow users to add & edit material
Tragedy & mystery & action/horror
Shared commons & need for social networking & attraction of advertising support
40. Every day & our baseline of media effects what?
Baseline and fluctuation
Can be at risk & shaped by media & own life factors
Antisocial vs prosocial
Psychological & emotional & cognitive
41. what force competes against the ethnic of localism?
An informed decision
Efficiency
Shared commons & need for social connection & & attraction of advertisers
People have control and control is decentralized
42. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...
An informed decision
Discrimination and poverty impacting their lives
Physiological
Influences
43. Over time & the government has been _______________ with regard to who controls the media
Arcade games
When fewer people control the media& there's a narrow range of voices
Relaxing regulations
Relates to the unconscious effects of advertising
44. What are the three parts of efficiency?
Penetration
Conceptual differentiation
Concentration & consolidation & centralization
Influence of automatic bodily systems & beyond our conscious control
45. What is a physiological effect?
Localism and efficiency
Influence of automatic bodily systems & beyond our conscious control
Good vs evil
Toilets & schools & video games & etc.
46. What was the first form of media games?
Male
Baseline and fluctuation
Arcade games
1980s & 1990s
47. Give an example of the cognitive complexity of content
Penetration
Print vs tv news
Intentional
Concentration & consolidation & centralization
48. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?
Shared commons & need for social networking & attraction of advertising support
Explorers & socializers & achievers & controllers
Cognitive
They eliminated the legal barrier to competition across markets
49. Although African Americans are represented on television & portrayals rarely include....
Field independency
Manifest effect
Concentration
Discrimination and poverty impacting their lives
50. Describe manifest effects?
Easily noticable
Deregulation & change in content & lack of access
Male
Baseline and fluctuation