Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What do media exposure habits focus its attention on?






2. What are the 3 media factors in fluctuation?






3. What does MMORPG stand for?






4. What is a physiological effect?






5. What occupation is more represented on tv?






6. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






7. Playing interactive video games & particularly MMORPGs...






8. What are the four cognitive abilities?






9. People who have a ________________ have more awareness of the effects process






10. When a media company buys a combination of other media or non media businesses & This is what type of concentration?






11. Name the two types of process effects?






12. Popular criticism about advertising includes what?

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13. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...






14. What are the two timing factors?






15. Television programmers are essentially ____________ and fearful of offending viewers & so they present content that they believe reflects mainstream American values






16. to end up at the top of a Google search & a website must what?






17. the rationale for regulation in broadcasting is based on what?






18. What are the two major effects from the telecommunications competition & deregulation act of 1996?






19. The pattern of the population of television characters is ______ the pattern of people in the real world






20. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






21. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






22. What is the long-term behavioral effect?






23. What are the two competing values?






24. It is clear that the media is completely controlled by what?






25. What percentage of video games earn a profit?






26. what force competes against the ethnic of localism?






27. What is baseline effects?






28. Like media programming companies & advertising agencies are also...






29. Issues of concern regarding merger activity includes what?






30. When does visible stereotyping occur?






31. Your _______ when you consume media content can alter your perception of and reaction to the content?






32. What did the Communications Act of 1934 require?






33. What occupation is more represented on tv?






34. In what way (s) does advertising make us too materialistic?






35. the two most dominant genres in prime-time television from the 1970s-1990s were what?






36. What are the two main components in the demographics pattern?






37. What is Web 2.0?






38. What is Web 2.0?






39. Over time & the government has been _______________ with regard to who controls the media






40. Your _______ when you consume media content can alter your perception of and reaction to the content?






41. what types of audiences have marketers of digital games identified as?






42. What are the 3 subgenres of drama?






43. What are some fluctuation factors?






44. Who does marketing target?






45. 'Bad' language in the media is what?






46. What does the personal locus do?

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47. Describe fluctuation effects.






48. The intended effects of ads include what?






49. Where does the term wiki come from?






50. What is a mystery?