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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. In order to become media literate in interactive media & what do we need to establish?
Opportunities vs addictions & goals
Telescoping
Localism
Whites
2. The intended effects of ads include what?
Prescription drugs
Public interest & prevention of monopolies & promoting diversity
Establish awareness of products & existence of products
We keep asking for more products
3. Creators use the formula to do what?
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Motivations & states & degree of identification
Create successful products
Can be addictive
4. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?
Conceptual differentiation
Physiological
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Websites that allow users to add & edit material
5. What are the two types of intelligence?
Flow & telescoping
Discrimination and poverty impacting their lives
Crysalline and fluid
Cognitive & emotional & moral
6. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Field independency & type of intelligence & type of thinking & conceptual differentiation
Concentration & consolidation & centralization
6
7. Name the two types of process effects?
Baseline & fluctuation
Prescription drugs
Flow & telescoping
Cultivation & reinforcement
8. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th
Long-term
Localism
CEOs holding a greater concentration of power
65+ years of age
9. What is WOW?
Male
World of Warcraft & $15 per month & an online game & most successful video game in the world
Being immersed so deeply into a task so they lose track of all time and place
Cognitive & emotional & moral
10. What is the natural ability to distinguish the signal and the noise in any message?
They eliminated the legal barrier to competition across markets
Field independency
Conflict
Recognize elements of the story
11. What are the three personal factors of fluctuation?
Emotional
Influences
Motivations & states & degree of identification
Whites
12. What is the natural ability to distinguish the singal and the noise in any message?
Male
Field independency
Explorers & socializers & achievers & controllers
Psychological & emotional & cognitive
13. the rationale for regulation in broadcasting is based on what?
Process effects
60%
Can be at risk & shaped by media & own life factors
Public interest & prevention of monopolies & promoting diversity
14. What was significant about the Communications Act 1934?
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15. interactive media games are In what stage of development?
Positive because they are easy for viewers to recognize
Penetration
Condition audiences for repeat exposures
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
16. What did the Communications Act of 1934 require?
Concentration
Institutions
Broadcasters to serve the public interest & convenience & and necessity
The media can provide us with information
17. the two most dominant genres in prime-time television from the 1970s-1990s were what?
During an exposure to a particular message
High paid
Arcade games
Dramas and situation comedies
18. People who have a ________________ have more awareness of the effects process
Easily noticable
Happiness is found in having things
Strong personal locus
Cultivation & reinforcement
19. What was it when ownership rules were relaxed?
People share their work through open web sites
Media concentration & media deregulation
Concentration & consolidation & centralization
Media concentration
20. Describe manifest effects?
Easily noticable
Horizontal
Field independency
Media and messages
21. What is the long-term behavioral effect?
World of Warcraft & $15 per month & an online game & most successful video game in the world
Displacement of other activities
Concentration
Cognitive
22. What does MMORPG stand for?
Penetration
By medium & society
Massively Multiplayer Online Role Playing Game
Medical workers
23. The pattern of the population of television characters is ______ the pattern of people in the real world
Flow
Cultivation & reinforcement
Different from
Localism
24. Long-term effects are ________ to notice than immediate effects.
Advertisers manipulating us into buying things we don't need
Whites
Harder
Institutions & society & individuals
25. What are stereotypes on tv?
Positive because they are easy for viewers to recognize
Conservative
The company that owns the platform also develops the games and distributes them
Drama & comedy & romance & reality series
26. Creators use the formula to do what?
Field independency
Being immersed so deeply into a task so they lose track of all time and place
Create successful products
Social and economic
27. what three forces shape the development of interactive media?
Flow
Shared commons & need for social contact & attraction of advertisers
Typical level of risk for an effect
Confusing to the audience
28. What is a mystery?
Immediate and long-term
Concentration
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Try to solve the plot
29. The three forces that have shaped the development of the interactive mass media
Arcade games
Shared commons & need for social networking & attraction of advertising support
Cognitive
Media concentration & media deregulation
30. What was the first form of media games?
Easily noticable
Conglomerate
Media concentration & media deregulation
Arcade games
31. What are the two timing factors?
Action must build up
Hawaiian word wikiwiki
Attitudinal
Immediate and long-term
32. Popular criticism about advertising includes what?
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33. the rationale for regulation in broadcasting is based on what?
Social and economic
The company that owns the platform also develops the games and distributes them
Public interest & prevention of monopolies & promoting diversity
Explorers & socializers & achievers & controllers
34. When a digital game has been designed well & it delivers an experience to players through what?
Flow & telescoping
Concentration & consolidation & centralization
65+ years of age
Wikis
35. What are examples of baseline factors?
Horizontal & vertical & conglomerate
Developmental maturity & knowledge structures & media exposure habits
Always occurring
Crystalline intelligence
36. What is telescoping?
Ads making implicit claims that cannot be tested for the truth
When you focus on the steps in the process
Stereotypes
Automaticy
37. When did megamergers become popular?
1980s & 1990s
More likely to appear in comedies than dramas
Conservative
They eliminated the legal barrier to competition across markets
38. What does a cognitive-effect means?
Efficiency
The media can provide us with information
Can be addictive
Simplistic and objectionable ways
39. What is a physiological effect?
When you focus on the steps in the process
Media content
Vertical and lateral
Influence of automatic bodily systems & beyond our conscious control
40. What government organization monitors tv and radio programming to determine if it is obscene or not?
Federal Communications Commission
Crysalline and fluid
Explorers & socializers & achievers & controllers
Regulate
41. Where does the term wiki come from?
Relates to the unconscious effects of advertising
Hawaiian word wikiwiki
Desensitization
Easily noticable
42. It is clear that the media is completely controlled by what?
Medical workers
Many companies
To compare the tragic characters & make the audience feel better
Vertical
43. What is the most prevalent media effect?
Unintentional effects
A digital game player's focus on steps in the process
Cognitive
Long-term
44. Give an example of the cognitive complexity of content
Shared commons & need for social connection & & attraction of advertisers
Print vs tv news
Conflict & climax & resolution
Ads making implicit claims that cannot be tested for the truth
45. The media can have long and short term effects on what?
Telescoping
Institutions & society & individuals
Concentration
Concentration
46. A macro-type media effect refers to what?
Broadcasters to serve the public interest & convenience & and necessity
Sex & violence & language & sexual orientation
Institutions
Emotional
47. What is action/horror?
Localism
Good vs evil
Flow & telescoping
A temporary effect
48. The internet is considered a viral spiral because it _________ innovation due to its network structure
Promotes
Public interest & prevention of monopolies & promoting diversity
Psychological & emotional & cognitive
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
49. What are the three types of concentration?
Fluid intelligence
Tragedy & mystery & action/horror
Websites that allow users to add & edit material
Horizontal & vertical & conglomerate
50. A macro-type media effect refers to what?
High paid
Institutions
By medium & society
African Americans