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Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What is Web 2.0?






2. What is our personal locus made up of?






3. What does attitudinal effects create and shape?






4. Consumers use the formula to do what?






5. What two types of information is cognitive made up of?






6. What do media exposure habits focus its attention on?






7. What are the two types of thinking?






8. In what way (s) does advertising make us too materialistic?






9. What are the two long-term attitudinal effects?






10. What are the three types of concentration?






11. The media can have long and short term effects on what?






12. According to the _______________ is the most challenging medium for telling stories






13. What are the two types of thinking?






14. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






15. when one media company buys smaller companies of the same type & what type of concentration is this?






16. What are the six baseline influencing factors?






17. What is telescoping?






18. What ethnicity is overrepresented on tv?






19. What is the long-term emotional effect?






20. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






21. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?






22. what force competes against the ethnic of localism?






23. In order to appeal to audiences & most stories begin with what?






24. What is the ability to be creative?






25. What are the four cognitive abilities?






26. What are the two timing factors?






27. What is tragedy used for?






28. When a digital game has been designed well & it delivers an experience to players through what?






29. Describe manifest effects?






30. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th






31. Long-term effects are ________ to notice than immediate effects.






32. Over time & the government has been _______________ with regard to who controls the media






33. What was the biggest deal between any two media companies?






34. What is an effect that happens during exposure to the media messages?






35. The pattern of the population of television characters is ______ the pattern of people in the real world






36. What must happen during television before commercial break?






37. When does invisible stereotyping occur?






38. What are the two types of responsibilites in advertising?






39. What does localism serve the needs of?






40. What is the ability to memorize facts?






41. What are the six main criticisms of advertising?






42. What are the two types of intelligence?






43. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...






44. What does the term telescoping refer to?

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45. What are stereotypes on tv?






46. Popular criticism about advertising includes what?

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47. What are the 3 media factors in fluctuation?






48. When a media company buys a combination of other media or non media businesses & This is what type of concentration?






49. What is a baseline effect?






50. What is telescoping?