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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What best reflects the effects the media has on us?
Baseline & fluctuation
Determines a person's media exposure habits
Media deregulation
Always occurring
2. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
Many companies
Confusing to the audience
6
Localism
3. When did the innovation stage for interactive media games begin?
Hawaiian word wikiwiki
1950s
Fluid intelligence
Being immersed so deeply into a task so they lose track of all time and place
4. What are the two types of responsibilites in advertising?
People have control and control is decentralized
Social and economic
Strong personal locus
Public interest & prevention of monopolies & promoting diversity
5. What is a belief that control of important institutions should be in the hands of many through decentralization?
Real world vs media world
Localism
Positive because they are easy for viewers to recognize
Baseline and fluctuation
6. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?
Easily noticable
Manifest effect
An attitudinal-type effect
Explorers & socializers & achievers & controllers
7. What are the six baseline influencing factors?
By medium & society
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Drama & comedy & romance & reality series
Being immersed deeply in a task that they lose track of time and place
8. What is our personal locus made up of?
Harder
Promotes
Goals & drives
An attitudinal-type effect
9. What was it when ownership rules were relaxed?
Stereotypes
Media concentration
Motivations & states & degree of identification
Field independency & type of intelligence & type of thinking & conceptual differentation
10. People who have a ________________ have more awareness of the effects process
Media content
Strong personal locus
Many companies
Public interest & prevention of monopolies & promoting diversity
11. Example: after Dennis went to see a movie about The Holocaust & he became very sad about how inhumane man can be. What is this an example of?
Field independency
When whole segments of the population are ignored
Easily noticable
Emotional
12. In order to become media literate in interactive media & what do we need to establish?
Opportunities vs addictions & goals
Flow
Toilets & schools & video games & etc.
People have control and control is decentralized
13. What percent of a typical newspaper is advertising?
60%
Pay for placement
Discrimination and poverty impacting their lives
The media can provide us with information
14. according to the textbook & which occupation is the most prevalent in the television world?
Immediate
Influences
Massively Multiplayer Online Role Playing Game
Medical workers
15. What are the two main components in the demographics pattern?
Automaticy
Cognitive
Real world vs media world
1950s
16. Media ownership has big impact on...
1950s
When fewer people control the media& there's a narrow range of voices
Media content
Discrimination and poverty impacting their lives
17. what happens in the media concentration?
Federal Communications Commission
Manifest and process
Ownership rules are relaxed
Media and messages
18. When a digital game has been designed well & it delivers an experience to players through what?
Motivations & states & degree of identification
Flow & telescoping
Typical level of risk for an event
Baseline & fluctuation
19. What are the four cognitive abilities?
Shared commons & need for social contact & attraction of advertisers
High paid
Field independency & type of intelligence & type of thinking & conceptual differentiation
Telescoping
20. What are the four cognitive abilities?
Baseline and fluctuation
Field independency & type of intelligence & type of thinking & conceptual differentiation
Field independency & type of intelligence & type of thinking & conceptual differentation
Content of messages & context of portrayals & cognitive complexity of content
21. What is an effect that happens during exposure to the media messages?
Dramas and situation comedies
Text & television
Media concentration
Immediate
22. Where does the term wiki come from?
Developmental maturity & knowledge structures & media exposure habits
Social and economic
Hawaiian word wikiwiki
Long-term
23. What are the two types of factors in fluctuation?
When game developers market their game code to other game developers
Conservative
Media and personal
Discrimination and poverty impacting their lives
24. There is a trend of ______________ of ownership in the media
Wikis
Cultivation & reinforcement
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
Concentration
25. What do interactive games have the power to do?
Condition audiences for repeat exposures
Conglomerate
Flow & telescoping
Establish awareness of products & existence of products
26. Which type of violence is most prevalent on television?
A digital game player's focus on steps in the process
Largest amount of knowledge
Establish awareness of products & existence of products
Verbal violence
27. Give an example of the cognitive complexity of content
We keep asking for more products
Good vs evil
Print vs tv news
Focus on steps in the process
28. What do interactive games have the power to do?
Websites that allow users to add & edit material
Condition audiences for repeat exposures
They are interactive
Easily noticable
29. When did megamergers become popular?
Easily noticable
Simplistic and objectionable ways
Displacement of other activities
1980s & 1990s
30. What are the three personal factors of fluctuation?
Motivations & states & degree of identification
The company that owns the platform also develops the games and distributes them
Macro-level effects
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
31. What eliminated the legal barrier to competition across markets?
Positive because they are easy for viewers to recognize
Media deregulation
Simplistic and objectionable ways
Confusing to the audience
32. when does immediate effects occur?
Emotional
Action must build up
During an exposure to a particular message
Cognitive
33. People with the ___________________ learn the most from the media
Largest amount of knowledge
Media content
Manifest and process
Crystalline intelligence
34. What are the two long-term attitudinal effects?
Opportunities vs addictions & goals
Cultivation & reinforcement
Broadcasters to serve the public interest & convenience & and necessity
Concentration & consolidation & centralization
35. What are the three parts of efficiency?
Field independency & type of intelligence & type of thinking & conceptual differentiation
Can be addictive
Explorers & socializers & achievers & controllers
Concentration & consolidation & centralization
36. What age is more represented on tv?
Younger age
Can be addictive
Conglomerate
Automaticy
37. What are the two main components in the demographics pattern?
6
Real world vs media world
1950s
Conflict & climax & resolution
38. What two types of information is cognitive made up of?
Can be addictive
We keep asking for more products
Factual and social
Advertisers manipulating us into buying things we don't need
39. What occupation is more represented on tv?
People have control and control is decentralized
Factual and social
65+ years of age
High paid
40. What are the two types of factors in fluctuation?
Developmental maturity & knowledge structures & media exposure habits
Verbal violence
Always occurring
Media and personal
41. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.
Many companies
Influences
An attitudinal-type effect
1980s & 1990s
42. What is a baseline effect?
Crysalline and fluid
Media deregulation
The typical level of risk for an effect
Largest amount of knowledge
43. What is the ability to memorize facts?
Crystalline intelligence
Institutions
Crystalline & fluid
Shared commons & need for social connection & & attraction of advertisers
44. What are the four controversial content elements?
When fewer people control the media& there's a narrow range of voices
Vertical
An informed decision
Sex & violence & language & sexual orientation
45. what happens in the media concentration?
When fewer people control the media& there's a narrow range of voices
Media and personal
Ownership rules are relaxed
Temporary
46. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?
A temporary effect
Many companies
Crysalline and fluid
Physiological
47. Give an example of the content of messages
Localism
They are interactive
Antisocial vs prosocial
Horizontal
48. What are the four types of niche audiences?
Physiological
Explorers & socializers & achievers & controllers
Create successful products
Invisible & visible
49. What is flow?
Whites
Influence of automatic bodily systems & beyond our conscious control
Flow & telescoping
Being immersed deeply in a task that they lose track of time and place
50. what force competes against the ethnic of localism?
Typical level of risk for an event
Conflict & climax & resolution
Cognitive
Efficiency