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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th
Create successful products
We keep asking for more products
Long-term
Crystalline & fluid
2. What are the 3 media factors in fluctuation?
3%
Attitudinal
Content of messages & context of portrayals & cognitive complexity of content
A temporary effect
3. In what 6 ways is advertising deceptive?
Toilets & schools & video games & etc.
Required broadcasters to serve the public's interest & convenience & & necessity
Vertical and lateral
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
4. 'Bad' language in the media is what?
Psychological & emotional & cognitive
Explorers & socializers & achievers & controllers
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
Institutions & society & individuals
5. What was it when ownership rules were relaxed?
World of Warcraft & $15 per month & an online game & most successful video game in the world
Media concentration
Advertisers manipulating us into buying things we don't need
Regulate
6. When creating a new tv series & producers must work around various constraints. What are some constraints?
Print vs tv news
The creation & formulas & & the social values of consumers
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
The control of important institutions in the hads of all people
7. _______________ are societal changes that occur over a long period of time.
Macro-level effects
Goals & drives
More likely to appear in comedies than dramas
Telescoping
8. Describe fluctuation effects.
Process effects
A temporary effect
Temporary
Automaticy
9. What percentage of video games earn a profit?
Manifest and process
Prescription drugs
CEOs holding a greater concentration of power
3%
10. What is a belief that control of important institutions should be in the hands of many through decentralization?
Simplistic and objectionable ways
Localism
Concentration & consolidation & centralization
Media content
11. Every day & our baseline of media effects what?
Recognize elements of the story
Concentration
Fluid intelligence
Can be at risk & shaped by media & own life factors
12. What eliminated the legal barrier to competition across markets?
Condition audiences for repeat exposures
World of Warcraft & $15 per month & an online game & most successful video game in the world
Media deregulation
Hawaiian word wikiwiki
13. What occupation is more represented on tv?
High paid
Media deregulation
Deregulation & change in content & lack of access
Federal Communications Commission
14. What are characteristics that have shaped the development of interactive media?
Vertical
1950s
Shared commons & need for social connection & & attraction of advertisers
The media can provide us with information
15. What are the four controversial content elements?
Sex & violence & language & sexual orientation
Hawaiian word wikiwiki
By medium & society
Cultivation & reinforcement
16. What do megamergers result in?
CEOs holding a greater concentration of power
Action must build up
Confusing to the audience
The typical level of risk for an effect
17. What are the three personal factors of fluctuation?
Motivations & states & degree of identification
Media and personal
Institutions & society & individuals
More married women
18. What are the two long-term attitudinal effects?
The control of important institutions in the hads of all people
Cultivation & reinforcement
Influence of automatic bodily systems & beyond our conscious control
Conglomerate
19. What is an effect that happens during exposure to the media messages?
A temporary effect
People share their work through open web sites
Influence of automatic bodily systems & beyond our conscious control
Immediate
20. Which type of violence is most prevalent on television?
Verbal violence
Horizontal
World of Warcraft & $15 per month & an online game & most successful video game in the world
Immediate and long-term
21. What is one of the characteristics that differentiate mass media games or video games from other mass media?
Media concentration
Harder
Immediate
They are interactive
22. When did the innovation stage for interactive media games begin?
1950s
Individuals and society
Factual and social
Invisible & visible
23. Every day & our baseline of media effects what?
Can be at risk & shaped by media & own life factors
By medium & society
Influence of automatic bodily systems & beyond our conscious control
Massively Multiplayer Online Role Playing Game
24. What are the six baseline influencing factors?
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Concentration
Cognitive
Long-term
25. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
High paid
6
Crystalline & fluid
Vertical and lateral
26. The number of ads for _______________ increases each year
High paid
Male
Prescription drugs
Shared commons & need for social networking & attraction of advertising support
27. What is the long-term behavioral effect?
Displacement of other activities
Richer
Cognitive
Shared commons & need for social networking & attraction of advertising support
28. Unintentional effects often occur when we are in a state of...
Automaticy
State of mind & motivation & & degree of identification
Conglomerate
Cognitive
29. In order to become media literate in interactive media & what do we need to establish?
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
Opportunities vs addictions & goals
Psychological & emotional & cognitive
Sex & violence & language & sexual orientation
30. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th
Long-term
Institutions
Broadcasters to serve the public interest & convenience & and necessity
When fewer people control the media& there's a narrow range of voices
31. What are some examples of where advertisements can be found?
Small
Field independency & type of intelligence & type of thinking & conceptual differentiation
Toilets & schools & video games & etc.
People have control and control is decentralized
32. What is Web 2.0?
People share their work through open web sites
Explorers & socializers & achievers & controllers
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Media concentration & media deregulation
33. When a digital game has been designed well & it delivers an experience to players through what?
Can be at risk & shaped by media & own life factors
Flow & telescoping
Cognitive
Largest amount of knowledge
34. When did megamergers become popular?
An informed decision
Whites
1980s & 1990s
Small
35. What are the six main criticisms of advertising?
Field independency & type of intelligence & type of thinking & conceptual differentiation
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
Required broadcasters to serve the public's interest & convenience & & necessity
Cultivation & reinforcement
36. what force competes against the ethnic of localism?
Condition audiences for repeat exposures
Emotional
Efficiency
Flow
37. the rationale for regulation in broadcasting is based on what?
They are interactive
Conflict
Public interest & prevention of monopolies & promoting diversity
Typical level of risk for an event
38. What is the ability to memorize facts?
They are interactive
Medical workers
Crystalline intelligence
Vertical
39. It is clear that the media is completely controlled by what?
The media can provide us with information
Opinions & beliefs & and values
Toilets & schools & video games & etc.
Many companies
40. What occupation is more represented on tv?
High paid
The control of important institutions in the hads of all people
Public interest & prevention of monopolies & promoting diversity
Cultivation & reinforcement
41. ________ are beneficial because they allow for the creation of collective knowledge
Crysalline and fluid
Typical level of risk for an effect
Media concentration
Wikis
42. The media can have long and short term effects on what?
Institutions & society & individuals
Many companies
State
Crystalline & fluid
43. The media can have long and short term effects on what?
State of mind & motivation & & degree of identification
Harder
Conglomerate
Institutions & society & individuals
44. What percentage of video games earn a profit?
Localism and efficiency
Media content
3%
Psychological & emotional & cognitive
45. What is the natural ability to distinguish the singal and the noise in any message?
Verbal violence
Field independency
1950s
Dramas and situation comedies
46. what 2 major effects did the telecommunications competition and deregulation act of 1996 have?
Being immersed deeply in a task that they lose track of time and place
Process effects
Media concentration & media deregulation
Localism
47. What are the three personal factors of fluctuation?
Localism
Flow & telescoping
Wikis
Motivations & states & degree of identification
48. What is puffery?
More likely to appear in comedies than dramas
The media can provide us with information
Flow & telescoping
Ads making implicit claims that cannot be tested for the truth
49. The three forces that have shaped the development of the interactive mass media
Intentional
Shared commons & need for social networking & attraction of advertising support
Influences
Invisible & visible
50. What are the three elements to a general story formula?
Emotional
Crystalline intelligence
Conflict & climax & resolution
Field independency & type of intelligence & type of thinking & conceptual differentation