Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products






2. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






3. What occupation is more represented on tv?






4. What is baseline effects?






5. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?






6. What is a physiological effect?






7. What does attitudinal effects create and shape?






8. What is the ability to be creative?






9. What is a baseline effect?






10. What are the two major effects from the telecommunications competition & deregulation act of 1996?






11. The intended effects of ads include what?






12. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?






13. People who have a ________________ have more awareness of the effects process






14. Who does marketing target?






15. What are the two types of process effects?






16. What are the three states of personal factors in fluctuation?






17. What marital status is more represented on tv?






18. When creating a new tv series & producers must work around various constraints. What are some constraints?






19. Give an example of the content of messages






20. When did the innovation stage for interactive media games begin?






21. What happens in the media deregulation?






22. Consumers use the formula to do what?






23. Concentration & consolidation & and centralization challenges and potentially retrains the ethnic of...






24. What is the process of flow?






25. What are the two competing values?






26. Describe fluctuation effects.






27. _______________ frequently occur when you are in a state of automaticity.






28. Describe manifest effects?






29. What was the first form of media games?






30. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?






31. When did the innovation stage for interactive media games begin?






32. A macro-type media effect refers to what?






33. What are the three personal factors of fluctuation?






34. What is Web 2.0?






35. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?






36. Issues of concern regarding merger activity includes what?






37. What are the two long-term attitudinal effects?






38. Unintentional effects often occur when we are in a state of...






39. In order to become media literate in interactive media & what do we need to establish?






40. What is WOW?






41. What are the three parts of efficiency?






42. When does invisible stereotyping occur?






43. What does attitudinal effects create and shape?






44. According to the _______________ is the most challenging medium for telling stories






45. Playing interactive video games & particularly MMORPGs...






46. What are the two main components in the demographics pattern?






47. What is puffery?






48. What are the four cognitive abilities?






49. What are the two timing factors?






50. What does localism serve the needs of?