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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Issues of concern regarding merger activity includes what?
Easily noticable
Deregulation & change in content & lack of access
Massively Multiplayer Online Role Playing Game
Individuals and society
2. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.
A temporary effect
Content of messages & context of portrayals & cognitive complexity of content
Influences
Broadcasters to serve the public interest & convenience & and necessity
3. When creating a new tv series & producers must work around various constraints. What are some constraints?
Deregulation & change in content & lack of access
People have control and control is decentralized
The creation & formulas & & the social values of consumers
The typical level of risk for an effect
4. When does a digital game player get deeply immersed in the game and loses all track of time and place?
Flow
Broadcasters to serve the public interest & convenience & and necessity
Motivations & states & degree of identification
3%
5. What does attitudinal effects create and shape?
Typical level of risk for an effect
Opinions & beliefs & and values
Automaticy
Displacement of other activities
6. What are the six baseline influencing factors?
A digital game player's focus on steps in the process
Younger age
Simplistic and objectionable ways
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
7. What are the two types of intelligence?
Crystalline & fluid
People have control and control is decentralized
Conflict
Media and personal
8. What marital status is more represented on tv?
More married women
Being immersed so deeply into a task so they lose track of all time and place
State
Positive because they are easy for viewers to recognize
9. What are the three parts of efficiency?
Vertical
Long-term
Concentration & consolidation & centralization
Horizontal & vertical & conglomerate
10. the two most dominant genres in prime-time television from the 1970s-1990s were what?
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Concentration & consolidation & centralization
Dramas and situation comedies
Conglomerate
11. Who does marketing target?
Try to solve the plot
Toilets & schools & video games & etc.
Being immersed deeply in a task that they lose track of time and place
Niche audiences
12. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?
Vertical and lateral
Establish awareness of products & existence of products
Telescoping
Vertical and lateral
13. When one media company buys companies that are buyers or suppliers to create integration in the production and distribution of messages & what type of concentration is this?
Public interest & prevention of monopolies & promoting diversity
Vertical
Horizontal
Cognitive & emotional & moral
14. The internet is considered a viral spiral because it _________ innovation due to its network structure
60%
Promotes
65+ years of age
Vertical and lateral
15. What percentage of video games earn a profit?
3%
1950s
Federal Communications Commission
Richer
16. _______________ are societal changes that occur over a long period of time.
1950s
60%
Influence of automatic bodily systems & beyond our conscious control
Macro-level effects
17. ________ are beneficial because they allow for the creation of collective knowledge
A temporary effect
When you focus on the steps in the process
Wikis
Immediate and long-term
18. What is a belief that control of important institutions should be in the hands of many through decentralization?
Horizontal
Localism
When game developers market their game code to other game developers
Vertical and lateral
19. What are the six baseline influencing factors?
Social and economic
Richer
By medium & society
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
20. What are the two types of thinking?
Vertical and lateral
African Americans
Determines a person's media exposure habits
World of Warcraft & $15 per month & an online game & most successful video game in the world
21. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th
Long-term
Federal Communications Commission
Field independency
Factual and social
22. What best reflects the effects the media has on us?
Many companies
Horizontal
Attitudinal
Always occurring
23. if you ever watch a newscast and come away with helpful information & you are experiencing what type of effect?
1950s
Media concentration & media deregulation
Wikis
Cognitive
24. What are the three elements to a general story formula?
Crysalline and fluid
Positive because they are easy for viewers to recognize
Conflict & climax & resolution
They eliminated the legal barrier to competition across markets
25. What is localism?
The control of important institutions in the hads of all people
Easily noticable
Media concentration & media deregulation
Goals & drives
26. In the formula & What are the 2 constraints?
Largest amount of knowledge
Manifest and process
By medium & society
Hawaiian word wikiwiki
27. what type of health patterns are there?
Deceptive
They eliminated the legal barrier to competition across markets
Younger age
Unintentional effects
28. What are the two types of thinking?
Always occurring
Vertical and lateral
Baseline & fluctuation
Immediate
29. The intended effects of ads include what?
Typical level of risk for an effect
Establish awareness of products & existence of products
Media concentration
Macro-level effects
30. Where does the term wiki come from?
Unintentional effects
Hawaiian word wikiwiki
Advertisers manipulating us into buying things we don't need
Shared commons & need for social connection & & attraction of advertisers
31. What is the ability to memorize facts?
Conservative
Social and economic
Crystalline intelligence
Attitudinal
32. What is action/horror?
Media and messages
Good vs evil
Desensitization
Conglomerate
33. What is the way people group and classify things?
Text & television
Fluid intelligence
Conceptual differentiation
Invisible & visible
34. What was significant about the Communications Act 1934?
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35. when one media company buys smaller companies of the same type & what type of concentration is this?
Emotional
State
Physiological
Horizontal
36. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?
Unintentional effects
Physiological
Small
Regulate
37. What is telescoping?
Required broadcasters to serve the public's interest & convenience & & necessity
Concentration & consolidation & centralization
Focus on steps in the process
Invisible & visible
38. Describe baseline effects.
Concentration
Typical level of risk for an event
The control of important institutions in the hads of all people
Sex & violence & language & sexual orientation
39. Over time & the government has been _______________ with regard to who controls the media
Relaxing regulations
State
Automaticy
Condition audiences for repeat exposures
40. according to the textbook & which occupation is the most prevalent in the television world?
Field independency
Medical workers
When fewer people control the media& there's a narrow range of voices
1980s & 1990s
41. When does invisible stereotyping occur?
During an exposure to a particular message
When whole segments of the population are ignored
Text & television
Broadcasters to serve the public interest & convenience & and necessity
42. What are the three states of personal factors in fluctuation?
Horizontal & vertical & conglomerate
Efficiency
Field independency
Psychological & emotional & cognitive
43. according to the textbook & _____ are more likely to be represented in the television world than the real world.
African Americans
Telescoping
A digital game player's focus on steps in the process
Field independency & type of intelligence & type of thinking & conceptual differentation
44. _______________ frequently occur when you are in a state of automaticity.
Advertisers manipulating us into buying things we don't need
Unintentional effects
Opinions & beliefs & and values
Wikis
45. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
Cognitive
6
Public interest & prevention of monopolies & promoting diversity
Temporary
46. What is the ability to be creative?
Media deregulation
Fluid intelligence
Media and messages
Horizontal
47. Name the two types of process effects?
Baseline and fluctuation
Baseline & fluctuation
Media and messages
Crystalline intelligence
48. What is one of the characteristics that differentiate mass media games or video games from other mass media?
Advertisers manipulating us into buying things we don't need
They are interactive
Cultivation & reinforcement
Hawaiian word wikiwiki
49. what type of health patterns are there?
Happiness is found in having things
People share their work through open web sites
Localism
Deceptive
50. What are the three parts of efficiency?
1980s & 1990s
Concentration & consolidation & centralization
Psychological & emotional & cognitive
Positive because they are easy for viewers to recognize
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