Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products






2. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






3. to end up at the top of a Google search & a website must what?






4. What is puffery?






5. what type of health patterns are there?






6. When does a digital game player get deeply immersed in the game and loses all track of time and place?






7. Many media effects are...






8. Describe product claims?






9. What are the two main forms of stereotyping?






10. What is the natural ability to distinguish the signal and the noise in any message?






11. What is the ability to be creative?






12. What happens in the media deregulation?






13. Name the two types of process effects?






14. What does localism serve the needs of?






15. When did megamergers become popular?






16. according to the textbook & _____ are more likely to be represented in the television world than the real world.






17. What are the four types of niche audiences?






18. The pattern of the population of television characters is ______ the pattern of people in the real world






19. What is the natural ability to distinguish the singal and the noise in any message?






20. What marital status is more represented on tv?






21. What are the two types of factors in fluctuation?






22. What is the way people group and classify things?






23. what happens in the media concentration?






24. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...






25. What are the two types of factors in fluctuation?






26. What eliminated the legal barrier to competition across markets?






27. Your _______ when you consume media content can alter your perception of and reaction to the content?






28. What are the two types of thinking?






29. What are some examples of where advertisements can be found?






30. Popular criticism about advertising includes what?

Warning: Invalid argument supplied for foreach() in /var/www/html/basicversity.com/show_quiz.php on line 183


31. what three forces shape the development of interactive media?






32. Describe fluctuation effects.






33. 'Bad' language in the media is what?






34. Where does the term wiki come from?






35. When does visible stereotyping occur?






36. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






37. What percent of a typical newspaper is advertising?






38. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.






39. What are the two major effects from the telecommunications competition & deregulation act of 1996?






40. What are the four cognitive abilities?






41. What is our personal locus made up of?






42. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?






43. What are the four controversial content elements?






44. interactive media games are In what stage of development?






45. the rationale for regulation in broadcasting is based on what?






46. the two most dominant genres in prime-time television from the 1970s-1990s were what?






47. Playing interactive video games & particularly MMORPGs...






48. Give an example of the cognitive complexity of content






49. What was the biggest deal between any two media companies?






50. What are the two types of intelligence?