Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






2. In what 6 ways is advertising deceptive?






3. What are the four genres in the formula?






4. What is subliminal advertising






5. What are the two types of thinking?






6. Many media effects are...






7. What are the four controversial content elements?






8. What is a physiological effect?






9. the rationale for regulation in broadcasting is based on what?






10. What is tragedy used for?






11. What are the two types of intelligence?






12. What is the way people group and classify things?






13. What are the two types of intelligence?






14. what 2 major effects did the telecommunications competition and deregulation act of 1996 have?






15. What happens in the media deregulation?






16. Which type of violence is most prevalent on television?






17. The internet is considered a viral spiral because it _________ innovation due to its network structure






18. What is a baseline effect?






19. Name the two types of process effects?






20. When a media company buys a combination of other media or non media businesses & This is what type of concentration?






21. If you cry during a film & you are experiencing what type of effect?






22. Name the two types of process effects?






23. What best reflects the effects the media has on us?






24. The business trend to consolidate has grown stronger than the government's impulse to...






25. What are some examples of where advertisements can be found?






26. what three forces shape the development of interactive media?






27. According to the _______________ is the most challenging medium for telling stories






28. What is localism?






29. What does localism serve the needs of?






30. What gender is more popular on tv?






31. What do interactive games have the power to do?






32. Give an example of the content of messages






33. Issues of concern regarding merger activity includes what?






34. What are the 3 developmental maturities?






35. What government organization monitors tv and radio programming to determine if it is obscene or not?






36. 'Bad' language in the media is what?






37. What is one of the characteristics that differentiate mass media games or video games from other mass media?






38. In what 6 ways is advertising deceptive?






39. In order to appeal to audiences & most stories begin with what?






40. What are the three types of concentration?






41. on television & three-quarters of all characters are between the ages of 20 and 50. which age group is the most imbalanced in terms of representation on television?






42. What eliminated the legal barrier to competition across markets?






43. What is flow?






44. What are the two types of factors in fluctuation?






45. What does attitudinal effects create and shape?






46. according to the textbook & which occupation is the most prevalent in the television world?






47. What are the four controversial content elements?






48. Example: Jacob played a video game of crime life. He then joined a gang and pulled a knife on a police officer. What is this an example of?






49. What are the six main criticisms of advertising?






50. In tv & gays are what?