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Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What are the two types of media effects?






2. What is baseline effects?






3. What does the term telescoping refer to?

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4. Consumers use the formula to do what?






5. What was the first form of media games?






6. Issues of concern regarding merger activity includes what?






7. When does invisible stereotyping occur?






8. What is subliminal advertising






9. If you watch an action packed movie and your heart races & you are experiencing what type of emotion?






10. What are some fluctuation factors?






11. It is clear that the media is completely controlled by what?






12. What occupation is more represented on tv?






13. Describe fluctuation effects.






14. What is subliminal advertising






15. What does localism serve the needs of?






16. What are the four controversial content elements?






17. What is the ability to memorize facts?






18. What percent of a typical newspaper is advertising?






19. What are the four genres in the formula?






20. ______ are the influences we experience constantly from our exposure to media messages?






21. what force competes against the ethnic of localism?






22. the two most dominant genres in prime-time television from the 1970s-1990s were what?






23. The internet is considered a viral spiral because it _________ innovation due to its network structure






24. What is an effect that happens during exposure to the media messages?






25. interactive media games are In what stage of development?






26. What are some examples of where advertisements can be found?






27. What are examples of baseline factors?






28. Describe manifest effects?






29. What is WOW?






30. to end up at the top of a Google search & a website must what?






31. Example: Chris read a book about an incredible romance. the characters were beautiful & they never fought & and the weather was always perfect. after reading the book & chris's romantic relationship seemed lousy. What is this an example of?






32. What are the two types of intelligence?






33. What does the term telescoping refer to?

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34. Give an example of the content of messages






35. What are the three parts of efficiency?






36. What was the first form of media games?






37. What is a mystery?






38. When did megamergers become popular?






39. Many media effects are...






40. the rationale for regulation in broadcasting is based on what?






41. What marital status is more represented on tv?






42. What does MMORPG stand for?






43. What is the natural ability to distinguish the singal and the noise in any message?






44. What does the personal locus do?

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45. What is the ability to memorize facts?






46. What is the way people group and classify things?






47. What was it when ownership rules were relaxed?






48. What is action/horror?






49. According to the _______________ is the most challenging medium for telling stories






50. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th