Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. There is a trend of ______________ of ownership in the media






2. Consumers use the formula to do what?






3. When people 'blame the media' for causing a tragic event & they are not taking into account all the factors that influence behavior and are not making...






4. the rationale for regulation in broadcasting is based on what?






5. what types of audiences have marketers of digital games identified as?






6. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.






7. What marital status is more represented on tv?






8. What do megamergers result in?






9. When a digital game has been designed well & it delivers an experience to players through what?






10. What is a physiological effect?






11. What are the 3 media factors in fluctuation?






12. ________ are beneficial because they allow for the creation of collective knowledge






13. In order to appeal to audiences & most stories begin with what?






14. What are the two main components in the demographics pattern?






15. When a media company buys a combination of other media or non media businesses & This is what type of concentration?






16. What does MMORPG stand for?






17. example: when Ryan listened to patriotic music & he got shivers up his spine. This is an example of what?






18. What are stereotypes on tv?






19. What are the six main criticisms of advertising?






20. when one media company buys smaller companies of the same type & what type of concentration is this?






21. What was it when ownership rules were relaxed?






22. Creators use the formula to do what?






23. The business trend to consolidate has grown stronger than the government's impulse to...






24. What is the natural ability to distinguish the signal and the noise in any message?






25. What are the 3 subgenres of drama?






26. _______________ frequently occur when you are in a state of automaticity.






27. What are the two timing factors?






28. Explain localism






29. What is our personal locus made up of?






30. As advertising agencies become more concentrated & they become more interested in working with a ______ variety of companies and products






31. What are some examples of where advertisements can be found?






32. Describe manifest effects?






33. Who does marketing target?






34. Like media programming companies & advertising agencies are also...






35. What do megamergers result in?






36. What percentage of video games earn a profit?






37. What are the two types of thinking?






38. Which type of violence is most prevalent on television?






39. What are the two types of intelligence?






40. The internet is considered a viral spiral because it _________ innovation due to its network structure






41. What is tragedy used for?






42. What are the six baseline influencing factors?






43. _______________ are societal changes that occur over a long period of time.






44. What are the two types of thinking?






45. Over time & the government has been _______________ with regard to who controls the media






46. What are the six baseline influencing factors?






47. Describe manifest effects?






48. Name the two types of process effects?






49. What is action/horror?






50. What are the two types of factors in fluctuation?