Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. _______________ are societal changes that occur over a long period of time.






2. according to the textbook & which occupation is the most prevalent in the television world?






3. What are examples of baseline factors?






4. What are the two types of intelligence?






5. In what way (s) does advertising make us too materialistic?






6. What are the 3 developmental maturities?






7. Give an example of the content of messages






8. When does a digital game player get deeply immersed in the game and loses all track of time and place?






9. What are the three personal factors of fluctuation?






10. What are some examples of where advertisements can be found?






11. What is telescoping?






12. Issues of concern regarding merger activity includes what?






13. According to the _______________ is the most challenging medium for telling stories






14. Long-term effects are ________ to notice than immediate effects.






15. In what 6 ways is advertising deceptive?






16. What socioeconomic status is more represented?






17. Describe baseline effects.






18. What are the four controversial content elements?






19. according to the textbook & which occupation is the most prevalent in the television world?






20. What are the two types of factors in fluctuation?






21. What gender is more popular on tv?






22. What is the long-term behavioral effect?






23. Which type of violence is most prevalent on television?






24. Like other media & the internet is now mature enough to suffer from...






25. What is the ability to memorize facts?






26. What do megamergers result in?






27. What do media exposure habits focus its attention on?






28. What are the two competing values?






29. If you cry during a film & you are experiencing what type of effect?






30. What are the 3 media factors in fluctuation?






31. What was the first form of media games?






32. Over time & the government has been _______________ with regard to who controls the media






33. What do interactive games have the power to do?






34. Unintentional effects often occur when we are in a state of...






35. Describe product claims?






36. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.






37. Creators use the formula to do what?






38. What is the most prevalent media effect?






39. What does the personal locus do?

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40. What was the biggest deal between any two media companies?






41. What is the middleware market?






42. The number of ads for _______________ increases each year






43. what happens in the media concentration?






44. what types of audiences have marketers of digital games identified as?






45. ________________ are used in entertainment content because it is a way for audience members to access information quickly when introduced to a character






46. Like other media & the internet is now mature enough to suffer from...






47. What is our personal locus made up of?






48. The pattern of the population of television characters is ______ the pattern of people in the real world






49. What are the two major effects from the telecommunications competition & deregulation act of 1996?






50. The video industry has 'a good deal of vertical integration'. What does this mean?