Test your basic knowledge |

Media Literacy

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What ethnicity is overrepresented on tv?






2. the two most dominant genres in prime-time television from the 1970s-1990s were what?






3. Media ___________ in the same way other institutions do & such as parents & friends & education & or religion.






4. What is a belief that control of important institutions should be in the hands of many through decentralization?






5. When a digital game has been designed well & it delivers an experience to players through what?






6. What is baseline effects?






7. What are the 3 subgenres of drama?






8. If you cry during a film & you are experiencing what type of effect?






9. Long-term effects are ________ to notice than immediate effects.






10. People with the ___________________ learn the most from the media






11. What are the two timing factors?






12. What are the three parts of efficiency?






13. Creators use the formula to do what?






14. What are the two types of intelligence?






15. _______________ are societal changes that occur over a long period of time.






16. What percentage of video games earn a profit?






17. What eliminated the legal barrier to competition across markets?






18. What are the two types of process effects?






19. In what way (s) does advertising make us too materialistic?






20. What do media exposure habits focus its attention on?






21. What is the ability to be creative?






22. What is subliminal advertising






23. Give an example of the content of messages






24. What is puffery?






25. When does a digital game player get deeply immersed in the game and loses all track of time and place?






26. What is a baseline effect?






27. Over time & the government has been _______________ with regard to who controls the media






28. What is telescoping?






29. The intended effects of ads include what?






30. What is our personal locus made up of?






31. In order to appeal to audiences & most stories begin with what?






32. What are the six baseline influencing factors?






33. What are the two main forms of stereotyping?






34. What was the first form of media games?






35. Describe baseline effects.






36. What is the way people group and classify things?






37. what happens in the media concentration?






38. What are the three elements to a general story formula?






39. What are the three personal factors of fluctuation?






40. What is a baseline effect?






41. Consumers use the formula to do what?






42. In tv & gays are what?






43. In tv & gays are what?






44. What does the personal locus do?

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45. What are some fluctuation factors?






46. What are the two types of intelligence?






47. What is baseline effects?






48. What are the four types of niche audiences?






49. The business trend to consolidate has grown stronger than the government's impulse to...






50. What does attitudinal effects create and shape?