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Test your basic knowledge |
Media Literacy
Start Test
Study First
Subjects
:
literacy
,
journalism-and-media
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What are the four cognitive abilities?
When you focus on the steps in the process
Physiological
They eliminated the legal barrier to competition across markets
Field independency & type of intelligence & type of thinking & conceptual differentation
2. What are the three personal factors of fluctuation?
Developmental maturities & cognitive abilities & knowledge structures & sociological factors & lifestyle & personal locus & media exposure habits
Motivations & states & degree of identification
They are interactive
Whites
3. What are the two long-term attitudinal effects?
Deceptive
Cultivation & reinforcement
Broadcasters to serve the public interest & convenience & and necessity
During an exposure to a particular message
4. In the formula & What are the 2 constraints?
Easily noticable
Localism
Focus on steps in the process
By medium & society
5. What is telescoping?
When you focus on the steps in the process
Crystalline intelligence
Text & television
An attitudinal-type effect
6. Your _______ when you consume media content can alter your perception of and reaction to the content?
State
An attitudinal-type effect
Regulate
Emotional
7. What are the three types of concentration?
Deceptive
1950s
Text & television
Horizontal & vertical & conglomerate
8. The pattern of the population of television characters is ______ the pattern of people in the real world
Different from
The media can provide us with information
Recognize elements of the story
An informed decision
9. What are the two main forms of stereotyping?
1980s & 1990s
Invisible & visible
Whites
Vertical and lateral
10. A macro-type media effect refers to what?
Real world vs media world
Displacement of other activities
Institutions
Field independency & type of intelligence & type of thinking & conceptual differentation
11. What is the long-term emotional effect?
Influences
Desensitization
Displacement of other activities
To compare the tragic characters & make the audience feel better
12. Describe baseline effects.
Print vs tv news
Typical level of risk for an event
By medium & society
When whole segments of the population are ignored
13. What is flow?
Influence of automatic bodily systems & beyond our conscious control
Easily noticable
Being immersed deeply in a task that they lose track of time and place
When you focus on the steps in the process
14. interactive media games are In what stage of development?
Print vs tv news
Penetration
CEOs holding a greater concentration of power
Opportunities vs addictions & goals
15. according to the textbook & fewer than one in every _____ television shows that present sexual content will have any mention of risks or responsibilities of unprotected sex.
Hawaiian word wikiwiki
Media and messages
6
Localism
16. What is our personal locus made up of?
Goals & drives
Crystalline & fluid
Immediate and long-term
Confusing to the audience
17. There is a trend of ______________ of ownership in the media
Physiological
Determines a person's media exposure habits
Promotes
Concentration
18. You are asked to serve on a jury for a civil trial. because you have been watching CSI for years & you are thrilled to get to be a part of the trial. during the trial & there is no DNA evidence & like you expected there to be that convinces you of th
Being immersed deeply in a task that they lose track of time and place
Long-term
Unintentional effects
Immediate
19. Popular criticism about advertising includes what?
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20. Give an example of the content of messages
Media concentration & media deregulation
Social and economic
Public interest & prevention of monopolies & promoting diversity
Antisocial vs prosocial
21. When a digital game has been designed well & it delivers an experience to players through what?
Field independency & type of intelligence & type of thinking & conceptual differentation
Flow & telescoping
Institutions
Media concentration
22. What is flow?
Concentration
Discrimination and poverty impacting their lives
Being immersed deeply in a task that they lose track of time and place
Drama & comedy & romance & reality series
23. What are the four types of niche audiences?
Younger age
Dramas and situation comedies
Explorers & socializers & achievers & controllers
Sex & violence & language & sexual orientation
24. Like other media & the internet is now mature enough to suffer from...
Immediate and long-term
Concentration
3%
Try to solve the plot
25. When one media company buys companies that are buyers or suppliers to create integration in the production and distribution of messages & what type of concentration is this?
Happiness is found in having things
Individuals and society
Vertical
Unintentional effects
26. According to the _______________ is the most challenging medium for telling stories
Displacement of other activities
Promotes
Text & television
Opinions & beliefs & and values
27. What was significant about the Communications Act 1934?
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28. What is it called when a digital game player is focused on steps in a process to a greater accomplishment?
Relates to the unconscious effects of advertising
Horizontal & vertical & conglomerate
Baseline and fluctuation
Telescoping
29. Where does the term wiki come from?
Hawaiian word wikiwiki
Desensitization
Manifest and process
Conglomerate
30. According to the _______________ is the most challenging medium for telling stories
Opinions & beliefs & and values
Text & television
Efficiency
Concentration
31. 'Bad' language in the media is what?
Broadcasters to serve the public interest & convenience & and necessity
Localism
CEOs holding a greater concentration of power
Governed by the FCC & includes racial slurs & includes gender slurs & can lead to severe and immediate consequences
32. The internet is considered a viral spiral because it _________ innovation due to its network structure
Intentional
CEOs holding a greater concentration of power
Largest amount of knowledge
Promotes
33. What must happen during television before commercial break?
The media can provide us with information
Deceptive
Action must build up
They eliminated the legal barrier to competition across markets
34. When does a digital game player get deeply immersed in the game and loses all track of time and place?
Flow
Manipulates us into buying unnecessary items & makes us too materialistic & deceptive & manipulates us through subliminal advertising & excessive & perpetuates stereotypes
Stereotypes
Concentrated
35. What does localism serve the needs of?
More likely to appear in comedies than dramas
Individuals and society
Invisible & visible
Deregulation & change in content & lack of access
36. What are the two types of intelligence?
When fewer people control the media& there's a narrow range of voices
Antisocial vs prosocial
Field independency & type of intelligence & type of thinking & conceptual differentiation
Crysalline and fluid
37. People with the ___________________ learn the most from the media
Largest amount of knowledge
Stereotypes
Easily noticable
They eliminated the legal barrier to competition across markets
38. When did the innovation stage for interactive media games begin?
Largest amount of knowledge
Good vs evil
1950s
Concentration & consolidation & centralization
39. What is tragedy used for?
To compare the tragic characters & make the audience feel better
Deceptive
Concentration & consolidation & centralization
Cognitive & emotional & moral
40. In what 6 ways is advertising deceptive?
Pseudo-claims & comparison with unidentified other & comparison of product to its earlier form & irrelevant comparisons & pseudo-survey & juxtaposition
Influence of automatic bodily systems & beyond our conscious control
Simplistic and objectionable ways
Cognitive & emotional & moral
41. What is the natural ability to distinguish the signal and the noise in any message?
3%
To compare the tragic characters & make the audience feel better
Concentration
Field independency
42. What are some fluctuation factors?
State of mind & motivation & & degree of identification
Niche audiences
Institutions & society & individuals
Prescription drugs
43. What is WOW?
Tragedy & mystery & action/horror
World of Warcraft & $15 per month & an online game & most successful video game in the world
Field independency & type of intelligence & type of thinking & conceptual differentation
Automaticy
44. What is the middleware market?
When game developers market their game code to other game developers
Fluid intelligence
Media and personal
Factual and social
45. What percent of a typical newspaper is advertising?
60%
Prescription drugs
When game developers market their game code to other game developers
CEOs holding a greater concentration of power
46. What was significant about the Communications Act 1934?
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47. Your _______ when you consume media content can alter your perception of and reaction to the content?
Institutions
Concentration
State
Cognitive
48. Name the two types of process effects?
Field independency
Desensitization
Crystalline intelligence
Baseline & fluctuation
49. What is telescoping?
Media concentration
Websites that allow users to add & edit material
Focus on steps in the process
Promotes
50. _______________ frequently occur when you are in a state of automaticity.
Media concentration & media deregulation
Unintentional effects
They are interactive
By medium & society