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Media Vocab

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Recreation on television news of some event that is believed to have happened of which could have happened.






2. Online messages akin to billboards.






3. Ads in Magazines and Newspapers that interest take on the appearance of editorial content.






4. Psychological and behavorial measure of Ad-effectiveness designed to replace CPM.






5. Movies produced with full intention of providing several sequels.






6. The erosions of traditional distinctive style elements.






7. Film making characterized by reduced risk taking and more formulaic movies; business concerns are said to dominate artistic considerations.






8. How many people listening every 15 minutes.






9. Brief video episodes of television on mobile screens.






10. A communication system consisting of a group of broadcasting stations that all transmit the same programs.






11. Identifying and granting ownership of a given piece of expression to protect the creators interest.






12. A culture in which personal worth and identity reside not in the people themselves but in the products with which they surround themselves.






13. Early weekly British Publication that carried ads.






14. A telecommunication company required to carry messages.






15. The simultaneous downloading and accessing of digital audio or video data.






16. The ability to comprehand mass communication.






17. Tying two seperate but related shots in such a way that take new meaning.






18. Online billboards placed on the side of the webpage.






19. Aiming media content or consumer products at smaller - more specific audience.






20. Percentage of a markers total population that is reached by a piece of broadcast programming.






21. File compression software that permits streaming of digital audio and video data.






22. Placing ads in public places such as store floors - at gas pumps - in bathroom.






23. Recording of one artists music by another.






24. Commuter Papers - Free dailies designed for young commuters.






25. Film making using high tech cameras and digital filming.






26. Movies produced primarily for initial exhibition on theater screens.






27. Placement of commercials on various online sites.






28. Process of creating shared meaning between the mass and audience.






29. Lumiere brothers device that both photographed and projected action.






30. Involves the sale of a program that was originally run on network television: a rerun.






31. Advertising that the consumer actively accepts.






32. Media's content and grammar. Style and ability.






33. Weekly free pages with local events.






34. The delivery of radio over the internet directly to individual listeners.






35. Music custom selected by a disc jockey.






36. Ads to correct deceptive advertising.






37. Advertisers appeal to consumer groups of varying lifestyles - attitudes values and behavior patterns.






38. Granting equal carriage over phone and cable lines.






39. Freely downloaded software.






40. When local affiliates carry a network's program.






41. Recording based on conversion of sound onto 1's and 0's logged into milliseconds.






42. Sponsor-financing of movies to advance a manufactures product.






43. Free - alternative weeklies with a local and partical orientation.






44. Connecting multiple sets of single location or building to a single - master antenna.






45. Aiming broadcasting at a smaller audience.






46. Societies maintained through this - unites us - defines our realities and shapes the way we think - feel and act.






47. Media mainly used in computer networks such as the Internet.






48. Measuring the effectiveness of advertising messages by showing them to consumers.






49. Online magazine.






50. Software that gets direct downloads by passing servers.







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Can you answer 50 questions in 15 minutes?


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