Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A discussion adhering to parliamentary rules of proposition between two opposing sides






2. The feelings or emotions that are evoked from a word






3. The side that will argue the proposition






4. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






5. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






6. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






7. Assumes because one thing is allowed - worse things will occur after






8. An expressed opinion - statement - or point of view






9. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






10. What is the best or most accurate interpretation?






11. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






12. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






13. The generally held opinion held prior to the debate






14. An argument whose conclusion does not follow from its premise






15. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






16. An emotional appeal that stirs the feelings of the audience/reader/listener






17. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






18. Is it moral - right - wrong - ethical - pretty - ugly?






19. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






20. Claims attack the person and not the issue






21. The process of selecting - organizing - and interpreting our experiences






22. To treat one cause among many as if it is the single cause






23. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






24. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






25. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






26. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






27. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






28. The side that will oppose the proposition






29. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






30. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






31. Facts - figures - numbers - graphs - charts - polls - surveys






32. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






33. Inducement to act by argument or reasoning or entreaty






34. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






35. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






36. Sequential relationship is misinterpreted as causal (this caused that)






37. Questioning or proving the existence or actuality of some event - action - thing - person






38. The dictionary definition of a word






39. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






40. A fact that may be used to infer another fact






41. What is the best or most accurate definition?






42. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






43. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






44. Appeal to an unqualified expert






45. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






46. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






47. Statements claiming that some proposition is untrue or incorrect






48. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






49. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






50. A false argument; an argument that appears to be logical - but in fact is not logical