Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What is the best or most accurate definition?






2. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






3. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






4. The process of selecting - organizing - and interpreting our experiences






5. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






6. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






7. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






8. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






9. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






10. Statements claiming that some proposition is untrue or incorrect






11. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






12. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






13. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






14. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






15. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






16. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






17. Assumes that the premise is not ideal - but a wiser choice than the opponent's






18. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






19. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






20. Appeal to an unqualified expert






21. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






22. Assumes a statement's conclusion is true without any sufficient evidence






23. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






24. Inducement to act by argument or reasoning or entreaty






25. A fact that may be used to infer another fact






26. The side that will argue the proposition






27. The side that will oppose the proposition






28. A discussion adhering to parliamentary rules of proposition between two opposing sides






29. To treat one cause among many as if it is the single cause






30. The feelings or emotions that are evoked from a word






31. To reduce complex matters to an either/or logic






32. Sequential relationship is misinterpreted as causal (this caused that)






33. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






34. Does not acknowledge the possibility of a neutral position






35. Assumes because one thing is allowed - worse things will occur after






36. What is the best or most accurate interpretation?






37. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






38. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






39. Takes as evidence what it claims to prove






40. An argument whose conclusion does not follow from its premise






41. The generally held opinion held prior to the debate






42. An expressed opinion - statement - or point of view






43. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






44. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






45. Claims attack the person and not the issue






46. An emotional appeal that stirs the feelings of the audience/reader/listener






47. Facts - figures - numbers - graphs - charts - polls - surveys






48. What course of action should we take as a government - nation - country - or culture?






49. Questioning or proving the existence or actuality of some event - action - thing - person






50. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way