Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The side that will argue the proposition






2. What is the best or most accurate interpretation?






3. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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4. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






5. The process of selecting - organizing - and interpreting our experiences






6. Inducement to act by argument or reasoning or entreaty






7. Evidence supporting the team's position or used to denigrate or defeat the opposing view






8. Assumes a statement's conclusion is true without any sufficient evidence






9. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






10. What is the best or most accurate definition?






11. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






12. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






13. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






14. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






15. An emotional appeal that stirs the feelings of the audience/reader/listener






16. Does not acknowledge the possibility of a neutral position






17. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






18. An argument whose conclusion does not follow from its premise






19. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






20. The side that will oppose the proposition






21. Telling only positive things about something or someone - without giving evidence or facts






22. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






23. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






24. Facts - figures - numbers - graphs - charts - polls - surveys






25. The generally held opinion held prior to the debate






26. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






27. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






28. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






29. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






30. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






31. To reduce complex matters to an either/or logic






32. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






33. Sequential relationship is misinterpreted as causal (this caused that)






34. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






35. An expressed opinion - statement - or point of view






36. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






37. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






38. Appeal to an unqualified expert






39. A suggestion that is offered for consideration or acceptance






40. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






41. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






42. Assumes because one thing is allowed - worse things will occur after






43. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






44. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






45. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






46. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






47. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






48. What course of action should we take as a government - nation - country - or culture?






49. A discussion adhering to parliamentary rules of proposition between two opposing sides






50. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup