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Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Assumes because one thing is allowed - worse things will occur after






2. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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3. What is the best or most accurate interpretation?






4. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






5. Inducement to act by argument or reasoning or entreaty






6. Assumes a statement's conclusion is true without any sufficient evidence






7. Questioning or proving the existence or actuality of some event - action - thing - person






8. An emotional appeal that stirs the feelings of the audience/reader/listener






9. The side that will oppose the proposition






10. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






11. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






12. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






13. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






14. What course of action should we take as a government - nation - country - or culture?






15. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






16. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






17. Evidence supporting the team's position or used to denigrate or defeat the opposing view






18. A suggestion that is offered for consideration or acceptance






19. A false argument; an argument that appears to be logical - but in fact is not logical






20. To treat one cause among many as if it is the single cause






21. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






22. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






23. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






24. Facts - figures - numbers - graphs - charts - polls - surveys






25. The dictionary definition of a word






26. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






27. Sequential relationship is misinterpreted as causal (this caused that)






28. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






29. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






30. What is the best or most accurate definition?






31. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






32. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






33. To reduce complex matters to an either/or logic






34. A fact that may be used to infer another fact






35. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






36. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






37. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






38. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






39. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






40. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






41. Appeal to an unqualified expert






42. Statements claiming that some proposition is untrue or incorrect






43. The process of selecting - organizing - and interpreting our experiences






44. An expressed opinion - statement - or point of view






45. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






46. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






47. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






48. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






49. The side that will argue the proposition






50. Does not acknowledge the possibility of a neutral position







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Can you answer 50 questions in 15 minutes?


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