Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Inducement to act by argument or reasoning or entreaty






2. To treat one cause among many as if it is the single cause






3. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






4. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






5. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






6. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






7. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






8. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






9. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






10. Takes as evidence what it claims to prove






11. Assumes a statement's conclusion is true without any sufficient evidence






12. Questioning or proving the existence or actuality of some event - action - thing - person






13. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






14. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






15. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






16. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






17. What course of action should we take as a government - nation - country - or culture?






18. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






19. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






20. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






21. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






22. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






23. A false argument; an argument that appears to be logical - but in fact is not logical






24. A suggestion that is offered for consideration or acceptance






25. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






26. Statements claiming that some proposition is untrue or incorrect






27. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






28. A fact that may be used to infer another fact






29. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






30. Is it moral - right - wrong - ethical - pretty - ugly?






31. To reduce complex matters to an either/or logic






32. Evidence supporting the team's position or used to denigrate or defeat the opposing view






33. Assumes because one thing is allowed - worse things will occur after






34. Facts - figures - numbers - graphs - charts - polls - surveys






35. An expressed opinion - statement - or point of view






36. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






37. The side that will oppose the proposition






38. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






39. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






40. Claims attack the person and not the issue






41. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






42. Assumes that the premise is not ideal - but a wiser choice than the opponent's






43. Telling only positive things about something or someone - without giving evidence or facts






44. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






45. What is the best or most accurate interpretation?






46. The generally held opinion held prior to the debate






47. The side that will argue the proposition






48. The feelings or emotions that are evoked from a word






49. An argument whose conclusion does not follow from its premise






50. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position