Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Telling only positive things about something or someone - without giving evidence or facts






2. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






3. The side that will argue the proposition






4. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






5. What course of action should we take as a government - nation - country - or culture?






6. Statements claiming that some proposition is untrue or incorrect






7. The generally held opinion held prior to the debate






8. Evidence supporting the team's position or used to denigrate or defeat the opposing view






9. An emotional appeal that stirs the feelings of the audience/reader/listener






10. What is the best or most accurate definition?






11. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






12. The feelings or emotions that are evoked from a word






13. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






14. An expressed opinion - statement - or point of view






15. A fact that may be used to infer another fact






16. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






17. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






18. To reduce complex matters to an either/or logic






19. Takes as evidence what it claims to prove






20. Assumes a statement's conclusion is true without any sufficient evidence






21. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






22. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






23. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






24. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






25. Questioning or proving the existence or actuality of some event - action - thing - person






26. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






27. To treat one cause among many as if it is the single cause






28. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






29. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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30. The process of selecting - organizing - and interpreting our experiences






31. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






32. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






33. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






34. A false argument; an argument that appears to be logical - but in fact is not logical






35. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






36. An argument whose conclusion does not follow from its premise






37. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






38. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






39. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






40. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






41. The side that will oppose the proposition






42. Appeal to an unqualified expert






43. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






44. Assumes because one thing is allowed - worse things will occur after






45. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






46. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






47. The dictionary definition of a word






48. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






49. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






50. Inducement to act by argument or reasoning or entreaty