Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Appeal to an unqualified expert






2. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






3. Assumes a statement's conclusion is true without any sufficient evidence






4. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






5. Takes as evidence what it claims to prove






6. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






7. Is it moral - right - wrong - ethical - pretty - ugly?






8. The dictionary definition of a word






9. An expressed opinion - statement - or point of view






10. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






11. Statements claiming that some proposition is untrue or incorrect






12. The feelings or emotions that are evoked from a word






13. Assumes because one thing is allowed - worse things will occur after






14. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






15. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






16. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






17. What is the best or most accurate interpretation?






18. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






19. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






20. Does not acknowledge the possibility of a neutral position






21. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






22. What is the best or most accurate definition?






23. Telling only positive things about something or someone - without giving evidence or facts






24. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






25. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






26. A fact that may be used to infer another fact






27. Assumes that the premise is not ideal - but a wiser choice than the opponent's






28. To reduce complex matters to an either/or logic






29. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






30. The generally held opinion held prior to the debate






31. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






32. What course of action should we take as a government - nation - country - or culture?






33. Facts - figures - numbers - graphs - charts - polls - surveys






34. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






35. An argument whose conclusion does not follow from its premise






36. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






37. A discussion adhering to parliamentary rules of proposition between two opposing sides






38. The side that will oppose the proposition






39. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






40. Sequential relationship is misinterpreted as causal (this caused that)






41. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






42. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






43. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






44. Inducement to act by argument or reasoning or entreaty






45. A suggestion that is offered for consideration or acceptance






46. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






47. To treat one cause among many as if it is the single cause






48. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






49. Evidence supporting the team's position or used to denigrate or defeat the opposing view






50. The side that will argue the proposition