Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. To reduce complex matters to an either/or logic






2. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






3. Does not acknowledge the possibility of a neutral position






4. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






5. Evidence supporting the team's position or used to denigrate or defeat the opposing view






6. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






7. What is the best or most accurate definition?






8. Appeal to an unqualified expert






9. A suggestion that is offered for consideration or acceptance






10. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






11. Assumes that the premise is not ideal - but a wiser choice than the opponent's






12. Questioning or proving the existence or actuality of some event - action - thing - person






13. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






14. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






15. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style






16. Telling only positive things about something or someone - without giving evidence or facts






17. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






18. The side that will oppose the proposition






19. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






20. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






21. Assumes because one thing is allowed - worse things will occur after






22. Is it moral - right - wrong - ethical - pretty - ugly?






23. An emotional appeal that stirs the feelings of the audience/reader/listener






24. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






25. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






26. The side that will argue the proposition






27. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






28. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






29. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






30. Inducement to act by argument or reasoning or entreaty






31. Sequential relationship is misinterpreted as causal (this caused that)






32. The feelings or emotions that are evoked from a word






33. The generally held opinion held prior to the debate






34. To treat one cause among many as if it is the single cause






35. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






36. Claims attack the person and not the issue






37. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






38. The process of selecting - organizing - and interpreting our experiences






39. Statements claiming that some proposition is untrue or incorrect






40. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






41. The dictionary definition of a word






42. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






43. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






44. A discussion adhering to parliamentary rules of proposition between two opposing sides






45. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






46. A false argument; an argument that appears to be logical - but in fact is not logical






47. What is the best or most accurate interpretation?






48. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






49. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






50. Assumes a statement's conclusion is true without any sufficient evidence