Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






2. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






3. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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4. Facts - figures - numbers - graphs - charts - polls - surveys






5. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






6. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






7. A false argument; an argument that appears to be logical - but in fact is not logical






8. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






9. Claims attack the person and not the issue






10. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






11. Statements claiming that some proposition is untrue or incorrect






12. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






13. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






14. What is the best or most accurate definition?






15. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






16. An emotional appeal that stirs the feelings of the audience/reader/listener






17. Takes as evidence what it claims to prove






18. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






19. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






20. The side that will argue the proposition






21. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






22. A suggestion that is offered for consideration or acceptance






23. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






24. A fact that may be used to infer another fact






25. The dictionary definition of a word






26. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






27. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






28. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






29. What is the best or most accurate interpretation?






30. The generally held opinion held prior to the debate






31. To treat one cause among many as if it is the single cause






32. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






33. The side that will oppose the proposition






34. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






35. Assumes because one thing is allowed - worse things will occur after






36. Sequential relationship is misinterpreted as causal (this caused that)






37. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






38. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






39. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






40. Evidence supporting the team's position or used to denigrate or defeat the opposing view






41. What course of action should we take as a government - nation - country - or culture?






42. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






43. The feelings or emotions that are evoked from a word






44. A discussion adhering to parliamentary rules of proposition between two opposing sides






45. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






46. An argument whose conclusion does not follow from its premise






47. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






48. Appeal to an unqualified expert






49. Questioning or proving the existence or actuality of some event - action - thing - person






50. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family







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Can you answer 50 questions in 15 minutes?


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