Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Is it moral - right - wrong - ethical - pretty - ugly?






2. To reduce complex matters to an either/or logic






3. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






4. The feelings or emotions that are evoked from a word






5. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






6. An emotional appeal that stirs the feelings of the audience/reader/listener






7. Assumes because one thing is allowed - worse things will occur after






8. What is the best or most accurate definition?






9. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






10. Evidence supporting the team's position or used to denigrate or defeat the opposing view






11. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






12. Inducement to act by argument or reasoning or entreaty






13. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






14. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






15. The side that will argue the proposition






16. A false argument; an argument that appears to be logical - but in fact is not logical






17. A suggestion that is offered for consideration or acceptance






18. Does not acknowledge the possibility of a neutral position






19. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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20. Sequential relationship is misinterpreted as causal (this caused that)






21. What is the best or most accurate interpretation?






22. The side that will oppose the proposition






23. What course of action should we take as a government - nation - country - or culture?






24. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






25. Assumes a statement's conclusion is true without any sufficient evidence






26. Assumes that the premise is not ideal - but a wiser choice than the opponent's






27. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






28. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






29. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






30. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






31. Questioning or proving the existence or actuality of some event - action - thing - person






32. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






33. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






34. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






35. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






36. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






37. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






38. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






39. A fact that may be used to infer another fact






40. To treat one cause among many as if it is the single cause






41. The dictionary definition of a word






42. Claims attack the person and not the issue






43. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






44. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






45. Statements claiming that some proposition is untrue or incorrect






46. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






47. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






48. Takes as evidence what it claims to prove






49. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






50. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games