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Test your basic knowledge |
Persuasion
Start Test
Study First
Subject
:
soft-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A discussion adhering to parliamentary rules of proposition between two opposing sides
syllogism
Proof
perception
Debate
2. A false argument; an argument that appears to be logical - but in fact is not logical
essential information
fallacy
Ethos
proposition of interpretation
3. Claims attack the person and not the issue
Ad Hominem
claim
essential information
weasel words
4. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.
opinion
bandwagon
Post Hoc - Ergo Propter Hoc
components of an argument
5. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik
unique claim
physical evidence
proposition of interpretation
Denotation
6. Statements claiming that some proposition is untrue or incorrect
Rebuttal
propaganda
False Analogy
Proof
7. What course of action should we take as a government - nation - country - or culture?
proposition of policy
proposition of definition
dramatic evidence
testimonials
8. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?
dramatic evidence
basic rhetorical questions
Rebuttal
glittering generality
9. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c
Denotation
syllogism
Debate
bandwagon
10. Evidence supporting the team's position or used to denigrate or defeat the opposing view
evidence
Proof
syllogism
unique claim
11. An argument whose conclusion does not follow from its premise
unfinished claim
syllogism
proposition of policy
Non sequitur
12. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation
Status Quo
Logos
Propaganda
reason
13. The side that will argue the proposition
Logos
proposition of value
Proponent
Persuasion
14. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.
false dichotomy
nonessential information
Logos
Proponent
15. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.
essential information
plain folk
Non sequitur
claim
16. An expressed opinion - statement - or point of view
Limited Options ; Either/Or
claim
bandwagon
bias
17. An emotional appeal that stirs the feelings of the audience/reader/listener
Pathos
straw man
rhetorical claim
Debate
18. Assumes because one thing is allowed - worse things will occur after
common cause
bias
Slippery Slope
characteristics of a 'good' arguer
19. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li
basic rhetorical questions
Limited Options ; Either/Or
bias
unique claim
20. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified
perception
False Analogy
rhetoric
essential information
21. What is the best or most accurate interpretation?
branding
weasel words
proposition of interpretation
emotional appeal
22. Inducement to act by argument or reasoning or entreaty
testimonials
proposition of policy
Persuasion
Burden of Proof
23. The side that will oppose the proposition
Opposition
the unspoken premises of an enthymeme
Circular Reasoning
fact
24. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.
transfer
fallacy
Pathos
physical evidence
25. To treat one cause among many as if it is the single cause
emotional appeal
common cause
branding
fact
26. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family
unfinished claim
Slippery Slope
Burden of Proof
characteristics of a 'good' arguer
27. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness
Proposition
plain folk
Ethos
Begging the Question/Assertion
28. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y
bandwagon
fallacy
Circular Reasoning
propaganda
29. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way
snob appeal
perception
Pathos
Persuasion
30. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys
Opposition
avant-farde
False Analogy
Propaganda
31. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!
rhetoric
fact
unfinished claim
evidence
32. What is the best or most accurate definition?
Non sequitur
Opposition
proposition of definition
nonessential information
33. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.
Circular Reasoning
nonessential information
evidence
emotional appeal
34. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-
claim
Post Hoc - Ergo Propter Hoc
branding
the unspoken premises of an enthymeme
35. Facts - figures - numbers - graphs - charts - polls - surveys
characteristics of a 'good' arguer
statistical evidence
circumstantial evidence
proposition of interpretation
36. Assumes a statement's conclusion is true without any sufficient evidence
transfer
opinion
plain folk
Begging the Question/Assertion
37. Takes as evidence what it claims to prove
essential information
Ipse Dixit
Circular Reasoning
physical evidence
38. A fact that may be used to infer another fact
evidence
circumstantial evidence
syllogism
avant-farde
39. Does not acknowledge the possibility of a neutral position
Connotation
circumstantial evidence
Ipse Dixit
Limited Options ; Either/Or
40. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat
evidence
Lesser of Two Evils
unfinished claim
syllogism
41. Is it moral - right - wrong - ethical - pretty - ugly?
Connotation
basic rhetorical questions
proposition of value
Ad Hominem
42. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)
proposition of value
Ad Hominem
Logos
bias
43. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position
circumstantial evidence
Ad Hominem
Burden of Proof
opinion
44. Appeal to an unqualified expert
straw man
dramatic evidence
plain folk
Ipse Dixit
45. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument
Lesser of Two Evils
unfinished claim
false dichotomy
reason
46. Sequential relationship is misinterpreted as causal (this caused that)
Connotation
claim
Post Hoc - Ergo Propter Hoc
bandwagon
47. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s
bandwagon
proposition of policy
essential information
false dichotomy
48. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals
rhetoric
Ipse Dixit
Debate
reason
49. Telling only positive things about something or someone - without giving evidence or facts
glittering generality
components of an argument
Debate
evidence
50. The feelings or emotions that are evoked from a word
Connotation
Debate
Persuasion
syllogism