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Test your basic knowledge |
Persuasion
Start Test
Study First
Subject
:
soft-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)
false dichotomy
circumstantial evidence
basic rhetorical questions
dramatic evidence
2. Facts - figures - numbers - graphs - charts - polls - surveys
syllogism
physical evidence
statistical evidence
Non sequitur
3. An argument whose conclusion does not follow from its premise
Non sequitur
weasel words
perception
testimonials
4. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c
rhetoric
characteristics of a 'good' arguer
bandwagon
emotional appeal
5. Questioning or proving the existence or actuality of some event - action - thing - person
physical evidence
basic rhetorical questions
False Analogy
Limited Options ; Either/Or
6. Sequential relationship is misinterpreted as causal (this caused that)
Post Hoc - Ergo Propter Hoc
essential information
Status Quo
statistical evidence
7. Appeal to an unqualified expert
testimonials
Proponent
unfinished claim
Ipse Dixit
8. A suggestion that is offered for consideration or acceptance
Burden of Proof
Proposition
emotional appeal
snob appeal
9. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s
essential information
Circular Reasoning
dramatic evidence
Pathos
10. An emotional appeal that stirs the feelings of the audience/reader/listener
opinion
Pathos
Debate
Post Hoc - Ergo Propter Hoc
11. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position
Burden of Proof
Persuasion
Denotation
bandwagon
12. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals
rhetoric
characteristics of a 'good' arguer
Persuasion
testimonials
13. The dictionary definition of a word
dramatic evidence
Denotation
reason
Propaganda
14. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat
Proposition
plain folk
Rebuttal
syllogism
15. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!
proposition of definition
unfinished claim
fact
Pathos
16. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.
Proof
Opposition
weasel words
plain folk
17. The generally held opinion held prior to the debate
Connotation
Limited Options ; Either/Or
Begging the Question/Assertion
Status Quo
18. A fact that may be used to infer another fact
circumstantial evidence
fact
Propaganda
components of an argument
19. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation
unfinished claim
avant-farde
Propaganda
Ipse Dixit
20. An expressed opinion - statement - or point of view
claim
fallacy
Proposition
common cause
21. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup
emotional appeal
Denotation
Opposition
weasel words
22. Inducement to act by argument or reasoning or entreaty
nonessential information
Persuasion
characteristics of a 'good' arguer
branding
23. Assumes because one thing is allowed - worse things will occur after
Slippery Slope
statistical evidence
Persuasion
bandwagon
24. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.
Post Hoc - Ergo Propter Hoc
components of an argument
rhetorical claim
Opposition
25. The side that will oppose the proposition
Begging the Question/Assertion
straw man
Opposition
Limited Options ; Either/Or
26. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style
27. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.
opinion
Ethos
Debate
Connotation
28. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position
straw man
Proof
Logos
basic rhetorical questions
29. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.
nonessential information
Ethos
Circular Reasoning
Ad Hominem
30. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y
Rebuttal
evidence
common cause
propaganda
31. The side that will argue the proposition
Proponent
proposition of definition
Ad Hominem
transfer
32. A discussion adhering to parliamentary rules of proposition between two opposing sides
Debate
Post Hoc - Ergo Propter Hoc
proposition of policy
Proof
33. Assumes a statement's conclusion is true without any sufficient evidence
Rebuttal
proposition of interpretation
Begging the Question/Assertion
glittering generality
34. Statements claiming that some proposition is untrue or incorrect
Rebuttal
Propaganda
False Analogy
Lesser of Two Evils
35. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified
Lesser of Two Evils
straw man
Pathos
False Analogy
36. What is the best or most accurate definition?
proposition of definition
weasel words
Lesser of Two Evils
characteristics of a 'good' arguer
37. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)
claim
Logos
Proposition
statistical evidence
38. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument
bias
plain folk
reason
characteristics of a 'good' arguer
39. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.
transfer
characteristics of a 'good' arguer
Debate
nonessential information
40. Does not acknowledge the possibility of a neutral position
Limited Options ; Either/Or
proposition of interpretation
fact
Circular Reasoning
41. A false argument; an argument that appears to be logical - but in fact is not logical
Proponent
fallacy
Opposition
the unspoken premises of an enthymeme
42. Takes as evidence what it claims to prove
Proof
Limited Options ; Either/Or
Circular Reasoning
emotional appeal
43. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness
Ethos
testimonials
nonessential information
the unspoken premises of an enthymeme
44. To reduce complex matters to an either/or logic
Proof
physical evidence
bandwagon
false dichotomy
45. Evidence supporting the team's position or used to denigrate or defeat the opposing view
Proof
Denotation
physical evidence
Lesser of Two Evils
46. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik
Debate
unique claim
Persuasion
proposition of value
47. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.
Status Quo
Propaganda
enthymeme
glittering generality
48. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?
bias
rhetorical claim
enthymeme
statistical evidence
49. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.
Opposition
emotional appeal
transfer
Ad Hominem
50. Is it moral - right - wrong - ethical - pretty - ugly?
proposition of value
Proponent
Begging the Question/Assertion
straw man