Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






2. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






3. What is the best or most accurate definition?






4. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






5. An argument whose conclusion does not follow from its premise






6. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






7. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






8. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






9. The side that will argue the proposition






10. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






11. Is it moral - right - wrong - ethical - pretty - ugly?






12. The process of selecting - organizing - and interpreting our experiences






13. The side that will oppose the proposition






14. Facts - figures - numbers - graphs - charts - polls - surveys






15. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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16. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






17. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






18. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






19. Assumes because one thing is allowed - worse things will occur after






20. Assumes that the premise is not ideal - but a wiser choice than the opponent's






21. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






22. A discussion adhering to parliamentary rules of proposition between two opposing sides






23. A false argument; an argument that appears to be logical - but in fact is not logical






24. An emotional appeal that stirs the feelings of the audience/reader/listener






25. The generally held opinion held prior to the debate






26. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






27. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






28. To treat one cause among many as if it is the single cause






29. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






30. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






31. Telling only positive things about something or someone - without giving evidence or facts






32. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






33. Evidence supporting the team's position or used to denigrate or defeat the opposing view






34. Takes as evidence what it claims to prove






35. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






36. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






37. Claims attack the person and not the issue






38. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






39. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






40. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






41. What is the best or most accurate interpretation?






42. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






43. A fact that may be used to infer another fact






44. Assumes a statement's conclusion is true without any sufficient evidence






45. Questioning or proving the existence or actuality of some event - action - thing - person






46. The feelings or emotions that are evoked from a word






47. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






48. Sequential relationship is misinterpreted as causal (this caused that)






49. An expressed opinion - statement - or point of view






50. Statements claiming that some proposition is untrue or incorrect