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Test your basic knowledge |
Persuasion
Start Test
Study First
Subject
:
soft-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position
claim
physical evidence
straw man
reason
2. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat
proposition of policy
syllogism
testimonials
straw man
3. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik
enthymeme
unique claim
Opposition
the unspoken premises of an enthymeme
4. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup
weasel words
the unspoken premises of an enthymeme
statistical evidence
physical evidence
5. What is the best or most accurate definition?
straw man
Propaganda
emotional appeal
proposition of definition
6. Facts - figures - numbers - graphs - charts - polls - surveys
statistical evidence
the unspoken premises of an enthymeme
Opposition
plain folk
7. The process of selecting - organizing - and interpreting our experiences
perception
basic rhetorical questions
Status Quo
Limited Options ; Either/Or
8. The generally held opinion held prior to the debate
Ethos
dramatic evidence
Denotation
Status Quo
9. A suggestion that is offered for consideration or acceptance
Pathos
Propaganda
Ipse Dixit
Proposition
10. Appeal to an unqualified expert
Ipse Dixit
Slippery Slope
proposition of policy
snob appeal
11. A false argument; an argument that appears to be logical - but in fact is not logical
fallacy
Propaganda
components of an argument
Status Quo
12. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with
Slippery Slope
fact
evidence
Status Quo
13. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation
common cause
Propaganda
snob appeal
Persuasion
14. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument
reason
Limited Options ; Either/Or
snob appeal
false dichotomy
15. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y
the unspoken premises of an enthymeme
propaganda
avant-farde
Proof
16. Evidence supporting the team's position or used to denigrate or defeat the opposing view
evidence
Proof
Non sequitur
snob appeal
17. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family
Denotation
nonessential information
unfinished claim
straw man
18. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.
proposition of interpretation
essential information
transfer
Opposition
19. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c
branding
proposition of policy
the unspoken premises of an enthymeme
fallacy
20. Assumes because one thing is allowed - worse things will occur after
Burden of Proof
Limited Options ; Either/Or
testimonials
Slippery Slope
21. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s
essential information
enthymeme
Persuasion
Pathos
22. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style
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23. Does not acknowledge the possibility of a neutral position
Limited Options ; Either/Or
circumstantial evidence
propaganda
statistical evidence
24. The side that will argue the proposition
Proponent
unfinished claim
propaganda
Rebuttal
25. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!
false dichotomy
proposition of value
proposition of policy
fact
26. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.
enthymeme
Proof
plain folk
Circular Reasoning
27. Claims attack the person and not the issue
characteristics of a 'good' arguer
Begging the Question/Assertion
glittering generality
Ad Hominem
28. Statements claiming that some proposition is untrue or incorrect
branding
Rebuttal
Proposition
unfinished claim
29. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)
dramatic evidence
Begging the Question/Assertion
Persuasion
fallacy
30. What course of action should we take as a government - nation - country - or culture?
bias
Burden of Proof
proposition of policy
proposition of definition
31. Assumes that the premise is not ideal - but a wiser choice than the opponent's
fact
Lesser of Two Evils
unique claim
proposition of definition
32. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.
rhetorical claim
nonessential information
Rebuttal
Proof
33. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way
Proof
fallacy
basic rhetorical questions
snob appeal
34. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games
testimonials
Proof
Debate
transfer
35. Inducement to act by argument or reasoning or entreaty
plain folk
Ethos
unfinished claim
Persuasion
36. Questioning or proving the existence or actuality of some event - action - thing - person
physical evidence
the unspoken premises of an enthymeme
Begging the Question/Assertion
False Analogy
37. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li
proposition of value
Ipse Dixit
bias
dramatic evidence
38. What is the best or most accurate interpretation?
Pathos
proposition of interpretation
fallacy
Proposition
39. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position
essential information
Burden of Proof
components of an argument
Ad Hominem
40. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals
Logos
fallacy
rhetoric
testimonials
41. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)
Slippery Slope
proposition of definition
Logos
rhetorical claim
42. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?
evidence
basic rhetorical questions
Logos
Proposition
43. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys
avant-farde
proposition of policy
transfer
statistical evidence
44. Is it moral - right - wrong - ethical - pretty - ugly?
proposition of value
straw man
glittering generality
Proponent
45. The dictionary definition of a word
fact
Denotation
emotional appeal
snob appeal
46. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.
bandwagon
components of an argument
the unspoken premises of an enthymeme
Slippery Slope
47. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness
Logos
circumstantial evidence
common cause
Ethos
48. To treat one cause among many as if it is the single cause
emotional appeal
common cause
Ethos
unique claim
49. An argument whose conclusion does not follow from its premise
weasel words
Proposition
Persuasion
Non sequitur
50. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?
rhetorical claim
Propaganda
unfinished claim
branding