Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. To treat one cause among many as if it is the single cause






2. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






3. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






4. Assumes because one thing is allowed - worse things will occur after






5. A false argument; an argument that appears to be logical - but in fact is not logical






6. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






7. Does not acknowledge the possibility of a neutral position






8. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






9. Claims attack the person and not the issue






10. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






11. What is the best or most accurate interpretation?






12. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






13. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






14. The generally held opinion held prior to the debate






15. To reduce complex matters to an either/or logic






16. The feelings or emotions that are evoked from a word






17. Takes as evidence what it claims to prove






18. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






19. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






20. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






21. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






22. Assumes that the premise is not ideal - but a wiser choice than the opponent's






23. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






24. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






25. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






26. Statements claiming that some proposition is untrue or incorrect






27. An argument whose conclusion does not follow from its premise






28. The dictionary definition of a word






29. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






30. The side that will oppose the proposition






31. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style


32. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






33. Questioning or proving the existence or actuality of some event - action - thing - person






34. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






35. Facts - figures - numbers - graphs - charts - polls - surveys






36. Sequential relationship is misinterpreted as causal (this caused that)






37. An emotional appeal that stirs the feelings of the audience/reader/listener






38. What course of action should we take as a government - nation - country - or culture?






39. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






40. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






41. A discussion adhering to parliamentary rules of proposition between two opposing sides






42. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






43. Assumes a statement's conclusion is true without any sufficient evidence






44. Evidence supporting the team's position or used to denigrate or defeat the opposing view






45. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






46. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






47. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






48. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






49. The side that will argue the proposition






50. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.