Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






2. The side that will oppose the proposition






3. Telling only positive things about something or someone - without giving evidence or facts






4. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






5. Assumes a statement's conclusion is true without any sufficient evidence






6. An expressed opinion - statement - or point of view






7. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






8. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






9. What is the best or most accurate definition?






10. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






11. What is the best or most accurate interpretation?






12. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






13. An argument whose conclusion does not follow from its premise






14. What course of action should we take as a government - nation - country - or culture?






15. Assumes that the premise is not ideal - but a wiser choice than the opponent's






16. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






17. Claims attack the person and not the issue






18. A suggestion that is offered for consideration or acceptance






19. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






20. Assumes because one thing is allowed - worse things will occur after






21. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style


22. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






23. A fact that may be used to infer another fact






24. Does not acknowledge the possibility of a neutral position






25. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






26. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






27. An emotional appeal that stirs the feelings of the audience/reader/listener






28. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






29. Takes as evidence what it claims to prove






30. Is it moral - right - wrong - ethical - pretty - ugly?






31. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






32. Questioning or proving the existence or actuality of some event - action - thing - person






33. Statements claiming that some proposition is untrue or incorrect






34. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






35. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






36. To reduce complex matters to an either/or logic






37. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






38. To treat one cause among many as if it is the single cause






39. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






40. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






41. The feelings or emotions that are evoked from a word






42. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






43. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






44. Facts - figures - numbers - graphs - charts - polls - surveys






45. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






46. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






47. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






48. Evidence supporting the team's position or used to denigrate or defeat the opposing view






49. The side that will argue the proposition






50. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-