Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Appeal to an unqualified expert






2. The process of selecting - organizing - and interpreting our experiences






3. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






4. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






5. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






6. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






7. To treat one cause among many as if it is the single cause






8. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






9. Assumes that the premise is not ideal - but a wiser choice than the opponent's






10. What is the best or most accurate interpretation?






11. A fact that may be used to infer another fact






12. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






13. What course of action should we take as a government - nation - country - or culture?






14. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






15. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






16. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






17. The generally held opinion held prior to the debate






18. Sequential relationship is misinterpreted as causal (this caused that)






19. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






20. Telling only positive things about something or someone - without giving evidence or facts






21. An argument whose conclusion does not follow from its premise






22. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






23. To reduce complex matters to an either/or logic






24. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






25. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






26. Inducement to act by argument or reasoning or entreaty






27. The feelings or emotions that are evoked from a word






28. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






29. Assumes because one thing is allowed - worse things will occur after






30. A false argument; an argument that appears to be logical - but in fact is not logical






31. Evidence supporting the team's position or used to denigrate or defeat the opposing view






32. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






33. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style


34. Assumes a statement's conclusion is true without any sufficient evidence






35. The side that will argue the proposition






36. Statements claiming that some proposition is untrue or incorrect






37. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






38. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






39. An expressed opinion - statement - or point of view






40. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






41. The side that will oppose the proposition






42. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






43. What is the best or most accurate definition?






44. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






45. A suggestion that is offered for consideration or acceptance






46. Is it moral - right - wrong - ethical - pretty - ugly?






47. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






48. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






49. Facts - figures - numbers - graphs - charts - polls - surveys






50. An emotional appeal that stirs the feelings of the audience/reader/listener