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Test your basic knowledge |
Persuasion
Start Test
Study First
Subject
:
soft-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Sequential relationship is misinterpreted as causal (this caused that)
proposition of interpretation
Post Hoc - Ergo Propter Hoc
Burden of Proof
reason
2. A suggestion that is offered for consideration or acceptance
proposition of policy
the unspoken premises of an enthymeme
propaganda
Proposition
3. What is the best or most accurate interpretation?
proposition of interpretation
claim
perception
unique claim
4. The side that will oppose the proposition
Opposition
straw man
Rebuttal
syllogism
5. The feelings or emotions that are evoked from a word
reason
Propaganda
Connotation
essential information
6. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?
syllogism
Ad Hominem
enthymeme
rhetorical claim
7. Assumes a statement's conclusion is true without any sufficient evidence
Begging the Question/Assertion
avant-farde
glittering generality
claim
8. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.
plain folk
Limited Options ; Either/Or
Rebuttal
Logos
9. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified
False Analogy
Status Quo
weasel words
Persuasion
10. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.
fallacy
Slippery Slope
Propaganda
opinion
11. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li
Limited Options ; Either/Or
False Analogy
bias
Debate
12. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position
essential information
Burden of Proof
straw man
Connotation
13. A discussion adhering to parliamentary rules of proposition between two opposing sides
Status Quo
rhetorical claim
unfinished claim
Debate
14. To reduce complex matters to an either/or logic
false dichotomy
straw man
rhetoric
reason
15. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness
essential information
Ethos
statistical evidence
Logos
16. To treat one cause among many as if it is the single cause
common cause
branding
Pathos
syllogism
17. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?
unfinished claim
plain folk
fact
basic rhetorical questions
18. Is it moral - right - wrong - ethical - pretty - ugly?
rhetoric
Logos
proposition of value
Proof
19. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.
Proof
Circular Reasoning
Limited Options ; Either/Or
components of an argument
20. An expressed opinion - statement - or point of view
claim
Proposition
components of an argument
Lesser of Two Evils
21. Appeal to an unqualified expert
circumstantial evidence
Ipse Dixit
enthymeme
evidence
22. What is the best or most accurate definition?
False Analogy
Burden of Proof
proposition of definition
Proof
23. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.
essential information
nonessential information
avant-farde
proposition of interpretation
24. Does not acknowledge the possibility of a neutral position
physical evidence
Pathos
Limited Options ; Either/Or
unfinished claim
25. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik
avant-farde
Burden of Proof
unique claim
Status Quo
26. The side that will argue the proposition
perception
common cause
Proponent
glittering generality
27. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family
False Analogy
unfinished claim
rhetorical claim
Circular Reasoning
28. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way
Debate
syllogism
reason
snob appeal
29. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c
propaganda
bandwagon
opinion
avant-farde
30. Takes as evidence what it claims to prove
proposition of definition
Proponent
components of an argument
Circular Reasoning
31. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation
transfer
Limited Options ; Either/Or
common cause
Propaganda
32. The process of selecting - organizing - and interpreting our experiences
enthymeme
Ipse Dixit
perception
evidence
33. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)
Logos
physical evidence
Connotation
weasel words
34. The dictionary definition of a word
essential information
rhetoric
dramatic evidence
Denotation
35. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style
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36. Assumes because one thing is allowed - worse things will occur after
Slippery Slope
reason
Ad Hominem
Logos
37. The generally held opinion held prior to the debate
emotional appeal
bias
Status Quo
Debate
38. Claims attack the person and not the issue
propaganda
Ad Hominem
fallacy
components of an argument
39. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.
proposition of interpretation
Slippery Slope
transfer
emotional appeal
40. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c
fact
plain folk
unique claim
the unspoken premises of an enthymeme
41. Statements claiming that some proposition is untrue or incorrect
proposition of interpretation
rhetoric
Rebuttal
Logos
42. An emotional appeal that stirs the feelings of the audience/reader/listener
Pathos
Burden of Proof
proposition of value
Ethos
43. Assumes that the premise is not ideal - but a wiser choice than the opponent's
weasel words
Lesser of Two Evils
Ipse Dixit
testimonials
44. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games
Rebuttal
propaganda
testimonials
basic rhetorical questions
45. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument
reason
Burden of Proof
Logos
Ipse Dixit
46. Inducement to act by argument or reasoning or entreaty
Denotation
Logos
Status Quo
Persuasion
47. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position
Denotation
Proponent
the unspoken premises of an enthymeme
straw man
48. A fact that may be used to infer another fact
circumstantial evidence
snob appeal
evidence
Circular Reasoning
49. Questioning or proving the existence or actuality of some event - action - thing - person
components of an argument
physical evidence
Proponent
proposition of value
50. A false argument; an argument that appears to be logical - but in fact is not logical
Denotation
Burden of Proof
plain folk
fallacy
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