Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Assumes because one thing is allowed - worse things will occur after






2. Telling only positive things about something or someone - without giving evidence or facts






3. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






4. Does not acknowledge the possibility of a neutral position






5. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






6. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






7. An argument whose conclusion does not follow from its premise






8. The side that will argue the proposition






9. Statements claiming that some proposition is untrue or incorrect






10. Inducement to act by argument or reasoning or entreaty






11. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






12. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






13. Is it moral - right - wrong - ethical - pretty - ugly?






14. What is the best or most accurate interpretation?






15. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






16. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






17. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






18. A discussion adhering to parliamentary rules of proposition between two opposing sides






19. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






20. Sequential relationship is misinterpreted as causal (this caused that)






21. An expressed opinion - statement - or point of view






22. Assumes that the premise is not ideal - but a wiser choice than the opponent's






23. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






24. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






25. To treat one cause among many as if it is the single cause






26. An emotional appeal that stirs the feelings of the audience/reader/listener






27. Appeal to an unqualified expert






28. The dictionary definition of a word






29. Evidence supporting the team's position or used to denigrate or defeat the opposing view






30. Questioning or proving the existence or actuality of some event - action - thing - person






31. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






32. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






33. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






34. Takes as evidence what it claims to prove






35. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






36. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






37. The side that will oppose the proposition






38. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






39. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






40. The process of selecting - organizing - and interpreting our experiences






41. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






42. What course of action should we take as a government - nation - country - or culture?






43. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






44. Claims attack the person and not the issue






45. To reduce complex matters to an either/or logic






46. The feelings or emotions that are evoked from a word






47. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






48. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






49. A fact that may be used to infer another fact






50. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y