Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






2. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






3. Assumes a statement's conclusion is true without any sufficient evidence






4. Questioning or proving the existence or actuality of some event - action - thing - person






5. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






6. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






7. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






8. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






9. Evidence supporting the team's position or used to denigrate or defeat the opposing view






10. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






11. Sequential relationship is misinterpreted as causal (this caused that)






12. A false argument; an argument that appears to be logical - but in fact is not logical






13. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






14. Appeal to an unqualified expert






15. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






16. A suggestion that is offered for consideration or acceptance






17. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






18. To reduce complex matters to an either/or logic






19. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






20. A fact that may be used to infer another fact






21. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






22. To treat one cause among many as if it is the single cause






23. An argument whose conclusion does not follow from its premise






24. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






25. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






26. Inducement to act by argument or reasoning or entreaty






27. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






28. The generally held opinion held prior to the debate






29. Takes as evidence what it claims to prove






30. The side that will oppose the proposition






31. The process of selecting - organizing - and interpreting our experiences






32. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






33. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






34. What is the best or most accurate definition?






35. The feelings or emotions that are evoked from a word






36. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






37. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






38. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






39. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






40. Does not acknowledge the possibility of a neutral position






41. Facts - figures - numbers - graphs - charts - polls - surveys






42. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






43. Assumes because one thing is allowed - worse things will occur after






44. What is the best or most accurate interpretation?






45. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






46. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






47. What course of action should we take as a government - nation - country - or culture?






48. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






49. Is it moral - right - wrong - ethical - pretty - ugly?






50. Telling only positive things about something or someone - without giving evidence or facts