Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Facts - figures - numbers - graphs - charts - polls - surveys






2. A discussion adhering to parliamentary rules of proposition between two opposing sides






3. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






4. Inducement to act by argument or reasoning or entreaty






5. The feelings or emotions that are evoked from a word






6. Assumes because one thing is allowed - worse things will occur after






7. A fact that may be used to infer another fact






8. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






9. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






10. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






11. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






12. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






13. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






14. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






15. Does not acknowledge the possibility of a neutral position






16. The side that will oppose the proposition






17. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






18. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






19. Takes as evidence what it claims to prove






20. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






21. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






22. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






23. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






24. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






25. The process of selecting - organizing - and interpreting our experiences






26. Statements claiming that some proposition is untrue or incorrect






27. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






28. Evidence supporting the team's position or used to denigrate or defeat the opposing view






29. Assumes a statement's conclusion is true without any sufficient evidence






30. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






31. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






32. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






33. Telling only positive things about something or someone - without giving evidence or facts






34. Assumes that the premise is not ideal - but a wiser choice than the opponent's






35. An emotional appeal that stirs the feelings of the audience/reader/listener






36. To reduce complex matters to an either/or logic






37. What is the best or most accurate interpretation?






38. What course of action should we take as a government - nation - country - or culture?






39. Claims attack the person and not the issue






40. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






41. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






42. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






43. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






44. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






45. Appeal to an unqualified expert






46. What is the best or most accurate definition?






47. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






48. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






49. A suggestion that is offered for consideration or acceptance






50. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y