Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The side that will oppose the proposition






2. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






3. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






4. A false argument; an argument that appears to be logical - but in fact is not logical






5. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






6. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






7. To treat one cause among many as if it is the single cause






8. An expressed opinion - statement - or point of view






9. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






10. What course of action should we take as a government - nation - country - or culture?






11. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






12. The feelings or emotions that are evoked from a word






13. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






14. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






15. The process of selecting - organizing - and interpreting our experiences






16. Claims attack the person and not the issue






17. A fact that may be used to infer another fact






18. Sequential relationship is misinterpreted as causal (this caused that)






19. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






20. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






21. Inducement to act by argument or reasoning or entreaty






22. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






23. An argument whose conclusion does not follow from its premise






24. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






25. Takes as evidence what it claims to prove






26. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






27. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






28. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






29. Evidence supporting the team's position or used to denigrate or defeat the opposing view






30. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






31. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






32. Does not acknowledge the possibility of a neutral position






33. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






34. Assumes a statement's conclusion is true without any sufficient evidence






35. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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36. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






37. Questioning or proving the existence or actuality of some event - action - thing - person






38. Assumes because one thing is allowed - worse things will occur after






39. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






40. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






41. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






42. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






43. Telling only positive things about something or someone - without giving evidence or facts






44. Assumes that the premise is not ideal - but a wiser choice than the opponent's






45. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






46. A discussion adhering to parliamentary rules of proposition between two opposing sides






47. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






48. An emotional appeal that stirs the feelings of the audience/reader/listener






49. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






50. Facts - figures - numbers - graphs - charts - polls - surveys