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Test your basic knowledge |
Persuasion
Start Test
Study First
Subject
:
soft-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A discussion adhering to parliamentary rules of proposition between two opposing sides
Pathos
Debate
Slippery Slope
Opposition
2. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li
Connotation
bias
proposition of interpretation
fact
3. An expressed opinion - statement - or point of view
proposition of definition
claim
circumstantial evidence
Opposition
4. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style
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5. The side that will oppose the proposition
proposition of definition
emotional appeal
avant-farde
Opposition
6. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation
Ad Hominem
Propaganda
evidence
weasel words
7. Assumes a statement's conclusion is true without any sufficient evidence
Begging the Question/Assertion
Ad Hominem
Debate
plain folk
8. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys
Proponent
avant-farde
Ad Hominem
essential information
9. Assumes that the premise is not ideal - but a wiser choice than the opponent's
Logos
basic rhetorical questions
Limited Options ; Either/Or
Lesser of Two Evils
10. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.
Circular Reasoning
transfer
fallacy
Burden of Proof
11. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y
Proponent
propaganda
fallacy
Ipse Dixit
12. To treat one cause among many as if it is the single cause
common cause
propaganda
Limited Options ; Either/Or
physical evidence
13. The dictionary definition of a word
components of an argument
opinion
Denotation
unfinished claim
14. Statements claiming that some proposition is untrue or incorrect
reason
Pathos
Rebuttal
bias
15. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified
basic rhetorical questions
characteristics of a 'good' arguer
False Analogy
Ad Hominem
16. Appeal to an unqualified expert
Ad Hominem
Ipse Dixit
rhetorical claim
Connotation
17. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)
Logos
evidence
Non sequitur
proposition of value
18. Facts - figures - numbers - graphs - charts - polls - surveys
testimonials
statistical evidence
unique claim
glittering generality
19. An emotional appeal that stirs the feelings of the audience/reader/listener
Pathos
proposition of definition
components of an argument
statistical evidence
20. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c
the unspoken premises of an enthymeme
Proof
Propaganda
straw man
21. Questioning or proving the existence or actuality of some event - action - thing - person
Proposition
opinion
Status Quo
physical evidence
22. Inducement to act by argument or reasoning or entreaty
Persuasion
Debate
Burden of Proof
unique claim
23. Evidence supporting the team's position or used to denigrate or defeat the opposing view
proposition of policy
Proof
avant-farde
Persuasion
24. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way
glittering generality
snob appeal
dramatic evidence
evidence
25. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c
bandwagon
Lesser of Two Evils
dramatic evidence
fallacy
26. A false argument; an argument that appears to be logical - but in fact is not logical
emotional appeal
Ethos
fallacy
Opposition
27. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.
unique claim
opinion
Proof
emotional appeal
28. Does not acknowledge the possibility of a neutral position
Limited Options ; Either/Or
reason
propaganda
straw man
29. Assumes because one thing is allowed - worse things will occur after
enthymeme
weasel words
circumstantial evidence
Slippery Slope
30. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik
Logos
opinion
unique claim
statistical evidence
31. Telling only positive things about something or someone - without giving evidence or facts
characteristics of a 'good' arguer
Post Hoc - Ergo Propter Hoc
the unspoken premises of an enthymeme
glittering generality
32. Claims attack the person and not the issue
statistical evidence
Burden of Proof
Ad Hominem
proposition of interpretation
33. The feelings or emotions that are evoked from a word
Pathos
testimonials
Connotation
the unspoken premises of an enthymeme
34. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?
Lesser of Two Evils
rhetorical claim
enthymeme
Connotation
35. The process of selecting - organizing - and interpreting our experiences
plain folk
Circular Reasoning
perception
evidence
36. To reduce complex matters to an either/or logic
claim
false dichotomy
proposition of value
branding
37. The generally held opinion held prior to the debate
Status Quo
essential information
Debate
Begging the Question/Assertion
38. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position
essential information
straw man
weasel words
opinion
39. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.
Denotation
Post Hoc - Ergo Propter Hoc
characteristics of a 'good' arguer
nonessential information
40. What is the best or most accurate definition?
proposition of definition
Denotation
Persuasion
Opposition
41. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.
enthymeme
common cause
perception
Limited Options ; Either/Or
42. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position
fallacy
Burden of Proof
characteristics of a 'good' arguer
statistical evidence
43. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family
Propaganda
claim
unfinished claim
unique claim
44. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s
fallacy
essential information
Status Quo
straw man
45. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games
false dichotomy
testimonials
proposition of value
Circular Reasoning
46. A fact that may be used to infer another fact
characteristics of a 'good' arguer
evidence
circumstantial evidence
transfer
47. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals
branding
rhetoric
circumstantial evidence
Slippery Slope
48. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-
Debate
nonessential information
branding
Ad Hominem
49. What course of action should we take as a government - nation - country - or culture?
Slippery Slope
weasel words
proposition of policy
Proposition
50. Is it moral - right - wrong - ethical - pretty - ugly?
proposition of value
rhetoric
enthymeme
Opposition