Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






2. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






3. Sequential relationship is misinterpreted as causal (this caused that)






4. Assumes a statement's conclusion is true without any sufficient evidence






5. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






6. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






7. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






8. The feelings or emotions that are evoked from a word






9. An argument whose conclusion does not follow from its premise






10. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






11. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






12. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style


13. Does not acknowledge the possibility of a neutral position






14. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






15. Evidence supporting the team's position or used to denigrate or defeat the opposing view






16. Takes as evidence what it claims to prove






17. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






18. Assumes that the premise is not ideal - but a wiser choice than the opponent's






19. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






20. The dictionary definition of a word






21. A discussion adhering to parliamentary rules of proposition between two opposing sides






22. The generally held opinion held prior to the debate






23. What is the best or most accurate definition?






24. Statements claiming that some proposition is untrue or incorrect






25. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






26. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






27. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






28. Questioning or proving the existence or actuality of some event - action - thing - person






29. An expressed opinion - statement - or point of view






30. Facts - figures - numbers - graphs - charts - polls - surveys






31. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






32. Inducement to act by argument or reasoning or entreaty






33. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






34. To treat one cause among many as if it is the single cause






35. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






36. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






37. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






38. What is the best or most accurate interpretation?






39. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






40. A false argument; an argument that appears to be logical - but in fact is not logical






41. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






42. Claims attack the person and not the issue






43. What course of action should we take as a government - nation - country - or culture?






44. The side that will oppose the proposition






45. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






46. Telling only positive things about something or someone - without giving evidence or facts






47. Is it moral - right - wrong - ethical - pretty - ugly?






48. An emotional appeal that stirs the feelings of the audience/reader/listener






49. A suggestion that is offered for consideration or acceptance






50. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way