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Test your basic knowledge |
Persuasion
Start Test
Study First
Subject
:
soft-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!
fact
Lesser of Two Evils
Proof
Ad Hominem
2. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position
common cause
claim
straw man
Non sequitur
3. Does not acknowledge the possibility of a neutral position
Circular Reasoning
components of an argument
Limited Options ; Either/Or
circumstantial evidence
4. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys
Ipse Dixit
avant-farde
Persuasion
straw man
5. An expressed opinion - statement - or point of view
claim
transfer
avant-farde
the unspoken premises of an enthymeme
6. To reduce complex matters to an either/or logic
avant-farde
false dichotomy
enthymeme
weasel words
7. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.
transfer
plain folk
unfinished claim
enthymeme
8. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik
Rebuttal
Connotation
basic rhetorical questions
unique claim
9. Facts - figures - numbers - graphs - charts - polls - surveys
statistical evidence
physical evidence
rhetoric
characteristics of a 'good' arguer
10. The generally held opinion held prior to the debate
Status Quo
false dichotomy
snob appeal
Limited Options ; Either/Or
11. What is the best or most accurate interpretation?
propaganda
proposition of interpretation
dramatic evidence
fact
12. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.
circumstantial evidence
False Analogy
plain folk
emotional appeal
13. The feelings or emotions that are evoked from a word
Connotation
branding
statistical evidence
False Analogy
14. Questioning or proving the existence or actuality of some event - action - thing - person
physical evidence
perception
Post Hoc - Ergo Propter Hoc
avant-farde
15. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.
Begging the Question/Assertion
rhetorical claim
transfer
Logos
16. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y
propaganda
the unspoken premises of an enthymeme
Non sequitur
plain folk
17. An emotional appeal that stirs the feelings of the audience/reader/listener
claim
Proposition
false dichotomy
Pathos
18. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li
bias
weasel words
transfer
Slippery Slope
19. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c
bandwagon
Propaganda
claim
essential information
20. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s
proposition of value
dramatic evidence
essential information
Opposition
21. A false argument; an argument that appears to be logical - but in fact is not logical
Opposition
transfer
characteristics of a 'good' arguer
fallacy
22. The process of selecting - organizing - and interpreting our experiences
evidence
Limited Options ; Either/Or
Ad Hominem
perception
23. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with
basic rhetorical questions
propaganda
Circular Reasoning
evidence
24. Evidence supporting the team's position or used to denigrate or defeat the opposing view
weasel words
circumstantial evidence
Proof
Pathos
25. Inducement to act by argument or reasoning or entreaty
Lesser of Two Evils
Proof
proposition of interpretation
Persuasion
26. A discussion adhering to parliamentary rules of proposition between two opposing sides
proposition of policy
Debate
proposition of interpretation
syllogism
27. Assumes that the premise is not ideal - but a wiser choice than the opponent's
Lesser of Two Evils
characteristics of a 'good' arguer
testimonials
Non sequitur
28. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness
circumstantial evidence
straw man
Ethos
weasel words
29. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.
Pathos
snob appeal
Slippery Slope
nonessential information
30. The side that will oppose the proposition
propaganda
snob appeal
Circular Reasoning
Opposition
31. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup
unique claim
Propaganda
weasel words
nonessential information
32. What course of action should we take as a government - nation - country - or culture?
components of an argument
characteristics of a 'good' arguer
physical evidence
proposition of policy
33. Assumes because one thing is allowed - worse things will occur after
Status Quo
circumstantial evidence
Slippery Slope
bias
34. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games
Proponent
testimonials
essential information
fact
35. Is it moral - right - wrong - ethical - pretty - ugly?
proposition of value
Lesser of Two Evils
False Analogy
proposition of interpretation
36. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)
essential information
Ipse Dixit
Begging the Question/Assertion
Logos
37. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals
Ipse Dixit
rhetoric
Lesser of Two Evils
Circular Reasoning
38. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument
reason
snob appeal
physical evidence
Connotation
39. What is the best or most accurate definition?
proposition of value
Pathos
proposition of definition
basic rhetorical questions
40. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)
essential information
bandwagon
dramatic evidence
plain folk
41. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation
circumstantial evidence
bandwagon
Propaganda
unique claim
42. Takes as evidence what it claims to prove
fallacy
Lesser of Two Evils
Ad Hominem
Circular Reasoning
43. The dictionary definition of a word
Proposition
Ipse Dixit
Rebuttal
Denotation
44. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way
Non sequitur
false dichotomy
snob appeal
fact
45. The side that will argue the proposition
Proponent
branding
Circular Reasoning
glittering generality
46. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position
fallacy
proposition of interpretation
basic rhetorical questions
Burden of Proof
47. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.
Persuasion
opinion
Opposition
fallacy
48. To treat one cause among many as if it is the single cause
Connotation
Pathos
common cause
Post Hoc - Ergo Propter Hoc
49. A fact that may be used to infer another fact
circumstantial evidence
bandwagon
transfer
Proponent
50. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?
basic rhetorical questions
physical evidence
dramatic evidence
proposition of policy