Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






2. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






3. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






4. What is the best or most accurate interpretation?






5. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






6. Assumes that the premise is not ideal - but a wiser choice than the opponent's






7. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






8. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






9. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys






10. Assumes a statement's conclusion is true without any sufficient evidence






11. The process of selecting - organizing - and interpreting our experiences






12. An emotional appeal that stirs the feelings of the audience/reader/listener






13. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






14. An expressed opinion - statement - or point of view






15. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






16. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






17. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






18. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






19. Does not acknowledge the possibility of a neutral position






20. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






21. Claims attack the person and not the issue






22. A false argument; an argument that appears to be logical - but in fact is not logical






23. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






24. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






25. To reduce complex matters to an either/or logic






26. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






27. A discussion adhering to parliamentary rules of proposition between two opposing sides






28. Telling only positive things about something or someone - without giving evidence or facts






29. The side that will argue the proposition






30. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






31. What course of action should we take as a government - nation - country - or culture?






32. The feelings or emotions that are evoked from a word






33. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






34. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






35. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






36. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






37. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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38. An argument whose conclusion does not follow from its premise






39. A fact that may be used to infer another fact






40. A suggestion that is offered for consideration or acceptance






41. To treat one cause among many as if it is the single cause






42. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






43. The dictionary definition of a word






44. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






45. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






46. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






47. The side that will oppose the proposition






48. Assumes because one thing is allowed - worse things will occur after






49. Evidence supporting the team's position or used to denigrate or defeat the opposing view






50. Sequential relationship is misinterpreted as causal (this caused that)