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Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Facts - figures - numbers - graphs - charts - polls - surveys






2. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






3. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






4. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






5. The side that will oppose the proposition






6. An expressed opinion - statement - or point of view






7. The generally held opinion held prior to the debate






8. A suggestion that is offered for consideration or acceptance






9. What course of action should we take as a government - nation - country - or culture?






10. Sequential relationship is misinterpreted as causal (this caused that)






11. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games






12. An argument whose conclusion does not follow from its premise






13. Assumes because one thing is allowed - worse things will occur after






14. Appeal to an unqualified expert






15. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






16. Inducement to act by argument or reasoning or entreaty






17. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c






18. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






19. The dictionary definition of a word






20. The side that will argue the proposition






21. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.






22. To treat one cause among many as if it is the single cause






23. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






24. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






25. An emotional appeal that stirs the feelings of the audience/reader/listener






26. A false argument; an argument that appears to be logical - but in fact is not logical






27. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






28. Assumes that the premise is not ideal - but a wiser choice than the opponent's






29. Evidence supporting the team's position or used to denigrate or defeat the opposing view






30. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






31. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






32. Claims attack the person and not the issue






33. Questioning or proving the existence or actuality of some event - action - thing - person






34. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified






35. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?






36. A discussion adhering to parliamentary rules of proposition between two opposing sides






37. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






38. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






39. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






40. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






41. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






42. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






43. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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44. Does not acknowledge the possibility of a neutral position






45. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






46. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






47. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






48. What is the best or most accurate interpretation?






49. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






50. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik







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