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Test your basic knowledge |
Persuasion
Start Test
Study First
Subject
:
soft-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. To treat one cause among many as if it is the single cause
Ad Hominem
common cause
rhetorical claim
enthymeme
2. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik
rhetoric
rhetorical claim
unique claim
components of an argument
3. An emotional appeal that stirs the feelings of the audience/reader/listener
Proponent
Opposition
Proof
Pathos
4. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument
reason
proposition of interpretation
emotional appeal
the unspoken premises of an enthymeme
5. Assumes a statement's conclusion is true without any sufficient evidence
Post Hoc - Ergo Propter Hoc
Pathos
Proof
Begging the Question/Assertion
6. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals
unfinished claim
emotional appeal
Circular Reasoning
rhetoric
7. Takes as evidence what it claims to prove
Circular Reasoning
Denotation
fact
unique claim
8. An expressed opinion - statement - or point of view
essential information
claim
unique claim
statistical evidence
9. A suggestion that is offered for consideration or acceptance
Circular Reasoning
Ad Hominem
Begging the Question/Assertion
Proposition
10. The side that will oppose the proposition
Opposition
claim
Slippery Slope
Non sequitur
11. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y
propaganda
weasel words
common cause
claim
12. Questioning or proving the existence or actuality of some event - action - thing - person
physical evidence
glittering generality
Proof
proposition of interpretation
13. Assumes that the premise is not ideal - but a wiser choice than the opponent's
Ad Hominem
evidence
statistical evidence
Lesser of Two Evils
14. What course of action should we take as a government - nation - country - or culture?
Status Quo
Persuasion
proposition of policy
Pathos
15. We call agree on the proper definitions of freedom and democracy - we can all agree that freedom and democracy are inherently good and are worth fighting a war - we agree that American freedom and American democracy are applicable to a non-American c
the unspoken premises of an enthymeme
Circular Reasoning
testimonials
Proponent
16. An argument whose conclusion does not follow from its premise
fact
dramatic evidence
Non sequitur
components of an argument
17. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat
syllogism
statistical evidence
reason
components of an argument
18. Is it moral - right - wrong - ethical - pretty - ugly?
physical evidence
testimonials
proposition of value
emotional appeal
19. Advertisers make it seem that the product is so new that you will be the first on the block to have it - The motor car is the magic carpet of modern times - Something new for the boys
dramatic evidence
claim
circumstantial evidence
avant-farde
20. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with
Pathos
straw man
evidence
bandwagon
21. What is the best or most accurate interpretation?
proposition of definition
evidence
proposition of interpretation
Proponent
22. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s
essential information
opinion
Proposition
avant-farde
23. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.
Ethos
plain folk
Burden of Proof
transfer
24. Sequential relationship is misinterpreted as causal (this caused that)
Post Hoc - Ergo Propter Hoc
Debate
components of an argument
proposition of interpretation
25. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position
straw man
Burden of Proof
Propaganda
circumstantial evidence
26. The generally held opinion held prior to the debate
Status Quo
Opposition
branding
False Analogy
27. Appeal to an unqualified expert
False Analogy
Ipse Dixit
Limited Options ; Either/Or
bandwagon
28. Dissimilarities between two things are so much greater than their similarities - that their connection is unjustified
dramatic evidence
False Analogy
Limited Options ; Either/Or
Ipse Dixit
29. Facts - figures - numbers - graphs - charts - polls - surveys
fallacy
Limited Options ; Either/Or
statistical evidence
Pathos
30. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games
emotional appeal
testimonials
syllogism
Logos
31. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family
opinion
unfinished claim
evidence
characteristics of a 'good' arguer
32. To reduce complex matters to an either/or logic
Post Hoc - Ergo Propter Hoc
false dichotomy
branding
Ethos
33. A false argument; an argument that appears to be logical - but in fact is not logical
fallacy
emotional appeal
Ethos
Proponent
34. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li
plain folk
Pathos
false dichotomy
bias
35. What is the best or most accurate definition?
testimonials
proposition of definition
emotional appeal
opinion
36. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way
rhetoric
transfer
the unspoken premises of an enthymeme
snob appeal
37. Claims attack the person and not the issue
plain folk
characteristics of a 'good' arguer
Ad Hominem
reason
38. Improve our ability to argue for our views and perspectives - Improve our ability to provide counter-arguments to other people's arguments - Improve our ability to assess the legitimacy of arguments in general.
essential information
components of an argument
testimonials
physical evidence
39. The dictionary definition of a word
Non sequitur
Rebuttal
Denotation
false dichotomy
40. The feelings or emotions that are evoked from a word
Connotation
Lesser of Two Evils
propaganda
basic rhetorical questions
41. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup
dramatic evidence
unfinished claim
Denotation
weasel words
42. A discussion adhering to parliamentary rules of proposition between two opposing sides
syllogism
Debate
Pathos
Circular Reasoning
43. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)
syllogism
Opposition
dramatic evidence
Status Quo
44. Statements claiming that some proposition is untrue or incorrect
Rebuttal
syllogism
Lesser of Two Evils
Persuasion
45. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-
proposition of interpretation
claim
statistical evidence
branding
46. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.
Pathos
Proof
nonessential information
circumstantial evidence
47. Advertisers ask rhetorical questions or make statments so that consumers associate certain ideas and emotions with their products - on't you want the best protection you can get with your deoderant? - Wouldn't you love a Sunway Airlines Vacation?
components of an argument
essential information
Ad Hominem
rhetorical claim
48. Telling only positive things about something or someone - without giving evidence or facts
glittering generality
avant-farde
proposition of definition
syllogism
49. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)
Logos
opinion
unfinished claim
propaganda
50. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.
Slippery Slope
rhetorical claim
enthymeme
evidence
Can you answer 50 questions in 15 minutes?
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