Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Assumes because one thing is allowed - worse things will occur after






2. What is the best or most accurate interpretation?






3. A fact that may be used to infer another fact






4. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






5. Evidence supporting the team's position or used to denigrate or defeat the opposing view






6. The side that will oppose the proposition






7. The feelings or emotions that are evoked from a word






8. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






9. An author may write with bias - an unfair fondness or dislike for something. For example - suppose an author believes that the government should be tougher on teen crime. If the author wrote an article about teenage crime - his/her bias would most li






10. Questioning or proving the existence or actuality of some event - action - thing - person






11. An argument whose conclusion does not follow from its premise






12. Statements claiming that some proposition is untrue or incorrect






13. A discussion adhering to parliamentary rules of proposition between two opposing sides






14. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






15. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






16. The business technique that uses narration and storytelling to evoke a particular experience of a product - person - company. Also used to promote particular lifestyles. By consuming this bran - you participate within this lifestyle - e.g. Starbucks-






17. The dictionary definition of a word






18. Facts - conditions - statements - beliefs or views that others can observe and potentially agree with






19. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






20. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






21. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






22. A suggestion that is offered for consideration or acceptance






23. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






24. Words or images that appeal to the audience's emotions are used. The appeal may be to positive emotions - such as desire for success - or to negative ones - such as fear.






25. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






26. Assumes a statement's conclusion is true without any sufficient evidence






27. Takes as evidence what it claims to prove






28. Assumes that the premise is not ideal - but a wiser choice than the opponent's






29. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






30. To treat one cause among many as if it is the single cause






31. Advertisers sometimes use words or phrases that seem significant - but on closer inspection they are actually meaningless - e.g. 'Leaves dishes virtually spotless.' We have seen so many ad claims that we have learned to tune out weasels. You are sup






32. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






33. An expressed opinion - statement - or point of view






34. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






35. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style






36. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






37. What course of action should we take as a government - nation - country - or culture?






38. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






39. What is the best or most accurate definition?






40. An argument based on two premises and a conclusion that is logically true - E.g. vegetarian do not eat meat - I am a vegetarian - Therefore - I do not eat meat






41. To reduce complex matters to an either/or logic






42. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






43. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






44. The process of selecting - organizing - and interpreting our experiences






45. Inducement to act by argument or reasoning or entreaty






46. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






47. Telling only positive things about something or someone - without giving evidence or facts






48. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






49. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






50. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way