Test your basic knowledge |

Persuasion

Subject : soft-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A suggestion that is offered for consideration or acceptance






2. The dictionary definition of a word






3. The ability to make a 'rational' link between your claim and evidence - which helps the audience consent to your argument






4. A logical appeal or an appeal to reason (facts - statistics - and expert testimony)






5. This technique wants you to associate the good feelings created in the ad with the product - Because you deserve it - We want you to have the best.






6. Persuading by making people feel as though they are one of the elite if they are using a particular product or thinking a certain way






7. Advertisers intentionally do not finish a comparison - Our Candy is Sweetest - The safer car for your family






8. Propaganda is a systematic way of spreading beliefs through a combination of facts - opinions disguised as facts - and repetition. Sometimes there is also some stretching of the truth. When you read - decide whether the author is trying to persuade y






9. The study of persuasion and its ways and means - the science of discourse - well-crafted communication that helps your achieve your persona - social - and/or political goals






10. When you assume that the audience will automatically supply and accept an unspoken premise; construct an argument that does not explicitly state all the premises because you know the audience members will fill in those premises on their own.






11. An argument whose conclusion does not follow from its premise






12. The information that is not necessary to understand the passage is called nonessential information. This may include opinions or details that do not add to the main idea of the passage.






13. Facts - figures - numbers - graphs - charts - polls - surveys






14. An expressed opinion - statement - or point of view






15. Advertisers try to make their products stand out by focusing on a single element that is found only in their product - hoping that consumers will think this means their product is better - he only breathmint that has retsyn - There's nothing else lik






16. To reduce complex matters to an either/or logic






17. To misrepresent your opponents argument; to seemingly refute your opponent's argument when in fact you have not accurately described his/her position






18. The side that will oppose the proposition






19. The side that will argue the proposition






20. Deliberate spreading information - ideas - or rumors to help or harm a person - group - movement - institution or nation






21. The feelings or emotions that are evoked from a word






22. The affirmative or positive side is proposing a (new) position or resolution. Therefore it falls to this side to show evidence for that position






23. Statements claiming that some proposition is untrue or incorrect






24. A false argument; an argument that appears to be logical - but in fact is not logical






25. A discussion adhering to parliamentary rules of proposition between two opposing sides






26. A fact that may be used to infer another fact






27. Inducement to act by argument or reasoning or entreaty






28. Appeal to an unqualified expert






29. Tries to persuade the reader to do - think - or buy something because it is popular or everyone is doing it - The famous McDonald's billboards displaying how many hamburgers the restaurants have sold. Mocked by Jerry Seinfeld: 'How insecure is this c






30. The process of selecting - organizing - and interpreting our experiences






31. Evidence supporting the team's position or used to denigrate or defeat the opposing view






32. What is the best or most accurate interpretation?






33. What is the best or most accurate definition?






34. A concept whose truth can be proved/ a statement that can proved true - E.g. See if You can Reduce Your Debt Payments up to 50% or more with a Free Financial Evaluation!- FREE SHIPPING & 3 FREE Gifts with your order of $55 or more!!!






35. Telling only positive things about something or someone - without giving evidence or facts






36. To treat one cause among many as if it is the single cause






37. control the frame: how we see and understand the argument - good use of language: be aware of the language - be aware of the question and answer: try to be on offense instead of defense - think about your presentation style

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38. A statement that cannot be proved true. It is something that someone/author thinks - believes - feels. Some clue words associated with opinions are; think. appears - feel - believes. seems.






39. Assumes that the premise is not ideal - but a wiser choice than the opponent's






40. Does not acknowledge the possibility of a neutral position






41. Narrative (story) - anecdotal (brieft tale or story that lends itself to but does not prove a conclusion) - participation - demonstation - performance - testimonial (eyewitness - expert - authority - celebrity)






42. Sequential relationship is misinterpreted as causal (this caused that)






43. What's my message? - Who's my audience? - How should I adapt my message to my specific audience? - What's my rhetorical strategy? - What's my goal?






44. Ordinary people sell a message. You are to believe that because these people are like you - they can be trusted.






45. Takes as evidence what it claims to prove






46. Questioning or proving the existence or actuality of some event - action - thing - person






47. The generally held opinion held prior to the debate






48. An ethical appeal that establishes the speaker's or writer's credibility and trustworthiness






49. When you read a nonfiction passage - you must decide what information is important and what is not. What you must remember is the essential information. Essential information is necessary to understand a passage. This includes the main idea and the s






50. Advertisers use celebrities and regular people to endorse products - If it's good enough for astronauts its good enough for you - The official candy bar of the Olympic Games