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Test your basic knowledge |
Retail Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A customer is first exposed to a good or service through a non-personal medium and then orders by mail - phone - fax or computer
Cooperative Buying
Job Analysis
Direct Marketing
Supervision
2. the drive within people to attain work-related goals - can be positive or negative
Term Occupancy
Lifestyles
Job Motivation
Application Blank
3. A type of retail institution in which a retailers owns one retail unit
Independent
Canned Sales Presentation
Order-Taking Salesperson
Feedback
4. Systematically examines and evaluates a firm's total retailing effort or a specific aspect of it
Net Sales
Seasonal Merchandise
Retail Audit
Vertical Retail Audit
5. Whereby workers have the discretion to do what they believe is necessary - within reason - to satisfy the customer even if it means bending the rules
Employee Empowerment
Post-Purchase Behavior
Micromerchandising
Americans With Disabilities Act
6. Is a cue (social or commercial) or a drive (physical) meant to motivate or arouse a person to act
Consumer Decision Process
Stimulus
Inventory Shrinkage
Rack Display
7. Whereby the retailer sets standards and measures its performance based on the achievements of its sector of retailing - specific competitors - high-performance firms - and/or the prior actions of the firm itself
Sales Opportunity Grid
Sales Manager
Predatory Pricing
Benchmarking
8. Involves the activities of government - businesses - and other organizations to protect people from practices infringing upon their rights as consumers
Community Shopping Center
Maintenance-Increase-Recoupment Lease
Controllable Variables
Consumer Protection
9. A format whereby multiple outlets conform to relatively uniform construction - layout and operations standards
Demographics
Prototype Stores
Internet
Ethics
10. Represents the number of times during a specific period - usually one year - that the average inventory on hand is sold
Owned-Goods Services
Stock Turnover
Consumer Loyalty (Frequent Shopper) Programs
Curing (Free-Flowing) Traffic Flow
11. A version of customary pricing in which a retailer strives to sell goods and services at consistently low prices throughout the selling season
Marquee
Quick Response (QR) Inventory Planning
Everyday Low Pricing (EDLP)
Purchase Motivation Product Groupings
12. The hub of retailing in a city. synonymous with the term downtown. exists where there is the greatest density of office buildings and stores
Diversification
Open-to-Buy
Trading Area
Central Business District
13. Money left after paying taxes and buying necessities
Discretionary income
Employee Empowerment
Sorting Process
Cost-Oriented Pricing
14. Embodied by a series of activities and processes that provides a certain value for the consumer
Primary Data
Consumer Decision Process
Atmosphere (atmospherics)
Value (retailer)
15. Aka power retailer - an especially large specialty store that features and enormous selection in its category at relatively low prices
Post-Purchase Behavior
Category Killer
Non-probability Sample
Weighted Application Blank
16. A multi-line firm operating under central ownership
Customary Pricing
Diversified Retailer
Mystery Shoppers
Zero-Based Budgeting
17. A self-service food store with grocery - meat - and produce departments and minimum annual sales of $2 million
Variable Pricing
Neighborhood Business District
Supermarket
Private (dealer) Brands
18. Influence people's thought and behavior such as families - aspirational groups and membership groups
Percentage Lease
Generic Brands
Reference Groups
Traditional Job Description
19. Whereby the purchase price is immediately deducted from a consumer's bank account and entered into a retailer's account through a computer terminal
Primary Data
Universal Product Code (UPC)
Need-Satisfaction Approach
Debit Card System
20. Consists of products that sell well over nonconsecutive time periods
Seasonal Merchandise
Supermarket
Micromarketing
Mass Marketing
21. Has a primarily functional use: to neatly hang or present products
Competition-Oriented Pricing
Owned-Goods Services
Rack Display
Customer Satisfaction
22. A planned shopping facility - with the largest store being a supermarket or a drugstore
Horizontal Price Fixing
Trading Area Overlap
Electronic Article Surveillance
Neighborhood Shopping Center
23. Encompasses 50 to 80 percent of a store's customers; the area closest to he store and possesses the highest density of customers to population and the highest per capita sales
Outshopping
Micromerchandising
Primary Trading Area
Efficient Consumer Response (ECR)
24. Focuses on the sale of tangible phoducts
Graduated Lease
Positioning
Want Book (Want Slip)
Goods Retailing
25. A retailer wants to maintain a specified ratio of goods on hand to sales
Independent
Stock-to-Sales Method
Operating Expenses
Leased Department
26. Selection process of one opinion from others. a person determines the criteria to evaluate and their importance before buying
Fashion Merchandise
Evaluation of Alternatives
Purchase Act
Owned-Goods Services
27. Direct monetary payments (salaries - commissions - and bonuses) and indirect payments (paid vacations - health and life insurance - and retirement plans) should be fair to both the retailer and its employees
Compensation
Data Warehousing
Traditional Department Store
Graduated Lease
28. The business activities involved in selling goods and services to consumers for their personal - family - or household use
Retailing
Markup Pricing
Off-Price Chain
Need-Satisfaction Approach
29. Mandates that persons with disabilities be given appropriate access to retailing facilities
Market Segment Product Groupings
Productivity
Americans With Disabilities Act
Purchase Motivation Product Groupings
30. Compromises all the parties that develop - produce - deliver and sell and service particular goods and services
Simulation
Value Delivery System
Quick Response (QR) Inventory Planning
Survey
31. The total physical exterior of the store itself - marquee - entrances - windows - lighting - and construction materials
Canned Sales Presentation
Storefront
Hidden Assets
PMs (Promotional or Push Monies)
32. Focuses on the sale in which consumers do not purchase or acquire ownership of tangible products
Service Retailing
Forecasts
Price-Quality Association
Perceived Risk
33. A freestanding - interactive - electronic computer terminal that displays products and related information on a video screen
Vertical Retail Audit
Retail Institution
Video Kiosk
Sole Proprietorship
34. Used to describe depreciated assets - such as buildings and warehouses - that are noted on a retail balance sheet at low values relative to their actual worth
Predatory Pricing
Price Elasticity of Demand
Augmented Customer Service
Hidden Assets
35. A cash or card operated retailing format that dispenses goods and services
Robinson-Patman Act
Vending Machine
Community Shopping Center
Net Worth
36. The geographical breaking point between two cities (communities) at which consumers are indifferent to shopping at either
Publicity
Direct Selling
Variable Pricing
Point of Difference
37. A typically well-located - food-oriented retailer that is open long hours and carries a moderate number of items
Convenience Store
Value Delivery System
Chain
Compensation
38. A type of retail institution which involves a contractual arrangement between a franchisor (a manufacturer - wholesales or service sponsor) and a retail franchisee - which allows the franchisee to conduct business under an established name and accord
Analog Model
Micromerchandising
Gross Profit (margin)
Franchising
39. Based on the principle that each customer has different wants; thus - a sales presentation should be geared to the demands of the individual customer
Need-Satisfaction Approach
Consumer Cooperative
Corporation
Food-Based Superstore
40. A type of department store that has a clear customer focus on middle class and lower-middle-class shoppers looking for good value
Uncontrollable Variables
Full-Line Discount Store
Data-Base Management
Observation
41. A form of revolving account; no interest is assessed if a person pays a bill in full when it is due. when a person makes a partial payment - he or she is assessed interest monthly on the unpaid balance
Economic Base
Fad Merchandise
Option Credit Account
World Wide Web
42. Whereby prices are marked only on shelves or signs and not on individual items
Pre-Training
Regional Shopping Center
Item Price Removal
Corporation
43. Appeals to price-conscious consumers - who must be members to shop there
Membership (Warehouse) Club
Variety Store
Job Analysis
Community Shopping Center
44. Delineates trading areas on the basis of the product assortment carried at various shopping locations - travel times from the shopper's home to alternative locations - and the sensitivity of the kind of shopping to travel time
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45. A type of retail institution that is a department in a retail store that is rented to an outside party
Nonstore Retailing
Leased Department
Mystery Shoppers
Generic Brands
46. Begins planning at the individual product level and then proceeds to the category - total store - and overall company levels
Constrained Decision Making
Prototype Stores
Retail Balance
Bottom-Up Space Management Approach
47. Beginning-of-month planned inventory during any month differs from planned average monthly stock by only one-half of that month's variation from estimated average monthly sales [equation]
Percentage Variation Method
Opportunistic Buying
Purchase Motivation Product Groupings
Maintenance-Increase-Recoupment Lease
48. Whereby retailers - at their sole discretion - make deductions in their bills for infractions - ranging from late shipments to damages and expired goods
Chargebacks
Benchmarking
Automatic Reordering System
Assortment Display
49. Used to acquire more specific estimates - which divides each month's actual sales by average monthly sales and multiplies the results by 100
Markdown
Maintained Markup
Monthly Sales Index
Multi-Channel Retailing
50. The criteria used to assess effectiveness
Logistics
Performance Measures
Mystery Shoppers
Straight (Gridiron) Traffic Flow