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Test your basic knowledge |
Retail Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Used for products needing special handling
Retail Audit
Storability Product Groupings
Bait-and-Switch Advertising
Option Credit Account
2. Includes both personal contact with consumers in their homes and phone solicitations initiated by a retailer
Massed Promotion Effort
Open-to-Buy
Culture
Direct Selling
3. When ending inventory - recorded at cost - is measured by counting the merchandise in stock at the end of a selling period
Specialog
Control Units
Physical Inventory System
Independent
4. Contains a position's title - relationships (superior and subordinate) - and specific roles and tasks
Traditional Job Description
Information Search
Retail Promotion
Geographical Information System
5. Risk is still low - but a retailer takes title on delivery and is responsible for damages
Memorandum Purchase
Conventional Supermarket
Term Occupancy
All-You-Can-Afford Method
6. The perception the shopper has of a value chain. the customers view of all the benefits from a purchase
Value (customer)
Value Delivery System
Dump Bin
Odd Pricing
7. Beginning inventory - purchases - and transportation charges equal the cost of this
Merchandise Available for Sale
Reverse Logistics
Situation Analysis
Outsourcing
8. A type of retail institution that is a department in a retail store that is rented to an outside party
Micromarketing
Leased Department
Specialog
Purchase Act
9. The number of distinct people exposed to a retailers promotion efforts in a specific period
Mass Marketing
Household Life Cycle
Probability (Random) Sample
Reach
10. Beginning-of-month planned inventory during any month differs from planned average monthly stock by only one-half of that month's variation from estimated average monthly sales [equation]
Robinson-Patman Act
Storability Product Groupings
Specialog
Percentage Variation Method
11. A formal way to record consumer requests for unstocked for out-of-stock merchandise
Consumer Decision Process
Community Shopping Center
Sales Manager
Want Book (Want Slip)
12. Whereby the purchase price is immediately deducted from a consumer's bank account and entered into a retailer's account through a computer terminal
Tactics
Equal Store Organization
Micromarketing
Debit Card System
13. Contains an additional 15 to 25 percent of a stores customers; located outside of the primary area - and customers are more widely dispersed
Maintenance-Increase-Recoupment Lease
Word of Mouth (WOM)
Markdown
Secondary Trading Area
14. The sum total of an individuals traits - which make that individual unique
Power Center
Cost-Oriented Pricing
Personality
Traditional Job Description
15. Projections of expected retail sales for given periods
Single-Channel Retailing
Regression Model
Horizontal Price Fixing
Forecasts
16. Used by retailers that promote throughout the year
Basic Stock Method
Class Consciousness
Automatic Reordering System
Distributed Promotion Effort
17. A cash or card operated retailing format that dispenses goods and services
Department Store
Publicity
Theme-Setting Display
Vending Machine
18. The total process of planning - implementing and coordinating the physical movement of merchandise from manufacturer (wholesaler) to retailer to customer in the most timely - effective and cost-efficient manner possible
Routine Decision Making
Tactics
Concentrated Marketing
Logistics
19. The basic format or structure of a business
Physical Inventory System
Class Consciousness
Retail Institution
Advertising
20. Whereby a retailers sells to consumers through multiple retail formats
Debit Card System
Horizontal Price Fixing
Experiential Merchandising
Multi-Channel Retailing
21. The sensitivity of customers to price changes in terms of the quantities they will buy - because there is a relationship between price and consumer purchases and perceptions
Price-Quality Association
Atmosphere (atmospherics)
Price Elasticity of Demand
Central Business District
22. Outlines a retailer's planned expenditures for a given time based on expected performance
Weighted Application Blank
Budgeting
Generic Brands
Issue (problem) Definition
23. Compromises all the parties that develop - produce - deliver and sell and service particular goods and services
Opportunity Costs
Supermarket
Value Delivery System
Situation Analysis
24. Ownership verus leasing - the type of lease - operations and maintenance costs - taxing - zoning restrictions and voluntary regulations
Retail Audit
Mergers
Inventory Shrinkage
Term Occupancy
25. A way to control inventory investment by systematically set stock levels at which new orders must be placed; based on three factors - order lead time - usage rate and safety stock (lead time * usage rate) + safety stock
Reorder Point
Competition-Oriented Pricing
Target Marketing
Hierarchy of Authority
26. An indoctrination on the firm's history and policies - as well as a job orientation on hours - compensation - the chain of command and job duties
Niche Retailing
Augmented Customer Service
Advertising
Pre-Training
27. Consists of products that may have cyclical sales due to changing tastes and lifestyles
Reorder Point
Culture
Primary Trading Area
Fashion Merchandise
28. Bars manufacturers and wholesalers from discriminating in price or purchase terms in selling to individual retailers if these retailers are purchasing products of "like quality" and the effect of such discrimination is to injure competition
Robinson-Patman Act
Americans With Disabilities Act
Fad Merchandise
Universal Product Code (UPC)
29. Includes all the remaining customers - and they are the most widely dispersed
Evaluation of Alternatives
Off-Price Chain
Fringe Trading Area
Conventional Supermarket
30. A format whereby multiple outlets conform to relatively uniform construction - layout and operations standards
Distributed Promotion Effort
Quick Response (QR) Inventory Planning
Electronic Point of Sale System
Prototype Stores
31. Usually the first tool used to screen applications; providing data on education - experience - health - reasons for leaving prior jobs - outside activities - hobbies and references
Equal Store Organization
Selective Distribution
Reilly's Law of Retailing Gravitation
Application Blank
32. Permits supermarkets to incorporate aspects of quick response inventory planning - electronic data interchange - and logistics planning
Customer Service
Efficient Consumer Response (ECR)
Classification Merchandising
Corporation
33. A retailer's promotion budget is raised or lowered based on competitors actions; if the leading competitor raises its budget - other retailers in the area may follow
Image
Storefront
Open-to-Buy
Competitive Parity Method
34. Products are marked with a series of thick and thin vertical lines - representing each item's identification code
Internal Secondary Data
Sales-Productivity Ratio
HRM Process
Universal Product Code (UPC)
35. Assumes new merchandise is sold first - while older stock remains in inventory
Weeks' Supply Method
Hierarchy of Effects
Maintenance-Increase-Recoupment Lease
LIFO (last-in-first-out) Method
36. Where a customer charges items and is billed monthly on the basis of outstanding cumulative balance
Consumer Decision Process
Relationship Retailing
Experiential Merchandising
Revolving Credit Account
37. Appeals to the consumer's urge to buy product and the amount of time she or he is willing to spend on shopping
Exclusive Distribution
Purchase Motivation Product Groupings
Flexible Pricing
Problem Awareness
38. The amount a retailer pays to acquire the merchandise sold during a given time period. it is based on purchase prices and freight charges - less all discounts
Competition-Oriented Pricing
Class Consciousness
Retail Organization
Cost of Goods Sold
39. A type of department store that has a clear customer focus on middle class and lower-middle-class shoppers looking for good value
Constrained Decision Making
Full-Line Discount Store
Customer Satisfaction
Employee Empowerment
40. A company compares its actual performance against its potential performance and then determines the areas in which it must improve
Membership (Warehouse) Club
Classification Merchandising
Gap Analysis
Feedback
41. Assets minus liabilities; aka owner's equity and represents the value of a business after deducting all financial obligations
Chargebacks
Department Store
Prestige Pricing
Net Worth
42. Exhibits a wide range or merchandise encouraging the customer to feel - look at and/or try on products
Net Profit After Taxes
Cost of Method Accounting
Assortment Display
Goal-Oriented Job Description
43. Ordering can be computerized and mechanically activated when stock-on-hand reaches the reorder point
Automatic Reordering System
Convenience Store
Internet
Rack Display
44. Whereby suppliers sell through as many retailers as possible
Augmented Customer Service
Intensive Distribution
Odd Pricing
Competition-Oriented Pricing
45. A retailer carries more items than expects to sell over a specified period
Channel Control
Sales Opportunity Grid
Basic Stock Method
Trading Area Overlap
46. Stores - product - or customers are chosen by the researcher - based on judgement or convenience
Cooperative Buying
Non-probability Sample
Augmented Customer Service
Operating Expenses
47. The criteria used to assess effectiveness
Geographical Information System
Never-Out List
Food-Based Superstore
Performance Measures
48. Occurs when a consumer makes full use of the decision process
Extended Decision Making
Community Shopping Center
Power Center
Weeks' Supply Method
49. Involves both the use of automatic teller machines (ATMs) and the instant processing of retail purchases. it allows centralized record keeping and lets customers complete transactions whenever they want
Retailing Concept
Assortment Display
Consumer Protection
Electronic Banking
50. Every store - product - or customer has an equal or known chance of being chosen for a study
Probability (Random) Sample
Non-probability Sample
Quick Response (QR) Inventory Planning
Primary Data