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Retail Management
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Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
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study here
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Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Used by both large and small retailers so they can efficiently process transactions and monitor inventory
Computerized Checkout
Issue (problem) Definition
Fashion Merchandise
Retail Institution
2. The cost to the retailer of each item recorded on an accounting sheet and/or is coded on a price tag or merchandise container
Cost of Method Accounting
Mass Merchandising
Evaluation of Alternatives
Operating Expenses
3. Whereby each department is subdivided into further categories for related types of merchandise
Secondary Data
Classification Merchandising
Atmosphere (atmospherics)
Planogram
4. Represents how a given retailer is perceived by consumers and others
Bifurcated Retailing
Supermarket
Image
Probability (Random) Sample
5. A group of retailers gets together to make quantity purchases from supplier and obtain volume discounts
Intensive Distribution
Off-Price Chain
Business Format Franchising
Cooperative Buying
6. Calls for all maintenance costs to be paid by the retailer
Net Lease
Variety Store
Differentiated Marketing
Goal-Oriented Job Description
7. An unplanned shopping area that appeals to the convenience shopping and service needs of a single residential area
Neighborhood Business District
Goods/Service Category
Opportunity Costs
Mystery Shoppers
8. An unincorporated retail firm owned by two or more persons - each with a financial interest
Outshopping
Department Store
Partnership
HRM Process
9. Objective - quantifiable - easily identifiable and measurable population data
Demographics
Lifestyles
Semantic Differential
Retail Life Cycle
10. Refers to items that are received at the store in condition to be put directly on display without any preparation by retail workers
Consignment Purchase
Horizontal Cooperative Advertising Agreement
Americans With Disabilities Act
Floor-Ready Merchandise
11. Whereby consumers lease and use goods for specified periods of time
Competition-Oriented Pricing
Primary Data
Rented-Goods Services
Net Worth
12. A large - planned shopping facility appealing to a geographically dispersed market
Assortment
Regional Shopping Center
Variable Pricing
Motives
13. Distinctive heritage shared by a group of people that passes on a series of beliefs - norms and customs
Sales Promotion
Culture
Non-probability Sample
Purchase Motivation Product Groupings
14. Actively involved with informing and persuading customers in closing sales
Total Retail Experience
One-Price Policy
Order-Getting Salesperson
Assets
15. Involves an informal ranking of people based on income - occupation - education and other factors
Cost of Goods Sold
Social Class
Basic Stock List
Competition-Oriented Pricing
16. The overall plan guiding a retail firm
Variety Store
Cost of Goods Sold
Value (customer)
Retail Strategy
17. Whereby retailers - at their sole discretion - make deductions in their bills for infractions - ranging from late shipments to damages and expired goods
Specialty Store
Chargebacks
Survey
Attitudes (Opinions)
18. The positive - neutral or negative feelings a person has about different topics
Attitudes (Opinions)
Consumer Protection
Trading Area Overlap
Control
19. When retailers count on suppliers to participate in their inventory management programs
Membership (Warehouse) Club
Vendor-Managed Inventory (VMI)
Customary Pricing
Retail Promotion
20. Anticipates the information needs of retail managers; collects - organizes - and stores relevant data on a continuous basis; and directs the flow of information to the proper decision makers
Operations Blueprint
Retail Information System
Leader Pricing
Customer Satisfaction
21. A firm starts each new budget from scratch and outlines the expenditures needed to reach the periods goals
Culture
Zero-Based Budgeting
Expected Customer Service
Marquee
22. The mix of stores within a district or shopping center
Scrambled Merchandising
Incremental Method
Trading Area
Retail Balance
23. Available from sources outside the firm
Distributed Promotion Effort
Pre-Training
External Secondary Data
Target Marketing
24. Occurs when a consumer makes full use of the decision process
Floor-Ready Merchandise
Extended Decision Making
Product Life Cycle
Performance Measures
25. A food-based discounter offering a moderate number of food items in a no-frills setting
Cost of Goods Sold
Trading Area Overlap
Warehouse Store
Nongoods Services
26. A retailer wants to maintain a specified ratio of goods on hand to sales
Central Business District
Internet
Variety Store
Stock-to-Sales Method
27. A program-length TV commercial for a specific good or service that airs on cable or broadcast television - often at fringe time
Semantic Differential
Infomercial
Minimum-Price Laws
Personality
28. Larger and more diversified than a conventional supermarket but usually smaller and less diversified than a combination store
Reach
Direct Product Profitability (DPP)
Variable Pricing
Food-Based Superstore
29. Financial obligations a retailer incurs in operating a business
Quick Response (QR) Inventory Planning
Image
Liabilities
Classification Merchandising
30. Selling merchandise at a limited range of price point - with each point representing a distinct level of quality
Price Lining
Assortment Merchandise
Cognitive Dissonance
Training Programs
31. When ending inventory - recorded at cost - is measured by counting the merchandise in stock at the end of a selling period
Bait-and-Switch Advertising
Physical Inventory System
Mergers
Multi-Channel Retailing
32. When two or more retailers or a manufacturers/wholesalers share the advertising costs
Flexible Pricing
Convenience Store
Cooperative Advertising
Lifestyle Center
33. Graphically displays its hierarchical relationships created by a retailer
Organization Chart
Value Delivery System
Differentiated Marketing
Leased Department
34. A retailer advertises and sells selected items in its goods/service assortment at less than the usual profit margins. goal is to increase customer traffic for the retailer so that it can sell other regularly prices goods
Leader Pricing
Basic Stock List
Observation
Culture
35. Influence people's thought and behavior such as families - aspirational groups and membership groups
Discretionary income
Reference Groups
Cost of Goods Sold
Point-of-Purchase Display
36. Suppliers sell through a moderate number of retailers
Image
Combination Store
Selective Distribution
Weeks' Supply Method
37. Whereby intangible personal services are offered to consumers who then experience the services rather than possess them
One-Hundred Percent Location
Nongoods Services
Retail Information System
Word of Mouth (WOM)
38. A moderate-sized - planned shopping facility with a branch department store (traditional or discount) and/or a category killer store - as well as several smaller stores
Financial Merchandise Management
Term Occupancy
Community Shopping Center
Category Killer
39. Refers to the stores physical characteristics that project an image and draw customers - a retailers signs - sounds - smalls and other physical attributes
Atmosphere (atmospherics)
Differentiated Marketing
Direct Selling
Data Warehousing
40. Where a customer charges items and is billed monthly on the basis of outstanding cumulative balance
Straight (Gridiron) Traffic Flow
Revolving Credit Account
Cut Case
Operating Expenses
41. Type of retail institution in which a retailer operates multiple outlets (store units) under common ownership; it usually engages in some level of centralized purchasing and decision making
Canned Sales Presentation
Pre-Training
Sales Manager
Chain
42. Focuses on the sale in which consumers do not purchase or acquire ownership of tangible products
Family Life Cycle
Publicity
Service Retailing
Horizontal Price Fixing
43. Involves the activities of government - businesses - and other organizations to protect people from practices infringing upon their rights as consumers
Flexible Pricing
Personal Selling
Productivity
Consumer Protection
44. Exhibits a wide range or merchandise encouraging the customer to feel - look at and/or try on products
Logistics
Personal Selling
Assortment Display
HRM Process
45. The selection of merchandise a retailer carries - includes both the breadth of product categories and the variety within each category
Assortment
Opportunistic Buying
Downsizing
Secondary Trading Area
46. Used to acquire more specific estimates - which divides each month's actual sales by average monthly sales and multiplies the results by 100
Contingency Pricing
Balanced Tenancy
Monthly Sales Index
Assortment
47. A retailer clearly defines its promotion goals and prepares a budget to satisfy them. determines the tasks and costs required to achieve that goal (best budgeting method)
Category Management
Experiment
Objective-and-Task Method
Publicity
48. Performs routine clerical and sales functions - setting up displays - stocking shelves - answering simple questions and ringing up sales
Evaluation of Alternatives
Revolving Credit Account
Order-Taking Salesperson
Resident Buying Office
49. Paid - nonpersonal communication transmitted through out-of-store mass media by an ideantified sponsor
LIFO (last-in-first-out) Method
Supervision
Advertising
Cross-Shopping
50. Consists of these interrelated personnel activities: recruitment - selection - training - compensation and supervision. the goals are to obtain - develop and retain employees
HRM Process
Consumer Protection
Slotting Allowances
Predatory Pricing
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