SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Retail Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A retailer sets prices based on consumer desires; at the top is the demand ceiling - the most that people will pay for a good/service
Demand-Oriented Pricing
Demographics
Balanced Tenancy
Electronic Point of Sale System
2. Laws whereby some retailers must express both the total price of an item and its price per unit of measure
Value Delivery System
Unit Pricing
Traditional Department Store
Perceived Risk
3. A shopping site with (1) up to a half-dozen or so category killer stores and a mix of smaller stores and (2) several complementary stores specializing in one product category
Assortment
Seasonal Merchandise
Cost-Oriented Pricing
Power Center
4. A cash or card operated retailing format that dispenses goods and services
Vending Machine
Hidden Assets
Reverse Logistics
Business Format Franchising
5. Involve the combination of separately owned retail firms
Issue (problem) Definition
Mergers
Food-Based Superstore
Order-Taking Salesperson
6. A retailer clearly defines its promotion goals and prepares a budget to satisfy them. determines the tasks and costs required to achieve that goal (best budgeting method)
Prototype Stores
Internal Secondary Data
Retail Information System
Objective-and-Task Method
7. Doubt that the correct decision has been made
Cognitive Dissonance
Scrambled Merchandising
Micromerchandising
Option Credit Account
8. Stores - product - or customers are chosen by the researcher - based on judgement or convenience
Non-probability Sample
Sole Proprietorship
Loss Leaders
Distributed Promotion Effort
9. Retailers identify specific customer segments and deploy unique strategies to address the desires of those segments rather than the mass market
Niche Retailing
Social Class
Box (Limited-Line) Store
Fad Merchandise
10. Delineates trading areas on the basis of the product assortment carried at various shopping locations - travel times from the shopper's home to alternative locations - and the sensitivity of the kind of shopping to travel time
Warning
: Invalid argument supplied for foreach() in
/var/www/html/basicversity.com/show_quiz.php
on line
183
11. Relied on prior promotion budgets to allocate funds; a percentage is either added to or subtracted from one year's budget to determine the next year's
All-You-Can-Afford Method
Specialty Store
Internal Secondary Data
Incremental Method
12. When a retailer gathers - integrates - applies - and stores information related to specific subject areas
Consumer Loyalty (Frequent Shopper) Programs
Data-Base Management
Wheel of Retailing
Threats
13. When information is amassed on each job's functions and requirements: duties - responsibilities - aptitude - interest - education - experience - and physical tasks
Job Analysis
Americans With Disabilities Act
Experiment
Retail Institution
14. Whereby franchisors limit franchisee involvement in the strategic planning process
Community Shopping Center
Constrained Decision Making
Massed Promotion Effort
Quick Response (QR) Inventory Planning
15. Refers to items that are received at the store in condition to be put directly on display without any preparation by retail workers
Motives
Mergers
Dead Areas
Floor-Ready Merchandise
16. Equals the cost of merchandise available for sale minus the cost value of ending inventory
Recruitment
Cost of Goods Sold
Market Segment Product Groupings
Price Elasticity of Demand
17. Selling goods and services to a broad spectrum of consumers
Mass Marketing
Internal Secondary Data
Ensemble Display
Supervision
18. Consists of products that sell well over nonconsecutive time periods
Physical Inventory System
Seasonal Merchandise
Market Segment Product Groupings
Financial Merchandise Management
19. The amount a retailer pays to acquire the merchandise sold during a given time period. it is based on purchase prices and freight charges - less all discounts
Vertical Price Fixing
Cost of Goods Sold
Membership (Warehouse) Club
Demand-Oriented Pricing
20. When a retailer takes a proactive - integrated atmospherics approach to create a certain "look" - properly displaying products - stimulate shopping behavior and enhancing the physical environment
Gross Margin
Slotting Allowances
Visual Merchandising
Conventional Supermarket
21. A retailer sets prices for goods and services and seeks to maintain them for an extended period
Customary Pricing
Price Lining
Computerized Checkout
Retail Strategy
22. An area's industrial and commercial structure - the companies and industries that residents depend on to earn a living
Objective-and-Task Method
Economic Base
Cut Case
Problem Awareness
23. Encompasses the paid communication activities other than advertising - public relations and personal selling that stimulate consumer purchases and dealer effectiveness
Primary Data
World Wide Web
Sales Promotion
Everyday Low Pricing (EDLP)
24. A retailers carries complementary goods and services to encourage shoppers to buy more
Cooperative Buying
Cross-Merchandising
Owned-Goods Services
Marketing Research In Retailing
25. The overall plan or framework of action that guides a retailer
Retail Strategy
Economic Base
Supervision
Multiple-Unit Pricing
26. A planned shopping facility - with the largest store being a supermarket or a drugstore
Neighborhood Shopping Center
Word of Mouth (WOM)
String
Employee Empowerment
27. Used by both large and small retailers so they can efficiently process transactions and monitor inventory
Marketing Research In Retailing
Computerized Checkout
Factory Outlet
Constrained Decision Making
28. The possible benefits a retailer forgoes if it invests in one opportunity rather than another
Electronic Banking
Pre-Training
Opportunity Costs
Micromerchandising
29. Aiming at two or more distinct consumer groups - with different retailing approaches for each group
Never-Out List
Situation Analysis
Impulse Purchases
Differentiated Marketing
30. Any item a retailer owns with monetary value
Constrained Decision Making
Public Relations
Assets
Off-Price Chain
31. An inside or outside organization that is used when a retailer wants to keep in close touch with key market trends and cannot do so through just headquarters buying staff
Resident Buying Office
Factory Outlet
Distributed Promotion Effort
Competition-Oriented Pricing
32. Involves a clear statement of the topic to be studied
Forecasts
Trading Area
Observation
Issue (problem) Definition
33. Based on the premise that people are drawn to stores that are closer and more attractive than competitor's stores
Gravity Model
Cooperative Advertising
Leader Pricing
Product/Trademark Franchising
34. Caused by employee theft - customer shoplifting - vendor fraud and administrative errors
Cost of Goods Sold
Inventory Shrinkage
Sole Proprietorship
Variable Pricing
35. The perception the shopper has of a value chain. the customers view of all the benefits from a purchase
Stock-to-Sales Method
Value (customer)
Application Blank
Image
36. The aspects of business that a firm can directly affect
Controllable Variables
Pre-Training
Gravity Model
Cooperative Advertising
37. Risk is still low - but a retailer takes title on delivery and is responsible for damages
Category Killer
Retailing Concept
Memorandum Purchase
Product/Trademark Franchising
38. The positive - neutral or negative feelings a person has about different topics
Universal Product Code (UPC)
Horizontal Retail Audit
Post-Purchase Behavior
Attitudes (Opinions)
39. Provides shoppers with information - adds to store atmospere and serves substantial promotional role
Point-of-Purchase Display
Scrambled Merchandising
Household Life Cycle
Theme-Setting Display
40. The extent to which a person desires and pursues social status
Unit Control
Purchase Act
Class Consciousness
Direct Selling
41. Influence people's thought and behavior such as families - aspirational groups and membership groups
Graduated Lease
Pre-Training
Reference Groups
Width of Assortment
42. Payments that retailers require of vendors for providing shelf space
Automatic Reordering System
Total Retail Experience
Slotting Allowances
Problem Awareness
43. A case that holds piles of sale clothing - marked down books or other products
Cooperative Buying
Sales Manager
Conventional Supermarket
Dump Bin
44. Many retail vendors sell a range of products at discount prices in plain surroundings
Classification Merchandising
Bottom-Up Space Management Approach
Outshopping
Flea Market
45. The optimum site for a particular store
Lifestyles
Human Resource Management
Initial Markup
One-Hundred Percent Location
46. All of the businesses and people involved in the physical movement and transfer of ownership of goods and services from producer to consumer
Cross-Shopping
Channel of Distribution
Case Display
Semantic Differential
47. An unplanned shopping area in a city or town that is usually bounded by the intersection of two major streets
Secondary Business District (SBD)
Electronic Banking
Vending Machine
Secondary Trading Area
48. Stipulates that rent is related to sales or profits; protects a property owner against inflation and lets it benefit if a store is successful
Percentage Lease
Scrambled Merchandising
Probability (Random) Sample
Strategy Mix
49. Ways in which individual consumers and families live and spend time and money
Lifestyles
Incremental Budgeting
Retail Institution
Threats
50. Avoids the problems of infrequent financial alaysis by keeping a running total of the value of all inventory on hand at cost at a given time
Class Consciousness
Markdown
Rented-Goods Services
Book (Perpetual) Inventory System