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Retail Management
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Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
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Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The cost of running a retail business
Cross-Merchandising
All-You-Can-Afford Method
Operating Expenses
Public Relations
2. A retailer offers discounts to customers who buy in quantity or who buy a product bundle
Frequency
Multiple-Unit Pricing
Word of Mouth (WOM)
Analog Model
3. Whereby prices are marked only on shelves or signs and not on individual items
Ensemble Display
Constrained Decision Making
Box (Limited-Line) Store
Item Price Removal
4. Refers to the stores physical characteristics that project an image and draw customers - a retailers signs - sounds - smalls and other physical attributes
Maintenance-Increase-Recoupment Lease
Dollar Control
Variable Markup Policy
Atmosphere (atmospherics)
5. Unites supermarket and general merchandise in one facility - with general merchandise accounting for 25 to 40% of sales
Horizontal Retail Audit
Combination Store
Financial Merchandise Management
Demographics
6. The identifiable - but sometime intangible - activities undertaken by a retailer in conjunction with the basic goods and services it sells
Customer Service
Unit Control
Perceived Risk
Controllable Variables
7. Has a primarily functional use: to neatly hang or present products
Culture
Rack Display
Term Occupancy
PMs (Promotional or Push Monies)
8. Used by retailers that promote throughout the year
Distributed Promotion Effort
Demand-Oriented Pricing
Net Profit After Taxes
Unit Control
9. Involves the activities of government - businesses - and other organizations to protect people from practices infringing upon their rights as consumers
Exclusive Distribution
Open-to-Buy
Consumer Protection
Never-Out List
10. Involves a clear statement of the topic to be studied
Consumer Protection
Issue (problem) Definition
Percentage-of-Sales Method
Reference Groups
11. The stores in a planned shopping center complement each other as to the quality and variety of their product offerings - and the kind and number of stores are linked to overall population needs
Universal Product Code (UPC)
Financial Merchandise Management
Balanced Tenancy
Survey
12. A positioning approach whereby retailers offer a discount or value-oriented image - a wide and/or deep merchandise selection and large store facilities
Sales Opportunity Grid
Mass Merchandising
Balanced Tenancy
Sole Proprietorship
13. Ordering can be computerized and mechanically activated when stock-on-hand reaches the reorder point
Discretionary income
Automatic Reordering System
Constrained Decision Making
Threats
14. A form of multi-channel retailing which engages in more than one type of distribution arrangement
Perceived Risk
Secondary Data
Membership (Warehouse) Club
Dual Marketing
15. Every store - product - or customer has an equal or known chance of being chosen for a study
Objectives
Control
Probability (Random) Sample
Limited Decision Making
16. A listing of bipolar adjectives scales
Semantic Differential
Selective Distribution
Geographical Information System
Mystery Shoppers
17. A departmentalized food store with a wide range of food and related products; sales of general merchandise are rather limited
Category Management
Conventional Supermarket
Extended Decision Making
Data Warehousing
18. Whereby the retailer sets standards and measures its performance based on the achievements of its sector of retailing - specific competitors - high-performance firms - and/or the prior actions of the firm itself
Benchmarking
Solution Selling
Sorting Process
Strategy Mix
19. Feature brand-name apparel and accessories - footwear - linens - fabrics - cosmetics - and/or housewares and sells them at everyday low prices in an efficient - limited-service environment
Customer Service
Off-Price Chain
Percentage Variation Method
Inventory Management
20. Consists of all the levels of independently owned businesses along a channel of distribution
Staple Merchandise
Basic Stock List
Vertical Marketing System
Sales Promotion
21. Type of retail institution in which a retailer operates multiple outlets (store units) under common ownership; it usually engages in some level of centralized purchasing and decision making
Bifurcated Retailing
External Secondary Data
Destination Retailer
Chain
22. Relied on prior promotion budgets to allocate funds; a percentage is either added to or subtracted from one year's budget to determine the next year's
Consumer Loyalty (Frequent Shopper) Programs
Retail Promotion
Incremental Method
Multi-Channel Retailing
23. A retailer sets prices based on consumer desires; at the top is the demand ceiling - the most that people will pay for a good/service
Training Programs
Demand-Oriented Pricing
Cost of Method Accounting
Assortment Merchandise
24. Based on the premise that people are drawn to stores that are closer and more attractive than competitor's stores
Affinity
Gravity Model
Category Killer
Case Display
25. Focuses on the sale in which consumers do not purchase or acquire ownership of tangible products
Supermarket
Retail Organization
Supervision
Service Retailing
26. A review takes place in which the strategy and tactics are assessed against the business mission - objectives and target market
Dump Bin
Uncontrollable Variables
Control
Solution Selling
27. Used by both large and small retailers so they can efficiently process transactions and monitor inventory
Curing (Free-Flowing) Traffic Flow
Loss Leaders
Contingency Pricing
Computerized Checkout
28. When a retailer acts in a trustworthy - fair - honest - and respectful manner with each of its constituencies
Department Store
Ethics
Power Center
Service Retailing
29. There is more interactive relationship between a franchisor and a franchisee
Cost of Method Accounting
Retail Strategy
Unit Pricing
Business Format Franchising
30. Retail prices are set at levels below even dollar values; the assumption is that people feel these prices represent discounts or that the amounts are beneath consumer price ceilings
Odd Pricing
Cross-Merchandising
Data-Base Management
Theme-Setting Display
31. One way to access information on the Internet - whereby people work with easy-to-use Web addresses and pages
Prototype Stores
World Wide Web
Owned-Goods Services
Independent
32. Reward a retailers best customers - those with whom it wants long-lasting relationships with
Gap Analysis
Nongoods Services
String
Consumer Loyalty (Frequent Shopper) Programs
33. Money left after paying taxes and buying necessities
Regression Model
Mergers
Discretionary income
Canned Sales Presentation
34. Where a customer charges items and is billed monthly on the basis of outstanding cumulative balance
Concentrated Marketing
Staple Merchandise
Revolving Credit Account
Retail Balance
35. Teach new (and existing) personnel how best to perform their jobs or how to improve themselves
Multi-Channel Retailing
Visual Merchandising
Direct Store Distribution (DSD)
Training Programs
36. Especially low prices are negotiated for merchandise whose sales have not lived up to expectations - end of season goods - items consumers have returned to the manufacturer or another retailer and closeouts
Opportunistic Buying
Never-Out List
Class Consciousness
Order-Taking Salesperson
37. Whereby retailers - at their sole discretion - make deductions in their bills for infractions - ranging from late shipments to damages and expired goods
Mergers
Chargebacks
Opportunities
Visual Merchandising
38. When manufacturers and wholesales seek to control the retail prices of their goods and services
Memorandum Purchase
Vertical Retail Audit
Vertical Price Fixing
Perceived Risk
39. The optimum site for a particular store
Mazur Plan
One-Hundred Percent Location
Analog Model
LIFO (last-in-first-out) Method
40. A manufacturer may sometimes help fund personal selling in addition to regular salesperson compensation
Destination Retailer
PMs (Promotional or Push Monies)
Expected Customer Service
Food-Based Superstore
41. Closing inventory value is determined by calculating the average relationship between the cost and retail values of merchandise available for sale during a period
Operations Blueprint
Retail Method of Accounting
Revolving Credit Account
Cognitive Dissonance
42. A retailer first allots funds for each element of the retail strategy mix except promotion. the remaining funds go to promotion (weakest strategy)
Hidden Assets
Full-Line Discount Store
All-You-Can-Afford Method
Consumer Cooperative
43. The efficiency with which a retail strategy is carried out
Initial Markup
Productivity
Cost of Method Accounting
Storability Product Groupings
44. Used by retailers that promote seasonally
Merchandise Available for Sale
Massed Promotion Effort
Secondary Business District (SBD)
Percentage-of-Sales Method
45. A self-service food store with grocery - meat - and produce departments and minimum annual sales of $2 million
Cooperative Advertising
Cost-Oriented Pricing
Storefront
Supermarket
46. Systematically examines and evaluates a firm's total retailing effort or a specific aspect of it
Fad Merchandise
All-You-Can-Afford Method
Retail Audit
Operating Expenses
47. Competition between manufacturers and retailers for shelf space and profits
Battle of the Brands
Rented-Goods Services
Reference Groups
Assortment
48. Short-run decisions that are made and enacted for each controllable part of the strategy and encompasses a retailers daily and short term operations
Micromarketing
Tactics
Consignment Purchase
Product Life Cycle
49. A retailer sets its prices in accordance with competitors'
Maintenance-Increase-Recoupment Lease
Class Consciousness
Competition-Oriented Pricing
Top-Down Space Management Approach
50. Beginning inventory - purchases - and transportation charges equal the cost of this
Organization Chart
Merchandise Available for Sale
Impulse Purchases
Merchandising
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