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Test your basic knowledge |
Retail Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Short-term selling and administrative costs in running a business
Affinity
Leased Department
Goal-Oriented Job Description
Operating Expenditures
2. The long-run and short-run performance targets a retailers hopes to attain
Objectives
Ethics
Consumer Protection
Social Responsibility
3. A retailer sets prices for goods and services and seeks to maintain them for an extended period
Trading Area Overlap
Customary Pricing
Fringe Trading Area
Scrambled Merchandising
4. A retailer sets its prices in accordance with competitors'
Percentage Lease
Competition-Oriented Pricing
Net Worth
Storefront
5. Influence people's thought and behavior such as families - aspirational groups and membership groups
Competitive Parity Method
Reference Groups
Supply Chain
Target Marketing
6. Refers to the stores physical characteristics that project an image and draw customers - a retailers signs - sounds - smalls and other physical attributes
Fashion Merchandise
Prototype Stores
Atmosphere (atmospherics)
Job Analysis
7. Is a cue (social or commercial) or a drive (physical) meant to motivate or arouse a person to act
Discretionary income
Goods Retailing
Stimulus
Social Class
8. Involve the combination of separately owned retail firms
Prototype Stores
Primary Trading Area
Mergers
Basic Stock Method
9. Contains a position's title - relationships (superior and subordinate) - and specific roles and tasks
Retail Organization
Additional Markup
Traditional Job Description
Liabilities
10. Whereby a service retailer does not get paid until after the service is performed and payment is contingent on the service's being satisfactory
Trading Area
Control Units
Contingency Pricing
Inventory Management
11. Acquires and maintains a proper merchandise assortment while ordering - shopping - handling - storing - displaying and selling costs are kept in check
Inventory Management
Retailing Concept
Experiential Merchandising
Reference Groups
12. Permits supermarkets to incorporate aspects of quick response inventory planning - electronic data interchange - and logistics planning
Attitudes (Opinions)
Price Lining
World Wide Web
Efficient Consumer Response (ECR)
13. Beginning-of-month planned inventory during any month differs from planned average monthly stock by only one-half of that month's variation from estimated average monthly sales [equation]
Percentage Variation Method
Control Units
Strategy Mix
Dump Bin
14. Converts shopping from a passive activity into a more interactive one - by better engaging customers
Scenario Analysis
Wheel of Retailing
Information Search
Experiential Merchandising
15. A retailer carries more items than expects to sell over a specified period
Value (retailer)
Consumer Cooperative
Box (Limited-Line) Store
Basic Stock Method
16. A combination store blending an economy supermarket with a discount department store (it is the US version of a hypermarket)
Secondary Data
Supercenter
Positioning
Problem Awareness
17. Consumers view the company as distinctive enough to become loyal to it and go out of their way to shop there
Destination Retailer
Reorder Point
Graduated Lease
Percentage Lease
18. Laws whereby some retailers must express both the total price of an item and its price per unit of measure
Regional Shopping Center
Application Blank
Unit Pricing
Theme-Setting Display
19. Performs routine clerical and sales functions - setting up displays - stocking shelves - answering simple questions and ringing up sales
Solution Selling
Merchandising
Minimum-Price Laws
Order-Taking Salesperson
20. Lets consumers bargain over prices; those who are good at it obtain lower prices
Flexible Pricing
Electronic Data Interchange (EDI)
Balanced Tenancy
FIFO (first-in-first-out) Method
21. Shows the expected behavior of a good or service over its life
Product Life Cycle
Differentiated Marketing
Horizontal Retail Audit
Personal Selling
22. Consists of the regular products carried by a retailer
Owned-Goods Services
Retailing
Concentrated Marketing
Staple Merchandise
23. Used to acquire more specific estimates - which divides each month's actual sales by average monthly sales and multiplies the results by 100
Electronic Banking
Image
Net Worth
Monthly Sales Index
24. Forecasts average sales weekly - so beginning inventory equals several weeks expected sales
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25. A retailer's promotion budget is raised or lowered based on competitors actions; if the leading competitor raises its budget - other retailers in the area may follow
Vending Machine
Problem Awareness
Publicity
Competitive Parity Method
26. The activity whereby a retailer generates a list of job applicants
Recruitment
Sales-Productivity Ratio
Retail Information System
Monthly Sales Index
27. A franchisee acquires the identity of the franchisor by agreeing to sell the latter's products and/or operate under the latter's name
Extended Decision Making
Scenario Analysis
Product/Trademark Franchising
Membership (Warehouse) Club
28. Based on the premise that people are drawn to stores that are closer and more attractive than competitor's stores
Need-Satisfaction Approach
Secondary Data
Gravity Model
Reach
29. Specifies the inventory level - color - brand - style category - size - package - and so on for every staple item carried by the retailer
Advertising
Merchandise Available for Sale
Dump Bin
Basic Stock List
30. A type of experiment whereby a computer program is used to manipulate the elements of a retail strategy mix rather than test them in a real setting
Solution Selling
Consumer Cooperative
Rationalized Retailing
Simulation
31. Represents how a given retailer is perceived by consumers and others
Marquee
Image
Prestige Pricing
Opportunity Costs
32. The hub of retailing in a city. synonymous with the term downtown. exists where there is the greatest density of office buildings and stores
Dual Marketing
Central Business District
Chain
Conventional Supermarket
33. Signals or cues as to the success or failure of that each part of the strategy
Open-to-Buy
Public Relations
Variety Store
Feedback
34. Out-of-hometown shopping - is important for both local and surrounding retailers
Outshopping
Horizontal Retail Audit
Robinson-Patman Act
Consumer Loyalty (Frequent Shopper) Programs
35. Based on the original retail value assigned to merchandise less the costs of the merchandise
Atmosphere (atmospherics)
Reverse Logistics
Initial Markup
Target Marketing
36. Relates to the quantites of merchandise a retailer handles during a stated period
Unit Control
Competition-Oriented Pricing
Channel Control
Never-Out List
37. An unincorporated retail firm owned by one person
Consumer Protection
Supermarket
Outshopping
Sole Proprietorship
38. Has a primarily functional use: to neatly hang or present products
Leader Pricing
Rack Display
Model Stock Approach
Operations Blueprint
39. A firm uses current and past budgets as guides and adds to or subtracts from them to arrive at the coming period's expenditures
Percentage Variation Method
Central Business District
Incremental Budgeting
Floor-Ready Merchandise
40. A retailer sets a price floor - the minimum price acceptable to the firm so it can reach a specified profit goal
Never-Out List
Cost-Oriented Pricing
Net Profit After Taxes
Nongoods Services
41. A retailers has no risk because title is not taken; the supplier owns the goods until sold
Multi-Channel Retailing
Job Analysis
Consignment Purchase
Dual Marketing
42. The portion of revenues turned over to the federal - state and/or local government
Power Center
Value Chain
Taxes
LIFO (last-in-first-out) Method
43. The firms particular combination of store location - operating procedures - goods/services offered - pricing tactics - store atmosphere and customer services - and promotional methods
Opportunity Costs
Multi-Channel Retailing
Strategy Mix
Community Shopping Center
44. Whereby consumers lease and use goods for specified periods of time
Rented-Goods Services
Membership (Warehouse) Club
Consumer Cooperative
Supermarket
45. Whereby franchisors limit franchisee involvement in the strategic planning process
Operating Expenses
Outshopping
Constrained Decision Making
Personality
46. The cost to the retailer of each item recorded on an accounting sheet and/or is coded on a price tag or merchandise container
Micromerchandising
Basic Stock Method
Cost of Method Accounting
Corporation
47. A format whereby multiple outlets conform to relatively uniform construction - layout and operations standards
External Secondary Data
Net Worth
Cost-Oriented Pricing
Prototype Stores
48. A type of retail institution that is a department in a retail store that is rented to an outside party
Retailing Concept
Leased Department
Image
Cross-Merchandising
49. Mazur plan derivative in which buying is centralized and branches become sales units with equal operational status
Multiple-Unit Pricing
Equal Store Organization
Sole Proprietorship
Post-Purchase Behavior
50. The optimum site for a particular store
Market Segment Product Groupings
Electronic Data Interchange (EDI)
Extended Decision Making
One-Hundred Percent Location