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Test your basic knowledge |
Retail Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Increases an item's original price because demand is unexpectedly high or costs are rising
Consignment Purchase
Goods Retailing
Gross Profit (margin)
Additional Markup
2. A company compares its actual performance against its potential performance and then determines the areas in which it must improve
Regression Model
Gap Analysis
Atmosphere (atmospherics)
Niche Retailing
3. the drive within people to attain work-related goals - can be positive or negative
Job Motivation
Customer Service
Household Life Cycle
Neighborhood Business District
4. Equals the cost of merchandise available for sale minus the cost value of ending inventory
Sales Promotion
Top-Down Space Management Approach
Cost of Goods Sold
Category Management
5. Suppliers sell through a moderate number of retailers
Social Class
Bifurcated Retailing
Physical Inventory System
Selective Distribution
6. Consumers view the company as distinctive enough to become loyal to it and go out of their way to shop there
Americans With Disabilities Act
Destination Retailer
Dual Marketing
Term Occupancy
7. A large - planned shopping facility appealing to a geographically dispersed market
Regional Shopping Center
Item Price Removal
Internal Secondary Data
Survey
8. There is more interactive relationship between a franchisor and a franchisee
Cost-Oriented Pricing
Community Shopping Center
Dollar Control
Business Format Franchising
9. The amount a retailer pays to acquire the merchandise sold during a given time period. it is based on purchase prices and freight charges - less all discounts
Wheel of Retailing
Bifurcated Retailing
Video Kiosk
Cost of Goods Sold
10. Involves a clear statement of the topic to be studied
Personal Selling
Cognitive Dissonance
Issue (problem) Definition
Visual Merchandising
11. Incorporates life stages for both family and non-family households
Household Life Cycle
Leased Department
Data-Base Management
Canned Sales Presentation
12. The process of deciding and the factors affecting the process. - stimulus - problem awareness - information search - evaluation of alternatives - purchase - and post-purchase behavior
Consumer Decision Process
Non-probability Sample
Problem Awareness
Franchising
13. Describes how traditional family moves from bachelorhood to children to solitary retirement
Factory Outlet
Point of Difference
Inventory Shrinkage
Family Life Cycle
14. An agreement among manufacturers - wholesalers or retailers to set prices. these agreements are illegal under the Sherman Antitrust Act and Federal Trade Commission Act
Multiple-Unit Pricing
Horizontal Price Fixing
Net Profit After Taxes
Option Credit Account
15. Whereby the purchase price is immediately deducted from a consumer's bank account and entered into a retailer's account through a computer terminal
Debit Card System
Floor-Ready Merchandise
Goods/Service Category
Chargebacks
16. Out-of-hometown shopping - is important for both local and surrounding retailers
Demand-Oriented Pricing
Outshopping
Regional Shopping Center
Evaluation of Alternatives
17. Whereby special tags are attached to products so that the tags can be sensed by electronic security devices at store exits
Inventory Management
Customer Loyalty
Non-probability Sample
Electronic Article Surveillance
18. Any nonpersonal form of public relations whereby messages are transmitted through mass media - the time or space provided by the media is not paid for - and there is no identified commercial sponsor
Personal Selling
Publicity
Dual Marketing
Nongoods Services
19. Software which combines digitized mapping with key locational data to graphically depict trading-area characteristics such as population demographics; data on consumer purchases; and listings of current - proposed and competitor locations
Manufacturer (national) Brands
Geographical Information System
One-Hundred Percent Location
Situation Analysis
20. Influence people's thought and behavior such as families - aspirational groups and membership groups
Personal Selling
Customary Pricing
Reference Groups
Ethics
21. Used by both large and small retailers so they can efficiently process transactions and monitor inventory
Core Customers
Memorandum Purchase
Computerized Checkout
Organization Chart
22. The sum total of an individuals traits - which make that individual unique
Cost of Method Accounting
Personality
Memorandum Purchase
Job Motivation
23. Determines the floor space necessary to carry and display a proper merchandise assortment
Model Stock Approach
Gross Profit (margin)
Off-Price Chain
Category Killer
24. A retailers best customers
Core Customers
Objective-and-Task Method
Retail Method of Accounting
Productivity
25. Traditional means of trading-area delineation. establishes a point of indifference between two cities or communities - so the trading area of each can be determined - more consumers go to the larger city/community because there are more stores and wo
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26. Selection process of one opinion from others. a person determines the criteria to evaluate and their importance before buying
Evaluation of Alternatives
Fashion Merchandise
World Wide Web
Generic Brands
27. Ordering can be computerized and mechanically activated when stock-on-hand reaches the reorder point
Robinson-Patman Act
Culture
Destination Retailer
Automatic Reordering System
28. Analyzes a firm's overall performance - from the organizational mission to goals to customer satisfaction to the basic retail strategy mix and its implementation in an integrated - consistent way
World Wide Web
Horizontal Retail Audit
Storefront
Operating Expenses
29. A retail firm that is formally incorporated under state law
Price-Quality Association
Corporation
Traditional Department Store
Vertical Cooperative Advertising Agreement
30. Shows the expected behavior of a good or service over its life
Product Life Cycle
Computerized Checkout
Job Motivation
Resident Buying Office
31. Concentrates on selling one goods or service line - such as young women's apparel
Scenario Analysis
Direct Marketing
Specialty Store
Value (customer)
32. A positioning approach whereby retailers offer a discount or value-oriented image - a wide and/or deep merchandise selection and large store facilities
Job Motivation
Mass Merchandising
Experiential Merchandising
Infomercial
33. Refers to the variety in any one good/service (product line) a retailer carries
Slotting Allowances
PMs (Promotional or Push Monies)
Depth of Assortment
Perceived Risk
34. Compromises all the parties that develop - produce - deliver and sell and service particular goods and services
Corporation
Dollar Control
Value Delivery System
Cooperative Advertising
35. A retailers has no risk because title is not taken; the supplier owns the goods until sold
Compensation
Purchase Motivation Product Groupings
Consignment Purchase
Atmosphere (atmospherics)
36. Whereby unprofitable stores are closed or divisions are sold off - by retailers unhappy with performace
Everyday Low Pricing (EDLP)
Term Occupancy
Purchase Motivation Product Groupings
Downsizing
37. A food-based discounter that focuses on a small selection of items - moderate hours of operation - few services and limited manufacturer brands
Routine Decision Making
Attitudes (Opinions)
Assortment Display
Box (Limited-Line) Store
38. A firm starts each new budget from scratch and outlines the expenditures needed to reach the periods goals
Solution Selling
Zero-Based Budgeting
Public Relations
Fringe Trading Area
39. A retailer alters its prices to coincide with fluctuations in costs or consumer demand
Assortment Merchandise
Personal Selling
Consignment Purchase
Variable Pricing
40. Usually the first tool used to screen applications; providing data on education - experience - health - reasons for leaving prior jobs - outside activities - hobbies and references
Sales Opportunity Grid
Situation Analysis
Consignment Purchase
Application Blank
41. Outlines a retailer's planned expenditures for a given time based on expected performance
Electronic Article Surveillance
Net Profit After Taxes
Traditional Department Store
Budgeting
42. Involves both the use of automatic teller machines (ATMs) and the instant processing of retail purchases. it allows centralized record keeping and lets customers complete transactions whenever they want
Franchising
Cost of Goods Sold
Theme-Setting Display
Electronic Banking
43. One way to access information on the Internet - whereby people work with easy-to-use Web addresses and pages
Predatory Pricing
World Wide Web
Product/Trademark Franchising
Dollar Control
44. Ways in which individual consumers and families live and spend time and money
Diversification
Supervision
Unit Control
Lifestyles
45. The profit earned after all costs and taxes have been deducted
Economic Base
Regional Shopping Center
Net Profit After Taxes
Advertising
46. Permits supermarkets to incorporate aspects of quick response inventory planning - electronic data interchange - and logistics planning
Operations Management
Competition-Oriented Pricing
Efficient Consumer Response (ECR)
Class Consciousness
47. The cost to the retailer of each item recorded on an accounting sheet and/or is coded on a price tag or merchandise container
Augmented Customer Service
Retail Balance
Cost of Method Accounting
Impulse Purchases
48. Signals or cues as to the success or failure of that each part of the strategy
Community Shopping Center
Universal Product Code (UPC)
Feedback
Sorting Process
49. Contains an additional 15 to 25 percent of a stores customers; located outside of the primary area - and customers are more widely dispersed
Outsourcing
Secondary Trading Area
Word of Mouth (WOM)
Retail Strategy
50. Assets minus liabilities; aka owner's equity and represents the value of a business after deducting all financial obligations
Net Worth
Vertical Marketing System
String
Hierarchy of Authority