Test your basic knowledge |

Google Adwords

Subject : it-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Three tasks can you do while logged in to your My Client Center account: Run a _______ for a linked account - View recent charges for a linked account - Modify the daily budget for a campaign in a linked account.






2. The last line of an AdWords ad is called _____






3. An example of a valid display URL






4. You can save your report within your _______ to view later.






5. This API Service advertisers should use to create new ads.






6. This API Web Service allows advertisers to change their daily budget






7. The CampaignService - AdGroupService - KeywordService - and CreativeService are collectively known as _______.






8. Your ad cannot be locked out of the top position based solely on ____






9. Updating the individual bids on 1 -000 keywords would equate to ________






10. A campaign's language and ________ can be edited after the campaign has been created.






11. The quickest way to ________ - login - and password information - Logging in to the client's account.

Warning: Invalid argument supplied for foreach() in /var/www/html/basicversity.com/show_quiz.php on line 183


12. Mobile ads contain ____ lines of ad text with a maximum of ____ characters on each line.






13. The _______________ allows you to automatically raise or lower your bids during certain time periods.






14. You do not need AdWords Editor to view a file that has been _______.






15. If you include _________ within the same account - they will compete with each other - and the better-performing keyword will trigger your ad.






16. Google _____ charge you more than your billing threshold.






17. An advertiser should test ________ landing pages.






18. The suggested maximum cost-per-click provided by Google should allow your ad to show in the top position at least ______% of the time.






19. If a keyword has a good CTR but is not _______ - you should you try changing: The landing page






20. The Report Center allows advertisers to Email reports to specified users - Download reports in _________ - View both data and graphs for selected reports






21. A combination of letters and/or numbers that identify your AdWords API activity.






22. An example of a call-to-action phrase






23. The ______________ provides the best possibility for high numbers of ad impressions






24. It's not best to deliver key messages ____ in your video ad






25. _____________ can be a measure of advertising effectiveness.






26. An ad with the keyword "_____________" (in quotations) would run on this search query: 'Good cheap chocolate'.






27. An advertiser should not always _______ with a positive profit margin.






28. Three important benefits of Google AdWords: Relevant - real-time - and extensive ad distribution - ____________ - Total control of spending and ad targeting






29. Three uses for the keyword tool: To find new keywords - To estimate traffic for existing keywords - To see _______ that may trigger your ads.






30. You can view billing adjustments like invalid click credits and promotional credits on the ______.






31. Keywords marked ________ can still trigger ads on content network sites.






32. The Ads Diagnostic Tool _______ does not present the most comprehensive analysis available in your account.






33. To indicate a keyword as an exact match - ___________ should be used.






34. Three things are displayed in the dashboard report: Start and end date - Budget - ___________






35. ___________ is ideal for advertisers who want more control over their account.






36. The structure of an AdWords account from the top down






37. The __________ an advertiser must maintain to qualify for monthly invoicing: "$1 -500 per month for at least 3 months






38. Advertisers should not use only __________ in order to maintain consistency.






39. Increasing your daily budget is not a technique for _______






40. You cannot have this as a destination URL _____






41. Using ___________ tends to give you fewer clicks but higher conversions.






42. For internationally targeted campaigns - you should not write your keywords and ad text in your _______






43. Three good characteristics of effective landing pages: Easy to ______ - Display product details included in keyword - Relevant to the ad text






44. Placement-targeted campaigns do not offer the ability to ________ in text ads.






45. To access the AdWords API - advertisers must have a ________ account.






46. The Keyword Tool is not useful in the creation process for a ____________






47. Google allows certain __________ or variations of words in ad tex






48. The option to select a desired position for your ad.






49. The AdWords definition of ___________ does not mean increasing the number of times an ad is seen.






50. It is possible to target a ____________ around your business location.







Sorry!:) No result found.

Can you answer 50 questions in 15 minutes?


Let me suggest you:

Browse all subjects

Browse all tests

Most popular tests



Major Subjects

Tests & Exams


AP
CLEP
DSST
GRE
SAT
GMAT

Browse all subjects

Browse all tests

Most popular tests