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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Authority to provide rewards
hub-and-spoke system
Reward Power
infrastructure
customer loyalty
2. A hotel staff member who performs all of the functions of a desk clerk/agent - concierge - and valet
guest service agent (GSA)
Enhancing Power through Alliances
indirect channel
commercial recreation
3. Referring to others with greater position power and authority who support the desired behavior.
Empowering Others
facilitating products
Decentralized Organization
Upward Appeal
4. A resort property in a specefic location with a concentration of recources or facilities
amateur sports
Personal Power
destination resort
buisness-to-buisness selling
5. A company that operates a railroad system with combined passenger and rail service throughout the continental United States
bed-and-breakfasts (B&Bs)
Amtrak
disposable income
cost-plus pricing
6. Ability to influence the behavior of others
hallmark event
Power
cross-selling
Consultation
7. Position - Reward - Coercive
behavioristics
back of the house
Organizational Power
Amtrak
8. A tour that is more expensive than a package tour and is designed specifically for an individual tourist.
institutional advertising
customized tour
Amtrak
compensation
9. A form of payment that may include wages - benefits - and/ or incentives in return work.
ethics
direct channel
Personal Power
compensation
10. Any recreational activity for which a guest pays a fee
commercial recreation
frequent-flyer program
Directive
disposable income
11. A formal or informal interveiw with a proffesional to help the job seeker learn more about a specific career feild or company
informational interveiw
facilitating products
compensation
Decentralized Organization
12. Travel for the sole purpose of conducting and individuals or companys buisness
Supportive
Empowering Others
hallmark event
business travel
13. Using the authority of position power to order the desired behavior
indirect channel
career plan
experimental method
Pulling Rank
14. Generating enthusiasm and commitment by appealing to the other's values or emotions
buisness-to-buisness selling
Inspirational Appeal
guest or uniformed services
customized tour
15. A basic - physical - or extended attribute of a product or purchase
chain
Emotive
Reasoning
feature
16. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
Power
elasticity of demand
Centralized Organizations
behavioristics
17. Offering rewards or favors to achieve the desired behavior.
Bargaining
career plan
destination
buying signals
18. An organization that works with meeting planners to provide tourist information services to business and leisure travelers
facilitating products
Consultation
Reasoning
convention and visitors bureau (CVB)
19. Athletic activities and competitions for athletes who do not get paid.
entrepreneur
experimental method
informational interveiw
amateur sports
20. A fee or payment based on a percentage of products sold
demand
commission
competitive advantage
Expert Power
21. Statistics about consumers based on their knowledge - attitudes - use - or response to a product
demand
empowerment
behavioristics
feature
22. Enlisting an individual's peers to support the need for the desired behavior.
Peer pressure
bed-and-breakfasts (B&Bs)
Power and Communication Styles
demand
23. A hotel staff member who helps guest make arrangements for transportation - resturaunt reservations - event reservations - and entertainment tickets - and advises guest about activities in the area.
concierge
hub-and-spoke system
pprenticeship
institutional advertising
24. An agent who does not work directly for a travel provider but sells his or her products for a fee
ecotourism
intermediary
destination
exemplary guest service
25. The eventual desired outcome
Excessively centralized organization
Enhancing Power through Alliances
goal
consumer show
26. The process of developing - promoting - and distributing specefic locations to satisfy travelers and maintain appeal as long as possible
Power Tactics
Centralized Organizations
commercial site
destination marketing
27. Influencing behavior by presenting facts and appealing to logic.
dependables
Reasoning
demographics
Power
28. A state of being abstract - as are things that cannot be touched
hospitality-specific traits
empowerment
intangibility
facilitating products
29. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
core product
destination resort
AIDA model
geographics
30. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
demographics
hallmark event
Referent Power
back of the house
31. Statistics about where people live.
geographics
Bargaining
commercial recreation
bed-and-breakfasts (B&Bs)
32. The main product that the customer is buying
direct channel
goal
core product
intangibility
33. Authority granted to a position within the hierarchy of an organization
front of the house
institutional advertising
dependables
Position Power
34. The method of selling the customer additional related products tied to one name
average daily rate (ADR)
empowerment
cross-selling
Power Tactics
35. Redistribution of power within an organization that enables managers - supervisors - and employees to perform their jobs more efficiently and effectively.
hallmark event
destination resort
Referent Power
Empowerment
36. Advertising with a goal of developing goodwill or a positive image
Amtrak
dependables
Reasoning
institutional advertising
37. An agent who buys unsold products in bulk from suppliers and resells the products at a discount to intermediaries or to consumers.
Directive
goal
consolidator
demand
38. The area in a hospitality establishment that guests usually do not view - including all areas responsible for food quality and production - such as the kitchen and recieving - office - and storage areas
front of the house (lodging)
amateur sports
back of the house
charter tour
39. Involving the other person in decisions that directly relate to the desired behavior
e-tail
Consultation
charter tour
Enhancing Power through Alliances
40. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
Coercive Power
aesthetic pollution
diversity
Directive
41. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
ecotourism
indirect channel
Directive
infrastructure
42. A written statement of career goals and the necessary steps to acheive them
customized tour
follow-up
Reward Power
career plan
43. Document that job seekers fill out to help employers screen applicants.
Emotive
job application
destination marketing
diversity
44. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
front of the house (lodging)
benefit
Authority Commensurate with Responsibility
Centralized Organizations
45. The variation of consumer demand due to a change in price
elasticity of demand
incentive
Personal Power
Delegation
46. A restaurant where a customer sits at a table - gives an order to a server - and is served food at the table
amateur sports
consumer show
full-service restaurant
diversity
47. Ethnic variety as well as socioeconomic and gender variety in a group or society
hallmark event
Delegation
Ingratiating Appeal
diversity
48. Managers build most of barriers - Lack of experience - Lack of Organizational Skills - Fear of being disliked
experimental method
Organizational Power
Barriers to Delegation
bed-and-breakfasts (B&Bs)
49. Consultation - reasoning - inspirational appeal - ingratiating appeal - peer pressure - bargaining - pulling rank - upward appeal.
destination marketing
incentive
institutional advertising
Power Tactics
50. The process of getting the product to the consumer
customized tour
career plan
distribution
Delegation