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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The granting of authority or power to front-line personnel for handling and solving guests' problems
commercial recreation
direct channel
empowerment
Amtrak
2. Any recreational activity for which a guest pays a fee
Enhancing Power through Alliances
intangibility
entry-level
commercial recreation
3. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
commercial recreation
Authority Commensurate with Responsibility
destination
Organizational Power
4. An organization that works with meeting planners to provide tourist information services to business and leisure travelers
Empowerment
convention and visitors bureau (CVB)
intangibility
charter tour
5. A written statement of career goals and the necessary steps to acheive them
demand
business travel
career plan
buying signals
6. Professional characteristics needed in the hospitality industry - including a positive personal attitude - good work ethics - maturity - and good personal appearance as well as leadership and time-management skills
geographics
Supportive
compensation
hospitality-specific traits
7. Position - Reward - Coercive
Referent Power
Organizational Power
intangibility
concierge
8. Ability to punish
behavioristics
commercial site
Coercive Power
Empowering Others
9. A state of being abstract - as are things that cannot be touched
Position Power
intangibility
economic multiplier
Referent Power
10. The process of how money filters through a local economy and is spent and re-spent - creating income for other businesses.
Organizational Power
economic multiplier
informational interveiw
destination resort
11. A type of buisness that is set up through a franchise agreement - Which is a contract between a franchisor and franchisee to sell a companys goods or services at a designated location
competitive advantage
follow-up
guest satisfaction
franchise
12. A hotel staff member who performs all of the functions of a desk clerk/agent - concierge - and valet
intermediary
guest service agent (GSA)
consumer show
entry-level
13. A rate based on total sales for the day divided by the total number of sold rooms.
back of the house (lodging)
back of the house
average daily rate (ADR)
Centralized Organizations
14. Any paid form of nonpersonal presentation and promotion of ideas - goods - or services by an identified sponsor
franchise
experimental method
advertising
amateur sports
15. The position of an employee at the beggening level of a particular career
entry-level
Expert Power
channel of distribution
Peer pressure
16. High levels of dominance and High levels of Sociability - Emotional - exaggerative - outspoken
entry-level
Emotive
cross-selling
Position Power
17. The process of developing - promoting - and distributing specefic locations to satisfy travelers and maintain appeal as long as possible
front of the house (lodging)
destination marketing
channel of distribution
Directive
18. Authority to provide rewards
Personal Power
chain
Reward Power
Consultation
19. Statistics about consumers based on their knowledge - attitudes - use - or response to a product
behavioristics
Power Tactics
buying signals
full-service restaurant
20. Pricing products by calculating all costs and expenses and adding desired profit
cost-plus pricing
experimental method
guest or uniformed services
disposable income
21. Low levels of dominance and High levels of Sociability - Wants approval - insecure - apologetic
Power and Communication Styles
consumer show
guest satisfaction
Supportive
22. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
average daily rate (ADR)
goal
destination marketing
Centralized Organizations
23. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
demographics
direct channel
elasticity of demand
commercial recreation
24. Emotive - Directive - Reflective - Supportive
Power and Communication Styles
Reflective
ethics
core product
25. High levels of dominance and Low levels of Sociability - Arrogant - stubborn - dry
geographics
Directive
front of the house (lodging)
Expert Power
26. The process of getting the product to the consumer
aesthetic pollution
distribution
concierge
Organizational Power
27. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
business travel
hub-and-spoke system
geographics
aesthetic pollution
28. A local or regional event with national or possible international appeal that occurs once or annually
hospitality-specific traits
diversity
hallmark event
commission
29. Authority granted to a position within the hierarchy of an organization
consumer show
intermediary
Position Power
frequent-flyer program
30. Document that job seekers fill out to help employers screen applicants.
geographics
Directive
Ingratiating Appeal
job application
31. The customer's faithfulness to a business and its product - demonstrated by the customer purchasing the product again
front of the house (lodging)
customer loyalty
Referent Power
front of the house
32. Verbal or nonverbal signs of a customer's readiness to buy
Inspirational Appeal
buying signals
hub-and-spoke system
concierge
33. Consistent hospitality service that exceeds guest expectations.
Excessively centralized organization
exemplary guest service
elasticity of demand
bed-and-breakfasts (B&Bs)
34. Referring to others with greater position power and authority who support the desired behavior.
customer loyalty
pprenticeship
direct mail
Upward Appeal
35. An agent who does not work directly for a travel provider but sells his or her products for a fee
aesthetic pollution
feature
frequent-flyer program
intermediary
36. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
informational interveiw
certification
globalization
pprenticeship
37. A research method whereby a researcher observes the results of changing one or more marketing variables
experimental method
charter tour
indirect channel
full-service restaurant
38. An educational - hands-on exspirience working in an established buisness under the guidance of a skilled worker.
pprenticeship
demographics
infrastructure
guest service agent (GSA)
39. Travel for the sole purpose of conducting and individuals or companys buisness
ethics
customer satisfaction
commercial site
business travel
40. A tour in which a tour operator buys all the seats on an airplane - train - or bus and resells them to travelers
Empowerment
AIDA model
charter tour
Consultation
41. A reward that is usually in the form of money but may also be stock options - profit-sharing privileges - a company vehicle - and/or a bonus program
incentive
customer satisfaction
entrepreneur
Coercive Power
42. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
Enhancing Power through Alliances
bed-and-breakfasts (B&Bs)
customer satisfaction
goal
43. The path a product takes using intermediaries between the producer and consumer
back of the house
commission
indirect channel
Reward Power
44. A program in which an airline offers free travel - upgrades - and discounts to program members
hub-and-spoke system
Coercive Power
frequent-flyer program
average daily rate (ADR)
45. The area in a hospitality establishment that guests usually do not view - including all areas responsible for food quality and production - such as the kitchen and recieving - office - and storage areas
back of the house
franchise
Personal Power
destination
46. The area in a lodging facility that guests view - such as the lobby
follow-up
compensation
full-service restaurant
front of the house (lodging)
47. The money left from a person's gross income after taking out taxes
channel of distribution
disposable income
destination
Pulling Rank
48. The sale of goods or services to the customer by means of the Internet.
Upward Appeal
e-tail
buisness-to-buisness selling
Personal Power
49. A person who organizes - manages - and takes the risk of owning and operating a buisness
entrepreneur
destination resort
Consultation
convention and visitors bureau (CVB)
50. The final stop of a journey - or the goal for travelers
destination
career plan
Delegation
Reflective