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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Influencing behavior by presenting facts and appealing to logic.
Empowerment
Power
Reasoning
buisness-to-buisness selling
2. The variation of consumer demand due to a change in price
elasticity of demand
front of the house (lodging)
core product
distribution
3. A hotel staff member who helps guest make arrangements for transportation - resturaunt reservations - event reservations - and entertainment tickets - and advises guest about activities in the area.
Inspirational Appeal
economic multiplier
convention and visitors bureau (CVB)
concierge
4. A resort property in a specefic location with a concentration of recources or facilities
feature
demand
destination resort
bed-and-breakfasts (B&Bs)
5. Travel for the sole purpose of conducting and individuals or companys buisness
pprenticeship
Ingratiating Appeal
Consultation
business travel
6. Influencing others to accept greater responsibility and exercise more control over the way they perform their jobs.
Empowering Others
destination resort
Peer pressure
charter tour
7. A condition of being subject to change or alteration
concierge
Reward Power
changeability
direct mail
8. A program in which an airline offers free travel - upgrades - and discounts to program members
frequent-flyer program
AIDA model
Peer pressure
concierge
9. The area in a lodging facility that guests view - such as the lobby
consolidator
front of the house (lodging)
business travel
Position Power
10. The area in a lodging facility where support services take place which guests usually do not view
Peer pressure
cost-plus pricing
back of the house (lodging)
Supportive
11. Ability to punish
cross-selling
consolidator
Coercive Power
customer loyalty
12. The area in a hospitality establishment that guests usually do not view - including all areas responsible for food quality and production - such as the kitchen and recieving - office - and storage areas
commercial recreation
back of the house
goal
chain
13. A basic - physical - or extended attribute of a product or purchase
destination
feature
Decentralized Organization
customer loyalty
14. Advertising with a goal of developing goodwill or a positive image
front of the house
institutional advertising
Power
bed-and-breakfasts (B&Bs)
15. Pricing products by calculating all costs and expenses and adding desired profit
hallmark event
cost-plus pricing
Referent Power
e-tail
16. Small unique inns that offer a full breakfast with a night's stay
geographics
pprenticeship
aesthetic pollution
bed-and-breakfasts (B&Bs)
17. A rate based on total sales for the day divided by the total number of sold rooms.
Pulling Rank
demographics
average daily rate (ADR)
business travel
18. Verbal or nonverbal signs of a customer's readiness to buy
Directive
disposable income
commercial site
buying signals
19. Enlisting an individual's peers to support the need for the desired behavior.
competitive advantage
business travel
guest or uniformed services
Peer pressure
20. Low levels of dominance and High levels of Sociability - Wants approval - insecure - apologetic
commercial site
Supportive
job application
Barriers to Delegation
21. An educational - hands-on exspirience working in an established buisness under the guidance of a skilled worker.
Power Tactics
competitive advantage
pprenticeship
informational interveiw
22. An advantage over competitors due to greater value to consumers through lower prices or more benefits.
competitive advantage
bed-and-breakfasts (B&Bs)
goal
Peer pressure
23. The granting of authority or power to front-line personnel for handling and solving guests' problems
advertising
empowerment
Ingratiating Appeal
back of the house (lodging)
24. A feature advantage of a product
dependables
benefit
Reward Power
career plan
25. A single- or multi-day exhibition held at a convention or civic center arena.
consumer show
buisness-to-buisness selling
frequent-flyer program
cost-plus pricing
26. The final stop of a journey - or the goal for travelers
destination
consumer show
Power and Communication Styles
benefit
27. The sale of goods or services to the customer by means of the Internet.
e-tail
customized tour
core product
guest or uniformed services
28. The method of selling the customer additional related products tied to one name
cross-selling
goal
Decentralized Organization
charter tour
29. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
cost-plus pricing
destination marketing
Centralized Organizations
Decentralized Organization
30. Assigning responsibility and granting authority to employees to perform tasks or make decisions for which the manager is still accountable.
Delegation
Pulling Rank
franchise
disposable income
31. Redistribution of power within an organization that enables managers - supervisors - and employees to perform their jobs more efficiently and effectively.
Centralized Organizations
goal
Empowerment
Supportive
32. Statistics about consumers based on their knowledge - attitudes - use - or response to a product
job application
guest satisfaction
competitive advantage
behavioristics
33. The fulfillment of guests' needs and wants regarding recieving quality hospitality products
guest satisfaction
compensation
customer satisfaction
Supportive
34. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
Amtrak
Directive
benefit
ecotourism
35. Using the authority of position power to order the desired behavior
Pulling Rank
cost-plus pricing
Directive
demographics
36. A state of being abstract - as are things that cannot be touched
intangibility
consolidator
back of the house
hospitality-specific traits
37. Low levels of dominance and Low levels of Sociability - Avoid decisions - stiff
Excessively centralized organization
Reflective
back of the house (lodging)
destination marketing
38. A type of buisness that has more thatn one location with the same name under the same ownership
commission
business travel
chain
intangibility
39. The process of getting the product to the consumer
distribution
aesthetic pollution
diversity
demographics
40. An agent who does not work directly for a travel provider but sells his or her products for a fee
benefit
intermediary
demographics
Reasoning
41. A tour that is more expensive than a package tour and is designed specifically for an individual tourist.
destination
consumer show
Coercive Power
customized tour
42. A positive feeling or reaction customers have when a buisness or product meets their needs
customer satisfaction
Decentralized Organization
intangibility
disposable income
43. Winning approval through praise or flattery
Ingratiating Appeal
Directive
AIDA model
disposable income
44. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
goal
AIDA model
Reflective
benefit
45. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
advertising
facilitating products
demographics
buisness-to-buisness selling
46. The physical components of a destination - such as hotels - resturants - roadways - and transportation - that support tourism
hub-and-spoke system
buying signals
Organizational Power
infrastructure
47. A restaurant where a customer sits at a table - gives an order to a server - and is served food at the table
full-service restaurant
Empowering Others
front of the house
Authority Commensurate with Responsibility
48. An expression of the standards of right and wrong based on conduct and morals in a particular society or a system or theory of moral values and principles
Coercive Power
ethics
channel of distribution
charter tour
49. Have power structures that place decision-making authority at LOWEST ORGANIZATIONAL LEVELS.
customer satisfaction
Pulling Rank
follow-up
Decentralized Organization
50. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
disposable income
dependables
Excessively centralized organization
aesthetic pollution