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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A positive feeling or reaction customers have when a buisness or product meets their needs
customer satisfaction
front of the house
concierge
aesthetic pollution
2. A hotel staff member who performs all of the functions of a desk clerk/agent - concierge - and valet
entrepreneur
guest service agent (GSA)
core product
buying signals
3. A program in which an airline offers free travel - upgrades - and discounts to program members
advertising
channel of distribution
Reasoning
frequent-flyer program
4. An establishment - such as a restaurant - where a food-and-beverage business competes for customers
commercial site
Expert Power
Coercive Power
commercial recreation
5. The granting of authority or power to front-line personnel for handling and solving guests' problems
Position Power
Ingratiating Appeal
behavioristics
empowerment
6. The money left from a person's gross income after taking out taxes
globalization
front of the house (lodging)
disposable income
competitive advantage
7. Assigning responsibility and granting authority to employees to perform tasks or make decisions for which the manager is still accountable.
consumer show
aesthetic pollution
Empowering Others
Delegation
8. A type of buisness that is set up through a franchise agreement - Which is a contract between a franchisor and franchisee to sell a companys goods or services at a designated location
channel of distribution
indirect channel
benefit
franchise
9. Statistics about where people live.
geographics
buying signals
elasticity of demand
charter tour
10. Referring to others with greater position power and authority who support the desired behavior.
Position Power
Power
Upward Appeal
commercial recreation
11. A formal or informal interveiw with a proffesional to help the job seeker learn more about a specific career feild or company
Delegation
buisness-to-buisness selling
informational interveiw
indirect channel
12. The fulfillment of guests' needs and wants regarding recieving quality hospitality products
ecotourism
guest satisfaction
Ingratiating Appeal
commission
13. The amount or quanity of goods and services that consumers are willing to buy at various prices
business travel
demand
follow-up
guest or uniformed services
14. A research method whereby a researcher observes the results of changing one or more marketing variables
career plan
job application
experimental method
customer loyalty
15. An expression of the standards of right and wrong based on conduct and morals in a particular society or a system or theory of moral values and principles
direct channel
demand
Amtrak
ethics
16. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
cross-selling
customized tour
aesthetic pollution
Reflective
17. Offering rewards or favors to achieve the desired behavior.
behavioristics
Bargaining
entrepreneur
Inspirational Appeal
18. The variation of consumer demand due to a change in price
elasticity of demand
Delegation
dependables
advertising
19. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
Centralized Organizations
chain
Decentralized Organization
Empowering Others
20. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
customer loyalty
Emotive
Authority Commensurate with Responsibility
Inspirational Appeal
21. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
cross-selling
Reasoning
channel of distribution
demographics
22. A company that operates a railroad system with combined passenger and rail service throughout the continental United States
customer satisfaction
Organizational Power
Amtrak
geographics
23. Verbal or nonverbal signs of a customer's readiness to buy
ecotourism
buying signals
commission
job application
24. Influencing behavior by presenting facts and appealing to logic.
exemplary guest service
Position Power
Reward Power
Reasoning
25. Athletic activities and competitions for athletes who do not get paid.
amateur sports
intangibility
changeability
Delegation
26. A reward that is usually in the form of money but may also be stock options - profit-sharing privileges - a company vehicle - and/or a bonus program
business travel
Empowering Others
career plan
incentive
27. An effective network for an airline formed by a hub - or a large airport - connected to other smaller airports called spokes
amateur sports
hub-and-spoke system
Referent Power
Supportive
28. An educational - hands-on exspirience working in an established buisness under the guidance of a skilled worker.
convention and visitors bureau (CVB)
Emotive
Empowering Others
pprenticeship
29. The main product that the customer is buying
core product
frequent-flyer program
customer loyalty
destination
30. An agent who does not work directly for a travel provider but sells his or her products for a fee
destination resort
intermediary
incentive
charter tour
31. The increasing integration of the world economy
Referent Power
back of the house
Upward Appeal
globalization
32. Professional characteristics needed in the hospitality industry - including a positive personal attitude - good work ethics - maturity - and good personal appearance as well as leadership and time-management skills
informational interveiw
back of the house
Excessively centralized organization
hospitality-specific traits
33. Any recreational activity for which a guest pays a fee
economic multiplier
Upward Appeal
commercial recreation
bed-and-breakfasts (B&Bs)
34. Low levels of dominance and Low levels of Sociability - Avoid decisions - stiff
concierge
incentive
Reflective
infrastructure
35. A phone call or thank-you note from the interveiwee to the interveiwer after the interveiw takes place
compensation
experimental method
follow-up
e-tail
36. A tour that is more expensive than a package tour and is designed specifically for an individual tourist.
pprenticeship
customized tour
incentive
frequent-flyer program
37. Staff member in uniforms - including the bell staff - valets - security offers - concierge - and door or garage attendants
Ingratiating Appeal
Personal Power
guest or uniformed services
competitive advantage
38. Low levels of dominance and High levels of Sociability - Wants approval - insecure - apologetic
Supportive
destination
core product
Emotive
39. The area in a hospitality establishment that guests usually do not view - including all areas responsible for food quality and production - such as the kitchen and recieving - office - and storage areas
facilitating products
indirect channel
convention and visitors bureau (CVB)
back of the house
40. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
distribution
Directive
Enhancing Power through Alliances
infrastructure
41. A hotel staff member who helps guest make arrangements for transportation - resturaunt reservations - event reservations - and entertainment tickets - and advises guest about activities in the area.
frequent-flyer program
concierge
ethics
commission
42. Generating enthusiasm and commitment by appealing to the other's values or emotions
Pulling Rank
Decentralized Organization
destination marketing
Inspirational Appeal
43. Specialized knowledge or skill
changeability
Expert Power
Decentralized Organization
institutional advertising
44. Travel for the sole purpose of conducting and individuals or companys buisness
front of the house
business travel
indirect channel
goal
45. A single- or multi-day exhibition held at a convention or civic center arena.
job application
consumer show
Ingratiating Appeal
Power Tactics
46. A form of payment that may include wages - benefits - and/ or incentives in return work.
compensation
Ingratiating Appeal
cost-plus pricing
Position Power
47. A written statement of career goals and the necessary steps to acheive them
direct mail
amateur sports
career plan
Centralized Organizations
48. Advertising with a goal of developing goodwill or a positive image
Reflective
Expert Power
institutional advertising
destination resort
49. Any advertising message sent directly to prospective customers via the mail
demographics
customer satisfaction
back of the house (lodging)
direct mail
50. The customer's faithfulness to a business and its product - demonstrated by the customer purchasing the product again
Referent Power
Amtrak
customer loyalty
consolidator