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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Have power structures that place decision-making authority at LOWEST ORGANIZATIONAL LEVELS.
channel of distribution
Decentralized Organization
buying signals
diversity
2. Personal characteristics admired by others
guest satisfaction
amateur sports
Referent Power
Reward Power
3. An organization that works with meeting planners to provide tourist information services to business and leisure travelers
convention and visitors bureau (CVB)
direct channel
guest satisfaction
Empowering Others
4. The increasing integration of the world economy
Peer pressure
Delegation
globalization
e-tail
5. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
front of the house (lodging)
distribution
Enhancing Power through Alliances
direct channel
6. A research method whereby a researcher observes the results of changing one or more marketing variables
amateur sports
Upward Appeal
experimental method
charter tour
7. A tour in which a tour operator buys all the seats on an airplane - train - or bus and resells them to travelers
charter tour
franchise
elasticity of demand
advertising
8. A feature advantage of a product
Delegation
benefit
Directive
competitive advantage
9. Generating enthusiasm and commitment by appealing to the other's values or emotions
Barriers to Delegation
demand
Inspirational Appeal
advertising
10. The process of getting the product to the consumer
Power Tactics
infrastructure
distribution
dependables
11. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
ecotourism
indirect channel
customized tour
entry-level
12. Emotive - Directive - Reflective - Supportive
Power and Communication Styles
goal
guest or uniformed services
entry-level
13. A condition of being subject to change or alteration
globalization
compensation
changeability
full-service restaurant
14. A reward that is usually in the form of money but may also be stock options - profit-sharing privileges - a company vehicle - and/or a bonus program
consumer show
Emotive
incentive
competitive advantage
15. Referring to others with greater position power and authority who support the desired behavior.
Supportive
diversity
core product
Upward Appeal
16. Consistent hospitality service that exceeds guest expectations.
customer satisfaction
destination
Consultation
exemplary guest service
17. High levels of dominance and High levels of Sociability - Emotional - exaggerative - outspoken
customer loyalty
direct mail
Emotive
economic multiplier
18. The path a travel product takes from producer to the consumer - or traveler
Barriers to Delegation
goal
Directive
channel of distribution
19. The type of selling whereby one buisness sells goods or services to another buisness
incentive
Reflective
buisness-to-buisness selling
Empowering Others
20. Using the authority of position power to order the desired behavior
Pulling Rank
benefit
Delegation
feature
21. A basic - physical - or extended attribute of a product or purchase
feature
guest satisfaction
behavioristics
Bargaining
22. Redistribution of power within an organization that enables managers - supervisors - and employees to perform their jobs more efficiently and effectively.
frequent-flyer program
customized tour
institutional advertising
Empowerment
23. The physical components of a destination - such as hotels - resturants - roadways - and transportation - that support tourism
infrastructure
buying signals
destination marketing
Amtrak
24. Influencing behavior by presenting facts and appealing to logic.
full-service restaurant
Reasoning
Referent Power
experimental method
25. Pricing products by calculating all costs and expenses and adding desired profit
Inspirational Appeal
front of the house (lodging)
Amtrak
cost-plus pricing
26. Expert - Referent
ecotourism
Personal Power
core product
entrepreneur
27. A type of buisness that has more thatn one location with the same name under the same ownership
entrepreneur
Excessively centralized organization
chain
distribution
28. Consultation - reasoning - inspirational appeal - ingratiating appeal - peer pressure - bargaining - pulling rank - upward appeal.
advertising
Bargaining
Power Tactics
front of the house (lodging)
29. A tour that is more expensive than a package tour and is designed specifically for an individual tourist.
hub-and-spoke system
compensation
facilitating products
customized tour
30. Statistics about where people live.
Empowerment
geographics
distribution
infrastructure
31. A program in which an airline offers free travel - upgrades - and discounts to program members
frequent-flyer program
Upward Appeal
empowerment
front of the house
32. A phone call or thank-you note from the interveiwee to the interveiwer after the interveiw takes place
follow-up
goal
amateur sports
average daily rate (ADR)
33. Travel for the sole purpose of conducting and individuals or companys buisness
business travel
cross-selling
Directive
Expert Power
34. Travelers who prefer familiarity and creature comforts and seldom try anything new or different
empowerment
Amtrak
dependables
customer satisfaction
35. The area in a hospitality establishment that guests usually do not view - including all areas responsible for food quality and production - such as the kitchen and recieving - office - and storage areas
Centralized Organizations
Decentralized Organization
back of the house
demographics
36. Professional characteristics needed in the hospitality industry - including a positive personal attitude - good work ethics - maturity - and good personal appearance as well as leadership and time-management skills
hospitality-specific traits
Personal Power
changeability
customized tour
37. A positive feeling or reaction customers have when a buisness or product meets their needs
Excessively centralized organization
Centralized Organizations
direct channel
customer satisfaction
38. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
guest satisfaction
Authority Commensurate with Responsibility
Power Tactics
follow-up
39. Document that job seekers fill out to help employers screen applicants.
Empowerment
Excessively centralized organization
Position Power
job application
40. The amount or quanity of goods and services that consumers are willing to buy at various prices
demand
informational interveiw
facilitating products
geographics
41. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
business travel
certification
convention and visitors bureau (CVB)
follow-up
42. An educational - hands-on exspirience working in an established buisness under the guidance of a skilled worker.
pprenticeship
Excessively centralized organization
Reward Power
convention and visitors bureau (CVB)
43. A form of payment that may include wages - benefits - and/ or incentives in return work.
compensation
advertising
Position Power
Consultation
44. Specialized knowledge or skill
amateur sports
experimental method
buisness-to-buisness selling
Expert Power
45. Any paid form of nonpersonal presentation and promotion of ideas - goods - or services by an identified sponsor
customized tour
compensation
advertising
pprenticeship
46. The money left from a person's gross income after taking out taxes
customized tour
ecotourism
behavioristics
disposable income
47. The position of an employee at the beggening level of a particular career
aesthetic pollution
behavioristics
entry-level
Coercive Power
48. The eventual desired outcome
Inspirational Appeal
commercial site
informational interveiw
goal
49. Ethnic variety as well as socioeconomic and gender variety in a group or society
customer satisfaction
Authority Commensurate with Responsibility
diversity
commercial recreation
50. An agent who does not work directly for a travel provider but sells his or her products for a fee
cost-plus pricing
intermediary
hub-and-spoke system
front of the house