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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A rate based on total sales for the day divided by the total number of sold rooms.
Centralized Organizations
Referent Power
goal
average daily rate (ADR)
2. Referring to others with greater position power and authority who support the desired behavior.
career plan
Upward Appeal
Amtrak
franchise
3. Ethnic variety as well as socioeconomic and gender variety in a group or society
Delegation
Upward Appeal
entrepreneur
diversity
4. A restaurant where a customer sits at a table - gives an order to a server - and is served food at the table
Upward Appeal
Consultation
entry-level
full-service restaurant
5. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
ecotourism
Empowering Others
benefit
commercial recreation
6. The method of selling the customer additional related products tied to one name
advertising
cross-selling
customer loyalty
competitive advantage
7. Ability to influence the behavior of others
customer satisfaction
Power
Authority Commensurate with Responsibility
job application
8. A fee or payment based on a percentage of products sold
demand
customer loyalty
commission
institutional advertising
9. Generating enthusiasm and commitment by appealing to the other's values or emotions
customer loyalty
dependables
Position Power
Inspirational Appeal
10. Expert - Referent
Ingratiating Appeal
Personal Power
Decentralized Organization
franchise
11. Enlisting an individual's peers to support the need for the desired behavior.
elasticity of demand
buisness-to-buisness selling
Peer pressure
amateur sports
12. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
Inspirational Appeal
aesthetic pollution
commercial recreation
commercial site
13. Document that job seekers fill out to help employers screen applicants.
ethics
Decentralized Organization
commercial recreation
job application
14. Any recreational activity for which a guest pays a fee
Power and Communication Styles
commercial recreation
Emotive
charter tour
15. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
Ingratiating Appeal
Centralized Organizations
cost-plus pricing
Power
16. Generally characterized by multiple levels of management and managers who must manage large numbers of people
Inspirational Appeal
follow-up
e-tail
Excessively centralized organization
17. Offering rewards or favors to achieve the desired behavior.
front of the house (lodging)
Bargaining
cross-selling
ethics
18. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
amateur sports
front of the house
commercial recreation
Authority Commensurate with Responsibility
19. A state of being abstract - as are things that cannot be touched
empowerment
ecotourism
intangibility
franchise
20. The type of selling whereby one buisness sells goods or services to another buisness
consumer show
Decentralized Organization
buisness-to-buisness selling
commercial recreation
21. An agent who buys unsold products in bulk from suppliers and resells the products at a discount to intermediaries or to consumers.
consolidator
Emotive
Upward Appeal
amateur sports
22. A formal or informal interveiw with a proffesional to help the job seeker learn more about a specific career feild or company
guest or uniformed services
pprenticeship
core product
informational interveiw
23. The sale of goods or services to the customer by means of the Internet.
dependables
elasticity of demand
e-tail
facilitating products
24. Professional characteristics needed in the hospitality industry - including a positive personal attitude - good work ethics - maturity - and good personal appearance as well as leadership and time-management skills
buisness-to-buisness selling
hub-and-spoke system
globalization
hospitality-specific traits
25. The area in a hospitality establishment that guests usually do not view - including all areas responsible for food quality and production - such as the kitchen and recieving - office - and storage areas
back of the house
certification
charter tour
frequent-flyer program
26. Any advertising message sent directly to prospective customers via the mail
cost-plus pricing
direct mail
Authority Commensurate with Responsibility
AIDA model
27. The physical components of a destination - such as hotels - resturants - roadways - and transportation - that support tourism
disposable income
Enhancing Power through Alliances
infrastructure
goal
28. The path a product takes using intermediaries between the producer and consumer
convention and visitors bureau (CVB)
guest service agent (GSA)
indirect channel
commission
29. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
dependables
full-service restaurant
Supportive
Enhancing Power through Alliances
30. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
certification
e-tail
Peer pressure
infrastructure
31. Have power structures that place decision-making authority at LOWEST ORGANIZATIONAL LEVELS.
e-tail
Power Tactics
diversity
Decentralized Organization
32. Authority granted to a position within the hierarchy of an organization
Position Power
direct mail
disposable income
facilitating products
33. The customer's faithfulness to a business and its product - demonstrated by the customer purchasing the product again
certification
customer loyalty
AIDA model
Reward Power
34. Influencing others to accept greater responsibility and exercise more control over the way they perform their jobs.
Personal Power
competitive advantage
buying signals
Empowering Others
35. A type of buisness that has more thatn one location with the same name under the same ownership
channel of distribution
chain
guest satisfaction
e-tail
36. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
Expert Power
changeability
demographics
advertising
37. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
compensation
charter tour
intermediary
AIDA model
38. Personal characteristics admired by others
commission
Referent Power
indirect channel
intangibility
39. Statistics about consumers based on their knowledge - attitudes - use - or response to a product
buisness-to-buisness selling
demand
Peer pressure
behavioristics
40. The main product that the customer is buying
globalization
follow-up
AIDA model
core product
41. Low levels of dominance and High levels of Sociability - Wants approval - insecure - apologetic
Enhancing Power through Alliances
buying signals
full-service restaurant
Supportive
42. A basic - physical - or extended attribute of a product or purchase
front of the house (lodging)
hub-and-spoke system
Pulling Rank
feature
43. Managers build most of barriers - Lack of experience - Lack of Organizational Skills - Fear of being disliked
Barriers to Delegation
front of the house
destination
franchise
44. Involving the other person in decisions that directly relate to the desired behavior
customer satisfaction
behavioristics
Consultation
Referent Power
45. Any paid form of nonpersonal presentation and promotion of ideas - goods - or services by an identified sponsor
consumer show
amateur sports
advertising
Excessively centralized organization
46. The amount or quanity of goods and services that consumers are willing to buy at various prices
demand
back of the house
Upward Appeal
direct channel
47. A person who organizes - manages - and takes the risk of owning and operating a buisness
entrepreneur
job application
Reasoning
dependables
48. The area in a hospitality establisment that guests view - such as the entrance and dining room
Pulling Rank
Referent Power
pprenticeship
front of the house
49. The final stop of a journey - or the goal for travelers
hub-and-spoke system
experimental method
Authority Commensurate with Responsibility
destination
50. The fulfillment of guests' needs and wants regarding recieving quality hospitality products
guest satisfaction
behavioristics
empowerment
Excessively centralized organization