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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Enlisting an individual's peers to support the need for the desired behavior.
Enhancing Power through Alliances
intangibility
Peer pressure
average daily rate (ADR)
2. Personal characteristics admired by others
guest service agent (GSA)
behavioristics
franchise
Referent Power
3. Athletic activities and competitions for athletes who do not get paid.
direct channel
benefit
amateur sports
Organizational Power
4. An educational - hands-on exspirience working in an established buisness under the guidance of a skilled worker.
Excessively centralized organization
Organizational Power
pprenticeship
certification
5. Influencing behavior by presenting facts and appealing to logic.
Reasoning
informational interveiw
front of the house (lodging)
commercial recreation
6. An agent who does not work directly for a travel provider but sells his or her products for a fee
Empowering Others
Personal Power
intermediary
bed-and-breakfasts (B&Bs)
7. Position - Reward - Coercive
buying signals
Organizational Power
customer satisfaction
back of the house (lodging)
8. An agent who buys unsold products in bulk from suppliers and resells the products at a discount to intermediaries or to consumers.
consolidator
Amtrak
benefit
compensation
9. Winning approval through praise or flattery
hallmark event
Ingratiating Appeal
average daily rate (ADR)
ecotourism
10. Advertising with a goal of developing goodwill or a positive image
institutional advertising
Power Tactics
aesthetic pollution
customer loyalty
11. The final stop of a journey - or the goal for travelers
Inspirational Appeal
ethics
Empowering Others
destination
12. Using the authority of position power to order the desired behavior
Reflective
Pulling Rank
economic multiplier
Reward Power
13. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
pprenticeship
commission
certification
advertising
14. The variation of consumer demand due to a change in price
franchise
Peer pressure
elasticity of demand
Referent Power
15. The method of selling the customer additional related products tied to one name
cross-selling
certification
pprenticeship
consumer show
16. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
Authority Commensurate with Responsibility
average daily rate (ADR)
AIDA model
experimental method
17. A type of buisness that is set up through a franchise agreement - Which is a contract between a franchisor and franchisee to sell a companys goods or services at a designated location
cross-selling
guest or uniformed services
franchise
Amtrak
18. Managers build most of barriers - Lack of experience - Lack of Organizational Skills - Fear of being disliked
goal
Barriers to Delegation
Authority Commensurate with Responsibility
hospitality-specific traits
19. Generally characterized by multiple levels of management and managers who must manage large numbers of people
Empowering Others
channel of distribution
Excessively centralized organization
competitive advantage
20. The path a travel product takes from producer to the consumer - or traveler
exemplary guest service
diversity
feature
channel of distribution
21. The money left from a person's gross income after taking out taxes
Upward Appeal
disposable income
ecotourism
Directive
22. High levels of dominance and High levels of Sociability - Emotional - exaggerative - outspoken
Empowering Others
job application
Emotive
facilitating products
23. The process of getting the product to the consumer
changeability
distribution
cost-plus pricing
aesthetic pollution
24. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
Reflective
Centralized Organizations
disposable income
Enhancing Power through Alliances
25. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
franchise
demographics
Supportive
Upward Appeal
26. The process of how money filters through a local economy and is spent and re-spent - creating income for other businesses.
Power
economic multiplier
Supportive
demographics
27. Any advertising message sent directly to prospective customers via the mail
direct mail
Inspirational Appeal
Empowering Others
destination marketing
28. A company that operates a railroad system with combined passenger and rail service throughout the continental United States
intangibility
Delegation
guest service agent (GSA)
Amtrak
29. Any recreational activity for which a guest pays a fee
pprenticeship
commercial recreation
customer loyalty
Pulling Rank
30. An establishment - such as a restaurant - where a food-and-beverage business competes for customers
Reward Power
commercial site
intangibility
Enhancing Power through Alliances
31. The process of developing - promoting - and distributing specefic locations to satisfy travelers and maintain appeal as long as possible
destination marketing
business travel
guest service agent (GSA)
feature
32. The type of selling whereby one buisness sells goods or services to another buisness
buisness-to-buisness selling
Authority Commensurate with Responsibility
incentive
Upward Appeal
33. Ability to influence the behavior of others
elasticity of demand
Power
Coercive Power
facilitating products
34. Involving the other person in decisions that directly relate to the desired behavior
Peer pressure
Consultation
entry-level
disposable income
35. The path a product takes without the help of any intermediaries between the producer and consumer
behavioristics
direct channel
bed-and-breakfasts (B&Bs)
Bargaining
36. A type of buisness that has more thatn one location with the same name under the same ownership
chain
elasticity of demand
career plan
Decentralized Organization
37. Statistics about where people live.
follow-up
Reflective
geographics
bed-and-breakfasts (B&Bs)
38. Specialized knowledge or skill
Expert Power
changeability
guest or uniformed services
demand
39. The sale of goods or services to the customer by means of the Internet.
Referent Power
ecotourism
e-tail
full-service restaurant
40. Authority to provide rewards
Power Tactics
Organizational Power
Reward Power
Power
41. Ethnic variety as well as socioeconomic and gender variety in a group or society
entrepreneur
pprenticeship
diversity
changeability
42. A resort property in a specefic location with a concentration of recources or facilities
Amtrak
buisness-to-buisness selling
destination resort
chain
43. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
aesthetic pollution
Organizational Power
incentive
institutional advertising
44. The customer's faithfulness to a business and its product - demonstrated by the customer purchasing the product again
Barriers to Delegation
demographics
Inspirational Appeal
customer loyalty
45. An effective network for an airline formed by a hub - or a large airport - connected to other smaller airports called spokes
destination
demographics
hub-and-spoke system
institutional advertising
46. Emotive - Directive - Reflective - Supportive
Authority Commensurate with Responsibility
competitive advantage
Power and Communication Styles
customer satisfaction
47. A person who organizes - manages - and takes the risk of owning and operating a buisness
Empowering Others
entrepreneur
experimental method
franchise
48. Pricing products by calculating all costs and expenses and adding desired profit
cost-plus pricing
goal
back of the house (lodging)
average daily rate (ADR)
49. A written statement of career goals and the necessary steps to acheive them
career plan
ecotourism
Consultation
entrepreneur
50. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
business travel
Empowerment
concierge
Centralized Organizations