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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Managers build most of barriers - Lack of experience - Lack of Organizational Skills - Fear of being disliked
Barriers to Delegation
Directive
facilitating products
franchise
2. The customer's faithfulness to a business and its product - demonstrated by the customer purchasing the product again
customer loyalty
Enhancing Power through Alliances
core product
Position Power
3. A single- or multi-day exhibition held at a convention or civic center arena.
follow-up
consumer show
Barriers to Delegation
competitive advantage
4. Ability to influence the behavior of others
globalization
Referent Power
dependables
Power
5. A feature advantage of a product
competitive advantage
benefit
Reasoning
indirect channel
6. A positive feeling or reaction customers have when a buisness or product meets their needs
customer satisfaction
Reflective
distribution
certification
7. A hotel staff member who performs all of the functions of a desk clerk/agent - concierge - and valet
guest service agent (GSA)
consumer show
Empowering Others
core product
8. Generally characterized by multiple levels of management and managers who must manage large numbers of people
Excessively centralized organization
buisness-to-buisness selling
entrepreneur
ethics
9. An establishment - such as a restaurant - where a food-and-beverage business competes for customers
commercial site
e-tail
cost-plus pricing
Reflective
10. Staff member in uniforms - including the bell staff - valets - security offers - concierge - and door or garage attendants
intangibility
guest or uniformed services
frequent-flyer program
hospitality-specific traits
11. A phone call or thank-you note from the interveiwee to the interveiwer after the interveiw takes place
follow-up
Upward Appeal
intangibility
Barriers to Delegation
12. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
Centralized Organizations
Reasoning
destination resort
empowerment
13. Have power structures that place decision-making authority at LOWEST ORGANIZATIONAL LEVELS.
front of the house (lodging)
destination
Referent Power
Decentralized Organization
14. Authority granted to a position within the hierarchy of an organization
Position Power
Emotive
intangibility
behavioristics
15. Advertising with a goal of developing goodwill or a positive image
institutional advertising
Consultation
cost-plus pricing
customer satisfaction
16. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
Amtrak
demographics
AIDA model
advertising
17. Statistics about consumers based on their knowledge - attitudes - use - or response to a product
experimental method
Reasoning
competitive advantage
behavioristics
18. The area in a hospitality establishment that guests usually do not view - including all areas responsible for food quality and production - such as the kitchen and recieving - office - and storage areas
compensation
changeability
back of the house
Empowerment
19. An organization that works with meeting planners to provide tourist information services to business and leisure travelers
indirect channel
AIDA model
convention and visitors bureau (CVB)
distribution
20. An expression of the standards of right and wrong based on conduct and morals in a particular society or a system or theory of moral values and principles
entry-level
globalization
ethics
customized tour
21. A tour that is more expensive than a package tour and is designed specifically for an individual tourist.
aesthetic pollution
elasticity of demand
Power and Communication Styles
customized tour
22. Small unique inns that offer a full breakfast with a night's stay
bed-and-breakfasts (B&Bs)
front of the house (lodging)
competitive advantage
e-tail
23. Authority to provide rewards
Reward Power
Supportive
entry-level
infrastructure
24. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
aesthetic pollution
direct mail
demographics
Authority Commensurate with Responsibility
25. The physical components of a destination - such as hotels - resturants - roadways - and transportation - that support tourism
goal
frequent-flyer program
infrastructure
Position Power
26. The type of selling whereby one buisness sells goods or services to another buisness
buisness-to-buisness selling
Coercive Power
Personal Power
Reflective
27. Involving the other person in decisions that directly relate to the desired behavior
Consultation
geographics
aesthetic pollution
Pulling Rank
28. Emotive - Directive - Reflective - Supportive
Power and Communication Styles
AIDA model
Bargaining
Power Tactics
29. A condition of being subject to change or alteration
informational interveiw
Reflective
cost-plus pricing
changeability
30. Document that job seekers fill out to help employers screen applicants.
front of the house (lodging)
job application
entrepreneur
franchise
31. A basic - physical - or extended attribute of a product or purchase
feature
franchise
Supportive
Consultation
32. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
hospitality-specific traits
benefit
Enhancing Power through Alliances
guest satisfaction
33. Low levels of dominance and Low levels of Sociability - Avoid decisions - stiff
Ingratiating Appeal
goal
front of the house
Reflective
34. Personal characteristics admired by others
cost-plus pricing
Referent Power
intermediary
Amtrak
35. A local or regional event with national or possible international appeal that occurs once or annually
destination marketing
Excessively centralized organization
hallmark event
indirect channel
36. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
aesthetic pollution
customer loyalty
destination marketing
average daily rate (ADR)
37. Low levels of dominance and High levels of Sociability - Wants approval - insecure - apologetic
Supportive
amateur sports
destination marketing
hallmark event
38. Professional characteristics needed in the hospitality industry - including a positive personal attitude - good work ethics - maturity - and good personal appearance as well as leadership and time-management skills
hospitality-specific traits
Power Tactics
buisness-to-buisness selling
Authority Commensurate with Responsibility
39. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
ecotourism
elasticity of demand
hospitality-specific traits
globalization
40. High levels of dominance and Low levels of Sociability - Arrogant - stubborn - dry
Directive
job application
diversity
compensation
41. The process of getting the product to the consumer
Power and Communication Styles
commercial recreation
consumer show
distribution
42. Goods or services that aid the use of the core product
frequent-flyer program
certification
facilitating products
cost-plus pricing
43. A fee or payment based on a percentage of products sold
Amtrak
Ingratiating Appeal
commission
average daily rate (ADR)
44. The money left from a person's gross income after taking out taxes
facilitating products
entrepreneur
direct channel
disposable income
45. Consultation - reasoning - inspirational appeal - ingratiating appeal - peer pressure - bargaining - pulling rank - upward appeal.
Power Tactics
Position Power
competitive advantage
cost-plus pricing
46. Specialized knowledge or skill
convention and visitors bureau (CVB)
buying signals
Expert Power
guest or uniformed services
47. A company that operates a railroad system with combined passenger and rail service throughout the continental United States
Amtrak
economic multiplier
benefit
geographics
48. An educational - hands-on exspirience working in an established buisness under the guidance of a skilled worker.
customer loyalty
pprenticeship
front of the house
experimental method
49. The main product that the customer is buying
goal
franchise
core product
cost-plus pricing
50. Redistribution of power within an organization that enables managers - supervisors - and employees to perform their jobs more efficiently and effectively.
Empowerment
Expert Power
Position Power
consumer show