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Hospitality Management
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Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
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.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A company that operates a railroad system with combined passenger and rail service throughout the continental United States
Power
guest satisfaction
geographics
Amtrak
2. The type of selling whereby one buisness sells goods or services to another buisness
guest satisfaction
destination
average daily rate (ADR)
buisness-to-buisness selling
3. A resort property in a specefic location with a concentration of recources or facilities
demand
destination resort
charter tour
Power Tactics
4. A local or regional event with national or possible international appeal that occurs once or annually
Reasoning
Excessively centralized organization
hallmark event
buying signals
5. A form of payment that may include wages - benefits - and/ or incentives in return work.
average daily rate (ADR)
experimental method
compensation
elasticity of demand
6. The money left from a person's gross income after taking out taxes
Empowering Others
intermediary
disposable income
facilitating products
7. A hotel staff member who performs all of the functions of a desk clerk/agent - concierge - and valet
certification
guest service agent (GSA)
hospitality-specific traits
goal
8. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
behavioristics
Empowering Others
hospitality-specific traits
demographics
9. An advantage over competitors due to greater value to consumers through lower prices or more benefits.
competitive advantage
Reward Power
advertising
concierge
10. The area in a lodging facility that guests view - such as the lobby
Delegation
institutional advertising
convention and visitors bureau (CVB)
front of the house (lodging)
11. Position - Reward - Coercive
convention and visitors bureau (CVB)
Barriers to Delegation
Supportive
Organizational Power
12. Any recreational activity for which a guest pays a fee
disposable income
career plan
Coercive Power
commercial recreation
13. A type of buisness that is set up through a franchise agreement - Which is a contract between a franchisor and franchisee to sell a companys goods or services at a designated location
Consultation
franchise
convention and visitors bureau (CVB)
Referent Power
14. A basic - physical - or extended attribute of a product or purchase
feature
behavioristics
concierge
destination
15. A hotel staff member who helps guest make arrangements for transportation - resturaunt reservations - event reservations - and entertainment tickets - and advises guest about activities in the area.
concierge
destination marketing
globalization
Ingratiating Appeal
16. The sale of goods or services to the customer by means of the Internet.
e-tail
indirect channel
Expert Power
Upward Appeal
17. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
hospitality-specific traits
Supportive
concierge
certification
18. Involving the other person in decisions that directly relate to the desired behavior
full-service restaurant
Consultation
hub-and-spoke system
Decentralized Organization
19. The process of developing - promoting - and distributing specefic locations to satisfy travelers and maintain appeal as long as possible
destination marketing
frequent-flyer program
exemplary guest service
incentive
20. Athletic activities and competitions for athletes who do not get paid.
Authority Commensurate with Responsibility
direct mail
Excessively centralized organization
amateur sports
21. The area in a hospitality establisment that guests view - such as the entrance and dining room
diversity
front of the house
amateur sports
hub-and-spoke system
22. The physical components of a destination - such as hotels - resturants - roadways - and transportation - that support tourism
Reward Power
infrastructure
back of the house
Emotive
23. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
business travel
guest service agent (GSA)
diversity
Enhancing Power through Alliances
24. A type of buisness that has more thatn one location with the same name under the same ownership
career plan
chain
experimental method
Directive
25. Influencing behavior by presenting facts and appealing to logic.
Reasoning
Decentralized Organization
advertising
Bargaining
26. Advertising with a goal of developing goodwill or a positive image
institutional advertising
chain
aesthetic pollution
Consultation
27. The area in a hospitality establishment that guests usually do not view - including all areas responsible for food quality and production - such as the kitchen and recieving - office - and storage areas
aesthetic pollution
back of the house
back of the house (lodging)
Excessively centralized organization
28. A formal or informal interveiw with a proffesional to help the job seeker learn more about a specific career feild or company
incentive
career plan
Expert Power
informational interveiw
29. An expression of the standards of right and wrong based on conduct and morals in a particular society or a system or theory of moral values and principles
ethics
informational interveiw
compensation
guest satisfaction
30. Using the authority of position power to order the desired behavior
Reasoning
Power Tactics
globalization
Pulling Rank
31. Specialized knowledge or skill
destination marketing
Power Tactics
Expert Power
benefit
32. The customer's faithfulness to a business and its product - demonstrated by the customer purchasing the product again
empowerment
guest or uniformed services
customer loyalty
benefit
33. Travelers who prefer familiarity and creature comforts and seldom try anything new or different
customer satisfaction
competitive advantage
consolidator
dependables
34. The process of how money filters through a local economy and is spent and re-spent - creating income for other businesses.
diversity
hallmark event
convention and visitors bureau (CVB)
economic multiplier
35. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
consolidator
destination marketing
AIDA model
front of the house (lodging)
36. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
Centralized Organizations
Expert Power
Directive
diversity
37. Any advertising message sent directly to prospective customers via the mail
Expert Power
Barriers to Delegation
cost-plus pricing
direct mail
38. The path a product takes using intermediaries between the producer and consumer
job application
indirect channel
demand
Power Tactics
39. Referring to others with greater position power and authority who support the desired behavior.
Barriers to Delegation
direct channel
Upward Appeal
Authority Commensurate with Responsibility
40. Low levels of dominance and High levels of Sociability - Wants approval - insecure - apologetic
Supportive
dependables
amateur sports
Barriers to Delegation
41. A person who organizes - manages - and takes the risk of owning and operating a buisness
Consultation
Inspirational Appeal
bed-and-breakfasts (B&Bs)
entrepreneur
42. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
ecotourism
front of the house
consolidator
full-service restaurant
43. Pricing products by calculating all costs and expenses and adding desired profit
globalization
cost-plus pricing
commercial recreation
franchise
44. The process of getting the product to the consumer
diversity
e-tail
distribution
guest or uniformed services
45. A fee or payment based on a percentage of products sold
buying signals
customized tour
feature
commission
46. Small unique inns that offer a full breakfast with a night's stay
bed-and-breakfasts (B&Bs)
ethics
informational interveiw
back of the house
47. A state of being abstract - as are things that cannot be touched
commission
diversity
Reflective
intangibility
48. A feature advantage of a product
job application
benefit
back of the house
globalization
49. An agent who does not work directly for a travel provider but sells his or her products for a fee
e-tail
commercial recreation
business travel
intermediary
50. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
full-service restaurant
average daily rate (ADR)
convention and visitors bureau (CVB)
aesthetic pollution
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