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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A written statement of career goals and the necessary steps to acheive them
career plan
globalization
dependables
demographics
2. Have power structures that place decision-making authority at LOWEST ORGANIZATIONAL LEVELS.
Decentralized Organization
AIDA model
Pulling Rank
customer satisfaction
3. Using the authority of position power to order the desired behavior
Peer pressure
Organizational Power
Pulling Rank
guest or uniformed services
4. The type of selling whereby one buisness sells goods or services to another buisness
cost-plus pricing
entry-level
experimental method
buisness-to-buisness selling
5. The position of an employee at the beggening level of a particular career
entry-level
cost-plus pricing
customer loyalty
dependables
6. Statistics about where people live.
Position Power
institutional advertising
geographics
Reasoning
7. A formal or informal interveiw with a proffesional to help the job seeker learn more about a specific career feild or company
channel of distribution
hospitality-specific traits
informational interveiw
customer satisfaction
8. A condition of being subject to change or alteration
back of the house (lodging)
changeability
distribution
elasticity of demand
9. A type of buisness that is set up through a franchise agreement - Which is a contract between a franchisor and franchisee to sell a companys goods or services at a designated location
customer satisfaction
pprenticeship
franchise
elasticity of demand
10. Any advertising message sent directly to prospective customers via the mail
core product
direct mail
cost-plus pricing
commission
11. A form of payment that may include wages - benefits - and/ or incentives in return work.
globalization
destination marketing
compensation
Amtrak
12. Managers build most of barriers - Lack of experience - Lack of Organizational Skills - Fear of being disliked
consolidator
intangibility
Centralized Organizations
Barriers to Delegation
13. Winning approval through praise or flattery
AIDA model
experimental method
entry-level
Ingratiating Appeal
14. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
direct mail
customized tour
guest or uniformed services
ecotourism
15. Authority to provide rewards
Consultation
Reward Power
e-tail
dependables
16. A phone call or thank-you note from the interveiwee to the interveiwer after the interveiw takes place
Upward Appeal
follow-up
indirect channel
informational interveiw
17. A reward that is usually in the form of money but may also be stock options - profit-sharing privileges - a company vehicle - and/or a bonus program
Expert Power
advertising
Organizational Power
incentive
18. Ability to influence the behavior of others
Power Tactics
frequent-flyer program
Power
full-service restaurant
19. Any recreational activity for which a guest pays a fee
elasticity of demand
chain
commercial recreation
Excessively centralized organization
20. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
certification
demographics
intangibility
amateur sports
21. A person who organizes - manages - and takes the risk of owning and operating a buisness
amateur sports
entrepreneur
career plan
competitive advantage
22. The main product that the customer is buying
Reward Power
core product
demographics
destination
23. The process of how money filters through a local economy and is spent and re-spent - creating income for other businesses.
economic multiplier
back of the house
compensation
customized tour
24. The eventual desired outcome
exemplary guest service
experimental method
Inspirational Appeal
goal
25. Influencing others to accept greater responsibility and exercise more control over the way they perform their jobs.
Empowering Others
Coercive Power
front of the house (lodging)
back of the house
26. A basic - physical - or extended attribute of a product or purchase
charter tour
intangibility
feature
Centralized Organizations
27. Low levels of dominance and Low levels of Sociability - Avoid decisions - stiff
Empowering Others
career plan
ecotourism
Reflective
28. The fulfillment of guests' needs and wants regarding recieving quality hospitality products
certification
front of the house (lodging)
guest satisfaction
Expert Power
29. Emotive - Directive - Reflective - Supportive
goal
Inspirational Appeal
Power and Communication Styles
globalization
30. A hotel staff member who performs all of the functions of a desk clerk/agent - concierge - and valet
guest service agent (GSA)
customized tour
empowerment
Power and Communication Styles
31. A positive feeling or reaction customers have when a buisness or product meets their needs
goal
behavioristics
benefit
customer satisfaction
32. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
commercial site
cost-plus pricing
Centralized Organizations
frequent-flyer program
33. Ability to punish
front of the house
Coercive Power
economic multiplier
chain
34. An effective network for an airline formed by a hub - or a large airport - connected to other smaller airports called spokes
Enhancing Power through Alliances
Barriers to Delegation
hospitality-specific traits
hub-and-spoke system
35. The path a product takes without the help of any intermediaries between the producer and consumer
guest satisfaction
destination
business travel
direct channel
36. Statistics about consumers based on their knowledge - attitudes - use - or response to a product
Power and Communication Styles
exemplary guest service
behavioristics
customer satisfaction
37. A research method whereby a researcher observes the results of changing one or more marketing variables
Consultation
Empowerment
Referent Power
experimental method
38. Involving the other person in decisions that directly relate to the desired behavior
buying signals
Consultation
distribution
average daily rate (ADR)
39. An organization that works with meeting planners to provide tourist information services to business and leisure travelers
convention and visitors bureau (CVB)
informational interveiw
franchise
exemplary guest service
40. An expression of the standards of right and wrong based on conduct and morals in a particular society or a system or theory of moral values and principles
guest satisfaction
ethics
charter tour
Power Tactics
41. A resort property in a specefic location with a concentration of recources or facilities
informational interveiw
destination
certification
destination resort
42. A company that operates a railroad system with combined passenger and rail service throughout the continental United States
Reflective
Peer pressure
Amtrak
feature
43. Position - Reward - Coercive
Organizational Power
average daily rate (ADR)
consolidator
goal
44. The amount or quanity of goods and services that consumers are willing to buy at various prices
Emotive
Power Tactics
demand
chain
45. An agent who buys unsold products in bulk from suppliers and resells the products at a discount to intermediaries or to consumers.
distribution
experimental method
Emotive
consolidator
46. The area in a lodging facility that guests view - such as the lobby
Expert Power
front of the house (lodging)
full-service restaurant
entrepreneur
47. The area in a hospitality establisment that guests view - such as the entrance and dining room
full-service restaurant
front of the house
guest or uniformed services
Upward Appeal
48. The process of developing - promoting - and distributing specefic locations to satisfy travelers and maintain appeal as long as possible
job application
full-service restaurant
advertising
destination marketing
49. Authority granted to a position within the hierarchy of an organization
Position Power
front of the house (lodging)
Ingratiating Appeal
exemplary guest service
50. A rate based on total sales for the day divided by the total number of sold rooms.
consumer show
customer satisfaction
frequent-flyer program
average daily rate (ADR)