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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Influencing behavior by presenting facts and appealing to logic.
entry-level
Reasoning
Position Power
Pulling Rank
2. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
direct mail
exemplary guest service
aesthetic pollution
hospitality-specific traits
3. The area in a lodging facility where support services take place which guests usually do not view
back of the house (lodging)
concierge
channel of distribution
experimental method
4. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
economic multiplier
AIDA model
destination
cost-plus pricing
5. A resort property in a specefic location with a concentration of recources or facilities
goal
Barriers to Delegation
destination resort
career plan
6. Personal characteristics admired by others
Decentralized Organization
entry-level
Referent Power
incentive
7. A local or regional event with national or possible international appeal that occurs once or annually
infrastructure
career plan
hallmark event
changeability
8. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
Ingratiating Appeal
Enhancing Power through Alliances
bed-and-breakfasts (B&Bs)
Empowering Others
9. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
demographics
destination
cross-selling
benefit
10. A type of buisness that has more thatn one location with the same name under the same ownership
front of the house (lodging)
ethics
chain
front of the house
11. Any recreational activity for which a guest pays a fee
facilitating products
globalization
commercial recreation
distribution
12. Position - Reward - Coercive
demand
core product
guest service agent (GSA)
Organizational Power
13. A phone call or thank-you note from the interveiwee to the interveiwer after the interveiw takes place
follow-up
e-tail
frequent-flyer program
Consultation
14. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
Barriers to Delegation
certification
Delegation
business travel
15. Using the authority of position power to order the desired behavior
Empowering Others
indirect channel
Pulling Rank
entrepreneur
16. An educational - hands-on exspirience working in an established buisness under the guidance of a skilled worker.
front of the house
pprenticeship
convention and visitors bureau (CVB)
incentive
17. Any advertising message sent directly to prospective customers via the mail
customer satisfaction
direct mail
direct channel
core product
18. The path a travel product takes from producer to the consumer - or traveler
commercial site
aesthetic pollution
channel of distribution
Consultation
19. A written statement of career goals and the necessary steps to acheive them
exemplary guest service
competitive advantage
career plan
incentive
20. Consultation - reasoning - inspirational appeal - ingratiating appeal - peer pressure - bargaining - pulling rank - upward appeal.
experimental method
Power Tactics
Bargaining
Directive
21. A feature advantage of a product
diversity
cross-selling
benefit
consumer show
22. Athletic activities and competitions for athletes who do not get paid.
amateur sports
Coercive Power
incentive
Directive
23. The granting of authority or power to front-line personnel for handling and solving guests' problems
empowerment
direct channel
geographics
Authority Commensurate with Responsibility
24. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
Authority Commensurate with Responsibility
Reflective
AIDA model
ethics
25. A formal or informal interveiw with a proffesional to help the job seeker learn more about a specific career feild or company
institutional advertising
customer satisfaction
infrastructure
informational interveiw
26. A form of payment that may include wages - benefits - and/ or incentives in return work.
elasticity of demand
goal
compensation
intangibility
27. The position of an employee at the beggening level of a particular career
infrastructure
economic multiplier
buying signals
entry-level
28. Ability to punish
guest or uniformed services
Coercive Power
Decentralized Organization
Centralized Organizations
29. Document that job seekers fill out to help employers screen applicants.
cross-selling
intermediary
back of the house
job application
30. The path a product takes using intermediaries between the producer and consumer
empowerment
customized tour
diversity
indirect channel
31. An advantage over competitors due to greater value to consumers through lower prices or more benefits.
intermediary
competitive advantage
elasticity of demand
job application
32. The physical components of a destination - such as hotels - resturants - roadways - and transportation - that support tourism
infrastructure
Position Power
Ingratiating Appeal
consolidator
33. A rate based on total sales for the day divided by the total number of sold rooms.
Amtrak
amateur sports
Consultation
average daily rate (ADR)
34. An organization that works with meeting planners to provide tourist information services to business and leisure travelers
follow-up
direct mail
back of the house
convention and visitors bureau (CVB)
35. A condition of being subject to change or alteration
amateur sports
changeability
advertising
Coercive Power
36. High levels of dominance and Low levels of Sociability - Arrogant - stubborn - dry
empowerment
core product
Directive
Bargaining
37. The process of getting the product to the consumer
distribution
Reasoning
facilitating products
entry-level
38. A program in which an airline offers free travel - upgrades - and discounts to program members
facilitating products
frequent-flyer program
Directive
commission
39. A reward that is usually in the form of money but may also be stock options - profit-sharing privileges - a company vehicle - and/or a bonus program
Expert Power
incentive
infrastructure
buying signals
40. The sale of goods or services to the customer by means of the Internet.
e-tail
Referent Power
entrepreneur
Excessively centralized organization
41. The type of selling whereby one buisness sells goods or services to another buisness
buisness-to-buisness selling
Reward Power
intermediary
e-tail
42. Small unique inns that offer a full breakfast with a night's stay
consolidator
bed-and-breakfasts (B&Bs)
Supportive
Coercive Power
43. An agent who buys unsold products in bulk from suppliers and resells the products at a discount to intermediaries or to consumers.
disposable income
frequent-flyer program
Organizational Power
consolidator
44. The final stop of a journey - or the goal for travelers
facilitating products
Power
destination
benefit
45. Travelers who prefer familiarity and creature comforts and seldom try anything new or different
Reflective
convention and visitors bureau (CVB)
dependables
Amtrak
46. A research method whereby a researcher observes the results of changing one or more marketing variables
experimental method
Authority Commensurate with Responsibility
customer satisfaction
guest or uniformed services
47. Statistics about where people live.
incentive
Position Power
Coercive Power
geographics
48. A tour that is more expensive than a package tour and is designed specifically for an individual tourist.
customized tour
pprenticeship
destination
goal
49. Staff member in uniforms - including the bell staff - valets - security offers - concierge - and door or garage attendants
globalization
e-tail
guest or uniformed services
charter tour
50. An effective network for an airline formed by a hub - or a large airport - connected to other smaller airports called spokes
intermediary
experimental method
hub-and-spoke system
ethics