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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The type of selling whereby one buisness sells goods or services to another buisness
demand
ethics
guest satisfaction
buisness-to-buisness selling
2. Influencing others to accept greater responsibility and exercise more control over the way they perform their jobs.
Centralized Organizations
career plan
Empowering Others
incentive
3. Travel for the sole purpose of conducting and individuals or companys buisness
destination marketing
empowerment
business travel
amateur sports
4. An organization that works with meeting planners to provide tourist information services to business and leisure travelers
convention and visitors bureau (CVB)
consumer show
Authority Commensurate with Responsibility
guest or uniformed services
5. A tour in which a tour operator buys all the seats on an airplane - train - or bus and resells them to travelers
charter tour
hub-and-spoke system
Excessively centralized organization
buying signals
6. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
consumer show
bed-and-breakfasts (B&Bs)
Upward Appeal
AIDA model
7. Generally characterized by multiple levels of management and managers who must manage large numbers of people
intermediary
customized tour
Authority Commensurate with Responsibility
Excessively centralized organization
8. Low levels of dominance and Low levels of Sociability - Avoid decisions - stiff
Empowering Others
Reflective
channel of distribution
Decentralized Organization
9. A restaurant where a customer sits at a table - gives an order to a server - and is served food at the table
channel of distribution
guest or uniformed services
full-service restaurant
back of the house (lodging)
10. Any paid form of nonpersonal presentation and promotion of ideas - goods - or services by an identified sponsor
amateur sports
distribution
exemplary guest service
advertising
11. Authority to provide rewards
dependables
globalization
commercial site
Reward Power
12. The process of developing - promoting - and distributing specefic locations to satisfy travelers and maintain appeal as long as possible
destination marketing
Directive
Consultation
buisness-to-buisness selling
13. The main product that the customer is buying
core product
Supportive
Ingratiating Appeal
Pulling Rank
14. A reward that is usually in the form of money but may also be stock options - profit-sharing privileges - a company vehicle - and/or a bonus program
Organizational Power
Inspirational Appeal
incentive
frequent-flyer program
15. A hotel staff member who performs all of the functions of a desk clerk/agent - concierge - and valet
Excessively centralized organization
guest service agent (GSA)
consolidator
destination marketing
16. The method of selling the customer additional related products tied to one name
consolidator
Directive
cross-selling
entry-level
17. Expert - Referent
aesthetic pollution
charter tour
destination
Personal Power
18. Consistent hospitality service that exceeds guest expectations.
exemplary guest service
buisness-to-buisness selling
facilitating products
ethics
19. Small unique inns that offer a full breakfast with a night's stay
front of the house
direct mail
bed-and-breakfasts (B&Bs)
chain
20. Have power structures that place decision-making authority at LOWEST ORGANIZATIONAL LEVELS.
competitive advantage
Decentralized Organization
advertising
Peer pressure
21. The increasing integration of the world economy
business travel
franchise
Personal Power
globalization
22. Involving the other person in decisions that directly relate to the desired behavior
e-tail
Consultation
Directive
competitive advantage
23. Any recreational activity for which a guest pays a fee
commercial recreation
direct channel
infrastructure
Enhancing Power through Alliances
24. The final stop of a journey - or the goal for travelers
Upward Appeal
destination
follow-up
Excessively centralized organization
25. The path a product takes without the help of any intermediaries between the producer and consumer
advertising
full-service restaurant
direct channel
business travel
26. The variation of consumer demand due to a change in price
competitive advantage
elasticity of demand
commercial site
Decentralized Organization
27. Redistribution of power within an organization that enables managers - supervisors - and employees to perform their jobs more efficiently and effectively.
Referent Power
Empowerment
dependables
incentive
28. The path a travel product takes from producer to the consumer - or traveler
channel of distribution
incentive
consolidator
hospitality-specific traits
29. A person who organizes - manages - and takes the risk of owning and operating a buisness
geographics
infrastructure
behavioristics
entrepreneur
30. Travelers who prefer familiarity and creature comforts and seldom try anything new or different
back of the house (lodging)
ecotourism
dependables
destination resort
31. The customer's faithfulness to a business and its product - demonstrated by the customer purchasing the product again
Ingratiating Appeal
guest satisfaction
convention and visitors bureau (CVB)
customer loyalty
32. A company that operates a railroad system with combined passenger and rail service throughout the continental United States
cost-plus pricing
intermediary
Amtrak
Consultation
33. A type of buisness that is set up through a franchise agreement - Which is a contract between a franchisor and franchisee to sell a companys goods or services at a designated location
bed-and-breakfasts (B&Bs)
franchise
customized tour
Position Power
34. A type of buisness that has more thatn one location with the same name under the same ownership
chain
business travel
full-service restaurant
guest service agent (GSA)
35. High levels of dominance and High levels of Sociability - Emotional - exaggerative - outspoken
convention and visitors bureau (CVB)
Emotive
full-service restaurant
distribution
36. A rate based on total sales for the day divided by the total number of sold rooms.
direct channel
average daily rate (ADR)
changeability
commercial site
37. Referring to others with greater position power and authority who support the desired behavior.
cost-plus pricing
direct channel
Barriers to Delegation
Upward Appeal
38. A condition of being subject to change or alteration
changeability
chain
Amtrak
aesthetic pollution
39. Staff member in uniforms - including the bell staff - valets - security offers - concierge - and door or garage attendants
institutional advertising
Amtrak
Empowerment
guest or uniformed services
40. An effective network for an airline formed by a hub - or a large airport - connected to other smaller airports called spokes
institutional advertising
charter tour
hub-and-spoke system
direct mail
41. A basic - physical - or extended attribute of a product or purchase
experimental method
ecotourism
feature
elasticity of demand
42. A single- or multi-day exhibition held at a convention or civic center arena.
Decentralized Organization
customer loyalty
Directive
consumer show
43. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
Consultation
Emotive
certification
hospitality-specific traits
44. The eventual desired outcome
experimental method
goal
economic multiplier
convention and visitors bureau (CVB)
45. An expression of the standards of right and wrong based on conduct and morals in a particular society or a system or theory of moral values and principles
ethics
distribution
exemplary guest service
Inspirational Appeal
46. Using the authority of position power to order the desired behavior
customized tour
Pulling Rank
customer loyalty
Organizational Power
47. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
exemplary guest service
ecotourism
Organizational Power
destination
48. Consultation - reasoning - inspirational appeal - ingratiating appeal - peer pressure - bargaining - pulling rank - upward appeal.
cost-plus pricing
experimental method
Directive
Power Tactics
49. A fee or payment based on a percentage of products sold
commission
Reflective
Empowerment
direct mail
50. Ability to influence the behavior of others
Barriers to Delegation
chain
hospitality-specific traits
Power