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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The sale of goods or services to the customer by means of the Internet.
infrastructure
hallmark event
Power Tactics
e-tail
2. Authority to provide rewards
convention and visitors bureau (CVB)
hallmark event
Reward Power
certification
3. A program in which an airline offers free travel - upgrades - and discounts to program members
Position Power
advertising
e-tail
frequent-flyer program
4. Have power structures that place decision-making authority at LOWEST ORGANIZATIONAL LEVELS.
compensation
disposable income
Decentralized Organization
Power Tactics
5. The amount or quanity of goods and services that consumers are willing to buy at various prices
demand
dependables
hub-and-spoke system
infrastructure
6. Generally characterized by multiple levels of management and managers who must manage large numbers of people
entry-level
Excessively centralized organization
cost-plus pricing
Personal Power
7. The process of developing - promoting - and distributing specefic locations to satisfy travelers and maintain appeal as long as possible
destination marketing
experimental method
core product
concierge
8. A research method whereby a researcher observes the results of changing one or more marketing variables
behavioristics
experimental method
commercial recreation
Bargaining
9. Document that job seekers fill out to help employers screen applicants.
Expert Power
Upward Appeal
job application
customized tour
10. The variation of consumer demand due to a change in price
elasticity of demand
Inspirational Appeal
Delegation
benefit
11. Ability to punish
Coercive Power
Amtrak
destination resort
changeability
12. Any paid form of nonpersonal presentation and promotion of ideas - goods - or services by an identified sponsor
guest service agent (GSA)
hallmark event
advertising
ecotourism
13. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
bed-and-breakfasts (B&Bs)
hub-and-spoke system
certification
Directive
14. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
Reasoning
globalization
advertising
Enhancing Power through Alliances
15. The final stop of a journey - or the goal for travelers
Enhancing Power through Alliances
commercial recreation
infrastructure
destination
16. Goods or services that aid the use of the core product
facilitating products
Expert Power
disposable income
customized tour
17. Pricing products by calculating all costs and expenses and adding desired profit
Empowering Others
cost-plus pricing
competitive advantage
behavioristics
18. Travel for the sole purpose of conducting and individuals or companys buisness
Expert Power
Reward Power
advertising
business travel
19. A form of payment that may include wages - benefits - and/ or incentives in return work.
Consultation
compensation
franchise
Delegation
20. Advertising with a goal of developing goodwill or a positive image
certification
Enhancing Power through Alliances
pprenticeship
institutional advertising
21. An establishment - such as a restaurant - where a food-and-beverage business competes for customers
Referent Power
commercial site
Upward Appeal
guest satisfaction
22. A person who organizes - manages - and takes the risk of owning and operating a buisness
Referent Power
e-tail
follow-up
entrepreneur
23. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
demographics
Reflective
Referent Power
charter tour
24. Athletic activities and competitions for athletes who do not get paid.
Upward Appeal
guest service agent (GSA)
Amtrak
amateur sports
25. A state of being abstract - as are things that cannot be touched
intangibility
indirect channel
franchise
front of the house (lodging)
26. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
follow-up
behavioristics
ecotourism
intangibility
27. The physical components of a destination - such as hotels - resturants - roadways - and transportation - that support tourism
behavioristics
infrastructure
Power
Peer pressure
28. The money left from a person's gross income after taking out taxes
disposable income
ethics
customer loyalty
behavioristics
29. An organization that works with meeting planners to provide tourist information services to business and leisure travelers
Personal Power
convention and visitors bureau (CVB)
Reward Power
behavioristics
30. Any advertising message sent directly to prospective customers via the mail
competitive advantage
commercial recreation
direct mail
Decentralized Organization
31. The increasing integration of the world economy
AIDA model
average daily rate (ADR)
globalization
Reasoning
32. A phone call or thank-you note from the interveiwee to the interveiwer after the interveiw takes place
demographics
follow-up
entry-level
Enhancing Power through Alliances
33. An expression of the standards of right and wrong based on conduct and morals in a particular society or a system or theory of moral values and principles
Organizational Power
ethics
chain
distribution
34. Low levels of dominance and High levels of Sociability - Wants approval - insecure - apologetic
Consultation
business travel
feature
Supportive
35. Redistribution of power within an organization that enables managers - supervisors - and employees to perform their jobs more efficiently and effectively.
Empowerment
experimental method
back of the house
Inspirational Appeal
36. The eventual desired outcome
facilitating products
guest or uniformed services
commission
goal
37. A tour that is more expensive than a package tour and is designed specifically for an individual tourist.
back of the house (lodging)
Coercive Power
destination resort
customized tour
38. Involving the other person in decisions that directly relate to the desired behavior
Reward Power
Consultation
compensation
AIDA model
39. Authority granted to a position within the hierarchy of an organization
Position Power
Personal Power
concierge
Coercive Power
40. The path a product takes without the help of any intermediaries between the producer and consumer
follow-up
entrepreneur
direct channel
Decentralized Organization
41. A fee or payment based on a percentage of products sold
back of the house (lodging)
economic multiplier
ecotourism
commission
42. A restaurant where a customer sits at a table - gives an order to a server - and is served food at the table
advertising
facilitating products
front of the house (lodging)
full-service restaurant
43. Consistent hospitality service that exceeds guest expectations.
changeability
exemplary guest service
Enhancing Power through Alliances
ethics
44. A hotel staff member who helps guest make arrangements for transportation - resturaunt reservations - event reservations - and entertainment tickets - and advises guest about activities in the area.
concierge
Supportive
franchise
front of the house (lodging)
45. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
front of the house (lodging)
guest service agent (GSA)
Directive
Centralized Organizations
46. Ethnic variety as well as socioeconomic and gender variety in a group or society
diversity
Empowerment
Power and Communication Styles
geographics
47. The method of selling the customer additional related products tied to one name
cross-selling
business travel
guest service agent (GSA)
distribution
48. An educational - hands-on exspirience working in an established buisness under the guidance of a skilled worker.
pprenticeship
guest or uniformed services
back of the house (lodging)
guest service agent (GSA)
49. The process of getting the product to the consumer
competitive advantage
destination resort
distribution
customer loyalty
50. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
core product
customer loyalty
Empowering Others
AIDA model