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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The physical components of a destination - such as hotels - resturants - roadways - and transportation - that support tourism
Empowering Others
e-tail
incentive
infrastructure
2. A state of being abstract - as are things that cannot be touched
intangibility
hallmark event
back of the house
frequent-flyer program
3. Generating enthusiasm and commitment by appealing to the other's values or emotions
Decentralized Organization
Inspirational Appeal
changeability
Expert Power
4. Ability to influence the behavior of others
Bargaining
Coercive Power
Power
incentive
5. Any paid form of nonpersonal presentation and promotion of ideas - goods - or services by an identified sponsor
destination marketing
follow-up
full-service restaurant
advertising
6. An organization that works with meeting planners to provide tourist information services to business and leisure travelers
Upward Appeal
convention and visitors bureau (CVB)
guest service agent (GSA)
demographics
7. The granting of authority or power to front-line personnel for handling and solving guests' problems
advertising
Reflective
Ingratiating Appeal
empowerment
8. The eventual desired outcome
Referent Power
demographics
goal
charter tour
9. A research method whereby a researcher observes the results of changing one or more marketing variables
convention and visitors bureau (CVB)
experimental method
follow-up
customer satisfaction
10. The main product that the customer is buying
Power and Communication Styles
core product
Reasoning
Emotive
11. A formal or informal interveiw with a proffesional to help the job seeker learn more about a specific career feild or company
informational interveiw
Enhancing Power through Alliances
hub-and-spoke system
front of the house (lodging)
12. Assigning responsibility and granting authority to employees to perform tasks or make decisions for which the manager is still accountable.
Power Tactics
Upward Appeal
Delegation
direct mail
13. A program in which an airline offers free travel - upgrades - and discounts to program members
economic multiplier
geographics
Consultation
frequent-flyer program
14. Low levels of dominance and High levels of Sociability - Wants approval - insecure - apologetic
Enhancing Power through Alliances
Supportive
Amtrak
goal
15. A phone call or thank-you note from the interveiwee to the interveiwer after the interveiw takes place
follow-up
entrepreneur
cost-plus pricing
Barriers to Delegation
16. An expression of the standards of right and wrong based on conduct and morals in a particular society or a system or theory of moral values and principles
direct channel
ethics
bed-and-breakfasts (B&Bs)
pprenticeship
17. The path a travel product takes from producer to the consumer - or traveler
channel of distribution
guest satisfaction
front of the house
chain
18. The customer's faithfulness to a business and its product - demonstrated by the customer purchasing the product again
customer loyalty
demographics
benefit
distribution
19. The final stop of a journey - or the goal for travelers
intermediary
customized tour
behavioristics
destination
20. The path a product takes using intermediaries between the producer and consumer
incentive
indirect channel
amateur sports
customized tour
21. Managers build most of barriers - Lack of experience - Lack of Organizational Skills - Fear of being disliked
competitive advantage
elasticity of demand
changeability
Barriers to Delegation
22. The path a product takes without the help of any intermediaries between the producer and consumer
AIDA model
institutional advertising
commercial recreation
direct channel
23. A resort property in a specefic location with a concentration of recources or facilities
destination resort
certification
charter tour
benefit
24. High levels of dominance and Low levels of Sociability - Arrogant - stubborn - dry
dependables
ethics
Directive
Amtrak
25. The process of getting the product to the consumer
facilitating products
distribution
Decentralized Organization
Barriers to Delegation
26. An authorization stating that one has fulfilled the requirements for practicing in a feild or career
Reasoning
career plan
business travel
certification
27. Offering rewards or favors to achieve the desired behavior.
informational interveiw
cost-plus pricing
back of the house
Bargaining
28. Pricing products by calculating all costs and expenses and adding desired profit
average daily rate (ADR)
cost-plus pricing
disposable income
frequent-flyer program
29. The amount or quanity of goods and services that consumers are willing to buy at various prices
demand
intermediary
hospitality-specific traits
competitive advantage
30. The area in a hospitality establishment that guests usually do not view - including all areas responsible for food quality and production - such as the kitchen and recieving - office - and storage areas
back of the house (lodging)
e-tail
consumer show
back of the house
31. Consistent hospitality service that exceeds guest expectations.
exemplary guest service
demand
back of the house (lodging)
job application
32. A tour that is more expensive than a package tour and is designed specifically for an individual tourist.
empowerment
back of the house
Enhancing Power through Alliances
customized tour
33. Generally characterized by multiple levels of management and managers who must manage large numbers of people
destination marketing
concierge
consolidator
Excessively centralized organization
34. The process of how money filters through a local economy and is spent and re-spent - creating income for other businesses.
economic multiplier
Empowerment
advertising
empowerment
35. Low levels of dominance and Low levels of Sociability - Avoid decisions - stiff
back of the house
Peer pressure
Amtrak
Reflective
36. The variation of consumer demand due to a change in price
core product
elasticity of demand
entry-level
certification
37. A form of payment that may include wages - benefits - and/ or incentives in return work.
compensation
competitive advantage
Position Power
hub-and-spoke system
38. A tour in which a tour operator buys all the seats on an airplane - train - or bus and resells them to travelers
elasticity of demand
charter tour
dependables
distribution
39. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
Power
exemplary guest service
Authority Commensurate with Responsibility
Pulling Rank
40. Consultation - reasoning - inspirational appeal - ingratiating appeal - peer pressure - bargaining - pulling rank - upward appeal.
geographics
Emotive
Power Tactics
hallmark event
41. A person who organizes - manages - and takes the risk of owning and operating a buisness
Reward Power
entrepreneur
geographics
hub-and-spoke system
42. The type of selling whereby one buisness sells goods or services to another buisness
front of the house
elasticity of demand
buisness-to-buisness selling
commercial recreation
43. Any advertising message sent directly to prospective customers via the mail
back of the house
customized tour
direct mail
Consultation
44. Staff member in uniforms - including the bell staff - valets - security offers - concierge - and door or garage attendants
guest or uniformed services
informational interveiw
Supportive
certification
45. A feature advantage of a product
ecotourism
benefit
Coercive Power
hospitality-specific traits
46. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
behavioristics
cross-selling
commission
Enhancing Power through Alliances
47. Statistics about where people live.
buying signals
geographics
Supportive
core product
48. Statistics about consumers based on their knowledge - attitudes - use - or response to a product
Power Tactics
behavioristics
hallmark event
full-service restaurant
49. Document that job seekers fill out to help employers screen applicants.
job application
customized tour
certification
Empowerment
50. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
destination
indirect channel
demographics
channel of distribution