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Test your basic knowledge |
Hospitality Management
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The granting of authority or power to front-line personnel for handling and solving guests' problems
diversity
empowerment
Directive
institutional advertising
2. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
geographics
direct mail
demographics
charter tour
3. A restaurant where a customer sits at a table - gives an order to a server - and is served food at the table
commercial recreation
full-service restaurant
average daily rate (ADR)
franchise
4. High levels of dominance and Low levels of Sociability - Arrogant - stubborn - dry
Directive
elasticity of demand
destination marketing
demographics
5. Offering rewards or favors to achieve the desired behavior.
concierge
career plan
business travel
Bargaining
6. The process of getting the product to the consumer
Enhancing Power through Alliances
average daily rate (ADR)
distribution
Centralized Organizations
7. A resort property in a specefic location with a concentration of recources or facilities
Emotive
buying signals
Decentralized Organization
destination resort
8. Using the authority of position power to order the desired behavior
Pulling Rank
Coercive Power
Reflective
ecotourism
9. A formal or informal interveiw with a proffesional to help the job seeker learn more about a specific career feild or company
Excessively centralized organization
informational interveiw
convention and visitors bureau (CVB)
back of the house
10. Ability to influence the behavior of others
Reward Power
Power
economic multiplier
benefit
11. A branch of tourism encompassing adventure tourism and sustainable development of regions for future generations
Reward Power
Directive
disposable income
ecotourism
12. The main product that the customer is buying
Reasoning
competitive advantage
core product
front of the house
13. The process of how money filters through a local economy and is spent and re-spent - creating income for other businesses.
amateur sports
core product
direct mail
economic multiplier
14. The path a travel product takes from producer to the consumer - or traveler
channel of distribution
consumer show
destination resort
direct mail
15. A person who organizes - manages - and takes the risk of owning and operating a buisness
dependables
entrepreneur
hospitality-specific traits
average daily rate (ADR)
16. Low levels of dominance and High levels of Sociability - Wants approval - insecure - apologetic
commercial recreation
Consultation
Supportive
empowerment
17. METHODS by which managers use their sources of power to influence the behavior of their employees - peers - and supervisors.
Excessively centralized organization
dependables
Enhancing Power through Alliances
ethics
18. Advertising with a goal of developing goodwill or a positive image
hospitality-specific traits
globalization
institutional advertising
incentive
19. A rate based on total sales for the day divided by the total number of sold rooms.
Organizational Power
average daily rate (ADR)
Power and Communication Styles
destination
20. The fulfillment of guests' needs and wants regarding recieving quality hospitality products
ethics
back of the house
guest satisfaction
incentive
21. An effective network for an airline formed by a hub - or a large airport - connected to other smaller airports called spokes
Pulling Rank
hub-and-spoke system
Barriers to Delegation
convention and visitors bureau (CVB)
22. Athletic activities and competitions for athletes who do not get paid.
infrastructure
hub-and-spoke system
charter tour
amateur sports
23. The eventual desired outcome
goal
destination resort
certification
Position Power
24. A single- or multi-day exhibition held at a convention or civic center arena.
consumer show
Ingratiating Appeal
diversity
business travel
25. Low levels of dominance and Low levels of Sociability - Avoid decisions - stiff
distribution
customer loyalty
Bargaining
Reflective
26. The area in a hospitality establisment that guests view - such as the entrance and dining room
front of the house
follow-up
disposable income
Personal Power
27. Managers build most of barriers - Lack of experience - Lack of Organizational Skills - Fear of being disliked
Barriers to Delegation
charter tour
Centralized Organizations
infrastructure
28. High levels of dominance and High levels of Sociability - Emotional - exaggerative - outspoken
Enhancing Power through Alliances
behavioristics
cost-plus pricing
Emotive
29. The variation of consumer demand due to a change in price
core product
career plan
elasticity of demand
empowerment
30. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
distribution
commission
AIDA model
Inspirational Appeal
31. A company that operates a railroad system with combined passenger and rail service throughout the continental United States
Amtrak
ethics
economic multiplier
job application
32. Involving the other person in decisions that directly relate to the desired behavior
Consultation
destination
Enhancing Power through Alliances
demand
33. A local or regional event with national or possible international appeal that occurs once or annually
back of the house (lodging)
exemplary guest service
hallmark event
Power Tactics
34. A type of buisness that has more thatn one location with the same name under the same ownership
chain
full-service restaurant
Supportive
business travel
35. Any advertising message sent directly to prospective customers via the mail
elasticity of demand
direct mail
guest or uniformed services
institutional advertising
36. Referring to others with greater position power and authority who support the desired behavior.
average daily rate (ADR)
distribution
disposable income
Upward Appeal
37. A tour in which a tour operator buys all the seats on an airplane - train - or bus and resells them to travelers
Amtrak
consolidator
charter tour
destination marketing
38. A phone call or thank-you note from the interveiwee to the interveiwer after the interveiw takes place
full-service restaurant
follow-up
intangibility
Enhancing Power through Alliances
39. Travelers who prefer familiarity and creature comforts and seldom try anything new or different
benefit
dependables
intermediary
exemplary guest service
40. The sale of goods or services to the customer by means of the Internet.
e-tail
Directive
Centralized Organizations
convention and visitors bureau (CVB)
41. Statistics about where people live.
convention and visitors bureau (CVB)
geographics
Power
compensation
42. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
Power and Communication Styles
Decentralized Organization
Authority Commensurate with Responsibility
back of the house
43. Consultation - reasoning - inspirational appeal - ingratiating appeal - peer pressure - bargaining - pulling rank - upward appeal.
guest satisfaction
Power Tactics
entry-level
commercial site
44. Verbal or nonverbal signs of a customer's readiness to buy
feature
buying signals
commercial site
hospitality-specific traits
45. Specialized knowledge or skill
demographics
commercial recreation
direct channel
Expert Power
46. A hotel staff member who performs all of the functions of a desk clerk/agent - concierge - and valet
charter tour
franchise
Empowerment
guest service agent (GSA)
47. A form of payment that may include wages - benefits - and/ or incentives in return work.
compensation
commission
ecotourism
feature
48. A state of being abstract - as are things that cannot be touched
Delegation
pprenticeship
intangibility
disposable income
49. The spoiling or contamination of the natural beauty and features of an enviorment - due to poor planning and design of tourism projects
business travel
hub-and-spoke system
aesthetic pollution
intangibility
50. An agent who does not work directly for a travel provider but sells his or her products for a fee
intermediary
behavioristics
bed-and-breakfasts (B&Bs)
Coercive Power