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Hospitality Management
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Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
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Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Influencing others to accept greater responsibility and exercise more control over the way they perform their jobs.
frequent-flyer program
Empowering Others
hallmark event
informational interveiw
2. Referring to others with greater position power and authority who support the desired behavior.
follow-up
Upward Appeal
Centralized Organizations
pprenticeship
3. A written statement of career goals and the necessary steps to acheive them
follow-up
Power
Decentralized Organization
career plan
4. The eventual desired outcome
goal
ecotourism
informational interveiw
destination marketing
5. The money left from a person's gross income after taking out taxes
back of the house
front of the house
benefit
disposable income
6. Advertising with a goal of developing goodwill or a positive image
customized tour
exemplary guest service
institutional advertising
indirect channel
7. The area in a lodging facility that guests view - such as the lobby
front of the house (lodging)
Peer pressure
back of the house
disposable income
8. Consistent hospitality service that exceeds guest expectations.
exemplary guest service
feature
Delegation
distribution
9. The increasing integration of the world economy
globalization
intangibility
Inspirational Appeal
consolidator
10. The main product that the customer is buying
concierge
commercial recreation
hub-and-spoke system
core product
11. Statistics that describe a population in terms of personal characteristics - such as age - gender - income - ethinicity - or education
commission
Organizational Power
demographics
disposable income
12. Influencing behavior by presenting facts and appealing to logic.
Reasoning
Empowering Others
demand
destination
13. An agent who buys unsold products in bulk from suppliers and resells the products at a discount to intermediaries or to consumers.
consolidator
consumer show
Barriers to Delegation
channel of distribution
14. Statistics about where people live.
geographics
franchise
Power and Communication Styles
Reward Power
15. A resort property in a specefic location with a concentration of recources or facilities
Directive
institutional advertising
Ingratiating Appeal
destination resort
16. Statistics about consumers based on their knowledge - attitudes - use - or response to a product
globalization
certification
behavioristics
demand
17. Using the authority of position power to order the desired behavior
hub-and-spoke system
Pulling Rank
e-tail
aesthetic pollution
18. The path a travel product takes from producer to the consumer - or traveler
channel of distribution
franchise
cross-selling
career plan
19. Any paid form of nonpersonal presentation and promotion of ideas - goods - or services by an identified sponsor
Reward Power
advertising
destination resort
distribution
20. Low levels of dominance and Low levels of Sociability - Avoid decisions - stiff
average daily rate (ADR)
entrepreneur
Reflective
exemplary guest service
21. Any recreational activity for which a guest pays a fee
Supportive
Ingratiating Appeal
commercial recreation
commission
22. The process of getting the product to the consumer
distribution
back of the house
benefit
Reward Power
23. A rate based on total sales for the day divided by the total number of sold rooms.
average daily rate (ADR)
direct channel
dependables
Authority Commensurate with Responsibility
24. Expert - Referent
Personal Power
Expert Power
hallmark event
full-service restaurant
25. The position of an employee at the beggening level of a particular career
entry-level
customized tour
full-service restaurant
diversity
26. A company that operates a railroad system with combined passenger and rail service throughout the continental United States
Amtrak
Reasoning
pprenticeship
consumer show
27. Specialized knowledge or skill
direct mail
e-tail
Expert Power
economic multiplier
28. Authority to provide rewards
Reward Power
consolidator
Consultation
customer satisfaction
29. Athletic activities and competitions for athletes who do not get paid.
destination
indirect channel
amateur sports
commercial site
30. An expression of the standards of right and wrong based on conduct and morals in a particular society or a system or theory of moral values and principles
Centralized Organizations
Expert Power
ethics
diversity
31. Professional characteristics needed in the hospitality industry - including a positive personal attitude - good work ethics - maturity - and good personal appearance as well as leadership and time-management skills
hospitality-specific traits
advertising
Enhancing Power through Alliances
Empowerment
32. A feature advantage of a product
direct channel
direct mail
benefit
Power
33. When managers are given responsibility for achieving certain goals but have insufficient authority to take the necessary steps toward achieving them.
hub-and-spoke system
globalization
Authority Commensurate with Responsibility
feature
34. Assigning responsibility and granting authority to employees to perform tasks or make decisions for which the manager is still accountable.
customized tour
commercial site
hub-and-spoke system
Delegation
35. A type of buisness that is set up through a franchise agreement - Which is a contract between a franchisor and franchisee to sell a companys goods or services at a designated location
facilitating products
empowerment
franchise
charter tour
36. A program in which an airline offers free travel - upgrades - and discounts to program members
frequent-flyer program
entrepreneur
Organizational Power
ecotourism
37. A reward that is usually in the form of money but may also be stock options - profit-sharing privileges - a company vehicle - and/or a bonus program
Directive
destination resort
channel of distribution
incentive
38. A framework for creating an advertising message that that gets Attention - holds Interest - stimulates Desire - and acheives Action
AIDA model
entrepreneur
geographics
Pulling Rank
39. A hotel staff member who helps guest make arrangements for transportation - resturaunt reservations - event reservations - and entertainment tickets - and advises guest about activities in the area.
Decentralized Organization
compensation
informational interveiw
concierge
40. Position - Reward - Coercive
Organizational Power
front of the house
destination marketing
empowerment
41. Winning approval through praise or flattery
guest service agent (GSA)
Ingratiating Appeal
informational interveiw
globalization
42. High levels of dominance and Low levels of Sociability - Arrogant - stubborn - dry
hallmark event
incentive
benefit
Directive
43. Generally characterized by multiple levels of management and managers who must manage large numbers of people
Excessively centralized organization
infrastructure
destination marketing
follow-up
44. Have power structures that place most decision-making authority at TOP MANAGEMENT LEVELS.
Power and Communication Styles
Centralized Organizations
Excessively centralized organization
customized tour
45. The area in a lodging facility where support services take place which guests usually do not view
Enhancing Power through Alliances
franchise
back of the house (lodging)
guest satisfaction
46. An educational - hands-on exspirience working in an established buisness under the guidance of a skilled worker.
benefit
pprenticeship
Power and Communication Styles
Position Power
47. The sale of goods or services to the customer by means of the Internet.
Bargaining
core product
benefit
e-tail
48. A phone call or thank-you note from the interveiwee to the interveiwer after the interveiw takes place
informational interveiw
hub-and-spoke system
follow-up
feature
49. A fee or payment based on a percentage of products sold
commission
commercial site
pprenticeship
concierge
50. An establishment - such as a restaurant - where a food-and-beverage business competes for customers
commercial site
diversity
intermediary
franchise
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