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Test your basic knowledge |
Hotel Business
Start Test
Study First
Subjects
:
hospitality
,
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Small independent roadside motels family owned and operated. These are declining in numbers.
Mom-and-pop hotels
Occupancy
19th Century
20th Century
2. Change prices- demand changes - as price drop - demand rises - as prices rise - demand falls. True for MOST products and services. Few people think it's worth it even if they can afford it; Leisure traveler.
Service Department
Graveyard Shift
Non-buyer Guest
Elastic
3. You can't please all the people all the time
Size
Service Department
Financier
Logic of Segmentation
4. European Plan - Continental Plan - American Plan - Modified American Plan
Preferred Guest Programs (PGPs)
Special Characteristics of the Hotel Business
Food and Beverage Department
Hotel Plans
5. The major reason by far that franchisees sign up.
Adjoining or Connecting Rooms
Central Reservation System
Rev Par (Revenue per Available Room)
Security Department
6. Larger - more luxurious - more amenities - outside view - have themed suites and all-suites - less variation
Career Stepping Stones to GM
Cyclical Industry
Inelastic
The New Rooms
7. From who the money comes- a bank
Financier
Market Segmentation
Chains
Hotel Plans
8. The relationship between revenue per room and the total room inventory available.
Trophy Hotels
Hotel Classifications
Day Shift
Rev Par (Revenue per Available Room)
9. The number of available rooms is the standard of measurement.
Size
Mom-and-pop hotels
21st Century
Breakage
10. Process of dividing a large heterogeneous market into two or more smaller homogenous market segments. Homogenous= Consumers with similar needs
Rev Par (Revenue per Available Room)
Security Department
Market Segmentation
20th Century
11. Refers to any room in which there is more than one person; increases RevPar because of additional charge
Double Occupancy
General Manager (GM)
Boutique Hotels
Double Occupancy Equation
12. Average Daily Rate (ADR); the amount received from each room sold.
The Old Rooms
Rev Par Equation
Brand Equity
Sales per occupied room
13. Perishability - Location - Fixed Supply - High Operating Cost - Seasonality
Segmantation
Special Characteristics of the Hotel Business
Uniformed Services Department
Service Department
14. Inside rooms - odd shaped - small - of many types - sharing bathrooms
20th Century
The Old Rooms
21st Century
Financier
15. 7:30 AM-3:30 PM
Market Segmentation
Day Shift
Concierge
Medium Hotel
16. Increasing in popularity because: Large capital needs - Economies of scale - Ability to attract management talent - Ability to invest in and leverage technology
Mega- Hotel
Parties to the Deal
Breakage
Chains
17. Items paid for but not utilized - like meals
Incentive Tours
Breakage
Rooms Manager
Medium Hotel
18. 1500 rooms or more
Incentive Tours
Room Numbering
Mega- Hotel
Brand
19. Freebies given to guests to 'reward' stays
Rev Par Equation
Forecast Scheduling
Adjoining or Connecting Rooms
Preferred Guest Programs (PGPs)
20. Runs the day to day operations for a fee
Front Office
Management Company
Housekeeping Department
Uniformed Services Department
21. Hotel Manger/ Resident Manager/ House Manager/ Rooms Division Manger/ Guest Services Manager
Leases
Career Stepping Stones to GM
European Plan
Double Occupancy Equation
22. A name and logo recognized by customers. A unique package of products - services - amenities and ambience at a price point that is associated with that brand.
Adjoining or Connecting Rooms
Swing Shift
Brand
Double Occupancy
23. Societies - Medical - University - Religious - Fraternal: All such groups hold meetings and conventions
SMURF
Management Contracts
Day Shift
Room Numbering
24. Provides systems and brand recognition
Chains
Hotel Types
Swing Shift
Franchising Company
25. RevPAr= Room revenue÷ number of rooms available for sale
Double Occupancy Equation
Rev Par Equation
Day Shift
Brand Equity
26. Individual - group - REIT etc..
Career Stepping Stones to GM
Equity/ Ownership
Logic of Segmentation
Double Occupancy
27. An unsold room can never be sold again for that particular night.
Management Contracts
Perishability
Management Company
Average Daily Rate Equation
28. Goal is to maximize coverage with minimal costs.
Convention
Break-Even Point
Forecast Scheduling
Rev Par (Revenue per Available Room)
29. Special - highly prized single entities.
18th Century
20th Century
Incentive Tours
Consortia and Membership Organizations/ Referral Groups
30. Room Only
European Plan
Leases
Price Elasticity of Demand
Adjoining or Connecting Rooms
31. Commercial/Business/Corporate - Residential - Extended-Stay - Resort - Bed and Breakfast - Boutique Hotels - Trophy Hotels
European Plan
Franchising Company
Hotel Types
Breakage
32. Occupancy= number of rooms sold÷ number of rooms available for sale
Occupancy Equation
European Plan
Leases
Segmantation
33. Sees the opportunity and puts together the deal
Equity/ Ownership
Developer
18th Century
Small Hotel
34. An intermediary between the hotel and the guest who buys the room for the guest
21st Century
Front Office
Non-buyer Guest
Mega- Hotel
35. The 'Boss' of an individual hotel - Responsible for everything in the hotel - Supervises and controls all the departments
General Manager (GM)
Manger of Guest Services
Market Segmentation
Hotel Classes
36. Size - Class - Type - Plan
SMURF
Real Estate Investment Trusts (REITs)
Hotel Classifications
Perishability
37. Was: extensively staffed- many operators and supervisors Now: Minimally staffed or handled by F.O. itself; was also very costly
Hotel Classes
Telephone Department
Boutique Hotels
SMURF
38. The point at which there are neither profits nor losses.
Leases
Break-Even Point
Financier
Preferred Guest Programs (PGPs)
39. Age of Service; Medicine - Banking - education and hotel-keeping
20th Century
19th Century
Swing Shift
Room Reservations
40. Room+ all three meals
American Plan
Central Reservation System
Franchises
Occupancy
41. Handles requests for rooms from prospective guest arriving in the future.
Management Company
Room Reservations
18th Century
Hotel Plans
42. Room + 'Light' Breakfast
Break-Even Point
Mega- Hotel
Continental Plan
Leases
43. Closely follows the nation's economic phases: Hotels follow a roller coaster economy - Build during good times - overbuild into the downturn and world oil supply impacts travel and occupancy
Graveyard Shift
Hotel Plans
Cyclical Industry
Food and Beverage Department
44. Sub-department of Food and Beverage. It is headed by a 'chef'.
Rooms Manager
Front Office
Trophy Hotels
Food Production
45. Supervises reservations - telephone - concierge and uniformed services. Reports to Hotel Manager.
Floor Numbering
Rooms Manager
Parties to the Deal
Room Numbering
46. Change prices- demand is static - True only for a LIMITED range of products - business traveler.
Double Occupancy
Inelastic
Occupancy
Consortia and Membership Organizations/ Referral Groups
47. There is always a limit to increase - Increases drive customers to use substitutes or do without - There is no such thing as a 'captive' market.
Price Elasticity of Demand
Double Occupancy Equation
Special Characteristics of the Hotel Business
Incentive Tours
48. The relationship between demand (the number of rooms actually sold) and supply (the number of rooms available for sale). Measures quantity.
Management Company
Hotel Classifications
18th Century
Occupancy
49. The inherent value that the shopper's recognition gives to the brand. Associated with positive images.
Leases
Food and Beverage Department
Boutique Hotels
Brand Equity
50. An agreement between a hotel owner and a management company by which management company operates the hotel within the conditions set down by the contract - for a fee
Management Contracts
Floor Numbering
Price Elasticity of Demand
Incentive Tours