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Hotel Business
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Study First
Subjects
:
hospitality
,
business-skills
Instructions:
Answer 50 questions in 15 minutes.
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study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Room+ all three meals
Concierge
Franchises
American Plan
Management Company
2. Deals with the production and service of food and beverages. Service and production are two sub-departments
Small Hotel
Rev Par Equation
Food and Beverage Department
Sales per occupied room
3. An unsold room can never be sold again for that particular night.
Small Hotel
Brand
Perishability
Modified American Plan
4. The number of available rooms is the standard of measurement.
Franchising Company
Size
18th Century
Equity/ Ownership
5. Freebies given to guests to 'reward' stays
European Plan
Special Characteristics of the Hotel Business
Preferred Guest Programs (PGPs)
18th Century
6. Percentage of double occupancy=(number of guests - number of rooms occupied) ÷ number of rooms occupied
Breakage
Modified American Plan
Double Occupancy Equation
Inelastic
7. Agriculture Age
18th Century
Breakage
Leases
Large Hotel
8. Age of Service; Medicine - Banking - education and hotel-keeping
Management Contracts
20th Century
Developer
Franchises
9. You can't please all the people all the time
Logic of Segmentation
SMURF
Management Contracts
Financier
10. Extend Season - Seek New Markets - Location and Mixed Use Development
Leases
Hotel Plans
Management Company
Solutions to Seasonality
11. 7:30 AM-3:30 PM
Day Shift
Continental Plan
Sales per occupied room
Market Segmentation
12. Sub-department of Food and Beverage. It is headed by a 'chef'.
Size
Food Production
Market Segmentation
Concierge
13. Big name hotels often bought for prestige rather than for profit. Example: Waldorf-Astoria in NYC
Security Department
Cyclical Industry
Trophy Hotels
Break-Even Point
14. The relationship between demand (the number of rooms actually sold) and supply (the number of rooms available for sale). Measures quantity.
Inelastic
Double Occupancy
Occupancy
Swing Shift
15. Room+ breakfast and lunch OR dinner
Inelastic
Large Hotel
Modified American Plan
Double Occupancy
16. Inside rooms - odd shaped - small - of many types - sharing bathrooms
American Plan
The Old Rooms
Adjoining or Connecting Rooms
Brand
17. Change prices- demand is static - True only for a LIMITED range of products - business traveler.
Rooms Manager
Inelastic
Telephone Department
Small Hotel
18. Sub-department of Food and Beverage. It supervises restaurant - banquet and bar managers
Day Shift
Service Department
Security Department
Rev Par (Revenue per Available Room)
19. Depends on hotel design. Often arbitrary.
Food and Beverage Department
Room Numbering
Rev Par Equation
Medium Hotel
20. Industrial Age
Equity/ Ownership
Mom-and-pop hotels
19th Century
18th Century
21. The inherent value that the shopper's recognition gives to the brand. Associated with positive images.
Brand Equity
Chains
General Manager (GM)
Double Occupancy Equation
22. The relationship between revenue per room and the total room inventory available.
Equity/ Ownership
Hotel Classes
Rev Par (Revenue per Available Room)
Elastic
23. An agreement between a hotel owner and a management company by which management company operates the hotel within the conditions set down by the contract - for a fee
Hotel Classifications
Management Contracts
Chains
Equity/ Ownership
24. RevPAr= Room revenue÷ number of rooms available for sale
Incentive Tours
Rev Par Equation
Occupancy
Rooms Manager
25. Small independent roadside motels family owned and operated. These are declining in numbers.
Occupancy
Mom-and-pop hotels
Trophy Hotels
Non-buyer Guest
26. The 'Boss' of an individual hotel - Responsible for everything in the hotel - Supervises and controls all the departments
Adjoining or Connecting Rooms
General Manager (GM)
Hotel Types
Occupancy
27. Was: extensively staffed- many operators and supervisors Now: Minimally staffed or handled by F.O. itself; was also very costly
19th Century
Preferred Guest Programs (PGPs)
Telephone Department
Convention
28. An agreement between a hotel building owner and a leasing company by which the leaseholder operates the hotel
Brand
Security Department
European Plan
Leases
29. Responsible for general cleanliness of guest rooms - corridors and public spaces. Handles linen - uniforms - laundry and lost & found.
Non-buyer Guest
Housekeeping Department
European Plan
Floor Numbering
30. 11:30 PM- 7:30 AM
Trophy Hotels
Breakage
Graveyard Shift
Financier
31. Room + 'Light' Breakfast
Small Hotel
Continental Plan
Financier
Sales per occupied room
32. Rooms that abut along a corridor. May be connected with a door. All connecting rooms adjoin; but all adjoining rooms do not connect!
Adjoining or Connecting Rooms
Segmantation
Front Office
Logic of Segmentation
33. An intermediary between the hotel and the guest who buys the room for the guest
Non-buyer Guest
Market Segmentation
General Manager (GM)
American Plan
34. Deals with safety - fire control and prevention - loss-control - accidents - death - suicides - crimes - scams - drunk - prostitutes and drugs.
Security Department
Non-buyer Guest
Segmantation
Developer
35. Individual - group - REIT etc..
Modified American Plan
18th Century
General Manager (GM)
Equity/ Ownership
36. A name and logo recognized by customers. A unique package of products - services - amenities and ambience at a price point that is associated with that brand.
Room Reservations
Brand
Occupancy Equation
The Old Rooms
37. There is always a limit to increase - Increases drive customers to use substitutes or do without - There is no such thing as a 'captive' market.
Consortia and Membership Organizations/ Referral Groups
Price Elasticity of Demand
Hotel Classes
Mega- Hotel
38. Goal is to maximize coverage with minimal costs.
Brand
Forecast Scheduling
Telephone Department
Equity/ Ownership
39. The point at which there are neither profits nor losses.
Telephone Department
Break-Even Point
The Old Rooms
20th Century
40. Commercial/Business/Corporate - Residential - Extended-Stay - Resort - Bed and Breakfast - Boutique Hotels - Trophy Hotels
The New Rooms
Incentive Tours
Forecast Scheduling
Hotel Types
41. Process of dividing a large heterogeneous market into two or more smaller homogenous market segments. Homogenous= Consumers with similar needs
Occupancy
Continental Plan
Market Segmentation
Room Reservations
42. The major reason by far that franchisees sign up.
Rev Par (Revenue per Available Room)
Central Reservation System
Real Estate Investment Trusts (REITs)
Modified American Plan
43. Rate - By level of Service - By level of amenities - Different Rating Systems
Large Hotel
Forecast Scheduling
Hotel Classes
Parties to the Deal
44. Larger - more luxurious - more amenities - outside view - have themed suites and all-suites - less variation
The New Rooms
18th Century
Modified American Plan
Market Segmentation
45. 'Keeper of the Keys' - provides services from A-Z.
Concierge
General Manager (GM)
18th Century
Hotel Classes
46. Change prices- demand changes - as price drop - demand rises - as prices rise - demand falls. True for MOST products and services. Few people think it's worth it even if they can afford it; Leisure traveler.
Double Occupancy
Elastic
Brand Equity
Floor Numbering
47. Room Only
Rev Par (Revenue per Available Room)
Mega- Hotel
Large Hotel
European Plan
48. Sees the opportunity and puts together the deal
Housekeeping Department
Break-Even Point
Developer
Uniformed Services Department
49. Manages the Front Office. Needs technical - math and people skills
Manger of Guest Services
Forecast Scheduling
Rev Par Equation
General Manager (GM)
50. Age of Technology
Adjoining or Connecting Rooms
Hotel Types
21st Century
Perishability
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