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Test your basic knowledge |
Hotel Business
Start Test
Study First
Subjects
:
hospitality
,
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The major reason by far that franchisees sign up.
Modified American Plan
21st Century
Preferred Guest Programs (PGPs)
Central Reservation System
2. From who the money comes- a bank
Financier
Breakage
19th Century
Rooms Manager
3. Increasing in popularity because: Large capital needs - Economies of scale - Ability to attract management talent - Ability to invest in and leverage technology
Solutions to Seasonality
Chains
Front Office
Career Stepping Stones to GM
4. Industrial Age
19th Century
Break-Even Point
18th Century
General Manager (GM)
5. RevPAr= Room revenue÷ number of rooms available for sale
Rev Par Equation
Breakage
Room Numbering
Continental Plan
6. Larger - more luxurious - more amenities - outside view - have themed suites and all-suites - less variation
The New Rooms
The Old Rooms
Average Daily Rate Equation
Logic of Segmentation
7. Rooms that abut along a corridor. May be connected with a door. All connecting rooms adjoin; but all adjoining rooms do not connect!
Double Occupancy Equation
The New Rooms
Elastic
Adjoining or Connecting Rooms
8. A group assembled to promote a common purpose
Modified American Plan
Convention
Occupancy Equation
Equity/ Ownership
9. Runs the day to day operations for a fee
Rooms Manager
Graveyard Shift
Management Company
Security Department
10. The buyer (franchisee) acquires rights from the seller (franchisor) to the exclusive use of a name product - and system of a franchisor within a defined geographic area - for a fee.
Logic of Segmentation
Franchises
Segmantation
Perishability
11. Tend to be numbered upward sequentially. Omit floors 13 and room 13. Asian hotels omit floors 4 and room 4.
Brand Equity
Floor Numbering
Real Estate Investment Trusts (REITs)
Housekeeping Department
12. An agreement between a hotel building owner and a leasing company by which the leaseholder operates the hotel
Small Hotel
Leases
Hotel Types
Occupancy Equation
13. Items paid for but not utilized - like meals
Security Department
European Plan
Continental Plan
Breakage
14. Size - Class - Type - Plan
Rev Par Equation
Hotel Classifications
Modified American Plan
Brand Equity
15. The number of available rooms is the standard of measurement.
Size
Manger of Guest Services
Franchises
Breakage
16. Refers to any room in which there is more than one person; increases RevPar because of additional charge
Solutions to Seasonality
Security Department
Double Occupancy
Financier
17. Change prices- demand changes - as price drop - demand rises - as prices rise - demand falls. True for MOST products and services. Few people think it's worth it even if they can afford it; Leisure traveler.
Brand
Price Elasticity of Demand
Elastic
Incentive Tours
18. The proliferation of many hotel types as the lodging industry attempts to target its facilities to smaller and smaller market niches (segments).
Rooms Manager
Large Hotel
Segmantation
Brand Equity
19. Responsible for general cleanliness of guest rooms - corridors and public spaces. Handles linen - uniforms - laundry and lost & found.
Segmantation
General Manager (GM)
Housekeeping Department
Central Reservation System
20. Individual - group - REIT etc..
Equity/ Ownership
Rev Par Equation
Food Production
SMURF
21. The inherent value that the shopper's recognition gives to the brand. Associated with positive images.
Brand Equity
SMURF
Double Occupancy
Convention
22. Extend Season - Seek New Markets - Location and Mixed Use Development
Solutions to Seasonality
Food and Beverage Department
Adjoining or Connecting Rooms
Room Numbering
23. Average Daily Rate (ADR); the amount received from each room sold.
Sales per occupied room
Financier
Break-Even Point
Continental Plan
24. Occupancy= number of rooms sold÷ number of rooms available for sale
Special Characteristics of the Hotel Business
Occupancy Equation
Breakage
Solutions to Seasonality
25. Investment vehicle for real estate deals including hotels - many tax advantages. Restrictions prevent them from operating hotels - so they set up related companies to run the hotels.
Real Estate Investment Trusts (REITs)
American Plan
Occupancy Equation
Mega- Hotel
26. Freebies given to guests to 'reward' stays
Convention
General Manager (GM)
Continental Plan
Preferred Guest Programs (PGPs)
27. Sees the opportunity and puts together the deal
Price Elasticity of Demand
Modified American Plan
Incentive Tours
Developer
28. Was: extensively staffed- many operators and supervisors Now: Minimally staffed or handled by F.O. itself; was also very costly
Brand
Mega- Hotel
Telephone Department
Hotel Plans
29. There is always a limit to increase - Increases drive customers to use substitutes or do without - There is no such thing as a 'captive' market.
Cyclical Industry
Boutique Hotels
Price Elasticity of Demand
Double Occupancy Equation
30. The relationship between demand (the number of rooms actually sold) and supply (the number of rooms available for sale). Measures quantity.
Management Company
General Manager (GM)
Occupancy Equation
Occupancy
31. Perishability - Location - Fixed Supply - High Operating Cost - Seasonality
Food Production
Telephone Department
Large Hotel
Special Characteristics of the Hotel Business
32. 300 rooms or more
Security Department
Continental Plan
Franchises
Large Hotel
33. Supervises reservations - telephone - concierge and uniformed services. Reports to Hotel Manager.
Day Shift
Food Production
Rooms Manager
19th Century
34. You can't please all the people all the time
Logic of Segmentation
Double Occupancy
Central Reservation System
Financier
35. The point at which there are neither profits nor losses.
Break-Even Point
18th Century
Leases
Parties to the Deal
36. Handles requests for rooms from prospective guest arriving in the future.
Inelastic
Room Reservations
Small Hotel
Manger of Guest Services
37. 1500 rooms or more
Chains
Inelastic
Mega- Hotel
European Plan
38. Room+ all three meals
Room Numbering
Front Office
American Plan
Graveyard Shift
39. Special - highly prized single entities.
Incentive Tours
20th Century
Management Company
Leases
40. Hotel Manger/ Resident Manager/ House Manager/ Rooms Division Manger/ Guest Services Manager
Solutions to Seasonality
20th Century
Size
Career Stepping Stones to GM
41. Closely follows the nation's economic phases: Hotels follow a roller coaster economy - Build during good times - overbuild into the downturn and world oil supply impacts travel and occupancy
Cyclical Industry
Brand
Career Stepping Stones to GM
Concierge
42. Room+ breakfast and lunch OR dinner
Non-buyer Guest
Modified American Plan
Hotel Plans
Telephone Department
43. Commercial/Business/Corporate - Residential - Extended-Stay - Resort - Bed and Breakfast - Boutique Hotels - Trophy Hotels
Central Reservation System
Solutions to Seasonality
21st Century
Hotel Types
44. ADR= room sale÷ number of rooms sold
Uniformed Services Department
Chains
Market Segmentation
Average Daily Rate Equation
45. 1. Developer 2. Financier 3. Equity/Ownership 4. Management Company 5. Franchising Company
Parties to the Deal
Double Occupancy Equation
Boutique Hotels
Cyclical Industry
46. An unsold room can never be sold again for that particular night.
The New Rooms
Security Department
Perishability
Incentive Tours
47. Depends on hotel design. Often arbitrary.
Room Numbering
Preferred Guest Programs (PGPs)
SMURF
Sales per occupied room
48. Goal is to maximize coverage with minimal costs.
Hotel Classifications
Forecast Scheduling
Modified American Plan
Swing Shift
49. Room Only
Service Department
European Plan
Occupancy
Mega- Hotel
50. A cooperative structure - where members pay fees and get services that a chain would provide. ex. Best Western. A way for independent operator to get the advantages of a chain without sacrificing their independence or individuality.
Housekeeping Department
Elastic
Consortia and Membership Organizations/ Referral Groups
Rev Par (Revenue per Available Room)