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Test your basic knowledge |
Hotel Business
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Study First
Subjects
:
hospitality
,
business-skills
Instructions:
Answer 50 questions in 15 minutes.
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study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Change prices- demand changes - as price drop - demand rises - as prices rise - demand falls. True for MOST products and services. Few people think it's worth it even if they can afford it; Leisure traveler.
Breakage
Day Shift
Trophy Hotels
Elastic
2. Change prices- demand is static - True only for a LIMITED range of products - business traveler.
Incentive Tours
Inelastic
Consortia and Membership Organizations/ Referral Groups
Elastic
3. The 'Boss' of an individual hotel - Responsible for everything in the hotel - Supervises and controls all the departments
Management Contracts
General Manager (GM)
Segmantation
Mega- Hotel
4. 7:30 AM-3:30 PM
The Old Rooms
Food and Beverage Department
American Plan
Day Shift
5. There is always a limit to increase - Increases drive customers to use substitutes or do without - There is no such thing as a 'captive' market.
Financier
Price Elasticity of Demand
Food and Beverage Department
Developer
6. Room + 'Light' Breakfast
Continental Plan
Rev Par (Revenue per Available Room)
General Manager (GM)
Uniformed Services Department
7. The number of available rooms is the standard of measurement.
Break-Even Point
Chains
Size
Career Stepping Stones to GM
8. Sub-department of Food and Beverage. It supervises restaurant - banquet and bar managers
Medium Hotel
Solutions to Seasonality
Service Department
Hotel Classes
9. 150 to 300 rooms
Inelastic
Incentive Tours
Medium Hotel
Front Office
10. Small independent roadside motels family owned and operated. These are declining in numbers.
Mom-and-pop hotels
Market Segmentation
Telephone Department
Continental Plan
11. Goal is to maximize coverage with minimal costs.
18th Century
Consortia and Membership Organizations/ Referral Groups
General Manager (GM)
Forecast Scheduling
12. Increasing in popularity because: Large capital needs - Economies of scale - Ability to attract management talent - Ability to invest in and leverage technology
Trophy Hotels
Chains
Brand Equity
Logic of Segmentation
13. Room Only
Management Company
Swing Shift
European Plan
General Manager (GM)
14. Supervises reservations - telephone - concierge and uniformed services. Reports to Hotel Manager.
European Plan
Franchises
Financier
Rooms Manager
15. Provides systems and brand recognition
SMURF
Cyclical Industry
Brand Equity
Franchising Company
16. Freebies given to guests to 'reward' stays
21st Century
Inelastic
Graveyard Shift
Preferred Guest Programs (PGPs)
17. Was: extensively staffed- many operators and supervisors Now: Minimally staffed or handled by F.O. itself; was also very costly
Telephone Department
American Plan
Brand Equity
Mom-and-pop hotels
18. Tend to be numbered upward sequentially. Omit floors 13 and room 13. Asian hotels omit floors 4 and room 4.
Cyclical Industry
Price Elasticity of Demand
Floor Numbering
19th Century
19. Big name hotels often bought for prestige rather than for profit. Example: Waldorf-Astoria in NYC
Room Reservations
Trophy Hotels
Franchises
Parties to the Deal
20. Sees the opportunity and puts together the deal
Management Contracts
Floor Numbering
Occupancy Equation
Developer
21. Hotel Manger/ Resident Manager/ House Manager/ Rooms Division Manger/ Guest Services Manager
Brand
Graveyard Shift
Concierge
Career Stepping Stones to GM
22. An agreement between a hotel owner and a management company by which management company operates the hotel within the conditions set down by the contract - for a fee
Management Contracts
Brand Equity
Modified American Plan
Rooms Manager
23. You can't please all the people all the time
Logic of Segmentation
Special Characteristics of the Hotel Business
Equity/ Ownership
Solutions to Seasonality
24. An unsold room can never be sold again for that particular night.
Perishability
Mega- Hotel
Non-buyer Guest
Brand Equity
25. Age of Technology
Double Occupancy
Front Office
21st Century
Incentive Tours
26. Perishability - Location - Fixed Supply - High Operating Cost - Seasonality
Service Department
Breakage
Modified American Plan
Special Characteristics of the Hotel Business
27. Special - highly prized single entities.
Size
Telephone Department
Career Stepping Stones to GM
Incentive Tours
28. Manages the Front Office. Needs technical - math and people skills
Mega- Hotel
Concierge
Telephone Department
Manger of Guest Services
29. Process of dividing a large heterogeneous market into two or more smaller homogenous market segments. Homogenous= Consumers with similar needs
Day Shift
Financier
Front Office
Market Segmentation
30. Members include-Baggae porters - elevator operators - transportation clerks - door attendants.
Developer
Uniformed Services Department
Preferred Guest Programs (PGPs)
European Plan
31. The proliferation of many hotel types as the lodging industry attempts to target its facilities to smaller and smaller market niches (segments).
Swing Shift
18th Century
Segmantation
Large Hotel
32. Rooms that abut along a corridor. May be connected with a door. All connecting rooms adjoin; but all adjoining rooms do not connect!
Convention
Market Segmentation
Adjoining or Connecting Rooms
Day Shift
33. 11:30 PM- 7:30 AM
Financier
Hotel Types
Graveyard Shift
European Plan
34. Commercial/Business/Corporate - Residential - Extended-Stay - Resort - Bed and Breakfast - Boutique Hotels - Trophy Hotels
Adjoining or Connecting Rooms
Double Occupancy Equation
Hotel Types
Floor Numbering
35. The point at which there are neither profits nor losses.
Break-Even Point
Double Occupancy
Non-buyer Guest
Segmantation
36. Room+ breakfast and lunch OR dinner
Food Production
Modified American Plan
20th Century
Occupancy
37. The inherent value that the shopper's recognition gives to the brand. Associated with positive images.
Developer
Brand Equity
Hotel Plans
Floor Numbering
38. Handles requests for rooms from prospective guest arriving in the future.
Room Reservations
Cyclical Industry
Small Hotel
Adjoining or Connecting Rooms
39. RevPAr= Room revenue÷ number of rooms available for sale
Hotel Plans
Rev Par Equation
Perishability
Mom-and-pop hotels
40. The relationship between revenue per room and the total room inventory available.
Telephone Department
Rev Par (Revenue per Available Room)
Convention
Continental Plan
41. 'Keeper of the Keys' - provides services from A-Z.
Career Stepping Stones to GM
Concierge
Sales per occupied room
Front Office
42. Responsible for general cleanliness of guest rooms - corridors and public spaces. Handles linen - uniforms - laundry and lost & found.
Housekeeping Department
European Plan
20th Century
Double Occupancy
43. Agriculture Age
Management Contracts
Franchising Company
18th Century
The Old Rooms
44. Industrial Age
Real Estate Investment Trusts (REITs)
19th Century
Financier
Double Occupancy Equation
45. The major reason by far that franchisees sign up.
Central Reservation System
Rev Par Equation
Non-buyer Guest
General Manager (GM)
46. Deals with safety - fire control and prevention - loss-control - accidents - death - suicides - crimes - scams - drunk - prostitutes and drugs.
Room Numbering
Security Department
Hotel Types
Food Production
47. An agreement between a hotel building owner and a leasing company by which the leaseholder operates the hotel
Small Hotel
Leases
Large Hotel
Rev Par (Revenue per Available Room)
48. 3:30 PM- 11:30 PM
Hotel Plans
Occupancy
Hotel Classifications
Swing Shift
49. Closely follows the nation's economic phases: Hotels follow a roller coaster economy - Build during good times - overbuild into the downturn and world oil supply impacts travel and occupancy
Cyclical Industry
Average Daily Rate Equation
Mega- Hotel
Forecast Scheduling
50. Extend Season - Seek New Markets - Location and Mixed Use Development
Solutions to Seasonality
American Plan
Rev Par Equation
Room Reservations
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