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Marketing Skills Exam

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What do many store use to mark the price on a dress or suit?






2. Brigette works for Rising Bakery Company. She manages the bakery's inventory at 25 supermarkets by refilling stock and maintaining the stores' Rising Bakery displays. What is Brigette?






3. Dana needed to stock up on office supplies. She bought three packages of multi-colored file folders at $4.25 per package - six boses of felt-tip markers at $3.68 per box - and two staplers at $6.19 apiece. Assuming a tax rate of 6 percent - What was






4. Determine the maintained markup percentage for a refrigerator that costs an retailer $365 to stock and that sells for $690; the store wants to mark down the refrigerator 30 percent.






5. Pet World wants to reduce its planned reductions by 7 percent from last year's figure of $850. Therefore - what would be Pet World's planned reduction amount for this year?






6. Businesses that advertise in newspapers can target their ads to people wit particular interests or to those living in a particular region. Why can businesses do this targeting?






7. The business often has the least control over which type of promotion?






8. The owner of Furry Friends pet store holds weekly informal meetings to keep employees aware of new products in the store. How are the pet shop employees getting product information?






9. How can you - as a salesperson - best avoid disagreements with a customer about the amount of money the customer gave you as payment?






10. Who are those who assign work duties and supervise employees?






11. Pet World wants to reduce its planned reductions by 7 percent from last year's figure of $850. Therefore - what would be Pet World's planned reduction amount for this year?






12. What is the purpose of an illustration in an ad?






13. Which printed media is found in 98 percent of American homes?






14. How should a salesperson greet a customer in Japan?






15. What is the easiest and most effective method of suggestion selling?






16. What is electronic data interchange used for?






17. What should the salesperson do when a customer is having difficulty making a buying decision?






18. The owner of Furry Friends pet store holds weekly informal meetings to keep employees aware of new products in the store. How are the pet shop employees getting product information?






19. What is the first step in the procedure for determining an item's retail price when we know the item's cost and the customary markup on retail?






20. The sales close that should be used infrequently because it can be viewed by the customer as a pressure tactic is the...






21. A tape recorder that cost Plugged In electronics store $18 and that originally sold for $42 is marked down 25 percent. What is the maintained markup in dollars for the recorder?






22. Anna sells upscale casual wear at Northeastern Adventures. Just before she writes up a customer's order - Anna shows the customer the store's newest merchandise - particularly those items that coordinate with the customer's purchases. What method is






23. Sometimes a home owner who wishes to sell his or her house will but a home warranty. This means that the buyer of the house will not have to pay for particular house repairs that become necessary during the first year after the house is sold. In this






24. Frank owns a gardening service. Every few months - he leaves flyers detailing his services on the doorsteps of houses in local neighborhoods. What method is Frank using to find new customers?






25. Price x Quantity Sold = what?






26. lettuce farmer in California sends a carload of produce east to Ohio on Monday night. On Tuesday morning - the farmer finds a buyer for the lettuce in Albuquerque - New Mexico. What railroad service can be use to arrange for the lettuce to go to New






27. What is the name f a legal contract between a buyer and a supplier that lists the characteristics - price - and shipping instructions of the items the supplier will provide?






28. Materials requirement planning is part of what overall business activity?






29. Arabesque Danceware store had $67 -500 in sales during January and its BOM stock inventory was $135000. What was its stock-to-sales ratio?






30. What is the source of direction for the company in horizontally organized companies






31. What is the checking method that is susceptible to errors if receivers do not physically count the total number of items in shipment?






32. What is the contract term 3/10 net 30 extra 60 an example of?






33. A mortgage broker arranges for a lending institution (such as a bank or savings and loan association) to provide a mortgage for a consumer of business. In this case - What is the channel for distribution of services?






34. A mortgage broker arranges for a lending institution (such as a bank or savings and loan association) to provide a mortgage for a consumer of business. In this case - What is the channel for distribution of services?






35. A salesperson says to a customer - 'I've has many customers express the same concern you've just stated.' What step of the basic strategy for handling objections does the preceding comment exemplify?






36. As the chief financial officer of NewVillage Bookstores - Incorporated - Buffy monitors the company's financial status. She also meets with other company officers to decide the direction the company will take to meet customer needs and increase profi






37. What is a typical cash register arrangement?






38. How can you - as a salesperson - best avoid disagreements with a customer about the amount of money the customer gave you as payment?






39. Price x Quantity Sold = what?






40. The Natural Place is a gift store selling items that focus on the environment and ecological concerns. Chris coordinates all of the physical elements in The Natural Place so that the store projects the right image to its customers. What is Chris dire






41. Faro illustrated children's books for a large publishing house. Her illustrations were original and charming - but very different from the types of drawings the company preferred. Eventually - Faro left the company for a job with another publishing f






42. Employee morale is very low at the I Was Frames art supplies company. Employees are unhappy because vacant management positions are always filled by people from outside the company. Turnover at the production and supervisory levels is high. What do e






43. How should a salesperson greet a customer in Japan?






44. What is the law which prohibits companies from engaging in price fixing?






45. What is loss-leader pricing a part of?






46. During what stage of selling should you educate a customer about the special care or special instructions an item requires?






47. In ads - What are line of force?






48. What is the contract term 3/10 net 30 extra 60 an example of?






49. In what product lifecycle state is a product in when a product in when a product's marketers are looking for new market segments?






50. What type of transportation is convenient and helps reduce both packaging and inventory costs?







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