Test your basic knowledge |

Marketing Skills Exam

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. How should a salesperson greet a customer in Japan?






2. Pet World wants to reduce its planned reductions by 7 percent from last year's figure of $850. Therefore - what would be Pet World's planned reduction amount for this year?






3. In which type of print medium is an advertisement's life the shortest?






4. What type of transportation is convenient and helps reduce both packaging and inventory costs?






5. River Tam owns and operate River Tam's Textiles Which manufactures fabric used by furniture makers for covering sofas and chairs. River Tam's business is too small to afford its own sales force. What is the distribution channel that River Tam would m






6. A salesperson says to a customer - 'I've has many customers express the same concern you've just stated.' What step of the basic strategy for handling objections does the preceding comment exemplify?






7. How can you - as a salesperson - best avoid disagreements with a customer about the amount of money the customer gave you as payment?






8. What is the first step in the procedure for determining an item's retail price when we know the item's cost and the customary markup on retail?






9. What type of transportation is convenient and helps reduce both packaging and inventory costs?






10. A stationary and gift store has a sale on July 5th of all small American flags and of red - white - and blue paper goods. Customers are given 50 percent off the price of the goods. What is this an example of?






11. Price x Quantity Sold = what?






12. What is the difference between recorded sales and inventory based on a physical count?






13. The business often has the least control over which type of promotion?






14. A company's commitment to maintaining a good health and benefits package for its workers will directly affect its






15. In business-to-business selling - What is the key factor in determining the kinds of preapproach activities a salesperson should do?

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16. What is electronic data interchange used for?






17. What type of transportation accounts for the smallest percentage of total ton-miles of freight shipped?






18. Sometimes a home owner who wishes to sell his or her house will but a home warranty. This means that the buyer of the house will not have to pay for particular house repairs that become necessary during the first year after the house is sold. In this






19. Claire check merchandise shipments for a large electronics store. Recently - a shipment containing a variety of computer monitors and disk drivers arrived at the store later than expected and without an invoice. The salespeople needed the merchandise






20. Who are those who assign work duties and supervise employees?






21. Score Sporting Goods store always has a display with mannequins engaged in season-appropriate sports. The store uses many props to make customers feel as if they could almost join the fun going on in the displays. How would you describe the settings






22. Employee morale is very low at the I Was Frames art supplies company. Employees are unhappy because vacant management positions are always filled by people from outside the company. Turnover at the production and supervisory levels is high. What do e






23. What is the source of direction for the company in horizontally organized companies






24. In an advertising agency - some people study demographic data in order to determine the type of message that will appeal to a particular market segment. In what department do such agency employees usually work?






25. What is the transportation system with the best safety record?






26. Employee morale is very low at the I Was Frames art supplies company. Employees are unhappy because vacant management positions are always filled by people from outside the company. Turnover at the production and supervisory levels is high. What do e






27. What is a special price discount that is given as an incentive to wholesalers and retailers?






28. What should the salesperson do when a customer is having difficulty making a buying decision?






29. What is the checking method that is susceptible to errors if receivers do not physically count the total number of items in shipment?






30. How can you - as a salesperson - best avoid disagreements with a customer about the amount of money the customer gave you as payment?






31. A tape recorder that cost Plugged In electronics store $18 and that originally sold for $42 is marked down 25 percent. What is the maintained markup in dollars for the recorder?






32. What is the first step in the procedure for determining an item's retail price when we know the item's cost and the customary markup on retail?






33. The Frisinas take a vacation every spring. Working with a travel agent to gather info. about possible destinations - they have planned and taken trips to resort locations throughout the U.S. What type 0f decision making will the Frisinas use to selec






34. Score Sporting Goods store always has a display with mannequins engaged in season-appropriate sports. The store uses many props to make customers feel as if they could almost join the fun going on in the displays. How would you describe the settings






35. Richard bought bath towels for his new apartment. The original price for the towels was $21.95 each - but they had been marked down by 33 percent. What was the total cost to Richard - excluding tax - for four towels.






36. In which situation is using the latest jargon acceptable?






37. Price x Quantity Sold = what?






38. Brigette works for Rising Bakery Company. She manages the bakery's inventory at 25 supermarkets by refilling stock and maintaining the stores' Rising Bakery displays. What is Brigette?






39. What is the law which prohibits companies from engaging in price fixing?






40. What is the law which prohibits companies from engaging in price fixing?






41. A tape recorder that cost Plugged In electronics store $18 and that originally sold for $42 is marked down 25 percent. What is the maintained markup in dollars for the recorder?






42. What is the contract term 3/10 net 30 extra 60 an example of?






43. A company's commitment to maintaining a good health and benefits package for its workers will directly affect its






44. Petite Boutique buys its blouses from Too Sweet blouse manufacturers. Too Sweet offers a 12 percent discounts on orders of $3000 or more. Petite Boutique ordered $4 -200 worth of merchandise and insistred on terms of 4/10 net 30. If the store takes a






45. The Natural Place is a gift store selling items that focus on the environment and ecological concerns. Chris coordinates all of the physical elements in The Natural Place so that the store projects the right image to its customers. What is Chris dire






46. In which situation is using the latest jargon acceptable?






47. River Tam owns and operate River Tam's Textiles Which manufactures fabric used by furniture makers for covering sofas and chairs. River Tam's business is too small to afford its own sales force. What is the distribution channel that River Tam would m






48. What is the easiest and most effective method of suggestion selling?






49. Determine the maintained markup percentage for a refrigerator that costs an retailer $365 to stock and that sells for $690; the store wants to mark down the refrigerator 30 percent.






50. The Frisinas take a vacation every spring. Working with a travel agent to gather info. about possible destinations - they have planned and taken trips to resort locations throughout the U.S. What type 0f decision making will the Frisinas use to selec