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Media History And Literacy

Subjects : journalism-and-media, bvat

Instructions:

Answer 22 questions in 15 minutes.
If you are not ready to take this test, you can study here.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.

1. Who popularized 'media?
Johannes Gutenberg - with moveable metal type.
Scare headlines - sensational pictures - stunts - crusades for less fortunate - fakes stories - lurid stories.
Allow for full or partial release of US government documents.
Canadian scholar Marshall McLuhan in 1964

2. The federal shield law does what?
Books - newspapers - and magazines (high degree of thinking)
Legislator and Law suits.
Protects journalists at the state level (passed in house - NOT senate)
Radio - television (user can be passive)

3. What is Government in the Sunshine state?
George Eastman - invented the wet plates in 1877
Requires most Government meeting to be help in public.
1. Philanthropy 2. Tax on receivers 3. Advertising 4. Toll
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.

4. What are some problems with the recording industry?
Radio - television (user can be passive)
Requires most Government meeting to be help in public.
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.
Books - newspapers - and magazines (high degree of thinking)

5. What are trade books?
Protects journalists at the state level (passed in house - NOT senate)
Canadian scholar Marshall McLuhan in 1964
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.
General Public- bookstores - and libraries. Hardbound or Paperbound.

6. What is the 'cool' of the 'hot-cool model'?
Radio - television (user can be passive)
Allow for full or partial release of US government documents.
Advertiser influence - Fairness/balance - Reporter bias - Objectivity - Conflict of interest - Privacy
Books for professional people (normally for work) Types include technical - science - medical and business.

7. Ways radio should be financed
Wide spread circulation of the written word. Amount of people that could actually read.
1. Philanthropy 2. Tax on receivers 3. Advertising 4. Toll
Johannes Gutenberg - with moveable metal type.
Requires most Government meeting to be help in public.

8. What was the result of the moveable type?
Wide spread circulation of the written word. Amount of people that could actually read.
Books for professional people (normally for work) Types include technical - science - medical and business.
Timelines - news judgement.
Allow for full or partial release of US government documents.

9. What is the 'hot' of the 'hot-cool model'?
Books - newspapers - and magazines (high degree of thinking)
Defined on where they are sold. Newsstand - chain store - supermarket.
Wide spread circulation of the written word. Amount of people that could actually read.
Legislator and Law suits.

10. What is the Freedom of Information Act?
Allow for full or partial release of US government documents.
Radio - television (user can be passive)
Something occupying a position or having a condition midway between extremes.
Crime - divorce - scandal - sex - sports - gossip - disaster.

11. What are paperback books?
Crime - divorce - scandal - sex - sports - gossip - disaster.
Something occupying a position or having a condition midway between extremes.
1. Philanthropy 2. Tax on receivers 3. Advertising 4. Toll
Defined on where they are sold. Newsstand - chain store - supermarket.

12. Who started publishing books in the mid 1400's ?
Johannes Gutenberg - with moveable metal type.
Wide spread circulation of the written word. Amount of people that could actually read.
A means of mass communication - as newspapers - magazines or television.
Paying disc jockeys to get their records played

13. What are professional books?
Johannes Gutenberg - with moveable metal type.
Radio - television (user can be passive)
Books for professional people (normally for work) Types include technical - science - medical and business.
George Eastman - invented the wet plates in 1877

14. What are the basic elements of news?
Wide spread circulation of the written word. Amount of people that could actually read.
Defined on where they are sold. Newsstand - chain store - supermarket.
Canadian scholar Marshall McLuhan in 1964
Timelines - news judgement.

15. What are some ethics issues?
Something occupying a position or having a condition midway between extremes.
Radio - television (user can be passive)
Requires most Government meeting to be help in public.
Advertiser influence - Fairness/balance - Reporter bias - Objectivity - Conflict of interest - Privacy

16. What are some features of yellow journalism?
A means of mass communication - as newspapers - magazines or television.
Requires most Government meeting to be help in public.
Scare headlines - sensational pictures - stunts - crusades for less fortunate - fakes stories - lurid stories.
Books - newspapers - and magazines (high degree of thinking)

17. Medium
Something occupying a position or having a condition midway between extremes.
Books - newspapers - and magazines (high degree of thinking)
General Public- bookstores - and libraries. Hardbound or Paperbound.
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.

18. What is payola?
Radio - television (user can be passive)
Canadian scholar Marshall McLuhan in 1964
1. Philanthropy 2. Tax on receivers 3. Advertising 4. Toll
Paying disc jockeys to get their records played

19. What are the 2 ways media laws have developed?
Legislator and Law suits.
Books for professional people (normally for work) Types include technical - science - medical and business.
A means of mass communication - as newspapers - magazines or television.
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.

20. What did Yellow journalism cover?
Something occupying a position or having a condition midway between extremes.
George Eastman - invented the wet plates in 1877
Crime - divorce - scandal - sex - sports - gossip - disaster.
Canadian scholar Marshall McLuhan in 1964

21. Media
A means of mass communication - as newspapers - magazines or television.
Timelines - news judgement.
Paying disc jockeys to get their records played
Something occupying a position or having a condition midway between extremes.

22. Who revolutionize photography?
Allow for full or partial release of US government documents.
Radio - television (user can be passive)
Timelines - news judgement.
George Eastman - invented the wet plates in 1877