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Media History And Literacy

Subjects : journalism-and-media, bvat

Instructions:

Answer 22 questions in 15 minutes.
If you are not ready to take this test, you can study here.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.

1. What are paperback books?
Something occupying a position or having a condition midway between extremes.
Legislator and Law suits.
Canadian scholar Marshall McLuhan in 1964
Defined on where they are sold. Newsstand - chain store - supermarket.

2. Medium
Allow for full or partial release of US government documents.
Scare headlines - sensational pictures - stunts - crusades for less fortunate - fakes stories - lurid stories.
Something occupying a position or having a condition midway between extremes.
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.

3. Media
Something occupying a position or having a condition midway between extremes.
A means of mass communication - as newspapers - magazines or television.
Requires most Government meeting to be help in public.
Crime - divorce - scandal - sex - sports - gossip - disaster.

4. What are some ethics issues?
Advertiser influence - Fairness/balance - Reporter bias - Objectivity - Conflict of interest - Privacy
1. Philanthropy 2. Tax on receivers 3. Advertising 4. Toll
General Public- bookstores - and libraries. Hardbound or Paperbound.
Defined on where they are sold. Newsstand - chain store - supermarket.

5. Who started publishing books in the mid 1400's ?
Wide spread circulation of the written word. Amount of people that could actually read.
General Public- bookstores - and libraries. Hardbound or Paperbound.
Johannes Gutenberg - with moveable metal type.
Scare headlines - sensational pictures - stunts - crusades for less fortunate - fakes stories - lurid stories.

6. Who popularized 'media?
Wide spread circulation of the written word. Amount of people that could actually read.
George Eastman - invented the wet plates in 1877
Canadian scholar Marshall McLuhan in 1964
Something occupying a position or having a condition midway between extremes.

7. What are professional books?
Scare headlines - sensational pictures - stunts - crusades for less fortunate - fakes stories - lurid stories.
Books for professional people (normally for work) Types include technical - science - medical and business.
1. Philanthropy 2. Tax on receivers 3. Advertising 4. Toll
Paying disc jockeys to get their records played

8. What is the 'hot' of the 'hot-cool model'?
General Public- bookstores - and libraries. Hardbound or Paperbound.
Books - newspapers - and magazines (high degree of thinking)
1. Philanthropy 2. Tax on receivers 3. Advertising 4. Toll
Timelines - news judgement.

9. What are the 2 ways media laws have developed?
Wide spread circulation of the written word. Amount of people that could actually read.
Legislator and Law suits.
General Public- bookstores - and libraries. Hardbound or Paperbound.
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.

10. What is payola?
Something occupying a position or having a condition midway between extremes.
Paying disc jockeys to get their records played
Wide spread circulation of the written word. Amount of people that could actually read.
Canadian scholar Marshall McLuhan in 1964

11. What is Government in the Sunshine state?
Allow for full or partial release of US government documents.
1. Philanthropy 2. Tax on receivers 3. Advertising 4. Toll
Requires most Government meeting to be help in public.
Advertiser influence - Fairness/balance - Reporter bias - Objectivity - Conflict of interest - Privacy

12. What is the Freedom of Information Act?
Something occupying a position or having a condition midway between extremes.
Crime - divorce - scandal - sex - sports - gossip - disaster.
Allow for full or partial release of US government documents.
Legislator and Law suits.

13. What are some features of yellow journalism?
Wide spread circulation of the written word. Amount of people that could actually read.
Scare headlines - sensational pictures - stunts - crusades for less fortunate - fakes stories - lurid stories.
Something occupying a position or having a condition midway between extremes.
Requires most Government meeting to be help in public.

14. What was the result of the moveable type?
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.
George Eastman - invented the wet plates in 1877
Books for professional people (normally for work) Types include technical - science - medical and business.
Wide spread circulation of the written word. Amount of people that could actually read.

15. What are the basic elements of news?
A means of mass communication - as newspapers - magazines or television.
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.
Timelines - news judgement.
Requires most Government meeting to be help in public.

16. Ways radio should be financed
1. Philanthropy 2. Tax on receivers 3. Advertising 4. Toll
Scare headlines - sensational pictures - stunts - crusades for less fortunate - fakes stories - lurid stories.
Canadian scholar Marshall McLuhan in 1964
Protects journalists at the state level (passed in house - NOT senate)

17. Who revolutionize photography?
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.
George Eastman - invented the wet plates in 1877
Advertiser influence - Fairness/balance - Reporter bias - Objectivity - Conflict of interest - Privacy
A means of mass communication - as newspapers - magazines or television.

18. The federal shield law does what?
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.
Something occupying a position or having a condition midway between extremes.
Protects journalists at the state level (passed in house - NOT senate)
George Eastman - invented the wet plates in 1877

19. What is the 'cool' of the 'hot-cool model'?
Legislator and Law suits.
A means of mass communication - as newspapers - magazines or television.
Radio - television (user can be passive)
Scare headlines - sensational pictures - stunts - crusades for less fortunate - fakes stories - lurid stories.

20. What are trade books?
Something occupying a position or having a condition midway between extremes.
George Eastman - invented the wet plates in 1877
Books for professional people (normally for work) Types include technical - science - medical and business.
General Public- bookstores - and libraries. Hardbound or Paperbound.

21. What did Yellow journalism cover?
Crime - divorce - scandal - sex - sports - gossip - disaster.
Something occupying a position or having a condition midway between extremes.
Legislator and Law suits.
Wide spread circulation of the written word. Amount of people that could actually read.

22. What are some problems with the recording industry?
Label owned by media - artist list control of music - indie music musicians not harassed by producers - chain ownership of radio station.
Canadian scholar Marshall McLuhan in 1964
Legislator and Law suits.
General Public- bookstores - and libraries. Hardbound or Paperbound.