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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The study of objectively measurable characteristics of our population - such as age and income
Demographics
Calculate Average Room Rate
Property management systems
Eating Market
2. Participation rate
How is success measured in on-site foodservice operations
Consumerism
Calculate RevPAR
Central reservation systems
3. People's different patterns of activities - interests and opinions.
Psychographics
Back of House Primary Responsibility
Downstairs guest interest
Most common franchise in restaurant
4. Prosumption; Customer involvement with the production of service.
Inseparability
Person Trip
Job Benefit Mix
Hospitality
5. More you buy the cheaper it is - Purchasing economies
Economy of scale
Calculate Average Room Rate
PMS
% of food dollar spent away from home
6. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Energy management systems
City Ledger
Who is guest of on-site foodservice
Upstairs guest interest
7. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Key source of hotel revenue
Service
Dietary Schizophrenia
Who is client of on-site foodservice
8. 1. Increase sales 2. Reduce costs
Psychographics
Home Meal Replacement
Back of House Primary Responsibility
Two best ways to increase profit
9. One person taking a trip 100 miles or more from home
Tourism industry
Person Trip
Secondary Destination
Two best ways to increase profit
10. Most are 1-2 nights in duration - combining business and pleasure
Dietary Schizophrenia
Calculate Occupancy Rate
Trend in length of trips taken
How is success measured in on-site foodservice operations
11. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
4 P's of the Marketing Mix
Travel Multiplier
House Ledger
12. 4 pounds per person per day
Identify/Explain 3 types of service
Energy management systems
Trend in length of trips taken
How much waste does the average American generate in one day
13. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
Eatertainment
What is a health claim?
Travel Multiplier
Identify/Explain 3 types of service
14. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Franchise
Eatertainment
Key source of hotel revenue
Travel Multiplier
15. The product (service) can be touched or felt
Tangible
Central reservation systems
Property management systems
% of food dollar spent away from home
16. The institution (bank - university - etc.) along with its managers and policy makers
Who is client of on-site foodservice
Calculate RevPAR
Market Segmentation
Calculate Check Average
17. Serving our biological needs
Franchisee
Number 1 reason for travel
Eating Market
City Ledger
18. Serving our social needs
Dining Market
Covers
City Ledger
Calculate RevPAR
19. Number of guests
Covers
Food and beverage retail management systems include
Yield Management
What terms are typical nutritional claims?
20. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
SMERF
Customer relationship management systems
Two types of franchises
Franchise
21. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Central reservation systems
New-to-world Products
Identify/Explain 3 types of service
Downstairs guest interest
22. Guest room rental
Key source of hotel revenue
Eatertainment
Central reservation systems
% of food dollar spent away from home
23. Total dollar sales / Number of guests served during the period
Customer relationship management systems
Calculate Check Average
Trend in length of trips taken
Central reservation systems
24. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Number 1 reason for travel
New Product
Job Benefit Mix
Covers
25. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Skills needed by a manager
Franchisee
Who is client of on-site foodservice
Hospitality Industry
26. Business format franchising
Tourism industry
Most common franchise in restaurant
Central reservation systems
Food and beverage retail management systems include
27. The collection of productive businesses and government organizations that serve the traveler away from home.
Two best ways to increase profit
Eating Market
Tourism industry
Calculate Check Average
28. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Who is guest of on-site foodservice
Calculate RevPAR
Market Segmentation
What is a health claim?
29. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Energy management systems
Franchise
Travel Multiplier
Franchisee
30. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Market Segmentation
Intangible
Identify/Explain 3 types of service
Service
31. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
32. Charges made by guests after checked out & charges by other persons not hotel guests
Number 1 reason for travel
City Ledger
Trend in length of trips taken
Hospitality
33. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Tangible
Calculate Occupancy Rate
How much waste does the average American generate in one day
What is a health claim?
34. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Number 1 reason for travel
Hospitality
Who is client of on-site foodservice
Consumerism
35. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Suggestive selling
Dietary Schizophrenia
Number 1 reason for travel
How is success measured in on-site foodservice operations
36. Guest satisfaction - personal service - accounting for sales
Front of House Primary Responsibility
Home Meal Replacement
Demographics
Key source of hotel revenue
37. Technological methods of efficient property maintenance and management
Calculate Check Average
How much waste does the average American generate in one day
Skills need by entry level position
Energy management systems
38. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Covers
Concierge duties
Psychographics
What terms are typical nutritional claims?
39. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Covers
Most common franchise in restaurant
Moment of Truth
Yield Management
40. Reduced - free - low - healthy - light - lean - symbols - heart - apple
Demographics
What terms are typical nutritional claims?
Economy of scale
Skills needed by a manager
41. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Home Meal Replacement
Customer relationship management systems
Two best ways to increase profit
Demographics
42. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Suggestive selling
Number 1 reason for travel
Identify/Explain 3 types of service
Customer relationship management systems
43. Kept at front desk is made up of bills owed by guests in the house.
Intangible
What terms are typical nutritional claims?
Energy management systems
House Ledger
44. Average dollar amount of check - average sale per guest
Calculate Check Average
Identify/Explain 3 types of service
Check Average
PMS
45. 48% - 50%
Hospitality
% of food dollar spent away from home
Tangible
Global distribution systems
46. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
City Ledger
Service
Consumerism
Customer relationship management systems
47. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Secondary Destination
SMERF
Psychographics
Primary Destination
48. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
House Ledger
New-to-world Products
Property management systems
SMERF
49. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
QSR
Two best ways to increase profit
Eating Market
Travel Multiplier
50. The person who applies to productive work ideas - concepts - and information
Knowledge Worker
QSR
Skills needed by a manager
New-to-world Products