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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
Customer relationship management systems
Central reservation systems
What is a health claim?
Front of House Primary Responsibility
2. Total dollar sales / Number of guests served during the period
PMS
Market Segmentation
Skills needed by a manager
Calculate Check Average
3. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Most common franchise in restaurant
Concierge duties
Two ways to increase sales
4 P's of the Marketing Mix
4. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Back of House Primary Responsibility
How much waste does the average American generate in one day
New Product
Skills needed by a manager
5. Provide electronic connections between hotels and other travel-related companies
Dining Market
Primary Destination
Secondary Destination
Global distribution systems
6. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
PMS
Check Average
Property management systems
Tourism industry
7. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
New-to-world Products
Hospitality
Trend in length of trips taken
Franchise
8. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
QSR
Primary Destination
Moment of Truth
New-to-world Products
9. 48% - 50%
% of food dollar spent away from home
Most common franchise in restaurant
Yield Management
Hospitality
10. Most are 1-2 nights in duration - combining business and pleasure
Trend in length of trips taken
Calculate RevPAR
Economy of scale
Person Trip
11. Participation rate
Two ways to increase sales
Consumerism
Skills need by entry level position
How is success measured in on-site foodservice operations
12. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
13. 1. Product or trade name franchising 2. Business format franchising
Dietary Schizophrenia
Two ways to increase sales
QSR
Two types of franchises
14. Number of guests
Covers
Inseparability
Moment of Truth
Psychographics
15. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Identify/Explain 3 types of service
Calculate Occupancy Rate
Service
Back of House Primary Responsibility
16. More you buy the cheaper it is - Purchasing economies
Economy of scale
Hospitality Industry
Identify/Explain 3 types of service
Downstairs guest interest
17. Guest satisfaction - personal service - accounting for sales
Front of House Primary Responsibility
Eating Market
Skills needed by a manager
How is success measured in on-site foodservice operations
18. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Key source of hotel revenue
Skills needed by a manager
Skills need by entry level position
Consumerism
19. The individual diner - patient - student - or resident.
Primary Destination
Who is guest of on-site foodservice
Most common franchise in restaurant
PMS
20. Made up of both money and knowledge to be gained from any job
Service
Covers
Customer relationship management systems
Job Benefit Mix
21. Reduced - free - low - healthy - light - lean - symbols - heart - apple
Trend in length of trips taken
Energy management systems
What terms are typical nutritional claims?
Global distribution systems
22. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Market Segmentation
Psychographics
Travel Multiplier
Secondary Destination
23. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Home Meal Replacement
Covers
Check Average
% of food dollar spent away from home
24. 4 pounds per person per day
How much waste does the average American generate in one day
Psychographics
PMS
Intangible
25. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Market Segmentation
% of food dollar spent away from home
Intangible
Dietary Schizophrenia
26. People's different patterns of activities - interests and opinions.
Calculate Average Room Rate
Service
Skills needed by a manager
Psychographics
27. The attributes (of service) that the customer cannot grasp with any of the five senses.
Franchisee
Calculate RevPAR
Most common franchise in restaurant
Intangible
28. The collection of productive businesses and government organizations that serve the traveler away from home.
Upstairs guest interest
Tourism industry
SMERF
What terms are typical nutritional claims?
29. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Trend in length of trips taken
Key source of hotel revenue
Customer relationship management systems
New Product
30. Charges made by guests after checked out & charges by other persons not hotel guests
Tangible
Two types of franchises
Intangible
City Ledger
31. 1. Increase sales 2. Reduce costs
Two best ways to increase profit
Global distribution systems
House Ledger
Demographics
32. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
House Ledger
Key source of hotel revenue
Market Segmentation
Eatertainment
33. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Suggestive selling
Downstairs guest interest
SMERF
Upstairs guest interest
34. The product (service) can be touched or felt
New-to-world Products
Home Meal Replacement
Tangible
Front of House Primary Responsibility
35. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Secondary Destination
Property management systems
Franchisee
Central reservation systems
36. One person taking a trip 100 miles or more from home
Eatertainment
Franchisee
Person Trip
Moment of Truth
37. Average dollar amount of check - average sale per guest
Job Benefit Mix
Check Average
Calculate Occupancy Rate
How is success measured in on-site foodservice operations
38. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
Skills needed by a manager
Calculate Check Average
Secondary Destination
39. Business format franchising
House Ledger
Most common franchise in restaurant
Two best ways to increase profit
What terms are typical nutritional claims?
40. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Eatertainment
Knowledge Worker
Check Average
Hospitality Industry
41. The person who applies to productive work ideas - concepts - and information
Eating Market
Knowledge Worker
Who is guest of on-site foodservice
Yield Management
42. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Hospitality Industry
Skills needed by a manager
Downstairs guest interest
Service
43. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Skills need by entry level position
Most common franchise in restaurant
New-to-world Products
Tourism industry
44. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
SMERF
Secondary Destination
New-to-world Products
Key source of hotel revenue
45. Prosumption; Customer involvement with the production of service.
4 P's of the Marketing Mix
Dining Market
Moment of Truth
Inseparability
46. Guest room rental
Key source of hotel revenue
PMS
Job Benefit Mix
Service
47. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
New-to-world Products
Suggestive selling
Job Benefit Mix
Home Meal Replacement
48. Kept at front desk is made up of bills owed by guests in the house.
Check Average
Two best ways to increase profit
Tangible
House Ledger
49. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Energy management systems
Global distribution systems
4 P's of the Marketing Mix
Suggestive selling
50. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Demographics
How much waste does the average American generate in one day
Downstairs guest interest
Who is guest of on-site foodservice