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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Number of guests
Primary Destination
Hospitality Industry
Calculate Check Average
Covers
2. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Who is client of on-site foodservice
Psychographics
Check Average
Consumerism
3. One person taking a trip 100 miles or more from home
Job Benefit Mix
Most common franchise in restaurant
Person Trip
Two ways to increase sales
4. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Who is guest of on-site foodservice
Front of House Primary Responsibility
New Product
Calculate Check Average
5. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Calculate RevPAR
Dining Market
Travel Multiplier
Intangible
6. Participation rate
Travel Multiplier
New-to-world Products
Two ways to increase sales
How is success measured in on-site foodservice operations
7. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
House Ledger
Central reservation systems
Upstairs guest interest
Hospitality Industry
8. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
Food and beverage retail management systems include
City Ledger
Knowledge Worker
Two best ways to increase profit
9. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Upstairs guest interest
Eatertainment
Job Benefit Mix
Dining Market
10. Prosumption; Customer involvement with the production of service.
Inseparability
Travel Multiplier
Food and beverage retail management systems include
Covers
11. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Service
Downstairs guest interest
QSR
Primary Destination
12. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Property management systems
Franchisee
4 P's of the Marketing Mix
Dining Market
13. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
Food and beverage retail management systems include
New-to-world Products
Knowledge Worker
What is a health claim?
14. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Home Meal Replacement
Customer relationship management systems
Most common franchise in restaurant
Hospitality Industry
15. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Concierge duties
Customer relationship management systems
Hospitality Industry
Eating Market
16. Serving our biological needs
Eating Market
Upstairs guest interest
What terms are typical nutritional claims?
Check Average
17. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Central reservation systems
Home Meal Replacement
Food and beverage retail management systems include
Downstairs guest interest
18. Visit family and friends
Number 1 reason for travel
Calculate Average Room Rate
Travel Multiplier
Covers
19. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Calculate RevPAR
Two best ways to increase profit
Economy of scale
Key source of hotel revenue
20. The product (service) can be touched or felt
Tangible
Psychographics
Home Meal Replacement
House Ledger
21. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Dietary Schizophrenia
New Product
QSR
Back of House Primary Responsibility
22. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
23. Guest room rental
PMS
Key source of hotel revenue
Hospitality Industry
Secondary Destination
24. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Franchisee
Hospitality
Primary Destination
Identify/Explain 3 types of service
25. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
Market Segmentation
PMS
Number 1 reason for travel
26. The collection of productive businesses and government organizations that serve the traveler away from home.
Hospitality Industry
Intangible
Key source of hotel revenue
Tourism industry
27. Serving our social needs
Inseparability
4 P's of the Marketing Mix
New Product
Dining Market
28. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Customer relationship management systems
Hospitality
Market Segmentation
Global distribution systems
29. The person who applies to productive work ideas - concepts - and information
Franchisee
Economy of scale
Identify/Explain 3 types of service
Knowledge Worker
30. The quality of the food the guest is served - food safety - sanitation - food cost control
Back of House Primary Responsibility
Identify/Explain 3 types of service
Concierge duties
Energy management systems
31. 48% - 50%
Two types of franchises
Knowledge Worker
% of food dollar spent away from home
Job Benefit Mix
32. Made up of both money and knowledge to be gained from any job
Yield Management
Suggestive selling
Job Benefit Mix
% of food dollar spent away from home
33. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Front of House Primary Responsibility
Calculate Average Room Rate
Eatertainment
Key source of hotel revenue
34. 1. Product or trade name franchising 2. Business format franchising
Knowledge Worker
Calculate Average Room Rate
Global distribution systems
Two types of franchises
35. The institution (bank - university - etc.) along with its managers and policy makers
Calculate Average Room Rate
Intangible
Calculate Check Average
Who is client of on-site foodservice
36. People's different patterns of activities - interests and opinions.
SMERF
Psychographics
Hospitality Industry
Back of House Primary Responsibility
37. Guest satisfaction - personal service - accounting for sales
Food and beverage retail management systems include
Central reservation systems
Demographics
Front of House Primary Responsibility
38. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
QSR
Property management systems
Franchise
Calculate Check Average
39. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Identify/Explain 3 types of service
Skills need by entry level position
Skills needed by a manager
Calculate RevPAR
40. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Skills need by entry level position
Dietary Schizophrenia
Two types of franchises
Hospitality
41. The individual diner - patient - student - or resident.
PMS
Check Average
Most common franchise in restaurant
Who is guest of on-site foodservice
42. Provide electronic connections between hotels and other travel-related companies
Calculate Occupancy Rate
Market Segmentation
Global distribution systems
Home Meal Replacement
43. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Downstairs guest interest
Home Meal Replacement
Eating Market
Calculate Average Room Rate
44. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
SMERF
Upstairs guest interest
4 P's of the Marketing Mix
Calculate RevPAR
45. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Concierge duties
What is a health claim?
Inseparability
New Product
46. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
Hospitality
PMS
What terms are typical nutritional claims?
Dietary Schizophrenia
47. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Franchise
4 P's of the Marketing Mix
Who is client of on-site foodservice
Tourism industry
48. Total dollar sales / Number of guests served during the period
Who is client of on-site foodservice
Calculate Check Average
Home Meal Replacement
Front of House Primary Responsibility
49. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Calculate Average Room Rate
Two ways to increase sales
Primary Destination
New-to-world Products
50. More you buy the cheaper it is - Purchasing economies
Economy of scale
Suggestive selling
Travel Multiplier
New Product