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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Most are 1-2 nights in duration - combining business and pleasure
Trend in length of trips taken
Energy management systems
How much waste does the average American generate in one day
Dining Market
2. Serving our social needs
Service
Dining Market
New Product
Secondary Destination
3. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Covers
Front of House Primary Responsibility
Global distribution systems
Suggestive selling
4. 1. Product or trade name franchising 2. Business format franchising
Moment of Truth
Primary Destination
Upstairs guest interest
Two types of franchises
5. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
6. Reduced - free - low - healthy - light - lean - symbols - heart - apple
Person Trip
Central reservation systems
What terms are typical nutritional claims?
What is a health claim?
7. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Inseparability
Economy of scale
Secondary Destination
Travel Multiplier
8. Guest room rental
Trend in length of trips taken
Key source of hotel revenue
Eatertainment
Back of House Primary Responsibility
9. The attributes (of service) that the customer cannot grasp with any of the five senses.
Demographics
Intangible
% of food dollar spent away from home
How is success measured in on-site foodservice operations
10. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
Consumerism
SMERF
Calculate Average Room Rate
Knowledge Worker
11. The institution (bank - university - etc.) along with its managers and policy makers
Home Meal Replacement
Market Segmentation
Who is client of on-site foodservice
Customer relationship management systems
12. Total dollar sales / Number of guests served during the period
Job Benefit Mix
Calculate Check Average
Front of House Primary Responsibility
Intangible
13. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Covers
Two types of franchises
New-to-world Products
Secondary Destination
14. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
PMS
New-to-world Products
Calculate Average Room Rate
Who is client of on-site foodservice
15. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
Food and beverage retail management systems include
Global distribution systems
Two ways to increase sales
Franchisee
16. Touring - have a wide market & draw travelers from great distances - Grand Canyon - Disney World - Las Vegas
Central reservation systems
How is success measured in on-site foodservice operations
Primary Destination
Calculate Check Average
17. Prosumption; Customer involvement with the production of service.
Intangible
Inseparability
Identify/Explain 3 types of service
Suggestive selling
18. Kept at front desk is made up of bills owed by guests in the house.
House Ledger
Two best ways to increase profit
Person Trip
PMS
19. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Job Benefit Mix
Number 1 reason for travel
Skills needed by a manager
Moment of Truth
20. Serving our biological needs
Travel Multiplier
Primary Destination
Eating Market
QSR
21. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Psychographics
Dining Market
Skills needed by a manager
Primary Destination
22. Charges made by guests after checked out & charges by other persons not hotel guests
4 P's of the Marketing Mix
Global distribution systems
Service
City Ledger
23. Participation rate
How is success measured in on-site foodservice operations
New-to-world Products
Service
Calculate Average Room Rate
24. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
City Ledger
Customer relationship management systems
Travel Multiplier
Psychographics
25. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Number 1 reason for travel
Eatertainment
Who is client of on-site foodservice
Identify/Explain 3 types of service
26. Number of guests
Most common franchise in restaurant
Consumerism
Covers
Property management systems
27. People's different patterns of activities - interests and opinions.
Key source of hotel revenue
Economy of scale
Psychographics
Upstairs guest interest
28. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Economy of scale
Service
Central reservation systems
Identify/Explain 3 types of service
29. 4 pounds per person per day
Back of House Primary Responsibility
Home Meal Replacement
How much waste does the average American generate in one day
Franchise
30. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Global distribution systems
Secondary Destination
Key source of hotel revenue
Service
31. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Eatertainment
Psychographics
Skills need by entry level position
Number 1 reason for travel
32. Provide electronic connections between hotels and other travel-related companies
Upstairs guest interest
Who is client of on-site foodservice
How much waste does the average American generate in one day
Global distribution systems
33. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
Suggestive selling
Eatertainment
Job Benefit Mix
34. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Home Meal Replacement
Suggestive selling
Franchise
Hospitality Industry
35. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Central reservation systems
SMERF
New Product
Covers
36. Business format franchising
Most common franchise in restaurant
Concierge duties
Food and beverage retail management systems include
Demographics
37. The study of objectively measurable characteristics of our population - such as age and income
Suggestive selling
Global distribution systems
Demographics
Identify/Explain 3 types of service
38. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Secondary Destination
Upstairs guest interest
Intangible
Tourism industry
39. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Economy of scale
Franchisee
Upstairs guest interest
Secondary Destination
40. Visit family and friends
Number 1 reason for travel
New Product
Calculate Average Room Rate
Primary Destination
41. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Market Segmentation
Consumerism
Eatertainment
Concierge duties
42. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Franchisee
Home Meal Replacement
Two ways to increase sales
Suggestive selling
43. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Service
Market Segmentation
Two ways to increase sales
Dietary Schizophrenia
44. More you buy the cheaper it is - Purchasing economies
Economy of scale
Central reservation systems
Hospitality Industry
Two best ways to increase profit
45. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Consumerism
Customer relationship management systems
Trend in length of trips taken
Suggestive selling
46. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Secondary Destination
SMERF
Upstairs guest interest
Trend in length of trips taken
47. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Central reservation systems
How much waste does the average American generate in one day
Knowledge Worker
New-to-world Products
48. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Calculate Average Room Rate
Hospitality
Check Average
Secondary Destination
49. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Primary Destination
Hospitality Industry
Front of House Primary Responsibility
Eating Market
50. The product (service) can be touched or felt
New Product
How is success measured in on-site foodservice operations
Psychographics
Tangible