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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Guest satisfaction - personal service - accounting for sales
SMERF
Tourism industry
Front of House Primary Responsibility
Travel Multiplier
2. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Service
Inseparability
Franchise
Skills need by entry level position
3. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Calculate RevPAR
Front of House Primary Responsibility
Inseparability
New Product
4. Visit family and friends
Upstairs guest interest
Identify/Explain 3 types of service
Number 1 reason for travel
Dietary Schizophrenia
5. Charges made by guests after checked out & charges by other persons not hotel guests
Who is client of on-site foodservice
City Ledger
Psychographics
Skills need by entry level position
6. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Franchise
Dietary Schizophrenia
Suggestive selling
Intangible
7. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Moment of Truth
Intangible
Yield Management
Travel Multiplier
8. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
House Ledger
Moment of Truth
QSR
Identify/Explain 3 types of service
9. The quality of the food the guest is served - food safety - sanitation - food cost control
Back of House Primary Responsibility
Service
QSR
Skills need by entry level position
10. The institution (bank - university - etc.) along with its managers and policy makers
Dining Market
Travel Multiplier
4 P's of the Marketing Mix
Who is client of on-site foodservice
11. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Calculate Check Average
% of food dollar spent away from home
4 P's of the Marketing Mix
New-to-world Products
12. The collection of productive businesses and government organizations that serve the traveler away from home.
Psychographics
Tourism industry
SMERF
Identify/Explain 3 types of service
13. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Suggestive selling
Downstairs guest interest
Franchise
Moment of Truth
14. Most are 1-2 nights in duration - combining business and pleasure
City Ledger
Trend in length of trips taken
Calculate Check Average
How is success measured in on-site foodservice operations
15. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Key source of hotel revenue
Skills need by entry level position
Back of House Primary Responsibility
Downstairs guest interest
16. The product (service) can be touched or felt
Tangible
4 P's of the Marketing Mix
% of food dollar spent away from home
Customer relationship management systems
17. Guest room rental
Economy of scale
Franchise
Suggestive selling
Key source of hotel revenue
18. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Dietary Schizophrenia
Key source of hotel revenue
Calculate Occupancy Rate
Eatertainment
19. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Energy management systems
Two ways to increase sales
Home Meal Replacement
Hospitality
20. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Dietary Schizophrenia
Franchisee
Job Benefit Mix
Skills needed by a manager
21. Made up of both money and knowledge to be gained from any job
Trend in length of trips taken
Who is guest of on-site foodservice
Calculate RevPAR
Job Benefit Mix
22. Prosumption; Customer involvement with the production of service.
Identify/Explain 3 types of service
Inseparability
Person Trip
Calculate RevPAR
23. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
How is success measured in on-site foodservice operations
Two ways to increase sales
Franchisee
24. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
SMERF
Economy of scale
Hospitality
Inseparability
25. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
SMERF
Identify/Explain 3 types of service
How much waste does the average American generate in one day
Calculate Occupancy Rate
26. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
Economy of scale
Energy management systems
Calculate Average Room Rate
QSR
27. 48% - 50%
% of food dollar spent away from home
Tourism industry
Suggestive selling
Two best ways to increase profit
28. Participation rate
Who is client of on-site foodservice
Inseparability
Psychographics
How is success measured in on-site foodservice operations
29. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
4 P's of the Marketing Mix
Consumerism
Who is client of on-site foodservice
Concierge duties
30. Allow customers to call a central - toll-free number and make a reservation with any property in the system
City Ledger
Job Benefit Mix
Central reservation systems
New-to-world Products
31. Total dollar sales / Number of guests served during the period
Property management systems
Calculate RevPAR
Home Meal Replacement
Calculate Check Average
32. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Upstairs guest interest
Demographics
QSR
Calculate Check Average
33. People's different patterns of activities - interests and opinions.
Hospitality Industry
Psychographics
Home Meal Replacement
Covers
34. 4 pounds per person per day
Tourism industry
Moment of Truth
Yield Management
How much waste does the average American generate in one day
35. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
QSR
Knowledge Worker
Moment of Truth
Person Trip
36. Average dollar amount of check - average sale per guest
Franchise
Travel Multiplier
Tangible
Check Average
37. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
38. 1. Product or trade name franchising 2. Business format franchising
4 P's of the Marketing Mix
Market Segmentation
Two types of franchises
Front of House Primary Responsibility
39. The study of objectively measurable characteristics of our population - such as age and income
Economy of scale
Demographics
Dining Market
New Product
40. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Two ways to increase sales
Eatertainment
Property management systems
Number 1 reason for travel
41. More you buy the cheaper it is - Purchasing economies
Primary Destination
Central reservation systems
Economy of scale
Suggestive selling
42. The attributes (of service) that the customer cannot grasp with any of the five senses.
Inseparability
Trend in length of trips taken
Customer relationship management systems
Intangible
43. Provide electronic connections between hotels and other travel-related companies
What terms are typical nutritional claims?
Consumerism
Downstairs guest interest
Global distribution systems
44. One person taking a trip 100 miles or more from home
Market Segmentation
Person Trip
Primary Destination
Knowledge Worker
45. Technological methods of efficient property maintenance and management
Two best ways to increase profit
Energy management systems
PMS
Job Benefit Mix
46. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
City Ledger
Market Segmentation
Moment of Truth
Calculate Check Average
47. The individual diner - patient - student - or resident.
Yield Management
QSR
Check Average
Who is guest of on-site foodservice
48. The person who applies to productive work ideas - concepts - and information
Knowledge Worker
Job Benefit Mix
Trend in length of trips taken
Demographics
49. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Calculate Occupancy Rate
Home Meal Replacement
Eatertainment
Tourism industry
50. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
PMS
Two types of franchises
Concierge duties
Most common franchise in restaurant