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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
What is a health claim?
QSR
Back of House Primary Responsibility
Hospitality
2. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Market Segmentation
Franchise
Person Trip
Knowledge Worker
3. One person taking a trip 100 miles or more from home
Tangible
Person Trip
Check Average
Economy of scale
4. 48% - 50%
Property management systems
Franchisee
Trend in length of trips taken
% of food dollar spent away from home
5. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
Skills needed by a manager
Home Meal Replacement
Job Benefit Mix
What is a health claim?
6. People's different patterns of activities - interests and opinions.
Yield Management
Demographics
Who is client of on-site foodservice
Psychographics
7. Business format franchising
Hospitality Industry
Home Meal Replacement
Most common franchise in restaurant
Two types of franchises
8. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
9. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Service
Eating Market
Eatertainment
PMS
10. Serving our biological needs
Number 1 reason for travel
% of food dollar spent away from home
Eating Market
Suggestive selling
11. Average dollar amount of check - average sale per guest
Hospitality Industry
% of food dollar spent away from home
Check Average
Eatertainment
12. The collection of productive businesses and government organizations that serve the traveler away from home.
How is success measured in on-site foodservice operations
New Product
Tourism industry
Eating Market
13. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Demographics
Skills needed by a manager
Eatertainment
Most common franchise in restaurant
14. The person who applies to productive work ideas - concepts - and information
Hospitality
Person Trip
New-to-world Products
Knowledge Worker
15. Most are 1-2 nights in duration - combining business and pleasure
Downstairs guest interest
Trend in length of trips taken
Calculate Occupancy Rate
% of food dollar spent away from home
16. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
Dietary Schizophrenia
Customer relationship management systems
QSR
Energy management systems
17. Made up of both money and knowledge to be gained from any job
New Product
Most common franchise in restaurant
Tangible
Job Benefit Mix
18. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
City Ledger
Demographics
Food and beverage retail management systems include
Back of House Primary Responsibility
19. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Covers
Who is guest of on-site foodservice
Skills need by entry level position
What is a health claim?
20. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Job Benefit Mix
Intangible
How much waste does the average American generate in one day
Suggestive selling
21. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
SMERF
Dietary Schizophrenia
Secondary Destination
Downstairs guest interest
22. Technological methods of efficient property maintenance and management
Energy management systems
Food and beverage retail management systems include
Global distribution systems
Suggestive selling
23. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Franchise
Check Average
Concierge duties
Eatertainment
24. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
Demographics
Skills needed by a manager
Market Segmentation
25. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Central reservation systems
Calculate Check Average
Inseparability
Upstairs guest interest
26. Participation rate
Calculate RevPAR
PMS
How is success measured in on-site foodservice operations
Psychographics
27. Charges made by guests after checked out & charges by other persons not hotel guests
Covers
Travel Multiplier
City Ledger
Eating Market
28. The individual diner - patient - student - or resident.
Skills need by entry level position
Who is guest of on-site foodservice
Tourism industry
Franchisee
29. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Dining Market
Two types of franchises
Consumerism
Eating Market
30. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
4 P's of the Marketing Mix
Front of House Primary Responsibility
Covers
Downstairs guest interest
31. Provide electronic connections between hotels and other travel-related companies
Identify/Explain 3 types of service
Global distribution systems
Suggestive selling
Two ways to increase sales
32. 1. Increase sales 2. Reduce costs
Property management systems
Upstairs guest interest
Customer relationship management systems
Two best ways to increase profit
33. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
Service
Suggestive selling
Front of House Primary Responsibility
PMS
34. The quality of the food the guest is served - food safety - sanitation - food cost control
Back of House Primary Responsibility
Trend in length of trips taken
Franchise
Calculate Check Average
35. Guest room rental
Key source of hotel revenue
SMERF
Job Benefit Mix
How much waste does the average American generate in one day
36. 1. Product or trade name franchising 2. Business format franchising
Two types of franchises
Person Trip
Tangible
Front of House Primary Responsibility
37. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Demographics
Covers
Moment of Truth
Tangible
38. Touring - have a wide market & draw travelers from great distances - Grand Canyon - Disney World - Las Vegas
Primary Destination
Secondary Destination
Calculate Check Average
Downstairs guest interest
39. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Two ways to increase sales
Franchisee
% of food dollar spent away from home
Person Trip
40. The product (service) can be touched or felt
Tangible
Franchise
Skills needed by a manager
How is success measured in on-site foodservice operations
41. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Identify/Explain 3 types of service
Secondary Destination
Franchisee
Covers
42. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Intangible
Back of House Primary Responsibility
Knowledge Worker
Two ways to increase sales
43. Total dollar sales / Number of guests served during the period
Skills need by entry level position
Calculate Check Average
Eating Market
Central reservation systems
44. Guest satisfaction - personal service - accounting for sales
Food and beverage retail management systems include
% of food dollar spent away from home
New-to-world Products
Front of House Primary Responsibility
45. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Property management systems
Calculate Average Room Rate
Travel Multiplier
Eatertainment
46. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Franchisee
Suggestive selling
How much waste does the average American generate in one day
Hospitality Industry
47. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Energy management systems
SMERF
Calculate RevPAR
Franchise
48. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Check Average
New-to-world Products
Job Benefit Mix
SMERF
49. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Concierge duties
Downstairs guest interest
Job Benefit Mix
SMERF
50. 4 pounds per person per day
Global distribution systems
Person Trip
Upstairs guest interest
How much waste does the average American generate in one day