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Test your basic knowledge |
Principles Of Hospitality
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Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The institution (bank - university - etc.) along with its managers and policy makers
Travel Multiplier
Psychographics
Franchisee
Who is client of on-site foodservice
2. 48% - 50%
Number 1 reason for travel
% of food dollar spent away from home
What terms are typical nutritional claims?
Covers
3. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Job Benefit Mix
Downstairs guest interest
Yield Management
Hospitality Industry
4. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Two best ways to increase profit
Two ways to increase sales
Suggestive selling
Home Meal Replacement
5. One person taking a trip 100 miles or more from home
Person Trip
Eating Market
Service
Two ways to increase sales
6. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
City Ledger
Property management systems
Franchise
Energy management systems
7. The collection of productive businesses and government organizations that serve the traveler away from home.
Hospitality
Covers
Dietary Schizophrenia
Tourism industry
8. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Inseparability
Energy management systems
Check Average
Dietary Schizophrenia
9. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Knowledge Worker
Concierge duties
Two types of franchises
Who is client of on-site foodservice
10. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Concierge duties
Who is client of on-site foodservice
New-to-world Products
Travel Multiplier
11. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Franchisee
Travel Multiplier
Customer relationship management systems
Skills need by entry level position
12. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Global distribution systems
Identify/Explain 3 types of service
Knowledge Worker
Franchisee
13. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Secondary Destination
Tangible
Calculate Average Room Rate
4 P's of the Marketing Mix
14. The individual diner - patient - student - or resident.
Who is guest of on-site foodservice
Moment of Truth
Key source of hotel revenue
Eatertainment
15. Prosumption; Customer involvement with the production of service.
Tangible
Concierge duties
Inseparability
Upstairs guest interest
16. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Dining Market
How much waste does the average American generate in one day
Eatertainment
Concierge duties
17. Serving our biological needs
SMERF
Two ways to increase sales
Moment of Truth
Eating Market
18. Participation rate
How is success measured in on-site foodservice operations
Moment of Truth
Covers
Psychographics
19. The attributes (of service) that the customer cannot grasp with any of the five senses.
Intangible
Suggestive selling
Identify/Explain 3 types of service
Front of House Primary Responsibility
20. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Suggestive selling
Front of House Primary Responsibility
Franchise
Skills needed by a manager
21. Visit family and friends
New Product
Number 1 reason for travel
Front of House Primary Responsibility
Yield Management
22. Kept at front desk is made up of bills owed by guests in the house.
House Ledger
Number 1 reason for travel
Job Benefit Mix
Skills need by entry level position
23. Number of guests
Covers
What terms are typical nutritional claims?
Consumerism
Front of House Primary Responsibility
24. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Job Benefit Mix
Food and beverage retail management systems include
Calculate Occupancy Rate
How is success measured in on-site foodservice operations
25. The product (service) can be touched or felt
Tangible
4 P's of the Marketing Mix
Eating Market
Franchise
26. Business format franchising
City Ledger
Most common franchise in restaurant
Who is guest of on-site foodservice
Hospitality Industry
27. 1. Product or trade name franchising 2. Business format franchising
Franchisee
Concierge duties
Two types of franchises
PMS
28. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Person Trip
Franchise
Service
Moment of Truth
29. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
What terms are typical nutritional claims?
Hospitality
New-to-world Products
4 P's of the Marketing Mix
30. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Downstairs guest interest
How is success measured in on-site foodservice operations
Calculate Average Room Rate
Calculate RevPAR
31. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Hospitality
Upstairs guest interest
Energy management systems
Person Trip
32. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
What is a health claim?
Tourism industry
Identify/Explain 3 types of service
Skills need by entry level position
33. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Identify/Explain 3 types of service
What is a health claim?
Energy management systems
Yield Management
34. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
QSR
Suggestive selling
New Product
Service
35. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Downstairs guest interest
Tangible
Calculate Check Average
Eating Market
36. 1. Increase sales 2. Reduce costs
Back of House Primary Responsibility
Two best ways to increase profit
New Product
Service
37. Guest room rental
Energy management systems
Moment of Truth
Key source of hotel revenue
Person Trip
38. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Who is guest of on-site foodservice
Market Segmentation
Calculate RevPAR
Two best ways to increase profit
39. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
Consumerism
Skills need by entry level position
Central reservation systems
PMS
40. Charges made by guests after checked out & charges by other persons not hotel guests
Inseparability
City Ledger
Number 1 reason for travel
Dietary Schizophrenia
41. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Suggestive selling
Travel Multiplier
Dietary Schizophrenia
Global distribution systems
42. More you buy the cheaper it is - Purchasing economies
Service
Economy of scale
Food and beverage retail management systems include
Who is guest of on-site foodservice
43. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Person Trip
Central reservation systems
Moment of Truth
Eatertainment
44. People's different patterns of activities - interests and opinions.
Calculate Average Room Rate
Back of House Primary Responsibility
Psychographics
Identify/Explain 3 types of service
45. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
New Product
Economy of scale
Number 1 reason for travel
Tangible
46. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Primary Destination
New-to-world Products
House Ledger
Eating Market
47. The person who applies to productive work ideas - concepts - and information
Knowledge Worker
What terms are typical nutritional claims?
Identify/Explain 3 types of service
New-to-world Products
48. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Hospitality Industry
Number 1 reason for travel
Two ways to increase sales
Consumerism
49. Total dollar sales / Number of guests served during the period
Two ways to increase sales
Calculate Check Average
What is a health claim?
Skills needed by a manager
50. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
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