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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The quality of the food the guest is served - food safety - sanitation - food cost control
Economy of scale
Back of House Primary Responsibility
Moment of Truth
Suggestive selling
2. Total dollar sales / Number of guests served during the period
Service
Most common franchise in restaurant
Calculate Check Average
How much waste does the average American generate in one day
3. The product (service) can be touched or felt
Back of House Primary Responsibility
Calculate RevPAR
How much waste does the average American generate in one day
Tangible
4. Reduced - free - low - healthy - light - lean - symbols - heart - apple
Identify/Explain 3 types of service
Back of House Primary Responsibility
What terms are typical nutritional claims?
Market Segmentation
5. 4 pounds per person per day
What is a health claim?
Number 1 reason for travel
Person Trip
How much waste does the average American generate in one day
6. The attributes (of service) that the customer cannot grasp with any of the five senses.
Two ways to increase sales
Property management systems
Identify/Explain 3 types of service
Intangible
7. Provide electronic connections between hotels and other travel-related companies
Primary Destination
New Product
Global distribution systems
QSR
8. Number of guests
Primary Destination
Covers
SMERF
Global distribution systems
9. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Calculate Occupancy Rate
Key source of hotel revenue
SMERF
Upstairs guest interest
10. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Who is client of on-site foodservice
Eating Market
Dietary Schizophrenia
Two ways to increase sales
11. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Inseparability
SMERF
Property management systems
Eatertainment
12. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
New Product
Front of House Primary Responsibility
Moment of Truth
Concierge duties
13. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Central reservation systems
Psychographics
House Ledger
Property management systems
14. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Secondary Destination
Demographics
Dietary Schizophrenia
Key source of hotel revenue
15. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Hospitality
Calculate Average Room Rate
PMS
Franchisee
16. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
Calculate Average Room Rate
Number 1 reason for travel
Food and beverage retail management systems include
QSR
17. Prosumption; Customer involvement with the production of service.
Moment of Truth
Inseparability
Upstairs guest interest
PMS
18. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Customer relationship management systems
Market Segmentation
Front of House Primary Responsibility
Person Trip
19. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
20. 48% - 50%
Dining Market
% of food dollar spent away from home
Two ways to increase sales
Market Segmentation
21. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Two types of franchises
Dietary Schizophrenia
Knowledge Worker
Identify/Explain 3 types of service
22. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Market Segmentation
Eatertainment
Secondary Destination
Home Meal Replacement
23. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Hospitality
Demographics
Covers
Concierge duties
24. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Customer relationship management systems
Check Average
Central reservation systems
Downstairs guest interest
25. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
SMERF
House Ledger
Who is guest of on-site foodservice
Calculate Occupancy Rate
26. Serving our social needs
Most common franchise in restaurant
How is success measured in on-site foodservice operations
Dining Market
Identify/Explain 3 types of service
27. The individual diner - patient - student - or resident.
City Ledger
Who is guest of on-site foodservice
Check Average
Downstairs guest interest
28. Participation rate
Property management systems
How is success measured in on-site foodservice operations
Upstairs guest interest
Knowledge Worker
29. Serving our biological needs
Eating Market
Front of House Primary Responsibility
Travel Multiplier
Upstairs guest interest
30. Average dollar amount of check - average sale per guest
Franchisee
QSR
Check Average
Inseparability
31. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Calculate Average Room Rate
New-to-world Products
SMERF
Check Average
32. Most are 1-2 nights in duration - combining business and pleasure
Central reservation systems
Trend in length of trips taken
% of food dollar spent away from home
Secondary Destination
33. Kept at front desk is made up of bills owed by guests in the house.
Travel Multiplier
Secondary Destination
Covers
House Ledger
34. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Economy of scale
Key source of hotel revenue
Moment of Truth
Franchisee
35. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Dining Market
How much waste does the average American generate in one day
Hospitality Industry
Two ways to increase sales
36. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Intangible
Consumerism
Upstairs guest interest
What terms are typical nutritional claims?
37. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Suggestive selling
Secondary Destination
Downstairs guest interest
Home Meal Replacement
38. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Back of House Primary Responsibility
SMERF
Calculate Check Average
Skills need by entry level position
39. Visit family and friends
Dining Market
Number 1 reason for travel
How much waste does the average American generate in one day
4 P's of the Marketing Mix
40. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Demographics
Yield Management
Calculate Average Room Rate
Eating Market
41. More you buy the cheaper it is - Purchasing economies
Two ways to increase sales
Economy of scale
Two types of franchises
What is a health claim?
42. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Calculate RevPAR
Moment of Truth
Eatertainment
Back of House Primary Responsibility
43. Business format franchising
Tourism industry
Most common franchise in restaurant
What terms are typical nutritional claims?
Inseparability
44. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Skills needed by a manager
Calculate Average Room Rate
Who is guest of on-site foodservice
Calculate Check Average
45. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Concierge duties
City Ledger
Two types of franchises
Service
46. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
New Product
Market Segmentation
Calculate Average Room Rate
Economy of scale
47. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
New Product
Calculate RevPAR
Consumerism
Eatertainment
48. Guest satisfaction - personal service - accounting for sales
Front of House Primary Responsibility
Inseparability
Yield Management
Covers
49. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
What is a health claim?
House Ledger
Demographics
Tangible
50. Charges made by guests after checked out & charges by other persons not hotel guests
Calculate RevPAR
Who is guest of on-site foodservice
City Ledger
Travel Multiplier