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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Upstairs guest interest
Psychographics
Two ways to increase sales
Job Benefit Mix
2. Visit family and friends
% of food dollar spent away from home
Number 1 reason for travel
Identify/Explain 3 types of service
Job Benefit Mix
3. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
4 P's of the Marketing Mix
New-to-world Products
Number 1 reason for travel
Calculate RevPAR
4. People's different patterns of activities - interests and opinions.
Psychographics
Hospitality Industry
Global distribution systems
Customer relationship management systems
5. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Property management systems
Covers
City Ledger
Who is client of on-site foodservice
6. Average dollar amount of check - average sale per guest
Home Meal Replacement
Secondary Destination
Check Average
Moment of Truth
7. Guest room rental
Tourism industry
Hospitality
Key source of hotel revenue
Who is client of on-site foodservice
8. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
SMERF
Back of House Primary Responsibility
PMS
Service
9. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Hospitality Industry
Identify/Explain 3 types of service
Intangible
Calculate RevPAR
10. The person who applies to productive work ideas - concepts - and information
Suggestive selling
Franchisee
Market Segmentation
Knowledge Worker
11. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Skills need by entry level position
Who is client of on-site foodservice
Consumerism
How is success measured in on-site foodservice operations
12. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Key source of hotel revenue
Travel Multiplier
Check Average
Franchise
13. More you buy the cheaper it is - Purchasing economies
Economy of scale
Front of House Primary Responsibility
Knowledge Worker
Covers
14. Allow customers to call a central - toll-free number and make a reservation with any property in the system
How much waste does the average American generate in one day
How is success measured in on-site foodservice operations
Central reservation systems
Calculate Check Average
15. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Market Segmentation
Inseparability
Two best ways to increase profit
Global distribution systems
16. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Skills need by entry level position
Central reservation systems
Dietary Schizophrenia
Hospitality Industry
17. Kept at front desk is made up of bills owed by guests in the house.
Two ways to increase sales
Economy of scale
Calculate Occupancy Rate
House Ledger
18. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Economy of scale
Eatertainment
Global distribution systems
4 P's of the Marketing Mix
19. Made up of both money and knowledge to be gained from any job
Covers
Inseparability
Moment of Truth
Job Benefit Mix
20. 48% - 50%
Key source of hotel revenue
PMS
% of food dollar spent away from home
How much waste does the average American generate in one day
21. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Front of House Primary Responsibility
Demographics
Calculate Average Room Rate
New Product
22. Participation rate
Calculate Occupancy Rate
Market Segmentation
Back of House Primary Responsibility
How is success measured in on-site foodservice operations
23. Technological methods of efficient property maintenance and management
Suggestive selling
New Product
Energy management systems
Knowledge Worker
24. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Skills needed by a manager
Tourism industry
Property management systems
Calculate RevPAR
25. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Yield Management
Knowledge Worker
House Ledger
Franchisee
26. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Number 1 reason for travel
Calculate Occupancy Rate
Dietary Schizophrenia
Service
27. Number of guests
City Ledger
Covers
Number 1 reason for travel
Service
28. Guest satisfaction - personal service - accounting for sales
Travel Multiplier
Primary Destination
Trend in length of trips taken
Front of House Primary Responsibility
29. The individual diner - patient - student - or resident.
Franchisee
Who is guest of on-site foodservice
Primary Destination
Downstairs guest interest
30. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
SMERF
Key source of hotel revenue
Identify/Explain 3 types of service
Calculate Check Average
31. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Franchise
Service
Who is guest of on-site foodservice
Home Meal Replacement
32. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Calculate Average Room Rate
Primary Destination
Moment of Truth
Who is guest of on-site foodservice
33. 1. Increase sales 2. Reduce costs
What terms are typical nutritional claims?
Two best ways to increase profit
Moment of Truth
Identify/Explain 3 types of service
34. Total dollar sales / Number of guests served during the period
Who is client of on-site foodservice
Who is guest of on-site foodservice
Trend in length of trips taken
Calculate Check Average
35. Prosumption; Customer involvement with the production of service.
Inseparability
Who is guest of on-site foodservice
Job Benefit Mix
Food and beverage retail management systems include
36. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Property management systems
Franchisee
Central reservation systems
Two ways to increase sales
37. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Two best ways to increase profit
Calculate Occupancy Rate
Psychographics
Inseparability
38. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Dietary Schizophrenia
Two best ways to increase profit
Hospitality
Market Segmentation
39. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
Franchisee
What is a health claim?
Psychographics
Covers
40. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
4 P's of the Marketing Mix
Hospitality Industry
Job Benefit Mix
Home Meal Replacement
41. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
Back of House Primary Responsibility
Consumerism
Tangible
Food and beverage retail management systems include
42. 1. Product or trade name franchising 2. Business format franchising
Two best ways to increase profit
Two types of franchises
Trend in length of trips taken
SMERF
43. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Job Benefit Mix
Consumerism
Downstairs guest interest
SMERF
44. The study of objectively measurable characteristics of our population - such as age and income
Demographics
Intangible
Concierge duties
Skills needed by a manager
45. 4 pounds per person per day
Food and beverage retail management systems include
Intangible
How much waste does the average American generate in one day
Dietary Schizophrenia
46. The product (service) can be touched or felt
Tangible
What terms are typical nutritional claims?
Job Benefit Mix
Travel Multiplier
47. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
48. Serving our biological needs
Economy of scale
Travel Multiplier
Eating Market
Who is client of on-site foodservice
49. Serving our social needs
Dining Market
Calculate Average Room Rate
Travel Multiplier
Inseparability
50. Reduced - free - low - healthy - light - lean - symbols - heart - apple
What terms are typical nutritional claims?
Property management systems
PMS
Who is guest of on-site foodservice