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Test your basic knowledge |
Principles Of Hospitality
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Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
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Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. 1. Increase sales 2. Reduce costs
Two best ways to increase profit
Consumerism
Job Benefit Mix
Calculate Check Average
2. Average dollar amount of check - average sale per guest
Front of House Primary Responsibility
Primary Destination
Who is guest of on-site foodservice
Check Average
3. Serving our social needs
Home Meal Replacement
Calculate Check Average
Eatertainment
Dining Market
4. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Two ways to increase sales
Hospitality Industry
How much waste does the average American generate in one day
Food and beverage retail management systems include
5. Prosumption; Customer involvement with the production of service.
Two best ways to increase profit
New-to-world Products
Inseparability
Key source of hotel revenue
6. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Energy management systems
Travel Multiplier
Who is guest of on-site foodservice
Calculate Check Average
7. The quality of the food the guest is served - food safety - sanitation - food cost control
Back of House Primary Responsibility
Food and beverage retail management systems include
Skills need by entry level position
Calculate Occupancy Rate
8. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
SMERF
Yield Management
Key source of hotel revenue
Covers
9. Provide electronic connections between hotels and other travel-related companies
Dining Market
Global distribution systems
Moment of Truth
Home Meal Replacement
10. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Calculate Occupancy Rate
Two ways to increase sales
New-to-world Products
Inseparability
11. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
How is success measured in on-site foodservice operations
Primary Destination
What is a health claim?
Two best ways to increase profit
12. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Moment of Truth
Service
How much waste does the average American generate in one day
Tangible
13. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Suggestive selling
Two best ways to increase profit
Skills needed by a manager
Skills need by entry level position
14. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Consumerism
Covers
Who is client of on-site foodservice
Job Benefit Mix
15. The collection of productive businesses and government organizations that serve the traveler away from home.
Person Trip
Who is guest of on-site foodservice
Tourism industry
Covers
16. 4 pounds per person per day
4 P's of the Marketing Mix
How much waste does the average American generate in one day
Front of House Primary Responsibility
Service
17. The attributes (of service) that the customer cannot grasp with any of the five senses.
Person Trip
Hospitality Industry
Intangible
PMS
18. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Upstairs guest interest
Trend in length of trips taken
Two ways to increase sales
Skills needed by a manager
19. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
4 P's of the Marketing Mix
Secondary Destination
Who is client of on-site foodservice
Hospitality
20. Serving our biological needs
Front of House Primary Responsibility
How is success measured in on-site foodservice operations
Service
Eating Market
21. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
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22. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Eatertainment
Hospitality Industry
Hospitality
Concierge duties
23. The product (service) can be touched or felt
Calculate Check Average
Tangible
Front of House Primary Responsibility
Psychographics
24. The person who applies to productive work ideas - concepts - and information
Knowledge Worker
Downstairs guest interest
Skills need by entry level position
Demographics
25. The institution (bank - university - etc.) along with its managers and policy makers
Travel Multiplier
Secondary Destination
Skills needed by a manager
Who is client of on-site foodservice
26. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Property management systems
Calculate Occupancy Rate
Service
Key source of hotel revenue
27. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Secondary Destination
Skills need by entry level position
Customer relationship management systems
Suggestive selling
28. Technological methods of efficient property maintenance and management
Calculate RevPAR
New-to-world Products
Energy management systems
Tourism industry
29. Most are 1-2 nights in duration - combining business and pleasure
Trend in length of trips taken
Calculate Occupancy Rate
What is a health claim?
How is success measured in on-site foodservice operations
30. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Two ways to increase sales
Skills need by entry level position
Back of House Primary Responsibility
Franchisee
31. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Intangible
SMERF
Covers
New Product
32. Kept at front desk is made up of bills owed by guests in the house.
Market Segmentation
Home Meal Replacement
House Ledger
4 P's of the Marketing Mix
33. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Identify/Explain 3 types of service
Tangible
Calculate Check Average
Concierge duties
34. People's different patterns of activities - interests and opinions.
Eatertainment
Psychographics
New Product
Central reservation systems
35. Guest satisfaction - personal service - accounting for sales
Yield Management
Demographics
Front of House Primary Responsibility
Franchisee
36. Participation rate
PMS
Market Segmentation
How is success measured in on-site foodservice operations
Central reservation systems
37. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Covers
Number 1 reason for travel
Franchise
Customer relationship management systems
38. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
Food and beverage retail management systems include
Primary Destination
Travel Multiplier
What is a health claim?
39. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Job Benefit Mix
Person Trip
SMERF
PMS
40. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Trend in length of trips taken
Eatertainment
Energy management systems
Consumerism
41. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Upstairs guest interest
Trend in length of trips taken
QSR
Dining Market
42. Number of guests
Downstairs guest interest
Two ways to increase sales
New-to-world Products
Covers
43. More you buy the cheaper it is - Purchasing economies
Knowledge Worker
Hospitality Industry
Job Benefit Mix
Economy of scale
44. One person taking a trip 100 miles or more from home
Intangible
Person Trip
City Ledger
Service
45. The individual diner - patient - student - or resident.
% of food dollar spent away from home
Who is guest of on-site foodservice
Franchisee
Two types of franchises
46. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Intangible
Central reservation systems
Energy management systems
Upstairs guest interest
47. Made up of both money and knowledge to be gained from any job
Hospitality Industry
Eatertainment
Job Benefit Mix
Central reservation systems
48. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Who is client of on-site foodservice
Back of House Primary Responsibility
Franchise
Identify/Explain 3 types of service
49. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Yield Management
Home Meal Replacement
Number 1 reason for travel
Market Segmentation
50. Business format franchising
What terms are typical nutritional claims?
Concierge duties
Most common franchise in restaurant
Person Trip
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