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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The attributes (of service) that the customer cannot grasp with any of the five senses.
Consumerism
Check Average
Intangible
Global distribution systems
2. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
Concierge duties
How is success measured in on-site foodservice operations
What terms are typical nutritional claims?
Calculate Average Room Rate
3. The product (service) can be touched or felt
Two ways to increase sales
Tangible
Skills needed by a manager
Economy of scale
4. The study of objectively measurable characteristics of our population - such as age and income
Tourism industry
Demographics
Inseparability
Back of House Primary Responsibility
5. Total dollar sales / Number of guests served during the period
Person Trip
Calculate Check Average
Service
Inseparability
6. Rooms Sold / Total Rooms Available 300 / 500 = 60%
What terms are typical nutritional claims?
New Product
Two best ways to increase profit
Calculate Occupancy Rate
7. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Upstairs guest interest
Eatertainment
Energy management systems
PMS
8. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Hospitality Industry
Moment of Truth
Central reservation systems
Two types of franchises
9. Charges made by guests after checked out & charges by other persons not hotel guests
Skills needed by a manager
Calculate Occupancy Rate
Yield Management
City Ledger
10. Serving our social needs
Dining Market
New Product
Primary Destination
Secondary Destination
11. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Yield Management
Market Segmentation
Demographics
Two ways to increase sales
12. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Calculate RevPAR
Economy of scale
Home Meal Replacement
PMS
13. Average dollar amount of check - average sale per guest
Two types of franchises
Check Average
Tangible
Home Meal Replacement
14. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Property management systems
Hospitality Industry
Two ways to increase sales
Dietary Schizophrenia
15. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Two best ways to increase profit
Calculate Occupancy Rate
Franchisee
Hospitality Industry
16. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Customer relationship management systems
Dietary Schizophrenia
Property management systems
Central reservation systems
17. One person taking a trip 100 miles or more from home
Person Trip
Key source of hotel revenue
Service
Market Segmentation
18. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Secondary Destination
Knowledge Worker
Key source of hotel revenue
Central reservation systems
19. Guest room rental
Who is client of on-site foodservice
Knowledge Worker
Key source of hotel revenue
Market Segmentation
20. Most are 1-2 nights in duration - combining business and pleasure
Who is guest of on-site foodservice
Number 1 reason for travel
Trend in length of trips taken
Dining Market
21. Number of guests
Hospitality Industry
How is success measured in on-site foodservice operations
New-to-world Products
Covers
22. Reduced - free - low - healthy - light - lean - symbols - heart - apple
Calculate Occupancy Rate
Secondary Destination
What terms are typical nutritional claims?
Skills needed by a manager
23. More you buy the cheaper it is - Purchasing economies
Economy of scale
How much waste does the average American generate in one day
Calculate RevPAR
Who is guest of on-site foodservice
24. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Property management systems
Travel Multiplier
Secondary Destination
Tourism industry
25. 4 pounds per person per day
Two types of franchises
Central reservation systems
How much waste does the average American generate in one day
Number 1 reason for travel
26. Technological methods of efficient property maintenance and management
Property management systems
Franchisee
Energy management systems
Job Benefit Mix
27. Touring - have a wide market & draw travelers from great distances - Grand Canyon - Disney World - Las Vegas
What terms are typical nutritional claims?
Energy management systems
Primary Destination
Skills needed by a manager
28. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Hospitality
Global distribution systems
Skills need by entry level position
Moment of Truth
29. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Check Average
Concierge duties
Dining Market
Suggestive selling
30. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
What is a health claim?
Service
Calculate Average Room Rate
Market Segmentation
31. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Hospitality Industry
Skills need by entry level position
Secondary Destination
Skills needed by a manager
32. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Home Meal Replacement
4 P's of the Marketing Mix
Skills need by entry level position
SMERF
33. The individual diner - patient - student - or resident.
Suggestive selling
Who is guest of on-site foodservice
SMERF
PMS
34. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Energy management systems
Hospitality
New Product
Two best ways to increase profit
35. The quality of the food the guest is served - food safety - sanitation - food cost control
Front of House Primary Responsibility
Franchise
Back of House Primary Responsibility
Suggestive selling
36. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Secondary Destination
% of food dollar spent away from home
Skills needed by a manager
Calculate RevPAR
37. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
What is a health claim?
Job Benefit Mix
Two best ways to increase profit
Two ways to increase sales
38. 1. Product or trade name franchising 2. Business format franchising
New Product
Market Segmentation
Two types of franchises
How is success measured in on-site foodservice operations
39. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Central reservation systems
Demographics
Moment of Truth
Market Segmentation
40. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
41. Business format franchising
Most common franchise in restaurant
Hospitality
Property management systems
SMERF
42. 1. Increase sales 2. Reduce costs
Calculate Occupancy Rate
Who is guest of on-site foodservice
Two types of franchises
Two best ways to increase profit
43. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Home Meal Replacement
Yield Management
Hospitality Industry
Skills needed by a manager
44. Serving our biological needs
What terms are typical nutritional claims?
Eating Market
Dietary Schizophrenia
Concierge duties
45. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Skills need by entry level position
Tangible
New-to-world Products
Concierge duties
46. 48% - 50%
What is a health claim?
SMERF
New-to-world Products
% of food dollar spent away from home
47. Provide electronic connections between hotels and other travel-related companies
Calculate Occupancy Rate
Global distribution systems
Yield Management
Franchise
48. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Calculate Check Average
Person Trip
Identify/Explain 3 types of service
Eatertainment
49. The collection of productive businesses and government organizations that serve the traveler away from home.
Tourism industry
Energy management systems
Economy of scale
Customer relationship management systems
50. The institution (bank - university - etc.) along with its managers and policy makers
Who is client of on-site foodservice
Global distribution systems
Calculate RevPAR
Hospitality Industry