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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Most are 1-2 nights in duration - combining business and pleasure
Two best ways to increase profit
Identify/Explain 3 types of service
Trend in length of trips taken
Eating Market
2. People's different patterns of activities - interests and opinions.
Intangible
Psychographics
Dining Market
Two ways to increase sales
3. More you buy the cheaper it is - Purchasing economies
Economy of scale
House Ledger
Who is client of on-site foodservice
Home Meal Replacement
4. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Calculate Occupancy Rate
Two types of franchises
Customer relationship management systems
Primary Destination
5. Technological methods of efficient property maintenance and management
Hospitality Industry
Covers
Energy management systems
Calculate Occupancy Rate
6. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Energy management systems
What is a health claim?
Customer relationship management systems
Service
7. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
QSR
Calculate Average Room Rate
Customer relationship management systems
House Ledger
8. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Skills need by entry level position
SMERF
New-to-world Products
Most common franchise in restaurant
9. Average dollar amount of check - average sale per guest
Check Average
Service
Food and beverage retail management systems include
Inseparability
10. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
% of food dollar spent away from home
Demographics
City Ledger
QSR
11. Kept at front desk is made up of bills owed by guests in the house.
Downstairs guest interest
House Ledger
What is a health claim?
Person Trip
12. The collection of productive businesses and government organizations that serve the traveler away from home.
Eating Market
Home Meal Replacement
Tourism industry
Skills needed by a manager
13. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Downstairs guest interest
Service
Two ways to increase sales
SMERF
14. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Home Meal Replacement
Food and beverage retail management systems include
Economy of scale
Skills need by entry level position
15. The attributes (of service) that the customer cannot grasp with any of the five senses.
Concierge duties
Secondary Destination
Intangible
Two best ways to increase profit
16. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Calculate RevPAR
How much waste does the average American generate in one day
Identify/Explain 3 types of service
Suggestive selling
17. One person taking a trip 100 miles or more from home
Central reservation systems
New Product
Person Trip
Customer relationship management systems
18. 1. Product or trade name franchising 2. Business format franchising
Check Average
Two ways to increase sales
Two types of franchises
Tourism industry
19. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Back of House Primary Responsibility
Moment of Truth
Skills needed by a manager
Franchisee
20. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
21. The person who applies to productive work ideas - concepts - and information
Psychographics
Knowledge Worker
Hospitality
Global distribution systems
22. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Downstairs guest interest
Franchisee
QSR
Franchise
23. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Calculate Occupancy Rate
How much waste does the average American generate in one day
New Product
Market Segmentation
24. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Service
Skills need by entry level position
Key source of hotel revenue
Identify/Explain 3 types of service
25. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
New Product
Two ways to increase sales
Trend in length of trips taken
Primary Destination
26. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
What is a health claim?
Intangible
Calculate Check Average
Concierge duties
27. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Eating Market
Check Average
Skills needed by a manager
What terms are typical nutritional claims?
28. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Front of House Primary Responsibility
Two ways to increase sales
New Product
Eatertainment
29. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Back of House Primary Responsibility
Consumerism
Secondary Destination
Psychographics
30. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
New-to-world Products
Eatertainment
Key source of hotel revenue
Demographics
31. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Market Segmentation
Suggestive selling
Consumerism
Customer relationship management systems
32. Prosumption; Customer involvement with the production of service.
Trend in length of trips taken
Demographics
Inseparability
Moment of Truth
33. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Back of House Primary Responsibility
New Product
Job Benefit Mix
Concierge duties
34. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Skills need by entry level position
House Ledger
Upstairs guest interest
Property management systems
35. 1. Increase sales 2. Reduce costs
Demographics
Job Benefit Mix
Customer relationship management systems
Two best ways to increase profit
36. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Identify/Explain 3 types of service
Calculate Check Average
Number 1 reason for travel
Dietary Schizophrenia
37. Guest room rental
Key source of hotel revenue
Psychographics
Calculate Average Room Rate
New Product
38. Visit family and friends
Franchise
Secondary Destination
Covers
Number 1 reason for travel
39. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Secondary Destination
Hospitality
New Product
Downstairs guest interest
40. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
House Ledger
Yield Management
Moment of Truth
Identify/Explain 3 types of service
41. Charges made by guests after checked out & charges by other persons not hotel guests
Back of House Primary Responsibility
Energy management systems
City Ledger
Trend in length of trips taken
42. Business format franchising
Home Meal Replacement
Most common franchise in restaurant
Property management systems
Central reservation systems
43. Number of guests
Concierge duties
Franchise
House Ledger
Covers
44. The study of objectively measurable characteristics of our population - such as age and income
Dining Market
Skills need by entry level position
Demographics
Calculate Check Average
45. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Hospitality Industry
Skills needed by a manager
Two ways to increase sales
Who is guest of on-site foodservice
46. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Psychographics
House Ledger
Two best ways to increase profit
Travel Multiplier
47. Serving our social needs
Demographics
Travel Multiplier
Dining Market
Front of House Primary Responsibility
48. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Two types of franchises
Franchisee
Person Trip
% of food dollar spent away from home
49. Total dollar sales / Number of guests served during the period
Tangible
Calculate Check Average
Property management systems
Identify/Explain 3 types of service
50. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Global distribution systems
Central reservation systems
What is a health claim?
Yield Management