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Test your basic knowledge |
Principles Of Hospitality
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Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Business format franchising
Secondary Destination
Energy management systems
Key source of hotel revenue
Most common franchise in restaurant
2. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Downstairs guest interest
Inseparability
Moment of Truth
Back of House Primary Responsibility
3. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Calculate Occupancy Rate
Two ways to increase sales
Two types of franchises
Food and beverage retail management systems include
4. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Secondary Destination
New Product
Tangible
Skills needed by a manager
5. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Upstairs guest interest
What is a health claim?
Market Segmentation
Intangible
6. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
What terms are typical nutritional claims?
Demographics
Concierge duties
Skills need by entry level position
7. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
Customer relationship management systems
Skills need by entry level position
What is a health claim?
Inseparability
8. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
New Product
Tourism industry
Inseparability
Global distribution systems
9. The quality of the food the guest is served - food safety - sanitation - food cost control
How is success measured in on-site foodservice operations
Knowledge Worker
Back of House Primary Responsibility
Two ways to increase sales
10. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
Two types of franchises
Global distribution systems
QSR
Person Trip
11. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Service
What terms are typical nutritional claims?
City Ledger
Home Meal Replacement
12. The product (service) can be touched or felt
Check Average
SMERF
Tangible
Who is guest of on-site foodservice
13. Visit family and friends
Number 1 reason for travel
Front of House Primary Responsibility
4 P's of the Marketing Mix
Energy management systems
14. Guest satisfaction - personal service - accounting for sales
Downstairs guest interest
Intangible
Front of House Primary Responsibility
Skills need by entry level position
15. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Moment of Truth
Franchise
Food and beverage retail management systems include
Identify/Explain 3 types of service
16. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Franchise
Downstairs guest interest
Eatertainment
Calculate Occupancy Rate
17. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
How much waste does the average American generate in one day
% of food dollar spent away from home
Skills needed by a manager
How is success measured in on-site foodservice operations
18. More you buy the cheaper it is - Purchasing economies
Tourism industry
Travel Multiplier
Economy of scale
PMS
19. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
PMS
Hospitality
House Ledger
Moment of Truth
20. Kept at front desk is made up of bills owed by guests in the house.
House Ledger
Demographics
Eating Market
Travel Multiplier
21. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Back of House Primary Responsibility
Calculate RevPAR
Person Trip
Suggestive selling
22. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Secondary Destination
Tangible
Eatertainment
Covers
23. Prosumption; Customer involvement with the production of service.
Inseparability
Suggestive selling
Front of House Primary Responsibility
Calculate Check Average
24. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Travel Multiplier
Hospitality
Hospitality Industry
Economy of scale
25. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
How is success measured in on-site foodservice operations
Consumerism
Who is client of on-site foodservice
House Ledger
26. Total dollar sales / Number of guests served during the period
Dining Market
Upstairs guest interest
QSR
Calculate Check Average
27. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Hospitality
Back of House Primary Responsibility
SMERF
Calculate Check Average
28. The institution (bank - university - etc.) along with its managers and policy makers
Suggestive selling
Eating Market
Global distribution systems
Who is client of on-site foodservice
29. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Upstairs guest interest
Dietary Schizophrenia
Who is guest of on-site foodservice
Identify/Explain 3 types of service
30. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
Tourism industry
Eating Market
Job Benefit Mix
Food and beverage retail management systems include
31. Most are 1-2 nights in duration - combining business and pleasure
Psychographics
Franchisee
Trend in length of trips taken
Intangible
32. 1. Product or trade name franchising 2. Business format franchising
Two types of franchises
Skills needed by a manager
Secondary Destination
Front of House Primary Responsibility
33. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Central reservation systems
City Ledger
How is success measured in on-site foodservice operations
Front of House Primary Responsibility
34. The study of objectively measurable characteristics of our population - such as age and income
New Product
Demographics
Calculate Average Room Rate
Service
35. Technological methods of efficient property maintenance and management
Home Meal Replacement
Number 1 reason for travel
Energy management systems
Covers
36. Rooms Sold / Total Rooms Available 300 / 500 = 60%
SMERF
New Product
Calculate Occupancy Rate
City Ledger
37. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
Calculate Average Room Rate
Trend in length of trips taken
Key source of hotel revenue
Check Average
38. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Franchise
Calculate Occupancy Rate
Two types of franchises
QSR
39. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Tangible
Customer relationship management systems
QSR
PMS
40. 48% - 50%
Yield Management
Who is guest of on-site foodservice
% of food dollar spent away from home
SMERF
41. Guest room rental
Key source of hotel revenue
How is success measured in on-site foodservice operations
What terms are typical nutritional claims?
Customer relationship management systems
42. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Skills need by entry level position
New Product
Consumerism
Calculate RevPAR
43. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Tourism industry
New-to-world Products
Who is guest of on-site foodservice
Two ways to increase sales
44. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Franchisee
Knowledge Worker
Hospitality Industry
Service
45. Charges made by guests after checked out & charges by other persons not hotel guests
How is success measured in on-site foodservice operations
Inseparability
Hospitality
City Ledger
46. The collection of productive businesses and government organizations that serve the traveler away from home.
Tourism industry
Global distribution systems
Hospitality
PMS
47. Serving our social needs
Franchise
Two best ways to increase profit
House Ledger
Dining Market
48. Serving our biological needs
Food and beverage retail management systems include
Number 1 reason for travel
Eating Market
Inseparability
49. People's different patterns of activities - interests and opinions.
Franchisee
Identify/Explain 3 types of service
Consumerism
Psychographics
50. 1. Increase sales 2. Reduce costs
Two best ways to increase profit
Calculate Average Room Rate
Check Average
Economy of scale