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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Franchisee
% of food dollar spent away from home
Hospitality Industry
Skills needed by a manager
2. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Check Average
Calculate Average Room Rate
Tangible
New Product
3. Average dollar amount of check - average sale per guest
Number 1 reason for travel
Check Average
Calculate Average Room Rate
Calculate RevPAR
4. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Calculate Average Room Rate
Hospitality
Travel Multiplier
Back of House Primary Responsibility
5. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Travel Multiplier
Two ways to increase sales
New-to-world Products
Customer relationship management systems
6. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Moment of Truth
New-to-world Products
Global distribution systems
Home Meal Replacement
7. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Property management systems
Consumerism
Covers
Market Segmentation
8. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Suggestive selling
Calculate Occupancy Rate
Hospitality Industry
Market Segmentation
9. 4 pounds per person per day
How much waste does the average American generate in one day
Energy management systems
% of food dollar spent away from home
Front of House Primary Responsibility
10. The product (service) can be touched or felt
Hospitality Industry
Energy management systems
Calculate Occupancy Rate
Tangible
11. Guest room rental
Calculate RevPAR
Key source of hotel revenue
Identify/Explain 3 types of service
Franchise
12. Serving our biological needs
Most common franchise in restaurant
Tourism industry
QSR
Eating Market
13. Guest satisfaction - personal service - accounting for sales
Tangible
Front of House Primary Responsibility
Number 1 reason for travel
Person Trip
14. Business format franchising
Dietary Schizophrenia
Economy of scale
SMERF
Most common franchise in restaurant
15. 1. Product or trade name franchising 2. Business format franchising
Skills needed by a manager
Consumerism
Two types of franchises
Eatertainment
16. Reduced - free - low - healthy - light - lean - symbols - heart - apple
Trend in length of trips taken
What terms are typical nutritional claims?
SMERF
Home Meal Replacement
17. Allow customers to call a central - toll-free number and make a reservation with any property in the system
PMS
Central reservation systems
Market Segmentation
Downstairs guest interest
18. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
What is a health claim?
Food and beverage retail management systems include
Hospitality Industry
Market Segmentation
19. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
PMS
Skills needed by a manager
Consumerism
Psychographics
20. 1. Increase sales 2. Reduce costs
Calculate Check Average
Tourism industry
Who is guest of on-site foodservice
Two best ways to increase profit
21. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Identify/Explain 3 types of service
SMERF
Job Benefit Mix
Downstairs guest interest
22. Visit family and friends
Global distribution systems
Number 1 reason for travel
New-to-world Products
Identify/Explain 3 types of service
23. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Travel Multiplier
Concierge duties
Franchise
Covers
24. More you buy the cheaper it is - Purchasing economies
Who is guest of on-site foodservice
Economy of scale
Skills need by entry level position
Two ways to increase sales
25. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Key source of hotel revenue
Secondary Destination
Travel Multiplier
Hospitality Industry
26. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Who is client of on-site foodservice
Home Meal Replacement
Calculate Occupancy Rate
Tourism industry
27. 48% - 50%
% of food dollar spent away from home
Tangible
Calculate Check Average
Franchise
28. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Trend in length of trips taken
Two best ways to increase profit
Identify/Explain 3 types of service
Eating Market
29. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Intangible
Demographics
Franchise
Calculate Occupancy Rate
30. Prosumption; Customer involvement with the production of service.
City Ledger
Inseparability
Franchise
Job Benefit Mix
31. The institution (bank - university - etc.) along with its managers and policy makers
New Product
Who is client of on-site foodservice
Primary Destination
Check Average
32. Total dollar sales / Number of guests served during the period
Eatertainment
Moment of Truth
Job Benefit Mix
Calculate Check Average
33. Most are 1-2 nights in duration - combining business and pleasure
Trend in length of trips taken
Key source of hotel revenue
Back of House Primary Responsibility
Knowledge Worker
34. Provide electronic connections between hotels and other travel-related companies
Service
Job Benefit Mix
Global distribution systems
Demographics
35. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
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36. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
SMERF
Eatertainment
Check Average
Upstairs guest interest
37. Charges made by guests after checked out & charges by other persons not hotel guests
Who is guest of on-site foodservice
Number 1 reason for travel
City Ledger
Person Trip
38. Touring - have a wide market & draw travelers from great distances - Grand Canyon - Disney World - Las Vegas
QSR
SMERF
Primary Destination
Hospitality
39. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
QSR
Hospitality Industry
Economy of scale
Consumerism
40. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
How is success measured in on-site foodservice operations
New-to-world Products
Property management systems
Knowledge Worker
41. The attributes (of service) that the customer cannot grasp with any of the five senses.
Dietary Schizophrenia
Skills need by entry level position
Downstairs guest interest
Intangible
42. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Two types of franchises
Primary Destination
How is success measured in on-site foodservice operations
Calculate RevPAR
43. The study of objectively measurable characteristics of our population - such as age and income
Tourism industry
Upstairs guest interest
Hospitality Industry
Demographics
44. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
House Ledger
Primary Destination
% of food dollar spent away from home
Secondary Destination
45. Participation rate
Concierge duties
Calculate Check Average
How is success measured in on-site foodservice operations
Tangible
46. Made up of both money and knowledge to be gained from any job
Calculate Check Average
How is success measured in on-site foodservice operations
Job Benefit Mix
Franchise
47. The individual diner - patient - student - or resident.
Eating Market
Who is guest of on-site foodservice
Job Benefit Mix
Eatertainment
48. One person taking a trip 100 miles or more from home
Consumerism
Person Trip
Central reservation systems
4 P's of the Marketing Mix
49. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Dietary Schizophrenia
Economy of scale
Calculate RevPAR
% of food dollar spent away from home
50. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
Property management systems
SMERF
PMS
Global distribution systems