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Test your basic knowledge |
Principles Of Hospitality
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Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The institution (bank - university - etc.) along with its managers and policy makers
Who is client of on-site foodservice
Upstairs guest interest
Two best ways to increase profit
Tangible
2. The product (service) can be touched or felt
Psychographics
Eating Market
Tangible
New Product
3. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Consumerism
Hospitality Industry
Franchisee
New-to-world Products
4. Business format franchising
Most common franchise in restaurant
Inseparability
Trend in length of trips taken
How is success measured in on-site foodservice operations
5. The collection of productive businesses and government organizations that serve the traveler away from home.
Tourism industry
Knowledge Worker
Service
Who is client of on-site foodservice
6. Serving our biological needs
Who is guest of on-site foodservice
Eating Market
Demographics
How is success measured in on-site foodservice operations
7. Visit family and friends
Psychographics
Travel Multiplier
Number 1 reason for travel
Identify/Explain 3 types of service
8. The study of objectively measurable characteristics of our population - such as age and income
Demographics
Suggestive selling
City Ledger
Who is guest of on-site foodservice
9. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Demographics
PMS
Intangible
Concierge duties
10. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Secondary Destination
SMERF
Suggestive selling
Dietary Schizophrenia
11. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Secondary Destination
Two best ways to increase profit
City Ledger
Skills need by entry level position
12. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Market Segmentation
Central reservation systems
Service
Inseparability
13. People's different patterns of activities - interests and opinions.
PMS
Psychographics
Eatertainment
Eating Market
14. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Franchisee
Tangible
New-to-world Products
Customer relationship management systems
15. Total dollar sales / Number of guests served during the period
Economy of scale
Calculate Check Average
Primary Destination
Service
16. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
Food and beverage retail management systems include
Secondary Destination
Psychographics
Two ways to increase sales
17. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
QSR
Identify/Explain 3 types of service
Dietary Schizophrenia
Demographics
18. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
19. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
New Product
Covers
Calculate RevPAR
New-to-world Products
20. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
New-to-world Products
QSR
Back of House Primary Responsibility
Covers
21. Participation rate
Hospitality Industry
Skills needed by a manager
Calculate Occupancy Rate
How is success measured in on-site foodservice operations
22. The attributes (of service) that the customer cannot grasp with any of the five senses.
Food and beverage retail management systems include
QSR
Trend in length of trips taken
Intangible
23. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Home Meal Replacement
Two ways to increase sales
Secondary Destination
Central reservation systems
24. The quality of the food the guest is served - food safety - sanitation - food cost control
Back of House Primary Responsibility
Energy management systems
Trend in length of trips taken
Suggestive selling
25. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Dining Market
Psychographics
New-to-world Products
Eatertainment
26. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Calculate Check Average
Concierge duties
Food and beverage retail management systems include
Customer relationship management systems
27. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
New Product
Calculate Average Room Rate
PMS
Central reservation systems
28. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Consumerism
Check Average
Calculate RevPAR
Dietary Schizophrenia
29. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Eatertainment
Back of House Primary Responsibility
Check Average
Who is guest of on-site foodservice
30. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Market Segmentation
Travel Multiplier
Skills needed by a manager
Two best ways to increase profit
31. 4 pounds per person per day
How much waste does the average American generate in one day
Calculate Average Room Rate
Calculate Check Average
Person Trip
32. Guest satisfaction - personal service - accounting for sales
Calculate Average Room Rate
Most common franchise in restaurant
Front of House Primary Responsibility
Tangible
33. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Skills need by entry level position
Concierge duties
New Product
4 P's of the Marketing Mix
34. Reduced - free - low - healthy - light - lean - symbols - heart - apple
What terms are typical nutritional claims?
Secondary Destination
Skills need by entry level position
Yield Management
35. Kept at front desk is made up of bills owed by guests in the house.
Back of House Primary Responsibility
Calculate RevPAR
Economy of scale
House Ledger
36. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Consumerism
Tourism industry
Franchisee
Market Segmentation
37. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Dining Market
Knowledge Worker
New-to-world Products
Yield Management
38. Guest room rental
Number 1 reason for travel
Key source of hotel revenue
Property management systems
4 P's of the Marketing Mix
39. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Two ways to increase sales
Person Trip
Home Meal Replacement
Property management systems
40. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Home Meal Replacement
Service
Franchise
Tourism industry
41. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Eatertainment
Customer relationship management systems
New-to-world Products
Downstairs guest interest
42. Charges made by guests after checked out & charges by other persons not hotel guests
Hospitality
City Ledger
Person Trip
Eatertainment
43. 1. Product or trade name franchising 2. Business format franchising
Person Trip
Customer relationship management systems
Skills needed by a manager
Two types of franchises
44. Number of guests
New Product
Covers
Front of House Primary Responsibility
Key source of hotel revenue
45. Provide electronic connections between hotels and other travel-related companies
Calculate Occupancy Rate
Person Trip
Number 1 reason for travel
Global distribution systems
46. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Upstairs guest interest
Property management systems
Intangible
City Ledger
47. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Market Segmentation
PMS
Skills need by entry level position
Home Meal Replacement
48. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Key source of hotel revenue
City Ledger
Travel Multiplier
Who is guest of on-site foodservice
49. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Service
Hospitality Industry
Identify/Explain 3 types of service
How much waste does the average American generate in one day
50. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Tourism industry
Moment of Truth
Who is guest of on-site foodservice
Identify/Explain 3 types of service