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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The quality of the food the guest is served - food safety - sanitation - food cost control
Back of House Primary Responsibility
Franchisee
Two ways to increase sales
Tourism industry
2. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Dietary Schizophrenia
Two best ways to increase profit
4 P's of the Marketing Mix
Upstairs guest interest
3. Charges made by guests after checked out & charges by other persons not hotel guests
Check Average
Economy of scale
Primary Destination
City Ledger
4. Total dollar sales / Number of guests served during the period
Calculate Check Average
Two best ways to increase profit
Hospitality
Home Meal Replacement
5. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
QSR
Central reservation systems
Check Average
Two ways to increase sales
6. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
What is a health claim?
Covers
Psychographics
SMERF
7. Serving our biological needs
Identify/Explain 3 types of service
Eating Market
Job Benefit Mix
Secondary Destination
8. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Secondary Destination
Covers
Number 1 reason for travel
Franchise
9. Number of guests
Number 1 reason for travel
Global distribution systems
PMS
Covers
10. 1. Product or trade name franchising 2. Business format franchising
Two types of franchises
Dietary Schizophrenia
Downstairs guest interest
Psychographics
11. Reduced - free - low - healthy - light - lean - symbols - heart - apple
What terms are typical nutritional claims?
PMS
Who is guest of on-site foodservice
Calculate Occupancy Rate
12. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
Consumerism
PMS
Tourism industry
Trend in length of trips taken
13. Visit family and friends
Two best ways to increase profit
Upstairs guest interest
Calculate Average Room Rate
Number 1 reason for travel
14. Most are 1-2 nights in duration - combining business and pleasure
% of food dollar spent away from home
City Ledger
Calculate RevPAR
Trend in length of trips taken
15. More you buy the cheaper it is - Purchasing economies
Economy of scale
Most common franchise in restaurant
4 P's of the Marketing Mix
PMS
16. People's different patterns of activities - interests and opinions.
4 P's of the Marketing Mix
Psychographics
Front of House Primary Responsibility
Skills needed by a manager
17. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Global distribution systems
Travel Multiplier
City Ledger
Franchisee
18. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Front of House Primary Responsibility
Upstairs guest interest
Concierge duties
Check Average
19. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Upstairs guest interest
Most common franchise in restaurant
SMERF
New Product
20. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Economy of scale
How is success measured in on-site foodservice operations
Central reservation systems
New-to-world Products
21. Touring - have a wide market & draw travelers from great distances - Grand Canyon - Disney World - Las Vegas
Suggestive selling
Job Benefit Mix
Demographics
Primary Destination
22. Technological methods of efficient property maintenance and management
Two ways to increase sales
Energy management systems
Front of House Primary Responsibility
Back of House Primary Responsibility
23. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Hospitality
Yield Management
Hospitality Industry
Trend in length of trips taken
24. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Most common franchise in restaurant
SMERF
Consumerism
Identify/Explain 3 types of service
25. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
26. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Skills needed by a manager
Two ways to increase sales
New Product
Dining Market
27. The product (service) can be touched or felt
% of food dollar spent away from home
City Ledger
What terms are typical nutritional claims?
Tangible
28. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Two ways to increase sales
Tangible
Consumerism
Two best ways to increase profit
29. Guest room rental
Energy management systems
Key source of hotel revenue
Two ways to increase sales
Inseparability
30. The study of objectively measurable characteristics of our population - such as age and income
Knowledge Worker
Calculate RevPAR
Demographics
Global distribution systems
31. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
SMERF
QSR
What is a health claim?
Energy management systems
32. 48% - 50%
What is a health claim?
% of food dollar spent away from home
Person Trip
Franchise
33. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
Global distribution systems
What is a health claim?
Calculate Check Average
34. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Number 1 reason for travel
What is a health claim?
4 P's of the Marketing Mix
Dietary Schizophrenia
35. The individual diner - patient - student - or resident.
Moment of Truth
Hospitality
Home Meal Replacement
Who is guest of on-site foodservice
36. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Calculate RevPAR
Number 1 reason for travel
Tangible
Customer relationship management systems
37. Provide electronic connections between hotels and other travel-related companies
Who is client of on-site foodservice
Service
Global distribution systems
4 P's of the Marketing Mix
38. Kept at front desk is made up of bills owed by guests in the house.
House Ledger
Identify/Explain 3 types of service
Downstairs guest interest
City Ledger
39. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Job Benefit Mix
Franchisee
Market Segmentation
Calculate RevPAR
40. One person taking a trip 100 miles or more from home
Hospitality Industry
Tangible
Person Trip
Concierge duties
41. Rooms revenue / Available rooms or paid occupancy percentage * ADR $18000 / 500 = $36 RevPAR
Tourism industry
% of food dollar spent away from home
New Product
Calculate RevPAR
42. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Suggestive selling
Economy of scale
Customer relationship management systems
Service
43. The collection of productive businesses and government organizations that serve the traveler away from home.
Travel Multiplier
Economy of scale
Tourism industry
Hospitality Industry
44. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Who is guest of on-site foodservice
Psychographics
Calculate Check Average
Calculate Occupancy Rate
45. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Skills need by entry level position
Suggestive selling
New-to-world Products
Eatertainment
46. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Franchisee
SMERF
QSR
New-to-world Products
47. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
What is a health claim?
Service
Who is guest of on-site foodservice
Central reservation systems
48. 4 pounds per person per day
Key source of hotel revenue
Food and beverage retail management systems include
Tourism industry
How much waste does the average American generate in one day
49. Made up of both money and knowledge to be gained from any job
Number 1 reason for travel
Job Benefit Mix
Downstairs guest interest
Upstairs guest interest
50. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Person Trip
Suggestive selling
Knowledge Worker
Central reservation systems