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Test your basic knowledge |
Principles Of Hospitality
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Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Franchisee
Energy management systems
Who is guest of on-site foodservice
Key source of hotel revenue
2. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
Two ways to increase sales
Intangible
Food and beverage retail management systems include
What is a health claim?
3. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Energy management systems
Customer relationship management systems
Global distribution systems
Upstairs guest interest
4. Touring - have a wide market & draw travelers from great distances - Grand Canyon - Disney World - Las Vegas
Primary Destination
Skills needed by a manager
House Ledger
Hospitality
5. The institution (bank - university - etc.) along with its managers and policy makers
Who is client of on-site foodservice
Dining Market
Tourism industry
Eatertainment
6. Participation rate
How is success measured in on-site foodservice operations
Who is guest of on-site foodservice
4 P's of the Marketing Mix
Two best ways to increase profit
7. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
8. The product (service) can be touched or felt
Eating Market
Yield Management
Tangible
Most common franchise in restaurant
9. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
New-to-world Products
Calculate Check Average
Eatertainment
QSR
10. Technological methods of efficient property maintenance and management
Home Meal Replacement
Downstairs guest interest
Energy management systems
Moment of Truth
11. One person taking a trip 100 miles or more from home
Eatertainment
Tourism industry
Dining Market
Person Trip
12. Provide electronic connections between hotels and other travel-related companies
Property management systems
Global distribution systems
Central reservation systems
QSR
13. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Hospitality
Dining Market
Tourism industry
Travel Multiplier
14. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
PMS
Two ways to increase sales
Identify/Explain 3 types of service
Calculate Check Average
15. Guest satisfaction - personal service - accounting for sales
Who is client of on-site foodservice
Calculate Average Room Rate
4 P's of the Marketing Mix
Front of House Primary Responsibility
16. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Eating Market
Franchise
Calculate Check Average
Concierge duties
17. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Hospitality Industry
New Product
Dining Market
Who is client of on-site foodservice
18. The individual diner - patient - student - or resident.
Skills need by entry level position
Dietary Schizophrenia
Who is guest of on-site foodservice
Calculate RevPAR
19. The study of objectively measurable characteristics of our population - such as age and income
Identify/Explain 3 types of service
Global distribution systems
Demographics
Intangible
20. People's different patterns of activities - interests and opinions.
Psychographics
Eating Market
Most common franchise in restaurant
Food and beverage retail management systems include
21. The person who applies to productive work ideas - concepts - and information
New-to-world Products
Trend in length of trips taken
Knowledge Worker
Dining Market
22. 1. Increase sales 2. Reduce costs
Two best ways to increase profit
Identify/Explain 3 types of service
Number 1 reason for travel
Who is guest of on-site foodservice
23. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Back of House Primary Responsibility
Central reservation systems
Travel Multiplier
Dietary Schizophrenia
24. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Skills need by entry level position
Back of House Primary Responsibility
Tourism industry
Food and beverage retail management systems include
25. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Skills need by entry level position
Downstairs guest interest
Hospitality
Central reservation systems
26. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Energy management systems
SMERF
Franchisee
Home Meal Replacement
27. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Who is client of on-site foodservice
Service
Key source of hotel revenue
Property management systems
28. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Franchisee
Market Segmentation
Psychographics
Person Trip
29. Charges made by guests after checked out & charges by other persons not hotel guests
Two best ways to increase profit
New-to-world Products
Demographics
City Ledger
30. Number of guests
Covers
Job Benefit Mix
Franchisee
Intangible
31. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
New-to-world Products
Dining Market
How much waste does the average American generate in one day
Covers
32. The attributes (of service) that the customer cannot grasp with any of the five senses.
Front of House Primary Responsibility
Intangible
SMERF
Travel Multiplier
33. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
PMS
Intangible
Energy management systems
Check Average
34. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
Suggestive selling
Calculate Occupancy Rate
Eating Market
QSR
35. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Upstairs guest interest
What terms are typical nutritional claims?
New-to-world Products
Service
36. Visit family and friends
Number 1 reason for travel
Global distribution systems
QSR
Eating Market
37. 1. Product or trade name franchising 2. Business format franchising
Inseparability
Check Average
Dietary Schizophrenia
Two types of franchises
38. Business format franchising
Two types of franchises
Travel Multiplier
Dietary Schizophrenia
Most common franchise in restaurant
39. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Market Segmentation
Calculate Occupancy Rate
Calculate Check Average
Dietary Schizophrenia
40. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Psychographics
Secondary Destination
Person Trip
Yield Management
41. The collection of productive businesses and government organizations that serve the traveler away from home.
Tourism industry
Home Meal Replacement
Economy of scale
Yield Management
42. Made up of both money and knowledge to be gained from any job
New-to-world Products
Eatertainment
Job Benefit Mix
City Ledger
43. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Consumerism
Key source of hotel revenue
Skills needed by a manager
Two types of franchises
44. Kept at front desk is made up of bills owed by guests in the house.
QSR
Calculate Average Room Rate
Central reservation systems
House Ledger
45. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Dietary Schizophrenia
How is success measured in on-site foodservice operations
4 P's of the Marketing Mix
SMERF
46. Guest room rental
Skills needed by a manager
Skills need by entry level position
Key source of hotel revenue
Who is client of on-site foodservice
47. Reduced - free - low - healthy - light - lean - symbols - heart - apple
Job Benefit Mix
Covers
Eating Market
What terms are typical nutritional claims?
48. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Two types of franchises
Downstairs guest interest
Primary Destination
Knowledge Worker
49. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
Eating Market
Calculate Average Room Rate
Job Benefit Mix
Tangible
50. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Back of House Primary Responsibility
Moment of Truth
Customer relationship management systems
Yield Management