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Test your basic knowledge |
Principles Of Hospitality
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Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Consumerism
Who is client of on-site foodservice
Central reservation systems
Identify/Explain 3 types of service
2. Serving our social needs
Customer relationship management systems
Dining Market
What is a health claim?
QSR
3. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Psychographics
Energy management systems
Franchisee
Hospitality
4. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Psychographics
Check Average
Customer relationship management systems
Calculate Average Room Rate
5. Visit family and friends
Number 1 reason for travel
Hospitality Industry
How much waste does the average American generate in one day
Yield Management
6. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Hospitality Industry
Most common franchise in restaurant
Skills needed by a manager
Calculate Occupancy Rate
7. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Consumerism
Tangible
Secondary Destination
Calculate Average Room Rate
8. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Front of House Primary Responsibility
Market Segmentation
What terms are typical nutritional claims?
Upstairs guest interest
9. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Dietary Schizophrenia
Central reservation systems
New Product
Economy of scale
10. Reduced - free - low - healthy - light - lean - symbols - heart - apple
Suggestive selling
City Ledger
What is a health claim?
What terms are typical nutritional claims?
11. 48% - 50%
% of food dollar spent away from home
Covers
House Ledger
Skills need by entry level position
12. The person who applies to productive work ideas - concepts - and information
Concierge duties
Knowledge Worker
Job Benefit Mix
Key source of hotel revenue
13. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
SMERF
New Product
Travel Multiplier
Two ways to increase sales
14. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
Eatertainment
PMS
Covers
QSR
15. The institution (bank - university - etc.) along with its managers and policy makers
Dietary Schizophrenia
Moment of Truth
Who is client of on-site foodservice
Back of House Primary Responsibility
16. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Tourism industry
Property management systems
Intangible
Franchise
17. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
QSR
Two best ways to increase profit
Who is client of on-site foodservice
Hospitality
18. 4 pounds per person per day
Home Meal Replacement
Number 1 reason for travel
Inseparability
How much waste does the average American generate in one day
19. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Food and beverage retail management systems include
Consumerism
Secondary Destination
Dining Market
20. Total dollar sales / Number of guests served during the period
New Product
Travel Multiplier
Primary Destination
Calculate Check Average
21. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Eatertainment
4 P's of the Marketing Mix
Primary Destination
Concierge duties
22. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Who is guest of on-site foodservice
Central reservation systems
Moment of Truth
City Ledger
23. The individual diner - patient - student - or resident.
Who is guest of on-site foodservice
Suggestive selling
Property management systems
SMERF
24. The study of objectively measurable characteristics of our population - such as age and income
Hospitality Industry
Secondary Destination
Eating Market
Demographics
25. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Calculate Occupancy Rate
Knowledge Worker
Two ways to increase sales
Customer relationship management systems
26. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
SMERF
Upstairs guest interest
Tourism industry
Hospitality
27. Allow customers to call a central - toll-free number and make a reservation with any property in the system
New-to-world Products
Identify/Explain 3 types of service
Central reservation systems
Calculate Average Room Rate
28. Serving our biological needs
Eating Market
Two types of franchises
Energy management systems
What is a health claim?
29. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Property management systems
QSR
Who is guest of on-site foodservice
Person Trip
30. Guest room rental
Calculate Check Average
Most common franchise in restaurant
Intangible
Key source of hotel revenue
31. Made up of both money and knowledge to be gained from any job
Customer relationship management systems
Job Benefit Mix
What terms are typical nutritional claims?
Suggestive selling
32. Kept at front desk is made up of bills owed by guests in the house.
Key source of hotel revenue
Service
Customer relationship management systems
House Ledger
33. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
Psychographics
Eatertainment
Service
Dietary Schizophrenia
34. Participation rate
Concierge duties
How is success measured in on-site foodservice operations
Covers
SMERF
35. The attributes (of service) that the customer cannot grasp with any of the five senses.
Inseparability
Intangible
Property management systems
4 P's of the Marketing Mix
36. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Service
Franchisee
Skills need by entry level position
Calculate RevPAR
37. Technological methods of efficient property maintenance and management
Franchise
Dietary Schizophrenia
Energy management systems
Who is guest of on-site foodservice
38. More you buy the cheaper it is - Purchasing economies
Economy of scale
Key source of hotel revenue
Front of House Primary Responsibility
Two ways to increase sales
39. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Service
Customer relationship management systems
Calculate Occupancy Rate
Skills need by entry level position
40. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
Calculate Check Average
Psychographics
Food and beverage retail management systems include
Calculate Average Room Rate
41. 1. Increase sales 2. Reduce costs
Hospitality Industry
Food and beverage retail management systems include
Economy of scale
Two best ways to increase profit
42. The quality of the food the guest is served - food safety - sanitation - food cost control
Back of House Primary Responsibility
Demographics
Primary Destination
Dining Market
43. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
Travel Multiplier
Franchisee
Global distribution systems
44. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
Two best ways to increase profit
4 P's of the Marketing Mix
What is a health claim?
Tourism industry
45. Business format franchising
% of food dollar spent away from home
How is success measured in on-site foodservice operations
Most common franchise in restaurant
Hospitality
46. Prosumption; Customer involvement with the production of service.
Inseparability
New-to-world Products
% of food dollar spent away from home
4 P's of the Marketing Mix
47. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
48. Number of guests
Energy management systems
Psychographics
Covers
4 P's of the Marketing Mix
49. Guest satisfaction - personal service - accounting for sales
PMS
4 P's of the Marketing Mix
Most common franchise in restaurant
Front of House Primary Responsibility
50. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Travel Multiplier
Customer relationship management systems
Home Meal Replacement
Hospitality