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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
PMS
Tourism industry
Customer relationship management systems
Suggestive selling
2. Kept at front desk is made up of bills owed by guests in the house.
Yield Management
House Ledger
Secondary Destination
What is a health claim?
3. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Demographics
Travel Multiplier
Inseparability
New Product
4. Charges made by guests after checked out & charges by other persons not hotel guests
Psychographics
City Ledger
Calculate RevPAR
Two best ways to increase profit
5. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Most common franchise in restaurant
Check Average
House Ledger
SMERF
6. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
Two types of franchises
Hospitality
Check Average
7. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Calculate RevPAR
Skills needed by a manager
Franchise
Calculate Check Average
8. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Eating Market
Service
Primary Destination
Secondary Destination
9. The quality of the food the guest is served - food safety - sanitation - food cost control
Consumerism
Person Trip
Home Meal Replacement
Back of House Primary Responsibility
10. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Key source of hotel revenue
Demographics
Consumerism
Inseparability
11. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Tangible
How is success measured in on-site foodservice operations
Property management systems
Who is client of on-site foodservice
12. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
Central reservation systems
Back of House Primary Responsibility
Franchisee
Economy of scale
13. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
What is a health claim?
Back of House Primary Responsibility
Property management systems
4 P's of the Marketing Mix
14. Technological methods of efficient property maintenance and management
Energy management systems
Calculate Check Average
Back of House Primary Responsibility
Dining Market
15. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Calculate Average Room Rate
Concierge duties
Identify/Explain 3 types of service
What is a health claim?
16. More you buy the cheaper it is - Purchasing economies
Inseparability
Demographics
Economy of scale
What terms are typical nutritional claims?
17. The individual diner - patient - student - or resident.
Eating Market
Who is guest of on-site foodservice
Customer relationship management systems
Global distribution systems
18. Serving our social needs
New Product
Dining Market
Home Meal Replacement
Moment of Truth
19. 4 pounds per person per day
House Ledger
How much waste does the average American generate in one day
Knowledge Worker
Market Segmentation
20. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Concierge duties
New-to-world Products
Property management systems
Primary Destination
21. The institution (bank - university - etc.) along with its managers and policy makers
Skills needed by a manager
Suggestive selling
Who is client of on-site foodservice
% of food dollar spent away from home
22. Number of guests
Calculate Average Room Rate
Dining Market
Covers
Property management systems
23. The attributes (of service) that the customer cannot grasp with any of the five senses.
Dining Market
Calculate RevPAR
Skills need by entry level position
Intangible
24. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Franchise
Intangible
Calculate Average Room Rate
Global distribution systems
25. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Back of House Primary Responsibility
Two ways to increase sales
Knowledge Worker
Suggestive selling
26. Guest satisfaction - personal service - accounting for sales
Franchise
Calculate Average Room Rate
Two best ways to increase profit
Front of House Primary Responsibility
27. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
28. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Franchise
Calculate Occupancy Rate
Calculate RevPAR
Eatertainment
29. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
% of food dollar spent away from home
Psychographics
Eatertainment
Dietary Schizophrenia
30. 48% - 50%
Job Benefit Mix
% of food dollar spent away from home
House Ledger
Tangible
31. The product (service) can be touched or felt
Trend in length of trips taken
Person Trip
Tangible
Moment of Truth
32. Business format franchising
Most common franchise in restaurant
QSR
Intangible
Market Segmentation
33. Prosumption; Customer involvement with the production of service.
Economy of scale
Number 1 reason for travel
Market Segmentation
Inseparability
34. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Downstairs guest interest
Dining Market
What terms are typical nutritional claims?
Moment of Truth
35. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Secondary Destination
Franchisee
Who is guest of on-site foodservice
Service
36. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
Secondary Destination
Key source of hotel revenue
PMS
Covers
37. The study of objectively measurable characteristics of our population - such as age and income
Service
QSR
Two best ways to increase profit
Demographics
38. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
New-to-world Products
Hospitality
Demographics
Upstairs guest interest
39. Total dollar sales / Number of guests served during the period
City Ledger
Calculate Check Average
Hospitality
Travel Multiplier
40. Average dollar amount of check - average sale per guest
Global distribution systems
Skills need by entry level position
Key source of hotel revenue
Check Average
41. Provide electronic connections between hotels and other travel-related companies
Key source of hotel revenue
Downstairs guest interest
Global distribution systems
Upstairs guest interest
42. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Global distribution systems
Intangible
Calculate Occupancy Rate
Property management systems
43. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
4 P's of the Marketing Mix
Calculate Average Room Rate
Economy of scale
Skills need by entry level position
44. 1. Increase sales 2. Reduce costs
What terms are typical nutritional claims?
Consumerism
Two best ways to increase profit
Two ways to increase sales
45. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Central reservation systems
Dining Market
Hospitality
Two ways to increase sales
46. Visit family and friends
Number 1 reason for travel
Psychographics
Concierge duties
Primary Destination
47. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Job Benefit Mix
Skills needed by a manager
Calculate Occupancy Rate
New-to-world Products
48. 1. Product or trade name franchising 2. Business format franchising
Calculate Average Room Rate
Franchise
QSR
Two types of franchises
49. The person who applies to productive work ideas - concepts - and information
Secondary Destination
Knowledge Worker
Key source of hotel revenue
Global distribution systems
50. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Hospitality Industry
Psychographics
City Ledger
Calculate RevPAR