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Test your basic knowledge |
Principles Of Hospitality
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Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
2. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Secondary Destination
Hospitality
What is a health claim?
Skills needed by a manager
3. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Economy of scale
Check Average
Franchise
Home Meal Replacement
4. Provide electronic connections between hotels and other travel-related companies
Job Benefit Mix
Global distribution systems
Psychographics
New-to-world Products
5. Guest room rental
Covers
Property management systems
Key source of hotel revenue
Two types of franchises
6. The institution (bank - university - etc.) along with its managers and policy makers
Tangible
Travel Multiplier
Consumerism
Who is client of on-site foodservice
7. Consumers are concerned about their health & about pleasing themselves. Sometimes they act on their concerns & sometimes on their need for pleasure. Sometimes they watch what they eat at home - but are less careful when dining out.
% of food dollar spent away from home
Tangible
Energy management systems
Dietary Schizophrenia
8. Serving our social needs
Yield Management
4 P's of the Marketing Mix
Dining Market
Franchise
9. Most are 1-2 nights in duration - combining business and pleasure
Who is client of on-site foodservice
Franchisee
Franchise
Trend in length of trips taken
10. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
Two ways to increase sales
Home Meal Replacement
% of food dollar spent away from home
SMERF
11. Measure the effect of initial spending together with the chain of expenditures that result. For example - a dollar spent in a hotel - some portion of it goes to employees - suppliers - and owners who in turn re-spend it.
Travel Multiplier
Identify/Explain 3 types of service
Dietary Schizophrenia
Customer relationship management systems
12. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Suggestive selling
Front of House Primary Responsibility
Two best ways to increase profit
PMS
13. Reduced - free - low - healthy - light - lean - symbols - heart - apple
Concierge duties
Hospitality Industry
What terms are typical nutritional claims?
New Product
14. Theme restaurants in which the diner's experience is centered in the entertainment provided by the restaurant's stage-set-like decor - Hard Rock Cafe - Dave & Buster's. Combine food with various kinds of entertainment - relatively new on scene.
Back of House Primary Responsibility
Dietary Schizophrenia
City Ledger
Eatertainment
15. Business format franchising
Most common franchise in restaurant
Dietary Schizophrenia
New Product
Psychographics
16. Prosumption; Customer involvement with the production of service.
Inseparability
% of food dollar spent away from home
Franchise
Skills need by entry level position
17. Kept at front desk is made up of bills owed by guests in the house.
Energy management systems
House Ledger
Travel Multiplier
Job Benefit Mix
18. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Covers
Consumerism
Person Trip
Identify/Explain 3 types of service
19. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Yield Management
Two types of franchises
Inseparability
Economy of scale
20. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
4 P's of the Marketing Mix
New-to-world Products
Skills needed by a manager
Customer relationship management systems
21. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Inseparability
Covers
Market Segmentation
Property management systems
22. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Tangible
Concierge duties
Food and beverage retail management systems include
QSR
23. Owner of a franchise & possibly land - building - furniture & fixtures or a lease on them. Responsible for hiring employees - supervising daily operations & generally representing themselves in the community as independent businesspeople.
PMS
Franchisee
Dietary Schizophrenia
Primary Destination
24. The product (service) can be touched or felt
Tangible
Hospitality
Home Meal Replacement
House Ledger
25. Number of guests
Calculate Check Average
Skills need by entry level position
Covers
Service
26. The person who applies to productive work ideas - concepts - and information
New-to-world Products
PMS
Knowledge Worker
Calculate Occupancy Rate
27. More you buy the cheaper it is - Purchasing economies
Yield Management
Job Benefit Mix
Economy of scale
House Ledger
28. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
Moment of Truth
Psychographics
Calculate Average Room Rate
Concierge duties
29. Serving our biological needs
New-to-world Products
PMS
Knowledge Worker
Eating Market
30. All actions & reactions that customers perceive they have purchased. Is performed for the guest by people or by systems such as remote check in/out. Performance of the organization and its staff.
Service
Key source of hotel revenue
Job Benefit Mix
Primary Destination
31. Rooms Sold / Total Rooms Available 300 / 500 = 60%
Calculate Occupancy Rate
Secondary Destination
Calculate RevPAR
Yield Management
32. Touring - have a wide market & draw travelers from great distances - Grand Canyon - Disney World - Las Vegas
Home Meal Replacement
Primary Destination
Energy management systems
Upstairs guest interest
33. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
Primary Destination
Moment of Truth
Tourism industry
Upstairs guest interest
34. Educating consumers & acting as advocates - influence social change in an effort to protect rights of consumer. A modern movement for the protection of the consumer against useless - inferior - or dangerous products - misleading advertising - unfair
Calculate Average Room Rate
Covers
Travel Multiplier
Consumerism
35. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Market Segmentation
New Product
Franchise
Travel Multiplier
36. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
House Ledger
What is a health claim?
Home Meal Replacement
Hospitality
37. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Psychographics
Consumerism
Home Meal Replacement
Yield Management
38. Want the traditional lobby floor attractions of a full-service hotel: dining rooms - cocktail lounges - meeting & banquet rooms - etc. Are willing to pay for extras either because are necessary or they can afford them
Eating Market
Downstairs guest interest
Suggestive selling
House Ledger
39. 48% - 50%
Consumerism
Psychographics
% of food dollar spent away from home
New-to-world Products
40. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
Who is client of on-site foodservice
Concierge duties
QSR
Upstairs guest interest
41. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Franchisee
Hospitality
Inseparability
Number 1 reason for travel
42. The quality of the food the guest is served - food safety - sanitation - food cost control
Psychographics
Back of House Primary Responsibility
How is success measured in on-site foodservice operations
Dietary Schizophrenia
43. The study of objectively measurable characteristics of our population - such as age and income
Secondary Destination
Calculate Check Average
Demographics
What is a health claim?
44. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
PMS
Franchise
Key source of hotel revenue
Upstairs guest interest
45. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
Food and beverage retail management systems include
Yield Management
Home Meal Replacement
Knowledge Worker
46. May not require any skills - dishwasher - busser - etc. - but knowledge can be learned from these jobs.
Skills need by entry level position
Moment of Truth
Property management systems
Suggestive selling
47. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Hospitality Industry
Central reservation systems
Global distribution systems
QSR
48. One person taking a trip 100 miles or more from home
Eating Market
Downstairs guest interest
Property management systems
Person Trip
49. Allow customers to call a central - toll-free number and make a reservation with any property in the system
Moment of Truth
Most common franchise in restaurant
City Ledger
Central reservation systems
50. Guest satisfaction - personal service - accounting for sales
Calculate RevPAR
Dining Market
Inseparability
Front of House Primary Responsibility