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Test your basic knowledge |
Principles Of Hospitality
Start Test
Study First
Subject
:
hospitality
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Most are 1-2 nights in duration - combining business and pleasure
Intangible
Trend in length of trips taken
% of food dollar spent away from home
Key source of hotel revenue
2. Are guests encounters; Any time a staff member has the opportunity to make the guest happy; Every hospitality organization has thousands of these every day; Service provider and customer must work together in order for the service to be successful; T
Moment of Truth
4 P's of the Marketing Mix
Franchisee
Property management systems
3. Stopover - draw people from nearby areas or induce people to stop on the way by - Sports centers - zoos & aquariums - museums
Identify/Explain 3 types of service
Intangible
Secondary Destination
Suggestive selling
4. Touring - have a wide market & draw travelers from great distances - Grand Canyon - Disney World - Las Vegas
Dietary Schizophrenia
Primary Destination
House Ledger
Hospitality Industry
5. The collection of productive businesses and government organizations that serve the traveler away from home.
Trend in length of trips taken
How is success measured in on-site foodservice operations
Tourism industry
Inseparability
6. Not a restaurant - a delivery method features American comfort foods - chicken - turkey & ham prepared like consumer would make at home - home style cooking. Pizza - Boston Market
Concierge duties
Inseparability
Home Meal Replacement
Customer relationship management systems
7. Visit family and friends
Moment of Truth
Number 1 reason for travel
Upstairs guest interest
Person Trip
8. The person who applies to productive work ideas - concepts - and information
Skills needed by a manager
New Product
Dining Market
Knowledge Worker
9. Identifies groups of customers and prospects who share sufficient characteristics in common that a product and service can be designed and brought to market for their needs.
Market Segmentation
Concierge duties
What is a health claim?
% of food dollar spent away from home
10. The institution (bank - university - etc.) along with its managers and policy makers
What is a health claim?
Who is client of on-site foodservice
Calculate Average Room Rate
Yield Management
11. Kept at front desk is made up of bills owed by guests in the house.
Dietary Schizophrenia
Skills needed by a manager
House Ledger
New Product
12. A product new to that establishment's menu. Wendy's adding baked potato as an entree.
Calculate Check Average
New Product
House Ledger
Who is client of on-site foodservice
13. Total dollar sales / Number of guests served during the period
Franchisee
Travel Multiplier
Calculate Check Average
Suggestive selling
14. The study of objectively measurable characteristics of our population - such as age and income
Demographics
Food and beverage retail management systems include
Psychographics
Identify/Explain 3 types of service
15. Property Management System - Computer programs that provide more efficiently the information needed to personnel who need to know. Integrates all systems - reservations - front desk - housekeeping - food & beverage - & accounting
Front of House Primary Responsibility
Tangible
Identify/Explain 3 types of service
PMS
16. Participation rate
Calculate Occupancy Rate
How is success measured in on-site foodservice operations
Travel Multiplier
Number 1 reason for travel
17. Dollar sales / Number of rooms sold $18000 / 300 = $60 ADR
Hospitality
Calculate Average Room Rate
Two ways to increase sales
Central reservation systems
18. 48% - 50%
Who is guest of on-site foodservice
PMS
% of food dollar spent away from home
Central reservation systems
19. Number of guests
Secondary Destination
Calculate RevPAR
Covers
Most common franchise in restaurant
20. Serving our biological needs
Dining Market
Eating Market
New-to-world Products
How much waste does the average American generate in one day
21. Allow customers to call a central - toll-free number and make a reservation with any property in the system
% of food dollar spent away from home
Central reservation systems
Moment of Truth
Demographics
22. Prosumption; Customer involvement with the production of service.
Calculate Average Room Rate
Inseparability
Food and beverage retail management systems include
Tourism industry
23. More you buy the cheaper it is - Purchasing economies
Economy of scale
SMERF
Central reservation systems
How is success measured in on-site foodservice operations
24. People's different patterns of activities - interests and opinions.
Psychographics
Calculate Occupancy Rate
Demographics
QSR
25. Product - The guest experience - the food plus the server Price - Value pricing - prices in line with customer expectations Place - Location - multiply the number of places in which their product can be offered Promotion - Advertising - conducted th
26. Server suggesting something for meal - e.g. 'X wine goes well with Y dish'
Person Trip
Suggestive selling
Two best ways to increase profit
Global distribution systems
27. Must keep in mind 3 objectives: 1 - making the guest welcome personally 2 - making things work fro the guests 3 - making sure that the operation will continue to provide service and meet budget
Knowledge Worker
Skills needed by a manager
New Product
Dining Market
28. Databases that identify guests' occupancy patterns - lengths of stay - demographic information - types of business - and individual customer profiles
Skills need by entry level position
Market Segmentation
Energy management systems
Customer relationship management systems
29. Business format franchising is the type of franchise in hospitality. Includes use of the product (& service) along with access to & use of - all other systems & standards associated with the business.
Psychographics
Downstairs guest interest
Franchise
Calculate RevPAR
30. Involves varying room rates according to the demand for rooms in any given time period. Based on combining a history of room demand with current forecast for demand. Get the best combination of occupancy & ADR. No need to sell rooms at a discount if
Person Trip
Yield Management
City Ledger
Inseparability
31. Ties the food or meal with health status or disease prevention - usually relates to & mentions a specific disease.
What is a health claim?
Who is guest of on-site foodservice
Most common franchise in restaurant
Yield Management
32. Computer programs used throughout a hotel to keep track of guest registration - reservations - guest folio management - room selections - accounting - supply inventory - and purchasing
Calculate Occupancy Rate
Economy of scale
Property management systems
Consumerism
33. The product (service) can be touched or felt
Intangible
Tangible
City Ledger
Central reservation systems
34. Sales - catering - purchasing - inventory - time - attendance - labor scheduling
Energy management systems
How is success measured in on-site foodservice operations
PMS
Food and beverage retail management systems include
35. Charges made by guests after checked out & charges by other persons not hotel guests
Market Segmentation
Downstairs guest interest
Number 1 reason for travel
City Ledger
36. Market segment for lodging business that originates from five primary sources: Social - Military - Educational - Religious & Fraternal
SMERF
Covers
Demographics
Trend in length of trips taken
37. Guest room rental
Knowledge Worker
Key source of hotel revenue
Secondary Destination
Suggestive selling
38. Serving our social needs
Consumerism
Covers
Dining Market
Inseparability
39. 1. Increase sales 2. Reduce costs
Tangible
Customer relationship management systems
Two best ways to increase profit
How is success measured in on-site foodservice operations
40. Provide guest service and information. Knows the right restaurant - best shows - and can get reservations or tickets
Franchisee
House Ledger
Market Segmentation
Concierge duties
41. 1. Electronic-mechanical - range from vending machines to such services as automated check in/out 2. Indirect personal - include telephone or email contacts such as hotel reservations - reservation desk at a restaurant - a room-service taker - housek
Identify/Explain 3 types of service
PMS
Property management systems
New Product
42. Made up of both money and knowledge to be gained from any job
Skills need by entry level position
Job Benefit Mix
Tourism industry
How is success measured in on-site foodservice operations
43. A product that has not been served before commercially - Egg McMuffin & Chicken McNuggets
Calculate Check Average
% of food dollar spent away from home
Calculate Average Room Rate
New-to-world Products
44. One person taking a trip 100 miles or more from home
Market Segmentation
City Ledger
Most common franchise in restaurant
Person Trip
45. Quick Service Restaurants - simplification & standardized purchasing - production & service - convenient - McDonald's
Intangible
QSR
Dining Market
Most common franchise in restaurant
46. Technological methods of efficient property maintenance and management
Consumerism
Skills need by entry level position
How is success measured in on-site foodservice operations
Energy management systems
47. Includes hotels & restaurants as well as many other types of institutions that offer shelter and/or food (& entertainment - etc.) to people away from home.
Who is client of on-site foodservice
Secondary Destination
Hospitality Industry
Inseparability
48. The reception & entertainment of guests - visitors - or strangers with liberality and goodwill. Institutions that offer shelter - food - or both to people away from home. Hotels - restaurants - casinos - attractions - etc.
Franchise
Travel Multiplier
Two ways to increase sales
Hospitality
49. 1. Increase customer base by advertising & promotions 2. Increase sales to current customers by menu redesign - bundling & suggestive selling.
Key source of hotel revenue
Dietary Schizophrenia
Two ways to increase sales
PMS
50. What you find upstairs in a hotel - guest rooms - give up extra services for a lower price
New Product
Downstairs guest interest
How much waste does the average American generate in one day
Upstairs guest interest