Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'






2. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments






3. Hearings conducted regarding FCC violations






4. Acts as a broker between local stations and advertisers - extension of local stations sales staff






5. House and senate introcude bills into hopper - subcommittess review bill (energy committee - telecom committee) - rule committee decides how to adjust bill - house and senate compromise - sent to president






6. vague open ended inquiry of 'what should I do?' typically from telecom companies






7. Who gets the cash






8. Courts cannot prevent you from talking but can punish you if your speech violates first amendment






9. Station writes the syndicator a check for program






10. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years






11. A lot of different companies in the same industry






12. Inconsistent - changing mind a lot






13. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content






14. Which control is more limited - local or national?






15. Publishing war plans






16. A title for the payment of artists for their performance






17. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)






18. Attract and retain audiences that can be sold to advertisers






19. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations






20. This person pointed out a problem so here is how we will address it






21. National advertisers reaching particular geographic regions by purchasing spots by local stations






22. Focuses on how to fix or address one issue - staff condenses and summariezes problem






23. Grossely offensive and provokes violent resentment






24. Distribute programs to public tv stations - do not produce their own programs






25. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)






26. Do audience measurement for radio






27. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market






28. Exchange of things of like worth like the proft of advertising






29. A few minutes during network programs for affiliates to insert local commercials






30. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






31. Combo of money and part of advertising revenue - number one method of syndication






32. Negotiates the terms of partnership through a contract






33. You own all services for production and distribution






34. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs






35. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






36. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






37. Speech protected by first amendment between adults during safe harbor






38. Failed neogtiations - high rates from copyright board






39. When a sample reaches a certain size the results are no longer reliable






40. Program originally produced for a network now being syndicated (friends - family guy)






41. Broadcast network pays affiliates for use of station






42. Congress - makes laws






43. Right to frree speech is balanced against the interest of society






44. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station






45. PEG channels






46. Protect freedom of religion - right to protest and petition gov't - right of free speech






47. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC






48. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products






49. Composer/publisher






50. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed