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Test your basic knowledge |
Telecom Industry Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Sexual content without artistic or political significance
adjacencies
analog payment
FCC adjudication
obscenity
2. Program originally produced for a network now being syndicated (friends - family guy)
senate
off network syndication
Memorandum opion and order (MO&O)
syndicated exclusivity
3. Decision was suddon - not reasoned - or made on the basis of too much power
arbitrary
network compensation
vertical integration
Local content
4. Program produced specifically for syndication (dr. phill - ellen - jeopardy)
Digital Millennium Copyright Act (DMCA)
Notice of Inquiry (NOI)
first run syndication
cume
5. Affiliates clear time to air network programs
Public Broadcasting Service (PBS)
public station funding
clearance
problems with copyright fees
6. Congress - makes laws
size of sampling
legislative branch
relaxed
FCC
7. Set by gov't copyright roaylty board
arbitron
obscenity
problems with copyright fees
webcasting rates
8. Counties grouped together around most watched stations near central city
designated market area
station groups
support for vertical integration
digital payment
9. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time
syndicated exclusivity
compulsory license
obscenity
network compensation
10. Everyone in group should have an equal chance to be selected for the sample
network ads
sampling
share
random sampling
11. Cannot prevent speech over radio
arbitrary
Houshold using television (hut)
47 usc 326
prior restraint
12. Publishing war plans
first amendment
retransmission consent
vaste wasteland speech
harming national security
13. Must wait 30 days to respond (slow motion debate)
Memorandum opion and order (MO&O)
senate - protect IP act
NPRM (Notice of Proposed rules making)
network non duplication rule
14. Inconsistent - changing mind a lot
capricious
Administrative procedures act (APA)
compensation
cume
15. Right to frree speech is balanced against the interest of society
prior restraint
affiliates
Houshold using television (hut)
balancing tests
16. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'
random sampling
enhanced underwriting
support for vertical integration
Report and Order (R&O)
17. Grossely offensive and provokes violent resentment
profane
sound exchange
CPM
80/20 rule
18. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products
cash payment for syndication
total survey area
long tail theory
capricious
19. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market
cash payment for syndication
share
syndicated exclusivity
share
20. Ad time is perishable - limited to what the viewer will tolerate
limits of advertising
libel
profane
obscenity
21. Using laws of chance or probability to make estimate about population from small sample of population
demographic
Notice of Inquiry (NOI)
US house - stop online piracy act (SOPA)
sampling
22. Comprehensive review of licensing and regulating operations from FCC
Administrative procedures act (APA)
Federal reigister:
clearance
point of diminishing return
23. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs
reverse compensation
relaxed
station groups
80/20 rule
24. Negotiates the terms of partnership through a contract
80/20 rule
size of sampling
network/affiliate contract
blanket license
25. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)
share
Federal reigister:
long tail theory
adjacencies
26. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs
demographic
affiliates
National Public Radio (NPR)
predicted audience
27. Protects free speech and expression
prior restraint
first amendment
clearance
compulsory license
28. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results
network ads
non sampling error
first run syndication
share
29. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC
arbitron
marketplace approach
must carry
FCC organization
30. Estimates from representative sample will always be slightly off b/c the sample does not exactly match group being measured
blanket license
Federal reigister:
sampling error
sound exchange
31. Hearings conducted regarding FCC violations
network ads
retransmission consent
FCC adjudication
predicted audience
32. Conducts hearings - does research - and summarizes the law and violation
arbitron
prior restraint
network/affiliate contract
Administrative law judge (ALJ)
33. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations
station groups
digital payment
total survey area
public station funding
34. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations
80/20 rule
constitution
house of reps
14 usc 1464
35. Combo of money and part of advertising revenue - number one method of syndication
cash and barter for syndication
senate
support for vertical integration
predicted revenue potential
36. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works
public interest approach
public station funding
first 10 amendments (bill of rights)
senate - protect IP act
37. Distribute programs to public tv stations - do not produce their own programs
enhanced underwriting
blanket license
network/affiliate contract
Public Broadcasting Service (PBS)
38. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)
cume
Government limits on stations
FCC adjudication
indecent
39. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed
Laws
designated market area
harming national security
fcc vs Pacifics foundation
40. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider
local control
Report and Order (R&O)
cable business model
FCC organization
41. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products
sampling error
commercial broadcast station
must carry
Report and Order (R&O)
42. Congress can change anything the FCC does by passing a law to overturn a regulation
profane
digital payment
congressional oversight
clearance
43. Dividing people into subgroups based on age - sex - education
demographic
Memorandum opion and order (MO&O)
designated market area
house of reps
44. vague open ended inquiry of 'what should I do?' typically from telecom companies
indecent
Notice of Inquiry (NOI)
compulsory license
network (national) content
45. Government limits on group ownership have been stressed or relaxed over years
enhanced underwriting
obscenity
barter for syndication
relaxed
46. Ads on broadcast and cable networks to reach a national audience
network ads
Memorandum opion and order (MO&O)
FNPRM (further notice of proposed rule making
Houshold using television (hut)
47. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years
cable business model
14 usc 1464
local control
senate
48. Do audience measurement for television
senate
Government limits on stations
safe harbor
nielson
49. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels
47 usc 326
How reverse compensation works
network ads
off network syndication
50. A title for the payment of artists for their performance
designated market area
syndicated exclusivity
performance task
14 usc 1464