Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Affiliates clear time to air network programs






2. Broadcast indcent media between 10pm and 6am






3. Ads on broadcast and cable networks to reach a national audience






4. This person pointed out a problem so here is how we will address it






5. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years






6. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






7. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






8. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






9. A few minutes during network programs for affiliates to insert local commercials






10. 2 year term - 435 members - represent districts w/in a state






11. Protects free speech and expression






12. 50 - 60% government and then subscribers - also business and state gov't






13. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs






14. Based on network track record






15. Station writes the syndicator a check for program






16. Cannot prevent speech over radio






17. All metro counties plus counties next to it if they have significant listenership






18. Comprehensive review of licensing and regulating operations from FCC






19. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'






20. A lot of different companies in the same industry






21. TV may reach 39% of national audience - no more than 2 stations in market






22. Which control is more limited - local or national?






23. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs






24. Congress - makes laws






25. Broadcast network pays affiliates for use of station






26. Estimates from representative sample will always be slightly off b/c the sample does not exactly match group being measured






27. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections






28. One or more markets designated as primary survey area






29. Do audience measurement for radio






30. National advertisers reaching particular geographic regions by purchasing spots by local stations






31. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content






32. Inconsistent - changing mind a lot






33. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)






34. Exchange of things of like worth like the proft of advertising






35. Protect freedom of religion - right to protest and petition gov't - right of free speech






36. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market






37. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments






38. Rule book for the government with legislative - executive - judicial branch






39. May ounish indecent broadcasts because - uniquely pervasive - accessable to vhildren






40. Congress can change anything the FCC does by passing a law to overturn a regulation






41. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations






42. Composer/publisher






43. Conducts hearings - does research - and summarizes the law and violation






44. Who gets the cash






45. A title for the payment of artists for their performance






46. # TV's actually on out of all people who own tv






47. Set by gov't copyright roaylty board






48. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC






49. PEG channels






50. Grossely offensive and provokes violent resentment