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Test your basic knowledge |
Telecom Industry Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Newton minow 1961: there must be an active government role to ensure public interest is being served (tv is trash and we need to make it help public!)
subscription fee battle
metro survey area (metro)
vaste wasteland speech
network compensation
2. 2 year term - 435 members - represent districts w/in a state
non sampling error
chilling effect
enhanced underwriting
house of reps
3. The estimated numver of household actually tuned in to channel
profane
cable business model
Houshold using television (hut)
prior restraint
4. Do audience measurement for television
clearance
long tail theory
FCC
nielson
5. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections
Report and Order (R&O)
legislative branch
FCC
syndicated exclusivity
6. Courts cannot prevent you from talking but can punish you if your speech violates first amendment
national rep firms
prior restraint
80/20 rule
sound exchange
7. When a sample reaches a certain size the results are no longer reliable
profane
point of diminishing return
subscription fee battle
enhanced underwriting
8. Based on network track record
constitution
predicted audience
sound exchange
cable television systems
9. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider
vaste wasteland speech
Report and Order (R&O)
share
horizontal integration
10. A few minutes during network programs for affiliates to insert local commercials
digital payment
FCC organization
total survey area
adjacencies
11. Broadcast indcent media between 10pm and 6am
cable business model
safe harbor
14 usc 1464
clearance
12. Composer/publisher
size of sampling
national spot advertising
share
analog payment
13. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs
reverse compensation
Public Broadcasting Service (PBS)
chilling effect
Federal reigister:
14. Sexual content without artistic or political significance
obscenity
Federal reigister:
must carry
public broadcasting act of 1967
15. Affiliates clear time to air network programs
marketplace approach
prior restraint
clearance
Notice of Inquiry (NOI)
16. Attract and retain audiences that can be sold to advertisers
47 usc 326
compulsory license
Process of a bill
advertising business models
17. Program originally produced for a network now being syndicated (friends - family guy)
adjacencies
14 usc 1464
off network syndication
US house - stop online piracy act (SOPA)
18. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years
retransmission consent
Public - educational - government
Public Broadcasting Service (PBS)
Government limits on stations
19. Protects free speech and expression
first amendment
cable business model
arbitron
syndicated exclusivity
20. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC
obscenity
FCC organization
off network syndication
Federal reigister:
21. Exchange of things of like worth like the proft of advertising
FCC
designated market area
performance task
barter for syndication
22. Inconsistent - changing mind a lot
capricious
47 usc 326
first run syndication
cash payment for syndication
23. Set by gov't copyright roaylty board
webcasting rates
FCC
Laws
NPRM (Notice of Proposed rules making)
24. Company that negotiates for copyright holders and colelcts fees
network non duplication rule
senate
national rep firms
sound exchange
25. Grossely offensive and provokes violent resentment
Laws
cable television systems
total survey area
profane
26. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations
80/20 rule
public station funding
affiliates
capricious
27. Television is a toaster with pictures and people will watch whatever you put on there
marketplace approach
analog payment
public interest approach
arbitrary
28. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations
station groups
cutting the cord
indecent
advertising business models
29. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization
support for vertical integration
constitution
network ads
blanket license
30. TV may reach 39% of national audience - no more than 2 stations in market
compensation
Government limits on stations
relaxed
national rep firms
31. Publishing a false statement about someone to ruin their reputation
argument against vertical integration
libel
Administrative procedures act (APA)
syndication
32. Hearings conducted regarding FCC violations
total survey area
FCC adjudication
Memorandum opion and order (MO&O)
size of sampling
33. Cable wants highest fee possible and MSO's want low fees to increase profit margins and keep rates low - MSO's have most leverage
share
subscription fee battle
Administrative law judge (ALJ)
How reverse compensation works
34. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)
How reverse compensation works
share
retransmission consent
senate
35. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)
cume
predicted audience
digital payment
sampling error
36. Counties around central cities where tv is most viewed
size of sampling
public broadcasting act of 1967
designated market area
total survey area
37. Counties grouped together around most watched stations near central city
designated market area
network (national) content
indecency
first 10 amendments (bill of rights)
38. Ads on broadcast and cable networks to reach a national audience
syndicated exclusivity
non sampling error
network ads
off network syndication
39. PEG channels
predicted audience
FCC
share
Public - educational - government
40. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time
total survey area
syndicated exclusivity
fcc vs Pacifics foundation
Laws
41. Attorney general can seek court order to block foreign sites
US house - stop online piracy act (SOPA)
network (national) content
harming national security
designated market area
42. Station writes the syndicator a check for program
nielson
cash payment for syndication
non sampling error
Government limits on stations
43. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows
metro survey area (metro)
long tail theory
public interest approach
size of sampling
44. Which control is more limited - local or national?
local control
compulsory license
digital payment
profane
45. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs
network compensation
obscenity
National Public Radio (NPR)
house of reps
46. A lot of different companies in the same industry
designated market area
80/20 rule
senate
horizontal integration
47. Distribute programs to public tv stations - do not produce their own programs
first amendment
cash and barter for syndication
compensation
Public Broadcasting Service (PBS)
48. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations
compulsory license
How reverse compensation works
sampling
Federal reigister:
49. 50 - 60% government and then subscribers - also business and state gov't
public station funding
network ads
affiliates
How reverse compensation works
50. Broadcast network pays affiliates for use of station
network compensation
first run syndication
first amendment
Laws