Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






2. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






3. Attract and retain audiences that can be sold to advertisers






4. Congress can change anything the FCC does by passing a law to overturn a regulation






5. Publishing a false statement about someone to ruin their reputation






6. Broadcast network pays affiliates for use of station






7. Who gets the cash






8. A few minutes during network programs for affiliates to insert local commercials






9. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs






10. Affiliates clear time to air network programs






11. Laws are vague so people change all of their conent to stay away from indecency violations






12. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider






13. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products






14. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)






15. Cannot prevent speech over radio






16. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels






17. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'






18. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC






19. Deliver content and services via wire - FCC regulations






20. Grossely offensive and provokes violent resentment






21. Company that negotiates for copyright holders and colelcts fees






22. Cable wants highest fee possible and MSO's want low fees to increase profit margins and keep rates low - MSO's have most leverage






23. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






24. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections






25. Based on network track record






26. Protect freedom of religion - right to protest and petition gov't - right of free speech






27. Protects free speech and expression






28. Must wait 30 days to respond (slow motion debate)






29. Non - local programming not licensed/sold to networks - programs licensed/distributed to more than one market - non interconnected broadcast






30. One or more markets designated as primary survey area






31. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)






32. Courts cannot prevent you from talking but can punish you if your speech violates first amendment






33. vague open ended inquiry of 'what should I do?' typically from telecom companies






34. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market






35. Newton minow 1961: there must be an active government role to ensure public interest is being served (tv is trash and we need to make it help public!)






36. Exchange of things of like worth like the proft of advertising






37. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works






38. Program produced specifically for syndication (dr. phill - ellen - jeopardy)






39. Bundle programs together in packages sold for monthly fee






40. Which control is more limited - local or national?






41. Publishing war plans






42. Focuses on how to fix or address one issue - staff condenses and summariezes problem






43. Program originally produced for a network now being syndicated (friends - family guy)






44. Inconsistent - changing mind a lot






45. This person pointed out a problem so here is how we will address it






46. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years






47. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






48. Sexual content without artistic or political significance






49. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations






50. Set by gov't copyright roaylty board