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Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years






2. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products






3. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






4. # TV's actually on out of all people who own tv






5. Portraying sexual content in an offensive way that has no redeeming quality






6. Laws are vague so people change all of their conent to stay away from indecency violations






7. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






8. Set by gov't copyright roaylty board






9. Publishing war plans






10. 50 - 60% government and then subscribers - also business and state gov't






11. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization






12. Attorney general can seek court order to block foreign sites






13. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)






14. May ounish indecent broadcasts because - uniquely pervasive - accessable to vhildren






15. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works






16. Negotiates the terms of partnership through a contract






17. Combo of money and part of advertising revenue - number one method of syndication






18. 6 year term - 100 members - 2 from each state regardless of population to protect little states






19. Do audience measurement for television






20. Based on network track record






21. Broadcast network pays affiliates for use of station






22. Grossely offensive and provokes violent resentment






23. House and senate introcude bills into hopper - subcommittess review bill (energy committee - telecom committee) - rule committee decides how to adjust bill - house and senate compromise - sent to president






24. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time






25. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs






26. Passed in 1998 to protect digital works copyrights - illegal to circumvent technology that controls access to a copyrighted work or distribute products that circumvent the technology - no violation if you quickly respond to complaint






27. 2 year term - 435 members - represent districts w/in a state






28. Protect freedom of religion - right to protest and petition gov't - right of free speech






29. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






30. PEG channels






31. Who gets the cash






32. Produced by local station or cable system






33. Sexual content without artistic or political significance






34. Cannot prevent speech over radio






35. Do audience measurement for radio






36. Failed neogtiations - high rates from copyright board






37. TV may reach 39% of national audience - no more than 2 stations in market






38. Congress - makes laws






39. A lot of different companies in the same industry






40. A few minutes during network programs for affiliates to insert local commercials






41. Distribute programs to public tv stations - do not produce their own programs






42. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations






43. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC






44. Courts cannot prevent you from talking but can punish you if your speech violates first amendment






45. Which control is more limited - local or national?






46. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'






47. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






48. Purchase programs directly with delivery over broadband






49. Station writes the syndicator a check for program






50. Television is a toaster with pictures and people will watch whatever you put on there







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