Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. A title for the payment of artists for their performance






2. Protect freedom of religion - right to protest and petition gov't - right of free speech






3. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






4. Purchase programs directly with delivery over broadband






5. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)






6. Combo of money and part of advertising revenue - number one method of syndication






7. You own all services for production and distribution






8. Bundle programs together in packages sold for monthly fee






9. Company that negotiates for copyright holders and colelcts fees






10. All metro counties plus counties next to it if they have significant listenership






11. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs






12. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally






13. 50 - 60% government and then subscribers - also business and state gov't






14. Laws are vague so people change all of their conent to stay away from indecency violations






15. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations






16. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years






17. Do audience measurement for television






18. A lot of different companies in the same industry






19. TV may reach 39% of national audience - no more than 2 stations in market






20. Cable systems may not import other broadcast network affiliates






21. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station






22. Broadcast network pays affiliates for use of station






23. Who gets the cash






24. Attract and retain audiences that can be sold to advertisers






25. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels






26. Compares relative cost among competing media - abbreviation for 'cost for thousand' - cost for an advertiser to reach 1 -000 people or households - cost of ad/number of households/people






27. Counties around central cities where tv is most viewed






28. Using laws of chance or probability to make estimate about population from small sample of population






29. Television is a toaster with pictures and people will watch whatever you put on there






30. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results






31. 2 year term - 435 members - represent districts w/in a state






32. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products






33. # TV's actually on out of all people who own tv






34. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization






35. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs






36. Cannot prevent speech over radio






37. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs






38. Must wait 30 days to respond (slow motion debate)






39. Sexual content without artistic or political significance






40. Local stations that transmit programs to viewers over (typically 200 of these)






41. Larger the sample - greater the reliability






42. Based on network track record






43. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content






44. Negotiates the terms of partnership through a contract






45. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






46. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market






47. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments






48. Hearings conducted regarding FCC violations






49. vague open ended inquiry of 'what should I do?' typically from telecom companies






50. Inconsistent - changing mind a lot