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Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization






2. Broadcast indcent media between 10pm and 6am






3. Broadcast network pays affiliates for use of station






4. Inconsistent - changing mind a lot






5. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)






6. Estimates from representative sample will always be slightly off b/c the sample does not exactly match group being measured






7. Ad time is perishable - limited to what the viewer will tolerate






8. Station writes the syndicator a check for program






9. Counties around central cities where tv is most viewed






10. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






11. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products






12. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






13. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally






14. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market






15. Corporation that owns many local cable systems - serve almost 2/3 of subscribers - linked together into clusters






16. When a sample reaches a certain size the results are no longer reliable






17. # TV's actually on out of all people who own tv






18. A title for the payment of artists for their performance






19. Who gets the cash






20. Laws are vague so people change all of their conent to stay away from indecency violations






21. Ads on broadcast and cable networks to reach a national audience






22. Rule book for the government with legislative - executive - judicial branch






23. Using laws of chance or probability to make estimate about population from small sample of population






24. The estimated numver of household actually tuned in to channel






25. Local stations that transmit programs to viewers over (typically 200 of these)






26. Counties grouped together around most watched stations near central city






27. Combo of money and part of advertising revenue - number one method of syndication






28. 6 year term - 100 members - 2 from each state regardless of population to protect little states






29. Protect freedom of religion - right to protest and petition gov't - right of free speech






30. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs






31. A few minutes during network programs for affiliates to insert local commercials






32. 2 year term - 435 members - represent districts w/in a state






33. Acts as a broker between local stations and advertisers - extension of local stations sales staff






34. Television is a toaster with pictures and people will watch whatever you put on there






35. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works






36. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






37. vague open ended inquiry of 'what should I do?' typically from telecom companies






38. Creates efficient companies who drive the economy and produce more options and cheaper products for customers






39. Program produced specifically for syndication (dr. phill - ellen - jeopardy)






40. Purchase programs directly with delivery over broadband






41. Must wait 30 days to respond (slow motion debate)






42. Portraying sexual content in an offensive way that has no redeeming quality






43. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)






44. One or more markets designated as primary survey area






45. Do audience measurement for radio






46. Which control is more limited - local or national?






47. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)






48. Publishing war plans






49. Composer/publisher






50. You own all services for production and distribution







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