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Telecom Industry Management
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Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
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Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments
Administrative procedures act (APA)
clearance
47 usc 326
Administrative law judge (ALJ)
2. Speech protected by first amendment between adults during safe harbor
compulsory license
random sampling
long tail theory
indecent
3. Local stations that transmit programs to viewers over (typically 200 of these)
Memorandum opion and order (MO&O)
affiliates
cable television systems
off network syndication
4. A few minutes during network programs for affiliates to insert local commercials
network (national) content
senate
share
adjacencies
5. Inconsistent - changing mind a lot
nielson
FCC
capricious
CPM
6. National advertisers reaching particular geographic regions by purchasing spots by local stations
limits of advertising
national spot advertising
National Public Radio (NPR)
cash payment for syndication
7. vague open ended inquiry of 'what should I do?' typically from telecom companies
constitution
Notice of Inquiry (NOI)
syndication
Memorandum opion and order (MO&O)
8. Set by gov't copyright roaylty board
share
webcasting rates
analog payment
metro survey area (metro)
9. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market
syndicated exclusivity
Federal reigister:
profane
FCC adjudication
10. Congress can change anything the FCC does by passing a law to overturn a regulation
performance task
prior restraint
Memorandum opion and order (MO&O)
congressional oversight
11. Cable systems may not import other broadcast network affiliates
network non duplication rule
Local content
cable business model
analog payment
12. Attorney general can seek court order to block foreign sites
US house - stop online piracy act (SOPA)
local ads
designated market area
Houshold using television (hut)
13. Ads on broadcast and cable networks to reach a national audience
network ads
adjacencies
syndication
horizontal integration
14. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results
chilling effect
non sampling error
cash payment for syndication
local control
15. This person pointed out a problem so here is how we will address it
balancing tests
Memorandum opion and order (MO&O)
safe harbor
legislative branch
16. Program produced specifically for syndication (dr. phill - ellen - jeopardy)
first run syndication
total survey area
metro survey area (metro)
sampling
17. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)
cume
commercial broadcast station
station groups
public interest approach
18. Deliver content and services via wire - FCC regulations
constitution
cable television systems
sampling
legislative branch
19. Grossely offensive and provokes violent resentment
profane
vertical integration
indecency
Digital Millennium Copyright Act (DMCA)
20. Broadcast indcent media between 10pm and 6am
FCC adjudication
adjacencies
safe harbor
metro survey area (metro)
21. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels
senate - protect IP act
obscenity
size of sampling
How reverse compensation works
22. Station writes the syndicator a check for program
webcasting rates
advertising business models
cash payment for syndication
performance task
23. Exchange of things of like worth like the proft of advertising
barter for syndication
FCC adjudication
first amendment
designated market area
24. Produced by local station or cable system
performance task
Local content
obscenity
support for vertical integration
25. Ad time is perishable - limited to what the viewer will tolerate
national rep firms
limits of advertising
public broadcasting act of 1967
compulsory license
26. Failed neogtiations - high rates from copyright board
NPRM (Notice of Proposed rules making)
problems with copyright fees
national spot advertising
14 usc 1464
27. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations
station groups
reverse compensation
nielson
vaste wasteland speech
28. Comprehensive review of licensing and regulating operations from FCC
sampling
analog payment
indecency
Federal reigister:
29. May ounish indecent broadcasts because - uniquely pervasive - accessable to vhildren
fcc vs Pacifics foundation
sampling
Federal reigister:
first amendment
30. Rule book for the government with legislative - executive - judicial branch
support for vertical integration
constitution
barter for syndication
senate - protect IP act
31. Television is a toaster with pictures and people will watch whatever you put on there
Memorandum opion and order (MO&O)
cash and barter for syndication
marketplace approach
senate - protect IP act
32. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed
Laws
How reverse compensation works
Memorandum opion and order (MO&O)
relaxed
33. Which control is more limited - local or national?
local control
off network syndication
libel
sound exchange
34. Counties grouped together around most watched stations near central city
designated market area
fcc vs Pacifics foundation
adjacencies
local ads
35. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)
FCC adjudication
digital payment
share
network (national) content
36. Right to frree speech is balanced against the interest of society
balancing tests
relaxed
horizontal integration
47 usc 326
37. Laws are vague so people change all of their conent to stay away from indecency violations
metro survey area (metro)
chilling effect
multiple systems operators
subscription fee battle
38. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content
argument against vertical integration
FCC
metro survey area (metro)
must carry
39. Hearings conducted regarding FCC violations
chilling effect
FCC adjudication
senate
arbitron
40. Creates efficient companies who drive the economy and produce more options and cheaper products for customers
designated market area
share
support for vertical integration
47 usc 326
41. Decision was suddon - not reasoned - or made on the basis of too much power
first run syndication
total survey area
arbitrary
share
42. Portraying sexual content in an offensive way that has no redeeming quality
affiliates
legislative branch
obscenity
marketplace approach
43. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations
local ads
public broadcasting act of 1967
clearance
enhanced underwriting
44. Protect freedom of religion - right to protest and petition gov't - right of free speech
first 10 amendments (bill of rights)
How reverse compensation works
syndicated exclusivity
affiliates
45. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station
must carry
first amendment
senate - protect IP act
NPRM (Notice of Proposed rules making)
46. Using laws of chance or probability to make estimate about population from small sample of population
arbitrary
support for vertical integration
sampling
FCC adjudication
47. Combo of money and part of advertising revenue - number one method of syndication
libel
cash and barter for syndication
Federal reigister:
obscenity
48. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally
cash and barter for syndication
Report and Order (R&O)
network ads
network (national) content
49. Based on network track record
80/20 rule
national spot advertising
predicted audience
Government limits on stations
50. Broadcast network pays affiliates for use of station
syndication
Public - educational - government
retransmission consent
network compensation
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