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Test your basic knowledge |
Telecom Industry Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations
compulsory license
point of diminishing return
indecency
sound exchange
2. Counties grouped together around most watched stations near central city
relaxed
first run syndication
designated market area
CPM
3. Attract and retain audiences that can be sold to advertisers
house of reps
long tail theory
FCC adjudication
advertising business models
4. Negotiates the terms of partnership through a contract
network/affiliate contract
problems with copyright fees
Report and Order (R&O)
first 10 amendments (bill of rights)
5. Conducts hearings - does research - and summarizes the law and violation
senate
clearance
relaxed
Administrative law judge (ALJ)
6. Government limits on group ownership have been stressed or relaxed over years
FCC
multiple systems operators
relaxed
sampling
7. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally
local control
Federal reigister:
advertising business models
network (national) content
8. # TV's actually on out of all people who own tv
multiple systems operators
local ads
share
syndicated exclusivity
9. Set by gov't copyright roaylty board
webcasting rates
share
nielson
Administrative procedures act (APA)
10. Composer/publisher
cable television systems
horizontal integration
non sampling error
analog payment
11. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)
long tail theory
share
non sampling error
designated market area
12. The estimated numver of household actually tuned in to channel
How reverse compensation works
senate
Houshold using television (hut)
constitution
13. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs
share
National Public Radio (NPR)
chilling effect
digital payment
14. A lot of different companies in the same industry
US house - stop online piracy act (SOPA)
first run syndication
horizontal integration
80/20 rule
15. All metro counties plus counties next to it if they have significant listenership
relaxed
total survey area
Local content
adjacencies
16. Cable systems may not import other broadcast network affiliates
predicted revenue potential
performance task
network non duplication rule
support for vertical integration
17. Rule book for the government with legislative - executive - judicial branch
blanket license
obscenity
balancing tests
constitution
18. One or more markets designated as primary survey area
public station funding
first 10 amendments (bill of rights)
sound exchange
metro survey area (metro)
19. Broadcast indcent media between 10pm and 6am
profane
arbitrary
safe harbor
sound exchange
20. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)
local ads
cash payment for syndication
enhanced underwriting
long tail theory
21. Affiliates clear time to air network programs
clearance
network non duplication rule
sampling
Federal reigister:
22. Combo of money and part of advertising revenue - number one method of syndication
public station funding
barter for syndication
digital payment
cash and barter for syndication
23. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments
share
National Public Radio (NPR)
Digital Millennium Copyright Act (DMCA)
Administrative procedures act (APA)
24. Congress can change anything the FCC does by passing a law to overturn a regulation
predicted audience
safe harbor
congressional oversight
Administrative procedures act (APA)
25. Focuses on how to fix or address one issue - staff condenses and summariezes problem
FNPRM (further notice of proposed rule making
first amendment
safe harbor
relaxed
26. Courts cannot prevent you from talking but can punish you if your speech violates first amendment
prior restraint
fcc vs Pacifics foundation
multiple systems operators
first amendment
27. Using laws of chance or probability to make estimate about population from small sample of population
sampling
predicted revenue potential
first amendment
national rep firms
28. Do audience measurement for radio
local ads
arbitron
libel
argument against vertical integration
29. Exchange of things of like worth like the proft of advertising
horizontal integration
barter for syndication
predicted audience
first run syndication
30. Based on network track record
prior restraint
predicted audience
network (national) content
total survey area
31. Passed in 1998 to protect digital works copyrights - illegal to circumvent technology that controls access to a copyrighted work or distribute products that circumvent the technology - no violation if you quickly respond to complaint
prior restraint
syndication
Digital Millennium Copyright Act (DMCA)
80/20 rule
32. Television is a toaster with pictures and people will watch whatever you put on there
cable business model
house of reps
adjacencies
marketplace approach
33. Who gets the cash
multiple systems operators
compensation
problems with copyright fees
Notice of Inquiry (NOI)
34. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)
National Public Radio (NPR)
digital payment
47 usc 326
Laws
35. This person pointed out a problem so here is how we will address it
Federal reigister:
designated market area
balancing tests
Memorandum opion and order (MO&O)
36. Laws are vague so people change all of their conent to stay away from indecency violations
vaste wasteland speech
reverse compensation
Public Broadcasting Service (PBS)
chilling effect
37. 2 year term - 435 members - represent districts w/in a state
legislative branch
obscenity
house of reps
support for vertical integration
38. Deliver content and services via wire - FCC regulations
Houshold using television (hut)
Administrative procedures act (APA)
arbitron
cable television systems
39. PEG channels
problems with copyright fees
FCC organization
Public - educational - government
National Public Radio (NPR)
40. Hearings conducted regarding FCC violations
predicted revenue potential
sampling
Public - educational - government
FCC adjudication
41. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization
Local content
commercial broadcast station
Laws
blanket license
42. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC
advertising business models
predicted revenue potential
network/affiliate contract
FCC organization
43. Newton minow 1961: there must be an active government role to ensure public interest is being served (tv is trash and we need to make it help public!)
Notice of Inquiry (NOI)
prior restraint
obscenity
vaste wasteland speech
44. Do audience measurement for television
nielson
first run syndication
horizontal integration
public broadcasting act of 1967
45. vague open ended inquiry of 'what should I do?' typically from telecom companies
Notice of Inquiry (NOI)
Process of a bill
cutting the cord
marketplace approach
46. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content
compensation
argument against vertical integration
national spot advertising
cash payment for syndication
47. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider
network compensation
obscenity
long tail theory
Report and Order (R&O)
48. Corporation that owns many local cable systems - serve almost 2/3 of subscribers - linked together into clusters
chilling effect
multiple systems operators
syndication
cash payment for syndication
49. National advertisers reaching particular geographic regions by purchasing spots by local stations
local control
cume
vaste wasteland speech
national spot advertising
50. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'
indecency
national spot advertising
enhanced underwriting
FCC adjudication