Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Focuses on how to fix or address one issue - staff condenses and summariezes problem






2. Set by gov't copyright roaylty board






3. Affiliates clear time to air network programs






4. Compares relative cost among competing media - abbreviation for 'cost for thousand' - cost for an advertiser to reach 1 -000 people or households - cost of ad/number of households/people






5. PEG channels






6. A title for the payment of artists for their performance






7. Laws are vague so people change all of their conent to stay away from indecency violations






8. Failed neogtiations - high rates from copyright board






9. Protect freedom of religion - right to protest and petition gov't - right of free speech






10. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows






11. Program produced specifically for syndication (dr. phill - ellen - jeopardy)






12. Do audience measurement for television






13. 50 - 60% government and then subscribers - also business and state gov't






14. Conducts hearings - does research - and summarizes the law and violation






15. Courts cannot prevent you from talking but can punish you if your speech violates first amendment






16. Distribute programs to public tv stations - do not produce their own programs






17. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






18. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time






19. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations






20. When a sample reaches a certain size the results are no longer reliable






21. Purchase programs directly with delivery over broadband






22. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)






23. Corporation that owns many local cable systems - serve almost 2/3 of subscribers - linked together into clusters






24. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station






25. Publishing a false statement about someone to ruin their reputation






26. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally






27. Local stations that transmit programs to viewers over (typically 200 of these)






28. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections






29. Congress - makes laws






30. Do audience measurement for radio






31. Who gets the cash






32. Portraying sexual content in an offensive way that has no redeeming quality






33. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels






34. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years






35. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results






36. Right to frree speech is balanced against the interest of society






37. The estimated numver of household actually tuned in to channel






38. Congress can change anything the FCC does by passing a law to overturn a regulation






39. This person pointed out a problem so here is how we will address it






40. A lot of different companies in the same industry






41. Television is a toaster with pictures and people will watch whatever you put on there






42. Larger the sample - greater the reliability






43. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






44. Speech protected by first amendment between adults during safe harbor






45. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs






46. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






47. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations






48. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'






49. Cannot prevent speech over radio






50. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations