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Test your basic knowledge |
Telecom Industry Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Rule book for the government with legislative - executive - judicial branch
constitution
Laws
network/affiliate contract
compensation
2. Set by gov't copyright roaylty board
webcasting rates
US house - stop online piracy act (SOPA)
arbitrary
multiple systems operators
3. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider
47 usc 326
FCC
US house - stop online piracy act (SOPA)
Report and Order (R&O)
4. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'
enhanced underwriting
congressional oversight
affiliates
Public Broadcasting Service (PBS)
5. Attract and retain audiences that can be sold to advertisers
profane
horizontal integration
FNPRM (further notice of proposed rule making
advertising business models
6. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows
public interest approach
cash and barter for syndication
station groups
subscription fee battle
7. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections
limits of advertising
FCC
barter for syndication
first amendment
8. Cannot prevent speech over radio
size of sampling
designated market area
commercial broadcast station
47 usc 326
9. Cable wants highest fee possible and MSO's want low fees to increase profit margins and keep rates low - MSO's have most leverage
first run syndication
syndication
subscription fee battle
first 10 amendments (bill of rights)
10. Corporation that owns many local cable systems - serve almost 2/3 of subscribers - linked together into clusters
FCC
problems with copyright fees
vaste wasteland speech
multiple systems operators
11. Which control is more limited - local or national?
How reverse compensation works
total survey area
local control
public interest approach
12. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations
80/20 rule
FCC adjudication
size of sampling
Public - educational - government
13. Negotiates the terms of partnership through a contract
network/affiliate contract
CPM
public broadcasting act of 1967
US house - stop online piracy act (SOPA)
14. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station
compensation
cash payment for syndication
must carry
affiliates
15. Broadcast indcent media between 10pm and 6am
safe harbor
long tail theory
first amendment
advertising business models
16. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs
national spot advertising
argument against vertical integration
relaxed
reverse compensation
17. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)
limits of advertising
indecency
digital payment
cable business model
18. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs
indecency
Public Broadcasting Service (PBS)
predicted audience
Administrative procedures act (APA)
19. You own all services for production and distribution
vertical integration
first amendment
FNPRM (further notice of proposed rule making
public broadcasting act of 1967
20. Bundle programs together in packages sold for monthly fee
profane
sampling error
cable business model
FCC adjudication
21. Television is a toaster with pictures and people will watch whatever you put on there
demographic
marketplace approach
multiple systems operators
national spot advertising
22. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products
Local content
profane
Houshold using television (hut)
commercial broadcast station
23. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content
barter for syndication
argument against vertical integration
sampling
indecent
24. Comprehensive review of licensing and regulating operations from FCC
constitution
National Public Radio (NPR)
Federal reigister:
first amendment
25. Commercial minutes available * projected rate = revenue - compare revenue to potential cost
predicted revenue potential
obscenity
public interest approach
nielson
26. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization
blanket license
sound exchange
14 usc 1464
harming national security
27. Composer/publisher
network compensation
analog payment
national spot advertising
prior restraint
28. Counties around central cities where tv is most viewed
Digital Millennium Copyright Act (DMCA)
public station funding
house of reps
designated market area
29. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations
Laws
demographic
clearance
station groups
30. This person pointed out a problem so here is how we will address it
relaxed
Memorandum opion and order (MO&O)
non sampling error
cable business model
31. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs
demographic
National Public Radio (NPR)
47 usc 326
blanket license
32. Courts cannot prevent you from talking but can punish you if your speech violates first amendment
nielson
Digital Millennium Copyright Act (DMCA)
prior restraint
first amendment
33. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years
Report and Order (R&O)
14 usc 1464
performance task
local control
34. Local stations that transmit programs to viewers over (typically 200 of these)
affiliates
Houshold using television (hut)
cable business model
long tail theory
35. Publishing war plans
Federal reigister:
harming national security
public station funding
legislative branch
36. Focuses on how to fix or address one issue - staff condenses and summariezes problem
senate - protect IP act
advertising business models
FNPRM (further notice of proposed rule making
Administrative law judge (ALJ)
37. Sexual content without artistic or political significance
How reverse compensation works
libel
obscenity
arbitrary
38. Larger the sample - greater the reliability
Process of a bill
sampling error
size of sampling
designated market area
39. Distribute programs to public tv stations - do not produce their own programs
webcasting rates
Public Broadcasting Service (PBS)
libel
cash and barter for syndication
40. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market
syndicated exclusivity
advertising business models
network non duplication rule
sampling error
41. Inconsistent - changing mind a lot
national rep firms
Notice of Inquiry (NOI)
capricious
indecent
42. Decision was suddon - not reasoned - or made on the basis of too much power
arbitrary
Digital Millennium Copyright Act (DMCA)
designated market area
Public - educational - government
43. vague open ended inquiry of 'what should I do?' typically from telecom companies
syndicated exclusivity
Notice of Inquiry (NOI)
prior restraint
network compensation
44. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years
FNPRM (further notice of proposed rule making
first amendment
vaste wasteland speech
retransmission consent
45. Congress - makes laws
legislative branch
sound exchange
network non duplication rule
FCC organization
46. Program produced specifically for syndication (dr. phill - ellen - jeopardy)
metro survey area (metro)
first run syndication
Houshold using television (hut)
cutting the cord
47. TV may reach 39% of national audience - no more than 2 stations in market
reverse compensation
indecency
Government limits on stations
cash payment for syndication
48. Grossely offensive and provokes violent resentment
national rep firms
profane
random sampling
CPM
49. Publishing a false statement about someone to ruin their reputation
senate
subscription fee battle
14 usc 1464
libel
50. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results
network/affiliate contract
marketplace approach
non sampling error
chilling effect