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Test your basic knowledge |
Telecom Industry Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally
network (national) content
FCC
cume
vertical integration
2. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)
share
sampling
obscenity
cash and barter for syndication
3. Cannot prevent speech over radio
47 usc 326
vaste wasteland speech
reverse compensation
sound exchange
4. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC
FCC organization
Administrative law judge (ALJ)
cume
demographic
5. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products
random sampling
long tail theory
balancing tests
local control
6. Negotiates the terms of partnership through a contract
network/affiliate contract
capricious
local control
balancing tests
7. Combo of money and part of advertising revenue - number one method of syndication
network/affiliate contract
National Public Radio (NPR)
cash and barter for syndication
80/20 rule
8. A title for the payment of artists for their performance
constitution
performance task
random sampling
total survey area
9. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)
libel
constitution
cash and barter for syndication
total survey area
10. 50 - 60% government and then subscribers - also business and state gov't
public station funding
Administrative law judge (ALJ)
safe harbor
Public - educational - government
11. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works
senate - protect IP act
network non duplication rule
sound exchange
support for vertical integration
12. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections
barter for syndication
safe harbor
FCC
performance task
13. Local stations that transmit programs to viewers over (typically 200 of these)
affiliates
NPRM (Notice of Proposed rules making)
47 usc 326
sampling
14. PEG channels
non sampling error
Public - educational - government
multiple systems operators
national spot advertising
15. Protects free speech and expression
Federal reigister:
syndication
marketplace approach
first amendment
16. Government limits on group ownership have been stressed or relaxed over years
cume
network non duplication rule
relaxed
Public - educational - government
17. Television is a toaster with pictures and people will watch whatever you put on there
adjacencies
total survey area
affiliates
marketplace approach
18. Do audience measurement for television
nielson
local control
reverse compensation
cutting the cord
19. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products
FCC adjudication
commercial broadcast station
syndicated exclusivity
barter for syndication
20. Newton minow 1961: there must be an active government role to ensure public interest is being served (tv is trash and we need to make it help public!)
14 usc 1464
retransmission consent
vaste wasteland speech
network (national) content
21. Courts cannot prevent you from talking but can punish you if your speech violates first amendment
retransmission consent
indecent
prior restraint
performance task
22. Broadcast network pays affiliates for use of station
How reverse compensation works
chilling effect
network compensation
libel
23. This person pointed out a problem so here is how we will address it
metro survey area (metro)
prior restraint
chilling effect
Memorandum opion and order (MO&O)
24. Counties grouped together around most watched stations near central city
cable business model
support for vertical integration
prior restraint
designated market area
25. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)
size of sampling
cume
syndication
Public Broadcasting Service (PBS)
26. 6 year term - 100 members - 2 from each state regardless of population to protect little states
Report and Order (R&O)
senate
Houshold using television (hut)
fcc vs Pacifics foundation
27. Larger the sample - greater the reliability
constitution
network non duplication rule
size of sampling
congressional oversight
28. Broadcast indcent media between 10pm and 6am
chilling effect
long tail theory
safe harbor
profane
29. When a sample reaches a certain size the results are no longer reliable
analog payment
obscenity
point of diminishing return
Administrative law judge (ALJ)
30. Publishing a false statement about someone to ruin their reputation
public broadcasting act of 1967
legislative branch
libel
sampling error
31. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations
compulsory license
cume
network non duplication rule
support for vertical integration
32. Produced by local station or cable system
reverse compensation
cable television systems
14 usc 1464
Local content
33. Right to frree speech is balanced against the interest of society
balancing tests
Notice of Inquiry (NOI)
non sampling error
capricious
34. Attorney general can seek court order to block foreign sites
National Public Radio (NPR)
14 usc 1464
prior restraint
US house - stop online piracy act (SOPA)
35. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content
problems with copyright fees
cutting the cord
argument against vertical integration
senate
36. Everyone in group should have an equal chance to be selected for the sample
relaxed
blanket license
random sampling
profane
37. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider
cash and barter for syndication
cutting the cord
enhanced underwriting
Report and Order (R&O)
38. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years
designated market area
compulsory license
14 usc 1464
Government limits on stations
39. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years
analog payment
network non duplication rule
syndicated exclusivity
retransmission consent
40. # TV's actually on out of all people who own tv
demographic
share
metro survey area (metro)
Administrative procedures act (APA)
41. Commercial minutes available * projected rate = revenue - compare revenue to potential cost
FCC adjudication
arbitron
predicted revenue potential
predicted audience
42. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)
marketplace approach
Public Broadcasting Service (PBS)
random sampling
local ads
43. Protect freedom of religion - right to protest and petition gov't - right of free speech
network ads
profane
marketplace approach
first 10 amendments (bill of rights)
44. Must wait 30 days to respond (slow motion debate)
enhanced underwriting
problems with copyright fees
NPRM (Notice of Proposed rules making)
National Public Radio (NPR)
45. You own all services for production and distribution
vertical integration
retransmission consent
senate - protect IP act
subscription fee battle
46. Corporation that owns many local cable systems - serve almost 2/3 of subscribers - linked together into clusters
FCC adjudication
metro survey area (metro)
multiple systems operators
indecent
47. Do audience measurement for radio
public interest approach
arbitron
Federal reigister:
How reverse compensation works
48. Composer/publisher
analog payment
senate - protect IP act
Public Broadcasting Service (PBS)
14 usc 1464
49. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)
size of sampling
digital payment
random sampling
compulsory license
50. House and senate introcude bills into hopper - subcommittess review bill (energy committee - telecom committee) - rule committee decides how to adjust bill - house and senate compromise - sent to president
Process of a bill
total survey area
syndicated exclusivity
limits of advertising