Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Comprehensive review of licensing and regulating operations from FCC






2. A lot of different companies in the same industry






3. Publishing war plans






4. Ad time is perishable - limited to what the viewer will tolerate






5. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market






6. Corporation that owns many local cable systems - serve almost 2/3 of subscribers - linked together into clusters






7. Local stations that transmit programs to viewers over (typically 200 of these)






8. Passed in 1998 to protect digital works copyrights - illegal to circumvent technology that controls access to a copyrighted work or distribute products that circumvent the technology - no violation if you quickly respond to complaint






9. Estimates from representative sample will always be slightly off b/c the sample does not exactly match group being measured






10. Protect freedom of religion - right to protest and petition gov't - right of free speech






11. PEG channels






12. House and senate introcude bills into hopper - subcommittess review bill (energy committee - telecom committee) - rule committee decides how to adjust bill - house and senate compromise - sent to president






13. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






14. Larger the sample - greater the reliability






15. Composer/publisher






16. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






17. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






18. 2 year term - 435 members - represent districts w/in a state






19. Company that negotiates for copyright holders and colelcts fees






20. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






21. A title for the payment of artists for their performance






22. Who gets the cash






23. The estimated numver of household actually tuned in to channel






24. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






25. Cannot prevent speech over radio






26. Program originally produced for a network now being syndicated (friends - family guy)






27. Creates efficient companies who drive the economy and produce more options and cheaper products for customers






28. Conducts hearings - does research - and summarizes the law and violation






29. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections






30. Newton minow 1961: there must be an active government role to ensure public interest is being served (tv is trash and we need to make it help public!)






31. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time






32. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider






33. Do audience measurement for television






34. Exchange of things of like worth like the proft of advertising






35. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)






36. Based on network track record






37. Must wait 30 days to respond (slow motion debate)






38. # TV's actually on out of all people who own tv






39. Courts cannot prevent you from talking but can punish you if your speech violates first amendment






40. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations






41. 6 year term - 100 members - 2 from each state regardless of population to protect little states






42. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'






43. A few minutes during network programs for affiliates to insert local commercials






44. Acts as a broker between local stations and advertisers - extension of local stations sales staff






45. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC






46. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs






47. Protects free speech and expression






48. Congress can change anything the FCC does by passing a law to overturn a regulation






49. Rule book for the government with legislative - executive - judicial branch






50. Laws are vague so people change all of their conent to stay away from indecency violations