Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Negotiates the terms of partnership through a contract






2. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations






3. Right to frree speech is balanced against the interest of society






4. Deliver content and services via wire - FCC regulations






5. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments






6. Portraying sexual content in an offensive way that has no redeeming quality






7. Company that negotiates for copyright holders and colelcts fees






8. This person pointed out a problem so here is how we will address it






9. Cable wants highest fee possible and MSO's want low fees to increase profit margins and keep rates low - MSO's have most leverage






10. Television is a toaster with pictures and people will watch whatever you put on there






11. May ounish indecent broadcasts because - uniquely pervasive - accessable to vhildren






12. Larger the sample - greater the reliability






13. Everyone in group should have an equal chance to be selected for the sample






14. Local stations that transmit programs to viewers over (typically 200 of these)






15. Congress can change anything the FCC does by passing a law to overturn a regulation






16. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






17. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






18. When a sample reaches a certain size the results are no longer reliable






19. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






20. Station writes the syndicator a check for program






21. A lot of different companies in the same industry






22. All metro counties plus counties next to it if they have significant listenership






23. Conducts hearings - does research - and summarizes the law and violation






24. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






25. Do audience measurement for television






26. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)






27. Bundle programs together in packages sold for monthly fee






28. Which control is more limited - local or national?






29. Counties around central cities where tv is most viewed






30. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)






31. Speech protected by first amendment between adults during safe harbor






32. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years






33. Ad time is perishable - limited to what the viewer will tolerate






34. # TV's actually on out of all people who own tv






35. Exchange of things of like worth like the proft of advertising






36. Hearings conducted regarding FCC violations






37. Sexual content without artistic or political significance






38. Who gets the cash






39. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs






40. Estimates from representative sample will always be slightly off b/c the sample does not exactly match group being measured






41. Inconsistent - changing mind a lot






42. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations






43. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs






44. You own all services for production and distribution






45. Publishing a false statement about someone to ruin their reputation






46. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






47. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results






48. Protect freedom of religion - right to protest and petition gov't - right of free speech






49. The estimated numver of household actually tuned in to channel






50. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections