SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Telecom Industry Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Broadcast network pays affiliates for use of station
limits of advertising
obscenity
network compensation
local control
2. Program produced specifically for syndication (dr. phill - ellen - jeopardy)
support for vertical integration
first run syndication
14 usc 1464
Administrative law judge (ALJ)
3. Cannot prevent speech over radio
advertising business models
47 usc 326
first 10 amendments (bill of rights)
cash payment for syndication
4. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time
syndicated exclusivity
syndication
barter for syndication
sampling
5. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years
Houshold using television (hut)
retransmission consent
first run syndication
Notice of Inquiry (NOI)
6. Using laws of chance or probability to make estimate about population from small sample of population
public interest approach
compensation
sampling
cable television systems
7. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)
digital payment
support for vertical integration
enhanced underwriting
congressional oversight
8. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations
public broadcasting act of 1967
predicted audience
47 usc 326
80/20 rule
9. Dividing people into subgroups based on age - sex - education
sound exchange
demographic
syndicated exclusivity
performance task
10. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations
harming national security
arbitrary
cash payment for syndication
80/20 rule
11. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs
cable business model
reverse compensation
nielson
public broadcasting act of 1967
12. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results
share
libel
non sampling error
national rep firms
13. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)
off network syndication
local ads
point of diminishing return
national spot advertising
14. Larger the sample - greater the reliability
cable television systems
non sampling error
legislative branch
size of sampling
15. Counties around central cities where tv is most viewed
designated market area
Local content
profane
adjacencies
16. Attorney general can seek court order to block foreign sites
syndicated exclusivity
public interest approach
Federal reigister:
US house - stop online piracy act (SOPA)
17. 50 - 60% government and then subscribers - also business and state gov't
enhanced underwriting
public station funding
problems with copyright fees
harming national security
18. 6 year term - 100 members - 2 from each state regardless of population to protect little states
arbitrary
Local content
senate
local control
19. Attract and retain audiences that can be sold to advertisers
harming national security
US house - stop online piracy act (SOPA)
enhanced underwriting
advertising business models
20. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization
US house - stop online piracy act (SOPA)
national rep firms
cable business model
blanket license
21. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)
retransmission consent
local control
blanket license
share
22. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'
multiple systems operators
must carry
marketplace approach
enhanced underwriting
23. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC
fcc vs Pacifics foundation
digital payment
FCC organization
commercial broadcast station
24. Ads on broadcast and cable networks to reach a national audience
network ads
network compensation
local ads
reverse compensation
25. Inconsistent - changing mind a lot
off network syndication
capricious
multiple systems operators
vaste wasteland speech
26. Everyone in group should have an equal chance to be selected for the sample
random sampling
long tail theory
Digital Millennium Copyright Act (DMCA)
must carry
27. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)
cume
predicted revenue potential
Administrative law judge (ALJ)
webcasting rates
28. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally
FCC adjudication
14 usc 1464
Notice of Inquiry (NOI)
network (national) content
29. May ounish indecent broadcasts because - uniquely pervasive - accessable to vhildren
barter for syndication
fcc vs Pacifics foundation
cume
80/20 rule
30. Congress - makes laws
FCC adjudication
indecent
legislative branch
sampling
31. Television is a toaster with pictures and people will watch whatever you put on there
fcc vs Pacifics foundation
marketplace approach
clearance
chilling effect
32. Combo of money and part of advertising revenue - number one method of syndication
cash and barter for syndication
compensation
clearance
total survey area
33. Hearings conducted regarding FCC violations
must carry
FCC adjudication
network non duplication rule
obscenity
34. Protects free speech and expression
FCC
Public - educational - government
limits of advertising
first amendment
35. Produced by local station or cable system
Local content
FNPRM (further notice of proposed rule making
sound exchange
total survey area
36. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)
random sampling
Houshold using television (hut)
retransmission consent
total survey area
37. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years
14 usc 1464
profane
obscenity
Laws
38. Which control is more limited - local or national?
digital payment
Administrative procedures act (APA)
local control
cash and barter for syndication
39. Speech protected by first amendment between adults during safe harbor
profane
digital payment
limits of advertising
indecent
40. Protect freedom of religion - right to protest and petition gov't - right of free speech
cume
first 10 amendments (bill of rights)
public interest approach
designated market area
41. Bundle programs together in packages sold for monthly fee
Government limits on stations
cable business model
public station funding
problems with copyright fees
42. Ad time is perishable - limited to what the viewer will tolerate
80/20 rule
limits of advertising
profane
FCC
43. Broadcast indcent media between 10pm and 6am
safe harbor
problems with copyright fees
share
long tail theory
44. Non - local programming not licensed/sold to networks - programs licensed/distributed to more than one market - non interconnected broadcast
indecent
national spot advertising
syndication
local control
45. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products
FCC adjudication
long tail theory
retransmission consent
digital payment
46. Purchase programs directly with delivery over broadband
first run syndication
predicted audience
blanket license
cutting the cord
47. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections
size of sampling
blanket license
FCC
public interest approach
48. The estimated numver of household actually tuned in to channel
Houshold using television (hut)
Local content
predicted revenue potential
network/affiliate contract
49. Set by gov't copyright roaylty board
webcasting rates
relaxed
obscenity
horizontal integration
50. Affiliates clear time to air network programs
share
National Public Radio (NPR)
clearance
local control