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Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)






2. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






3. Acts as a broker between local stations and advertisers - extension of local stations sales staff






4. Cable systems may not import other broadcast network affiliates






5. Distribute programs to public tv stations - do not produce their own programs






6. Congress - makes laws






7. Conducts hearings - does research - and summarizes the law and violation






8. Inconsistent - changing mind a lot






9. Passed in 1998 to protect digital works copyrights - illegal to circumvent technology that controls access to a copyrighted work or distribute products that circumvent the technology - no violation if you quickly respond to complaint






10. Television is a toaster with pictures and people will watch whatever you put on there






11. Attract and retain audiences that can be sold to advertisers






12. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






13. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs






14. Publishing a false statement about someone to ruin their reputation






15. PEG channels






16. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs






17. Larger the sample - greater the reliability






18. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content






19. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows






20. Government limits on group ownership have been stressed or relaxed over years






21. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments






22. May ounish indecent broadcasts because - uniquely pervasive - accessable to vhildren






23. Creates efficient companies who drive the economy and produce more options and cheaper products for customers






24. Composer/publisher






25. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally






26. Produced by local station or cable system






27. Company that negotiates for copyright holders and colelcts fees






28. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)






29. Cable wants highest fee possible and MSO's want low fees to increase profit margins and keep rates low - MSO's have most leverage






30. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)






31. National advertisers reaching particular geographic regions by purchasing spots by local stations






32. Right to frree speech is balanced against the interest of society






33. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections






34. Negotiates the terms of partnership through a contract






35. Local stations that transmit programs to viewers over (typically 200 of these)






36. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider






37. Set by gov't copyright roaylty board






38. Station writes the syndicator a check for program






39. Broadcast indcent media between 10pm and 6am






40. Cannot prevent speech over radio






41. Rule book for the government with legislative - executive - judicial branch






42. Failed neogtiations - high rates from copyright board






43. Congress can change anything the FCC does by passing a law to overturn a regulation






44. 2 year term - 435 members - represent districts w/in a state






45. Decision was suddon - not reasoned - or made on the basis of too much power






46. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station






47. Compares relative cost among competing media - abbreviation for 'cost for thousand' - cost for an advertiser to reach 1 -000 people or households - cost of ad/number of households/people






48. vague open ended inquiry of 'what should I do?' typically from telecom companies






49. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works






50. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels







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Can you answer 50 questions in 15 minutes?


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