Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations






2. Portraying sexual content in an offensive way that has no redeeming quality






3. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)






4. Combo of money and part of advertising revenue - number one method of syndication






5. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






6. A title for the payment of artists for their performance






7. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows






8. Program originally produced for a network now being syndicated (friends - family guy)






9. Protect freedom of religion - right to protest and petition gov't - right of free speech






10. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels






11. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time






12. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections






13. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results






14. Purchase programs directly with delivery over broadband






15. National advertisers reaching particular geographic regions by purchasing spots by local stations






16. Creates efficient companies who drive the economy and produce more options and cheaper products for customers






17. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)






18. vague open ended inquiry of 'what should I do?' typically from telecom companies






19. This person pointed out a problem so here is how we will address it






20. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






21. Failed neogtiations - high rates from copyright board






22. Must wait 30 days to respond (slow motion debate)






23. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs






24. The estimated numver of household actually tuned in to channel






25. Negotiates the terms of partnership through a contract






26. 50 - 60% government and then subscribers - also business and state gov't






27. Larger the sample - greater the reliability






28. Courts cannot prevent you from talking but can punish you if your speech violates first amendment






29. Hearings conducted regarding FCC violations






30. Cable wants highest fee possible and MSO's want low fees to increase profit margins and keep rates low - MSO's have most leverage






31. Congress can change anything the FCC does by passing a law to overturn a regulation






32. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years






33. Station writes the syndicator a check for program






34. A few minutes during network programs for affiliates to insert local commercials






35. A lot of different companies in the same industry






36. Attorney general can seek court order to block foreign sites






37. One or more markets designated as primary survey area






38. Protects free speech and expression






39. Do audience measurement for television






40. Acts as a broker between local stations and advertisers - extension of local stations sales staff






41. Cable systems may not import other broadcast network affiliates






42. TV may reach 39% of national audience - no more than 2 stations in market






43. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations






44. Grossely offensive and provokes violent resentment






45. Using laws of chance or probability to make estimate about population from small sample of population






46. Exchange of things of like worth like the proft of advertising






47. Distribute programs to public tv stations - do not produce their own programs






48. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






49. When a sample reaches a certain size the results are no longer reliable






50. Which control is more limited - local or national?