Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)






2. Counties grouped together around most watched stations near central city






3. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station






4. Congress - makes laws






5. Affiliates clear time to air network programs






6. Who gets the cash






7. Acts as a broker between local stations and advertisers - extension of local stations sales staff






8. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






9. Dividing people into subgroups based on age - sex - education






10. Conducts hearings - does research - and summarizes the law and violation






11. 6 year term - 100 members - 2 from each state regardless of population to protect little states






12. Bundle programs together in packages sold for monthly fee






13. Sexual content without artistic or political significance






14. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments






15. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows






16. Compares relative cost among competing media - abbreviation for 'cost for thousand' - cost for an advertiser to reach 1 -000 people or households - cost of ad/number of households/people






17. Ad time is perishable - limited to what the viewer will tolerate






18. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations






19. The estimated numver of household actually tuned in to channel






20. One or more markets designated as primary survey area






21. Set by gov't copyright roaylty board






22. Cable wants highest fee possible and MSO's want low fees to increase profit margins and keep rates low - MSO's have most leverage






23. When a sample reaches a certain size the results are no longer reliable






24. PEG channels






25. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time






26. Comprehensive review of licensing and regulating operations from FCC






27. Cannot prevent speech over radio






28. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






29. Negotiates the terms of partnership through a contract






30. Congress can change anything the FCC does by passing a law to overturn a regulation






31. Television is a toaster with pictures and people will watch whatever you put on there






32. Composer/publisher






33. Purchase programs directly with delivery over broadband






34. Everyone in group should have an equal chance to be selected for the sample






35. Inconsistent - changing mind a lot






36. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market






37. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations






38. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)






39. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs






40. Focuses on how to fix or address one issue - staff condenses and summariezes problem






41. Attract and retain audiences that can be sold to advertisers






42. Creates efficient companies who drive the economy and produce more options and cheaper products for customers






43. Speech protected by first amendment between adults during safe harbor






44. Hearings conducted regarding FCC violations






45. This person pointed out a problem so here is how we will address it






46. Counties around central cities where tv is most viewed






47. Do audience measurement for television






48. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels






49. Cable systems may not import other broadcast network affiliates






50. National advertisers reaching particular geographic regions by purchasing spots by local stations