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Test your basic knowledge |
Telecom Industry Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Attract and retain audiences that can be sold to advertisers
relaxed
FNPRM (further notice of proposed rule making
house of reps
advertising business models
2. Speech protected by first amendment between adults during safe harbor
indecent
fcc vs Pacifics foundation
network (national) content
subscription fee battle
3. Focuses on how to fix or address one issue - staff condenses and summariezes problem
Administrative procedures act (APA)
FNPRM (further notice of proposed rule making
obscenity
Memorandum opion and order (MO&O)
4. Dividing people into subgroups based on age - sex - education
demographic
syndication
chilling effect
Memorandum opion and order (MO&O)
5. Protect freedom of religion - right to protest and petition gov't - right of free speech
metro survey area (metro)
advertising business models
first 10 amendments (bill of rights)
Report and Order (R&O)
6. Commercial minutes available * projected rate = revenue - compare revenue to potential cost
blanket license
analog payment
compulsory license
predicted revenue potential
7. PEG channels
designated market area
Public - educational - government
share
first 10 amendments (bill of rights)
8. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments
balancing tests
obscenity
network compensation
Administrative procedures act (APA)
9. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally
share
multiple systems operators
Notice of Inquiry (NOI)
network (national) content
10. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC
cable business model
Memorandum opion and order (MO&O)
first 10 amendments (bill of rights)
FCC organization
11. Program produced specifically for syndication (dr. phill - ellen - jeopardy)
first run syndication
relaxed
network compensation
Administrative procedures act (APA)
12. House and senate introcude bills into hopper - subcommittess review bill (energy committee - telecom committee) - rule committee decides how to adjust bill - house and senate compromise - sent to president
predicted revenue potential
relaxed
Memorandum opion and order (MO&O)
Process of a bill
13. Must wait 30 days to respond (slow motion debate)
indecent
long tail theory
NPRM (Notice of Proposed rules making)
cume
14. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content
argument against vertical integration
cash and barter for syndication
Houshold using television (hut)
Government limits on stations
15. Composer/publisher
subscription fee battle
analog payment
house of reps
network/affiliate contract
16. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results
non sampling error
nielson
barter for syndication
indecent
17. A lot of different companies in the same industry
horizontal integration
cume
FCC organization
libel
18. # TV's actually on out of all people who own tv
Government limits on stations
compulsory license
share
long tail theory
19. Exchange of things of like worth like the proft of advertising
sampling
barter for syndication
random sampling
share
20. Sexual content without artistic or political significance
profane
Notice of Inquiry (NOI)
obscenity
network non duplication rule
21. Television is a toaster with pictures and people will watch whatever you put on there
affiliates
marketplace approach
share
predicted audience
22. 50 - 60% government and then subscribers - also business and state gov't
arbitrary
Government limits on stations
network non duplication rule
public station funding
23. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time
relaxed
network ads
syndicated exclusivity
national rep firms
24. Larger the sample - greater the reliability
relaxed
size of sampling
compensation
problems with copyright fees
25. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections
Government limits on stations
senate - protect IP act
FCC
47 usc 326
26. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station
must carry
capricious
network ads
compensation
27. Estimates from representative sample will always be slightly off b/c the sample does not exactly match group being measured
sampling error
national spot advertising
balancing tests
Public Broadcasting Service (PBS)
28. Negotiates the terms of partnership through a contract
network/affiliate contract
vertical integration
off network syndication
Process of a bill
29. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)
cume
capricious
US house - stop online piracy act (SOPA)
size of sampling
30. Everyone in group should have an equal chance to be selected for the sample
designated market area
obscenity
random sampling
sampling error
31. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market
vertical integration
syndicated exclusivity
harming national security
prior restraint
32. Cable systems may not import other broadcast network affiliates
network non duplication rule
network compensation
indecency
network/affiliate contract
33. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels
cable television systems
How reverse compensation works
legislative branch
Public - educational - government
34. 6 year term - 100 members - 2 from each state regardless of population to protect little states
senate
Houshold using television (hut)
retransmission consent
subscription fee battle
35. Distribute programs to public tv stations - do not produce their own programs
safe harbor
FCC
Memorandum opion and order (MO&O)
Public Broadcasting Service (PBS)
36. Set by gov't copyright roaylty board
local control
size of sampling
Laws
webcasting rates
37. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'
relaxed
analog payment
enhanced underwriting
congressional oversight
38. May ounish indecent broadcasts because - uniquely pervasive - accessable to vhildren
network non duplication rule
47 usc 326
total survey area
fcc vs Pacifics foundation
39. When a sample reaches a certain size the results are no longer reliable
libel
CPM
retransmission consent
point of diminishing return
40. Newton minow 1961: there must be an active government role to ensure public interest is being served (tv is trash and we need to make it help public!)
blanket license
must carry
cutting the cord
vaste wasteland speech
41. Passed in 1998 to protect digital works copyrights - illegal to circumvent technology that controls access to a copyrighted work or distribute products that circumvent the technology - no violation if you quickly respond to complaint
balancing tests
How reverse compensation works
public broadcasting act of 1967
Digital Millennium Copyright Act (DMCA)
42. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years
multiple systems operators
retransmission consent
chilling effect
FCC organization
43. Comprehensive review of licensing and regulating operations from FCC
Administrative procedures act (APA)
cable business model
station groups
Federal reigister:
44. Cannot prevent speech over radio
predicted audience
47 usc 326
network (national) content
Local content
45. Congress can change anything the FCC does by passing a law to overturn a regulation
senate
FNPRM (further notice of proposed rule making
congressional oversight
point of diminishing return
46. Failed neogtiations - high rates from copyright board
designated market area
Digital Millennium Copyright Act (DMCA)
problems with copyright fees
cutting the cord
47. Right to frree speech is balanced against the interest of society
compulsory license
fcc vs Pacifics foundation
balancing tests
FCC organization
48. Inconsistent - changing mind a lot
cash payment for syndication
Notice of Inquiry (NOI)
capricious
long tail theory
49. Based on network track record
cash and barter for syndication
prior restraint
predicted audience
retransmission consent
50. Conducts hearings - does research - and summarizes the law and violation
prior restraint
sampling error
Administrative law judge (ALJ)
limits of advertising