Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. The estimated numver of household actually tuned in to channel






2. vague open ended inquiry of 'what should I do?' typically from telecom companies






3. Estimates from representative sample will always be slightly off b/c the sample does not exactly match group being measured






4. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations






5. Distribute programs to public tv stations - do not produce their own programs






6. Based on network track record






7. Attorney general can seek court order to block foreign sites






8. Must wait 30 days to respond (slow motion debate)






9. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows






10. This person pointed out a problem so here is how we will address it






11. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)






12. National advertisers reaching particular geographic regions by purchasing spots by local stations






13. Government limits on group ownership have been stressed or relaxed over years






14. Acts as a broker between local stations and advertisers - extension of local stations sales staff






15. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years






16. Counties grouped together around most watched stations near central city






17. Newton minow 1961: there must be an active government role to ensure public interest is being served (tv is trash and we need to make it help public!)






18. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works






19. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






20. Non - local programming not licensed/sold to networks - programs licensed/distributed to more than one market - non interconnected broadcast






21. PEG channels






22. Bundle programs together in packages sold for monthly fee






23. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally






24. Broadcast indcent media between 10pm and 6am






25. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






26. Deliver content and services via wire - FCC regulations






27. Affiliates clear time to air network programs






28. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time






29. Passed in 1998 to protect digital works copyrights - illegal to circumvent technology that controls access to a copyrighted work or distribute products that circumvent the technology - no violation if you quickly respond to complaint






30. You own all services for production and distribution






31. Focuses on how to fix or address one issue - staff condenses and summariezes problem






32. Publishing a false statement about someone to ruin their reputation






33. Composer/publisher






34. TV may reach 39% of national audience - no more than 2 stations in market






35. Failed neogtiations - high rates from copyright board






36. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)






37. Which control is more limited - local or national?






38. Conducts hearings - does research - and summarizes the law and violation






39. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market






40. Portraying sexual content in an offensive way that has no redeeming quality






41. Right to frree speech is balanced against the interest of society






42. Grossely offensive and provokes violent resentment






43. Program originally produced for a network now being syndicated (friends - family guy)






44. Sexual content without artistic or political significance






45. Hearings conducted regarding FCC violations






46. Comprehensive review of licensing and regulating operations from FCC






47. Dividing people into subgroups based on age - sex - education






48. # TV's actually on out of all people who own tv






49. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






50. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products