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Test your basic knowledge |
Telecom Industry Management
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Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
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Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. vague open ended inquiry of 'what should I do?' typically from telecom companies
Notice of Inquiry (NOI)
47 usc 326
FCC adjudication
indecency
2. Company that negotiates for copyright holders and colelcts fees
sound exchange
horizontal integration
congressional oversight
US house - stop online piracy act (SOPA)
3. Negotiates the terms of partnership through a contract
Memorandum opion and order (MO&O)
support for vertical integration
network/affiliate contract
constitution
4. Hearings conducted regarding FCC violations
indecency
congressional oversight
cash and barter for syndication
FCC adjudication
5. 6 year term - 100 members - 2 from each state regardless of population to protect little states
senate
size of sampling
syndicated exclusivity
vaste wasteland speech
6. All metro counties plus counties next to it if they have significant listenership
random sampling
local control
designated market area
total survey area
7. Laws are vague so people change all of their conent to stay away from indecency violations
cutting the cord
chilling effect
safe harbor
adjacencies
8. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs
public broadcasting act of 1967
horizontal integration
National Public Radio (NPR)
arbitrary
9. Focuses on how to fix or address one issue - staff condenses and summariezes problem
cash payment for syndication
FNPRM (further notice of proposed rule making
vaste wasteland speech
digital payment
10. Creates efficient companies who drive the economy and produce more options and cheaper products for customers
support for vertical integration
sound exchange
multiple systems operators
balancing tests
11. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)
public interest approach
demographic
total survey area
obscenity
12. Publishing war plans
cable television systems
harming national security
constitution
off network syndication
13. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments
Administrative procedures act (APA)
80/20 rule
first run syndication
support for vertical integration
14. Affiliates clear time to air network programs
arbitrary
demographic
clearance
metro survey area (metro)
15. Using laws of chance or probability to make estimate about population from small sample of population
fcc vs Pacifics foundation
FCC adjudication
sampling
total survey area
16. Ad time is perishable - limited to what the viewer will tolerate
capricious
limits of advertising
80/20 rule
predicted audience
17. Compares relative cost among competing media - abbreviation for 'cost for thousand' - cost for an advertiser to reach 1 -000 people or households - cost of ad/number of households/people
CPM
reverse compensation
house of reps
limits of advertising
18. When a sample reaches a certain size the results are no longer reliable
station groups
point of diminishing return
sound exchange
National Public Radio (NPR)
19. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years
retransmission consent
first amendment
Notice of Inquiry (NOI)
Public - educational - government
20. Right to frree speech is balanced against the interest of society
National Public Radio (NPR)
station groups
balancing tests
must carry
21. Cable systems may not import other broadcast network affiliates
network non duplication rule
house of reps
clearance
prior restraint
22. Produced by local station or cable system
reverse compensation
Local content
metro survey area (metro)
compulsory license
23. Rule book for the government with legislative - executive - judicial branch
performance task
constitution
public broadcasting act of 1967
enhanced underwriting
24. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'
digital payment
senate - protect IP act
chilling effect
enhanced underwriting
25. Publishing a false statement about someone to ruin their reputation
Public Broadcasting Service (PBS)
libel
commercial broadcast station
syndicated exclusivity
26. 2 year term - 435 members - represent districts w/in a state
share
support for vertical integration
Administrative procedures act (APA)
house of reps
27. Protects free speech and expression
first amendment
webcasting rates
network (national) content
limits of advertising
28. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC
point of diminishing return
FCC organization
designated market area
barter for syndication
29. A lot of different companies in the same industry
horizontal integration
predicted audience
affiliates
cash payment for syndication
30. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works
prior restraint
senate - protect IP act
Memorandum opion and order (MO&O)
indecency
31. Grossely offensive and provokes violent resentment
Government limits on stations
cable business model
profane
compensation
32. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization
balancing tests
blanket license
national rep firms
fcc vs Pacifics foundation
33. Broadcast network pays affiliates for use of station
syndicated exclusivity
Laws
must carry
network compensation
34. Corporation that owns many local cable systems - serve almost 2/3 of subscribers - linked together into clusters
Houshold using television (hut)
blanket license
Federal reigister:
multiple systems operators
35. Cannot prevent speech over radio
vertical integration
national rep firms
designated market area
47 usc 326
36. Protect freedom of religion - right to protest and petition gov't - right of free speech
predicted audience
total survey area
local control
first 10 amendments (bill of rights)
37. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations
indecency
prior restraint
Laws
compulsory license
38. Congress - makes laws
performance task
legislative branch
public station funding
Administrative law judge (ALJ)
39. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products
public station funding
senate - protect IP act
NPRM (Notice of Proposed rules making)
long tail theory
40. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed
Notice of Inquiry (NOI)
Laws
Memorandum opion and order (MO&O)
off network syndication
41. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products
legislative branch
commercial broadcast station
profane
national spot advertising
42. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)
cume
public station funding
network ads
cash payment for syndication
43. Who gets the cash
compensation
clearance
Public Broadcasting Service (PBS)
Memorandum opion and order (MO&O)
44. Acts as a broker between local stations and advertisers - extension of local stations sales staff
cable business model
national rep firms
retransmission consent
obscenity
45. Congress can change anything the FCC does by passing a law to overturn a regulation
must carry
libel
congressional oversight
obscenity
46. A title for the payment of artists for their performance
horizontal integration
Laws
local control
performance task
47. Do audience measurement for television
multiple systems operators
non sampling error
designated market area
nielson
48. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs
predicted revenue potential
share
indecency
commercial broadcast station
49. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market
relaxed
syndicated exclusivity
total survey area
Report and Order (R&O)
50. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)
Administrative procedures act (APA)
network compensation
digital payment
network/affiliate contract
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