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Test your basic knowledge |
Telecom Industry Management
Start Test
Study First
Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Congress can change anything the FCC does by passing a law to overturn a regulation
arbitrary
horizontal integration
congressional oversight
constitution
2. Affiliates clear time to air network programs
cable business model
senate
clearance
vaste wasteland speech
3. Cable wants highest fee possible and MSO's want low fees to increase profit margins and keep rates low - MSO's have most leverage
profane
Memorandum opion and order (MO&O)
network non duplication rule
subscription fee battle
4. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs
public station funding
prior restraint
Memorandum opion and order (MO&O)
indecency
5. Composer/publisher
analog payment
relaxed
Report and Order (R&O)
multiple systems operators
6. Publishing a false statement about someone to ruin their reputation
FCC adjudication
digital payment
libel
blanket license
7. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections
Public Broadcasting Service (PBS)
non sampling error
FCC
retransmission consent
8. Focuses on how to fix or address one issue - staff condenses and summariezes problem
sampling error
network ads
demographic
FNPRM (further notice of proposed rule making
9. 50 - 60% government and then subscribers - also business and state gov't
Public - educational - government
public station funding
argument against vertical integration
house of reps
10. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed
balancing tests
Report and Order (R&O)
Laws
obscenity
11. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs
senate - protect IP act
reverse compensation
Local content
limits of advertising
12. All metro counties plus counties next to it if they have significant listenership
Laws
share
total survey area
fcc vs Pacifics foundation
13. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs
National Public Radio (NPR)
compensation
sampling
size of sampling
14. Grossely offensive and provokes violent resentment
Notice of Inquiry (NOI)
compensation
profane
predicted audience
15. Creates efficient companies who drive the economy and produce more options and cheaper products for customers
support for vertical integration
digital payment
Administrative law judge (ALJ)
national rep firms
16. Combo of money and part of advertising revenue - number one method of syndication
house of reps
cash and barter for syndication
Process of a bill
FCC adjudication
17. Courts cannot prevent you from talking but can punish you if your speech violates first amendment
barter for syndication
prior restraint
station groups
total survey area
18. Cannot prevent speech over radio
Houshold using television (hut)
capricious
47 usc 326
demographic
19. vague open ended inquiry of 'what should I do?' typically from telecom companies
Notice of Inquiry (NOI)
public station funding
network compensation
harming national security
20. Portraying sexual content in an offensive way that has no redeeming quality
size of sampling
US house - stop online piracy act (SOPA)
obscenity
share
21. Decision was suddon - not reasoned - or made on the basis of too much power
designated market area
constitution
Laws
arbitrary
22. Speech protected by first amendment between adults during safe harbor
indecent
local control
Digital Millennium Copyright Act (DMCA)
total survey area
23. Newton minow 1961: there must be an active government role to ensure public interest is being served (tv is trash and we need to make it help public!)
subscription fee battle
cable television systems
vaste wasteland speech
sound exchange
24. Company that negotiates for copyright holders and colelcts fees
sound exchange
limits of advertising
cable television systems
Memorandum opion and order (MO&O)
25. Set by gov't copyright roaylty board
network (national) content
webcasting rates
marketplace approach
demographic
26. Using laws of chance or probability to make estimate about population from small sample of population
cable television systems
sound exchange
total survey area
sampling
27. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)
local ads
syndicated exclusivity
argument against vertical integration
cash payment for syndication
28. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations
analog payment
legislative branch
compulsory license
80/20 rule
29. National advertisers reaching particular geographic regions by purchasing spots by local stations
NPRM (Notice of Proposed rules making)
station groups
national spot advertising
marketplace approach
30. The estimated numver of household actually tuned in to channel
share
webcasting rates
Houshold using television (hut)
14 usc 1464
31. Compares relative cost among competing media - abbreviation for 'cost for thousand' - cost for an advertiser to reach 1 -000 people or households - cost of ad/number of households/people
network (national) content
support for vertical integration
CPM
FCC adjudication
32. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years
point of diminishing return
senate
chilling effect
14 usc 1464
33. Based on network track record
predicted audience
first amendment
obscenity
indecency
34. Commercial minutes available * projected rate = revenue - compare revenue to potential cost
Digital Millennium Copyright Act (DMCA)
predicted revenue potential
size of sampling
off network syndication
35. Produced by local station or cable system
Local content
reverse compensation
harming national security
network non duplication rule
36. Counties around central cities where tv is most viewed
cable business model
Laws
webcasting rates
designated market area
37. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works
senate - protect IP act
public station funding
Notice of Inquiry (NOI)
clearance
38. Bundle programs together in packages sold for monthly fee
senate
national spot advertising
FNPRM (further notice of proposed rule making
cable business model
39. Ads on broadcast and cable networks to reach a national audience
network ads
senate - protect IP act
long tail theory
blanket license
40. Attorney general can seek court order to block foreign sites
reverse compensation
US house - stop online piracy act (SOPA)
multiple systems operators
total survey area
41. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments
share
Administrative procedures act (APA)
FNPRM (further notice of proposed rule making
network/affiliate contract
42. Who gets the cash
long tail theory
non sampling error
Government limits on stations
compensation
43. Television is a toaster with pictures and people will watch whatever you put on there
non sampling error
marketplace approach
first run syndication
legislative branch
44. Do audience measurement for television
Laws
safe harbor
vaste wasteland speech
nielson
45. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content
limits of advertising
cash payment for syndication
argument against vertical integration
analog payment
46. Conducts hearings - does research - and summarizes the law and violation
clearance
syndicated exclusivity
vertical integration
Administrative law judge (ALJ)
47. Exchange of things of like worth like the proft of advertising
arbitrary
senate - protect IP act
barter for syndication
first run syndication
48. Local stations that transmit programs to viewers over (typically 200 of these)
cash payment for syndication
affiliates
local ads
14 usc 1464
49. One or more markets designated as primary survey area
metro survey area (metro)
Laws
congressional oversight
obscenity
50. Government limits on group ownership have been stressed or relaxed over years
retransmission consent
sampling
relaxed
subscription fee battle