Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Publishing war plans






2. Portraying sexual content in an offensive way that has no redeeming quality






3. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






4. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)






5. Purchase programs directly with delivery over broadband






6. Failed neogtiations - high rates from copyright board






7. TV may reach 39% of national audience - no more than 2 stations in market






8. The estimated numver of household actually tuned in to channel






9. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)






10. 50 - 60% government and then subscribers - also business and state gov't






11. Do audience measurement for radio






12. A lot of different companies in the same industry






13. Congress - makes laws






14. Dividing people into subgroups based on age - sex - education






15. Composer/publisher






16. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works






17. All metro counties plus counties next to it if they have significant listenership






18. Local stations that transmit programs to viewers over (typically 200 of these)






19. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






20. Estimates from representative sample will always be slightly off b/c the sample does not exactly match group being measured






21. Bundle programs together in packages sold for monthly fee






22. Broadcast network pays affiliates for use of station






23. PEG channels






24. Using laws of chance or probability to make estimate about population from small sample of population






25. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years






26. Passed in 1998 to protect digital works copyrights - illegal to circumvent technology that controls access to a copyrighted work or distribute products that circumvent the technology - no violation if you quickly respond to complaint






27. # TV's actually on out of all people who own tv






28. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)






29. Affiliates clear time to air network programs






30. Combo of money and part of advertising revenue - number one method of syndication






31. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations






32. Do audience measurement for television






33. Exchange of things of like worth like the proft of advertising






34. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations






35. Everyone in group should have an equal chance to be selected for the sample






36. Compares relative cost among competing media - abbreviation for 'cost for thousand' - cost for an advertiser to reach 1 -000 people or households - cost of ad/number of households/people






37. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results






38. You own all services for production and distribution






39. Produced by local station or cable system






40. Ad time is perishable - limited to what the viewer will tolerate






41. Distribute public radio stations - - Produce own program - classical/jazz music - news/public affairs






42. Protect freedom of religion - right to protest and petition gov't - right of free speech






43. Ads on broadcast and cable networks to reach a national audience






44. Focuses on how to fix or address one issue - staff condenses and summariezes problem






45. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels






46. Based on network track record






47. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider






48. Government limits on group ownership have been stressed or relaxed over years






49. Which control is more limited - local or national?






50. 2 year term - 435 members - represent districts w/in a state