Test your basic knowledge |

Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)






2. Ad time is perishable - limited to what the viewer will tolerate






3. Using laws of chance or probability to make estimate about population from small sample of population






4. 80 percent of viewing is on 20 percent of channels/stations - most profit occurs from most popular stations






5. Attorney general can seek court order to block foreign sites






6. 50 - 60% government and then subscribers - also business and state gov't






7. When a sample reaches a certain size the results are no longer reliable






8. A lot of different companies in the same industry






9. Comprehensive review of licensing and regulating operations from FCC






10. Composer/publisher






11. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






12. All metro counties plus counties next to it if they have significant listenership






13. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years






14. Decision was suddon - not reasoned - or made on the basis of too much power






15. Local stations that transmit programs to viewers over (typically 200 of these)






16. Acts as a broker between local stations and advertisers - extension of local stations sales staff






17. Conducts hearings - does research - and summarizes the law and violation






18. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations






19. The estimated numver of household actually tuned in to channel






20. Dividing people into subgroups based on age - sex - education






21. Congress can change anything the FCC does by passing a law to overturn a regulation






22. Protect freedom of religion - right to protest and petition gov't - right of free speech






23. Do audience measurement for television






24. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs






25. Laws are vague so people change all of their conent to stay away from indecency violations






26. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization






27. Based on network track record






28. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments






29. Counties grouped together around most watched stations near central city






30. This person pointed out a problem so here is how we will address it






31. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider






32. Cable systems may not import other broadcast network affiliates






33. Combo of money and part of advertising revenue - number one method of syndication






34. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels






35. Program produced specifically for syndication (dr. phill - ellen - jeopardy)






36. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






37. Who gets the cash






38. Inconsistent - changing mind a lot






39. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time






40. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs






41. PEG channels






42. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows






43. Government limits on group ownership have been stressed or relaxed over years






44. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)






45. A few minutes during network programs for affiliates to insert local commercials






46. Counties around central cities where tv is most viewed






47. Must wait 30 days to respond (slow motion debate)






48. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






49. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






50. National advertisers reaching particular geographic regions by purchasing spots by local stations