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Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Exchange of things of like worth like the proft of advertising






2. The estimated numver of household actually tuned in to channel






3. Using laws of chance or probability to make estimate about population from small sample of population






4. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station






5. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections






6. Commercial minutes available * projected rate = revenue - compare revenue to potential cost






7. Combo of money and part of advertising revenue - number one method of syndication






8. Comprehensive review of licensing and regulating operations from FCC






9. Courts cannot prevent you from talking but can punish you if your speech violates first amendment






10. National advertisers reaching particular geographic regions by purchasing spots by local stations






11. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)






12. Acts as a broker between local stations and advertisers - extension of local stations sales staff






13. Dividing people into subgroups based on age - sex - education






14. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels






15. May ounish indecent broadcasts because - uniquely pervasive - accessable to vhildren






16. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






17. Attract and retain audiences that can be sold to advertisers






18. All metro counties plus counties next to it if they have significant listenership






19. Distribute programs to public tv stations - do not produce their own programs






20. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






21. Publishing a false statement about someone to ruin their reputation






22. Hearings conducted regarding FCC violations






23. Government sets predetermined fee and requires licenses to be granted - cable tv systems for redistribution of works aired on roadcast stations






24. Stations purchasing syndicated programs like jeopardy can prevent those programs from appearing on other stations in same market






25. Bundle programs together in packages sold for monthly fee






26. Produced by local station or cable system






27. Rule book for the government with legislative - executive - judicial branch






28. Language that depicts offensive by contemporary standards for broadcast medium of sexual acktivity or organs






29. Program originally produced for a network now being syndicated (friends - family guy)






30. Compares relative cost among competing media - abbreviation for 'cost for thousand' - cost for an advertiser to reach 1 -000 people or households - cost of ad/number of households/people






31. Attorney general can seek court order to block foreign sites






32. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products






33. Composer/publisher






34. Creates efficient companies who drive the economy and produce more options and cheaper products for customers






35. Program produced specifically for syndication (dr. phill - ellen - jeopardy)






36. Based on network track record






37. Counties around central cities where tv is most viewed






38. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally






39. Television is a toaster with pictures and people will watch whatever you put on there






40. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows






41. Right to frree speech is balanced against the interest of society






42. Congress direted how to make rules in the law - actions must be registered in Federal Registers - let people know what you're planning - allow public to make comments






43. Counties grouped together around most watched stations near central city






44. Station writes the syndicator a check for program






45. Government limits on group ownership have been stressed or relaxed over years






46. Used in calculating unduplicated persons watching a station over a period of time (so if you watch twice - you only count once)






47. When a sample reaches a certain size the results are no longer reliable






48. Who gets the cash






49. Conducts hearings - does research - and summarizes the law and violation






50. Largest local region of a market's listening audience (smaller portion of the total disgnated market area)







Sorry!:) No result found.

Can you answer 50 questions in 15 minutes?


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