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Telecom Industry Management

Subject : business-skills
Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Local stations that transmit programs to viewers over (typically 200 of these)






2. Passed by Congress - set policies with any details congress wants - regulations - Must be consistent with law passed






3. When a sample reaches a certain size the results are no longer reliable






4. Ad time is perishable - limited to what the viewer will tolerate






5. Set by gov't copyright roaylty board






6. Cable wants highest fee possible and MSO's want low fees to increase profit margins and keep rates low - MSO's have most leverage






7. A title for the payment of artists for their performance






8. Program produced specifically for syndication (dr. phill - ellen - jeopardy)






9. 1700 employees in DC - they get part of their pay from the fees collected by stations that must pay to be regulated by FCC






10. Right to frree speech is balanced against the interest of society






11. Not quite a commercial but you can't say 'we have the best towels at Target - who is our sponsor - so come on out!'






12. Purchase programs directly with delivery over broadband






13. All metro counties plus counties next to it if they have significant listenership






14. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)






15. Combo of money and part of advertising revenue - number one method of syndication






16. Deliver content and services via wire - FCC regulations






17. Creates efficient companies who drive the economy and produce more options and cheaper products for customers






18. 5 members - no more than three from each political party - 5 year term - president designates chairman - it helps to have connections






19. Exclusive broadcast rights for a certain number of episodes - certain number of runs per episode - for a fixed period of time






20. Broadcast tv stations demand local cable tv systems carry their stations on cable line up - cable gets to carry station for free - no payment to the broadcast station






21. Broadcast stations and local cable insertions bought by businesses in same marker (grocery - furniture store)






22. Comprehensive review of licensing and regulating operations from FCC






23. 6 year term - 100 members - 2 from each state regardless of population to protect little states






24. Anything obscene indecent or profane over radio will be fined or imprisoned for no more than two years






25. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations






26. Exchange of things of like worth like the proft of advertising






27. Annual fee negotiated with licencing organizations to use all of the music controlled by that organization






28. Non - local programming not licensed/sold to networks - programs licensed/distributed to more than one market - non interconnected broadcast






29. Television is a toaster with pictures and people will watch whatever you put on there






30. Most stations are a part of this and owned by broadcast networks called 'owned&operated' stations






31. 50 - 60% government and then subscribers - also business and state gov't






32. You own all services for production and distribution






33. Which control is more limited - local or national?






34. Attract and retain audiences that can be sold to advertisers






35. Compares relative cost among competing media - abbreviation for 'cost for thousand' - cost for an advertiser to reach 1 -000 people or households - cost of ad/number of households/people






36. Do audience measurement for television






37. Hearings conducted regarding FCC violations






38. Using laws of chance or probability to make estimate about population from small sample of population






39. Sexual content without artistic or political significance






40. Protects free speech and expression






41. vague open ended inquiry of 'what should I do?' typically from telecom companies






42. Produced by local station or cable system






43. Decision was suddon - not reasoned - or made on the basis of too much power






44. Affiliates clear time to air network programs






45. Inconsistent - changing mind a lot






46. One or more markets designated as primary survey area






47. Estimates from representative sample will always be slightly off b/c the sample does not exactly match group being measured






48. Failed neogtiations - high rates from copyright board






49. Corporation that owns many local cable systems - serve almost 2/3 of subscribers - linked together into clusters






50. Conducts hearings - does research - and summarizes the law and violation







Sorry!:) No result found.

Can you answer 50 questions in 15 minutes?


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