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Telecom Industry Management
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Subject
:
business-skills
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Created corporation for public broadcasting - grant contracts for programs production - set up connection - encourage creation of new public stations - conduct research/train for public stations
clearance
harming national security
first 10 amendments (bill of rights)
public broadcasting act of 1967
2. Newton minow 1961: there must be an active government role to ensure public interest is being served (tv is trash and we need to make it help public!)
network ads
public interest approach
vaste wasteland speech
cable business model
3. A lot of different companies in the same industry
compensation
cable television systems
NPRM (Notice of Proposed rules making)
horizontal integration
4. Rule book for the government with legislative - executive - judicial branch
constitution
congressional oversight
syndicated exclusivity
must carry
5. Local stations that transmit programs to viewers over (typically 200 of these)
designated market area
affiliates
digital payment
nielson
6. What happened when suddenly cable could provide and pay for all programs and networks decided they want user to pay for programs - networks insist affiliates pay for network programs
sound exchange
reverse compensation
network ads
indecent
7. Prohibit anyone from promoting foreign websites that illegally sell copyrighted works
sound exchange
indecency
Local content
senate - protect IP act
8. Low demand products collectively can be profitable if store/distribution channel is large enough - niche markets will be mroe profictable for low demand products
syndication
long tail theory
relaxed
limits of advertising
9. 'We listened to everyone's comments and now we will do...' - petitions for reconsideration is the last chagne to have FCC reconsider
Report and Order (R&O)
retransmission consent
National Public Radio (NPR)
predicted revenue potential
10. Affiliates clear time to air network programs
FCC organization
public broadcasting act of 1967
clearance
47 usc 326
11. People will want to watch trash tv like lesbians and food eating contests and those high ratings will control content. You cannot control content by inserting educational/cultuarl shows
Administrative procedures act (APA)
public interest approach
Notice of Inquiry (NOI)
Federal reigister:
12. TV may reach 39% of national audience - no more than 2 stations in market
NPRM (Notice of Proposed rules making)
Government limits on stations
prior restraint
syndicated exclusivity
13. Companies have fewer employees - offer less jobs - and own too much which prevents competition and narrows the content
network (national) content
FNPRM (further notice of proposed rule making
network ads
argument against vertical integration
14. Laws are vague so people change all of their conent to stay away from indecency violations
obscenity
house of reps
chilling effect
fcc vs Pacifics foundation
15. Failed neogtiations - high rates from copyright board
network compensation
problems with copyright fees
sampling error
network non duplication rule
16. Right to frree speech is balanced against the interest of society
Public - educational - government
balancing tests
congressional oversight
adjacencies
17. Passed in 1998 to protect digital works copyrights - illegal to circumvent technology that controls access to a copyrighted work or distribute products that circumvent the technology - no violation if you quickly respond to complaint
indecency
local ads
Digital Millennium Copyright Act (DMCA)
digital payment
18. Intentional or inadvertent mistake - recording/calculating errors - biased questions - manipulation of results
non sampling error
arbitron
FCC adjudication
syndicated exclusivity
19. Bundle programs together in packages sold for monthly fee
national rep firms
cable business model
barter for syndication
CPM
20. Produced by local station or cable system
Local content
digital payment
total survey area
station groups
21. Hearings conducted regarding FCC violations
station groups
FCC adjudication
sampling error
cash payment for syndication
22. Holds license from gov't - transmits programs over airwaves - carries commercial messages to promotes products
network non duplication rule
demographic
commercial broadcast station
cable television systems
23. A broadcast station can require cable systems in the stations coverage area to pay for it for the use of its signals - fee can change every 3 years - if they don't agree then they boot off cable for 3 years
FCC
balancing tests
network non duplication rule
retransmission consent
24. Distributed by broadcast or cable network - they provide 'good morning america' or soaps to fill time if you can't afford to produce content locally
network (national) content
legislative branch
US house - stop online piracy act (SOPA)
network/affiliate contract
25. Composer/publisher
support for vertical integration
congressional oversight
barter for syndication
analog payment
26. Using laws of chance or probability to make estimate about population from small sample of population
size of sampling
sampling
FCC
reverse compensation
27. Sexual content without artistic or political significance
Houshold using television (hut)
Report and Order (R&O)
house of reps
obscenity
28. Creates efficient companies who drive the economy and produce more options and cheaper products for customers
47 usc 326
Public Broadcasting Service (PBS)
support for vertical integration
Public - educational - government
29. Counties grouped together around most watched stations near central city
subscription fee battle
designated market area
FNPRM (further notice of proposed rule making
network (national) content
30. Deliver content and services via wire - FCC regulations
Houshold using television (hut)
80/20 rule
cable television systems
14 usc 1464
31. Broadcast network pays affiliates for use of station
problems with copyright fees
network non duplication rule
network compensation
reverse compensation
32. Cable systems may not import other broadcast network affiliates
network non duplication rule
balancing tests
limits of advertising
network (national) content
33. Set by gov't copyright roaylty board
local ads
webcasting rates
How reverse compensation works
first 10 amendments (bill of rights)
34. Everyone in group should have an equal chance to be selected for the sample
random sampling
congressional oversight
Government limits on stations
point of diminishing return
35. Combo of money and part of advertising revenue - number one method of syndication
Government limits on stations
demographic
syndicated exclusivity
cash and barter for syndication
36. Corporation that owns many local cable systems - serve almost 2/3 of subscribers - linked together into clusters
digital payment
total survey area
Federal reigister:
multiple systems operators
37. A title for the payment of artists for their performance
performance task
designated market area
indecent
cash and barter for syndication
38. Which control is more limited - local or national?
cutting the cord
predicted audience
local control
national spot advertising
39. Publishing a false statement about someone to ruin their reputation
vertical integration
marketplace approach
libel
constitution
40. Cd (composer - recording co. - and publisher) - radio (composer and publisher) - satellite radio (Record co -composer - bpublisher) - webcasting (record co and composer/publisher)
prior restraint
fcc vs Pacifics foundation
digital payment
total survey area
41. Congress can change anything the FCC does by passing a law to overturn a regulation
arbitrary
congressional oversight
non sampling error
adjacencies
42. Exchange of things of like worth like the proft of advertising
barter for syndication
problems with copyright fees
chilling effect
syndication
43. Decision was suddon - not reasoned - or made on the basis of too much power
arbitrary
affiliates
non sampling error
fcc vs Pacifics foundation
44. Affiliates pay networks a fee for each subscriber on cable or satellite who can watch their channels
station groups
CPM
arbitron
How reverse compensation works
45. Program produced specifically for syndication (dr. phill - ellen - jeopardy)
arbitron
Public Broadcasting Service (PBS)
first run syndication
digital payment
46. Protects free speech and expression
share
first amendment
point of diminishing return
digital payment
47. Company that negotiates for copyright holders and colelcts fees
sound exchange
non sampling error
public station funding
clearance
48. Who gets the cash
compensation
network (national) content
FCC adjudication
indecency
49. All metro counties plus counties next to it if they have significant listenership
Process of a bill
total survey area
problems with copyright fees
Houshold using television (hut)
50. Number of households tuned into a channel out of all households actually using their receiver (number of people watching LOST out of all individuals watching TV)
arbitrary
share
affiliates
libel
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