Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Market area - Assists specialized (central) buyer






2. Cotton Inc. - Wool Bureau






3. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






4. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






5. Variety of low priced merchandise






6. Selling responsibilities






7. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






8. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






9. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






10. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






11. Number of different items offered






12. Small area within a store for designers or popular manufacturers






13. Larger orders may allow for...






14. Focuses on management and market research






15. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






16. Ads; focuses on business itself






17. Store's own label for career and casual sportswear; prices vary (better to moderate)






18. Mass - staples






19. Buying - selling - and planning of merchandise






20. Sales records - Sales people






21. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






22. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






23. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






24. Italian fashion - Knits - Shoes - Menswear






25. Small operation






26. Typically 6 months prior to season






27. 2nd largest leasing space available






28. Conduct own research






29. Money left to buy- when merchandise NEEDS to exceed merchandise available






30. Pay a fee for what are supposed to be wholesale prices






31. Television or computer shopping






32. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






33. Current information on trends






34. Compare what is available from the competition






35. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






36. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






37. Responsible for a department/area






38. Store owner - Specialized store buyer - Central buyer - Resident buyer






39. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






40. Not paid for by the retailer and the retailer doesn't have control over what is said






41. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






42. Focus specifically on product






43. Menswear






44. When merchandise (inventory and ordered) is GREATER than need






45. Responsible for establishing the store's image






46. Quantity of different items offered






47. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






48. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






49. Responsible for several areas






50. Door-to-door or house parties