Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






2. Responsible for several areas






3. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






4. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






5. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






6. Selling responsibilities






7. Germany - Spain - Eastern Block






8. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






9. Cotton Inc. - Wool Bureau






10. Responsible for a department/area






11. Money left to buy- when merchandise NEEDS to exceed merchandise available






12. Conduct own research






13. Merchandising offerings - Appropriate for customers






14. Shoplifting - internal theft - inaccurate records






15. Typically 6 months prior to season






16. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






17. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






18. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






19. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






20. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






21. Develops clothing for actors in plays - movies - and television






22. When merchandise (inventory and ordered) is GREATER than need






23. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






24. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






25. 2nd largest leasing space available






26. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






27. People who shop for clients






28. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






29. Sales records - Sales people






30. Order from catalog and pick up immediately






31. Located in market






32. Where store execs are housed






33. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






34. Regional center for bridal - evening wear






35. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






36. Net sales- total merchandise costs (Allow for overhead taxes and profit)






37. Large number of resources centered in 7th Avenue area - Largest and most important domestically






38. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






39. Small area within a store for designers or popular manufacturers






40. Small specialized store of a department store






41. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






42. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






43. Buying - selling - and planning of merchandise






44. Sourcing - Logistics related to - importing - Managing information systems

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45. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






46. Small operation






47. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






48. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






49. Television or computer shopping






50. Store open another facility in a different location - often in suburbs