Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Mass - staples






2. People who shop for clients






3. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






4. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






5. Number of different items offered






6. Italian fashion - Knits - Shoes - Menswear






7. Small operation






8. Market area - Assists specialized (central) buyer






9. Current information on trends






10. Responsible for several areas






11. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






12. Responsible for a department/area






13. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






14. Cotton Inc. - Wool Bureau






15. Selling responsibilities






16. Store owner - Specialized store buyer - Central buyer - Resident buyer






17. Store's own label for career and casual sportswear; prices vary (better to moderate)






18. Where store execs are housed






19. WWD - DNR - stores (consumer fashion magazines)






20. Large number of resources centered in 7th Avenue area - Largest and most important domestically






21. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






22. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






23. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






24. Larger orders may allow for...






25. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






26. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






27. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






28. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






29. Quantity of different items offered






30. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






31. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






32. Buying - selling - and planning of merchandise






33. Television or computer shopping






34. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






35. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






36. Focuses on the business itself






37. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






38. Variety of low priced merchandise






39. Manufacturers Attend Market to...






40. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






41. When merchandise (inventory and ordered) is GREATER than need






42. Germany - Spain - Eastern Block






43. Shoplifting - internal theft - inaccurate records






44. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






45. Small specialized store of a department store






46. Conduct own research






47. Small area within a store for designers or popular manufacturers






48. Merchandising offerings - Appropriate for customers






49. Not paid for by the retailer and the retailer doesn't have control over what is said






50. Door-to-door or house parties