Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






2. Most aware of what is selling (bias)






3. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






4. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






5. Cotton Inc. - Wool Bureau






6. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






7. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






8. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






9. Door-to-door or house parties






10. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






11. Sourcing - Logistics related to - importing - Managing information systems

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12. Not paid for by the retailer and the retailer doesn't have control over what is said






13. Develops clothing for actors in plays - movies - and television






14. Management consultants - Technical consultants - Import and export consultants






15. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






16. Focuses on management and market research






17. People who shop for clients






18. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






19. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






20. Image Merchandise/promotional -advertising agencies bid for client accounts






21. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






22. Net sales- total merchandise costs (Allow for overhead taxes and profit)






23. Market area - Assists specialized (central) buyer






24. Ads; focuses on business itself






25. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






26. Small specialized store of a department store






27. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






28. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






29. Germany - Spain - Eastern Block






30. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






31. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






32. Manufacturers Attend Market to...






33. Small area within a store for designers or popular manufacturers






34. WWD - DNR - stores (consumer fashion magazines)






35. Store owner - Specialized store buyer - Central buyer - Resident buyer






36. Conduct own research






37. Merchandising offerings - Appropriate for customers






38. Variety of low priced merchandise






39. Number of different items offered






40. Chain






41. Large number of resources centered in 7th Avenue area - Largest and most important domestically






42. Order from catalog and pick up immediately






43. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






44. Merchandising - Buying - Product Development Organizations






45. Menswear






46. Italian fashion - Knits - Shoes - Menswear






47. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






48. Pay a fee for what are supposed to be wholesale prices






49. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






50. Money left to buy- when merchandise NEEDS to exceed merchandise available