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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






2. Merchandising - Buying - Product Development Organizations






3. Quantity of different items offered






4. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






5. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






6. Mass - staples






7. Most aware of what is selling (bias)






8. Ads; focuses on business itself






9. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)






10. Italian fashion - Knits - Shoes - Menswear






11. Television or computer shopping






12. Where store execs are housed






13. WWD - DNR - stores (consumer fashion magazines)






14. Market area - Assists specialized (central) buyer






15. Specialize in brand and designer name clothing at discounted prices






16. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






17. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






18. Small operation






19. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






20. Money left to buy- when merchandise NEEDS to exceed merchandise available






21. Shoplifting - internal theft - inaccurate records






22. Current information on trends






23. Small specialized store of a department store






24. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






25. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






26. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






27. Variety of low priced merchandise






28. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






29. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






30. Store owner - Specialized store buyer - Central buyer - Resident buyer






31. Buying - selling - and planning of merchandise






32. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






33. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






34. Responsible for several areas






35. Develops clothing for actors in plays - movies - and television






36. Focus specifically on product






37. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






38. Merchandising offerings - Appropriate for customers






39. Larger orders may allow for...






40. Typically 6 months prior to season






41. Located in market






42. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






43. Large number of resources centered in 7th Avenue area - Largest and most important domestically






44. Management consultants - Technical consultants - Import and export consultants






45. Not paid for by the retailer and the retailer doesn't have control over what is said






46. Small area within a store for designers or popular manufacturers






47. Store's own label for career and casual sportswear; prices vary (better to moderate)






48. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






49. Focuses on the business itself






50. Regional center for bridal - evening wear







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