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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Large number of resources centered in 7th Avenue area - Largest and most important domestically






2. Sales records - Sales people






3. Money left to buy- when merchandise NEEDS to exceed merchandise available






4. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






5. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






6. Small operation






7. Merchandising offerings - Appropriate for customers






8. Shoplifting - internal theft - inaccurate records






9. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






10. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






11. Chain






12. Responsible for a department/area






13. Buying - selling - and planning of merchandise






14. Cotton Inc. - Wool Bureau






15. Responsible for establishing the store's image






16. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






17. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






18. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






19. Focuses on management and market research






20. Regional center for bridal - evening wear






21. Not paid for by the retailer and the retailer doesn't have control over what is said






22. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






23. Merchandising - Buying - Product Development Organizations






24. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






25. Most aware of what is selling (bias)






26. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






27. Store owner - Specialized store buyer - Central buyer - Resident buyer






28. Focuses on the business itself






29. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






30. Mass - staples






31. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






32. Germany - Spain - Eastern Block






33. Quantity of different items offered






34. Store's own label for career and casual sportswear; prices vary (better to moderate)






35. Current information on trends






36. Menswear






37. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






38. People who shop for clients






39. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






40. Where store execs are housed






41. Compare what is available from the competition






42. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






43. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






44. Conduct own research






45. Typically 6 months prior to season






46. Pay a fee for what are supposed to be wholesale prices






47. Responsible for several areas






48. Located in market






49. Specialize in brand and designer name clothing at discounted prices






50. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






Can you answer 50 questions in 15 minutes?



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