Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Cotton Inc. - Wool Bureau






2. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






3. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






4. Selling responsibilities






5. Italian fashion - Knits - Shoes - Menswear






6. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






7. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






8. Pay a fee for what are supposed to be wholesale prices






9. Number of different items offered






10. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






11. Sourcing - Logistics related to - importing - Managing information systems

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12. Sales records - Sales people






13. Market area - Assists specialized (central) buyer






14. Small operation






15. Responsible for establishing the store's image






16. Manufacturers Attend Market to...






17. Larger orders may allow for...






18. Merchandising offerings - Appropriate for customers






19. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






20. Store owner - Specialized store buyer - Central buyer - Resident buyer






21. Regional center for bridal - evening wear






22. Image Merchandise/promotional -advertising agencies bid for client accounts






23. Money left to buy- when merchandise NEEDS to exceed merchandise available






24. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






25. Responsible for a department/area






26. Focuses on the business itself






27. Ads; focuses on business itself






28. People who shop for clients






29. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






30. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






31. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






32. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






33. Quantity of different items offered






34. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






35. Store open another facility in a different location - often in suburbs






36. Conduct own research






37. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






38. Merchandising - Buying - Product Development Organizations






39. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






40. Small specialized store of a department store






41. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






42. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






43. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






44. Located in market






45. Small area within a store for designers or popular manufacturers






46. Variety of low priced merchandise






47. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






48. Responsible for several areas






49. Where store execs are housed






50. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy