Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Money left to buy- when merchandise NEEDS to exceed merchandise available






2. Cotton Inc. - Wool Bureau






3. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






4. WWD - DNR - stores (consumer fashion magazines)






5. Typically 6 months prior to season






6. Located in market






7. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






8. Mass - staples






9. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






10. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






11. Focuses on a particular item or product






12. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






13. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






14. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






15. Image Merchandise/promotional -advertising agencies bid for client accounts






16. Sourcing - Logistics related to - importing - Managing information systems

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17. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






18. Net sales- total merchandise costs (Allow for overhead taxes and profit)






19. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






20. Merchandising offerings - Appropriate for customers






21. Responsible for several areas






22. Responsible for a department/area






23. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






24. Current information on trends






25. Italian fashion - Knits - Shoes - Menswear






26. Not paid for by the retailer and the retailer doesn't have control over what is said






27. Specialize in brand and designer name clothing at discounted prices






28. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






29. Door-to-door or house parties






30. Germany - Spain - Eastern Block






31. Pay a fee for what are supposed to be wholesale prices






32. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






33. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






34. Small area within a store for designers or popular manufacturers






35. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






36. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






37. Menswear






38. Ads; focuses on business itself






39. Store owner - Specialized store buyer - Central buyer - Resident buyer






40. 2nd largest leasing space available






41. Conduct own research






42. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






43. Buying - selling - and planning of merchandise






44. Order from catalog and pick up immediately






45. Shoplifting - internal theft - inaccurate records






46. Large number of resources centered in 7th Avenue area - Largest and most important domestically






47. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






48. Focuses on the business itself






49. Focus specifically on product






50. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department