Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Merchandising - Buying - Product Development Organizations






2. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






3. Store open another facility in a different location - often in suburbs






4. 2nd largest leasing space available






5. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






6. Located in market






7. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






8. Larger orders may allow for...






9. Door-to-door or house parties






10. Merchandising offerings - Appropriate for customers






11. Market area - Assists specialized (central) buyer






12. Focuses on management and market research






13. Menswear






14. Focuses on a particular item or product






15. Ads; focuses on business itself






16. Manufacturers Attend Market to...






17. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






18. Focus specifically on product






19. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






20. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






21. Store owner - Specialized store buyer - Central buyer - Resident buyer






22. Responsible for a department/area






23. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






24. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






25. WWD - DNR - stores (consumer fashion magazines)






26. Typically 6 months prior to season






27. Order from catalog and pick up immediately






28. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






29. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






30. Number of different items offered






31. Where store execs are housed






32. Conduct own research






33. Specialize in brand and designer name clothing at discounted prices






34. Television or computer shopping






35. Cotton Inc. - Wool Bureau






36. People who shop for clients






37. Mass - staples






38. Store's own label for career and casual sportswear; prices vary (better to moderate)






39. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






40. Not paid for by the retailer and the retailer doesn't have control over what is said






41. Buying - selling - and planning of merchandise






42. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






43. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






44. Quantity of different items offered






45. Small operation






46. Chain






47. Focuses on the business itself






48. Net sales- total merchandise costs (Allow for overhead taxes and profit)






49. Variety of low priced merchandise






50. Money left to buy- when merchandise NEEDS to exceed merchandise available