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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






2. Responsible for a department/area






3. Door-to-door or house parties






4. Buying - selling - and planning of merchandise






5. Where store execs are housed






6. Current information on trends






7. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






8. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






9. Larger orders may allow for...






10. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






11. Ads; focuses on business itself






12. Focus specifically on product






13. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






14. Chain






15. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






16. Store's own label for career and casual sportswear; prices vary (better to moderate)






17. Mass - staples






18. Not paid for by the retailer and the retailer doesn't have control over what is said






19. Focuses on management and market research






20. Focuses on a particular item or product






21. Germany - Spain - Eastern Block






22. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






23. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






24. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






25. Small operation






26. Money left to buy- when merchandise NEEDS to exceed merchandise available






27. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






28. Focuses on the business itself






29. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






30. Market area - Assists specialized (central) buyer






31. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






32. Shoplifting - internal theft - inaccurate records






33. Television or computer shopping






34. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






35. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






36. Small specialized store of a department store






37. When merchandise (inventory and ordered) is GREATER than need






38. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






39. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






40. Develops clothing for actors in plays - movies - and television






41. Management consultants - Technical consultants - Import and export consultants






42. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






43. Store open another facility in a different location - often in suburbs






44. Quantity of different items offered






45. Responsible for establishing the store's image






46. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






47. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






48. Sourcing - Logistics related to - importing - Managing information systems

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49. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






50. Variety of low priced merchandise







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