Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Responsible for several areas






2. Sales records - Sales people






3. People who shop for clients






4. Selling responsibilities






5. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






6. Manufacturers Attend Market to...






7. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






8. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






9. Compare what is available from the competition






10. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






11. Germany - Spain - Eastern Block






12. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






13. Located in market






14. Shoplifting - internal theft - inaccurate records






15. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






16. Larger orders may allow for...






17. Regional center for bridal - evening wear






18. Small operation






19. Net sales- total merchandise costs (Allow for overhead taxes and profit)






20. Mass - staples






21. Ads; focuses on business itself






22. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






23. Conduct own research






24. Number of different items offered






25. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






26. Focus specifically on product






27. When merchandise (inventory and ordered) is GREATER than need






28. WWD - DNR - stores (consumer fashion magazines)






29. Image Merchandise/promotional -advertising agencies bid for client accounts






30. Most aware of what is selling (bias)






31. Where store execs are housed






32. Typically 6 months prior to season






33. Small specialized store of a department store






34. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






35. Italian fashion - Knits - Shoes - Menswear






36. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






37. Money left to buy- when merchandise NEEDS to exceed merchandise available






38. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






39. Develops clothing for actors in plays - movies - and television






40. Television or computer shopping






41. Store open another facility in a different location - often in suburbs






42. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






43. Quantity of different items offered






44. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






45. Merchandising - Buying - Product Development Organizations






46. Focuses on the business itself






47. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






48. Current information on trends






49. Sourcing - Logistics related to - importing - Managing information systems

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50. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock