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Test your basic knowledge |
Fashion Merchandizing
Start Test
Study First
Subjects
:
business-skills
,
industries
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Anticipating future needs - Interpreting consumer demand - Evaluating current sales
Shortage (Dollar Merchandise Plan)
Paris (Global Fashion Centers)
Buyer (Retail Merchandising)
DMM (Merchandising; Retail Store
2. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer
Factory Outlet (Specialty)
Terms to be Negotiated (Buying)
Using Resident Buying Offices (Sources)
Regional Marts
3. Focuses on management and market research
Some samples may never be mass produced
Management Consultants (Consulting Services)
Electronic Retailing (Non-store Retailing)
Hypermarkets (Specialty
4. Most aware of what is selling (bias)
De
Vendors (Sources)
Buyer (Merchandising; Retail Stores)
Variety Store (Specialty)
5. Small operation
Terms to be Negotiated (Buying)
Limitations of regional marts
Store Owner (Path for Buyers)
New York (Market Centers)
6. Order from catalog and pick up immediately
Catalog Showroom (Specialty)
Catalog/Mail Order (Non-store Retai
Trade Publications (Sources)
Using Resident Buying Offices (Sources)
7. Net sales- total merchandise costs (Allow for overhead taxes and profit)
In-store Boutique
Flagship (Classifications; Department Store)
Gross Margin Percentage (Dollar Merchandise Plan)
Electronic Retailing (Non-store Retailing)
8. Image Merchandise/promotional -advertising agencies bid for client accounts
Two basic kinds of ratail advertising
Chain Store
Elements of Dollar Merchandize Plan
Milan (Global Fashion Centers)
9. Responsible for several areas
Paris (Global Fashion Centers)
Wholesale Warehouse Clubs (Specialty)
Broad-based Business Consulting Services
DMM (Merchandising; Retail Store
10. Typically 6 months prior to season
Market Wee
Off-Price Store (Specialty)
Lower prices
Private Label
11. Develops clothing for actors in plays - movies - and television
London (Global Fashion Centers)
Stylist
Costume Designe
Factory Outlet (Specialty)
12. Responsible for establishing the store's image
GMM (Merchandising; Retail Stores)
Direct Selling (Non-store Retailing)
De
Two basic kinds of ratail advertising
13. Responsible for a department/area
Buyer (Merchandising; Retail Stores)
Stylist
Dollar Merchandise Plan
Specialized Store Buyer (Path for Buyers)
14. Small area within a store for designers or popular manufacturers
Factors to be Considered in Editing (Buying)
GMM (Merchandising; Retail Stores)
In-store Boutique
Publicity
15. Regional center for bridal - evening wear
Dallas
Specialty Store
Specialized Store Buyer (Path for Buyers)
Paris (Global Fashion Centers)
16. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment
Store within a Store
Specialty Store
Minor Fashion Industries (Global Fashion Centers)
Turnover (Dollar Merchandise Plan)
17. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target
Image (Promotion)
Reporting Services (Sources)
Hypermarkets (Specialty
Chain Store
18. Customer makes choices out of a catalog and places order by phone - mail - or at a facility
Catalog/Mail Order (Non-store Retai
Off-Price Store (Specialty)
Limitations of regional marts
Direct Selling (Non-store Retailing)
19. WWD - DNR - stores (consumer fashion magazines)
Trade Publications (Sources)
Minor Fashion Industries (Global Fashion Centers)
Terms to be Negotiated (Buying)
Advertising
20. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)
Confined merchandis
New York (Market Centers)
Terms to be Negotiated (Buying)
Specialty Store
21. Not paid for by the retailer and the retailer doesn't have control over what is said
Gross Margin Percentage (Dollar Merchandise Plan)
Publicity
Overbought
Market Wee
22. Manufacturers Attend Market to...
Milan (Global Fashion Centers)
Central Buyer (Path for Buyers)
Look at offerings and need out and refine their line
Regional Marts
23. Store owner - Specialized store buyer - Central buyer - Resident buyer
Paths for Buyers
Elements of Dollar Merchandize Plan
Factors to be Considered in Editing (Buying)
Wholesale Warehouse Clubs (Specialty)
24. Menswear
London (Global Fashion Centers)
DMM (Merchandising; Retail Store
Private Label
Store Ownership Group
25. People who shop for clients
New York (Market Centers)
Off-Price Store (Specialty)
Personal Shopper
Image (Promotion)
26. Quantity of different items offered
Limitations of regional marts
Flagship (Classifications; Department Store)
De
Sources of Information (Retail Merchandising)
27. Focuses on a particular item or product
Open-to-buy (Dollar Merchandise Plan)
Promotio
Broad-based Business Consulting Services
Limitations of regional marts
28. Pay a fee for what are supposed to be wholesale prices
Wholesale Warehouse Clubs (Specialty)
Resident Buyer
Advertising
Market Research (Sources)
29. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services
Image (Promotion)
Resident Buyer (Path for Buyers)
Product Development
Catalog/Mail Order (Non-store Retai
30. Germany - Spain - Eastern Block
Image (Promotion)
Branch (Classifications; Department Store
Minor Fashion Industries (Global Fashion Centers)
Shopping the Stores (Sources)
31. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof
Broad-based Business Consulting Services
Buyer (Merchandising; Retail Stores)
Overbought
Hypermarkets (Specialty
32. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success
Specialty Store
Store Owner (Path for Buyers)
Personal Shopper
Sources of Information (Retail Merchandising)
33. Television or computer shopping
Factors in Selecting a Resource (Buying
Electronic Retailing (Non-store Retailing)
Wholesale Warehouse Clubs (Specialty)
Resident Buyer (Path for Buyers)
34. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line
Tokyo (Global Fashion Centers
Image (Advertising)
Paris (Global Fashion Centers)
Buyer (Retail Merchandising)
35. Focus specifically on product
Buyer (Retail Merchandising)
Merchandise/Promotional (Advertising)
Resident Buyer (Path for Buyers)
In-store Success (Sources
36. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR
Two basic kinds of ratail advertising
Merchandise/Promotional (Advertising)
Central Buyer (Path for Buyers)
Some samples may never be mass produced
37. Buying - selling - and planning of merchandise
Regional Marts
Independently owned services
Direct Selling (Non-store Retailing)
Merchandisi
38. When merchandise (inventory and ordered) is GREATER than need
Twig (Classifications; Department Store)
Personal Shopper
Market Research (Sources)
Overbought
39. Specialize in brand and designer name clothing at discounted prices
Off-Price Store (Specialty)
Publicity
Twig (Classifications; Department Store)
Market Research (Sources)
40. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)
Shopping the Stores (Sources)
Business Consultant's Services
Store Owned Organizations (Product Development Organizations
Two basic kinds of ratail advertising
41. Store open another facility in a different location - often in suburbs
Branch (Classifications; Department Store
Market Research (Sources)
Buyers Attend Market
Store Ownership Group
42. Large number of resources centered in 7th Avenue area - Largest and most important domestically
Factors in Selecting a Resource (Buying
Branch (Classifications; Department Store
New York (Market Centers)
Market Research (Sources)
43. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)
Using Resident Buying Offices (Sources)
Catalog/Mail Order (Non-store Retai
Factors to be Considered in Editing (Buying)
Terms to be Negotiated (Buying)
44. Focuses on the business itself
Buyers Attend Market
Image (Promotion)
Off-Price Store (Specialty)
Gross Margin Percentage (Dollar Merchandise Plan)
45. Chain
Los Angeles
Central Buyer (Path for Buyers)
Flagship (Classifications; Department Store)
Department Store (Characteristics)
46. Number of different items offered
Breadt
Market Wee
Store within a Store
GMM (Merchandising; Retail Stores)
47. Management consultants - Technical consultants - Import and export consultants
Private Label
Flagship (Classifications; Department Store)
Broad-based Business Consulting Services
Overbought
48. Store's own label for career and casual sportswear; prices vary (better to moderate)
Private Label
GMM (Merchandising; Retail Stores)
Chain Store
Lower prices
49. Selling responsibilities
Specialized Store Buyer (Path for Buyers)
Store Owned Organizations (Product Development Organizations
Factory Outlet (Specialty)
Direct Selling (Non-store Retailing)
50. Ads; focuses on business itself
Direct Selling (Non-store Retailing)
Image (Advertising)
Store Owner (Path for Buyers)
Gross Margin Percentage (Dollar Merchandise Plan)