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Test your basic knowledge |
Fashion Merchandizing
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Subjects
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business-skills
,
industries
Instructions:
Answer 50 questions in 15 minutes.
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study here
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Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Conduct own research
Factors to be Considered in Editing (Buying)
Product Development
Market Research (Sources)
Breadt
2. Manufacturers Attend Market to...
Look at offerings and need out and refine their line
Store Owner (Path for Buyers)
Tokyo (Global Fashion Centers
Catalog/Mail Order (Non-store Retai
3. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)
Publicity
Costume Designe
Confined merchandis
Factory Outlet (Specialty)
4. Number of different items offered
Paris (Global Fashion Centers)
Vendors (Sources)
Breadt
Factors to be Considered in Editing (Buying)
5. Selling responsibilities
Specialized Store Buyer (Path for Buyers)
OB
Store Ownership Group
New York (Market Centers)
6. Door-to-door or house parties
Merchandise Assortment Planning
Direct Selling (Non-store Retailing)
Buyer (Merchandising; Retail Stores)
Franchise
7. Shoplifting - internal theft - inaccurate records
Shortage (Dollar Merchandise Plan)
Vendors (Sources)
Factors in Selecting a Resource (Buying
Publicity
8. WWD - DNR - stores (consumer fashion magazines)
Some samples may never be mass produced
Flagship (Classifications; Department Store)
Trade Publications (Sources)
Overbought
9. Store open another facility in a different location - often in suburbs
Paths for Buyers
Shortage (Dollar Merchandise Plan)
Branch (Classifications; Department Store
Two basic kinds of ratail advertising
10. Pay a fee for what are supposed to be wholesale prices
Product Development
Catalog/Mail Order (Non-store Retai
Specialty Store
Wholesale Warehouse Clubs (Specialty)
11. Television or computer shopping
Store Ownership Group
Electronic Retailing (Non-store Retailing)
New York (Market Centers)
Independently Owed (Product Development Organizations)
12. Responsible for several areas
Product Development
Some samples may never be mass produced
DMM (Merchandising; Retail Store
Merchandise Assortment Planning
13. Quantity of different items offered
Minor Fashion Industries (Global Fashion Centers)
De
Product Development
Independently owned services
14. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof
Direct Selling (Non-store Retailing)
Hypermarkets (Specialty
Store Owned Organizations (Product Development Organizations
Trade Publications (Sources)
15. Net sales- total merchandise costs (Allow for overhead taxes and profit)
Branch (Classifications; Department Store
Gross Margin Percentage (Dollar Merchandise Plan)
Chain Store
In-store Boutique
16. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services
Independently Owed (Product Development Organizations)
Product Development
Market Wee
Factors in Selecting a Resource (Buying
17. Sales records - Sales people
Catalog Showroom (Specialty)
In-store Success (Sources
Breadt
Broad-based Business Consulting Services
18. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM
Reporting Services (Sources)
Factors to be Considered in Editing (Buying)
Specialized Store Buyer (Path for Buyers)
Broad-based Business Consulting Services
19. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment
Management Consultants (Consulting Services)
Specialty Store
DMM (Merchandising; Retail Store
Factors to be Considered in Editing (Buying)
20. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera
Chain Store
Flagship (Classifications; Department Store)
Resident Buyer
Franchise
21. Not paid for by the retailer and the retailer doesn't have control over what is said
Image (Promotion)
Publicity
Limitations of regional marts
Dollar Merchandise Plan
22. Germany - Spain - Eastern Block
Specialized Store Buyer (Path for Buyers)
Minor Fashion Industries (Global Fashion Centers)
Store Owner (Path for Buyers)
Trade Publications (Sources)
23. Where store execs are housed
Flagship (Classifications; Department Store)
Merchandise/Promotional (Advertising)
Image (Promotion)
DMM (Merchandising; Retail Store
24. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR
Merchandise Assortment Planning
Some samples may never be mass produced
Confined merchandis
London (Global Fashion Centers)
25. Focus specifically on product
Store within a Store
Trade Publications (Sources)
DMM (Merchandising; Retail Store
Merchandise/Promotional (Advertising)
26. Merchandising offerings - Appropriate for customers
Dallas
Factors in Selecting a Resource (Buying
Private Label
Regional Marts
27. Focuses on a particular item or product
Promotio
Dollar Merchandise Plan
GMM (Merchandising; Retail Stores)
Wholesale Warehouse Clubs (Specialty)
28. Responsible for establishing the store's image
Shopping the Stores (Sources)
GMM (Merchandising; Retail Stores)
Merchandise Assortment Planning
Discount Store (Specialty)
29. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later
In-store Success (Sources
Market
Off-Price Store (Specialty)
GMM (Merchandising; Retail Stores)
30. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented
Department Store (Characteristics)
Reporting Services (Sources)
Discount Store (Specialty)
Factors to be Considered in Editing (Buying)
31. Typically 6 months prior to season
London (Global Fashion Centers)
De
Specialized Store Buyer (Path for Buyers)
Market Wee
32. Current information on trends
Broad-based Business Consulting Services
Reporting Services (Sources)
Market
Specialty Store
33. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying
Factory Outlet (Specialty)
Resident Buyer
Variety Store (Specialty)
Paths for Buyers
34. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving
Turnover (Dollar Merchandise Plan)
Factors in Selecting a Resource (Buying
Paris (Global Fashion Centers)
Central Buyer (Path for Buyers)
35. Small specialized store of a department store
Twig (Classifications; Department Store)
Los Angeles
Confined merchandis
Buyer (Merchandising; Retail Stores)
36. Italian fashion - Knits - Shoes - Menswear
Trade Publications (Sources)
Milan (Global Fashion Centers)
Market Research (Sources)
In-store Success (Sources
37. Menswear
Merchandisi
Reporting Services (Sources)
London (Global Fashion Centers)
Factory Outlet (Specialty)
38. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)
Two basic kinds of ratail advertising
Factors in Selecting a Resource (Buying
Store Owned Organizations (Product Development Organizations
Store Owner (Path for Buyers)
39. Regional center for bridal - evening wear
Image (Promotion)
Turnover (Dollar Merchandise Plan)
Product Development
Dallas
40. Ads; focuses on business itself
In-store Boutique
Personal Shopper
Shopping the Stores (Sources)
Image (Advertising)
41. Develops clothing for actors in plays - movies - and television
Twig (Classifications; Department Store)
Factors to be Considered in Editing (Buying)
Limitations of regional marts
Costume Designe
42. Located in market
New York (Market Centers)
Paths for Buyers
Using Resident Buying Offices (Sources)
Business Consultant's Services
43. Variety of low priced merchandise
Stylist
Variety Store (Specialty)
Terms to be Negotiated (Buying)
Shopping the Stores (Sources)
44. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers
In-store Boutique
Factors to be Considered in Editing (Buying)
Hypermarkets (Specialty
Limitations of regional marts
45. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique
De
Trade Associations (Sources)
Chain Store
Store within a Store
46. Store owner - Specialized store buyer - Central buyer - Resident buyer
Sources of Merchandise (Buying)
Paths for Buyers
Trade Publications (Sources)
Merchandise Assortment Planning
47. Money left to buy- when merchandise NEEDS to exceed merchandise available
OB
Specialized Store Buyer (Path for Buyers)
In-store Boutique
Lower prices
48. Small operation
Gross Margin Percentage (Dollar Merchandise Plan)
Promotio
Store Owner (Path for Buyers)
DMM (Merchandising; Retail Store
49. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line
Lower prices
Merchandise/Promotional (Advertising)
Variety Store (Specialty)
Paris (Global Fashion Centers)
50. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources
Branch (Classifications; Department Store
Terms to be Negotiated (Buying)
Sources of Merchandise (Buying)
Chain Store
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