Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Sales records - Sales people






2. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






3. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)






4. Manufacturers Attend Market to...






5. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






6. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






7. Italian fashion - Knits - Shoes - Menswear






8. Chain






9. Number of different items offered






10. Germany - Spain - Eastern Block






11. Not paid for by the retailer and the retailer doesn't have control over what is said






12. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






13. Most aware of what is selling (bias)






14. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






15. Specialize in brand and designer name clothing at discounted prices






16. Regional center for bridal - evening wear






17. Market area - Assists specialized (central) buyer






18. Money left to buy- when merchandise NEEDS to exceed merchandise available






19. Focus specifically on product






20. Shoplifting - internal theft - inaccurate records






21. Mass - staples






22. Conduct own research






23. Buying - selling - and planning of merchandise






24. Television or computer shopping






25. Sourcing - Logistics related to - importing - Managing information systems

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26. People who shop for clients






27. Image Merchandise/promotional -advertising agencies bid for client accounts






28. Small specialized store of a department store






29. Current information on trends






30. Typically 6 months prior to season






31. Management consultants - Technical consultants - Import and export consultants






32. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






33. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






34. Focuses on management and market research






35. Menswear






36. Merchandising offerings - Appropriate for customers






37. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






38. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






39. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






40. Store's own label for career and casual sportswear; prices vary (better to moderate)






41. Store open another facility in a different location - often in suburbs






42. When merchandise (inventory and ordered) is GREATER than need






43. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






44. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






45. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






46. Responsible for establishing the store's image






47. Responsible for a department/area






48. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






49. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






50. Compare what is available from the competition