Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Large number of resources centered in 7th Avenue area - Largest and most important domestically






2. Merchandising offerings - Appropriate for customers






3. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






4. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






5. Larger orders may allow for...






6. Management consultants - Technical consultants - Import and export consultants






7. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






8. Current information on trends






9. Selling responsibilities






10. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)






11. When merchandise (inventory and ordered) is GREATER than need






12. Focuses on management and market research






13. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






14. Responsible for several areas






15. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






16. Ads; focuses on business itself






17. Menswear






18. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






19. Where store execs are housed






20. Store open another facility in a different location - often in suburbs






21. Conduct own research






22. Mass - staples






23. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






24. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






25. Italian fashion - Knits - Shoes - Menswear






26. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






27. Order from catalog and pick up immediately






28. Buying - selling - and planning of merchandise






29. Typically 6 months prior to season






30. Money left to buy- when merchandise NEEDS to exceed merchandise available






31. Most aware of what is selling (bias)






32. Small specialized store of a department store






33. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






34. Small operation






35. Focuses on the business itself






36. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






37. Responsible for establishing the store's image






38. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






39. Compare what is available from the competition






40. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






41. Chain






42. Specialize in brand and designer name clothing at discounted prices






43. Net sales- total merchandise costs (Allow for overhead taxes and profit)






44. Sourcing - Logistics related to - importing - Managing information systems

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45. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






46. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






47. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






48. Cotton Inc. - Wool Bureau






49. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






50. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera