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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






2. Image Merchandise/promotional -advertising agencies bid for client accounts






3. Mass - staples






4. Focus specifically on product






5. Typically 6 months prior to season






6. Develops clothing for actors in plays - movies - and television






7. Larger orders may allow for...






8. Door-to-door or house parties






9. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






10. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






11. Italian fashion - Knits - Shoes - Menswear






12. Germany - Spain - Eastern Block






13. Responsible for several areas






14. Where store execs are housed






15. Pay a fee for what are supposed to be wholesale prices






16. Small operation






17. Most aware of what is selling (bias)






18. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






19. Selling responsibilities






20. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






21. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






22. Small area within a store for designers or popular manufacturers






23. Regional center for bridal - evening wear






24. Store's own label for career and casual sportswear; prices vary (better to moderate)






25. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






26. Small specialized store of a department store






27. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






28. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






29. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






30. Located in market






31. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






32. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






33. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






34. Focuses on the business itself






35. Current information on trends






36. Sourcing - Logistics related to - importing - Managing information systems

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37. People who shop for clients






38. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






39. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






40. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






41. Chain






42. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






43. Quantity of different items offered






44. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






45. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






46. 2nd largest leasing space available






47. Net sales- total merchandise costs (Allow for overhead taxes and profit)






48. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






49. Television or computer shopping






50. Focuses on a particular item or product







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Can you answer 50 questions in 15 minutes?


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