SUBJECTS
|
BROWSE
|
CAREER CENTER
|
POPULAR
|
JOIN
|
LOGIN
Business Skills
|
Soft Skills
|
Basic Literacy
|
Certifications
About
|
Help
|
Privacy
|
Terms
|
Email
Search
Test your basic knowledge |
Fashion Merchandizing
Start Test
Study First
Subjects
:
business-skills
,
industries
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Store's own label for career and casual sportswear; prices vary (better to moderate)
Private Label
Chain Store
Resident Buyer (Path for Buyers)
Store within a Store
2. Focuses on the business itself
Image (Promotion)
DMM (Merchandising; Retail Store
Business Consultant's Services
Gross Margin Percentage (Dollar Merchandise Plan)
3. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers
Merchandise/Promotional (Advertising)
Store Owner (Path for Buyers)
Publicity
Limitations of regional marts
4. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success
Sources of Information (Retail Merchandising)
Buyers Attend Market
DMM (Merchandising; Retail Store
Department Store (Characteristics)
5. Larger orders may allow for...
Independently Owed (Product Development Organizations)
Private Label
Lower prices
Direct Selling (Non-store Retailing)
6. Shoplifting - internal theft - inaccurate records
Sources of Merchandise (Buying)
Merchandise/Promotional (Advertising)
Shortage (Dollar Merchandise Plan)
Elements of Dollar Merchandize Plan
7. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)
Merchandise/Promotional (Advertising)
DMM (Merchandising; Retail Store
Independently Owed (Product Development Organizations)
Catalog Showroom (Specialty)
8. Focuses on management and market research
Management Consultants (Consulting Services)
Off-Price Store (Specialty)
DMM (Merchandising; Retail Store
New York (Market Centers)
9. People who shop for clients
Private Label
Costume Designe
Personal Shopper
In-store Success (Sources
10. 2nd largest leasing space available
Shopping the Stores (Sources)
Store within a Store
Los Angeles
Specialized Store Buyer (Path for Buyers)
11. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department
Dollar Merchandise Plan
Overbought
Store Ownership Group
Department Store (Characteristics)
12. Door-to-door or house parties
OB
Buyer (Merchandising; Retail Stores)
Management Consultants (Consulting Services)
Direct Selling (Non-store Retailing)
13. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and
Vendors (Sources)
Store Ownership Group
Market Research (Sources)
Buyers Attend Market
14. Creates fashion looks for magazine phot - shoots - company catalogs - etc.
In-store Success (Sources
Image (Promotion)
Store Owned Organizations (Product Development Organizations
Stylist
15. Italian fashion - Knits - Shoes - Menswear
Market Wee
Franchise
Vendors (Sources)
Milan (Global Fashion Centers)
16. Cotton Inc. - Wool Bureau
Trade Associations (Sources)
Chain Store
Twig (Classifications; Department Store)
Central Buyer (Path for Buyers)
17. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later
Stylist
Market
Business Consultant's Services
Two basic kinds of ratail advertising
18. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy
Flagship (Classifications; Department Store)
Los Angeles
Elements of Dollar Merchandize Plan
Reporting Services (Sources)
19. Net sales- total merchandise costs (Allow for overhead taxes and profit)
Merchandise Assortment Planning
GMM (Merchandising; Retail Stores)
Vendors (Sources)
Gross Margin Percentage (Dollar Merchandise Plan)
20. Anticipating future needs - Interpreting consumer demand - Evaluating current sales
Terms to be Negotiated (Buying)
Factory Outlet (Specialty)
Buyer (Retail Merchandising)
Stylist
21. Number of different items offered
Buyer (Retail Merchandising)
London (Global Fashion Centers)
Breadt
Stylist
22. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying
Resident Buyer
Merchandise/Promotional (Advertising)
Market
Market Wee
23. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented
Product Development
Two basic kinds of ratail advertising
Image (Advertising)
Discount Store (Specialty)
24. When merchandise (inventory and ordered) is GREATER than need
Overbought
Factory Outlet (Specialty)
Branch (Classifications; Department Store
DMM (Merchandising; Retail Store
25. Focuses on a particular item or product
Paris (Global Fashion Centers)
Electronic Retailing (Non-store Retailing)
Franchise
Promotio
26. Small operation
Store Owner (Path for Buyers)
London (Global Fashion Centers)
Look at offerings and need out and refine their line
Management Consultants (Consulting Services)
27. Ads; focuses on business itself
Confined merchandis
Image (Advertising)
Catalog/Mail Order (Non-store Retai
Paths for Buyers
28. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment
Independently owned services
Merchandise/Promotional (Advertising)
Specialty Store
In-store Boutique
29. Sales records - Sales people
Product Development
In-store Success (Sources
Los Angeles
Sources of Information (Retail Merchandising)
30. Responsible for establishing the store's image
GMM (Merchandising; Retail Stores)
Paris (Global Fashion Centers)
Using Resident Buying Offices (Sources)
Confined merchandis
31. Pay a fee for what are supposed to be wholesale prices
Discount Store (Specialty)
Wholesale Warehouse Clubs (Specialty)
Sources of Information (Retail Merchandising)
Some samples may never be mass produced
32. Focus specifically on product
Merchandise Assortment Planning
Reporting Services (Sources)
Buyers Attend Market
Merchandise/Promotional (Advertising)
33. Market area - Assists specialized (central) buyer
Paths for Buyers
Lower prices
Resident Buyer (Path for Buyers)
Gross Margin Percentage (Dollar Merchandise Plan)
34. Current information on trends
Private Label
Sources of Merchandise (Buying)
Reporting Services (Sources)
Management Consultants (Consulting Services)
35. Small specialized store of a department store
Merchandise Assortment Planning
Twig (Classifications; Department Store)
Store Ownership Group
Using Resident Buying Offices (Sources)
36. Typically 6 months prior to season
Merchandise/Promotional (Advertising)
Hypermarkets (Specialty
Private Label
Market Wee
37. Mass - staples
Specialty Store
Merchandisi
Sources of Information (Retail Merchandising)
Tokyo (Global Fashion Centers
38. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)
Flagship (Classifications; Department Store)
Image (Advertising)
Twig (Classifications; Department Store)
Store Owned Organizations (Product Development Organizations
39. Image Merchandise/promotional -advertising agencies bid for client accounts
Twig (Classifications; Department Store)
Independently Owed (Product Development Organizations)
Central Buyer (Path for Buyers)
Two basic kinds of ratail advertising
40. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR
Store Owned Organizations (Product Development Organizations
Confined merchandis
Business Consultant's Services
Some samples may never be mass produced
41. Where store execs are housed
Flagship (Classifications; Department Store)
Management Consultants (Consulting Services)
Business Consultant's Services
Tokyo (Global Fashion Centers
42. Selling responsibilities
Elements of Dollar Merchandize Plan
Specialized Store Buyer (Path for Buyers)
Costume Designe
Department Store (Characteristics)
43. Develops clothing for actors in plays - movies - and television
Reporting Services (Sources)
Costume Designe
Catalog Showroom (Specialty)
Franchise
44. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer
Independently owned services
Reporting Services (Sources)
Regional Marts
Wholesale Warehouse Clubs (Specialty)
45. Specialize in brand and designer name clothing at discounted prices
Wholesale Warehouse Clubs (Specialty)
Off-Price Store (Specialty)
In-store Success (Sources
Promotio
46. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof
Publicity
Franchise
Hypermarkets (Specialty
Factors in Selecting a Resource (Buying
47. Large number of resources centered in 7th Avenue area - Largest and most important domestically
Trade Publications (Sources)
Department Store (Characteristics)
New York (Market Centers)
Hypermarkets (Specialty
48. Quantity of different items offered
De
Buyer (Retail Merchandising)
Advertising
Using Resident Buying Offices (Sources)
49. Compare what is available from the competition
Overbought
Merchandisi
Resident Buyer
Shopping the Stores (Sources)
50. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)
Merchandise Assortment Planning
In-store Success (Sources
Store Owner (Path for Buyers)
Shortage (Dollar Merchandise Plan)