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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Net sales- total merchandise costs (Allow for overhead taxes and profit)






2. Mass - staples






3. Order from catalog and pick up immediately






4. Focuses on management and market research






5. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






6. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






7. Chain






8. Sales records - Sales people






9. Shoplifting - internal theft - inaccurate records






10. Focuses on a particular item or product






11. Television or computer shopping






12. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






13. Where store execs are housed






14. Small operation






15. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






16. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






17. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






18. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






19. Italian fashion - Knits - Shoes - Menswear






20. WWD - DNR - stores (consumer fashion magazines)






21. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






22. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






23. Quantity of different items offered






24. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






25. People who shop for clients






26. Merchandising - Buying - Product Development Organizations






27. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






28. Compare what is available from the competition






29. Pay a fee for what are supposed to be wholesale prices






30. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






31. Variety of low priced merchandise






32. Store's own label for career and casual sportswear; prices vary (better to moderate)






33. Germany - Spain - Eastern Block






34. Develops clothing for actors in plays - movies - and television






35. Focus specifically on product






36. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






37. Merchandising offerings - Appropriate for customers






38. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






39. Small area within a store for designers or popular manufacturers






40. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)






41. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






42. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






43. Larger orders may allow for...






44. Responsible for a department/area






45. Current information on trends






46. Conduct own research






47. Not paid for by the retailer and the retailer doesn't have control over what is said






48. Ads; focuses on business itself






49. Small specialized store of a department store






50. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






Can you answer 50 questions in 15 minutes?



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