Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Not paid for by the retailer and the retailer doesn't have control over what is said






2. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






3. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






4. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






5. Management consultants - Technical consultants - Import and export consultants






6. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






7. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






8. Sales records - Sales people






9. Buying - selling - and planning of merchandise






10. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






11. Sourcing - Logistics related to - importing - Managing information systems


12. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






13. Store owner - Specialized store buyer - Central buyer - Resident buyer






14. Develops clothing for actors in plays - movies - and television






15. Manufacturers Attend Market to...






16. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)






17. Image Merchandise/promotional -advertising agencies bid for client accounts






18. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






19. Chain






20. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






21. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






22. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






23. Quantity of different items offered






24. Merchandising offerings - Appropriate for customers






25. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






26. Current information on trends






27. Larger orders may allow for...






28. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






29. People who shop for clients






30. Order from catalog and pick up immediately






31. Conduct own research






32. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






33. Focuses on the business itself






34. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






35. Focuses on a particular item or product






36. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






37. Small operation






38. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






39. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






40. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






41. Specialize in brand and designer name clothing at discounted prices






42. Selling responsibilities






43. Most aware of what is selling (bias)






44. Ads; focuses on business itself






45. Small specialized store of a department store






46. Shoplifting - internal theft - inaccurate records






47. Large number of resources centered in 7th Avenue area - Largest and most important domestically






48. Money left to buy- when merchandise NEEDS to exceed merchandise available






49. Typically 6 months prior to season






50. WWD - DNR - stores (consumer fashion magazines)