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Test your basic knowledge |
Fashion Merchandizing
Start Test
Study First
Subjects
:
business-skills
,
industries
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Image Merchandise/promotional -advertising agencies bid for client accounts
Variety Store (Specialty)
Central Buyer (Path for Buyers)
Branch (Classifications; Department Store
Two basic kinds of ratail advertising
2. Store open another facility in a different location - often in suburbs
Tokyo (Global Fashion Centers
Store Owned Organizations (Product Development Organizations
Branch (Classifications; Department Store
Resident Buyer (Path for Buyers)
3. Customer makes choices out of a catalog and places order by phone - mail - or at a facility
Reporting Services (Sources)
De
Open-to-buy (Dollar Merchandise Plan)
Catalog/Mail Order (Non-store Retai
4. Number of different items offered
Reporting Services (Sources)
Limitations of regional marts
Breadt
Store Ownership Group
5. Cotton Inc. - Wool Bureau
Management Consultants (Consulting Services)
Turnover (Dollar Merchandise Plan)
Trade Associations (Sources)
Electronic Retailing (Non-store Retailing)
6. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department
Twig (Classifications; Department Store)
Market
Department Store (Characteristics)
Business Consultant's Services
7. Responsible for establishing the store's image
Look at offerings and need out and refine their line
New York (Market Centers)
GMM (Merchandising; Retail Stores)
Stylist
8. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)
Electronic Retailing (Non-store Retailing)
Terms to be Negotiated (Buying)
Personal Shopper
Reporting Services (Sources)
9. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment
Look at offerings and need out and refine their line
Department Store (Characteristics)
Factors to be Considered in Editing (Buying)
Specialty Store
10. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR
Promotio
Paths for Buyers
Off-Price Store (Specialty)
Some samples may never be mass produced
11. Manufacturers Attend Market to...
Open-to-buy (Dollar Merchandise Plan)
Elements of Dollar Merchandize Plan
Minor Fashion Industries (Global Fashion Centers)
Look at offerings and need out and refine their line
12. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)
Publicity
Confined merchandis
Merchandise Assortment Planning
Limitations of regional marts
13. People who shop for clients
Independently Owed (Product Development Organizations)
Shortage (Dollar Merchandise Plan)
Personal Shopper
Management Consultants (Consulting Services)
14. Conduct own research
Los Angeles
Trade Publications (Sources)
Branch (Classifications; Department Store
Market Research (Sources)
15. Focuses on management and market research
Management Consultants (Consulting Services)
Store Owned Organizations (Product Development Organizations
Promotio
OB
16. WWD - DNR - stores (consumer fashion magazines)
Hypermarkets (Specialty
Broad-based Business Consulting Services
Central Buyer (Path for Buyers)
Trade Publications (Sources)
17. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise
Factory Outlet (Specialty)
Factors in Selecting a Resource (Buying
Trade Associations (Sources)
Turnover (Dollar Merchandise Plan)
18. Compare what is available from the competition
Shortage (Dollar Merchandise Plan)
Dallas
Shopping the Stores (Sources)
Variety Store (Specialty)
19. Television or computer shopping
Paris (Global Fashion Centers)
Factors in Selecting a Resource (Buying
Reporting Services (Sources)
Electronic Retailing (Non-store Retailing)
20. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock
Open-to-buy (Dollar Merchandise Plan)
Franchise
Merchandisi
Twig (Classifications; Department Store)
21. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later
Minor Fashion Industries (Global Fashion Centers)
OB
Vendors (Sources)
Market
22. Where store execs are housed
Product Development
Store Owner (Path for Buyers)
Independently owned services
Flagship (Classifications; Department Store)
23. Store owner - Specialized store buyer - Central buyer - Resident buyer
Paths for Buyers
London (Global Fashion Centers)
Paris (Global Fashion Centers)
Gross Margin Percentage (Dollar Merchandise Plan)
24. Responsible for a department/area
Variety Store (Specialty)
Factors in Selecting a Resource (Buying
Electronic Retailing (Non-store Retailing)
Buyer (Merchandising; Retail Stores)
25. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique
Store within a Store
Off-Price Store (Specialty)
Variety Store (Specialty)
Market
26. Mass - staples
Advertising
Costume Designe
Tokyo (Global Fashion Centers
Paths for Buyers
27. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera
Minor Fashion Industries (Global Fashion Centers)
Market Wee
Stylist
Franchise
28. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer
Merchandise/Promotional (Advertising)
Stylist
Regional Marts
Breadt
29. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services
Resident Buyer
Limitations of regional marts
De
Product Development
30. Sourcing - Logistics related to - importing - Managing information systems
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31. Market area - Assists specialized (central) buyer
GMM (Merchandising; Retail Stores)
Vendors (Sources)
Wholesale Warehouse Clubs (Specialty)
Resident Buyer (Path for Buyers)
32. Most aware of what is selling (bias)
London (Global Fashion Centers)
Vendors (Sources)
Paris (Global Fashion Centers)
Milan (Global Fashion Centers)
33. Quantity of different items offered
GMM (Merchandising; Retail Stores)
Elements of Dollar Merchandize Plan
Specialty Store
De
34. Italian fashion - Knits - Shoes - Menswear
Milan (Global Fashion Centers)
Paris (Global Fashion Centers)
Off-Price Store (Specialty)
Costume Designe
35. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof
DMM (Merchandising; Retail Store
Hypermarkets (Specialty
Trade Publications (Sources)
Business Consultant's Services
36. Develops clothing for actors in plays - movies - and television
Electronic Retailing (Non-store Retailing)
Variety Store (Specialty)
Costume Designe
Minor Fashion Industries (Global Fashion Centers)
37. Chain
Turnover (Dollar Merchandise Plan)
Sources of Information (Retail Merchandising)
Central Buyer (Path for Buyers)
Market Research (Sources)
38. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)
Tokyo (Global Fashion Centers
Independently Owed (Product Development Organizations)
Buyer (Retail Merchandising)
Factors to be Considered in Editing (Buying)
39. 2nd largest leasing space available
Buyers Attend Market
Los Angeles
Store Owner (Path for Buyers)
Overbought
40. Responsible for several areas
De
DMM (Merchandising; Retail Store
Limitations of regional marts
Private Label
41. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)
Chain Store
Factors to be Considered in Editing (Buying)
Market Research (Sources)
Merchandise Assortment Planning
42. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements
Regional Marts
Advertising
Market Wee
Store Owner (Path for Buyers)
43. Germany - Spain - Eastern Block
Trade Associations (Sources)
Minor Fashion Industries (Global Fashion Centers)
DMM (Merchandising; Retail Store
New York (Market Centers)
44. Ads; focuses on business itself
Direct Selling (Non-store Retailing)
Flagship (Classifications; Department Store)
Discount Store (Specialty)
Image (Advertising)
45. Large number of resources centered in 7th Avenue area - Largest and most important domestically
Franchise
Variety Store (Specialty)
Electronic Retailing (Non-store Retailing)
New York (Market Centers)
46. Small area within a store for designers or popular manufacturers
Publicity
In-store Boutique
Store within a Store
Factors to be Considered in Editing (Buying)
47. Anticipating future needs - Interpreting consumer demand - Evaluating current sales
Milan (Global Fashion Centers)
Buyer (Retail Merchandising)
Terms to be Negotiated (Buying)
Promotio
48. Located in market
Using Resident Buying Offices (Sources)
Merchandise Assortment Planning
Catalog/Mail Order (Non-store Retai
Twig (Classifications; Department Store)
49. Sales records - Sales people
Resident Buyer
In-store Success (Sources
Factory Outlet (Specialty)
Los Angeles
50. Selling responsibilities
Specialized Store Buyer (Path for Buyers)
Vendors (Sources)
Buyer (Retail Merchandising)
Variety Store (Specialty)