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Test your basic knowledge |
Fashion Merchandizing
Start Test
Study First
Subjects
:
business-skills
,
industries
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Number of different items offered
Chain Store
Store Owner (Path for Buyers)
Breadt
Two basic kinds of ratail advertising
2. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)
Market Wee
Broad-based Business Consulting Services
Wholesale Warehouse Clubs (Specialty)
Merchandise Assortment Planning
3. Responsible for establishing the store's image
Specialized Store Buyer (Path for Buyers)
Product Development
Stylist
GMM (Merchandising; Retail Stores)
4. Variety of low priced merchandise
Broad-based Business Consulting Services
Elements of Dollar Merchandize Plan
Variety Store (Specialty)
Tokyo (Global Fashion Centers
5. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented
Catalog/Mail Order (Non-store Retai
Two basic kinds of ratail advertising
Discount Store (Specialty)
OB
6. Regional center for bridal - evening wear
Franchise
Dallas
Paris (Global Fashion Centers)
Publicity
7. Store owner - Specialized store buyer - Central buyer - Resident buyer
GMM (Merchandising; Retail Stores)
Paths for Buyers
Dallas
Tokyo (Global Fashion Centers
8. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR
Merchandise Assortment Planning
Some samples may never be mass produced
Specialized Store Buyer (Path for Buyers)
Catalog/Mail Order (Non-store Retai
9. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)
Broad-based Business Consulting Services
Store within a Store
Buyer (Retail Merchandising)
Confined merchandis
10. Develops clothing for actors in plays - movies - and television
Terms to be Negotiated (Buying)
Merchandise Assortment Planning
Costume Designe
Resident Buyer
11. Shoplifting - internal theft - inaccurate records
Vendors (Sources)
Shortage (Dollar Merchandise Plan)
Overbought
Electronic Retailing (Non-store Retailing)
12. Small operation
Gross Margin Percentage (Dollar Merchandise Plan)
Store Ownership Group
Store Owner (Path for Buyers)
Market Wee
13. Manufacturers Attend Market to...
Look at offerings and need out and refine their line
Buyer (Retail Merchandising)
Personal Shopper
Advertising
14. Sales records - Sales people
Buyer (Merchandising; Retail Stores)
Image (Advertising)
In-store Success (Sources
Two basic kinds of ratail advertising
15. Focuses on the business itself
Elements of Dollar Merchandize Plan
Limitations of regional marts
Image (Promotion)
Buyer (Retail Merchandising)
16. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services
Image (Advertising)
In-store Boutique
Product Development
Wholesale Warehouse Clubs (Specialty)
17. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock
Overbought
Open-to-buy (Dollar Merchandise Plan)
Dallas
Sources of Merchandise (Buying)
18. Larger orders may allow for...
Lower prices
Los Angeles
Image (Promotion)
Discount Store (Specialty)
19. Where store execs are housed
Private Label
Central Buyer (Path for Buyers)
Flagship (Classifications; Department Store)
Catalog/Mail Order (Non-store Retai
20. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers
Sources of Information (Retail Merchandising)
Limitations of regional marts
Store Owner (Path for Buyers)
Resident Buyer
21. Conduct own research
Some samples may never be mass produced
Market Research (Sources)
Using Resident Buying Offices (Sources)
Variety Store (Specialty)
22. People who shop for clients
Regional Marts
Personal Shopper
Flagship (Classifications; Department Store)
Store Ownership Group
23. Buying - selling - and planning of merchandise
Store Ownership Group
Specialized Store Buyer (Path for Buyers)
Merchandisi
Specialty Store
24. WWD - DNR - stores (consumer fashion magazines)
Discount Store (Specialty)
Store Ownership Group
Paths for Buyers
Trade Publications (Sources)
25. Television or computer shopping
Shopping the Stores (Sources)
Open-to-buy (Dollar Merchandise Plan)
Lower prices
Electronic Retailing (Non-store Retailing)
26. Ads; focuses on business itself
In-store Boutique
Lower prices
Broad-based Business Consulting Services
Image (Advertising)
27. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and
Gross Margin Percentage (Dollar Merchandise Plan)
Dallas
Vendors (Sources)
Buyers Attend Market
28. Compare what is available from the competition
Shopping the Stores (Sources)
Market Research (Sources)
DMM (Merchandising; Retail Store
Hypermarkets (Specialty
29. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements
Store Owner (Path for Buyers)
Business Consultant's Services
Merchandise/Promotional (Advertising)
Advertising
30. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving
Vendors (Sources)
Turnover (Dollar Merchandise Plan)
Catalog Showroom (Specialty)
Regional Marts
31. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)
Catalog/Mail Order (Non-store Retai
Buyer (Retail Merchandising)
Terms to be Negotiated (Buying)
Hypermarkets (Specialty
32. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment
Variety Store (Specialty)
Direct Selling (Non-store Retailing)
Los Angeles
Specialty Store
33. Located in market
Store Ownership Group
Factors to be Considered in Editing (Buying)
Using Resident Buying Offices (Sources)
Resident Buyer
34. Cotton Inc. - Wool Bureau
Trade Associations (Sources)
New York (Market Centers)
Lower prices
Two basic kinds of ratail advertising
35. Specialize in brand and designer name clothing at discounted prices
In-store Boutique
Off-Price Store (Specialty)
Breadt
London (Global Fashion Centers)
36. Creates fashion looks for magazine phot - shoots - company catalogs - etc.
Stylist
Store Owner (Path for Buyers)
Variety Store (Specialty)
Sources of Merchandise (Buying)
37. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success
Sources of Merchandise (Buying)
Resident Buyer (Path for Buyers)
Factory Outlet (Specialty)
Sources of Information (Retail Merchandising)
38. Merchandising - Buying - Product Development Organizations
Dallas
Chain Store
Independently owned services
Central Buyer (Path for Buyers)
39. Large number of resources centered in 7th Avenue area - Largest and most important domestically
Paths for Buyers
New York (Market Centers)
Image (Advertising)
Gross Margin Percentage (Dollar Merchandise Plan)
40. Responsible for a department/area
Buyer (Merchandising; Retail Stores)
Buyer (Retail Merchandising)
Private Label
Milan (Global Fashion Centers)
41. Typically 6 months prior to season
Market Wee
Confined merchandis
Merchandisi
Specialty Store
42. Small area within a store for designers or popular manufacturers
Lower prices
Trade Associations (Sources)
Wholesale Warehouse Clubs (Specialty)
In-store Boutique
43. Selling responsibilities
Specialized Store Buyer (Path for Buyers)
Sources of Merchandise (Buying)
Specialty Store
Private Label
44. Store's own label for career and casual sportswear; prices vary (better to moderate)
Gross Margin Percentage (Dollar Merchandise Plan)
Independently owned services
Factors in Selecting a Resource (Buying
Private Label
45. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations
Specialty Store
Advertising
Store Ownership Group
Shopping the Stores (Sources)
46. When merchandise (inventory and ordered) is GREATER than need
Image (Promotion)
Stylist
Overbought
Paris (Global Fashion Centers)
47. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy
Dallas
Elements of Dollar Merchandize Plan
Regional Marts
Reporting Services (Sources)
48. Merchandising offerings - Appropriate for customers
Factors in Selecting a Resource (Buying
Some samples may never be mass produced
Private Label
Open-to-buy (Dollar Merchandise Plan)
49. Customer makes choices out of a catalog and places order by phone - mail - or at a facility
Overbought
Factors in Selecting a Resource (Buying
Catalog/Mail Order (Non-store Retai
Branch (Classifications; Department Store
50. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof
Hypermarkets (Specialty
Shortage (Dollar Merchandise Plan)
Factory Outlet (Specialty)
Costume Designe