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Test your basic knowledge |
Fashion Merchandizing
Start Test
Study First
Subjects
:
business-skills
,
industries
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers
Limitations of regional marts
Los Angeles
Resident Buyer (Path for Buyers)
Store Owned Organizations (Product Development Organizations
2. Sourcing - Logistics related to - importing - Managing information systems
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3. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)
Buyer (Retail Merchandising)
Catalog/Mail Order (Non-store Retai
Independently Owed (Product Development Organizations)
Dollar Merchandise Plan
4. Manufacturers Attend Market to...
Department Store (Characteristics)
Look at offerings and need out and refine their line
Vendors (Sources)
Overbought
5. When merchandise (inventory and ordered) is GREATER than need
London (Global Fashion Centers)
De
Gross Margin Percentage (Dollar Merchandise Plan)
Overbought
6. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success
Catalog Showroom (Specialty)
Sources of Information (Retail Merchandising)
OB
Minor Fashion Industries (Global Fashion Centers)
7. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department
London (Global Fashion Centers)
Dollar Merchandise Plan
Franchise
Department Store (Characteristics)
8. Shoplifting - internal theft - inaccurate records
Discount Store (Specialty)
Shortage (Dollar Merchandise Plan)
Market
Catalog/Mail Order (Non-store Retai
9. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line
Factors to be Considered in Editing (Buying)
Sources of Information (Retail Merchandising)
Paris (Global Fashion Centers)
Confined merchandis
10. Responsible for a department/area
In-store Success (Sources
Look at offerings and need out and refine their line
Chain Store
Buyer (Merchandising; Retail Stores)
11. Order from catalog and pick up immediately
Catalog Showroom (Specialty)
Twig (Classifications; Department Store)
GMM (Merchandising; Retail Stores)
Costume Designe
12. Small area within a store for designers or popular manufacturers
Market Wee
In-store Boutique
Market
Store Owner (Path for Buyers)
13. Store's own label for career and casual sportswear; prices vary (better to moderate)
Stylist
Shopping the Stores (Sources)
Private Label
Shortage (Dollar Merchandise Plan)
14. Creates fashion looks for magazine phot - shoots - company catalogs - etc.
Lower prices
Hypermarkets (Specialty
Stylist
Product Development
15. Specialize in brand and designer name clothing at discounted prices
De
Off-Price Store (Specialty)
OB
Lower prices
16. Small operation
Product Development
Store Owner (Path for Buyers)
Lower prices
Resident Buyer
17. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)
Factory Outlet (Specialty)
GMM (Merchandising; Retail Stores)
Advertising
Merchandise Assortment Planning
18. 2nd largest leasing space available
Two basic kinds of ratail advertising
Los Angeles
OB
Shopping the Stores (Sources)
19. Store open another facility in a different location - often in suburbs
Discount Store (Specialty)
Breadt
London (Global Fashion Centers)
Branch (Classifications; Department Store
20. Responsible for several areas
Specialized Store Buyer (Path for Buyers)
Market Research (Sources)
DMM (Merchandising; Retail Store
Milan (Global Fashion Centers)
21. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise
Factory Outlet (Specialty)
Broad-based Business Consulting Services
Catalog Showroom (Specialty)
Terms to be Negotiated (Buying)
22. Located in market
Milan (Global Fashion Centers)
Business Consultant's Services
Promotio
Using Resident Buying Offices (Sources)
23. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM
Factors to be Considered in Editing (Buying)
Franchise
Gross Margin Percentage (Dollar Merchandise Plan)
Two basic kinds of ratail advertising
24. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy
Lower prices
Elements of Dollar Merchandize Plan
Gross Margin Percentage (Dollar Merchandise Plan)
Catalog/Mail Order (Non-store Retai
25. Menswear
Wholesale Warehouse Clubs (Specialty)
London (Global Fashion Centers)
Milan (Global Fashion Centers)
Regional Marts
26. Responsible for establishing the store's image
Breadt
Management Consultants (Consulting Services)
Look at offerings and need out and refine their line
GMM (Merchandising; Retail Stores)
27. Ads; focuses on business itself
Factors in Selecting a Resource (Buying
New York (Market Centers)
Merchandise/Promotional (Advertising)
Image (Advertising)
28. People who shop for clients
Buyer (Merchandising; Retail Stores)
Branch (Classifications; Department Store
Personal Shopper
Independently owned services
29. Large number of resources centered in 7th Avenue area - Largest and most important domestically
Look at offerings and need out and refine their line
GMM (Merchandising; Retail Stores)
New York (Market Centers)
Elements of Dollar Merchandize Plan
30. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment
Specialty Store
Paris (Global Fashion Centers)
Store within a Store
Stylist
31. Management consultants - Technical consultants - Import and export consultants
Broad-based Business Consulting Services
Regional Marts
In-store Boutique
Central Buyer (Path for Buyers)
32. Germany - Spain - Eastern Block
Limitations of regional marts
Specialized Store Buyer (Path for Buyers)
Minor Fashion Industries (Global Fashion Centers)
Specialty Store
33. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources
Breadt
Chain Store
Sources of Merchandise (Buying)
Regional Marts
34. Sales records - Sales people
Look at offerings and need out and refine their line
In-store Success (Sources
Elements of Dollar Merchandize Plan
Wholesale Warehouse Clubs (Specialty)
35. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements
Sources of Merchandise (Buying)
Factors to be Considered in Editing (Buying)
Advertising
Variety Store (Specialty)
36. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock
Broad-based Business Consulting Services
Franchise
Open-to-buy (Dollar Merchandise Plan)
Specialty Store
37. Selling responsibilities
Confined merchandis
Advertising
Specialized Store Buyer (Path for Buyers)
Trade Publications (Sources)
38. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later
Open-to-buy (Dollar Merchandise Plan)
Independently owned services
Trade Associations (Sources)
Market
39. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique
Store Owner (Path for Buyers)
Store within a Store
Wholesale Warehouse Clubs (Specialty)
Turnover (Dollar Merchandise Plan)
40. Mass - staples
Catalog/Mail Order (Non-store Retai
Store Owner (Path for Buyers)
Two basic kinds of ratail advertising
Tokyo (Global Fashion Centers
41. Most aware of what is selling (bias)
Lower prices
Catalog/Mail Order (Non-store Retai
Vendors (Sources)
London (Global Fashion Centers)
42. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof
Hypermarkets (Specialty
Market
Image (Advertising)
OB
43. Money left to buy- when merchandise NEEDS to exceed merchandise available
OB
Paris (Global Fashion Centers)
Reporting Services (Sources)
Sources of Merchandise (Buying)
44. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)
Trade Publications (Sources)
Store Owned Organizations (Product Development Organizations
In-store Success (Sources
Buyer (Merchandising; Retail Stores)
45. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)
Factors to be Considered in Editing (Buying)
Store Owned Organizations (Product Development Organizations
Store within a Store
Confined merchandis
46. Variety of low priced merchandise
Merchandise/Promotional (Advertising)
Confined merchandis
Market Wee
Variety Store (Specialty)
47. Customer makes choices out of a catalog and places order by phone - mail - or at a facility
Factors in Selecting a Resource (Buying
Independently Owed (Product Development Organizations)
Look at offerings and need out and refine their line
Catalog/Mail Order (Non-store Retai
48. Larger orders may allow for...
Lower prices
Milan (Global Fashion Centers)
Product Development
Buyer (Merchandising; Retail Stores)
49. Image Merchandise/promotional -advertising agencies bid for client accounts
Trade Publications (Sources)
Dallas
Broad-based Business Consulting Services
Two basic kinds of ratail advertising
50. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and
Chain Store
Factors in Selecting a Resource (Buying
Confined merchandis
Buyers Attend Market