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Test your basic knowledge |
Fashion Merchandizing
Start Test
Study First
Subjects
:
business-skills
,
industries
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Pay a fee for what are supposed to be wholesale prices
Using Resident Buying Offices (Sources)
Wholesale Warehouse Clubs (Specialty)
Private Label
Paris (Global Fashion Centers)
2. Merchandising offerings - Appropriate for customers
Factors in Selecting a Resource (Buying
Buyers Attend Market
Lower prices
Store Ownership Group
3. Net sales- total merchandise costs (Allow for overhead taxes and profit)
Some samples may never be mass produced
Department Store (Characteristics)
Gross Margin Percentage (Dollar Merchandise Plan)
Wholesale Warehouse Clubs (Specialty)
4. Store's own label for career and casual sportswear; prices vary (better to moderate)
Private Label
Merchandise Assortment Planning
Costume Designe
Factory Outlet (Specialty)
5. Germany - Spain - Eastern Block
Minor Fashion Industries (Global Fashion Centers)
Franchise
Wholesale Warehouse Clubs (Specialty)
Advertising
6. Shoplifting - internal theft - inaccurate records
Shortage (Dollar Merchandise Plan)
Branch (Classifications; Department Store
Promotio
Store Owner (Path for Buyers)
7. Creates fashion looks for magazine phot - shoots - company catalogs - etc.
Stylist
Two basic kinds of ratail advertising
GMM (Merchandising; Retail Stores)
Catalog Showroom (Specialty)
8. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock
Open-to-buy (Dollar Merchandise Plan)
Store within a Store
Some samples may never be mass produced
Image (Advertising)
9. Large number of resources centered in 7th Avenue area - Largest and most important domestically
Gross Margin Percentage (Dollar Merchandise Plan)
Advertising
New York (Market Centers)
Tokyo (Global Fashion Centers
10. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving
Off-Price Store (Specialty)
Two basic kinds of ratail advertising
Resident Buyer
Turnover (Dollar Merchandise Plan)
11. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer
Regional Marts
OB
Personal Shopper
Factors to be Considered in Editing (Buying)
12. Anticipating future needs - Interpreting consumer demand - Evaluating current sales
Buyer (Retail Merchandising)
Paths for Buyers
Wholesale Warehouse Clubs (Specialty)
Resident Buyer
13. Specialize in brand and designer name clothing at discounted prices
Business Consultant's Services
Resident Buyer
Off-Price Store (Specialty)
Specialty Store
14. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique
Independently Owed (Product Development Organizations)
Paris (Global Fashion Centers)
Buyers Attend Market
Store within a Store
15. Money left to buy- when merchandise NEEDS to exceed merchandise available
In-store Boutique
OB
Paris (Global Fashion Centers)
Sources of Information (Retail Merchandising)
16. Ads; focuses on business itself
Market
Flagship (Classifications; Department Store)
Terms to be Negotiated (Buying)
Image (Advertising)
17. People who shop for clients
Buyers Attend Market
Shortage (Dollar Merchandise Plan)
Personal Shopper
In-store Success (Sources
18. Small specialized store of a department store
Merchandise Assortment Planning
New York (Market Centers)
Twig (Classifications; Department Store)
Dallas
19. Door-to-door or house parties
Direct Selling (Non-store Retailing)
Reporting Services (Sources)
Chain Store
Confined merchandis
20. Most aware of what is selling (bias)
Vendors (Sources)
Factors to be Considered in Editing (Buying)
Shortage (Dollar Merchandise Plan)
Buyer (Retail Merchandising)
21. Mass - staples
Image (Advertising)
Factors in Selecting a Resource (Buying
Management Consultants (Consulting Services)
Tokyo (Global Fashion Centers
22. Market area - Assists specialized (central) buyer
Broad-based Business Consulting Services
Factors to be Considered in Editing (Buying)
Breadt
Resident Buyer (Path for Buyers)
23. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers
Business Consultant's Services
Department Store (Characteristics)
Limitations of regional marts
Dallas
24. Focuses on a particular item or product
Los Angeles
Some samples may never be mass produced
Promotio
Dollar Merchandise Plan
25. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying
Wholesale Warehouse Clubs (Specialty)
Resident Buyer
Electronic Retailing (Non-store Retailing)
Shortage (Dollar Merchandise Plan)
26. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements
Merchandise/Promotional (Advertising)
Advertising
Product Development
Image (Promotion)
27. WWD - DNR - stores (consumer fashion magazines)
Terms to be Negotiated (Buying)
Trade Publications (Sources)
Dollar Merchandise Plan
Catalog/Mail Order (Non-store Retai
28. Small area within a store for designers or popular manufacturers
In-store Boutique
Open-to-buy (Dollar Merchandise Plan)
Publicity
Some samples may never be mass produced
29. Quantity of different items offered
Flagship (Classifications; Department Store)
Dallas
Personal Shopper
De
30. Variety of low priced merchandise
In-store Success (Sources
Open-to-buy (Dollar Merchandise Plan)
Market
Variety Store (Specialty)
31. Sales records - Sales people
Broad-based Business Consulting Services
Specialized Store Buyer (Path for Buyers)
In-store Success (Sources
Using Resident Buying Offices (Sources)
32. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department
Sources of Information (Retail Merchandising)
Department Store (Characteristics)
Shopping the Stores (Sources)
Minor Fashion Industries (Global Fashion Centers)
33. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)
Department Store (Characteristics)
Merchandise Assortment Planning
Terms to be Negotiated (Buying)
Dallas
34. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services
Factors to be Considered in Editing (Buying)
Paris (Global Fashion Centers)
Product Development
Image (Promotion)
35. Menswear
Store within a Store
Factory Outlet (Specialty)
Catalog Showroom (Specialty)
London (Global Fashion Centers)
36. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)
Trade Publications (Sources)
Buyer (Merchandising; Retail Stores)
Confined merchandis
Store Owner (Path for Buyers)
37. Responsible for establishing the store's image
GMM (Merchandising; Retail Stores)
Shopping the Stores (Sources)
Turnover (Dollar Merchandise Plan)
Store Ownership Group
38. Typically 6 months prior to season
Market Wee
Independently Owed (Product Development Organizations)
Vendors (Sources)
Discount Store (Specialty)
39. Order from catalog and pick up immediately
Resident Buyer
Factors to be Considered in Editing (Buying)
Hypermarkets (Specialty
Catalog Showroom (Specialty)
40. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment
GMM (Merchandising; Retail Stores)
Promotio
Private Label
Specialty Store
41. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera
Franchise
Stylist
Advertising
Look at offerings and need out and refine their line
42. Compare what is available from the competition
In-store Success (Sources
Shopping the Stores (Sources)
Central Buyer (Path for Buyers)
Overbought
43. Responsible for a department/area
Buyer (Retail Merchandising)
Open-to-buy (Dollar Merchandise Plan)
Promotio
Buyer (Merchandising; Retail Stores)
44. Store owner - Specialized store buyer - Central buyer - Resident buyer
Paths for Buyers
Image (Advertising)
Merchandise Assortment Planning
Regional Marts
45. Sourcing - Logistics related to - importing - Managing information systems
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46. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise
Variety Store (Specialty)
Market Research (Sources)
Factory Outlet (Specialty)
Los Angeles
47. When merchandise (inventory and ordered) is GREATER than need
Central Buyer (Path for Buyers)
Two basic kinds of ratail advertising
Direct Selling (Non-store Retailing)
Overbought
48. Television or computer shopping
Trade Publications (Sources)
Electronic Retailing (Non-store Retailing)
Overbought
Promotio
49. Italian fashion - Knits - Shoes - Menswear
Hypermarkets (Specialty
Store Ownership Group
Milan (Global Fashion Centers)
Independently owned services
50. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)
Breadt
Electronic Retailing (Non-store Retailing)
Resident Buyer
Independently Owed (Product Development Organizations)