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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






2. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






3. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






4. Store's own label for career and casual sportswear; prices vary (better to moderate)






5. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






6. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






7. Store owner - Specialized store buyer - Central buyer - Resident buyer






8. Compare what is available from the competition






9. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






10. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






11. Menswear






12. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






13. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






14. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






15. Typically 6 months prior to season






16. Quantity of different items offered






17. Conduct own research






18. Responsible for several areas






19. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






20. When merchandise (inventory and ordered) is GREATER than need






21. 2nd largest leasing space available






22. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






23. Chain






24. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






25. Selling responsibilities






26. Cotton Inc. - Wool Bureau






27. Store open another facility in a different location - often in suburbs






28. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






29. Small operation






30. Develops clothing for actors in plays - movies - and television






31. Where store execs are housed






32. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






33. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






34. Shoplifting - internal theft - inaccurate records






35. Market area - Assists specialized (central) buyer






36. Larger orders may allow for...






37. People who shop for clients






38. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






39. Image Merchandise/promotional -advertising agencies bid for client accounts






40. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






41. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






42. Television or computer shopping






43. Responsible for establishing the store's image






44. Responsible for a department/area






45. Net sales- total merchandise costs (Allow for overhead taxes and profit)






46. Pay a fee for what are supposed to be wholesale prices






47. Door-to-door or house parties






48. Focuses on a particular item or product






49. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






50. Most aware of what is selling (bias)






Can you answer 50 questions in 15 minutes?



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