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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






2. Store open another facility in a different location - often in suburbs






3. Store owner - Specialized store buyer - Central buyer - Resident buyer






4. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






5. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






6. Television or computer shopping






7. Manufacturers Attend Market to...






8. Small operation






9. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






10. Number of different items offered






11. Cotton Inc. - Wool Bureau






12. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






13. Chain






14. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






15. Typically 6 months prior to season






16. Small specialized store of a department store






17. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






18. Responsible for a department/area






19. Responsible for several areas






20. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






21. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






22. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






23. Compare what is available from the competition






24. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






25. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






26. Located in market






27. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






28. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






29. People who shop for clients






30. Merchandising offerings - Appropriate for customers






31. Merchandising - Buying - Product Development Organizations






32. Management consultants - Technical consultants - Import and export consultants






33. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






34. Where store execs are housed






35. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






36. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






37. Conduct own research






38. Market area - Assists specialized (central) buyer






39. Sales records - Sales people






40. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






41. Focuses on management and market research






42. Germany - Spain - Eastern Block






43. 2nd largest leasing space available






44. Develops clothing for actors in plays - movies - and television






45. Buying - selling - and planning of merchandise






46. Current information on trends






47. Net sales- total merchandise costs (Allow for overhead taxes and profit)






48. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






49. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






50. Not paid for by the retailer and the retailer doesn't have control over what is said







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