Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






2. Store open another facility in a different location - often in suburbs






3. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






4. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






5. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






6. Responsible for establishing the store's image






7. Focuses on management and market research






8. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






9. Manufacturers Attend Market to...






10. Develops clothing for actors in plays - movies - and television






11. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






12. Store owner - Specialized store buyer - Central buyer - Resident buyer






13. Where store execs are housed






14. Selling responsibilities






15. Mass - staples






16. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






17. Responsible for a department/area






18. Sales records - Sales people






19. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)






20. Small specialized store of a department store






21. Buying - selling - and planning of merchandise






22. Conduct own research






23. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






24. Market area - Assists specialized (central) buyer






25. Focuses on a particular item or product






26. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






27. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






28. Small operation






29. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






30. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






31. Variety of low priced merchandise






32. Larger orders may allow for...






33. Located in market






34. Cotton Inc. - Wool Bureau






35. Quantity of different items offered






36. Net sales- total merchandise costs (Allow for overhead taxes and profit)






37. Money left to buy- when merchandise NEEDS to exceed merchandise available






38. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






39. Specialize in brand and designer name clothing at discounted prices






40. Focus specifically on product






41. Menswear






42. WWD - DNR - stores (consumer fashion magazines)






43. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






44. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






45. Store's own label for career and casual sportswear; prices vary (better to moderate)






46. Small area within a store for designers or popular manufacturers






47. Sourcing - Logistics related to - importing - Managing information systems






48. Management consultants - Technical consultants - Import and export consultants






49. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






50. Number of different items offered