Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Order from catalog and pick up immediately






2. Variety of low priced merchandise






3. Sourcing - Logistics related to - importing - Managing information systems

Warning: Invalid argument supplied for foreach() in /var/www/html/basicversity.com/show_quiz.php on line 183


4. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






5. Mass - staples






6. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






7. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






8. People who shop for clients






9. Responsible for establishing the store's image






10. WWD - DNR - stores (consumer fashion magazines)






11. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






12. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






13. Television or computer shopping






14. Pay a fee for what are supposed to be wholesale prices






15. Typically 6 months prior to season






16. Store owner - Specialized store buyer - Central buyer - Resident buyer






17. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






18. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






19. Most aware of what is selling (bias)






20. Focuses on a particular item or product






21. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






22. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






23. Management consultants - Technical consultants - Import and export consultants






24. Italian fashion - Knits - Shoes - Menswear






25. Not paid for by the retailer and the retailer doesn't have control over what is said






26. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






27. Merchandising offerings - Appropriate for customers






28. Located in market






29. Regional center for bridal - evening wear






30. Cotton Inc. - Wool Bureau






31. When merchandise (inventory and ordered) is GREATER than need






32. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






33. Focus specifically on product






34. Larger orders may allow for...






35. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






36. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






37. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






38. Quantity of different items offered






39. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






40. 2nd largest leasing space available






41. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






42. Image Merchandise/promotional -advertising agencies bid for client accounts






43. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






44. Develops clothing for actors in plays - movies - and television






45. Compare what is available from the competition






46. Germany - Spain - Eastern Block






47. Ads; focuses on business itself






48. Selling responsibilities






49. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






50. Focuses on management and market research