Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






2. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






3. Sourcing - Logistics related to - importing - Managing information systems

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4. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






5. Where store execs are housed






6. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






7. Germany - Spain - Eastern Block






8. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






9. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






10. Store owner - Specialized store buyer - Central buyer - Resident buyer






11. Focus specifically on product






12. Variety of low priced merchandise






13. Cotton Inc. - Wool Bureau






14. Typically 6 months prior to season






15. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






16. Net sales- total merchandise costs (Allow for overhead taxes and profit)






17. Image Merchandise/promotional -advertising agencies bid for client accounts






18. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






19. Focuses on the business itself






20. Television or computer shopping






21. Store open another facility in a different location - often in suburbs






22. Shoplifting - internal theft - inaccurate records






23. Most aware of what is selling (bias)






24. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






25. Regional center for bridal - evening wear






26. Mass - staples






27. Quantity of different items offered






28. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






29. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






30. Focuses on management and market research






31. Manufacturers Attend Market to...






32. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






33. Merchandising offerings - Appropriate for customers






34. Conduct own research






35. Larger orders may allow for...






36. Sales records - Sales people






37. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






38. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






39. Market area - Assists specialized (central) buyer






40. Order from catalog and pick up immediately






41. WWD - DNR - stores (consumer fashion magazines)






42. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






43. Store's own label for career and casual sportswear; prices vary (better to moderate)






44. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






45. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






46. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






47. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






48. Focuses on a particular item or product






49. Compare what is available from the competition






50. Develops clothing for actors in plays - movies - and television