Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






2. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






3. Market area - Assists specialized (central) buyer






4. Develops clothing for actors in plays - movies - and television






5. Responsible for several areas






6. Merchandising offerings - Appropriate for customers






7. Store's own label for career and casual sportswear; prices vary (better to moderate)






8. Ads; focuses on business itself






9. Television or computer shopping






10. Conduct own research






11. Focuses on a particular item or product






12. Cotton Inc. - Wool Bureau






13. 2nd largest leasing space available






14. Germany - Spain - Eastern Block






15. Money left to buy- when merchandise NEEDS to exceed merchandise available






16. Sales records - Sales people






17. Manufacturers Attend Market to...






18. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






19. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






20. Shoplifting - internal theft - inaccurate records






21. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)






22. Focus specifically on product






23. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






24. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






25. Selling responsibilities






26. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






27. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






28. Store open another facility in a different location - often in suburbs






29. Typically 6 months prior to season






30. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






31. Menswear






32. Order from catalog and pick up immediately






33. Merchandising - Buying - Product Development Organizations






34. Quantity of different items offered






35. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






36. Located in market






37. Regional center for bridal - evening wear






38. Buying - selling - and planning of merchandise






39. Responsible for establishing the store's image






40. Net sales- total merchandise costs (Allow for overhead taxes and profit)






41. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






42. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






43. Focuses on the business itself






44. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






45. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






46. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






47. Management consultants - Technical consultants - Import and export consultants






48. Small specialized store of a department store






49. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






50. Customer makes choices out of a catalog and places order by phone - mail - or at a facility