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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Mass - staples






2. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






3. Germany - Spain - Eastern Block






4. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






5. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






6. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






7. Money left to buy- when merchandise NEEDS to exceed merchandise available






8. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






9. Market area - Assists specialized (central) buyer






10. Conduct own research






11. Current information on trends






12. Selling responsibilities






13. Store open another facility in a different location - often in suburbs






14. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






15. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






16. Large number of resources centered in 7th Avenue area - Largest and most important domestically






17. Merchandising - Buying - Product Development Organizations






18. Door-to-door or house parties






19. Ads; focuses on business itself






20. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






21. Most aware of what is selling (bias)






22. Focuses on a particular item or product






23. Quantity of different items offered






24. Compare what is available from the competition






25. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






26. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






27. Larger orders may allow for...






28. Small area within a store for designers or popular manufacturers






29. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






30. Not paid for by the retailer and the retailer doesn't have control over what is said






31. Manufacturers Attend Market to...






32. Regional center for bridal - evening wear






33. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






34. Merchandising offerings - Appropriate for customers






35. Responsible for establishing the store's image






36. Located in market






37. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






38. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






39. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






40. Italian fashion - Knits - Shoes - Menswear






41. Typically 6 months prior to season






42. Sales records - Sales people






43. Store's own label for career and casual sportswear; prices vary (better to moderate)






44. Store owner - Specialized store buyer - Central buyer - Resident buyer






45. Chain






46. Shoplifting - internal theft - inaccurate records






47. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






48. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






49. Specialize in brand and designer name clothing at discounted prices






50. Variety of low priced merchandise






Can you answer 50 questions in 15 minutes?



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