Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Large number of resources centered in 7th Avenue area - Largest and most important domestically






2. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






3. 2nd largest leasing space available






4. Menswear






5. Pay a fee for what are supposed to be wholesale prices






6. Most aware of what is selling (bias)






7. Focuses on management and market research






8. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






9. Small area within a store for designers or popular manufacturers






10. Focus specifically on product






11. Number of different items offered






12. Order from catalog and pick up immediately






13. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






14. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






15. Door-to-door or house parties






16. Italian fashion - Knits - Shoes - Menswear






17. Variety of low priced merchandise






18. Chain






19. Conduct own research






20. Responsible for a department/area






21. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






22. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






23. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






24. Small operation






25. Focuses on the business itself






26. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






27. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






28. Focuses on a particular item or product






29. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






30. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






31. Image Merchandise/promotional -advertising agencies bid for client accounts






32. Develops clothing for actors in plays - movies - and television






33. Merchandising - Buying - Product Development Organizations






34. Larger orders may allow for...






35. Specialize in brand and designer name clothing at discounted prices






36. Where store execs are housed






37. Responsible for several areas






38. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






39. Manufacturers Attend Market to...






40. Merchandising offerings - Appropriate for customers






41. Tells buyer dollar amount of purchases that can be made - Actual stock- planned stock






42. Selling responsibilities






43. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






44. Cotton Inc. - Wool Bureau






45. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






46. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






47. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)






48. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






49. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






50. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources