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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
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  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Focus specifically on product






2. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






3. Selling responsibilities






4. Image Merchandise/promotional -advertising agencies bid for client accounts






5. Money left to buy- when merchandise NEEDS to exceed merchandise available






6. Cotton Inc. - Wool Bureau






7. Store open another facility in a different location - often in suburbs






8. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






9. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






10. Merchandising - Buying - Product Development Organizations






11. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






12. Net sales- total merchandise costs (Allow for overhead taxes and profit)






13. Current information on trends






14. Sales records - Sales people






15. Responsible for establishing the store's image






16. Specialize in brand and designer name clothing at discounted prices






17. Most aware of what is selling (bias)






18. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






19. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






20. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






21. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






22. Italian fashion - Knits - Shoes - Menswear






23. Small operation






24. Not paid for by the retailer and the retailer doesn't have control over what is said






25. Regional center for bridal - evening wear






26. Shoplifting - internal theft - inaccurate records






27. Larger orders may allow for...






28. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






29. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






30. Store's own label for career and casual sportswear; prices vary (better to moderate)






31. 2nd largest leasing space available






32. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






33. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






34. Television or computer shopping






35. Large number of resources centered in 7th Avenue area - Largest and most important domestically






36. Develops clothing for actors in plays - movies - and television






37. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






38. Located in market






39. Small area within a store for designers or popular manufacturers






40. Pay a fee for what are supposed to be wholesale prices






41. People who shop for clients






42. Order from catalog and pick up immediately






43. Menswear






44. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






45. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements






46. WWD - DNR - stores (consumer fashion magazines)






47. Focuses on management and market research






48. Chain






49. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






50. Small specialized store of a department store






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