Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Small area within a store for designers or popular manufacturers






2. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






3. Cotton Inc. - Wool Bureau






4. Responsible for establishing the store's image






5. People who shop for clients






6. Sourcing - Logistics related to - importing - Managing information systems

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7. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






8. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






9. Buying - selling - and planning of merchandise






10. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






11. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






12. Manufacturers Attend Market to...






13. Italian fashion - Knits - Shoes - Menswear






14. Shoplifting - internal theft - inaccurate records






15. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






16. Specialize in brand and designer name clothing at discounted prices






17. Number of different items offered






18. Door-to-door or house parties






19. Typically 6 months prior to season






20. These reach out and sell to - small fashion retailers in surrounding areas - serve as a wholesale selling facility for apparel producers - Better understanding of the local consumer






21. Current information on trends






22. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






23. Germany - Spain - Eastern Block






24. 2nd largest leasing space available






25. Focuses on a particular item or product






26. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






27. Conduct own research






28. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






29. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






30. Television or computer shopping






31. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






32. Store's own label for career and casual sportswear; prices vary (better to moderate)






33. WWD - DNR - stores (consumer fashion magazines)






34. Management consultants - Technical consultants - Import and export consultants






35. Image Merchandise/promotional -advertising agencies bid for client accounts






36. Develops clothing for actors in plays - movies - and television






37. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM






38. Merchandising - Buying - Product Development Organizations






39. Variety of low priced merchandise






40. Selling responsibilities






41. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






42. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique






43. Order from catalog and pick up immediately






44. Located in market






45. Money left to buy- when merchandise NEEDS to exceed merchandise available






46. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






47. Sales records - Sales people






48. Run by private enterprises - members subscribe for a fee (e.g. Doneger Group)






49. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






50. Small specialized store of a department store