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Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Compare what is available from the competition






2. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






3. Ads; focuses on business itself






4. Money left to buy- when merchandise NEEDS to exceed merchandise available






5. Number of different items offered






6. Cotton Inc. - Wool Bureau






7. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






8. Most aware of what is selling (bias)






9. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success






10. Focus specifically on product






11. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






12. Menswear






13. Pay a fee for what are supposed to be wholesale prices






14. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera






15. 2nd largest leasing space available






16. Selling responsibilities






17. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and






18. Some sample will be altered - To show merchandise in best possible way to accessorize it the way they intended it to be and sometimes on models - Opportunity to develop PR






19. Chain






20. Small operation






21. Management consultants - Technical consultants - Import and export consultants






22. Responsible for establishing the store's image






23. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment






24. Small specialized store of a department store






25. Merchandising offerings - Appropriate for customers






26. Responsible for several areas






27. Manufacturers Attend Market to...






28. Order from catalog and pick up immediately






29. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving






30. Sometimes called the 6 month plan - Balances planned stock and planned sales in dollars - Previous 6 months plan is used as a guideline






31. Not paid for by the retailer and the retailer doesn't have control over what is said






32. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






33. Image Merchandise/promotional -advertising agencies bid for client accounts






34. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise






35. Germany - Spain - Eastern Block






36. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






37. Shoplifting - internal theft - inaccurate records






38. Television or computer shopping






39. Develops clothing for actors in plays - movies - and television






40. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






41. Market area - Assists specialized (central) buyer






42. Sales records - Sales people






43. Sourcing - Logistics related to - importing - Managing information systems

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44. Typically 6 months prior to season






45. When merchandise (inventory and ordered) is GREATER than need






46. Focuses on management and market research






47. People who shop for clients






48. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






49. Offer merchandise at prices below recognized levels -Emphasis on self-service - limited services -Volume-oriented






50. Anticipating future needs - Interpreting consumer demand - Evaluating current sales






Can you answer 50 questions in 15 minutes?



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