Test your basic knowledge |

Fashion Merchandizing

Instructions:
  • Answer 50 questions in 15 minutes.
  • If you are not ready to take this test, you can study here.
  • Match each statement with the correct term.
  • Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Manufacturers Attend Market to...






2. Door-to-door or house parties






3. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying






4. Specialize in brand and designer name clothing at discounted prices






5. 2nd largest leasing space available






6. Regional center for bridal - evening wear






7. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources






8. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)






9. Larger orders may allow for...






10. Store owner - Specialized store buyer - Central buyer - Resident buyer






11. Quantity of different items offered






12. Must be selected for membership - All couture houses do custom dressmaking but also have ready-to-wear line






13. Ads; focuses on business itself






14. Merchandising offerings - Appropriate for customers






15. Menswear






16. WWD - DNR - stores (consumer fashion magazines)






17. Small specialized store of a department store






18. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later






19. Net sales- total merchandise costs (Allow for overhead taxes and profit)






20. Chain






21. Creates fashion looks for magazine phot - shoots - company catalogs - etc.






22. Additional service offered by resident buying offices- design staff of the buying office develops private label merchandise - Newest services






23. Typically 6 months prior to season






24. Responsible for establishing the store's image






25. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)






26. Italian fashion - Knits - Shoes - Menswear






27. When merchandise (inventory and ordered) is GREATER than need






28. Departments are managed separately - Separate buyers for each department - Extra customer services - Checkout in each department






29. Sales records - Sales people






30. Completed once the estimated demand has been made - The merchandise plan is both by: Dollar or Merchandise (amount and quantity)






31. Combine supermarket - appliances - toys - drug store items - apparel - etc. - everything under one roof






32. Conduct own research






33. Serves as group of stores - membership is by invitation only (e.g. Associated Merchandising Corporation)






34. Where store execs are housed






35. Stores are part of an ownership group - Corporation owns a number of autonomously operated retail organizations






36. Selling responsibilities






37. Shoplifting - internal theft - inaccurate records






38. Small area within a store for designers or popular manufacturers






39. Manufacturers may not always produce everything they show in regional market (even if orders have been placed) - May not have many new manufacturers






40. Centrally located/organized with merchandising and buying in a central headquarters - Most of the separate stores look alike and carry the same merchandise - Example = Target






41. People who shop for clients






42. Store's own label for career and casual sportswear; prices vary (better to moderate)






43. Responsible for a department/area






44. Large number of resources centered in 7th Avenue area - Largest and most important domestically






45. Focuses on the business itself






46. Planned sales - Planned stock - Turnover - Average stock - Planned purchases - Shortage - Gross margin percentage - Open-to-buy






47. Customer makes choices out of a catalog and places order by phone - mail - or at a facility






48. Focuses on management and market research






49. Develops clothing for actors in plays - movies - and television






50. Located in market