Test your basic knowledge |

Fashion Industry

Subject : industries

Instructions:

Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can study here.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.

1. Hal - Effect
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
type of item
boutiques - designer shops - fine specialty stores
continuing influence on the first impression

2. Exclusive Shops
inal stages
most important for average consumer
boutiques - designer shops - fine specialty stores
after a fashion dies - it may resurface

3. Stereotype (Formation)
often ends in excess. Everyone wears it; available in many different stylistic elements
inal stages
as fashion increases in popularity
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics

4. Texture/Fabrication (Fashion Considerations)
surface interest
similar to shopping stores
manufacturer reputation
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.

5. Early Majority/Majority
adopt relatively early - not before it is established as fashion
the process by which a style is accepted
fads - comes and goes in a single season
mass acceptance

6. Style/Fashion Levels (Fashion Considerations)
often ends in excess. Everyone wears it; available in many different stylistic elements
adopt at markdown price
type of item
manufacturer reputation

7. Evaluating Fashion Collections (Sources)
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
look at latest fashions on the runway
predict colors people will be wearing in the future - Ex. Color Association
ease of care

8. Self-concept
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
straight - tubular - bell shape - back fullness
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
adopt at markdown price

9. Trickle-down

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10. Performance/Care (Practical - Psychological Considerations)
type of item
ease of care
survey - consumer groups - in-store informal interviews
outset (start or beginning)

11. Brand/Designer Name (Practical - Psychological Considerations)
manufacturer reputation
innovators; small percent of consumers - start fashion by discovering and wearing a style -
gradual change
fiber - manufacturing - ready-to-wear

12. Color Services (Sources)
TV shows that start trends
after a fashion dies - it may resurface
predict colors people will be wearing in the future - Ex. Color Association
survey - consumer groups - in-store informal interviews

13. Shopping (Sources)
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
normal cycle affected for some reason - Ex. season - social - economy - political event
look at stores and compare
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear

14. Consumer Research (Sources)
continuing influence on the first impression
during decline stage - these begin as consumers will n - longer pay full price
survey - consumer groups - in-store informal interviews
most important for average consumer

15. Workmanship/Quality (Practical - Psychological Considerations)
how well made
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
usually most important
as fashion increases in popularity

16. Early Adapters
adopt relatively early - not before it is established as fashion
price moderate - risk low
trends services - Ex. Fashion Snoops - Cotton Inc.
consumer. Industry listens to consumer

17. Economic Conditions
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
inal stages
continuing influence on the first impression
look at past sales to predict future trends

18. Evolution
latest fashion business and trade for industry professionals - Ex. WWD
gradual change
how well made
design elements may change even though the style itself remains popular

19. Websites (Sources)
during decline stage - these begin as consumers will n - longer pay full price
usually most important
ex. Style.com - latest shows; other websites
the process by which a style is accepted; taking style from other people

20. Fit (Practical - Psychological Considerations)
the process by which a style is accepted; taking style from other people
crucial step
gradual change
look at stores and compare

21. Catalogs (Sources)
similar to shopping stores
fads - comes and goes in a single season
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
usefulness

22. Laggards
surface interest
manufacturer reputation
adopt at markdown price
look at past sales to predict future trends

23. Fashion
adopt relatively early - not before it is established as fashion
continuing influence on the first impression
often ends in excess. Everyone wears it; available in many different stylistic elements
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position

24. Sales Records (Sources)
look at past sales to predict future trends
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
boutiques - designer shops - fine specialty stores
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.

25. Close Out Price
classics - never becomes completely obsolete
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
inal stages

26. Markdown
classics - never becomes completely obsolete
during decline stage - these begin as consumers will n - longer pay full price
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
price moderate - risk low

27. Fashion is created by the...
TV shows that start trends
boutiques - designer shops - fine specialty stores
adopt relatively early - not before it is established as fashion
consumer. Industry listens to consumer

28. Successful Merchandising
latest fashion business and trade for industry professionals - Ex. WWD
design elements may change even though the style itself remains popular
need clear cut policy on which fashion stages they wish to deal with
ease of care

29. Long Lived (Length of Cycles)
during decline stage - these begin as consumers will n - longer pay full price
surface interest
classics - never becomes completely obsolete
the process by which a style is accepted

30. Personality
look at stores and compare
consumer. Industry listens to consumer
distinctive individual qualities - personal attributes - attitude - values - lifestyles
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)

31. Cyclical Theory (Historical Theory)
look at stores and compare
fiber - manufacturing - ready-to-wear
straight - tubular - bell shape - back fullness
ease of care

32. Color (Fashion Considerations)
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
innovators; small percent of consumers - start fashion by discovering and wearing a style -
usually most important
survey - consumer groups - in-store informal interviews

33. Collective Selection
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
consumer. Industry listens to consumer
distinctive individual qualities - personal attributes - attitude - values - lifestyles
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)

34. Price
distinctive individual qualities - personal attributes - attitude - values - lifestyles
does not determine fashion acceptance
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
consumer. Industry listens to consumer

35. Fashion Services (Sources)
classics - never becomes completely obsolete
trends services - Ex. Fashion Snoops - Cotton Inc.
how well made
as fashion increases in popularity

36. Psychological Theory
trends services - Ex. Fashion Snoops - Cotton Inc.
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
consumer. Industry listens to consumer

37. Interrupted/Prolonged Cycle (Length of Cycles)
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
crucial step
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
normal cycle affected for some reason - Ex. season - social - economy - political event

38. Appropriateness (Practical - Psychological Considerations)
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
usefulness
latest fashion business and trade for industry professionals - Ex. WWD
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear

39. Adoption
does not determine fashion acceptance
the process by which a style is accepted; taking style from other people
boutiques - designer shops - fine specialty stores
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change

40. Short-lived (Length of Cycles)
fads - comes and goes in a single season
mass acceptance
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
continuing influence on the first impression

41. Fashion Leaders
innovators; small percent of consumers - start fashion by discovering and wearing a style -
survey - consumer groups - in-store informal interviews
TV shows that start trends
price moderate - risk low

42. Trickle-across
surface interest
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
price moderate - risk low
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)

43. Late Majority
price moderate - risk low
adopt relatively early - not before it is established as fashion
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
classics - never becomes completely obsolete

44. Political Views
fiber - manufacturing - ready-to-wear
look at past sales to predict future trends
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
during decline stage - these begin as consumers will n - longer pay full price

45. Demographics
trends services - Ex. Fashion Snoops - Cotton Inc.
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
mass acceptance

46. The fashion movement is...
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
manufacturer reputation
usually most important
look at stores and compare

47. Diffusion
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
trends services - Ex. Fashion Snoops - Cotton Inc.
usefulness
does not determine fashion acceptance

48. Video - Services and Television (Sources)
fiber - manufacturing - ready-to-wear
innovators; small percent of consumers - start fashion by discovering and wearing a style -
need clear cut policy on which fashion stages they wish to deal with
TV shows that start trends

49. Moderate/Popular Level Price
gradual change
cyclical theory - pendulum of fashion - recycling fashion
as fashion increases in popularity
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups

50. Technological Developments
consumer. Industry listens to consumer
fiber - manufacturing - ready-to-wear
gradual change
boutiques - designer shops - fine specialty stores