Test your basic knowledge |

Fashion Industry

Subject : industries

Instructions:

Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can study here.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.

1. Consumer Research (Sources)
design elements may change even though the style itself remains popular
survey - consumer groups - in-store informal interviews
look at stores and compare
adopt at markdown price

2. Long Lived (Length of Cycles)
classics - never becomes completely obsolete
ex. Style.com - latest shows; other websites
adopt relatively early - not before it is established as fashion
TV shows that start trends

3. Fashion Adoption
look at stores and compare
TV shows that start trends
trends services - Ex. Fashion Snoops - Cotton Inc.
the process by which a style is accepted

4. Evolution
gradual change
latest fashion business and trade for industry professionals - Ex. WWD
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
crucial step

5. Texture/Fabrication (Fashion Considerations)
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
surface interest
design elements may change even though the style itself remains popular
most important for average consumer

6. Reoccurring Cycles
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
after a fashion dies - it may resurface
fads - comes and goes in a single season
mass acceptance

7. Political Views
usefulness
innovators; small percent of consumers - start fashion by discovering and wearing a style -
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
as fashion increases in popularity

8. Catalogs (Sources)
similar to shopping stores
look at stores and compare
TV shows that start trends
how well made

9. Demographics
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
as fashion increases in popularity
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.

10. Early Adapters
often ends in excess. Everyone wears it; available in many different stylistic elements
adopt relatively early - not before it is established as fashion
ex. Style.com - latest shows; other websites
distinctive individual qualities - personal attributes - attitude - values - lifestyles

11. Collective Selection
innovators; small percent of consumers - start fashion by discovering and wearing a style -
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
as fashion increases in popularity
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups

12. Trade Magazines (Sources)
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
manufacturer reputation
latest fashion business and trade for industry professionals - Ex. WWD
similar to shopping stores

13. Fit (Practical - Psychological Considerations)
gradual change
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
crucial step
straight - tubular - bell shape - back fullness

14. Exclusive Shops
during decline stage - these begin as consumers will n - longer pay full price
look at latest fashions on the runway
after a fashion dies - it may resurface
boutiques - designer shops - fine specialty stores

15. Trickle-across
adopt at markdown price
classics - never becomes completely obsolete
fiber - manufacturing - ready-to-wear
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)

16. Workmanship/Quality (Practical - Psychological Considerations)
outset (start or beginning)
look at stores and compare
trends services - Ex. Fashion Snoops - Cotton Inc.
how well made

17. Cyclical Theory (Historical Theory)
straight - tubular - bell shape - back fullness
need clear cut policy on which fashion stages they wish to deal with
does not determine fashion acceptance
as fashion increases in popularity

18. Stereotype (Formation)
the process by which a style is accepted
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
surface interest

19. Video - Services and Television (Sources)
innovators; small percent of consumers - start fashion by discovering and wearing a style -
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
TV shows that start trends
most important for average consumer

20. Personality
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
gradual change
how well made
distinctive individual qualities - personal attributes - attitude - values - lifestyles

21. Shopping (Sources)
adopt at markdown price
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
look at stores and compare
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income

22. Hal - Effect
ex. Style.com - latest shows; other websites
look at past sales to predict future trends
as fashion increases in popularity
continuing influence on the first impression

23. Laggards
usefulness
predict colors people will be wearing in the future - Ex. Color Association
adopt at markdown price
look at past sales to predict future trends

24. Psychological Theory
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
after a fashion dies - it may resurface
fads - comes and goes in a single season
type of item

25. Early Majority/Majority
innovators; small percent of consumers - start fashion by discovering and wearing a style -
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
mass acceptance
the process by which a style is accepted

26. Fashion Leaders
after a fashion dies - it may resurface
innovators; small percent of consumers - start fashion by discovering and wearing a style -
cyclical theory - pendulum of fashion - recycling fashion
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics

27. Price (Practical - Psychological Considerations)
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
boutiques - designer shops - fine specialty stores
most important for average consumer
inal stages

28. Interrupted/Prolonged Cycle (Length of Cycles)
as fashion increases in popularity
price moderate - risk low
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
normal cycle affected for some reason - Ex. season - social - economy - political event

29. Trickle-down

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30. Color (Fashion Considerations)
most important for average consumer
usually most important
price moderate - risk low
does not determine fashion acceptance

31. Appropriateness (Practical - Psychological Considerations)
inal stages
does not determine fashion acceptance
adopt relatively early - not before it is established as fashion
usefulness

32. Color Services (Sources)
predict colors people will be wearing in the future - Ex. Color Association
TV shows that start trends
distinctive individual qualities - personal attributes - attitude - values - lifestyles
normal cycle affected for some reason - Ex. season - social - economy - political event

33. Trickle-up
adopt at markdown price
straight - tubular - bell shape - back fullness
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear

34. Highest Price
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
straight - tubular - bell shape - back fullness
mass acceptance
outset (start or beginning)

35. Style/Fashion Levels (Fashion Considerations)
gradual change
type of item
mass acceptance
surface interest

36. Websites (Sources)
price moderate - risk low
ex. Style.com - latest shows; other websites
classics - never becomes completely obsolete
does not determine fashion acceptance

37. Performance/Care (Practical - Psychological Considerations)
fiber - manufacturing - ready-to-wear
ease of care
inal stages
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem

38. Markdown
adopt relatively early - not before it is established as fashion
survey - consumer groups - in-store informal interviews
classics - never becomes completely obsolete
during decline stage - these begin as consumers will n - longer pay full price

39. Close Out Price
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
inal stages
outset (start or beginning)
as fashion increases in popularity

40. Self-concept
fads - comes and goes in a single season
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
continuing influence on the first impression
does not determine fashion acceptance

41. Evaluating Fashion Collections (Sources)
look at latest fashions on the runway
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
continuing influence on the first impression
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.

42. Late Majority
latest fashion business and trade for industry professionals - Ex. WWD
price moderate - risk low
look at past sales to predict future trends
look at stores and compare

43. Technological Developments
manufacturer reputation
fiber - manufacturing - ready-to-wear
TV shows that start trends
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income

44. Fashion Services (Sources)
most important for average consumer
ease of care
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
trends services - Ex. Fashion Snoops - Cotton Inc.

45. Economic Conditions
consumer. Industry listens to consumer
straight - tubular - bell shape - back fullness
design elements may change even though the style itself remains popular
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income

46. Diffusion
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
consumer. Industry listens to consumer
inal stages
normal cycle affected for some reason - Ex. season - social - economy - political event

47. The fashion movement is...
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
look at stores and compare
classics - never becomes completely obsolete
during decline stage - these begin as consumers will n - longer pay full price

48. Fashion
often ends in excess. Everyone wears it; available in many different stylistic elements
ex. Style.com - latest shows; other websites
cyclical theory - pendulum of fashion - recycling fashion
predict colors people will be wearing in the future - Ex. Color Association

49. Psycho-graphics
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
predict colors people will be wearing in the future - Ex. Color Association
usefulness
ex. Style.com - latest shows; other websites

50. Fashion is created by the...
look at past sales to predict future trends
fiber - manufacturing - ready-to-wear
consumer. Industry listens to consumer
similar to shopping stores