Test your basic knowledge |

Fashion Industry

Subject : industries

Instructions:

Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can study here.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.

1. Workmanship/Quality (Practical - Psychological Considerations)
how well made
fiber - manufacturing - ready-to-wear
TV shows that start trends
most important for average consumer

2. Consumer Research (Sources)
cyclical theory - pendulum of fashion - recycling fashion
crucial step
survey - consumer groups - in-store informal interviews
often ends in excess. Everyone wears it; available in many different stylistic elements

3. Fit (Practical - Psychological Considerations)
ease of care
does not determine fashion acceptance
crucial step
look at stores and compare

4. Color Services (Sources)
similar to shopping stores
usefulness
how well made
predict colors people will be wearing in the future - Ex. Color Association

5. Stereotype (Formation)
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
innovators; small percent of consumers - start fashion by discovering and wearing a style -
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
latest fashion business and trade for industry professionals - Ex. WWD

6. Performance/Care (Practical - Psychological Considerations)
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
often ends in excess. Everyone wears it; available in many different stylistic elements
normal cycle affected for some reason - Ex. season - social - economy - political event
ease of care

7. Trickle-across
continuing influence on the first impression
the process by which a style is accepted
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)

8. Psychological Theory
the process by which a style is accepted; taking style from other people
innovators; small percent of consumers - start fashion by discovering and wearing a style -
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population

9. Trade Magazines (Sources)
cyclical theory - pendulum of fashion - recycling fashion
gradual change
most important for average consumer
latest fashion business and trade for industry professionals - Ex. WWD

10. Interrupted/Prolonged Cycle (Length of Cycles)
normal cycle affected for some reason - Ex. season - social - economy - political event
gradual change
cyclical theory - pendulum of fashion - recycling fashion
continuing influence on the first impression

11. Sales Records (Sources)
latest fashion business and trade for industry professionals - Ex. WWD
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
look at past sales to predict future trends

12. Late Majority
cyclical theory - pendulum of fashion - recycling fashion
price moderate - risk low
type of item
latest fashion business and trade for industry professionals - Ex. WWD

13. Exclusive Shops
normal cycle affected for some reason - Ex. season - social - economy - political event
often ends in excess. Everyone wears it; available in many different stylistic elements
similar to shopping stores
boutiques - designer shops - fine specialty stores

14. Evolution
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
gradual change
innovators; small percent of consumers - start fashion by discovering and wearing a style -
usually most important

15. Shopping (Sources)
how well made
surface interest
consumer. Industry listens to consumer
look at stores and compare

16. Diffusion
how well made
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
cyclical theory - pendulum of fashion - recycling fashion
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups

17. Fashion Adoption
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
does not determine fashion acceptance
the process by which a style is accepted
inal stages

18. Hal - Effect
crucial step
continuing influence on the first impression
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.

19. Adoption
the process by which a style is accepted; taking style from other people
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
ex. Style.com - latest shows; other websites

20. Highest Price
consumer. Industry listens to consumer
fads - comes and goes in a single season
outset (start or beginning)
boutiques - designer shops - fine specialty stores

21. Self-concept
adopt relatively early - not before it is established as fashion
price moderate - risk low
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
after a fashion dies - it may resurface

22. Laggards
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
need clear cut policy on which fashion stages they wish to deal with
outset (start or beginning)
adopt at markdown price

23. Markdown
adopt at markdown price
classics - never becomes completely obsolete
during decline stage - these begin as consumers will n - longer pay full price
outset (start or beginning)

24. Price
look at past sales to predict future trends
most important for average consumer
often ends in excess. Everyone wears it; available in many different stylistic elements
does not determine fashion acceptance

25. Close Out Price
ex. Style.com - latest shows; other websites
how well made
inal stages
most important for average consumer

26. Fashion
often ends in excess. Everyone wears it; available in many different stylistic elements
look at past sales to predict future trends
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
boutiques - designer shops - fine specialty stores

27. Color (Fashion Considerations)
look at stores and compare
usually most important
design elements may change even though the style itself remains popular
ex. Style.com - latest shows; other websites

28. Early Majority/Majority
ease of care
mass acceptance
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship

29. Political Views
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
similar to shopping stores
classics - never becomes completely obsolete
distinctive individual qualities - personal attributes - attitude - values - lifestyles

30. Websites (Sources)
most important for average consumer
the process by which a style is accepted; taking style from other people
manufacturer reputation
ex. Style.com - latest shows; other websites

31. Successful Merchandising
innovators; small percent of consumers - start fashion by discovering and wearing a style -
need clear cut policy on which fashion stages they wish to deal with
surface interest
manufacturer reputation

32. Price (Practical - Psychological Considerations)
how well made
does not determine fashion acceptance
adopt at markdown price
most important for average consumer

33. Historical Theory
price moderate - risk low
boutiques - designer shops - fine specialty stores
distinctive individual qualities - personal attributes - attitude - values - lifestyles
cyclical theory - pendulum of fashion - recycling fashion

34. Moderate/Popular Level Price
survey - consumer groups - in-store informal interviews
as fashion increases in popularity
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
often ends in excess. Everyone wears it; available in many different stylistic elements

35. Fashion is created by the...
consumer. Industry listens to consumer
mass acceptance
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
the process by which a style is accepted

36. Catalogs (Sources)
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
similar to shopping stores
as fashion increases in popularity
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change

37. Cycles within Cycle (Length of Cycles)
design elements may change even though the style itself remains popular
as fashion increases in popularity
boutiques - designer shops - fine specialty stores
adopt relatively early - not before it is established as fashion

38. Brand/Designer Name (Practical - Psychological Considerations)
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
mass acceptance
need clear cut policy on which fashion stages they wish to deal with
manufacturer reputation

39. Psycho-graphics
survey - consumer groups - in-store informal interviews
continuing influence on the first impression
adopt at markdown price
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.

40. Personality
distinctive individual qualities - personal attributes - attitude - values - lifestyles
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
type of item
predict colors people will be wearing in the future - Ex. Color Association

41. The fashion movement is...
the process by which a style is accepted
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
predict colors people will be wearing in the future - Ex. Color Association

42. Technological Developments
during decline stage - these begin as consumers will n - longer pay full price
crucial step
fiber - manufacturing - ready-to-wear
fads - comes and goes in a single season

43. Demographics
manufacturer reputation
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
similar to shopping stores
how well made

44. Texture/Fabrication (Fashion Considerations)
the process by which a style is accepted; taking style from other people
during decline stage - these begin as consumers will n - longer pay full price
surface interest
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change

45. Reoccurring Cycles
type of item
the process by which a style is accepted
usually most important
after a fashion dies - it may resurface

46. Style/Fashion Levels (Fashion Considerations)
type of item
does not determine fashion acceptance
continuing influence on the first impression
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position

47. Collective Selection
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
innovators; small percent of consumers - start fashion by discovering and wearing a style -
adopt at markdown price
predict colors people will be wearing in the future - Ex. Color Association

48. Long Lived (Length of Cycles)
surface interest
distinctive individual qualities - personal attributes - attitude - values - lifestyles
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
classics - never becomes completely obsolete

49. Economic Conditions
manufacturer reputation
normal cycle affected for some reason - Ex. season - social - economy - political event
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
price moderate - risk low

50. Trickle-up
most important for average consumer
gradual change
look at stores and compare
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear