Test your basic knowledge |

Fashion Industry

Subject : industries

Instructions:

Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can study here.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.

This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.

1. Stereotype (Formation)
survey - consumer groups - in-store informal interviews
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
TV shows that start trends
classics - never becomes completely obsolete

2. Early Adapters
during decline stage - these begin as consumers will n - longer pay full price
classics - never becomes completely obsolete
adopt relatively early - not before it is established as fashion
survey - consumer groups - in-store informal interviews

3. Economic Conditions
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
crucial step
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship

4. Successful Merchandising
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
look at stores and compare
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
need clear cut policy on which fashion stages they wish to deal with

5. Cycles within Cycle (Length of Cycles)
how well made
design elements may change even though the style itself remains popular
during decline stage - these begin as consumers will n - longer pay full price
does not determine fashion acceptance

6. Catalogs (Sources)
adopt at markdown price
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
trends services - Ex. Fashion Snoops - Cotton Inc.
similar to shopping stores

7. Consumer Research (Sources)
most important for average consumer
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
innovators; small percent of consumers - start fashion by discovering and wearing a style -
survey - consumer groups - in-store informal interviews

8. Psycho-graphics
usually most important
during decline stage - these begin as consumers will n - longer pay full price
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
design elements may change even though the style itself remains popular

9. Highest Price
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
fads - comes and goes in a single season
outset (start or beginning)
consumer. Industry listens to consumer

10. Diffusion
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
normal cycle affected for some reason - Ex. season - social - economy - political event
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position

11. Fashion Adoption
need clear cut policy on which fashion stages they wish to deal with
look at past sales to predict future trends
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
the process by which a style is accepted

12. The fashion movement is...
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
TV shows that start trends
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change

13. Performance/Care (Practical - Psychological Considerations)
straight - tubular - bell shape - back fullness
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
ease of care

14. Shopping (Sources)
look at past sales to predict future trends
need clear cut policy on which fashion stages they wish to deal with
look at stores and compare
after a fashion dies - it may resurface

15. Political Views
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
outset (start or beginning)
latest fashion business and trade for industry professionals - Ex. WWD
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change

16. Evaluating Fashion Collections (Sources)
crucial step
look at latest fashions on the runway
look at stores and compare
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population

17. Websites (Sources)
trends services - Ex. Fashion Snoops - Cotton Inc.
ex. Style.com - latest shows; other websites
predict colors people will be wearing in the future - Ex. Color Association
latest fashion business and trade for industry professionals - Ex. WWD

18. Fashion is created by the...
survey - consumer groups - in-store informal interviews
trends services - Ex. Fashion Snoops - Cotton Inc.
cyclical theory - pendulum of fashion - recycling fashion
consumer. Industry listens to consumer

19. Trickle-across
mass acceptance
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
the process by which a style is accepted

20. Collective Selection
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
the process by which a style is accepted
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
normal cycle affected for some reason - Ex. season - social - economy - political event

21. Cyclical Theory (Historical Theory)
normal cycle affected for some reason - Ex. season - social - economy - political event
innovators; small percent of consumers - start fashion by discovering and wearing a style -
straight - tubular - bell shape - back fullness
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)

22. Brand/Designer Name (Practical - Psychological Considerations)
distinctive individual qualities - personal attributes - attitude - values - lifestyles
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
after a fashion dies - it may resurface
manufacturer reputation

23. Fit (Practical - Psychological Considerations)
crucial step
look at latest fashions on the runway
fads - comes and goes in a single season
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem

24. Texture/Fabrication (Fashion Considerations)
adopt relatively early - not before it is established as fashion
surface interest
as fashion increases in popularity
the process by which a style is accepted

25. Interrupted/Prolonged Cycle (Length of Cycles)
similar to shopping stores
normal cycle affected for some reason - Ex. season - social - economy - political event
innovators; small percent of consumers - start fashion by discovering and wearing a style -
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position

26. Appropriateness (Practical - Psychological Considerations)
usefulness
consumer. Industry listens to consumer
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
most important for average consumer

27. Long Lived (Length of Cycles)
ease of care
classics - never becomes completely obsolete
after a fashion dies - it may resurface
gradual change

28. Evolution
does not determine fashion acceptance
gradual change
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
type of item

29. Demographics
usually most important
outset (start or beginning)
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income

30. Markdown
distinctive individual qualities - personal attributes - attitude - values - lifestyles
during decline stage - these begin as consumers will n - longer pay full price
need clear cut policy on which fashion stages they wish to deal with
latest fashion business and trade for industry professionals - Ex. WWD

31. Price (Practical - Psychological Considerations)
straight - tubular - bell shape - back fullness
most important for average consumer
TV shows that start trends
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups

32. Color Services (Sources)
predict colors people will be wearing in the future - Ex. Color Association
outset (start or beginning)
look at stores and compare
fiber - manufacturing - ready-to-wear

33. Video - Services and Television (Sources)
boutiques - designer shops - fine specialty stores
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
TV shows that start trends
look at stores and compare

34. Exclusive Shops
boutiques - designer shops - fine specialty stores
continuing influence on the first impression
crucial step
inal stages

35. Technological Developments
latest fashion business and trade for industry professionals - Ex. WWD
fiber - manufacturing - ready-to-wear
need clear cut policy on which fashion stages they wish to deal with
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income

36. Style/Fashion Levels (Fashion Considerations)
type of item
ease of care
similar to shopping stores
how well made

37. Personality
boutiques - designer shops - fine specialty stores
distinctive individual qualities - personal attributes - attitude - values - lifestyles
manufacturer reputation
ease of care

38. Close Out Price
innovators; small percent of consumers - start fashion by discovering and wearing a style -
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
inal stages
the process by which a style is accepted

39. Short-lived (Length of Cycles)
fads - comes and goes in a single season
normal cycle affected for some reason - Ex. season - social - economy - political event
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change

40. Self-concept
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
mass acceptance
the process by which a style is accepted; taking style from other people
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups

41. Fashion
gradual change
look at past sales to predict future trends
often ends in excess. Everyone wears it; available in many different stylistic elements
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change

42. Hal - Effect
latest fashion business and trade for industry professionals - Ex. WWD
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
continuing influence on the first impression
adopt at markdown price

43. Sales Records (Sources)
look at past sales to predict future trends
adopt at markdown price
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
does not determine fashion acceptance

44. Trade Magazines (Sources)
latest fashion business and trade for industry professionals - Ex. WWD
during decline stage - these begin as consumers will n - longer pay full price
TV shows that start trends
does not determine fashion acceptance

45. Adoption
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
the process by which a style is accepted; taking style from other people

46. Early Majority/Majority
inal stages
mass acceptance
cyclical theory - pendulum of fashion - recycling fashion
ex. Style.com - latest shows; other websites

47. Fashion Leaders
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
mass acceptance
innovators; small percent of consumers - start fashion by discovering and wearing a style -
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change

48. Historical Theory
inal stages
cyclical theory - pendulum of fashion - recycling fashion
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
TV shows that start trends

49. Fashion Services (Sources)
trends services - Ex. Fashion Snoops - Cotton Inc.
similar to shopping stores
classics - never becomes completely obsolete
normal cycle affected for some reason - Ex. season - social - economy - political event

50. Trickle-up
consumer. Industry listens to consumer
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
cyclical theory - pendulum of fashion - recycling fashion
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear