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Test your basic knowledge |
Fashion Industry
Start Test
Study First
Subject
:
industries
Instructions:
Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Long Lived (Length of Cycles)
classics - never becomes completely obsolete
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
usually most important
gradual change
2. Price (Practical - Psychological Considerations)
classics - never becomes completely obsolete
most important for average consumer
usefulness
normal cycle affected for some reason - Ex. season - social - economy - political event
3. Websites (Sources)
look at stores and compare
as fashion increases in popularity
ex. Style.com - latest shows; other websites
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
4. Political Views
cyclical theory - pendulum of fashion - recycling fashion
how well made
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
5. Highest Price
how well made
surface interest
cyclical theory - pendulum of fashion - recycling fashion
outset (start or beginning)
6. Workmanship/Quality (Practical - Psychological Considerations)
survey - consumer groups - in-store informal interviews
how well made
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
TV shows that start trends
7. Trickle-across
classics - never becomes completely obsolete
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
most important for average consumer
consumer. Industry listens to consumer
8. Color Services (Sources)
predict colors people will be wearing in the future - Ex. Color Association
mass acceptance
trends services - Ex. Fashion Snoops - Cotton Inc.
ex. Style.com - latest shows; other websites
9. Demographics
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
latest fashion business and trade for industry professionals - Ex. WWD
adopt relatively early - not before it is established as fashion
most important for average consumer
10. Fashion Adoption
the process by which a style is accepted
how well made
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
innovators; small percent of consumers - start fashion by discovering and wearing a style -
11. Economic Conditions
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
often ends in excess. Everyone wears it; available in many different stylistic elements
most important for average consumer
12. Cycles within Cycle (Length of Cycles)
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
similar to shopping stores
innovators; small percent of consumers - start fashion by discovering and wearing a style -
design elements may change even though the style itself remains popular
13. Fashion is created by the...
latest fashion business and trade for industry professionals - Ex. WWD
consumer. Industry listens to consumer
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
survey - consumer groups - in-store informal interviews
14. Price
does not determine fashion acceptance
ex. Style.com - latest shows; other websites
outset (start or beginning)
the process by which a style is accepted; taking style from other people
15. Fashion Leaders
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
inal stages
similar to shopping stores
innovators; small percent of consumers - start fashion by discovering and wearing a style -
16. Moderate/Popular Level Price
after a fashion dies - it may resurface
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
outset (start or beginning)
as fashion increases in popularity
17. Evolution
gradual change
outset (start or beginning)
similar to shopping stores
surface interest
18. Catalogs (Sources)
normal cycle affected for some reason - Ex. season - social - economy - political event
similar to shopping stores
usually most important
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
19. Historical Theory
ease of care
cyclical theory - pendulum of fashion - recycling fashion
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
20. Trickle-down
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21. Personality
distinctive individual qualities - personal attributes - attitude - values - lifestyles
latest fashion business and trade for industry professionals - Ex. WWD
price moderate - risk low
mass acceptance
22. Laggards
adopt at markdown price
does not determine fashion acceptance
latest fashion business and trade for industry professionals - Ex. WWD
straight - tubular - bell shape - back fullness
23. Early Adapters
consumer. Industry listens to consumer
boutiques - designer shops - fine specialty stores
after a fashion dies - it may resurface
adopt relatively early - not before it is established as fashion
24. Fashion
look at stores and compare
often ends in excess. Everyone wears it; available in many different stylistic elements
similar to shopping stores
inal stages
25. Psychological Theory
similar to shopping stores
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
survey - consumer groups - in-store informal interviews
outset (start or beginning)
26. Brand/Designer Name (Practical - Psychological Considerations)
design elements may change even though the style itself remains popular
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
manufacturer reputation
price moderate - risk low
27. Evaluating Fashion Collections (Sources)
look at latest fashions on the runway
price moderate - risk low
distinctive individual qualities - personal attributes - attitude - values - lifestyles
latest fashion business and trade for industry professionals - Ex. WWD
28. Fashion Services (Sources)
innovators; small percent of consumers - start fashion by discovering and wearing a style -
as fashion increases in popularity
look at past sales to predict future trends
trends services - Ex. Fashion Snoops - Cotton Inc.
29. Texture/Fabrication (Fashion Considerations)
the process by which a style is accepted; taking style from other people
predict colors people will be wearing in the future - Ex. Color Association
surface interest
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
30. Trade Magazines (Sources)
latest fashion business and trade for industry professionals - Ex. WWD
look at latest fashions on the runway
how well made
adopt relatively early - not before it is established as fashion
31. Consumer Research (Sources)
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
survey - consumer groups - in-store informal interviews
gradual change
does not determine fashion acceptance
32. Close Out Price
usefulness
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
inal stages
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
33. The fashion movement is...
ex. Style.com - latest shows; other websites
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
trends services - Ex. Fashion Snoops - Cotton Inc.
price moderate - risk low
34. Technological Developments
fashion moves horizontally between groups of similar social levels. Fashion leaders within a group - particular age groups - socioeconomic status (ex. college students - high school students - teachers)
fiber - manufacturing - ready-to-wear
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
innovators; small percent of consumers - start fashion by discovering and wearing a style -
35. Psycho-graphics
look at stores and compare
mass acceptance
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
distinctive individual qualities - personal attributes - attitude - values - lifestyles
36. Hal - Effect
ease of care
continuing influence on the first impression
gradual change
TV shows that start trends
37. Sales Records (Sources)
inal stages
look at past sales to predict future trends
the process by which a style is accepted
fads - comes and goes in a single season
38. Fit (Practical - Psychological Considerations)
crucial step
surface interest
price moderate - risk low
ex. Style.com - latest shows; other websites
39. Short-lived (Length of Cycles)
innovators; small percent of consumers - start fashion by discovering and wearing a style -
fads - comes and goes in a single season
look at past sales to predict future trends
the process by which a style is accepted
40. Exclusive Shops
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
look at latest fashions on the runway
the process by which a style is accepted
boutiques - designer shops - fine specialty stores
41. Collective Selection
TV shows that start trends
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
latest fashion business and trade for industry professionals - Ex. WWD
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
42. Reoccurring Cycles
price moderate - risk low
after a fashion dies - it may resurface
boutiques - designer shops - fine specialty stores
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
43. Trickle-up
usefulness
predict colors people will be wearing in the future - Ex. Color Association
cyclical theory - pendulum of fashion - recycling fashion
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear
44. Self-concept
consumer. Industry listens to consumer
does not determine fashion acceptance
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
45. Color (Fashion Considerations)
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
inal stages
usually most important
ease of care
46. Late Majority
cyclical theory - pendulum of fashion - recycling fashion
mass acceptance
look at latest fashions on the runway
price moderate - risk low
47. Shopping (Sources)
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
look at stores and compare
mass acceptance
the process by which a style is accepted
48. Interrupted/Prolonged Cycle (Length of Cycles)
fads - comes and goes in a single season
does not determine fashion acceptance
normal cycle affected for some reason - Ex. season - social - economy - political event
fiber - manufacturing - ready-to-wear
49. Markdown
during decline stage - these begin as consumers will n - longer pay full price
trends services - Ex. Fashion Snoops - Cotton Inc.
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
50. Video - Services and Television (Sources)
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
similar to shopping stores
look at stores and compare
TV shows that start trends