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Fashion Industry

Subject : industries

Instructions:

Answer 50 questions in 15 minutes.
If you are not ready to take this test, you can study here.
Match each statement with the correct term.
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This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.

1. Fashion Adoption
often ends in excess. Everyone wears it; available in many different stylistic elements
after a fashion dies - it may resurface
the process by which a style is accepted
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)

2. Catalogs (Sources)
look at latest fashions on the runway
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
design elements may change even though the style itself remains popular
similar to shopping stores

3. Price
price moderate - risk low
gradual change
fads - comes and goes in a single season
does not determine fashion acceptance

4. Laggards
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
during decline stage - these begin as consumers will n - longer pay full price
adopt relatively early - not before it is established as fashion
adopt at markdown price

5. Technological Developments
classics - never becomes completely obsolete
most important for average consumer
fiber - manufacturing - ready-to-wear
how well made

6. Personality
continuing influence on the first impression
distinctive individual qualities - personal attributes - attitude - values - lifestyles
need clear cut policy on which fashion stages they wish to deal with
outset (start or beginning)

7. Long Lived (Length of Cycles)
usually most important
adopt relatively early - not before it is established as fashion
boutiques - designer shops - fine specialty stores
classics - never becomes completely obsolete

8. Appropriateness (Practical - Psychological Considerations)
usually most important
usefulness
design elements may change even though the style itself remains popular
mass acceptance

9. Texture/Fabrication (Fashion Considerations)
inal stages
predict colors people will be wearing in the future - Ex. Color Association
surface interest
ease of care

10. Fashion
often ends in excess. Everyone wears it; available in many different stylistic elements
latest fashion business and trade for industry professionals - Ex. WWD
surface interest
most important for average consumer

11. Cycles within Cycle (Length of Cycles)
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
most important for average consumer
design elements may change even though the style itself remains popular

12. Color Services (Sources)
predict colors people will be wearing in the future - Ex. Color Association
as fashion increases in popularity
ex. Style.com - latest shows; other websites
usually most important

13. Evaluating Fashion Collections (Sources)
boutiques - designer shops - fine specialty stores
manufacturer reputation
the process by which a style is accepted; taking style from other people
look at latest fashions on the runway

14. Collective Selection
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
the process by which a style is accepted
after a fashion dies - it may resurface
continuing influence on the first impression

15. Diffusion
mass acceptance
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
the process by which a style is accepted; taking style from other people

16. Reoccurring Cycles
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
during decline stage - these begin as consumers will n - longer pay full price
after a fashion dies - it may resurface
how well made

17. Political Views
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
usefulness
as fashion increases in popularity
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change

18. Early Adapters
ex. Style.com - latest shows; other websites
often ends in excess. Everyone wears it; available in many different stylistic elements
Inhibit or advance fashion. 1. War (WWII - rationing) 2. Political relations with other countries 3. Legislation 4. Political change
adopt relatively early - not before it is established as fashion

19. Price (Practical - Psychological Considerations)
most important for average consumer
mass acceptance
trends services - Ex. Fashion Snoops - Cotton Inc.
fiber - manufacturing - ready-to-wear

20. Shopping (Sources)
look at stores and compare
objective characteristics that can be quantified - Ex. population and birth rate - geographic concentration of the population - age and aging of the population
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position
boutiques - designer shops - fine specialty stores

21. Style/Fashion Levels (Fashion Considerations)
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
gradual change
type of item
mass acceptance

22. Workmanship/Quality (Practical - Psychological Considerations)
the process by which a style is accepted
type of item
continuing influence on the first impression
how well made

23. Sales Records (Sources)
during decline stage - these begin as consumers will n - longer pay full price
look at past sales to predict future trends
innovators; small percent of consumers - start fashion by discovering and wearing a style -
survey - consumer groups - in-store informal interviews

24. Markdown
during decline stage - these begin as consumers will n - longer pay full price
describes how fashion styles filter through consumer groups - Ex. age groups - geographic groups - socioeconomic groups
design elements may change even though the style itself remains popular
type of item

25. Exclusive Shops
continuing influence on the first impression
adopt at markdown price
ease of care
boutiques - designer shops - fine specialty stores

26. The fashion movement is...
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
ex. Style.com - latest shows; other websites
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.
during decline stage - these begin as consumers will n - longer pay full price

27. Fashion Leaders
crucial step
TV shows that start trends
innovators; small percent of consumers - start fashion by discovering and wearing a style -
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.

28. Successful Merchandising
survey - consumer groups - in-store informal interviews
often ends in excess. Everyone wears it; available in many different stylistic elements
need clear cut policy on which fashion stages they wish to deal with
fads - comes and goes in a single season

29. Performance/Care (Practical - Psychological Considerations)
innovators; small percent of consumers - start fashion by discovering and wearing a style -
ease of care
surface interest
consumer. Industry listens to consumer

30. Brand/Designer Name (Practical - Psychological Considerations)
most important for average consumer
need clear cut policy on which fashion stages they wish to deal with
manufacturer reputation
as fashion increases in popularity

31. Economic Conditions
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
inal stages
usefulness
gradual change

32. Psycho-graphics
fashion is a luxury - a discretionary purchase - recession - money spent on investments - good economy - more discretionary income
classics - never becomes completely obsolete
how well made
subjective characteristics that deal with feel and touch; more than absolute numbers - Ex. religious beliefs - fashion interests - etc.

33. Trickle-up
boutiques - designer shops - fine specialty stores
outset (start or beginning)
distinctive individual qualities - personal attributes - attitude - values - lifestyles
younger or lower class initiate fashion - upper classes accept. Ex. jeans: first from farmers (utilitarian) - now staple and all classes wear

34. Late Majority
look at latest fashions on the runway
price moderate - risk low
outset (start or beginning)
surface interest

35. Stereotype (Formation)
most important for average consumer
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
individuals are grouped according to some visual trait and thereby presumed to possess similar personality or behavioral characteristics
does not determine fashion acceptance

36. Early Majority/Majority
the process by which a style is accepted; taking style from other people
consumer. Industry listens to consumer
mass acceptance
upper class initiates fashion for status purposes - lower classes imitate - after lower class adopts - upper class discards and adopts a new fashion to assert it's superior position

37. Websites (Sources)
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
ease of care
ex. Style.com - latest shows; other websites
consumer. Industry listens to consumer

38. Trade Magazines (Sources)
classics - never becomes completely obsolete
manufacturer reputation
latest fashion business and trade for industry professionals - Ex. WWD
normal cycle affected for some reason - Ex. season - social - economy - political event

39. Trickle-down

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40. Fashion is created by the...
design elements may change even though the style itself remains popular
does not determine fashion acceptance
consumer. Industry listens to consumer
predict colors people will be wearing in the future - Ex. Color Association

41. Short-lived (Length of Cycles)
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
need clear cut policy on which fashion stages they wish to deal with
fads - comes and goes in a single season
most important for average consumer

42. Adoption
type of item
surface interest
motivations - Ex. boredom - curiosity - rebel against convention - desire for self-assertion - desire for companionship
the process by which a style is accepted; taking style from other people

43. Fashion Services (Sources)
trends services - Ex. Fashion Snoops - Cotton Inc.
inal stages
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem
the process by which a style is accepted; taking style from other people

44. Interrupted/Prolonged Cycle (Length of Cycles)
inal stages
need clear cut policy on which fashion stages they wish to deal with
usually most important
normal cycle affected for some reason - Ex. season - social - economy - political event

45. Close Out Price
inal stages
does not determine fashion acceptance
as fashion increases in popularity
survey - consumer groups - in-store informal interviews

46. Fit (Practical - Psychological Considerations)
collective taste in fashion formed by consumers similarly influenced by environmental factors - collective idea as a society. ex. (t-shirts - sweatshirts)
crucial step
consumer. Industry listens to consumer
innovators; small percent of consumers - start fashion by discovering and wearing a style -

47. Video - Services and Television (Sources)
outset (start or beginning)
evolutionary - not revolutionary; slow changing - subtle changes. Consumers d - not like sudden change. Not dependent on sales promotion.
TV shows that start trends
ex. Style.com - latest shows; other websites

48. Self-concept
look at stores and compare
manufacturer reputation
look at past sales to predict future trends
what we think about ourselves (self feedback) - body image - body cathexis (satisfaction) - self esteem

49. Hal - Effect
predict colors people will be wearing in the future - Ex. Color Association
consumer. Industry listens to consumer
continuing influence on the first impression
the process by which a style is accepted

50. Moderate/Popular Level Price
how well made
as fashion increases in popularity
gradual change
latest fashion business and trade for industry professionals - Ex. WWD