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Test your basic knowledge |
Sports Franchise
Start Test
Study First
Subjects
:
industries
,
business-skills
Instructions:
Answer 37 questions in 15 minutes.
If you are not ready to take this test, you can
study here
.
Match each statement with the correct term.
Don't refresh. All questions and answers are randomly picked and ordered every time you load a test.
This is a study tool. The 3 wrong answers for each question are randomly chosen from answers to other questions. So, you might find at times the answers obvious, but you will see it re-enforces your understanding as you take the test each time.
1. Is the group - individuals or corporations paying a percentage of the revenue earned though the use of the intellectual property.
Security
Licensee
Usher
licensing
2. Includes organization - firms - or individuals that gave terms money in exchange for advertising rights on stadium sinage and naming rights.
sponser
Satellite Parking
Yeild Managment Pricing
franchise
3. The basic characteristics of a poulation segment such as gender - age - and income.
Demographics
Sponsorship Revenue
Promotional Items
infrastructure
4. Refers to the authorization that one business gives to another business - individual or organization which grants one of the entire permission to use another's property in exchange for a fee.
sponser
Satellite Parking
Demographics
licensing
5. Target audience describes a particular market segment selected as being the most appropriate for a certain advertising campaign or schedule.
Fan Loyalty
Awareness
salary cap
Target Audience
6. Yeild managment pricing involves setting different prices for goods or services in an effort to maximize revenue whenlimited capacity is a factor.
sponser
Bottlenecks
Yeild Managment Pricing
Sponsorship Revenue
7. A groundskeeper is someone who maintains property grounds of substational size like an athletic field. Proper field maintaenance is a very important and imprpoer maintence can lead to player injuries and league fines.
Promotional Items
salary cap
Licensor
Groundskeeper
8. Gross income User-contributed - The increase in assets that result from the sale of a product or service in the normal course of business
Ingress
Egress
Revenue
Yeild Managment Pricing
9. A franchise is a business arangement in which one company (the franchise) obtains the rights to sell the products and use various elements of a business system of another company (the franchiser).
franchise
Forecasting
infrastructure
Ingress
10. The cost of an advertising campaign divided by the number of people reached.
Royalty
Forecasting
Cost Per Reach
Satellite Parking
11. Sometimes a business will use special items in combination with its promotional campaign to help attract customers. These items are considered promotional items.
signage
Profit
Groundskeeper
Promotional Items
12. Revenue that is generated from licensing agreements is considered licensing revenue. Licensing revenue is usually generated by granting third party companies the right to sell products including a team's name and logo. Typical products for licensing
Sponsorship Revenue
Fan Loyalty
Royalty
Licensing Revenue
13. Ingress refers to the flow of fans to or into the stadium.
Ingress
licensing
Royalty
franchise
14. The percent of potential customers in a specific target audience who are aware of a products existence.
infrastructure
Awareness
Roster
Security
15. The state of being and feeling secure and experiencing freedom from anxiety and fear - resulting from protection against harm or attack
Profit
Media
Security
Seating Capacity
16. Is a per unit payment made for the use of intellectual property created by a business's or person - such as a sport team's name and logo.
Royalty
Expenses
Licensor
Demographics
17. Loyalty is devotion to an entity. Sports fan loyalty largely determines how much fans are willing to pay for sporting event tickets and how many games they are likely to attend. A losing record is likely to decrease sporting event attendance - but th
Bottlenecks
Fan Loyalty
licensing
Demographics
18. Forecasting involves the prediction of upcoming results based on the evaluation of accessible - relevant data.
Forecasting
Roster
Demand
Cost Per Reach
19. A salary cap os the anual dollar limit that a single team may pay all its players. The main purpose of a salary cap os to maintain competiveness within a league.
salary cap
Sponsorship Revenue
Egress
Royalty
20. Ushers are responsible for making sure fans sit and stay in their assigned seats. Fans will move to better seats if they are and there is no one to stop them.
Usher
Sponsorship Revenue
Licensing Revenue
Roster
21. Seating capacity is the total number of seats that are available at a specific stadium.
Ingress
Seating Capacity
Negotiation
Security
22. Egress refers to the flow or fans out of or away from the stadium.
Egress
Bottlenecks
salary cap
Naming Rights
23. Infrastructure is the physical resources required for the operation of an event or activity. A good city for a football franchise will have an infrastructure that matches the team's needs. This includes the right size stadium - enough offsite parking
signage
Promotional Items
Seating Capacity
infrastructure
24. Is the act of discussing an issue between two or more parties with competing interests in order to reach an agreement.
Fan Loyalty
Negotiation
Revenue
Forecasting
25. In advertising - the term media is used to describe avenues for communicating a message. The most common forms of media are TV - newspapers -radio and the internet.
Media
Bottlenecks
Roster
signage
26. Are the exclusive right of a sponsors to have its name and logo on a stadium.
Fan Loyalty
signage
Naming Rights
Sponsorship Revenue
27. The money earned from conducting business after all costs and expenses have been paid.
Profit
salary cap
Negotiation
Satellite Parking
28. An attempt to make an unprofitable business profitable again.
Licensor
Yeild Managment Pricing
Turnaround
licensing
29. Any revenue that comes from corporate sponsors. Selling advertising space in and around a stadium is the primary way to generate sponsorship dollars.
Sponsorship Revenue
Licensing Revenue
Seating Capacity
Profit
30. A list of players on a team.
Security
Roster
Media
Cost Per Reach
31. The amount of a good or service that consumers are able and willing to buy at various possible prices during a specified time period.
Satellite Parking
Demand
Seating Capacity
Licensee
32. Any parking lot that is offsite from the stadium is considered satellite parking. Shuttle buses are often required to transport fans to and from the stadium.
Satellite Parking
Groundskeeper
Sponsorship Revenue
Negotiation
33. The costs of operating a business. Unlike the cost of an asset - the cost of an expense does not provide a future benefit to the business. Therefore - its effect is a reduction in owner's equity.
salary cap
Promotional Items
Bottlenecks
Expenses
34. Price is the amount of money you charge customers for one unit. Ticket prices should reflect what customers are willing and able to pay.
Expenses
Price
Bottlenecks
Usher
35. Owns the rights to some intellectual property and grants - permission to a groups - individuals or corporations to use this property.
Security
Demand
Licensor
infrastructure
36. A bottleneck is a lessening of traffic throughput. in viral business- sports - you may see bottlenecks occur in the parking lots because of overloaded traffic situations due to the inability of the parking and security.
Fan Loyalty
Naming Rights
Bottlenecks
Profit
37. Is the collective use to sign - symbols or design. Sports and event stadium may reserve areas where sponsors can use signage for advertising purposes.
signage
Price
Satellite Parking
Turnaround